Geoff Mcghee: The Bill Lane Center For The American West Stanford University

Geoff McGhee
The Bill Lane Center for the American West

Stanford University
2010 Bill Lane Center for the American West

2009 Knight Journalism Fellow
2008 Le Monde
2000 The New York Times
1999 ABCNews.com
1998 Columbia Journalism School
Saturday, October 30, 2010

Interviews
20-odd people in journalism,

academia, research and art

Video Report
datajournalism.stanford.edu
Main Points

Re-tooling
Statistical analysis
Database management
Web application development
Geographic Information Systems
Graphics APIs
(Specialized knowledge in ... ?)

Re-tooling
“Amanda studied stats in college and

she's brought both a little bit more of a
focus on data to the department and also
just sort of an amazing ability to
process data.”

Re-tooling
“We've changed the focus of our team

to concentrate more on database
journalism.”

Re-tooling
“We have some open positions right now,

and I would love for those positions to be
geared towards somebody that had that
skill set: ‘Here’s what the data is and
the story is, here’s how we’d want to
shape the story based on this data.’”

Excitement

Excitement
“I think that there’s a sense that

data is something more like a
medium, something that can be used
to tell stories, and to do all of the things
that a medium can do, to delight and
inspire...”

But...

Communication Medium?

“Much what we do is a lot of Le Monde
just showing you the data.” – J. Paige West, MSNBC

How do we tell stories with data?

National
Geographic
Magazine

National
Geographic
Magazine

Adding Interactivity?

Adding Interactivity?
Preserving Source Data?

Storytelling
“[Having a narrative] is hard to

do when the whole point of it is
click whatever button you want!”
– Amanda Cox, NYT

How do we cope?

Analysis of
Vis in Media
“We are very interested in how

visualizations are being taken up in mass
media, particularly in journalism, so we
simply collected as many examples of
that as we could.”

Analysis of
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Fig. 7. Design space analysis of narrative visualization. Columns indicate recurring design elements and selected regions highlight patterns in the data. Region (1) shows clusters of ordering
strategies that correspond to distinct genres of visual narration. Region (2) highlights the consistency of interactive designs used by visualizations. Region (3) shows the under-utilization of strategies Segal and Heer, 2010
to engage the user in the interactive functionality. Region (4) shows the under-utilization of common storytelling techniques across narrative visualizations.

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Identify Common Narrative Formats
Descriptive, Not Prescriptive

Sources of Inspiration:
Comic Books
Movies
Video Games

The “Science Fair Poster”
Using Space to Lay Out Regions; Directional Reading

The “Martini Glass”
Linear Narrative Followed by Individual Exploration

The “Data Slide Show”
Linear Narrative With Interaction Within Each Frame

The “Data Slide Show”
Linear Narrative With Interaction Within Each Frame

The “Drill-Down Story”
Wide-Angle View; Presents Links to Selected Closer Views




Visualization:
Why is interactivity important?

Story:
Beginning> Middle> End

Ethos of Visualization:
Transparency
Conversation
Exploration

Transparency

Transparency

Transparency

Transparency

Conversation

Conversation

Conversation

Conversation


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Geoff McGhee

The Bill Lane Center for the American West

2010 Bill Lane Center for the American West

Saturday, October 30, 2010

20-odd people in journalism,

Saturday, October 30, 2010

Saturday, October 30, 2010

Saturday, October 30, 2010

“Amanda studied stats in college and

Saturday, October 30, 2010

“We've changed the focus of our team

Saturday, October 30, 2010

“We have some open positions right now,

Saturday, October 30, 2010

Saturday, October 30, 2010

“I think that there’s a sense that

Saturday, October 30, 2010

Saturday, October 30, 2010

Saturday, October 30, 2010

just showing you the data.” – J. Paige West, MSNBC

Saturday, October 30, 2010

Saturday, October 30, 2010

Saturday, October 30, 2010

Saturday, October 30, 2010

Saturday, October 30, 2010

Saturday, October 30, 2010

“[Having a narrative] is hard to

Saturday, October 30, 2010

Saturday, October 30, 2010

“We are very interested in how

Saturday, October 30, 2010

Saturday, October 30, 2010

Saturday, October 30, 2010

Saturday, October 30, 2010

Saturday, October 30, 2010

Saturday, October 30, 2010

Saturday, October 30, 2010

Saturday, October 30, 2010

Saturday, October 30, 2010

Saturday, October 30, 2010

Saturday, October 30, 2010

Saturday, October 30, 2010

Saturday, October 30, 2010

Saturday, October 30, 2010

Saturday, October 30, 2010

Saturday, October 30, 2010

Saturday, October 30, 2010

Saturday, October 30, 2010

Saturday, October 30, 2010

Saturday, October 30, 2010

Saturday, October 30, 2010

Saturday, October 30, 2010

Saturday, October 30, 2010

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