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2015

 Labor  Market  Report  /  1  

2015  Marketing  Academia  Labor  Market  Survey    


June  1,  2015  
 
Ethan  Pew,  College  of  Business,  Stony  Brook  University  
Cesar  Zamudio,  College  of  Business  Administration,  Kent  State  University  
 
This  year’s  labor  market  survey  was  conducted  among  140  schools  in  Asia,  Europe,  North  America,  and  Oceania.  
The  list  of  schools  was  compiled  using  combinations  of  the  UT-­‐Dallas  lists  of  the  100  most  productive  schools  in  
the  U.S.  and  the  100  most  productive  schools  in  the  world,  as  well  as  data  from  MarketingPhdJobs.org.  Of  these  
140   schools,   95   responded   to   our   request   for   information   (see   Addendum);   data   were   collected   using   a   web-­‐
based   survey   in   May   2015.   This   page   outlines   the   basic   findings   of   our   survey,   and   the   attached   tables   provide  
more  detail.    
 
Entry-­‐level  Assistant  Professors    
This  year,  there  are  119  candidates  pursuing   57  positions  (across  44  hiring  institutions),  a  ratio  of  2.09  to  1  (up  
from  1.86  to  1  in  2014;  see  Table  1A).  The  average  market  ratio  for  1995  to  present  is  2.08  to  1.  The  market  
this  year  is  essentially  equivalent  to  the  historic  average.    
• On   the   supply   side,   there   are   58   consumer   behavior   candidates,   35   quantitative   candidates,   and   26   managerial  
candidates  (see  Table  2A  for  trend  over  the  years).    
• On   the   demand   side,   there   are   11   consumer   behavior   positions,   16   quantitative   positions,   4   managerial   positions,  
and   26   positions   that   are   open   to   the   best   candidate   (see   Table   2B   for   trend   over   the  years   and   Table   4   for   the   list   of  
schools  looking  to  hire  for  fall  2016).  
 
Advanced  Assistant  Professors    
There  are  12  candidates  pursuing  29  positions  (a  ratio  of  .41  to  1,  down  from  .66  in  2014;  see  Table  1A).    
• On   the   supply   side,   there   are   5   consumer   behavior   candidates,   3   quantitative   candidates,   and   3   managerial  
candidates,  and  1  candidate  that  could  not  be  classified.    
• On  the  demand  side,  there  are  3  consumer  behavior  positions,  8  quantitative  positions,  4  managerial  positions,  and  
14  positions  that  are  open  to  the  best  candidate  (see  Table  5  for  the  list  of  schools  looking  to  hire  for  fall  2016).  
 
Visiting  Professors    
There  are  9  visitor  positions  open  this  year  (see  Table  1B  for  trend  and  Table  6  for  the  list  of  schools).  
 
New  Hire  Information  (See  Table  3)  
NN  schools  provided  salary  information  for  entry-­‐level  hires  made  for  fall  2015.    
• The  mean  9-­‐month  salary  was  $148,400,  with  a  minimum  of  $60,000  and  a  maximum  of  $200,000.    
• The  12-­‐month  salary  had  a  mean  of  $176,400  and  a  median  of  $181,100.    
• The  modal  level  of  summer  support  was  3  years.    
• Entry-­‐level   hires   will   teach   2.7   semester   courses   (3.1   quarter   courses)   on   average   in   their   first   year   and    
3.1  semester  courses  (3.3  quarter  courses)  on  average  at  steady  state.    
• Entry-­‐level  hires  were  anticipated  to  do  1.4  course  preparations  on  average  in  their  first  three  years.    
• Research  support  for  entry-­‐level  hires  averaged  $12,400  in  their  first  year  and  $6,800  afterwards.  
 
 
 
 
 
