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Business Plan of
2
Executive summary
During the delivery of the desired dresses we will reach to their places
again & the full payment will be clarified.
3
Objectives
The aim of our Online Tailor Shop is to bring tailor shop at the doorstep
of customer. So that they can avoid
▪ the unbearable, uncertain traffic jam
▪ carrying 4/5 bags of cloths & samples
▪ the botheration of finding the best fitted tailor in any location
4
Value Proposition Worksheet
5
Market Research
customer time lose in a regular tailor shop
160
140
120
100
80
60
40
20
0
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How much time it takes to reach to the tailor shop
How much time have to wait before placing an order there
6
Market Research
Data analysis
-TAILOR
SHOP
What designs What designs -CUSTOMER
people want Analyzing are available
Create
Design
Catalog
7
Competitors
8
Marketing Strategy
9
Marketing Strategy
10
Marketing Strategy
▪ Places
11
Promotion
12
SWOT analysis
▪ Strengths Weakness
Female
Availability
Agents
Lack of
interactivity
Product
Strengths Negative
verity
perceptions
Skilled
Innovativeness employees
13
SWOT analysis
▪ Opportunities
▪ Expanding the market
▪ More innovative design
▪ Improvement of ads
▪ Threats
-Presence of local tailor shops
-Pricing competitions
14
Financial Plan
▪ Fixed cost
-House Rent
-Website built
-Machine & vehicle purchase
-Marketing cost
-Utility , logistics, Maintenance, transportation & others
▪ Variable cost
-Workers salary
-Raw materials
-Others 15
Financial Plan (contd.)
BREAK EVEN ANALYSIS
7000000.00
6000000.00
5000000.00
4000000.00
3000000.00
2000000.00
1000000.00
0.00
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17
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