sponsor information

17 – 19 January 2011 | The Majestic Barrière Hotel | Cannes | France

As the Information Age evolves, television

networks, system operators and content
providers must deliver a rich user experience
through multiple platforms in order to
compete. The Broadcast Evolution Summit
unites these key stakeholders, equipping them
with tools and strategic insight needed to
shape the future of digital content delivery.

summits www.marcusevans.com
17 – 19 January 2011 | The Majestic Barrière Hotel | Cannes | France sponsor information

a unique event
speakers at the Broadcast
Today's content consumers demand a higher level of ubiquity and interactivity from their Evolution summit 2011 include
favourite programmes and broadband technology has quickly risen to meet this modern
expectation. With the advent of high definition and the digital switchover well underway, Chairman: Chris Forrester, Editor,
broadcast technology has progressed far beyond traditional analogue-based business Rapid TV News
strategies. The capability to provide audiences with a myriad of novel applications now Dr André Lange, Head of Department
exists and the time has come for content producers, owners and deliverers to harness Information on Markets & Financing,
the many opportunities presented by the new digital environment. European Audio-Visual Observatory
Christian Nissen, Former Director
Television channels and network operators are struggling to develop multi-screen schemes General, Danish Broadcasting
that can cater to rising viewer expectations. IP dominates next generation media and the Company & Former Chairman of the
playing field is levelled as system requirements become homogenous, providing new EBU Digital Strategy Group
commercial avenues to key content stakeholders and broadcasters. In order to stay Ross Biggam, Director General,
competitive, broadcast companies must revise their business and technology strategies. Association of Commercial Television
Key partnerships with leading solution providers will be crucial in their quest to develop
Thomas Aidan Curran, CTO for Products
profitable new revenue streams through innovative digital initiatives that cannot be & Innovation, Deutsche Telekom
outdone by competitors.
Malcolm Taylor, MD, Cable Europe
Labs
To sponsors, the Broadcast Evolution Summit 2011 offers the perfect setting to
present products and services directly to the key decision makers and gate keepers of Gerry Gouy, Senior Director, Global
immense digital development budgets. Over three days, sponsors will meet and interact Business Development Digital Media, MTV
with top broadcast executives through a number of business one-to-one meetings and Networks International
many networking activities. In addition, sponsors will attend the strategic summit sessions Mohammed Dadas, Access to Content
led by thought leaders in the content distribution community. Within the luxurious Standardisation Manager, Orange FT
settings of the Majestic Barrière, this networking event presents a unique opportunity Group & VP, Open IPTV Forum
to develop meaningful and valuable business relations. Peter Cowley, Former MD Digital Media,
Endemol
Jorma Härkönen, SVP, MTV Media
delegate profiling and the meeting agenda & President, MTV Media Internet
delivering proven ROI & Consumer Businesses
Malcolm Corbett, CEO, Independent
The purchasing requirements of senior executives from platform operators, television Networks Co-operative Association
networks and content producers are widely diversified. All potential delegates Adrian Wooster, Independent
complete an application prior to being admitted to the event. This process Broadband Expert, Community
ensures we are confirming only the most appropriate potential clients for our sponsors' Broadband Network
products and services. Once admitted, we collect additional information to create a Martijn Bal, Head of New Media, Vlaamse
complete personal and company profile of the delegation including what products and Media Maatschappij (VMMa)
services are on each of their priority lists in the coming 6-18 months. Similar information Arild Hellgren, Technical Director,
is collected for each of our sponsors. Norwegian Broadcasting
Corporation (NRK)
Two to three weeks prior to the event, sponsors are given access to these profiles and Thierry Piette, Technical & IT Director,
then select those executives who are actively seeking to purchase their products and RTL Belgium
services. Delegates also have the opportunity to review sponsor profiles and make top
Mika Lavonen, Head of TV Operations,
priority selections. Finnish Broadcasting Company (YLE)

In order to create an optimal three-day agenda of one-to-one meetings for each Bella Tidblad, MD Web Sites, TV4 New
Media
sponsor representative, all online selections are collated into a personal schedule. These
preliminary agendas are made available to sponsors in advance of the event to give ample James Baker, MD, Current TV
time to prepare for each meeting. A robust agenda of informal networking activities Griff Parry, Director of OnDemand, BSkyB
accompanies the summit programme and meeting agenda to ensure all possible business Christian Godske, Head of Digital &
opportunities are uncovered. Digital Evangelist, MediaCom Danmark
Catherine Williams, Head of Social
Marketing Strategy, Mindshare
Worldwide

summits www.broadcastevolutionsummit.com 2
17 – 19 January 2011 | The Majestic Barrière Hotel | Cannes | France sponsor information

the delegates
To ensure that the Broadcast Evolution Summit 2011 maintains a high level of
relevancy and maximises the time and opportunity of the attending sponsors, the
summit's executive delegation is carefully selected according to the following criteria: This format was proven to be an excellent
opportunity to get in front of potential
! Scope of Responsibility
clients and identify specific relevant leads.
! Budget
Telrad Networks
! Sign Off Authority
! Company Size
! Interest in Purchasing Products & Services

This selection process ensures that the attendees consist only of senior executives from Excellent event, superb location, great
leading content providers, broadcasters and network operators. contacts. Highly innovative!
Digitalk
Delegates will include:

! Chief Technology Officers

! Group Commercial Directors
! Heads of Strategy & Business Development An exceptionally well organised and run
! Vice Presidents & Directors of Production & Engineering event, providing access to high level of
! Vice Presidents & Directors of Digital Media delegates across the industry. A very
! Vice Presidents & Directors of New Media
rewarding and productive experience which
I can definitely recommend.
the sponsors Operax

