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ASSESSMENT PLAN (as per the curriculum) FOR MBA GEN; MBA PSM & MBA
ITM
MODULE NAME: ENTREPRENEURSHIP & INNOVATION
MODULE CODE: BAG 09202/PSG 09207 & ITG 09202
8.0. Enabling and Sub enabling Outcomes
Enabling Outcomes Sub enabling Outcomes
8.1 Analyse the theories, practices and 8.1.1 Examine different concepts of
Importance of entrepreneurship and innovation in Entrepreneurship.
small, medium and larger multinational organizations. 8.1.2 Examine the nature of entrepreneurship,
and innovation.
8.1.3 Apply processes of entrepreneurship
within existing and new businesses
Venture.
8.1.4 Apply Business plan process for
Entrepreneurial management and growth.
8.1.5 Apply financial principles for venture
Financing.
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[K, U. S. W] Major Assign (S) - 30
TOPICS SUB TOPICS TASKS/ACTIVITIES Test20 Final
,
K U S W K U S W
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(iv) Common myths of Identify the different myths of √
entrepreneurial opportunity
opportunities. Explore sources of
entrepreneurial opportunities √ √
Evaluate venture
opportunities in diverse
industries for exploiting √
(iii) The impact of Explain the impact of √ √
Cases / Role Play
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(iv) Approaches to Explain the macro and micro √ √
business entry. views entrepreneurship
Examine the different ways
√
marketing, and options available √
organizing Prepare a start-up business
plan emphasizing marketing
and organizing √
√
9.5. Financial (i) Entrepreneurial Identify the important niches √
principles for marketing plan. and segments
venture Analyze the firm’s strategic fit
Cases / Role Play
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(ii) Pro forma financial Prepare the important
statements; financial statements in the √ √
venture
Assessment Methods
Classroom Based Knowledge Tests
These are intended to measure the theoretical and practical ability of learners and evaluate their
performance in timed written test of not more than three (3) hours. The tests will be constructed, supervised
and marked by the Institute lectures.This will carry 20 marks
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Learning Context
The module will employ a variety of methods (formal lectures, group presentations, seminars, problem-
solving exercises) as appropriate. Directed reading on entrepreneurship and innovation theory will be core
to the module. Much work will be case-study-based, and will encourage individuals to contribute effectively
to group collaborative learning. There will be a strong emphasis on the use of critical analysis and critical
thinking methodology as a means of discussing and debating the module content.
Learning Materials:
Required Reading list
1. Birley S. & Muzyka D. F., (2000).Financial Times Mastering Entrepreneurship, 2nd Edition, FT
Prentice Hall.
2. Brouwer, M.T. (2002). 'Weber, Schumpeter and Knight on entrepreneurship and economic
development'. Journal of EvolutionaryEconomics, vol. 12(1-2), p. 83.
3. Casson, M. (2005). 'Entrepreneurship and the theory of the firm'. Journal of Economic Behavior &
Organization, 58 (2) , 327-348
4. Tidd, J. and Bessant, J.R. (2013).Managing Innovation: Integrating Technological, Market and
Organizational Change. Fifth edition. Chichester, West Sussex, United Kingdom: Wiley
5. Trott, P. (2012). Innovation Management and New Product Development. 5th ed. Harlow: Financial
Times/Prentice Hall.
Recommended Reading List
1. Birley S. & Muzyka D. F., (2000). Financial Times Mastering Entrepreneurship, 2 nd Edition, FT Prentice
Hall.
2. Christensen C.M. (1999). Innovation and the General Manager, 1 st Edition, Irwin McGraw-Hill.
3. Lambing P.A. and Kuehl C.R. (2006). Entrepreneurship, 4 th Edition, FT Prentice Hall.
Other Recommended Reading List Per Topic
1. Baum, J., Frese, M., & Baron, R. e. (2014). The psychology of entrepreneurship (1 ed.). New York:
PsychologyPress.
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2. Chepurenko A. (2015). Entrepreneurship Theory: New Challenges and Future Prospects.
Foresight-Russia, 9(2): 44–57.
3. Da Rin, M., Hellmann, T., Puri, M. (2013). “A survey of venture capital research”. In Handbook
of the Economics of Finance 2: 573–648.
4. Hsu, D. (2007). “Experienced entrepreneurial founders, organizational capital, and venture capital
funding“. Research Policy 36: 722–741.
5. Kuratco D.&Hodget R.M (2004).Entrepreneurship: theory, process and Practice, 6th ed, Southern
Austria
6. Matiku, G.M. (2019). Factors Behind Inapt Performance of Entrepreneurs in Rural Income
Generating Activities: A Survey of Selected Rural Premises in Tanzania, International
Journal of ScientificResearch andPublications (IJSRP) 9(12).http://www.ijsrp.org
7. Ngailo L.N., (2016). Entrepreneurship and enterprise Management; 1st Ed; RENNICS, Moshi
Tanzania
8. Olomi, D (2003).Entrepreneurship and small business development: a Tanzania perspectives;
Daressalaam; UDEC
9. Simpeh, K. N. (2014).Entrepreneurship theories and Empirical research: ASummary Review of
the Literature.European Journal of Business and Management.3 (6); ISSN 2222-2839.
10. Zimna T & Scarborough (2009).Essentials of Entrepreneurship and Small Business Management;
5thed; New Delhi India
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