Documente Academic
Documente Profesional
Documente Cultură
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ORIENTATION ....
Corporate Culture 1
Expectations 1
LOC Committee 3
LOC Departments 5
LOC Presenters & Trainers 7
Executives & Incentives 9
Incentive Trips 11
EVENTS ....
Weekly Events 27
Seasonal Events 28
Annual Leaders Retreat 29
Roadshow Events 31
Asia Pacific Convention 33
International Convention 35
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LOC COMMITTEE
The individuals who are involved in the LOC Committee make decisions in regards to the direction and vision of
the entire organisation. The LOC Committee is a selective group based on proven leadership experience. The LOC
Committee organises meetings to discuss the long-term future of this organisation as well as major decisions that
are representative of this organisation. The LOC Committee is comprised of the CEO and high-ranking associates.
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LOUIE QU NORMAN TRUONG NAM VO WILLIAM CAO PETER HUYNH DIANA TRAN
Louie started his own UHS business at With a passion for leadership and Nam discovered entrepreneurship With a strong work ethic and drive for Carrying experience from both medical Diana started her UHS journey as a
the age of 18, whilst studying full time a strong desire for greatness, Nor- when he was only 19 years old. With success, William pursues excellence and financial industries, Peter ventured shy girl fresh out of high school with
at Monash University with a degree in man seeks to empower everyone only a high-school education under his in every venture as an entrepreneur. into the world of entrepreneurship at no experience in business or sales.
Nutrition and Dietetics. After 2 years he meets to their highest poten- belt, Nam used his strategic mind and Starting his own UHS business at the the age of 20 under the mentorship However, one thing she did have was a
into the business, he became one of tial. Having graduated from one of sincere character to build wealth that age of 18; the past few years have of network marketing professionals. desire grow her confidence and chase
the youngest distributors in UHS to Melbourne’s most prestigious high eventually surpassed most people his yielded both personal success and Driven by his mission to provide the success. With the guidance of men-
reach the rank of Diamond Director. schools, Norman has a strong edu- age. With experience in warehousing success in the development of key same opportunity to his peers, Pe- tors, a supportive team and a plat-
This is when he founded LOC – so cational background. However upon and coaching for various institutions; skills required to grow a fruitful busi- ter has not only achieved personal form to speak, Diana soon overcame
that he can empower more aspiring en- graduation, he quickly understood the including some of the Big 4 banks, ness. Graduating from Melbourne High success, but through his counsel, has her self-limiting beliefs. Since then,
trepreneurs on their individual journey. importance in developing interpersonal Nam brings a wealth of experience to School; William has a strong academic inspired countless individuals to also Diana broke through her comfort zone
Today, Louie balances his time be- skills when it comes to success. His the LOC team. As a business profes- background, but realized that success pursue their dreams. Peter now runs by sharing her story on stage in front of
tween LOC, investing, motivational vision is to more empower people to sional; Nam understands the strength is equally dependent on effective multiple businesses, holds numerous hundreds of people and achieving the
speaking and involvement with his explore entrepreneurship and develop of building a successful Network Mar- communication and mindset. With a key leadership roles within the organ- rank of Gold Director in UHS. Now, her
church. their leadership skills so that they may keting business. committed team, his vision is to em- isations he is involved with and has mission is to help others live the life
flourish in all areas of their lives. power and mentor others to achieve been recognized internationally for his of their dreams in health and financial
success in both their professional and contribution in growth of LOC and the freedom.
entrepreneurial endeavors. development of its members.
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LOC DEPARTMENTS
LOC’s departments are implemented with the purpose of facilitating a high quality experience for
USANA associates. With key departments in Finance, Media, Events and Charity; your journey in
building a successful USANA business becomes logistically easier as venues are booked, marketing
material is produced and key LOC events are held for your convenience.
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LOC PRESENTERS & TRAINERS
Our organisation values quality training for personal and
professional development. Our speakers are successful
associates who have valuable information and lessons to share.
Our presenters usually speak at our major events such as LOC
Feature and Saturday Corporate Training.
Showing improvement in your leadership, speaking skills and
personal business success may allow you to become a
presenter or trainer. LOC Presenters with exceptional
speaking skills, coupled with proven business results may have
the opportunity to speak in front of thousands in some of the
most prestigious international stages around the world.
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EXECUTIVES & INCENTIVES
LOC has executive ranks to encourage more income growth and
teamwork in this business. All our executive ranks require 13 weeks of consecutive
commission-based income.