The Broadcast Evolution Summit 2011 is pleased to partner with a limited number
of key suppliers and consultants that enable organisations to drive efficiency in digital
strategy development and implementation. The number of companies in each product A very well organised, interactive and
or service category is strictly limited to ensure an appropriate overall balance. Sponsors focused event that made the impact it was
are represented by top decision making executives qualified to meet with top-level
meant for. marcus evans made the
investors. Sponsor categories include:
suppliers, delegates and speakers feel a high
! 3D Solutions ! Legal Services level of comfort in meeting each other and
! Application Enablement ! Live Production & Teleport Solutions helped develop knowledge, business and
! Audiovisual Services ! Market Research friendships. It made me feel totally satisfied
! Broadband Technology Solutions ! Media Publishing Systems in attending this excellent summit!
! Broadcast Graphics ! Middleware Suntec Business Solutions
! Content Management Systems ! Mobile Broadcasting
! Content Preparation Services ! Monetisation Services
! Data-casting Services ! Multiplatform Solutions
! Data/Audio Compression Technologies ! Network Solutions marcus evans found an elegant way to
! Digital Delivery Services ! Outsourcing Services bring industry leaders together.
! Digital Media Asset Management ! Platform Providers Allot Communications
! Digital Rights Management (DRM) ! Production Workflow Solutions
! Digitisation Workflow ! Secured Content Distribution Solutions
! Entertainment Technology Providers ! Software Applications
I did indeed find the event productive and
! Facilities Management ! Strategy Consulting
! HD Solutions ! Targeted Consumer Applications most enjoyable. Very well organised.
Airwide Solutions
! Interactive Technology ! Technology Consultancy
! Integrated Solutions ! Transmissions Management
! IP Solutions ! Viewer Analytics

summits www.broadcastevolutionsummit.com 3
17 – 19 January 2011 | The Majestic Barrière Hotel | Cannes | France sponsor information

targeted delegates at the marcus evans Broadcast Evolution summit 2011

Content Providers Broadcasters Network Operators

All3Media ARD – ZDF Belgacom

Brainpool BBC BSkyB

C More Entertainment Canal + BT

Chello Zone Channel 4 UK Cablecom

CPL Productions Five Com Hem

Discovery Networks EMEA Fox Networks Deutsche Telekom

Endemol ITV Fastweb

ESPN EMEA Mediaset France Telecom Group

FremantleMedia Métropole Télévision Iliad

HBO International MTV Networks Europe Jazztel

IDTV NRK Kabel Deutschland

ITV Studios ProSiebenSat.1 KPN

Lionsgate International RTBF Liberty Global

Lion Television RTL Group Naxoo

Maverick Television RAI Neuf Cegetel

National Geographic Channel Europe RTÉ ONO

NBC Universal Global Networks RTP Portugal Telecom

Paramount Digital Entertainment RTVE PrimaCom

Sanoma Entertainment STV Swisscom

Sony Pictures Television International TF1 Telecom Italia

TBS Europe TV 2 Denmark Telefónica

Telecinco Cinema TV3 Telenet

Tiger Aspect Productions TV 4 Sweden TeliaSonera

True North Productions Vlaamse Media UPC Broadband

Walt Disney Television EMEA Maatschappij Virgin Media

Warner Bros Studios YLE Wind

summits www.broadcastevolutionsummit.com 4
17 – 19 January 2011 | The Majestic Barrière Hotel | Cannes | France sponsor information

the venue
The Majestic Barrière, an icon of elegance, welcomes guests into a world of refinement. This legendary hotel was fully refurbished
recently, its lobby, all rooms, suites and corridors reflecting the latest trends bringing together luxury, tradition and modernity. The private
beach of the hotel allows you to relax in an exclusive setting, while its famous Fouquet's Cannes restaurant offers fine cuisine amidst the
world of cinema, show business and the arts. The Majestic Barrière's state-of-the-art meeting facilities ensure unrivalled intimacy and
focus for a unique business event.

For more information visit www.lucienbarriere.com

official news release
distribution partner
the sponsor package
Pre-Summit Information, Services and Support

! Pre-qualification of the delegate base

! Access to secured event site listing the names, job titles, companies and profiles of
attending executive delegation
! Tools to make educated selections of which executives to meet
! Time to research all delegates in order to maximise the success of both your the organisers
scheduled and informal meetings
One of the world's leading
! Company and attendee profile listings on the secured site offering pre-event
exposure of products and services to the executive delegation business information companies,
! Experienced Event Management Team dedicated to pre-event organisation to assist marcus evans is dedicated to the
you in maximising your investment provision of global business intelligence
and information to assist in strategic
and effective decision-making.
At the Summit
Established in 1983, marcus evans'
! 10-15 pre-scheduled one-to-one business meetings for each company representative international network of offices
! Dedicated on-site marcus evans Management Team to facilitate your company's produces more than 150 of the world's
meetings and maximise exposure to the entire attending delegation leading business and economic
! Company meeting area within the overall one-to-one meeting room summits for senior decision-makers.
! Company details and contact information listed in the Event Register thus delivering
maximum on-site exposure Our aim is to provide first class
! Company logo on event signage business information, through a variety
! Pre-dinner cocktail parties for informal networking of media, which enables clients to
! Sponsored Gala dinners with formal seating based on interactive website selections sustain a valuable competitive
! A range of informal networking time with entire delegate group advantage while making a positive
contribution to their success. This
! All meals and receptions
information is disseminated through
! Attendance at Keynote Presentations and other summit sessions
the following business divisions:
! Two nights accommodation at the Majestic Barrière Hotel
summits, conferences, business
training, market analysis, and
Post-Event Information and Follow up corporate hospitality.

! Priority re-booking status to the next year's event ...a dominant force in the delivery of
! Access to all summit documentation on our secured website strategic business information

summits www.broadcastevolutionsummit.com 5