Fashion Spread Production Plan

Product
Fashion Spread
Theme
Gods And Monsters
Locations
Home, the meadows
Photoshoot and Fashion Spread Production Schedule

Photograph Date Time Materials (Props, Equipment Personnel

Costume and (Cast and
Planning Crew)
materials)
Devil-esc 2/2/19 N/A Red Chiffon Dress Camera Me
Red Makeup Red light Kairi
Devil Horns
Drowned 11/2/19 Day Water Hose? Me
Minimum makeup Camera Kairi
Earth 11/2/19 Day Plants Camera Me
Kairi
Tyler
Roof 11/2/19 Sunrise A lot of shimmery Camera Me
highlight Fan Kairi
Light Tyler

Reviewing Photographs

Photographs Date for reviewing and selecting images

Devil-esc 2/2/19
Drowned 11/2/19
Earth 11/2/19
Roof 11/2/19

Post Production

Magazine Page Date Time Materials Equipment

Fashion Photographs Computer
Spread Cover lines Photoshop
 Photographs Computer
Cover lines Photoshop
Photographs Computer
Cover lines Photoshop
Photographs Computer
Cover lines Photoshop

Budget
Canon EOS 1100D - £499
Tripod - £20
Lights – £23.99
Computer - £500
Blazer - £15
Dress - £29
Adobe photoshop
Contingency Plans
My contingency plans are as follows
- If my camera breaks or won’t work I will use my backup day with a different camera
- I will check the battery power before I leave college, in case the batteries run out I will
bring a spare battery
- I will check the camera before I leave college to make sure that the SD card isn’t
corrupt or full
- If my subject cannot make it to our chosen day I will use a backup day, I will also ask
multiple people in case my subject drops out.
- If the shoot area is too dark I will book out a light
- To make sure I don’t forget any materials I will thoroughly plan the day before, and in
case I do forget something important I will use the backup day

Relevant legal and ethical issues

Copyright, Designs and Patents Act 1988

The law gives the creators of literary, dramatic, musical, artistic works, sound recordings, broadcasts,
films and typographical arrangement of published editions, rights to control the ways in which their
material may be used.

The rights cover: broadcast and public performance, copying, adapting, issuing, renting and lending
copies to the public.

This is a CIVIL law not a CRIMINAL law.

This means it is not a criminal offence to break the law, which could result in a fine or jail sentence.
Instead, the person who owns the copyright has to sue the person they believe has broken the law.
The case is then heard in a civil court and if the person is found guilty of breaking copyright law then
they will have to pay damages to the owner of the copyright. The amount of damages is set by the
court.

Types of work protected

Literary
Song lyrics, manuscripts, manuals, computer programs, commercial documents, leaflets, newsletters
and articles etc.
Dramatic
Plays, dance etc.
Musical
Recordings and score.
Artistic
Photography, painting, sculptures, architecture, technical drawings/diagrams, maps, logos.
Typographical arrangement of published editions
Magazines, periodicals, etc.
Sound recording
May be recordings of other copyright works, e.g. musical and literary.
Film
Video footage, films, broadcasts and cable programmes.
The Copyright (Computer Programs) Regulations 1992 extended the rules covering literary works to
include computer programs.

Duration of copyright
For literary, dramatic, musical or artistic works: 70 years from the end of the calendar year in which
the last remaining author of the work dies.
If the author is unknown, copyright will last for 70 years from end of the calendar year in which the
work was created, although if it is made available to the public during that time, by publication,
authorised performance, broadcast, exhibition etc, then the duration will be 70 years from the end
of the year that the work was first made available.
Sound Recordings: 50 years from the end of the calendar year in which the work was created or, if
the work is released within that time, 70 years from the end of the calendar year in which the work
was first released.
Films: 70 years from the end of the calendar year in which the last principal director, author or
composer dies.
If the work is of unknown authorship: 70 years from end of the calendar year of creation, or if made
available to the public in that time, 70 years from the end of the year the film was first made
available.
Typographical arrangement of published editions: 25 years from the end of the calendar year in
which the work was first published.
Broadcasts and cable programmes: 50 years from the end of the calendar year in which the
broadcast was made.

To avoid breaking this law I will make sure all of the materials in my fashion spread will be
original. I will make sure that only my own photos are used and will not use anyone else’s clothing
choices. I will make sure that my concepts are original and not copyrighted. I will make sure that
the background or photo does not include any copyrighted material.
Equality Act 2010
This law legally protects people from discrimination in the workplace and in wider society.
It is against the law to discriminate against anyone because of:
 Age
 Being or becoming a transsexual person
 Being married or in a civil partnership
 Being pregnant or on maternity leave
 Disability
 Race including colour, nationality, ethnic or national origin
 Religion/belief or lack of religion/belief
 Sex
 Sexual orientation

This is a CRIMINAL law.

Therefore anyone who is considered to be breaking the law could be arrested. It would result in a
criminal trial which if found guilty could result in a fine or jail sentence.

