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HERE TODAY
2010 Databook
MISSION
X To passionately innovate what is essential to human progress
by providing sustainable solutions to our customers
CORPORATE STRATEGY
X To preferentially invest in a portfolio of technology-integrated,
market-driven performance businesses that create value for our
stockholders and growth for our customers
X To manage a portfolio of asset-integrated, building-block
businesses to generate value for our downstream portfolio
VALUES
X Integrity
X Respect for People
X Protecting Our Planet
STRATEGIC THEMES
X Financial Discipline
X Sustainability
X Performance Culture
X Profitable Growth
The forward-looking statements contained in this document involve risks and uncertainties TABLE OF CONTENTS
that may affect the Company’s operations, markets, products, services, prices and other
factors as discussed more fully elsewhere and in filings with the U.S. Securities and
Exchange Commission. These risks and uncertainties include, but are not limited to, 2 Selected Pro Forma Historical
economic, competitive, legal, governmental and technological factors. Accordingly, there is
no assurance that the Company’s expectations will be realized. The Company assumes no
Segment Information
obligation to provide revisions to any forward-looking statements should circumstances 4 Our Strategy
change, except as otherwise required by securities and other applicable laws. References
to “Dow” or the “Company” mean The Dow Chemical Company and its consolidated 10 Our Geographic Reach
subsidiaries, unless otherwise expressly noted.
References to Advanced Materials or Advanced Materials Division mean the businesses
14 Innovation
comprised within the Electronic and Specialty Materials, and Coatings and Infrastructure 20 Sustainability
operating segments.
The financial or other data and information related to or used to create statements in this 24 Chemistry Flow
document regarding industry leading or leadership positions, or comparisons of products,
portfolios, or industry positions to competitors was obtained from publicly available sources.
26 Dow at a Glance
®
™ Trademark of The Dow Chemical Company (“Dow”) or an affiliated company of Dow 86 Joint Ventures
unless otherwise specifically noted.
94 Appendix
®
™ Trademark of The Dow Chemical Company (“Dow”) or an affiliated company of Dow unless otherwise specifically noted.
THANK YOU FOR YOUR INTEREST IN THE DOW CHEMICAL COMPANY.
This databook – our second edition – continues our pledge to give you ongoing transparency
about our strategy and our businesses. In the pages that follow, you will get a clear view
of how we are structured to grow and prosper in the years ahead. You will gain a better
understanding of the three integrated business models and the distinct role each of them
plays in our strategy. And you will see how we are deliberately liberating resources in some
areas so we can make smart, strategic investments in our market-driven businesses.
Dow has a great future ahead of it. With our rich pipeline of products, deep research
and development capabilities, and unparalleled geographic and market reach, we have
redefined how we are growing. We have a renewed focus on innovation and a rebuilt
growth engine in order to provide value to our stockholders by building a stronger,
more stable earnings profile. We invite you to join us on that journey.
Andrew Liveris
President, Chief Executive Officer
and Chairman of the Board
April 26, 2010
28 34 42 48 58 68 76 82
Electronic Coatings and Health and Performance Performance Basic Basic Hydrocarbons
and Infrastructure Agricultural Systems Products Plastics Chemicals and Energy
Specialty Sciences
Materials
2010 Databook 1
Selected Pro Forma Historical Segment Information1,4
$ in millions (Unaudited) Q1’07 Q2’07 Q3’07 Q4’07 2007 Q1’08 Q2’08 Q3’08 Q4’08 2008 Q1’09 Q2’09 Q3’09 Q4’09 2009
Performance Products 3,354 3,386 3,496 3,511 13,747 3,364 3,562 3,614 2,587 13,127 2,014 2,085 2,420 2,604 9,123
Basic Plastics 3,232 3,494 3,619 3,822 14,167 3,807 4,114 3,849 2,470 14,240 2,029 2,371 2,636 2,889 9,925
Basic Chemicals 948 1,109 1,133 1,244 4,434 1,200 1,254 1,115 696 4,265 585 586 568 728 2,467
Hydrocarbons 1,612 1,623 1,828 2,042 7,105 2,165 2,618 2,611 1,574 8,968 988 910 1,209 1,134 4,241
and Energy
Corporate 352 284 366 478 1,480 418 278 291 552 1,539 443 302 293 57 1,095
Total $14,562 $15,421 $15,759 $16,517 $62,259 $17,295 $18,913 $17,839 $12,877 $66,924 $10,810 $11,322 $12,046 $12,466 $46,644
Performance Products 618 475 498 399 1,990 454 327 315 (32) 1,064 147 212 438 302 1,099
Basic Plastics 752 670 773 609 2,804 609 589 650 (102) 1,746 122 405 590 548 1,665
Basic Chemicals 171 204 238 339 952 218 108 128 (176) 278 (5) (107) 195 20 103
Hydrocarbons — (1) — (44) (45) — — (1) (69) (70) — (65) 457 (1) 391
and Energy
Corporate (204) (162) (279) (245) (890) (81) (219) (263) (529) (1,092) (178) (384) (275) (255) (1,092)
Total $2,410 $2,256 $2,066 $1,553 $8,285 $2,342 $2,081 $1,612 $(724) $5,311 $ 766 $ 596 $2,237 $1,346 $ 4,945
Performance Products — — — (59) (59) — — (63) (54) (117) — (95) 140 (2) 43
Basic Plastics — — — (96) (96) — — (13) (181) (194) — (1) — (65) (66)
Basic Chemicals — — — (7) (7) — — (21) (117) (138) — (75) 187 6 118
Total $5 $(8) $(139) $(577) $(719) $(10) $(1) $(223) $(1,382) $(1,616) $(180) $(957) $682 $(121) $(576)
1
All periods presented include pro forma data except Q2’09, Q3’09 and Q4‘09. The unaudited pro forma historical segment information for each period in 2007, 2008 and the three months
ended March 31, 2009, reflects the combination of Dow and Rohm and Haas Company (“Rohm and Haas” or “ROH”), assuming the acquisition of Rohm and Haas had been consummated on
January 1, 2007; the treatment of Dow’s Calcium Chloride business as discontinued operations; and the impact of increased depreciation and amortization expense resulting from the fair
valuation of assets acquired from Rohm and Haas.
Performance Products 618 475 498 458 2,049 454 327 378 22 1,181 147 307 298 304 1,056
Basic Plastics 752 670 773 705 2,900 609 589 663 79 1,940 122 406 590 613 1,731
Basic Chemicals 171 204 238 346 959 218 108 149 (59) 416 (5) (32) 8 14 (15)
Total $2,405 $2,264 $2,205 $2,130 $9,004 $2,352 $2,082 $1,835 $658 $6,927 $946 $1,553 $1,555 $1,467 $5,521
Total $279 $264 $302 $299 $1,144 $277 $338 $272 $(4) $883 $65 $122 $224 $219 $630
Pro Forma Full Year Depreciation and Amortization and Combined Historical Capital Expenditures by Operating Segment
Depreciation and Amortization 2007 2008 2009 Capital Expenditures 2007 2008 2009
Electronic and Specialty Materials $ 466 $ 518 $ 565 Electronic and Specialty Materials $ 384 $ 454 $ 193
Coatings and Infrastructure 414 475 479 Coatings and Infrastructure 221 237 152
Health and Agricultural Sciences 144 146 146 Health and Agricultural Sciences 117 192 167
Performance Systems 335 346 342 Performance Systems 268 356 140
Performance Products 628 563 573 Performance Products 564 590 242
Basic Chemicals 288 302 275 Basic Chemicals 259 258 182
Reshaped. Rebuilt. Reinvigorated. OUR STRATEGIC GOAL: CREATE VALUE FOR OUR
STOCKHOLDERS AND GROWTH FOR OUR CUSTOMERS
The Dow Chemical Company is a new enterprise today. We
We’ll accomplish this goal – today and tomorrow – through our
have redefined what it means to be a chemical company in the strategy by investing in science-based innovation and by sharpening
21st century by creating a reshaped, rebuilt and reinvigorated our customer focus to create brands and technologies that will deliver
organization to meet the opportunities of tomorrow. higher growth and significantly improved earnings in the years ahead.
– Preferentially invest in a portfolio of technology-integrated,
Ever since our formation 113 years ago, Dow has been one of
market-driven performance businesses. The greatest example of
the world’s true catalysts for change and renewal. Steeped in the this is our acquisition in 2009 of specialty and advanced materials
grand institutions of science and chemistry, we have continually producer Rohm and Haas. Two-thirds of the Company’s portfolio
sought new ways to serve the world around us. Because of our is now comprised of Advanced Materials, Performance Products
and Systems, and Health and Agricultural Sciences. But we are also
strong desire to push beyond what’s expected, we have given the
investing in smaller bolt-on acquisitions that add key capabilities
world new discoveries and breakthroughs. We have developed and technologies in fast-growing areas such as coatings, water,
novel technologies and unique products. We have created electronics and agriculture.
inventions and innovations that breach the boundary between – Manage a portfolio of asset-integrated building block businesses
the impossible and the possible. to generate value for our downstream portfolio. Even as we seek
new partners for our Basic franchise, we are committed to preserving
Dow has had an unwavering belief through the years that to the unique integration advantage we have with these assets.
create value for all of our stockholders we must preferentially – Invest in innovation and leverage our immense research and
invest in businesses and technologies that allow us to solve some development (R&D) pipeline to create a unique, science-based
of the world’s greatest challenges. That steadfast principle has and customer-driven R&D powerhouse. Dow’s already strong
Our Strategy
MARKET-DRIVEN
Consistently higher earnings $4.00 to
growth and margins $4.50 EPS
in ~ 2012
~ 18 –30%
PERFORMANCE EBITDA Margins2
1.5 –2x GDP
OUR GOAL: IMPROVE OUR EARNINGS CONSISTENCY AND DELIVER THE EARNINGS GROWTH
OF A PERFORMANCE-BASED AND MARKET-DRIVEN COMPANY
As Dow continues to transform its earnings profile to one characterized by higher, more stable earnings and
growth, we are readjusting the way we view – and grow – our businesses. We will have a strong bias to
fund and grow our performance and market-driven businesses. At the same time, we are strengthening our
basics businesses by continuing to seek strategic joint ventures that will allow them to grow.