 
2015  Labor  Market  Report  /  2  

TABLE  1:  Labor  Market  Survey  Data  over  the  Years  


 
A. Entry-­‐level  Assistant  and  Advanced  Assistant  Positions:  1996-­‐2016  

New  Assistant   Advanced  Assistant  


    #  Candidates/     #  Candidates/  
Starting  in:   #  Positions    Ratio    #  Positions   Ratio  
1996-­‐97   161/53   3.04   28/19   1.47  
1997-­‐98   127/49   2.59   25/20   1.25  
1998-­‐99   113/53   2.13   17/29   0.59  
1999-­‐00   149/74   2.01   18/34   0.53  
2000-­‐01   121/95   1.27   14/18   0.78  
2001-­‐02   95/80   1.19   18/30   0.60  
2002-­‐03   107/88   1.22   18/34   0.53  
2003-­‐04   130/65   2.00   23/24   0.96  
2004-­‐05   124/48   2.58   27/33   0.81  
2005-­‐06   112/71   1.58   20/28   0.75  
2006-­‐07   106/53   2.00   17/37   0.45  
2007-­‐08   134/65   2.06   14/45   0.31  
2008-­‐09   97/60   1.62   17/28   0.61  
2009-­‐10   114/54   2.11   17/28   0.39  
2010-­‐11   144/43   3.35   16/28   0.57  
2011-­‐12   151/53   2.85   28/35   0.80  
2012-­‐13   134/63   2.13   13/19   0.68  
2013-­‐14   134/57   2.35   24/36   0.67  
2014-­‐15   150/94   1.60   15/48   0.31  
2015-­‐16   149/80   1.86   23/35   0.66  
2016-­‐17   119/57   2.09   12/29   0.41  
 
 
B. Visiting  Professor  Positions:  2006-­‐2016  

Starting  in:   Positions  


2006-­‐07   19  
2007-­‐08   15  
2008-­‐09   18  
2009-­‐10   8  
2010-­‐11   6  
2011-­‐12   23  
2012-­‐13   7  
2013-­‐14   11  
2014-­‐15   8  
2015-­‐16   9  
2016-­‐17   9  
 
2015  Labor  Market  Report  /  3  

TABLE  2:  Supply  and  Demand  Details  for  Entry-­‐level  Assistant  Professors:  2006-­‐2016  
 
A. Supply  of  Ph.D.’s  

Starting  in:   N   CB   Quant   Managerial   Open   Total  


2006-­‐07   79   40   22   30   14   106  
2007-­‐08   99   42   16   39   37   134  
2008-­‐09   73   na   na   na   na   97  
2009-­‐10   90   63   25   26   0   114  
2010-­‐11   105   69   36   26   13   144  
2011-­‐12   117   74   31   32   14   151  
2012-­‐13   104   73   38   19   4   134  
2013-­‐14   106   64   27   38   5   134  
2014-­‐15   116   64   45   29   12   150  
2015-­‐16   107   87   32   29   1   149  
2016-­‐17   95   58   35   26   0   119  
 
 
B. Demand  for  Ph.D.’s  

Starting  in:   N   CB   Quant   Managerial   Open   Total  


2006-­‐07   79   6   5   7   35   53  
2007-­‐08   99   13   12   12   28   65  
2008-­‐09   73   11   8   9   32   60  
2009-­‐10   90   10   11   15   18   54  
2010-­‐11   105   6   12   3   22   43  
2011-­‐12   117   6   16   7   24   53  
2012-­‐13   104   10   16   6   31   63  
2013-­‐14   106   13   18   3   23   57  
2014-­‐15   116   18   23   14   39   94  
2015-­‐16   107   16   26   9   29   80  
2016-­‐17   95   11   16   4   26   57  
 
   
2015  Labor  Market  Report  /  4  

TABLE  3:  New  Hire  Offer  Information  for  Entry-­‐Level  Positions    


 
A. Salary  
Starting  in:       Nine-­‐Month  Salary   Twelve-­‐Month  Salary  
    n   Mean   Mode   Min   Max   Mean   Median   Mode  
2009-­‐10   43   $129,000   $130,000   $76,000   $170,000   $153,800   $155,000   $155,000  
2010-­‐11   41   $133,200   $140,000   $80,000   $185,000   $158,800   $162,260   $159,000  
2011-­‐12   41   $132,000   $140,000   $80,000   $185,000   $153,500   $155,000   $150,000  
2012-­‐13   41   $134,000   $140,000   $36,000   $165,000   $158,000   $168,000   $171,000  
2013-­‐14   45   $140,000   $145,000   $50,000   $180,000   $167,500   $173,240   $177,000  
2014-­‐15   47   $146,100   $150,000   $62,250   $215,000   $174,300   $177,000   $150,000  
2015-­‐16   44   $148,400   multiple   $60,000   $200,000   $176,400   $181,100   multiple  
 
B. Guaranteed  Summer  Support  
Starting  in:       Years  of  Summer  Support  
    n   0   1   2   3   4   5   6   7  +  
2009-­‐10   42   17%   0%   21%   43%   2%   5%   7%   5%  
2010-­‐11   47   0%   2%   12%   51%   0%   7%   12%   7%  
2011-­‐12   41   15%   2%   15%   41%   0%   15%   7%   5%  
2012-­‐13   41   7%   2%   20%   54%   2%   10%   2%   2%  
2013-­‐14   45   7%   2%   7%   64%   0%   7%   11%   2%  
2014-­‐15   48   6%   0%   10%   51%   4%   13%   10%   6%  
2015-­‐16   51   16%   2%   12%   33%   4%   18%   14%   0%  
 
