SANDIP INSTITUTE OF TECHNOLOGY AND

RESEARCH CENTRE
DEPARTMENT OF MANAGEMENT STUDIES

ORGANISED
‘BATTLEFIELD 2018’
ON 11TH SEPTEMBER AND 12TH SEPTEMBER
GROUP NAME
 WHAT IS BATTLFIELD?

BATTLEFIELD IS AN ACTIVITY WHICH IS ORGANISED TO

EXPERIENCE THE MARKET IN REAL CONDITION.
IT HELPS TO IMPLEMENT THE BASIC FUNCTION OF
MANAGEMENT i.e; PLANNING, STAFFING, CONTROLLING,
DIRECTING AND ORGANIZING.
IT HELPS IN BUILDING UP COORDINATION WITH
TEAM MATES, HOW TO HANDLE SITUATION , HOW TO
SWITCH TO OTHER DECISION WHEN PLAN-A DOESN’T
WORK.
IT IS THE 8TH YEAR OF BATTLEFIELD ACTIVITY . IT HAS A
GREAT IMPACT ON MANAGEMENT STUDENTS FOR
KNOWING THE REAL MARKET AND UNDERSTAND.
PURPOSE OF BATTLEFIELD:

Management includes the activities of setting the mantra

or strategies of an organization and maintaining a cordial
relationship with teammates of an organization . And
accomplishing the activities with the available resources like
finance, human, technology and other factors in an effective
way. And working in non biased way.
This what we learned and this is what the purpose of
battlefield activity.
OBJECTIVE:

➢TO WORK AS A TEAM.

➢TO PROVIDE BEST SERVICES TO THE CONSUMER

AND PROVIDE A1 QUALITY OF PRODUCT.

➢TO GET THE PRACTICAL IMPLICATIONS OF THE

PROCESS INVOLVED IN ANY BUSINESS .

➢TO LEARN AND EARN.

➢EXPANDING THE PRACTICAL KNOWLEDGE

REAGARDING MARKETING STRATEGY.
MARKET SURVEY:
The market survey was done by the team members about
the type of food which is most preferred by the people.
The parameters were based upon what we think as a
customer when we our out to street for good quality food.
Hence , accordingly our menu card was prepared.

SPOT SELECTION:
The selection of location was done by us visiting that place
twice to see the crowd and the public. Then we confirmed the
location that is near FedEx courier D’couza colony ,college road.
One day prior to the activity we asked for the permission and
they granted the permission for setting up the stall.
 MEMBERS AND THEIR RESPONSIBILITY
MEMBERS RESPONSIBILITY
ABHISHEK KALRA MARKETING
SAKSHI LOKHANDE SERVING & PLATING
KIRAN THETE SERVING & PLATING
KALYANI SHINDE MARKETING
BHUSHAN INGOLE CASHIER
JYOTI ADHIKARI CHEF
ROHAN BEHERE MARKETING
SWATI DARADE CHEF
ASHA SASIDHARAN CHEF
GHANSHYAM WAGH MENTOR
SRUSHTI DAVE MENTOR
 MENU CARD

MASALA CHAI ----Rs. 8

IDLI( MORNING 8 to 11) -----Rs.25
DABELI(KACCHI) -----Rs.15
(CHEESE) DABELI ----Rs.25
(BUTTER) DABELI ----Rs.20
PAV BHAJI (BUTTER) ----Rs.40
PAV BHAJI (CHEESE) ----Rs.50
PANIPURI ---Rs.15
SHEVPURI ---RS.20
SWEET POTATO KHEER(FAST ITEM) ----Rs.30
 CAPITAL INVESTED AND SHARING OF
PROFIT

PARTICULARS AMOUNT(Rs.)
ABHISHEK 600/-
ASHA 600/-
JYOTI 600/-
BHUSHAN 600/-
ROHAN 600/-
SAKSHI 600/-
KALYANI 600/-
SWATI 600/-
KIRAN 600/-
TOTAL Rs. 5400/-
EXPENSES AMOUNT(RS)
Raw material
(groceries ,vegetable , Rs.2560
tissues)
Table Rs.80
Bun Rs.440
Umbrella Rs.200
Paper dishes and other Rs.510
things
Pani puri raw material Rs.450
Dabeli raw material Rs.600
Milk Rs.160
kheer raw material Rs.400
Total expenses Rs.5400
 INCOME EARNED
PARTICULAR AMOUNT RECIVED
• IDLI(2days) Rs.1250
• Dabeli (2days) Rs.1800
• Pani puri & shev puri(2days) Rs.900
• Pav bhaji Rs.1150
• kheer Rs.500