Underpinning it all is a renewed emphasis on leveraging our immense R&D pipeline to fuel organic growth in
the industries with the highest growth opportunities. By focusing on megatrends, we can ensure Dow’s unique
science capabilities and technologies are aimed at providing innovative products where they are needed most.
n
st r
r ta
I nf ra
t io n
2
Normalized EBITDA margin. EBITDA margin is defined as EBITDA as a percentage of Sales. 2010 Databook 5
The Dow of Tomorrow – Here Today
Highly Differentiated
Market-Driven
Health and Agricultural Sciences
Performance
Basics Electronic and Specialty Materials
Technology Differentiation
Performance Systems
Performance Products
Basic Plastics
Basic Chemicals
Building Blocks
Our Strategy
Customer Intimacy
Dow is increasingly focused on its higher-margin, higher-growth businesses where technology is the key
differentiator. The recent acquisition of Rohm and Haas, for example, shifted Dow’s portfolio so that it is
now two-thirds performance-based and market-driven where our science and R&D capabilities will fuel
future growth. Today, we operate three integrated business models.
At the top are Health and Agricultural Sciences and Electronic and Specialty Materials. These are highly
differentiated, technology-rich, market-driven businesses with high customer intimacy. Coatings and
Infrastructure and Performance Systems consist of industry-leading, technology-driven businesses with
unmatched R&D capabilities to develop and deliver next generation, functional solutions. Performance
Products contains industry-leading products offering superior performance at a competitive cost, as well
as building blocks to fuel growth in our downstream market-driven businesses.
Our basics businesses are world-class franchises that depend on affordable and secure feedstocks to deliver
basic chemicals and plastics to customers around the globe, as well as a unique integration advantage to
our downstream performance portfolio.
1
Performance portfolio includes Electronic and Specialty Materials, Coatings and Infrastructure, Health and Agricultural Sciences,
Performance Systems and Performance Products. Basics portfolio includes Basic Plastics, Basic Chemicals, and Hydrocarbons and Energy.
2
Excludes Hydrocarbons and Energy; Corporate; and certain specialty latex, acrylic acid and esters assets required to be divested as
6 The Dow Chemical Company part of the Rohm and Haas acquisition.
All the Elements Are in Place…The Right Strategy, The Right Portfolio,
The Right Focus, The Right Innovation Pipeline, The Right Geographic Balance
and The Right Cost Structure
As we look ahead, we are confident that we have all of the right elements in place to improve our earnings
consistency and deliver higher earnings growth of a performance-based and market-driven company.
0.0
2009 2010 target 2012 target
3
The Styron transaction is expected to close in the second quarter of 2010 subject to completion of customary conditions and regulatory approvals. Businesses and products
in Styron include: Styrenics – polystyrene (PS), acrylonitrile butadiene styrene (ABS), styrene acrylonitrile (SAN) and expandable polystyrene (EPS); Emulsion Polymers
(paper and carpet latex); Polycarbonate (PC) and Compounds & Blends; Synthetic Rubber; and Automotive Plastics including PULSE™ engineering resins, MAGNUM™
acrylonitrile butadiene styrene, INSPiRE™ performance polymers, and VELVEX™ reinforced elastomer. Also included will be some styrene monomer assets. 2010 Databook 7
The Dow of Tomorrow – Here Today
e and Trans
tur p
uc
or
st r
t at
m
I nf ra
io n
ris
N
me
H&
su
n
Co
y
erg
Our Strategy
En
En e r g y
T
I&
and Nut ri
lt h tio
ea
H
1
Pro forma basis.
Total: $1.85B
Total: $1.7B $1.2B
$.65B
$0.6B Total: $1.2B (incremental)
~ $2.5B
$0.5B
$1.3B $1.2B
$1.1B (2009 Actual)
$0.7B
2009 Year-End 2010 Year-End 2009 Actual 2010 Target 2011 and Beyond
Target Annual Expense
Savings
B=billion
Rohm and Haas Acquisition Synergies Other Restructuring Programs Combined Expense Savings for All Programs
2010 Databook 9
Our Geographic Reach
NORTH AMERICA:
Investments in higher-margin, higher-
growth businesses
– DOW™ POWERHOUSE™ Solar
Shingle Market Development Facility
– AERIFY™ Diesel Particulate Filter Plant
– Dow Kokam Battery Plant
36% ($16.8 billion)
of 2009 Pro Forma Sales
27% ($1.5 billion)
of Dow’s Share of 2009 JV Sales
Our Geographic Reach
LATIN AMERICA:
Above-average growth and major
opportunities from sustainable chemistry
– World-scale industrial park
to make polyethylene from
Brazilian sugarcane
– Growth-driving region for
Dow AgroSciences
– Doubled agrochemicals capacity
in Argentina
– New Leadership in Energy and
Environmental Design (LEED)-
certified corporate office in São
Paulo, as well as commercial center
in Peru to propel growth
11% ($5.2 billion)
of 2009 Pro Forma Sales
8% ($0.5 billion)
of Dow’s Share of 2009 JV Sales
New investment in Thailand Dow and the King Abdullah University of Science Shanghai Dow Center recently
to fuel growth in Asia Pacific. and Technology (KAUST) establish a multi-year, celebrated its one-year anniversary
multi-million dollar R&D program in Saudi Arabia. as Asia Pacific Headquarters.
ASIA PACIFIC:
Accelerated growth in performance
businesses to capitalize on megatrends
in rapidly emerging markets
– Thailand JV with new product
capabilities (HPPO and Specialty
Elastomers) to fuel downstream
performance products growth
– R&D centers in key growth markets
in China, India and Korea
– Increased footprint in Vietnam
18% ($8.2 billion)
of 2009 Pro Forma Sales
38% ($2.2 billion)
of Dow’s Share of 2009 JV Sales
1
Hydrogen Peroxide to Propylene Oxide (HPPO) technology jointly developed with BASF. 2010 Databook 11
Strong Presence in Emerging Geographies
Developed
Geographies
2010 Databook 13
Innovation
Innovation
As the leading global producer of specialty materials, Dow has the creativity, knowledge and insight to invent
and the resources, discipline and skill to innovate. Our progress is obvious: it took 10 years to increase
the value of our innovation pipeline from $5 billion in 1997 to $10 billion in 2007. But in the last four years, we
have tripled the value of the innovation pipeline to $30 billion. And more important, that value is distributed
across our business portfolio, providing a rich, deep and diverse innovation pipeline.
30 8.2 17.8
28 X Today, we calculate the X Dow applies a risk adjustment
7.3 value of the R&D Growth factor to each project in our
7.1 Playbook at $30 billion. pipeline based on the stage of
That is six times higher development. For instance,
than it was in 1997. projects in Exploration are
6.0
discounted using a greater
risk factor than a project in
the Development stage.
17 4.6
13
3.0 6.4
10 10 6.0
5.6
8 2.2 2.3
3.3 3.6
5 5 1.4
0.6
N/A
97 07 08 09 10
Agricultural
Sciences
Advanced
Materials1
Performance2
Basics3
Corporate4
Exploration5
Development6
Implementation7
1
Advanced Materials Division is comprised of the Electronic and Specialty Materials and Coatings and Infrastructure operating segments.
2
Performance is comprised of the Performance Systems and Performance Products operating segments.
3
Basics is comprised of the Basic Plastics, Basic Chemicals and Hydrocarbons and Energy operating segments.
4
Corporate refl ects the value of projects being pursued by Core R&D and the Corporate Innovation Fund.
5
Exploration: Project stage in which concepts/ideas are shaped and analyzed and early-phase technical validation is conducted.
6
Development: Project stage in which key technical challenges are resolved and critical performance attributes are proven.
7
Implementation: Project stage in which findings from the Development stage are tested at commercial scale and the technology is prepared for launch. 2010 Databook 15
Innovation
Northwestern University
Evanston, Illinois
• Methane Challenge &
Catalysis Research ETH
Zurich, Switzerland
• Advanced Materials
In 2009, Dow invested $1.6 billion1 in research and development have teamed up with the world-class scientists at the California
(R&D). By comparison, the sum of the R&D budgets for every Institute of Technology to jointly develop the next generation of
Innovation
chemistry department in the United States is only $1.4 billion. affordable, thin-film photovoltaics based on materials that are more
However, our goal is not to spend the most – it is to be the most abundant in the Earth’s crust. And our joint work with Oak Ridge
productive. A stringent R&D pipeline management system helps National Laboratory will lead to advances in a number of energy-
ensure our research activities are not only aligned with global related technologies.
megatrends, but are also supported by solid business cases. In But we are more than large – we are unified. All Dow businesses
this way, our innovation engine is generating the solutions that share the common bases of chemistry, chemical engineering and
meet the most vital needs of our customers and of the world. material science, and it is this that drives our competitive advantage.
As large as we are, we simply cannot invent everything ourselves. This leads to synergies among our businesses and R&D portfolios
So we extend our reach by forming collaborations and by working that could never happen if we were merely a conglomeration of
with premier institutions throughout the world. Most recently, we disparate businesses.
Our R&D is leading to more discoveries that are recognized for quality in the industry.
METRICS
Historical measurements for R&D are important. R&D spending as At Dow, we have developed our own metrics – metrics that we
a percent of sales, new product sales or new product vitality, and believe measure the success and strength of our innovation efforts.
number of patents are indicators of the strength of our innovative – Productivity: We look at the fraction of new product sales
R&D pipeline. However useful these traditional metrics are, we do not divided by the fraction of R&D spending as a percentage
believe they are adequate on their own to measure R&D success. of sales as a measure of productivity.
For instance, R&D spending as a percent of sales is a measure of – Margins: We look at the margin of our new product sales to ensure
how much is spent on R&D, not a measure of R&D productivity. that the products we are introducing are increasing margins.
New product sales do not measure margins, and do not distinguish
between upgrades to existing products and disruptive technologies. – Competitive Advantage: We look at patent advantaged sales –
And patents are a measure of invention, not innovation – a large patent a quantifiable measure of how differentiated our products are
portfolio does not guarantee that current sales are protected. and how well our inventions are translating into sales.
Number of Patents Does not ensure patents create a competitive advantage. Patent Advantaged Sales Ensures patents are protecting sales.
2
Includes heritage ROH data.
3
The Patent Asset Index was created by Professor Holger Ernst of the WHU – Otto Beisheim School of Management.