C. Course  Load  
Semester  System   Quarter  System  
  1st  Year     Steady  State   1st  Year     Steady  State  
Starting  in:   n   #  Classes   #  Classes   n   #  Classes   #  Classes  
2009-­‐10   41   2.7   3.3   9   2.8   3.8  
2010-­‐11   38   2.6   3.2   9   2.3   3.3  
2011-­‐12   46   2.8   3.4   7   2.6   3.6  
2012-­‐13   42   2.6   3.2   8   1.8   3.4  
2013-­‐14   47   2.7   3.2   10   2.5   3.5  
2014-­‐15   44   2.7   3.4   9   2.2   3.4  
2015-­‐16   47   2.7   3.1   3   3.1   3.3  
 
D. Research  Support  
    n   Preps   1st  Year  Support   Steady  State  Support  
2009-­‐10   49   1.5   $8,200     $6,900    
2010-­‐11   47   1.7   $8,700     $6,100    
2011-­‐12   49   1.7   $8,800     $5,900    
2012-­‐13   50   1.4   $8,800     $6,300    
2013-­‐14   56   1.6   $9,600     $7,300    
2014-­‐15   53   1.4   $9,100   $7,600  
2015-­‐16   45   1.4   $12,400   $6,800  
2015  Labor  Market  Report  /  5  

TABLE  4:  Schools  Hiring  Entry-­‐level  Assistant  Professors  for  2016-­‐17  


(CB  =  Consumer  Behavior,  Q  =  Quant/Modeling,  M  =  Managerial,  Open  =  no  single  specialty)  
 
#  Positions  by  Specialty  
University   CB   Q   M   Open  
Boston  University   0   0   0   1  
Colorado  State  University   0   0   0   2  
Columbia  University   0   0   0   1  
Cornell  University   0   0   0   1  
Emory  University   0   0   0   1  
Erasmus   0   0   0   1  
George  Washington  University   0   0   0   1  
HKUST   0   0   0   1  
Indiana  University   0   1   0   1  
Louisiana  State  University   0   0   0   1  
Maastricht  University   0   1   0   0  
McGill  University   1   0   0   0  
Michigan  State  University   0   0   1   0  
National  University  of  Singapore   1   1   0   0  
New  York  University   1   1   0   0  
North  Carolina  State  University   0   0   1   0  
Northeastern  University   0   1   0   0  
Penn  State  University   0   0   0   1  
San  Diego  State  University   0   0   1   1  
Singapore  Management  University   0   0   0   3  
Syracuse  University   0   1   0   0  
Texas  A&M  University   0   0   0   1  
Tulane  University   0   0   0   1  
University  at  Buffalo   1   2   0   0  
University  of  Calgary   0   0   1   0  
University  of  California,  Berkeley   0   0   0   1  
University  of  California,  Irvine   0   0   0   1  
University  of  California,  Los  Angeles   0   1   0   0  
University  of  California,  Riverside   1   1   0   0  
University  of  California,  San  Diego   0   1   0   0  
University  of  Chicago   1   1   0   0  
University  of  Colorado   0   1   0   0  
University  of  Florida   0   1   0   0  
University  of  Georgia   1   0   0   0  
 
Continued  on  next  page.  
   
2015  Labor  Market  Report  /  6  

TABLE  4:  Schools  Hiring  Entry-­‐level  Assistant  Professors  for  2016-­‐17  (Cont’d)  
(CB  =  Consumer  Behavior,  Q  =  Quant/Modeling,  M  =  Managerial,  Open  =  no  single  specialty)  
 
#  Positions  by  Specialty  
University   CB   Q   M   Open  
University  of  Iowa   1   0   0   1  
University  of  Maryland   0   0   0   1  
University  of  Pittsburgh   0   0   0   1  
University  of  Rhode  Island   0   0   0   1  
University  of  Utah   0   0   0   1  
University  of  Washington   1   0   0   0  
Washington  State  University   0   0   0   1  
Washington  University  in  St.  Louis   1   1   0   0  
Yale  University   0   1   0   0  
York  University   1   0   0   0  
University  of  Iowa   1   0   0   1  
University  of  Maryland   0   0   0   1  
University  of  Pittsburgh   0   0   0   1  
University  of  Rhode  Island   0   0   0   1  
University  of  Utah   0   0   0   1  
University  of  Washington   1   0   0   0  
Washington  State  University   0   0   0   1  
Washington  University  in  St.  Louis   1   1   0   0  
Yale  University   0   1   0   0  
York  University   1   0   0   0  
   