FUTURE LEADERS INCENTIVE LEADERSHIP SUMMIT ASIA PACIFIC GROWTH TRIP EXECUTIVE DIAMOND
The top 50 growing national Maintain an average of 600 CVP Achieve a minimum of 15000 RETREAT
associates below the rank of for 13 consecutive weeks. You CVP growth in a calendar year Is the epitome of USANA lead-
Gold Director are treated to: will qualify for an all-expens- to qualify for the growth incen-ership incentives. Qualificants
es paid VIP leadership retreat. tive. Past locations include Bali,
will enjoy luxury 5-star acco-
One night accomodation at a Past locations include the Gold Hokkaido and Dubai. modation with the executive
premium 5-star hotel and ex- Coast and Queenstown. management team, as well as
clusive invitation to USANA’s RUBY & EMERALD RETREAT other successful leaders in the
gala dinner. Happens alongside AP growth, industry. Past locations include
with special programs and ex- Hawaii and Bora Bora.
tended stays available for each
qualificant.
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KEY BUSINESS SKILLS
NETWORKING
KEY BUSINESS SKILLS
Networking is key to personal success in the business world; accomplished network
marketers NETWORK as well and as often as they present and close. In terms of skill
set, the quality of networking will be a priority in establishing your personal success
in this industry and is a skill you will be consistently honing throughout your career
PEOPLE
The aim of networking is to establish a
meaningful connection with the people
you meet. To ensure a successful
conversion factor, you need to make sure
that you touch a variety of demographics,
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RELATIONSHIPS
The USANA business is a people business!
Therefore, the crucial factor to success is
the strength of relationships; as this will
determine the level of trust between the
prospect and yourself (eliminating trust
some of which include; age, education issues and hidden objections). The first
Remember, and occupation. Remember, meaningful key step to creating a strong relationship
connections don’t mean they have to buy with your prospects is your first
“your network is your net worth” something from you. Go and make friends
and when you do, you will discover that
impression. Contrary to popular belief, you
ARE judged based on your first impression,
some of these friends will be in a position for example, job interviews, first dates and
to benefit from what you have to offer. new classmates. So make sure that the first
The following guide will guide you in your networking journey to ensure you maintain
impression you make is quality!
maximum efficiency during the prospecting process.
A common mistake made by inexperienced
network marketers is that they focus PROVIDING VALUE
LOCATIONS exclusively on a single demographic
(usually, people of similar interests and Any meaningful relationship,
Networking is not a forced activity as part of your agenda, rather the activity should fit
age), thus limiting their reach into the professional or personal, is built upon a
naturally into your daily schedule. As socially diverse individuals, we commonly visit
market. foundation of value. Likewise, when you
a variety of locations that offer us an abundance and variety of prospects to network
with. Some of which include: are meeting new prospects and building
For example, networking with prospects relationships with the people you meet,
whom are older than yourself will open a the easiest way to connect is to add value.
market that is generally more buying power However, value can be interpreted in many
and interest in maintenance of health (thus ways so it is up to you in order to
allowing high volume product purchases), establish a meaningful relationship. If you
whereas establishing relationships with walk around with the mindset of simply
younger prospects will allow you to access looking for friends just for the sake of
a pool of ambitious and driven people who buying your product, you will find many
are excited to succeed (bringing people will not want to connect with you.
momentum into your business). Be genuine and bring genuine value to
people.
QUICK CHECKLIST:
Have I met 3 people in Gen X? VALUE CAN BE FOUND IN:
The key factor to networking success is initiative; every location will offer an
Have I met 3 people in Gen Y? Common values
opportunity to meet somebody new and interesting! Take the first step and SAY HI!
Have I met 3 people at corporate events? Success (yours or theirs)
Have I met 3 people in hospitality? Knowledge
Have I met 3 people in university? Giving back
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INVITING
The invitation process is relatively simple, and should always revolve around
the needs of a prospect. Many network marketers make the mistake of target-
ing their prospects for personal gain. However, at LOC we firmly believe that our
business should grow relative to the amount of people we help. Therefore, a
focus upon the needs of our customers is essential. In order to successfully iden-
tify a prospect’s needs, we must ask the right questions. Refer to “Section 3, True
Wealth” in your workbook, for a comphresive guide on how to refine this skill.
Remember, inviting is about the prospect, not yourself!
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STAYING
ON TRACK 02
As your business grows it can be difficult to keep track of who you’ve presented to
and who is exposed to our products. It’s always smart to have a list organising your
network into an encylopedia of contacts whom you’ve reached out to, or have yet
to prospect.