™ Patent Asset Index, Technology Relevance and Competitive Impact are trademarks of PatentSight GmbH. 2010 Databook 17
Innovation
X
acquisition of Rohm and Haas has added downstream businesses to our Dow’s expertise in high throughput research
has enabled significant advancements in ultra
portfolio – for instance, adhesives – that are a perfect match for these low-VOC architectural paints.
elastomers. Our award-winning OBC technology can now be utilized
in-house to create high-value adhesives, selling for nearly ten times the
Today‘s Dow can decide where our building blocks are used. We have the
price of a typical basic plastic.
option to keep some materials proprietary to preferentially enable our
downstream businesses. Or, we can maximize volume by offering our
materials to the entire industry. Our participation in the entire value
Unique Building Block chain gives us a unique and unprecedented ability to introduce and
Our award-winning Olefin Block leverage our technologies how and where we choose.
Copolymer technology can be used Higher-Value
to produce elastomers, or we can Formulations Even more important has been our ability to find technology integration
choose to further differentiate our in unlikely areas of R&D. With the acquisition of Rohm and Haas, we
higher-value adhesives formulations. expected to find growth synergies in coatings and plastic additives, but
T
Performance what we did not expect were synergies in areas such as electronics.
Systems
But we have found that the unification of the chemistry and materials
Adhesives expertise of the two companies occurs even in businesses that are
new to Dow.
In Dow Electronic Materials, the photoresist business provides
INFUSE OBCs important technologies for the production of semiconductors
Olefin Block for electronic devices. Device features are becoming so small that
Copolymer microscopic defects – 2,000 times smaller than the width of a human
Innovation
hair – can lower production yields to the point where the product can
no longer be produced economically. Producing a product that will
Another example is in our coatings portfolio. The world-class
allow electronics customers to drive down cost while also providing
emulsion polymer and hard shell-soft polymer science developed
improved performance requires precise knowledge of the mechanisms
by Rohm and Haas, combined with the state-of-the-art, high
of the polymers used in photoresists.
throughput capabilities and biocide and surfactant technology
developed by Dow, have allowed our R&D scientists to address Dow’s extensive understanding of solubility and formulation, developed
a key need in infrastructure: low and ultra-low volatile organic through more than ten years of cutting-edge, high throughput research,
compound (VOC) coatings. has allowed our scientists to develop the next generation of photoresist
materials at an extremely rapid rate – and speed is the key to success in the
In a few short months, we have merged these tremendous technology
electronics industry. This surprising and powerful example of an unexpected
talent pools and have been able to develop best-in-class formulations
synergy between Dow capability and Rohm and Haas technical success has
with optimized wear, weatherability, aesthetics and low odor. These
resulted in the latest innovations for immersion photoresists.
new products are already in the hands of our customers for evaluation
and commercialization. This speaks volumes to the power of our We expect that the best is yet to come. In our first year as a combined
combined technology integration. entity, we have seen impressive progress. The combination of world-
class scientific talent, unified technologies and strength throughout
the entire value chain will continue to support and drive our innovative
efforts. And we will indeed prove to be the world’s most innovative
materials and specialty chemicals company.
18 The Dow Chemical Company
PIPELINE EXAMPLES
Each of our business portfolios features a robust pipeline of for Dow, and they address current and emerging customer trends.
exciting innovations that address the key global megatrends: These trends include reducing greenhouse gas emissions, increasing
infrastructure and transportation, energy, consumerism, and fuel efficiency, expanding the viability of solar energy, enabling
health and nutrition. When combined with our close partnerships “green” cleaners, delivering clean and safe water, and powering the
with customers, our innovations are poised to address the global next generation of faster and more functional consumer electronics.
shifts in customer and market behaviors that will define how we
We have a healthy pipeline of innovations, with multiple R&D
all live, work and play in the next 20 to 30 years.
programs in various stages of development. Below are several
From solar to electronics to building and construction to automotive, examples of projects in the pipeline of two business portfolios
Dow’s presence in so many end-markets makes us uniquely suited (Advanced Materials and Performance) that feature some of our
to address a wide range of demands that require the materials and most exciting innovations. These are just a few of the more than
formulation expertise that only a company of our depth and breadth 500 projects in our innovation pipeline. The Dow AgroSciences’
can provide. Our innovations represent tremendous potential value pipeline is shown in the Health and Agricultural Sciences chapter.
1
Exploration: Project stage in which concepts/ideas are shaped and analyzed and early-phase technical validation is conducted.
2
Development: Project stage in which key technical challenges are resolved and critical performance attributes are proven.
3
Implementation: Project stage in which findings from the Development stage are tested at commercial scale and the technology is prepared for launch.
2010 Databook 19
Science for a Sustainable World
Sustainability
Those solutions simply can’t happen without the right chemistry. So we put some of the world’s best
scientists and engineers to work solving global challenges. We focus our innovation engine on delivering new
technologies that enable our customers to meet society’s greatest needs, while at the same time, reducing our
own footprint.
Renewable energy, water purification, crop productivity – from harnessing the power of the sun to enabling
more energy-efficient buildings – Dow is committed to protecting our planet. This commitment unlocks
opportunities that are good for business and good for the world.
Recent Recognitions
– Six U.S. Presidential Green Chemistry Challenge Awards
– Named to the Dow Jones Sustainability World Index for the ninth time
– A+ Rating for Global Reporting Initiative report
– POWERHOUSE™ Solar Shingle named one of TIME magazine’s “50 Best Inventions of 2009”
– POWERHOUSE™ Solar Shingle won the GLOBE Foundation award for “Environmental Excellence in
Emerging Technology”
– Institution of Chemical Engineers Innovation and Excellence Award for Hydrogen Peroxide to Propylene
Oxide (HPPO) production technology jointly developed with BASF
– American Chemical Society Heroes of Chemistry award for water purification technology impact on society
SUSTAINABLE CHEMISTRY
GOAL: Double the percentage of sales to 10% for products that are advantaged by sustainable chemistry X Our results dropped from 5.6% to 3.6%
in 2008 due to low operating rates that
Smart Solutions for Today: impacted operational resource efficiency.
Zero trans-fat Omega-9 canola and sunflower oils from Dow AgroSciences are meeting consumer demand for
healthier foods by reducing “bad fat” from fried foods by up to 80 percent. On the renewable energy front,
Dow’s AIRSTONE™ epoxy-based systems use superior chemistry to deliver more strength with less weight
than polyester-based composites for longer, more efficient wind turbine blades. Our waterborne coatings
technologies make the world’s roadway and runway markings safer with highly reflective properties and lower
volatile organic compound emissions than solvent-borne coatings.
2010 Databook 21
Science for a Sustainable World
30.0
that came from saltwater, brackish
for desalination and water reuse 35 percent between 2005 and
24.1
water and otherwise tainted
2015 through advancements in separation technologies. Our sources. Variables considered
16.6
POWERHOUSE™ solar roof shingles will make harnessing the in the estimate include number
11.7
power of the sun more affordable for households, and SmartStax™ of reverse osmosis (RO) units in
7.9 service, average provision per
all-in-one corn trait platform from Dow AgroSciences will provide
corn farmers increased productivity due to improved pest protection RO unit, region where deployed
and average water usage in the
and a reduced refuge.1 05 06 07 08 09 10 11 12 13 14 15 respective region.
46
43
41
244
253
1
Refuge is a block or strip of land on insect-resistant biotech crops planted with
22 The Dow Chemical Company conventional crops to prevent pests from developing resistance to the technology.
ENERGY EFFICIENCY AND CONSERVATION CONTRIBUTING TO COMMUNITY SUCCESS
GOAL: Reduce our energy intensity 25% GOAL: Achieve individual community acceptance ratings for 100%
of Dow sites where we have a major presence
Responsible Operations:
Responsible Operations are at the core of our sustainability commitment. Partners for Change:
Through new technology implementation and process improvements, we We are collaborating with local businesses and citizens to help
are constantly using energy more efficiently. Since 1994, Dow has saved create stronger, safer and sustainable communities by establishing
$9.2 billion and 1,700 trillion BTUs due to improved energy intensity. joint goals and plans and taking actions for long-term success.
Working with local communities at strategic sites around the globe,
Energy Intensity
we are measuring community favorability towards Dow based on
(BTUs per pound of production)
the impact we have on their quality of life. Among many outcomes
7,300
5,584
5,547
5,412
5,363
Actual
0.40
0.38
2015 Goal
Cumulative Product
Safety Assessments 850 0.12
94 05 06 07 08 09 10 11 12 13 14 15
231
Actual
154
2015 Goal
87
9
0
05 06 07 08 09 10 11 12 13 14 15
2010 Databook 23
Chemistry Flow 1
Ethylene Oxide
feedstocks3
POLYGLYCOLS,
SURFACTANTS
AND FLUIDS
Acrylic Acid
Polypropylene
Allyl/
Epicholorohydrin
Butene
Butylene Oxide
natural gas
EPOXY
Phenol/Acetone
Bisphenol A
Benzene/
Toluene/Xylene
Styrene Styrenics POLYURETHANES
EMULSION
Butadiene POLYMERS
CHLOR-ALKALI
Polycarbonate
Isocyanates
Phosgene
Vinyl Chloride
Chlorine
brine
Chlorinated Organics
1
Chemistry Flow is meant to show some of the key olefins, monomers, polymers and
Hydrogen H2 Sales building blocks and is not all-inclusive.
2
Octene is the major comonomer used in the production of DOWLEX™ polyethylene resins.
Hexene and butene are also used as comonomers in polyethylene resin production.
24 The Dow Chemical Company 3
Feedstocks primarily consist of ethane, propane, butane and naphtha.
PERFORMANCE SYSTEMS HEALTH AND AGRICULTURAL SCIENCES
Polyethylene Chlorine
Dow Wire and Cable
Allyl Coproducts
Ethylene Agricultural Chemicals
Amines
Comonomers
Oxygenated Solvents
Polyurethane
Polyglycols
Performance Fluids Dow Automotive
Polyolefins
Systems Polyolefin Dispersions
Specialty Monomers
ELECTRONIC AND SPECIALTY MATERIALS
Surfactants
Epoxy Vinyl Acetate Monomers
Polyurethane Dow Electronic Materials
Acrylics
Specialty Monomers
2010 Databook 25
Dow at a Glance1
Performance Systems
2009 PRO FORMA SALES BY GLOBAL BUSINESS UNIT Performance Systems is a set of technology-driven businesses providing
materials-enabled solutions for diverse specialty applications such as civil
Dow Elastomers 38%
engineering, consumer durables, oil and gas, automotive, wind energy,
Dow Formulated Systems 21%
and wire and cable. By working closely with customers, these businesses
$5.9 billion Dow Automotive Systems 20%
develop innovative, functional solutions to meet specific needs such as
Dow Wire and Cable 18%
enhanced durability, recyclability, reduced processing costs and shortened
Dow Oil and Gas/Other 3%
development time.
