PV name - < … >

Team name - GENEseeds

Assignment Team members - Balino, Bayumbon,
Espiritu, Garcia, Petallo, Purganan,
Create Personas Sanchez

Context
Personas are fictional characters that represent different mindsets, motivations, and behavior patterns of your
customer segments. Personas help you relate to your customers as people, rather than entities or numbers.
Read Student Handout: Personas to learn more.

Objective

The objective of this assignment is to create the following two personas:

1. One from your niche
2. One from your early adopter

FoundationalInstructions:
Course in Entrepreneurship

1. Regroup in your teams of 5.

2. Identify the needs of your niche and early adopters.
3. Describe the person and their physical markers.
4. Describe their personality, goals, and desires.
5. Give them a unique and memorable name!
6. Draw your persona on a sheet of paper or any other format you choose.
7. Be as creative as possible.
8. Articulate your persona’s pains and gains, and discuss with other teams during the next session.
9. Take a look at few example personas given on page 2 to help you create yours.
10. You have 60 minutes to complete this assignment.
11. Once done, you need to submit the assignment as PDF on LearnWise

Customer and Solution Page 1 of 2

© Wadhwani Foundation For Students’ Use
www.nen.org V01
 PV name - < … >
Team name - GENEseeds
Assignment Team members - Balino, Bayumbon,
Espiritu, Garcia, Petallo, Purganan,
Create Personas Sanchez

Foundational Course in Entrepreneurship

Customer and Solution Page 2 of 2

© Wadhwani Foundation For Students’ Use
www.nen.org V01