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BRIDGING
HOW TO BE A “B”
Once you have successfully invited your guest to an appointment, you will begin to
undertake the role of a “B” in an ABC setting. An ABC is an appointment consisting of
an A (Advisor or Expert), B (Bridge) and C (Customer). It is strongly recommended that all
meetings set in the early months of your business be in the setting of an ABC. This will
ensure the correct information is relayed onto your potential customer as well as create
a great learning environment for you.
Your role as a B is to “bridge” your A and the C (prospect). This skill will come with
practice, but the following list will guide you through the process:
EDIFYING
The C will have very little idea of who the A is. It is essential prior to every meeting that you
edify your A to your C so that C can have a higher level of respect for the A. Remember
to be truthful and not display false flattery. It’s often a good idea to ask your A for a list of
things you could use to edify them.
RECESS
In our experience, it is often the case that the C will not express themselves fully when the
A is around. This means during every appointment, the A will go on recess so that the C
has a chance to talk honestly to the B. This is a great environment for you to find the real
needs/concerns of the C and to address it.
CLOSING
Remember no matter how good the A is, the C will eventually believe in the business
because of the B. So if you are confident in the business, then always remember to
verbalise it to the C. They won’t know unless you tell them! As Mr Louie Qu likes to say,
“We can’t guarantee that everyone will make money in USANA, but as a friend, you should
always follow through on commitments to guide and mentor.” Your friends join because of
you, so don’t let them down.
TESTIMONY
It is so important that everyone has their own product testimony. The product is the
lifeline of your USANA business and it is virtually impossible to succeed without placing
significant value on the product. Once you develop your product testimony, make sure
you share it with your C.
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TESTIMONIES
02
The most versatile component of your skill set as an entrepreneur is the ability to share your story. As
your business grows, there will be countless instances when you will be asked to share your experi-
ence with the products and/or business opportunity. Having a range of short and powerful testimo-
nies is vital to your continued success as a network marketer.
1 2 3
BEFORE DURING AFTER
• What was your life like before • What was your journey like • What is your life like now with
being exposed to USANA? with USANA? USANA?
• How were you introduced to • What was your first • What do you look forward to
USANA? impression? achieving with USANA?
• Who introduced you to • What are your thoughts now?
USANA?
KEY POINTS
HOW TO SHARE WHERE TO SHARE
• Practice your story with your mentor and get • When you’re asked if USANA products actually
feedback. work.
• Keep it short and simple. • When you’re asked which product you would
• In a smaller group setting, your story ideally recommend.
needs to be shorter than 60 seconds. • When you’re asked what impact LOC has made
• On a stage setting, your story needs to be on you.
delivered in under 2 minutes. • When you’re asked why you chose to build a
• Remember your key points and avoid going on USANA business.
tangents. • When you’re invited to share your experience
with product/business on a stage.
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CLOSING QUESTIONS
CLOSING
Closing is an integral part of the presentation process!
Whilst there are many factors that LEAD to whether the client commits to
CLOSING PRO TIP!
“The real closing happens Pre-Close”
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enrol, start the business or purchase products, you as the B can direct the
conversation towards a more positive decision. If Bill Gates offered you a position at his company right now, what would you say?
“Can you see how the USANA business can provide the time freedom in “Would I buy/work with me?”
order for you to focus on your passion?”
“Can you see yourself partnering with [B’s name] to start the business?”
“Awesome, so when you get started today we will book in training tomor-
row and you will also get to meet the team on Sunday!”
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EVENTS
WEEKLY EVENTS
FEATURE PRESENTATIONS
Mondays: 7:30pm - 9:30pm
LOC EVENTS
• Features are formal sessions open for the public to gain insight into the
SEASONAL EVENTS 03
Throughout the calendar year, LOC Entrepreneurs hosts a variety of events to
celebrate our successes as a team and to welcome new faces to the
organisation. These events are open to the public and a great chance to gain
exposure for the team to the wider community.
business opportunity and product range.
• All current associates are welcome to invite any number of prospects to this
event for information and exposure to the team.
• $3 for associates, guests attend free-of-charge.
CORPORATE TRAINING
Saturday Afternoons
WaveJam Easter BBQ & Spring BBQ Christmas Party.
• Corporate Training is a formal session open for all associates to learn the
mindset and skills vital to building their businesses.