1
Excludes 2009 pro forma sales of Hydrocarbons and Energy of $4.2 billion and Corporate of $1.1 billion.
26 The Dow Chemical Company 2
Includes the Powder Coatings business and sales related to certain specialty latex assets required to be divested as part of the Rohm and Haas acquisition.
Performance Products
2009 PRO FORMA SALES BY GLOBAL BUSINESS UNIT Performance Products is a set of product-centric businesses offering superior
product performance at a competitive cost. As the world’s largest producer
Polyurethanes 32%
of propylene oxide, polyether polyols, and epoxy resins and intermediates,
Oxygenated Solvents 13%
the Performance Products businesses have a deep understanding of market
Emulsion Polymers 11%
trends across a range of industries. By leveraging existing products and
Performance Monomers 11%
customers, they are building critical mass in select downstream markets.
$9.1 billion Polyglycols, Surfactants 10%
and Fluids Enhanced application development and a focus on geographies will drive
Epoxy 8%
future growth.
Amines 8%
All Other3 7%
Basic Plastics
2009 PRO FORMA SALES BY GLOBAL BUSINESS UNIT Basic Plastics is the world’s leading producer of polyethylene (PE); a
leading supplier of polypropylene, polycarbonate and polystyrene; and
Polyethylene 71%
a leader in polypropylene catalyst and process technology. Our world-class
Styrenics 13%
expertise in polymers and material science is recognized industry-wide,
$9.9 billion Polypropylene 10%
and our PE process is the most licensed in the world. With highly productive
Polycarbonate 5%
and scalable operations and channels to market in almost 100 countries,
All Other (Including Licensing) 1%
Basic Plastics is well positioned to maximize growth opportunities.
Basic Chemicals
2009 PRO FORMA SALES BY GLOBAL BUSINESS UNIT Basic Chemicals is the largest global producer of chlorine, caustic soda,
purified ethylene oxide and chlorinated organics. Combining best-in-class
technology with significant economies of scale, Basic Chemicals supplies
Chlor-Alkali/Chlor-Vinyl 66%
cost-advantaged building blocks for our Performance businesses. Long-
$2.5 billion EO/EG4 19%
term relationships with partners who have access to advantaged feedstocks
Chlorinated Organics 15%
and market channels provide an additional competitive edge.
3
Includes Dow Haltermann, SAFECHEM, and sales related to certain acrylic acid and esters assets required to be divested as part of the Rohm and Haas acquisition.
4
EO/EG=Ethylene Oxide/Ethylene Glycol 2010 Databook 27
Selected Pro Forma Historical Segment Information for Electronic and Specialty Materials1
$ in millions (Unaudited) Q1’07 Q2’07 Q3’07 Q4’07 2007 Q1’08 Q2’08 Q3’08 Q4’08 2008 Q1’09 Q2’09 Q3’09 Q4’09 2009
Sales $1,090 $1,148 $1,291 $1,348 $4,877 $1,444 $1,583 $1,473 $1,229 $5,729 $971 $1,164 $1,256 $1,223 $4,614
EBITDA 2 $352 $378 $366 $366 $1,462 $409 $492 $390 $274 $1,565 $93 $158 $407 $402 $1,060
Certain Items Increasing $4 $5 $(6) $(25) $(22) $2 $81 $(4) $(17) $62 $(29) $(143) — — $(172)
(Reducing) EBITDA 3
EBITDA Excluding $348 $373 $372 $391 $1,484 $407 $411 $394 $291 $1,503 $122 $301 $407 $402 $1,232
Certain Items
Equity in Earnings of $97 $93 $87 $89 $366 $83 $181 $114 $87 $465 $5 $58 $94 $133 $290
Nonconsolidated Affiliates
2010 Databook 29
Dow Electronic Materials
Innovative Next Generation Technology Applications
Dow Electronic Materials develops and markets highly sophisticated materials used in the electronic materials
segment of the global electronics value chain. The business, with a significant presence and operations
throughout Asia Pacific, delivers cutting-edge technology, provides strong technical support and closely
partners with industry leading customers to develop next generation materials. Its key end-use applications
Electronic and Specialty Materials
include a broad range of consumer electronics from personal computers to television monitors, cellular
phones, global positioning systems, automobile safety systems and avionics.
Dow Electronic Materials is comprised of four principal business 2009 PRO FORMA SALES
units, each serving one or more key segments in the electronic
materials space.
Geography
– Semiconductor Technologies (ST) serves the integrated circuit
fabrication industry with a wide range of technologies used by North America 18%
nearly all of the industry’s top semiconductor manufacturers. Europe, Middle East, Africa 10%
– Interconnect Technologies (IT) serves the printed circuit board, Asia Pacific 72%
electronic finishing, industrial finishing and photovoltaic (PV)
industries with advanced metallization technologies that improve
performance of electronics, enable high-density circuits and
increase solar cell efficiency.
– Display Technologies (DT) serves the large and growing market
for liquid crystal displays (LCD), including the emerging area Global Business Unit
of Organic Light Emitting Diodes (OLED), providing technology Semiconductor Technologies 45%
differentiation in multi-functional and light guide films, LED
backlight-optimized films and display chemicals. Interconnect Technologies 32%
– Growth Technologies (GT) serves as a technology and commercial Display Technologies 17%
incubation center that focuses on emerging technologies. Growth Technologies 6%
Semiconductor Integrated Circuit Fabrication for Polishing pads, advanced copper slurries and conditioners
Technologies Memory and Logic #1 global leader in combined pads and slurries
Interconnect Printed Circuit Board, Electronics Metallization, imaging and photovoltaic materials
Technologies and Industrial Finishing, PV #1 global leader in metallization
Display Technologies Flat Panel Display Materials Brightness films, diffusers, multi-functional films, TFT
(thin film transistor) photoresists, OLED materials
Growth New and Emerging Technologies Advanced integrated circuit packaging, metalorganic precursors
Technologies and optical and ceramic materials
– OptiVision™ CMP pads, which reduce defectivity and cost of Littau/Lucerne, Switzerland • •
ownership for advanced nodes Coventry, United Kingdom •
880
>10% >10% >10% >10%
CAGR 704
CAGR CAGR CAGR
528
352
176
0 0
Specialty Materials is an exciting portfolio of businesses characterized by a vast global footprint, a broad
array of unique chemistries, multi-functional ingredients and technology capabilities. These technology
capabilities enable Specialty Materials to develop innovative solutions that address modern societal
needs for sufficient and clean water, air and energy, material preservation and improved healthcare,
Electronic and Specialty Materials
disease prevention, nutrition and wellness. Its global footprint and geographic reach provide multiple
opportunities for value growth, with a solid position in developed economies as well as the critical mass
in emerging economies to aggressively pursue growth opportunities. Specialty Materials consists of the
following five global businesses:
DOW WATER AND PROCESS SOLUTIONS are used in formulations across a broad variety of regulated and
Dow Water and Process Solutions develops cost-effective technologies industrial applications, geographies and market segments, including:
for water purification, desalination and separation solutions for food and nutrition, pharmaceuticals and other specialty industrial
specialty applications. This business has the #1 position in reverse applications. With its global manufacturing base (9 sites, 15 facilities),
osmosis membranes and ion exchange resins. It is positioned to Dow Wolff Cellulosics has the most customer appealing asset footprint
address rapidly rising demand for clean water due to increasing global among its competitors providing a broad portfolio of technologies.
population and urbanization. Adding to its 11 sites, Dow Water and
Process Solutions is currently constructing its Water Technology DOW HOME AND PERSONAL CARE
Development Center in Tarragona, Spain, and is involved with KAUST
Dow Home and Personal Care markets a broad range of technology-
to jointly design a state-of-the-art R&D Center in Jeddah, Saudi
based solutions for a variety of end-use applications sold into
Arabia. The center, a key component of the business’ aggressive
household, institutional, and personal care markets around the world.
growth objectives, is designed to accelerate the commercialization
This business brings extensive application capabilities, market insights,
of Dow’s water treatment technologies, which help enable the
innovative technologies, and sustainable solutions that enable our
production of clean drinking water from various water sources,
customers to meet and anticipate consumer needs. Combined with
including seawater.
access to Dow’s global manufacturing base, technical centers in the
Key Growth Opportunities U.S., India, Singapore and China, and a rich innovation pipeline, the
business is poised to both address and deliver solutions for key societal
By 2015, five billion people will live in areas of significant trends and the continued demand for wellness and convenience.
water stress. Dow Water and Process Solutions’ addressable
market is projected to double by 2020.
