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My business plan

In this day and age a lot of effort is required to solve the problem of plastic
pollution. This issue has become a matter of an outsized concern and it is us to
prevent the planet from the global catastrophe. That is why I ventured to set up my
own business aimed at collecting and recycling plastic waste.
I am not afraid of the stiff competition in the sphere of recycling, as I hope
that my startup will be fortunate enough to fit in the niche market without any
complications. My professional background enables me to do some market
research, as well as to monitor the main trends and developments in this sphere.
My first and most important step will be to register the company with the State and
solve all the attendant problems like obtaining the license. The state of the
recycling market is definitely growing. Concerning my overall business vision, I
am going to set up plastic recycling manufacturing business and launch the
production of eco-friendly reusable materials and products.
My business will involve processing used plastic to make it reusable, storing
and selling it. Also, as far as my plan is concerned, I will establish partnership with
local companies to work on cooperative projects such as creating recyclable waste
collection centre. The target customers are local citizens and government and non-
government organizations. At the first steps my company will use any marketing
tools, including flyers, business cards, posts in social network, advertisements. Not
to mention that the company will have its own webpage with the whole range of
information concerning its performance. One of the aims, from my point of view,
is to inspire local authorities and people to make efforts to reduce amounts of
plastic. This way many social events will be held on a regular basis.
The number of the employees is expected to reach approximately 150 people
by the end of the first year. I hope that my staff will not find what they do just an
ordinary nine-to-five job with low career prospects. Thus, I am going to implement
different employee bonus and reward schemes, as well as provide my staff with
some perks of the job.
In my opinion, it is really important to make steps to develop local market
and stimulate the growth of economy in my region. That is why my idea boils
down to establishing the enterprise in my hometown Sochi. As for the property, I
came to conclusion that the whole project will require no more than five buildings,
each for particular purpose. Also, it will be necessary to lease a plastic recycling
plant before the company has enough capital to buy it out. All the trading and
manufacturing equipment will be purchased in our country to stimulate local
companies working in digital, electronic and other industries. Some specific
equipment includes separators, plastic shredders, granulators, breakers, a pre-
washing system, a rinsing system and dryers.
anual net income, $ billions
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2018.5 2019 2019.5 2020 2020.5 2021 2021.5 2022 2022.5

According to my estimation, this business may bring me an average annual


net income of $6 billion in the first three years after the foundation. The basic
capital will be obtained from our local bank and some investors. It will be spent on
the premises, equipment, salaries and investments. Taking into account an
enormous demand on recycling nowadays, my business will break even within a
few months. My overall assessment is that it will be a good idea to float the
company on the stock exchange, as soon as my company adjusts to the niche
market.
To sum up, setting up a plastic recycling manufacturing business is a
straightforward process as long as I meet all the requirements by law and play by
the market rules.

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