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Gracie Woodson

Prof. Lahmon

English 1101-01

23 September 19

Chipotle Evaluation

Have you ever been to a fast-food restaurant and it smells like grease, the door handle

and tables are greasy and you look down and the floor has a coating of grease? I have and it

makes me lose my appetite, which is why I love how chipotle is fresh and fast. You walk in and

the aromas of meat and fresh vegetables make you hungry. The particular smell of charcoal and

grilling makes you feel famished. Chipotle is fast, has a lot of room for customization to fill you

at a low price, uses recyclable packaging, and is made from fresh ingredients, unlike some of its

fast-food ̈competitors ̈. Unlike most fast-food restaurants, Chipotle has the highest quality of

many fresh foods customized to your satisfaction.

Chipotle has a great environment. When you walk in, workers are behind the counter in

matching uniforms and they are very organized. Each person has a specific function and is not

overwhelmed with an obsessive amount of work. You say what you want at each station and

your meal is put together right in front of you. You get to see what your item looks like and ask

for more if you want. Chipotle has a specific motto which is, ̈Food with Integrity ̈ which makes it

unique and it sounds like a trusting place, which is always good. If you have ever wondered why

your Chipotle always tastes the same it would be because Chipotle is not a franchise. Since it's

not a franchise and company-owned, that leaves no room for change and it will always be the

same in hundreds of locations. Chipotle also uses recycled and recyclable materials for all of its

bowls, napkins, and bags, which are environmentally conscious. The thing they seem to be
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missing is recycling containers in the stores. Why not give you the ability to recycle after

enjoying your delicious meal?

Chipotle has a small menu, consisting of tacos, a bowl, burrito or salad but the variety of

ingredients makes your meal. Critics may say they do not have a large variety but their menus

cater to various alternative diets. If you are a vegetarian, Chipotle allows you to substitute

guacamole for your meat choice. Even though they do not have the ̈Impossible ̈ meat, they can

still please vegetarians. They have many meat options, which provide the necessary protein to

fuel our bodies for the day. If you ever see the back counter cooking, then you see that it's not

frozen meat or frozen salsas. At restaurants like McDonald’s you might see the frozen hotcakes

put into a mini oven to warm them up, but Chipotle cooks their food fresh and promises no

GMOs. The salsas help cultivate your item. Many farmers are appreciative sponsors of Chipotle

because fresh food is raised by farmers. The salsa or guacamole is good food made from fresh

vegetables and helps support a healthy diet for our bodies. McDonald’s and many other fast-food

restaurants rely on fried foods and foods made with processed ingredients which can be harmful

to your body when eaten on a daily basis.

Although Chipotle is considered fast-food, it is somewhat healthier than other restaurants.

A McDonalds Big Mac is 560 calories and is fairly small or not fulfilling so you are likely to

order another item such as fries or a dessert. Fries add an additional 340 calories and have a lot

of sodium, which helps lead to issues of high blood pressure. A chicken bowl at Chipotle is

around 750 calories, but is a larger portion and is protein, so it will fill your stomach better. You

can add salsas or sauces to that bowl which add some calories but it is a fresh food, not fried,

and will keep you feeling full for a longer period of time. Individuals go to other fast food places

rather than Chipotle partly because of the price. You can pay nine dollars at Chipotle for rice
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your protein, and many smart food choices or you could get a meal with a burger or chicken

nuggets, aside, and a drink of nearly nine dollars at Burger King or Wendy's. Chipotle has also

added pick up and delivery options to the app. You can create your bowl on the app, pay, and

either go to Chipotle to pick up your bag from the shelves or you can get it delivered. Picking up

your order at the restaurant may be a healthier option than one of the drive-through restaurants

because you still have to walk in and out of the store.

Overall Chipotle may not be the easiest option but it is a healthier option. It can be

customized and designed for certain diets. Chipotle is fast, has a lot of room for customization

to fill you at a low price, uses recyclable packaging and is made from fresh ingredients, unlike

some of its fast-food ̈competators ̈. The modernness of Chipotle can put smiles on faces. The

seating is suitable for a couple, a family, a group, or a worker. It has a clean and friendly

environment. There is also a patio at most of the restaurants which allow people to go outside in

favorable weather to enjoy peace or a good conversation. Often times I see people using laptops

for work or pleasure and wonder why free wifi is not provided in their establishments. This is

another way Chipotle could really improve for their customers. Chipotle is the answer to

freshness and high quality and provides a healthy and satisfying meal.