PERFORMANCE MATERIALS
Today (in billions) By 2020 (in billions) Performance Materials brings together a number of specialty
businesses that are active in a broad array of markets with a diverse
Dow Dow offering of very unique products used as performance enhancers,
~$1 ~$3.5 process aids, intermediates, catalysts and additives. These include
ANGUS™ Chemical and PRIMENE™ specialty amines for paint,
metal working fluids, life sciences, pharmaceuticals, personal
Addressable market Addressable market care, fuel additives and lubricants; and Sodium Borohydride and
>$5 >$10 Acima Specialty Chemicals products for bleaching, new energy and
polyurethane foam applications. Also part of this group is Specialty
Polymers – with acrolein derivatives, divinylbenzene, quaternaries
and hydrocarbon resins. The Performance Materials businesses
DOW WOLFF CELLULOSICS deliver original, customized solutions with unique chemistries that
position customers for success. These product families have strong
Dow Wolff Cellulosics is the largest producer with the broadest market recognition and a differentiated position across multiple
product offering for both regulated and non-regulated cellulosic application segments.
applications with an established leadership position in cellulose ethers
and related chemistries. This business provides high-performance
cellulose ethers as well as companion chemistries. Its technologies
2010 Databook 33
Selected Pro Forma Historical Segment Information for Coatings and Infrastructure1
$ in millions (Unaudited) Q1’07 Q2’07 Q3’07 Q4’07 2007 Q1’08 Q2’08 Q3’08 Q4’08 2008 Q1’09 Q2’09 Q3’09 Q4’09 2009
Sales $1,233 $1,427 $1,389 $1,252 $5,301 $1,509 $1,780 $1,711 $1,219 $6,219 $1,038 $1,242 $1,330 $1,178 $4,788
2
EBITDA $168 $220 $208 $112 $708 $178 $218 $192 $66 $654 $121 $25 $213 $108 $467
EBITDA Excluding
$168 $220 $208 $131 $727 $178 $228 $194 $93 $693 $122 $278 $213 $108 $721
Certain Items
Depreciation and
— — — — $414 — — — — $475 — — — — $479
Amortization
Equity in Earnings of
— $1 $1 — $2 — — $2 — $2 $1 $1 $1 — $3
Nonconsolidated Affiliates
ELEMENTS OF PROFITABILITY
– Combined strengths of Dow and Rohm and Haas provide a
broad portfolio of chemistries with application expertise, product Global Business Unit
innovation and strong channels to market
Dow Coating Materials 44%
– Capital investment and bolt-on acquisitions to expand
presence in emerging geographies Dow Building and Construction 26%
Dow Adhesives and Functional Polymers 19%
– Easy-to-access portfolio, allowing customers to easily
collaborate with Dow on new or enhanced formulations All Other 2 11%
1
Excludes sales of certain specialty latex assets required to be divested as part of the Rohm and Haas acquisition.
2
Includes the Powder Coatings business and sales related to certain specialty latex assets required to be divested as part of the Rohm and Haas acquisition. 2010 Databook 35
Dow Coating Materials
Enabling the Coatings Innovations of Tomorrow
Dow Coating Materials is the world’s largest supplier of raw 2009 Pro Forma Sales by Geography
materials for the coatings industry. The business combines the
North America 43%
leading architectural coatings position of heritage Rohm and Haas
Europe, Middle East, Africa 26%
with the strong industrial coatings presence for which Dow has
long been known. Not only does combining these two portfolios Asia Pacific 23%
make strategic sense, it also positions Dow Coating Materials Latin America 8%
Coatings and Infrastructure
– Binders – Acrylic waterborne, epoxy resins, vinyl acrylics, Industrial Markets 36%
polyurethanes, styrene acrylic, solvent-based acrylic
– Additives – HASE modifiers, surfactants, HEUR
modifiers, cellulosic modifiers, biocides, opaque
polymers/opacifiers, dispersants
– Solvents – Oxygenated solvents, glycol ethers, Broadest Technology Portfolio Available
acetic/propionic esters
Waterborne Emulsions 53%
Additives 20%
ELEMENTS OF MARKET SUCCESS AND PROFITABILITY
Epoxy Resins 17%
– Largest portfolio of coatings raw materials and the greatest
Glycol Ethers 4%
breadth of technologies to provide market-driven solutions
across all coatings segments Solvents 3%
Customer Evaluation
– Reduction of VOCs in paint has been an industry trend for
many years
In Development
Commercial
– Industry resurgence – and stronger market pull – driven by
regulation, labeling and consumer demand
Low-/Ultra Low-VOC Coatings
– Key technical challenge – delivering lower VOC and key
performance properties that customers demand High-Performance, Low-VOC Capable Binders • • •
– Dow’s revolutionary, high-throughput R&D capabilities High-Performance, Ultra Low-VOC Capable Binders • •
are accelerating innovations Advanced Low-Odor Binders • • •
2010 Databook 37
Dow Building and Construction
On the Forefront of Energy Trends and Industry Needs
Dow Building and Construction is comprised of several business units that offer extensive lines of industry-
leading insulation, weatherization, and construction chemical products, systems and solutions. In 2010 the
business group expanded to include Dow Solar Solutions, home to the revolutionary DOW™ POWERHOUSE™
Solar Shingle.
The business group holds a competitive advantage thanks to its strong brands and leadership in demand
creation, ability to manage complex value chains and expertise in using building codes and regulations to
Coatings and Infrastructure
drive business.
The drive to improve energy performance in the building sector is a key disruptive trend that will significantly
shift the behavior and dynamics of the industry – providing strong opportunities for chemistry-enabled
solutions. Against this backdrop, Dow Building and Construction will build a portfolio of sustainable, branded
offerings with attractive and profitable growth.
The building sector alone accounts for 40% of all energy – Launched External Insulation Finishing Systems (EIFS) in China
consumption and GHG emissions worldwide, and in the U.S.,
buildings account for 48% of energy consumption. Statistics show Dow Solar Solutions
that building insulation is the most cost-effective approach to CO2
abatement and reducing energy consumption in buildings. Dow Dow Solar Solutions is focused on developing the next generation
Building Solutions is a market leader in delivering insulation and of solar energy products and expanding Dow’s commitment to solve
weatherization solutions that improve the energy efficiency of global energy challenges.
building applications and reduce energy costs.
RECENT DEVELOPMENTS
U.S. Energy Consumption – October 2009: DOW™ POWERHOUSE™ Solar Shingle introduced
as the first in a portfolio of building-related, solar energy-generating
Buildings 48% products. Since its introduction, the shingle has been hailed as
Transportation 27% revolutionary, including being named one of the “50 Best Inventions
of 2009” by TIME magazine. The shingle will be available in limited
Industry 25%
amounts by mid-2010 and projected to be more widely available
Source: U.S. Energy Information Administration
in 2011 as production scale up begins.
– February 2010: Dow announced that Midland, Michigan has
been identified as the preferred site for the first full-scale
ELEMENTS OF MARKET SUCCESS AND PROFITABILITY production facility for its solar shingle, subject to finalizing
– Valued brands, including STYROFOAM™ Brand local, state and federal funding. Later in the month, the
Insulation, world renown for exceptional thermal and Michigan Economic Growth Authority (MEGA) and Michigan
moisture-resistant properties Economic Development Corporation granted Dow a MEGA Job
Creation Tax Credit, which includes incentives for future job
– Strong channels to market in commercial, residential, and creation in Michigan related to Dow Solar Solutions’ planned
retail/DIY (Do-It-Yourself) full-scale production facility.
– Building science expertise, deep understanding of regional – March 2010: DOW™ POWERHOUSE™ Solar Shingle receives a
market needs and codes, as well as strong regulatory and 2010 GLOBE Foundation award for “Environmental Excellence in
certification knowledge Emerging Technology.”
– Broad technology portfolio, offering customers differentiated
insulation components and systems STRONG VALUE PROPOSITION
The DOW™ POWERHOUSE™ Solar Shingle is a roofing product
STRONG LINE OF INSULATION AND that is also a solar collector, giving rise to the first practical – and
WEATHERIZATION SOLUTIONS
neighborhood friendly – rooftop integrated solar solution for homes
Our extensive portfolio of products and systems helps reduce a home with asphalt shingles. The shingle is the solar panel, and the solar
or building’s energy consumption, and prevent air infiltration and panel is the shingle – making it truly seamless when incorporated
moisture intrusion. Among our most recognizable brands: into rooftops with standard asphalt shingles.
– GREAT STUFF™ Insulating Foam Sealants – Can be installed on rooftops by roofers and incorporated with
asphalt materials
– THERMAX™ Insulating Products
– Allows great flexibility in how the solar arrays can be designed
– STYROFOAM™ Brand Insulation Products
into homes
– Eliminates on-roof wiring and minimizes through-roof penetrations
RECENT STRATEGIC INVESTMENTS
– Utilizes CIGS-based (Copper Indium Gallium diSelenide)
– Investment/conversion of North America’s production facilities for
photovoltaic cells that are lightweight, flexible and high efficiency
STYROFOAM™ Brand Insulation to new zero ozone-depleting,
foaming-agent technology – Provides homeowners an affordable solar option
– Launched STYROFOAM™ Brand Structural Insulated Sheathing (SIS)
2010 Databook 39
Dow Adhesives and Functional Polymers
The Preferred Local Adhesives Partner Around the World
Dow Adhesives and Functional Polymers (AFP) is a portfolio of 2009 PRO FORMA SALES
differentiated specialty polymer businesses offering leading market
solutions serving the flexible packaging industry, pressure-sensitive
Geography
adhesives, and a diverse range of functional polymers applications,
including transportation, building and construction, personal care, North America 35%
thermal imaging, textiles and nonwovens, leather and photovoltaics. Europe, Middle East, Africa 35%
Coatings and Infrastructure
Manufacturing and
Center Only
L-260 water-based flexible packaging adhesive
– MEGUM™ adhesives, combining top performance and
Major Plants and Locations1
exceptional reliability in rubber-to-metal bonds with an
improved environmental profile West Alexandria, Ohio •
KEY COMPETITORS
– Ashland, BASF, Bostik (Total Petrochemical), Coim, Cytec,
HB Fuller, Henkel, Lord, Sumei
2010 Databook 41
Selected Pro Forma Historical Segment Information for Health and Agricultural Sciences1
$ in millions (Unaudited) Q1’07 Q2’07 Q3’07 Q4’07 2007 Q1’08 Q2’08 Q3’08 Q4’08 2008 Q1’09 Q2’09 Q3’09 Q4’09 2009
Sales $1,045 $1,097 $807 $890 $3,839 $1,326 $1,368 $995 $920 $4,609 $1,461 $1,204 $796 $1,076 $4,537
2
EBITDA $310 $228 $47 $(1) $584 $356 $356 $95 $85 $892 $363 $140 $5 $69 $577
EBITDA Excluding
$310 $228 $97 $76 $711 $356 $356 $124 $105 $941 $363 $125 $5 $69 $562
Certain Items
Depreciation and
— — — — $144 — — — — $146 — — — — $146
Amortization
Equity in Earnings of
— — $1 $3 $4 $1 $2 $1 — $4 $1 — $2 $(1) $2
Nonconsolidated Affiliates
Recent Strategic Seed and Trait-related Bolt-on Acquisitions Duo Maize (The Netherlands) – corn germplasm
R&D Sites
Manufacturing Sites
MTI MTI (Austria) – corn seed and breeding program
1
Dots represent locations, not the number of sites in each location. 2010 Databook 43
Health and Agricultural Sciences
Growth Through Technology Leadership
The business strategy is to achieve a balance of biological- and chemical-based solutions through
innovation, organic growth, bolt-on acquisitions, strategic collaborations, and licensing of Dow
AgroSciences’ leading insect protection traits and other technologies.
