Colorado Workforce Development Council Launches iGrad’s Enrich

Financial Wellness Platform for Colorado Workers

The Colorado Workforce Development Council (CWDC) has launched a new online and mobile
financial wellness resource in partnership with iGrad, which is free for incumbent retail, hospitality,
and food and beverage workers as part of the state’s Lives Empowered initiative.

Denver, CO, February 12, 2020 --(PR.com)-- The Colorado Workforce Development Council (CWDC)
has launched the Enrich online and mobile financial wellness resource, which is free for incumbent retail,
hospitality, and food and beverage workers as part of the state's Lives Empowered initiative.

Developed by the financial technology company iGrad, Enrich is an artificial-intelligence powered

financial education platform with interactive, personalized courses and tools that help users achieve
financial well-being. Customized content adjusts to life stage and financial situation, covering everything
from saving and budgeting to taxes and benefits planning.

"Lives Empowered is bringing together employers committed to the development and well-being of their
workers, who understand that investing in their team benefits the business as well as their employees,"
said Renise Walker, senior consultant with the Colorado Workforce Development Council. "The CWDC
is proud to partner with Enrich to invest in the financial wellness of frontline workers and help businesses
support, retain and upskill their employees to increase economic mobility throughout Colorado."

According to a SHRM study, 83 percent of HR professionals reported that personal financial challenges
had a large impact or some impact on overall employee performance. Lives Empowered is helping
mitigate hurdles for frontline workers by providing resources to manage challenges, in order to increase
retention and support these workers in increasing their earnings and improving advance in their careers.

With a $4.1 million grant from Walmart, Lives Empowered provides training and upskilling to Colorado
retail workers, giving them more opportunities for advancement and economic mobility - both of which
are impacted by financial literacy.

Despite having the world's largest economy, the U.S. ranks just 14th in Standard & Poor's Global
Financial Literacy Survey(1) with an adult financial literacy rate of 57 percent. More than half of
Americans have no emergency savings(2), and the American Psychological Association estimates more
than 70 percent of Americans are stressed about money.

While this new platform is targeted at retail, hospitality, and food and beverage workers, it is free for and
available to all Coloradans.

About Lives Empowered

Lives Empowered brings together retail businesses interested in working collaboratively to increase
economic mobility for frontline workers across Colorado and contribute to a strong economy. Lives
Empowered is made possible by a $4.1 million grant from Walmart to the Colorado Workforce

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Development Council. Learn more about Lives Empowered at
https://www.colorado.gov/pacific/cwdc/lives-empowered.

About iGrad
iGrad is a San Diego-based financial technology company that offers financial wellness solutions to more
than 600 colleges and universities, more than 20,000 employers and more than 300 financial institutions.
For more information about the iGrad platform for colleges and universities, visit
https://www.igradfinancialwellness.com. For more information about the Enrich platform for employers
and financial institutions, visit http://www.enrich.org.

(1) https://gflec.org/wp-content/uploads/2015/11/3313-Finlit_Report_FINAL-5.11.16.pdf?x49160
(2) https://www.usfinancialcapability.org/results.php?region=US

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Contact Information:
iGrad / Enrich
Jennifer Wezensky
269-274-4071
Contact via Email
http://www.enrich.org

Online Version of Press Release:

You can read the online version of this press release at: https://www.pr.com/press-release/805526

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