Noesa

One-stop Local Experience

 OVERVIEW

Introducing a fresh Targeting high-traffic Partnering with local

and new experience area such as terminals, brands in F&B, retail,
for F&B, shopping, stations, rest areas, and any other
and local tourism. and tourist destination related services.
or attractions.

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 INDUSTRY OUTLOOK

 # of tourists (2018): 15,81 million

 # of daily commuters (2018): 424,68 million
 # of KRL train stations (2018): 79
 # of KAI train stations (2018): 523
 # of TransJakarta bus terminals (2018): >200
 # of MRT stations (2019): 13
 # of Tol Trans Jawa rest areas (2019): 72
 # of airport terminals (2019): ~300
 # of ferry terminals: ~70
 # of tourists destinations: >1000, 5 Super Destinations
(Danau Toba, Candi Borobudur, Likupang, Mandalika,
Labuan Bajo)

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 BENCHMARKS
There are 2 types of Noesa:
1 1. Noesa Booth (portable space, see pic. #1 & #2)
2. Noesa Space (multi-purpose space, see pic. #3)

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 CULTURAL IMPACT

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 WHAT’S INSIDE NOESA SPACE?

F&B AND RETAIL POJOK NOESA SERVICES

• 4 to 6 different local brands • A dedicated space for visitors to • Offers Meeting/VIP Room

depends on space available learn the region’s local wisdom • Offers local guides or tourism

• Menu/items offered are through mural paintings package (travel agent partners)

different based on regions • A dedicated space for local • Offers Kartu Noesa (membership

• Each brand has to offer different artists to showcase their artworks card, preferably integrated with

vertical of menu/items (paintings, original local RailPay) for fast payment

songs/rendition, etc.)

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 TIMELINE GOALS
NOESA (GAMBIR & JUANDA BRANCH)
DEC ‘19 JAN ‘20 FEB ‘20 MAR ‘20

Business & Go-to-Market Plan

Secure Funding & Partnership

Build Out

Grand Opening

Achieve Customers

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 THANK YOU
Any inquiries?
Contact us at:

halonoesa@gmail.com

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