Documente Academic
Documente Profesional
Documente Cultură
2008/ASCC/023
Purpose: Information
Submitted by: Peru
Pablo de la Flor
VP Corporate Affairs
Antamina
1
The concept of CSR
• Operational definitions vary widely
• At the core: notion that businesses have societal
obligations beyond generation of profits for shareholders.
• CSR encompasses 4 different but complementary
practices:
– Strong workplace standards
– Enhanced corporate governance structure
– Adoption of environmentally sustainable procedures
– Public giving
• Companies must be engaged with their stakeholders
stakeholders, &
are themselves stakeholders alongside governments
and civil society.
• Underpinned by the idea that you can do well by doing
good.
2
Three facets of CSR
CSR as Philanthropy
• Traditional giving to good causes: sending the check
• Little firm involvement.
• Generally no strategic connection between the giving &
th core competencies
the t i off the
th company
• Better left to the shareholders to do on their own.
CSR as Reputation Management
• Increasingly, corporate reputations are subject to
growing threats, and assaults from organized groups.
• Critical to build a reserve of public trust to cushion
potential blows
• Companies embrace CSR as a defensive strategy,
adopting internal & global codes of conduct & engaging
in public giving.
• Companies act by building alliances with NGOs and
other groups to carry out interventions.
3
CSR as Strategic Driver
• Factor conditions:
– availability of skilled & healthy local workforce,
– quality of infrastructure
• Related & Supporting industries:
– promotion of local entrepreneurship & procurement
• Context conditions:
– institutional enhancement
– social license and good relationships with
communities.
• Demand Conditions:
– consumers with higher incomes
– more sophisticated demand
4
CSR as Strategic Driver
5
CSR in Peru
• In a developing country context, social challenges faced
by companies are more complex and daunting (extreme
poverty, malnutrition, institutional weaknesses)
• Companies have stepped up their level of engagement
significantly.
i ifi tl
• Membership in the business association that promotes
CSR (Peru 2021) has increased from 16 to 83 over the
last five years.
• Growing number of local companies have signed to the
Global Compact (currently 94).
• Companies are increasingly using the GRI standards to
report on the sustainability of their practices.
• The industry that has advanced the most in the
implementation of CSR is mining.
Significant direct/indirect
employment: 12,000 jobs created
6
Antamina Mining Fund (AMF)
• In 2006 understanding reached by mining industry and
government to create voluntary social investment funds to
be administered by companies.
• Contribute 33,75
75 % of pre tax profits (depending on high
mineral prices and no changes to tax regime)
• Hybrid arrangement: voluntary in principle, but State
regulated (subject to yearly audits)
• Antamina first mining company to sign agreement.
• Managed through separate Foundation (Antamina Mining
Fund),
), in consultation with stakeholders. Advisoryy board
includes local authorities.
• More than $ 64 million committed in 2007
• Contributions of another $60 million in 2008.
7
Total FMA Project Commitments
Abril 2008
US$
Program (Million)
Health & Nutrition 28
Education 28
Institutional Capacity Building/
B i IInfrastructure
Basic f t t 50
Productive Development 14
Peace Reparations 0.7
Total Commitments (110 projects) 120
Sample Projects
Project Executing Project Description Contribution to Program KPIs Amount
Agency
Institutional Apoyo, Improving the capacity of local 1. Higher level of budget execution $6 M
Capacity Macroconsult governments manage basic 2. Improved management of
Building Goberna services and execute their processes
budgets. Generate projects to
3. Well articulated participatory
be implemented with Canon
budgeting
resources
resources.
4. Enhanced public accountability
Local and Caritas & Improve health, nutrition, and 1. Reduce maternal and infant $8 M
Regional ADRA overall living conditions in mortality
Nutrition Project children and pregnant women 2. Reduce malnutrition for children
as well as to get accreditation
3. Reduce anemia in children and
for Healthy Communities, thirty-
pregnant mothers
four Healthy Cities, and
eighteen Health Promoting 4. Increase deliveries in health
Schools establishments
5. Increase access to specialized
health services
Specialized
S i li d UPCH I
Improve supply
l off basic
b i and d 1 R
1. Reduce
d maternall and
d iinfant
f $2 M
Healthcare* (University in specialized medical attention to mortality
Lima) plus populations lacking health 2. Increase deliveries in health
local coverage through mobile health establishments
universities clinics, as well as strengthen the
3. Increase access to specialized
Regional Health Office's
health services
network of services by
incorporating "tele-medicine."