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2. 2. An Introduction to the Theory According to human psychologist Abraham Maslow, our actions are
motivated in order to achieve certain needs. His hierarchy suggests that people are motivated to fulfil
basic needs before moving on to other, more advanced needs. People need to satisfy their most
important needs first, then when they achieved this, they can move onto the next important need.
Maslow first introduced his theory of hierarchy in his 1943 paper “A Theory of Human Motivation” and
3. 3. The First Stage of the Hierarchy – The Physiological Stage The first stage of the hierarchy is the
physiological stage – the stage required to sustain life. It includes breathing, excretion and the desire for
food, water, sex, sleep and homeostasis. These are considered to be the ‘basic’ needs of human life.
Maslow’s theory suggests that if these fundamental needs are not satisfied the one must surely be
motivated to satisfy them. Higher needs are not recognised until these ‘basic’ needs have been satisfied.
4. 4. The Second Stage of the Hierarchy – The Safety Stage Once physiological needs have been met,
attention and desire turns to safety and security, in order to be free from the threat of psychological and
physical harm. Such needs may be fulfilled by: • Living in a safe area • Financial reserves • Job security
• Good health According to Maslow’s theory, you can not move up the pyramid to the next stages if you
feel threatened. Once the threat has been addressed, one can then move up the pyramid.
5. 5. The Third Stage of the Hierarchy – The Love/Belonging Stage Once a person has met the lower
physiological and safety needs, the higher needs can be addressed. This begins with the love/belonging
stage, which can also be referred to as the ‘social needs stage’. These are the needs related with
6.
7. 6. The Fourth Stage of Hierarchy – The Esteem Stage Once a person feels like they belong, the need to
be important can arise. Esteem needs can be classified as external or internal. Internal esteem needs are
related to self-esteem, such as the need to respect yourself and achieve. External esteem needs are those
8. 7. The Fifth Stage of Hierarchy – The Self-Actualisation Stage Self-actualisation is the summit of
Maslow’s hierarchy of needs. It can be defined as the quest of reaching your full potential. Unlike some
of the lower needs, this need is never fully satisfied due to the fact that people can ‘grow’ and change
and continue to challenge themselves. People in this stage tend to have needs such as: morality,
creativity, spontaneity, problem solving, lack of prejudice, acceptance of facts, truth, justice, wisdom
and meaning.