UAL 180 Credit Diploma in Creative Media Production & Technology

Assignment Title Final Major Project: Planning, Production & Evaluation

Unit No & Title Unit 13 Extended Project in Creative Media Production

Assignment Leader Deborah Sweeney, Peadar Sweeney

Assignment Verifier Jonny Carswell

Handout Date Wednesday 23th March 2020

Deadline Date Thursday 4th June 2020

Unit Aim:
To provide an opportunity for you to engage in an extended activity of research, application, reflection and presentation of a related to a
discipline of your choice and to embrace the opportunities to pursue vigorous research, individual expression and creativity.

What you have to do:

Part 1: You need to REFLECT ON YOUR LEARNING IN A RESEARCH PROOPOSAL AND OUTLINE AIMS FOR A
PROJECT, THEN RESEARCH & ANALYSE YOUR SUBJECT AREA and PLAN and REFLECT on an area of investigation.

a) Firstly, create your written project proposal in which you reflect on your learning, outline and evaluate your aims.
b) You need to create a pitch for which you need to research an area of interest thoroughly using a broad range of
resources. Your subject of interest must challenge your current strengths and capabilities in relation to a range of
practical, technical and research.
c) While researching constantly reflect on your achievements and actions within a production diary. It can be a visual
recorded one or written or ideally both.
d) You need to consider a potential audience and how to reach them through presentation, exhibition and distribution of
your potential creative piece- (at this stage you could set up a social media page for your project and show how your
project is developing.)

Notes on research, idea Generation & pitching:

 You must conduct a range of appropriate research activities in order to develop an informed basis in order to develop your
ideas- interviews, lighting and shot tests, foley and audio tests, acting workshops, discussions and meetings, analysis of
appropriate and relevant secondary material -books, paintings, photographs, installations museum objects, films, tv
programmes, podcasts, documentaries & tutorials.
 manner and fully reflect on this throughout your research journey.
 You must then develop a final pitch presentation where you should be sure to include a research data in your 4-page proposal
document.

MinimumPart 2: Planning,
evidence required (canProduction
be written,& Evaluation:
filmed, audio, scrapbook, presentation, podcast, blog etc.) Done?
500 word project Proposal (1.1)
Research (Blog):
a) Research-
You must Historical
be clearandatcontemporary issues,your
each stage where research of relevant
research material, primary
has impacted research- Interviews
of the development with
and direction of your ideas.
key practitioners, reflection (1.1, 1.2,)this in your production diary.
Keep recording
Proposal Pitch b)
with Create
a relevant proposal
effective anddocument
relevant– planning
with a presentation with slides
and scheduling / handouts
for your (2.1, 2.2)
production so with
you aareproduction
able to conduct your production
timetable. Consider safely,
problems or issues you could potentially
effectively and creatively. face in your pitch and show planning on how to alleviate them.
Technical Research (Blog): Technical aspects, practice, tests & techniques and problem solving (1.1, 1.2, 2.1, 2.2)
c) Continue with your production diary and also continue to plan and develop ideas about how you will present your
Initial Idea Development (Blog):
creative All development
piece. Remember to drafting,
comment 3 final
andoutline ideas,
reflect on 1issues
selected
and&problems
fully justified.
and(2.1,
how2.2)
you are solving them.
d) Complete your production and present your production and obtain feedback
e) Reflect thoroughly on your overall learning after presenting your work to an audience and gathering feedback.

Minimum evidence required (can be written, filmed, audio, scrapbook, presentation, podcast etc.) Done?
Production (Blog): - all pre- production paperwork Inc. planning docs, scripts, storyboards, call sheets etc. (3.1, 3.2, 4.1, 5.1, 6.1,
Production Diary (Blog): detailed records of learning, problem solving, justification of decisions made, full reflection of events,
audience feedback, final evaluation. (3.2, 4.1, 6.1, 6.2, 7.1, 7.2)
Final Product, exhibition of final piece and feedback : Final product/s fully presented on your blogs (3.1, 3.2, 4.1, 5.1, 7.2)

Unit 13
Assessment Criteria
(Notes and comments- refer to your
Assessment Guidance: What you should aim to produce:
evidence here).
Use critical and contextual perspectives
to initiate a creative media production
Be able to initiate and develop a 1.1 project proposal.
creative media production project
proposal
1.
Use analysis and evaluation to clarify
and develop ideas for a creative media
1.2 production project proposal.

Use research to support the

development ofa creative media
2.1 production project.
Be able to use research, analysis and
evaluation to develop solutions for a
2. creative media production project
Use analytical and evaluative skills to
develop creative solutions to realize a
2.2 media production project

Be able to solve practical, theoretical Solve practical and technical problems

and technical problems in a creative within a creative media production
3. media production project 3.1 project

Demonstrate the ability to plan,

Be able to plan, organize and organize and produce a creative media
produce a creative media production production project within an agreed
4. project 4.1 timeframe

Demonstrate the exploration,

Be able to use practical methods and adaptation and application of practical
skills in a creative media production methods and skills in the realization of
5. project 5.1 a creative media production project

Maintain evaluative and reflective

6.1
Be able to use evaluative and records of the development and
reflective skills in the production of a production of a creative media project.
creative media project.

6. Use evaluative and reflective skills to

make decisions for a creative media
production project.
6.2

Be able to present a creative media Explore strategies to present a creative

production project media production project
7.1

7.
Present a creative media production
project to a specified audience.
7.2