I will make sure that no-one is discriminated against when working on my fashion spread photo
shoot. I will also make sure that no-one is represented in a stereotypical or discriminatory way on
my fashion spread.

Intellectual property
What intellectual property is
Having the right type of intellectual property protection helps you to stop people stealing or copying:
 the names of your products or brands
 your inventions
 the design or look of your products
 things you write, make or produce

Copyright, patents, designs and trade marks are all types of intellectual property protection. You get
some types of protection automatically, others you have to apply for.

You own intellectual property if you:

 created it (and it meets the requirements for copyright, a patent or a design
 bought intellectual property rights from the creator or a previous owner
 have a brand that could be a trade mark e.g. a well known product name

If you believe anyone has stolen or copied your property you would sue them in civil court.

Types of protection
The type of protection you can get depends on what you’ve created. You get some types of
protection automatically, others you have to apply for.

Automatic protection

Protection you have to apply for

Type of protection Examples of intellectual property Time to allow for application
Trade marks Product names, logos, jingles 4 months
Appearance of a product including, shape,
Registered designs 1 month
packaging, patterns, colours, decoration
Inventions and products, eg machines and machine
Patents Around 5 years
parts, tools, medicines
I will not use anyone’s ideas but my own. I will make sure that none of the materials in my front
cover are copyrighted or someone else’s intellectual property. I will make sure there are no
product names or logos in my finished product.

Obscene Publications Act 1959

For the purposes of this Act an article shall be deemed to be obscene if its effect or (where the
article comprises two or more distinct items) the effect of any one of its items is, if taken as a whole,
such as to tend to deprave and corrupt persons who are likely, having regard to all relevant
circumstances, to read, see or hear the matter contained or embodied in it.

In this Act ‘article’ means any description of article containing or embodying matter to be read or
looked at or both, any sound record and any film or other record of a picture or pictures.

This is a criminal law.

I will make sure there are no obscene images in my fashion spread. I will do this by making sure
nothing in my fashion spread is offensive to any group of the public.

Trespass
This is a civil law.
Trespass to land consists of any unjustifiable intrusion by a person upon the land in possession of
another.
Civil trespass is actionable in the courts.

I will not take my photos on private land without permission.

Privacy
The introduction of the Human Rights Act 1998 incorporated into English law the European
Convention on Human Rights.

Article 8.1 of the ECHR provides an explicit right to respect for a private life:
Article 8 protects your right to respect for your private life, your family life, your home and your
correspondence (letters, telephone calls and emails, for example).

Privacy Law is a law which deals with the use of people’s personal information and making sure they
aren't intruded upon. These laws make sure people can't have their information wrongly used
without permission.

The effect this has on radio:

This means that they can't tell the listeners people’s full names or any private details they don't
want revealed. For example if a viewer calls in but they don't want their name to be revealed then
they can't say it.

The effect this has on television:

This is also basically the same as radio, they can't use people’s full names without their consent. This
also means that if they take footage of someone they need to get that person’s permission before
they air it on television.

Anyone who believes their right has been broken can make a civil claim in the courts against those
they believe have invaded their privacy.

When applying the legal principles the court will balance the claimant's right to privacy against the
right to freedom of expression.

If the claimant is proved to be correct this could result in an injunction banning publication of
information; damages; and return or destruction of the material gained from the intrusion.

I will keep my model’s details private and not publish the model’s release form. I will make sure
no one is in the photos without their consent. I will also make sure no ones details are released.

Defamation Act 2013

This Act reformed defamation law on issues of the right to freedom of expression and the protection
of reputation. It also comprised a response to perceptions that the law as it stood was giving rise to
libel tourism and other inappropriate claims.

The Act changed existing criteria for a successful claim, by requiring claimants to show actual or
probable serious harm (which, in the case of for-profit bodies, is restricted to serious financial loss),
before suing for defamation in England or Wales.

It also enhanced existing defences, by introducing a defence for website operators hosting user-
generated content (provided they comply with a procedure to enable the complainant to resolve
disputes directly with the author of the material concerned or otherwise remove it), and introducing
new statutory defences of truth, honest opinion, and "publication on a matter of public interest“.

LIBEL
A written, published false statement that is damaging to a person's reputation.

SLANDER
Making a false spoken statement damaging to a person's reputation.

Defamation is a civil law and so you would need to sue someone who you believe has damaged your
reputation.

I will not make fake accusations in anyway that could damage anyone’s reputation or
imply anything that could either.

Ethical Constraints
Representation and Stereotypes:
Explain what this is and why it’s an ethical issue. Identify whether it could even become a legal issue
if the line is crossed too far – what legal issue?

I will not represent any group of the public in an offensive or negative way based on their race,
sexuality, lifestyle, or anything else.

Content: Themes, visuals, audio

Explain what this is and why it’s an ethical issue. Identify whether it could even become a legal issue
if the line is crossed too far – what legal issue?

I will not have anything obscene or offensive on my fashion spread.