– Novel Delivery Systems (NDS) for competitive advantage – Promising fungicide and herbicide leads in field trials
through proprietary formulations and mixtures – Next generation herbicide candidate provides excellent
– Sulfoxaflor sap-feeding insecticide addresses needs unmet broadleaf weed control
by biotech solutions
Discovery Development
NDS
Herbicide NDS
NDS Insecticide
Insecticide
2010 Databook 45
Health and Agricultural Sciences
Growth Through Technology Leadership
Seeds, Traits and Oils Dow AgroSciences Herbicide Tolerant Trait Technology (DHT)
A PROVEN TRACK RECORD OF INNOVATION – Superior new weed control technology that sustains the simple
AND TECHNOLOGY LEADERSHIP glyphosate cropping system growers prefer by controlling
glyphosate-resistant and other hard-to-control broadleaf
SmartStax ™ multi-event technology developed by weeds through additional herbicide modes of action
Dow AgroSciences and Monsanto
Health and Agricultural Sciences
HERCULEX ® XTRA
Above-Ground Insect Control
HERCULEX® I Primary: Corn Borer Resistance EXZACT™ Precision Technology
Below-Ground Insect Control
HERCULEX® RW Primary: Rootworm Resistance
– An innovative breakthrough that will shape the future
® Weed Control of agriculture
LibertyLink Mode: Glufosinate Tolerance
– EXZACT™ Precision Technology provides multiple methods to
Genuity™ VT Triple PRO™
improve crops through precise genome modification, including
Below-Ground Insect Control
YieldGard VT Rootworm/RR2® Primary: Rootworm Resistance
add, delete and edit functions
Weed Control – The EXZACT toolkit will establish a new industry standard
Roundup Ready 2® Technology Mode: Glyphosate Tolerance for developing improved plants
Above-Ground Insect Control
YieldGard VT PRO™ Primary: Corn Borer Resistance
SmartStax™ Multiple modes of action Healthier Oils – Improving Diets Around the World
Industry-Standard Trait Platform Above- and below-ground insect
and weed control
– Numerous restaurants and companies in the food service
and food manufacturing industries are switching to next
generation Omega-9 Canola and Sunflower Oils made from
Dow AgroSciences NEXERA™ Canola and Sunflower seeds.
1
Refuge is a block or strip of land on insect-resistant biotech crops planted with These oils are zero trans fat, low in saturated fat, and uniquely
conventional crops to prevent pests from developing resistance to the technology.
2
Fop is short for a particular class of grass herbicides. high in monounsaturated (heart-healthy) fat.
3
Estimated launch subject to timing of regulatory approvals.
™® HERCULEX and the HERCULEX Shield Logo, ExZact and the ExZact Logo, the Omega-9 Oils Logo,
Nexera, WideStrike and the WideStrike Logo, the Agromen Logo, the Duo Maize Logo, MTI, Triumph,
Dairyland Seed and the Dairyland Seed Logo, Renze and the Renze Logo, the Brodbeck Seeds Logo, the
Südwestsaat Logo, the Pfister Seeds Logo, Hyland Seeds and the Hyland Seeds Logo are trademarks
46 The Dow Chemical Company of Dow AgroSciences, LLC, and certain affiliated companies of Dow AgroSciences, LLC.
– Soybean collaboration with Mertec LLC, M.S. Technologies LLC
WideStrike® Insect Protection combines Dow AgroSciences’ proprietary technologies with
Mertec’s soybean germplasm. These will be available first to
– A cotton-protection innovation from Dow AgroSciences using in- U.S. soybean growers with an option to expand globally
plant technology to give season-long protection against a broad – Cotton license agreement with Syngenta to allow Dow
spectrum of yield-robbing pests. This two-gene insect protection AgroSciences licenses to a number of VipCOT™ cotton
trait is a powerful, multiple-gene combination and is sold in varieties and access to COT102 cotton transgenic event
PhytoGen® brand cotton seed varieties.
– Collaboration with World Wide Wheat to develop and
commercialize advanced germplasm and traits in wheat
RECENT KEY REGULATORY APPROVALS to bring the next generation of wheat to market
– Japan, Korea, Taiwan and Mexico import approvals
– Global research alliance with Australia’s Victoria Province
for SmartStax ™
will improve crop yields to meet growing global demands for
– U.S. and Canadian registration for SmartStax ™ food, feed and energy
– Approval for cultivation of HERCULEX® I corn in Brazil – Commercial license to Sangamo BioSciences’ zinc
finger technology in order to commercialize products
– Approval for WideStrike® Insect Protection technology in incorporating or developed from plant cells using
cotton in Brazil Sangamo’s zinc finger DNA-binding protein (ZFP™)
technology, in agricultural crops, industrial products
RECENT KEY REGULATORY SUBMISSIONS and plant-derived biopharmaceuticals
– SmartStax ™ Refuge in a Bag (RIB) in the U.S. and Canada – Trait development agreement with Keygene N.V. to
combine experience and technologies to develop traits
– DHT corn in the U.S.
for improved yield in tomatoes
– DHT soybeans in the U.S.
– Research and commercial license option with Agrisoma
Biosciences to expand use of Engineered Tract Loci (ETL)
KEY LICENSING AGREEMENTS AND COLLABORATIONS technology into field crops
– Soybean commercial cross-licensing agreement with DuPont – Research and license agreement with Chromatin Inc. to
to deliver expanded herbicide-tolerant soybeans create novel technology platform for development of next
generation traits in corn, soybeans and canola
– Corn traits agreement with Syngenta to cross license
respective corn traits for commercialization within branded – Research collaboration with Donald Danforth Plant Science
seed businesses, bringing greater choice and flexibility Center to study how EXZACT™ Precision Technology can
to growers help improve root crop cassava
™® SmartStax, the SmartStax logo, YieldGard VT Pro, YieldGard VT Rootworm/RR2, Roundup Ready 2, Genuity and VT Triple Pro are trademarks of Monsanto Technology, LLC.
HERCULEX insect protection technology developed by Dow AgroSciences and Pioneer Hi-Bred International. VipCOT is a trademark of Syngenta.
LibertyLink is a registered trademark of Bayer CropScience AG. ZFP is a trademark of Sangamo Biosciences, Inc. 2010 Databook 47
Selected Pro Forma Historical Segment Information for Performance Systems1
$ in millions (Unaudited) Q1’07 Q2’07 Q3’07 Q4’07 2007 Q1’08 Q2’08 Q3’08 Q4’08 2008 Q1’09 Q2’09 Q3’09 Q4’09 2009
Sales $1,696 $1,853 $1,830 $1,930 $7,309 $2,062 $2,356 $2,180 $1,630 $8,228 $1,281 $1,458 $1,538 $1,577 $5,854
2
EBITDA $243 $244 $215 $18 $720 $199 $210 $106 $(241) $274 $103 $212 $207 $153 $675
Certain Items
Increasing (Reducing) — — — $(155) $(155) — $(2) $(5) $(280) $(287) — $(30) $1 — $(29)
EBITDA 3
EBITDA Excluding
$243 $244 $215 $173 $875 $199 $212 $111 $39 $561 $103 $242 $206 $153 $704
Certain Items
Depreciation
— — — — $335 — — — — $346 — — — — $342
and Amortization
Equity in Earnings
of Nonconsolidated $4 $2 $2 $2 $10 $2 $3 $2 $(9) $(2) $(3) $6 $3 $(2) $4
Affiliates
– Full-service supplier, working closely with customers to develop Europe, Middle East, Africa 39%
functional solutions that meet their needs Asia Pacific 25%
– Global technical service network that is located close to Latin America 9%
the customer
– Rapid product development, serviced through local development
laboratories and versatile production facilities
Key Industry
– Marketing expertise that drives faster commercialization
of customer solutions Transportation 31%
– Solutions that improve customers’ products through All Other (including Third-Party 6%
enhanced recyclability, reduced processing costs and Distribution)
shortened development time
2010 Databook 49
Dow Elastomers
Versatility That Customers Demand
Dow Elastomers offers a unique set of elastomers, specialty films and 2009 PRO FORMA SALES
plastic additive products for customers worldwide. The business is
focused on delivering innovative solutions that allow for differentiated
Geography
participation in multiple industries and applications. The business
offers a broad range of performance elastomers and plastomers, North America 39%
specialty copolymers, specialty resins, films and plastic additives. Europe, Middle East, Africa 30%
Asia Pacific 25%
ELEMENTS OF MARKET SUCCESS
Latin America 6%
– Industry-leading provider of polyolefin elastomers, specialty
Performance Systems
Scotland
in China
Turkey
France
Spain
KEY R&D INNOVATIONS
U.S.
Major Plants and Locations
– INFUSE™ Olefin Block Copolymers (OBC) platform
AFFINITY™ GA Polyolefin Elastomers •
unveiled in 2007 with nine new products launched
AFFINITY™ Polyolefin Elastomers • • in 2009. INFUSE OBCs exhibit unique properties such
Elastomers
PARALOID™ Acrylic Impact Modifiers • • • • Foamed PVC is gaining market share as a more
durable, wood replacement in exterior trim and
PARALOID™ Impact Modifiers • •
decking applications. SURECEL™ produces a more
PARALOID™ Processing Aids • • • • uniform, smaller-cell structure which allows foam
PARALOID™ SURECEL™ manufacturers to produce lower-density boards at
• •
Foam Cell Stabilizer a substantially lower raw material cost.