2015  Labor  Market  Report  /  7  

TABLE  5:  Schools  Hiring  Advanced  Assistant  Professors  for  2016-­‐17  


(CB  =  Consumer  Behavior,  Q  =  Quant/Modeling,  M  =  Managerial,  Open  =  no  single  specialty)  
 
#  Positions  by  Specialty  
University   CB   Q   M   Open  
Babson  College   0   0   1   0  
Baruch  College   0   1   0   0  
Georgetown  University   0   0   0   1  
Indiana  University   1   0   0   0  
McGill  University   0   0   0   1  
North  Carolina  State  University   0   0   1   0  
Northeastern  University   0   1   0   0  
Singapore  Management  University   0   0   0   2  
Texas  A&M  University   0   0   0   1  
Texas  Christian  University   0   0   1   0  
University  at  Buffalo   1   2   0   0  
University  of  Arkansas   0   0   0   1  
University  of  California,  Irvine   0   0   0   1  
University  of  California,  Los  Angeles   0   1   0   0  
University  of  California,  Riverside   0   0   0   1  
University  of  California,  San  Diego   0   1   0   0  
University  of  Cincinnati   0   0   0   1  
University  of  Iowa   0   0   0   1  
University  of  Miami   0   0   0   1  
University  of  Nebraska   0   0   0   2  
University  of  North  Carolina   0   0   1   0  
University  of  Pittsburgh   0   0   0   1  
University  of  Sydney   1   0   0   0  
University  of  Washington   0   1   0   0  
Virginia  Tech   0   1   0   0  
 
 
   
2015  Labor  Market  Report  /  8  

TABLE  6:  Schools  Hiring  Visiting  Professors  for  2016-­‐2017  


(CB  =  Consumer  Behavior,  Q  =  Quant/Modeling,  M  =  Managerial,  Open  =  no  single  specialty)  
 
#  Positions  by  Specialty  
University   CB   Q   M   Open  
Tulane  University   0   0   0   4  
George  Washington  University   0   0   0   1  
KU  Leuven   1   0   0   0  
Maastricht  University   1   0   0   0  
University  of  California,  Irvine   0   0   0   1  
University  of  Wisconsin   1   0   0   0  
 
   
2015  Labor  Market  Report  /  9  

ADDENDUM    
Schools  that  Participated  in  the  Survey  (May  2015)  
 
American  University   Ohio  State  University   University  of  Georgia  
Arizona  State  University   Oklahoma  State  University   University  of  Hawaii  
Babson  College   Penn  State  University   University  of  Houston  
Baruch  College   Queens  University   University  of  Illinois  
Binghamton  University   Rutgers  University   University  of  Illinois  at  Chicago  
Boston  University   San  Diego  State  University   University  of  Iowa  
Colorado  State  University   Santa  Clara  University   University  of  Kansas  
Columbia  University   Singapore  Management  U.   University  of  Kentucky  
Cornell  University   Southern  Methodist  U.   University  of  Maryland  
Dartmouth  University   Stony  Brook  University   University  of  Miami  
DePaul  University   Syracuse  University   University  of  Michigan  
Emory  University   Texas  A&M  University   University  of  Minnesota  
Erasmus  University   Texas  Christian  University   University  of  Mississippi  
Florida  State  University   Texas  Tech  University   University  of  Missouri  
George  Washington     Tulane  University   University  of  Montana  
Georgetown  University   University  at  Buffalo   University  of  Nebraska  
Georgia  Tech   University  of  Alberta   University  of  North  Carolina  
HKUST   University  of  Arkansas   University  of  Oregon  
Indiana  University   University  of  British  Columbia   University  of  Pittsburgh  
Kansas  State  University   University  of  Calgary   University  of  Rhode  Island  
Kent  State  University   University  of  California,  Berkeley   University  of  Sydney  
KU  Leuven   University  of  California,  Irvine   University  of  Utah  
Louisiana  State  University   University  of  California,  Los  Angeles   University  of  Washington  
Loyola  University  Chicago   University  of  California,  Riverside   University  of  Wisconsin  
Maastricht  University   University  of  California,  San  Diego   Virginia  Tech  
McGill  University   University  of  Central  Florida   Wake  Forest  University  
Michigan  State  University   University  of  Chicago   Washington  State  University  
MIT   University  of  Cincinnati   Washington  University  in  St.  Louis  
National  University  of  Singapore   University  of  Colorado   Western  University  
NC  State  University   University  of  Connecticut   Yale  University  
Northeastern  University   University  of  Delaware   York  University  
New  York  University   University  of  Florida    
 
 

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