TOTAL INCOME Rs.5600/-

 Total income by selling product =5600
(-)Total expense incurred during whole battlfield =5400

Profit made =200

We distributed the income equally 600 per head . First day we got a good response for
Idli, dabeli(cheese), panipuri we got unexpeted response on this day we didn’t felt as if we
were new . But on second day we didn’t got response as we expected due to major mob was
having fast but for fast we kept sweet dish which they prefer. But as compared to first day the
response was poor but somehow because of first day the invested amount was recovered
and lastly we ended with 200 profit.
MANAGEMENT PRINCIPLE THAT WERE
USED IN BATTLEFIELD:

In simple language, management can be defined

as “managing people tactfully”. Management
includes activities like setting the strategies of
an organization and coordinating the efforts of
Its employee to achieve its objective. The various
Principles of management which our group
followed:
PLANNING:
Planning is the primary stage of management as a well as basic
fundamental of management. It deals with jotting down and
pointing out the future course of action and deciding in
advance the best course of action.
ORGANISING:
It is the process of bringing together physical, financial and
human resources and developing productive relationship
amongst them for achievement of organizational goals.
 STAFFING:
It is the function of managing the organization structure and
keeping it manned. Staffing has assumed greater importance in
the recent years due to advancement of technology, increase in
size of business, complexity of human behavior etc.
The main purpose of staffing is to put right man on right job i.e.
square pegs in square holes and round pegs in round holes.
DIRECTING:

Direction is that inert-personnel aspect of management which

deals directly with influencing, guiding, supervising,
motivating sub-ordinate for the achievement of organizational
goals. Direction has following elements:

Supervision
Motivation
Leadership

CONTROLLING:

The purpose of controlling is to ensure that everything

occurs in conformities with the standards. An efficient system
of control helps to predict deviations before they actually
occur
CO-ORDINATING:

Co-ordination is the unification, integration,

synchronization of the efforts of group members
so as to provide unity of action in the pursuit of
common goals. It is a hidden force which binds all
the other functions of management
EXPRESSING GRATITUDE:

It gives us immense pleasure to thank Prof. Jeevan

Ahire Sir coordinator of battlefield, Head of the
Department of M.B.A Dr.Rakesh Patil , for giving us the
opportunity to carry out this event as a team . I wish to
express our deep sense of gratitude to Prof.SARIKA
MAM and all the faculty members for their guidance
and useful suggestions, which helped us for the event.
ON THE OTHER HAND , OUR GROUP LIKE TO
EXPRESS GRATITUDE AND THANKS TO OUR
MENTORS
“GHANSHYAM AND SRUSHTI DAVE MAM ” FOR THEIR
ADVICE AND GUIDANCE THROUGHOUT THE
BATTLEFIELD ACTIVITY.
WE WOULD LIKE THANK RUP BEAUTY PARLOR WHO
GRANTED US PERMISSION TO SET UP A STALL.
AND LAST NOT THE LEAST WE LIKE TO THANK
OURSELVES AND TEAMMATES WHO WERE SOO MUCH
SUPPORTIVE .
FEEDBACKS
 conclusion
Through this activity we really got to know what exactly team
work means. Team has great impact on the success of any
organisation though it may be small or big .
For every new startup theoretical and practical knowledege must
there. This battlefield activity helped us to explore the real market and
face real customer. It really helped how to tackle situation and how to
please customer for buying product.
The more you are creative in promotion, catch hold of customer,
making loyal customer, effective utilisation of resource,
then you end up with success in capturing market.
Medium used for promotion

1) WHATSAPP
2) INSTAGRAM
3) FACEBOOK

INVITATION CARD WAS SENT THROUGH

SOCIAL MEDIA TO FRIENDS AND
RELATIVES.
MOMENTS
THANKYOU FROM THE WHOLE
KHATHAD CULTURE TEAM