TYRIN™ Chlorinated Polyethylene •
KEY RAW MATERIALS
ACTIVE PORTFOLIO MANAGEMENT – Ethylene, octene, butene, propylene, ethylidene
norbornene (ENB), butadiene, vinyldiene chloride
Permanent Plant Shutdowns
(VDC), acrylic acid, chlorine, butyl acrylate, methyl
2008 methacrylate, styrene, butanol, acetone and tin
Seadrift, Texas – NORDEL™ MG hydrocarbon rubber plant
2009 KEY COMPETITORS
Louisville, Kentucky – methacrylate butadiene styrene
– Elastomers: DSM, ExxonMobil, Lanxess, Lion, Mitsui
(MBS) modifiers
– Specialty Packaging and Films: DuPont, ExxonMobil,
KEY APPLICATIONS Kureha, Mitsui, Multiplastics, Solvay
– Adhesives, automotive and transportation, building and construction, – Plastic Additives: Akdenniz, Arkema, Artek Aterian
waterproofing, consumer solutions, footwear, health and hygiene, Holding, Baerlocher, Kaneka, LG, Yunntinic
packaging and photovoltaics
2010 Databook 51
Dow Formulated Systems
Formulation Expertise and Innovative Technologies Deliver Tailor-Made Solutions to Customers
Dow Formulated Systems is a global industry leader in the development of fully formulated polyurethane
and epoxy systems providing its customers worldwide with innovative tailor-made solutions through
its Alternative Energy & Composites, Energy Efficiency, Industrial Castings and Adhesives, Infrastructure
Life Preservation and Leisure & Lifestyle businesses. Meeting customers’ needs in their local areas, Dow
Formulated Systems operates a unique global network of 30 Systems Houses.
– Infrastructure Life Preservation, including roads, bridges and sewage/water pipe rehabilitation
and oil pipes
– Leisure & Lifestyle, particularly for footwear and carpet flooring and artificial turf
– Industrial Castings and Adhesives, leveraging both polyurethane- and epoxy-based technologies
and solutions
2010 Databook 53
Dow Wire and Cable
Keeping the Lights On and People Connected
helps keep the lights on and people connected. Europe, Middle East, Africa 14%
Asia Pacific 54%
With manufacturing locations in North America, Europe and Asia
Pacific, combined with technical service, R&D and commercial hubs Latin America 7%
in all regions, DWC is well poised to service both the mature market
Performance Systems
Accessories $5 billion
Dow Wire
and Cable Polymers $10 billion
Technology-Driven Additives $25 billion
Solutions
Metals $90 billion
KEY COMPETITORS
– Borealis, ExxonMobil, Hanuha, Ineos, LG, LyondellBasell,
Pandanaplast, Repsol
Conductor
2010 Databook 55
Dow Automotive Systems
Driven By Results
– BETAMATE™ crash durable adhesives offer increased stiffness – Bayer, BASF, Borealis, Corning, Eftec, Henkel, Ibiden,
and improved crash resistance to meet safety and weight reduction LyondellBasell, Nitto, NGK, SABIC, Sika
performance criteria in today’s vehicle body construction
LEADING GLOBAL POSITIONS
– #1 in OEM glass bonding, aftermarket glass bonding, structural
bonding, polyurethanes systems applications
As the world’s energy demands increase, Dow Oil and Gas continues
to discover breakthrough solutions to meet the emerging needs of
2009 Pro Forma Sales by Geography
the oil and gas industry. With more than 65 years of gas-treating
experience and over 40 years in oil production chemistry, Dow Oil North America 38%
and Gas is a world-leading chemistry solutions provider, addressing the Europe, Middle East, Africa 36%
increasingly difficult industry challenges with innovative chemistries Asia Pacific 14%
and technologies. We help our customers achieve the most effective, Latin America 12%
efficient, and environmentally sustainable performance for all their
exploration, production, refining and gas processing needs.
2010 Databook 57
Selected Pro Forma Historical Segment Information for Performance Products1
$ in millions (Unaudited) Q1’07 Q2’07 Q3’07 Q4’07 2007 Q1’08 Q2’08 Q3’08 Q4’08 2008 Q1’09 Q2’09 Q3’09 Q4’09 2009
Sales $3,354 $3,386 $3,496 $3,511 $13,747 $3,364 $3,562 $3,614 $2,587 $13,127 $2,014 $2,085 $2,420 $2,604 $9,123
2
EBITDA $618 $475 $498 $399 $1,990 $454 $327 $315 $(32) $1,064 $147 $212 $438 $302 $1,099
EBITDA Excluding
$618 $475 $498 $458 $2,049 $454 $327 $378 $22 $1,181 $147 $307 $298 $304 $1,056
Certain Items
Depreciation and
— — — — $628 — — — — $563 — — — — $573
Amortization
Equity in Earnings of
$20 $21 $14 $1 $56 $11 $23 $21 $(3) $52 $1 $7 $19 $4 $31
Nonconsolidated Affiliates
Dow Polyurethanes is the world’s largest producer of propylene oxide (PO) and polyether polyols, and is a
leading producer of quality aromatic isocyanates such as methylene diphenyl diisocyanate (MDI) and toluene
diisocyanate (TDI). For over 60 years, Dow has been a global leader in the development and formulation of
differentiated polyols and formulated systems, which create a broad range of rigid, semi-rigid and flexible
foams, adhesives, sealants, coatings, elastomers, binders and compact components used in a variety of
consumer products and industrial applications.
Dow Polyurethanes’ strong global franchise is focused on low cost-to-serve across the entire value chain. This
strategy fuels the growth of Dow’s Performance and Advanced Materials businesses, including Dow Formulated
Performance Products
Systems, Dow Automotive Systems, Dow Coating Materials, Dow Adhesives and Functional Polymers, and
Dow Building and Construction.
Major Plants and Locations businesses in the Asia Pacific region. The plant will utilize
Altona, Australia • • HPPO technology developed jointly by Dow and BASF
Belgium (Antwerp, Tertre) • • – Acquired remaining interest of Pacific Plastics (Thailand)
Brazil (Aratu, Camacari, Guaruja) • • • • Ltd. Joint Venture of The SCG-Dow Group to enable further
investment in polyols and polyurethane systems
Cartagena, Colombia •
Estarreja, Portugal • – MDI expansion in Freeport, Texas
Freeport, Texas • • • • 2009
Germany (Boehlen, Stade) • • • – Polyols capacity expansion in Terneuzen, The Netherlands
LaPorte, Texas •
– Specialty Polyols capability expansion in Freeport, Texas
Map Ta Phut, Thailand •
– MDI expansion in Estarreja, Portugal
Nan Kang, Taiwan •
Ningbo, China •
RECENT PERMANENT PLANT SHUTDOWNS
Plaquemine, Louisiana • •
2006
San Lorenzo, Argentina • Porto Marghera, Italy – TDI plant; Freeport, Texas - TDI train;
Tarragona, Spain • LaPorte, Texas - PMDI plant; Elie, Canada - WOODSTALK™
The Netherlands (Terneuzen, Delfzijl) • • Fiberboard production plant
2010 Databook 61
Oxygenated Solvents
Your Single Source
Dow Oxygenated Solvents is the leading supplier of a comprehensive product range that delivers
sustainable solvent solutions through the world’s broadest and largest portfolio of performance
chemicals. Dow’s Oxygenated Solvents portfolio includes: alcohols, esters, acids, aldehydes, ketones
and ethylene and propylene-based glycol ethers. This extensive product offering is focused on the
coatings, cleaning, electronics, inks, mining and reaction intermediates industries.
KEY COMPETITORS
– BASF, Eastman, ExxonMobil, INEOS, LyondellBasell,
OXEA, Sasol, Shell
Terminal
Manufacturing
Amines are a family of functional chemicals with a broad range 2009 PRO FORMA SALES
of properties and are used in a variety of applications.
Dow Epoxy is the world’s largest producer of epoxy resins and intermediates and is a recognized leader in
the industry with strong positions worldwide in a number of major application areas, including coatings,
adhesives, electrical laminates, civil engineering and composites. Dow is creating the next generation of
epoxy resins to meet the changing market needs faster and better than ever.
Dow Performance Monomers is a combination of Rohm and Haas’ legacy Primary Materials business
and Dow’s Acrylic Monomers and Vinyl Acetate Monomers businesses. Dow has the most robust
monomer portfolio in the world. Our products are critical building blocks used by Dow’s Advanced
Materials businesses as well as a variety of external markets.
2010 Databook 65
Polyglycols, Surfactants and Fluids
Well-Established Brands of Trusted Solutions
The Polyglycols, Surfactants and Fluids business includes synthetic fluids and lubricants, heat transfer fluids,
aircraft deicing fluids, DiPhenol oxide and a combination of specialty chemical products. Dow is the polyglycol
industry leader, offering an unsurpassed range of polyglycols. Each polyglycol has unique properties with
excellent solvency and lubricity, a wide range of viscocities, low color and odor, low ash, chemical stability and
low flammability. Dow surfactants products, familiar anionic and nonionic products increase the cleaning and
wetting properties of household cleaners and enhance industrial cleaning formulations.
Dow has been in the heat transfer fluid industry for over 75 years and is an industry leader with the broadest
line of thermal fluids. The broad product line of synthetic polyalkylene glycol (PAG)-based formulated fluids and
Performance Products
lubricants and base stocks have performance advantages that exceed those of petroleum, animal and vegetable
oils. These products can be varied to a degree not possible with natural oils and lubricants.
KEY COMPETITORS
– BASF, Clairant, Cognis, Huntsman, Solutia
2010 Databook 67
Selected Pro Forma Historical Segment Information for Basic Plastics1
$ in millions (Unaudited) Q1’07 Q2’07 Q3’07 Q4’07 2007 Q1’08 Q2’08 Q3’08 Q4’08 2008 Q1’09 Q2’09 Q3’09 Q4’09 2009
Sales $3,232 $3,494 $3,619 $3,822 $14,167 $3,807 $4,114 $3,849 $2,470 $14,240 $2,029 $2,371 $2,636 $2,889 $9,925
EBITDA 2 $752 $670 $773 $609 $2,804 $609 $589 $650 $(102) $1,746 $122 $405 $590 $548 $1,665
EBITDA Excluding
$752 $670 $773 $705 $2,900 $609 $589 $663 $79 $1,940 $122 $406 $590 $613 $1,731
Certain Items
Depreciation and
— — — — $626 — — — — $648 — — — — $542
Amortization
Equity in Earnings of
$75 $60 $51 $49 $235 $60 $43 $62 $(50) $115 $23 $35 $55 $(1) $112
Nonconsolidated Affiliates
– Vast global reach with sales, marketing, application Europe, Middle East, Africa 37%
development, technical service and channels-to-market Asia Pacific 15%
in nearly 100 countries
Latin America 18%
– Differentiated slate of products, including customized
product offerings and specialty compounds and blends
– Strong positions in emerging geographies, supplying global
manufacturing centers for consumer goods Key Industry
– Deep customer relationships, with close cooperation to Consumer and Institutional Goods 46%
develop customized solutions and deliver technical service
Food 22%
– Unparalleled technology and R&D, including the most Electronics and Entertainment 8%
licensed PE process in the world, state-of-the-art catalysis
technology and world-class expertise in polymer and Construction 6%
material science Healthcare and Medical 6%
Agriculture 3%
ELEMENTS OF PROFITABILITY Industrial Markets 2%
– Back integration into feedstocks, working closely with All Other (including Third-Party 7%
Dow’s world-class Hydrocarbons and Energy business Distribution)
– Active price/volume management, using best-in-class
pricing tools that measure real-time value
– Operational excellence, with integrated facilities that Global Business Unit
are scale-efficient and highly productive Polyethylene 71%
– Business model that has established strong-performing Styrenics 13%
joint ventures in the Middle East and Asia Pacific
Polypropylene 10%
Polycarbonate 5%
All Other (Including Licensing) 1%
2010 Databook 69
Polyethylene
Number One Producer of the Number One Polymer
Dow is the world’s leading producer of polyethylene (PE), the world’s most commonly used plastic.