• All current associates are welcome to attend this event. LOC GALA NIGHT
• Guests are only permitted to attend if they have had previous exposure to
the team. e.g. Attended an ABC appointment or attended a Feature Event A prestigious and fun event; the LOC Gala Night is condenses the
• $2 for both associate and guest entry. yearly successes and achievements of our associates into an evening of
celebration and recognition. Talent is showcased and recognised as friends
SUPER SUCCESS SATURDAY and families gather to support the business success of our associates.
Monthly on Saturday Afternoons
GENERAL AWARDS
• Corporate Training is replaced by a premier training event on first Saturday
of every month. NEW BUSINESS PROMOTIONS
• Recognition of the highest achievers in the organisation, as well as team- Achieving a new income level in an associate’s personal business.
wide announcements.
• Key Leaders take to the stage to empower and educate the team on essen- NEW EXECUTIVE ASSOCIATESHIPS
tial success principles. Achieving consistent income over a period of 13 weeks.
• $5 for both associate and guest entry.
THE “BIG 3” AWARDS
CONNECT GROUP
weekly at various times and locations LOC MVP AWARD
Given to an associate who has sacrificed time and energy to produce a
• Connect Groups are casual sessions open for all associates and guests to significant impact on the direction and growth of the team.
get to know other team members in a home environment.
• Attendees will not only share a meal with other local associates, they also LOC VISION AWARD
receive personally-catered training and partake in team-building games. Given to an associate who has selflessly contributed to the wider
• CG Leaders run these sessions at different times and locations, so it is community and wholeheartedly represents the LOC culture.
important to communicate with your local CG Leader before attending
their session. LOC CEO’S AWARD
Given to an associate who has earned the most income over the dura-
tion of the calendar year.
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ANNUAL LEADERS RETREAT
Each year, LOC recognises the performance
of outstanding individuals by hosting a retreat
for the most influential leaders in the
organisation. The retreat spans over several
days and
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USANA EVENTS
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ASIA PACIFIC CONVENTION
Annually, USANA hosts a convention in Singapore; providing
training and motivational sessions from the highest achievers
within South-East Asian countries.
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INTERNATIONAL CONVENTION
Associates that have reached Silver Director or higher The award-winning event is open to all associates and
have the honour to be recognised and walk the is highly recommended at any stage of one’s business
international stage. journey to build an unshakable belief in the industry. It
is a powerful step in the growth of a successful
associate.
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THE HUB
THE HUB
USANA products are able to be ordered via The Hub if an individual is an Associate or
Preferred Customer. Depending on the amount and frequency of products being pur-
chased, there are two purchase options available: Manual and Automatic orders.
ONLINE SHOPPING
• Customers may manually make a once-off purchase through the Online Shop
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AUTO ORDERS
• Log in to The Hub using your • On the Auto-Orders page, you may add or re-
USANA credentials. move products that you wish to be automatically
shipped to you at the beginning of every 4-week
cycle.
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FORMS
Business growth is an exciting part of your entrepreneurial journey. For a new asso-
ciate, it may be daunting when confronted by the number of forms available via the
USANA Hub.
Understanding the basics behind how to enrol and process new customers/ associ-
ates is essential for success in USANA. This manual was designed by LOC Entrepre-
neurs to help you identify some important forms available online, and to guide you
through the process of enrolling your new customers and associates.
As an associate, you will have access to all relevant forms and documentation
through the USANA website - www.usana.com/hub/
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PRICE LIST
Refer to this document for the most recent updates on any pricing changes for the
USANA product line.
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ASSOCIATE
APPLICATIONS
ASSOCIATE APPLICATION AND INTERNATIONAL SPONSOR AGREEMENT
• This document acts as the official application form for registering new
associate accounts.
• For Australian Associates, forms must be emailed (custservanz@usana.com) or faxed
(02 9842 4560) for processing to complete your application.
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CUSTOMER
APPLICATIONS
PREFERRED CUSTOMER APPLICATION 04
• This document acts as the official application form for registering new customer accounts.
• For Australian Customers, forms must be emailed (custservanz@usana.com) or faxed
(02 9842 4560) for processing to complete your application.
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PROCESSING ONLINE APPLICATIONS
• Log in to The Hub using your
USANA credentials.
STEP 1 - ENROLLMENT INFORMATION
• Using the drop-down menu on the left-hand • Assist with selecting from
side of your browser, select the Enroll. a range of products that your
new associate can
• You will be taken to a new page and asked to begin to consume, or start
log in again. selling to make a profit in
their business.
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