Date Activity Responsible Party

By January 1, there will be a meeting Marketing Team

January regarding the new flavor of siomai and
other introductory products proposed.

By January 15, there will be the

launching of the newest variety of
siomai called the “Fried Siomai”
February By February 5, the company will be Marketing team
conducting concept testing to seek
potential buyers’ responses or
opinion about the new flavors that
will be introduced by the company.
March By March 10 all data should be Survey team/ business
gathered from the customers for analysis team
analyzation purposes and by March
15, there will be final revisions of the
product ingredients/design/features
in accordance of the customer’s
preferences.
April By April 15, there will be an Sales and marketing team
evaluation of the potential revenues
and cost of the product. SWOT
analysis will also be prepared until the
end of the month.
May By May 5, there will be free taste on Sales staff
our new siomai flavors, new sauce and
drinks proposed to a limited number of
population to get feedbacks from the
said population on what improvements
can be applied to the introductory
products.
June By June 10, the company will analyze Marketing team
possible errors and determine ways to Business analysis team
improve the product. By June 15, the
company will produce the final
sample of the product and will be the
launching of the Student Meal, it is a
rice meal with siomai.
 July By this month, there will be a Production team
production of the new flavor to
introduce it to a number of selected
buyers.

August By August 15, Test Marketing will be Business analysis team

conducted where there is a sample
product to the selected buyers.
Analyzing the reactions of the
potential buyers and the proper
advertisement to be use.
September Finding suitable location for the Business analysis team
product.

October Finding effective and efficient Marketing team

suppliers of the ingredients. Create a Production team
product’s account on social
networking sites like Facebook and to
the Official Website itself to promote
and create awareness. Designing and
finalizing of the product’s tarpaulin.
November Launching of the products on Sales team
November 5. Sales staff
Launching of the Barkada Meal on
November 20
December By December 15, there will be a Sales team
meeting about the business Marketing team
performance and analyzing the
financial reports.
.