The Company’s #1 position is achieved by leveraging its leading manufacturing process technology and
product development expertise, with extensive market knowledge, application development and strong
customer relationships.
Dow is a producer of every major PE resin, including Low Density PE (LDPE), High Density PE (HDPE),
and Linear Low Density PE (LLDPE), and operating every major production process (UNIPOL™ gas phase,
proprietary solution process, high pressure and slurry processes).
HDPE 17%
7,628
7,445
LLDPE 11%
LDPE 10% 00
5,478
Polypropylene (PP) 25%
4,885
Polyvinyl Chloride (PVC) 18%
67
3,400
3,281
3,086
3,055
Polyethylene Terephthalate (PET) 8%
2,648
2,535
Polystyrene (PS) 5%
3
Acrylonitrile Butadiene Styrene (ABS) 4%
Propylene Carbonate (PC) 2%
00
Ineos
Braskem
NPC- Iran
Dow
Exxon-
Mobil
Lyondell-
Basell
SABIC
Sinopec
Chevron
Phillips
Borealis
MARKET TRENDS DRIVING GROWTH
Source: CMAI, Dow
– The most commonly used plastic in the world, PE makes up over
1/3 of total global polymer demand
– PE demand grows at above-GDP rates across the cycle, particularly PE Demand Growth and GDP Growth
in emerging regions where per capita consumption of plastics is PE/GDP Ratio = 1.4 during 1995−2009
growing dramatically
200
Global PE Demand (CMAI)
LLDPE Consumption
(lbs per person) Global GDP (Global Insight)
180
31.8
160
1995=100
19.8
140
120
5.7 6.0 6.6
100
U.S./Canada
Global
Latin America
China
Western Europe
80
95 96 97 98 99 00 01 02 03 04 05 06 07 08 09
• Process technology: Dow’s proprietary solution PE technology and North America 35%
UNIPOL™ Gas Phase PE technology – the most licensed process Europe, Middle East, Africa 32%
in the world (licensed through the Univation joint venture)
Asia Pacific 11%
• State-of-the-art catalysis technology: INSITE™ and high Latin America 22%
efficiency Ziegler-Natta Catalyst technology for PE, high
throughput catalyst discovery and development capability
• World-class expertise in polymer science, material science
and modeling technology Key Industry
– Operational excellence through integrated production complexes Consumer and Institutional Goods 55%
and a high level of employee productivity
Food 26%
– Competitive cost position driven by integration to ethylene
Construction 6%
and feedstocks; total low cost-to-serve, including manufacturing,
integrated supply chain, process technology, and other operating Healthcare and Medical 5%
costs; and critical mass and economies of scale Agriculture 4%
All Other (including Third-Party 4%
ELEMENTS OF MARKET SUCCESS Distribution)
– Leading market franchise – largest plastics portfolio in
the industry with sales, marketing, application development,
Gas Phase PE
Slurry HDPE
Solution PE
technical service and channels-to-market in nearly 100 countries
LDPE
– Differentiated slate of products serving customers in nearly all
Major Plants and Locations
markets, and a strong presence in fast-growing emerging regions
Seadrift, Texas •
– Deep customer knowledge and long-term relationships that
Freeport, Texas • •
facilitate a dampening of the traditional industry cycle
Plaquemine, Louisiana • •
ACTIVE PORTFOLIO MANAGEMENT St. Charles, Louisiana •
Divestitures Prentiss, Alberta, Canada •
Fort Saskatchewan, Alberta, Canada •
2006
Safripol, South Africa Talcahuano, Chile •
2007 Bahía Blanca, Argentina • • • •
Cubatao, Brazil Schkopau, Germany •
Leuna, Germany •
Permanent Plant Shutdowns
Tarragona, Spain • •
2006
Sarnia, Canada Tessenderlo, Belgium •
2009 Terneuzen, The Netherlands • •
Freeport, Texas Shuaiba, Kuwait1 •
Map Ta Phut Industrial Estate,
Rayong Province, Thailand2 •
1
Production site of EQUATE Petrochemical Company K.S.C. and The Kuwait Olefins
Company K.S.C. joint ventures.
2
Production site of Siam Polyethylene Company Ltd. of The SCG-Dow Group joint venture.
2010 Databook 71
Polyethylene
Number One Producer of the Number One Polymer
ATTANE™ Ultra Low Compared to traditional LLDPE resins, ATTANETM offers: – Food and specialty packaging, especially for
Density Polyethylene Resin – Greater low-temperature flexibility and crack resistance frozen foods, fresh produce and bakery items
– Excellent optics – Industrial packaging, such as heavy-duty
shipping sacks
CONTINUUM™ Bimodal Pipe-grade HDPE resins that exceed industry standards – Pressure and non-pressure pipes (e.g.,
Polyethylene Resin for natural gas, potable water, irrigation)
– Rigid packaging such as bottles and drums
DOW™ HEALTH+™ Resins Combines clarity and stiffness of LDPE with the toughness and rigidity of – Medical equipment and devices
HDPE, all with exceptional quality and lot-to-lot consistency
DOW™ HDPE High Density HDPE provides advantageous properties, depending upon the processing: – Retail bags and sacks
Polyethylene Resin – Blow molding: excellent combination of stiffness and environmental – Heavy-duty shipping sacks
stress crack resistance – Caps and closures, and other
– Extrusion (pipes): superior toughness and stress crack resistance, rigid packaging
plus opportunity to downgauge – Corrugated plastic pipes and
– Injection molding: powerful combination of strength and processability non-pressure pipes
DOW™ LDPE Low Density Superior clarity and stiffness, as well as downgauging possibilities – Food and specialty packaging, especially
Polyethylene Resin for dry foods and fresh produce
– Heavy-duty shipping sacks
– Caps and closures, and other rigid packaging
DOW™ LLDPE – Exhibits higher tensile strength and impact/puncture resistance than LDPE – Flexible tubing and hoses
– Flexible and elongates under stress – Plastic bags and wrap
– Good resistance to chemicals and ultraviolet radiation
Dow is a leader in polypropylene catalyst and process technology, 2009 PRO FORMA SALES
offering an extensive line of traditional polypropylene resins to a wide
variety of industries, including automotive, consumer durables, rigid
Geography
and flexible packaging, health and hygiene, compounding and fibers.
North America 40%
Dow polypropylene resins deliver optimal performance and cover
a wide range of product applications in the areas of film, injection Europe, Middle East, Africa 52%
and blow molding, sheet extrusion and thermoforming. Dow’s Asia Pacific 3%
line of polypropylene resins includes homopolymers for stiffness, Latin America 5%
impact copolymers offering impact resistance over a wide range of
temperatures, and random copolymers for clarity and sealability.
SHAC Catalyst
Polypropylene
2010 Databook 73
Styrenics
Over 70 Years and Going Strong
Dow has been at the forefront of styrene-based product development since the launch of STYRON™ polystyrene
resins over 70 years ago. Polystyrene products are well known for their performance in an array of applications from
packaging and food service, to consumer electronics, large appliances, portable appliances, building and construction.
In the first quarter of 2010, Dow announced the sale of the Styron Division. Dow’s Styrenics businesses (Polystyrene,
ABS/SAN and Expandable Polystyrene) were aligned with Styron. The transaction is expected to close during the
second quarter of 2010, subject to completion of customary conditions and regulatory approvals.
– Innovative products for specialized performance Europe, Middle East, Africa 54%
Asia Pacific 35%
KEY R&D INNOVATIONS Latin America 10%
– High-density foam technology provides a step-change in
light-weighting versus established foaming technology
– Polystyrene bottles for dairy applications, allowing for
polymer substitution and downgauging Key Industry
– Ultra-low gloss ABS, fitting needs of higher-value Electronics and Entertainment 40%
growing market segments like transportation Food 22%
Construction 10%
ACTIVE PORTFOLIO MANAGEMENT Consumer and Institutional Goods 2%
Permanent Plant Shutdowns Transportation 1%
2006–2009 All Other (including Third-Party 25%
– Sarnia, Canada Distribution)
– Altona, Australia
Polystyrene
Dow is a leading global supplier of polycarbonate and has a wide range of compounds and blends that
meet tough application standards across many markets, particularly when temperature resistance, impact
resistance and optics are critical. Dow has a flexible and responsive supply position to leverage strengths
across geographies and markets.
1
Polycarbonate is aligned with the Styron Division. In the first quarter of 2010, Dow announced the sale of the Styron Division. The transaction
is expected to close during the second quarter of 2010, subject to completion of customary conditions and regulatory approvals. 2010 Databook 75
Selected Pro Forma Historical Segment Information for Basic Chemicals1
$ in millions (Unaudited) Q1’07 Q2’07 Q3’07 Q4’07 2007 Q1’08 Q2’08 Q3’08 Q4’08 2008 Q1’09 Q2’09 Q3’09 Q4’09 2009
Sales $948 $1,109 $1,133 $1,244 $4,434 $1,200 $1,254 $1,115 $696 $4,265 $585 $586 $568 $728 $2,467
EBITDA 2 $171 $204 $238 $339 $952 $218 $108 $128 $(176) $278 $(5) $(107) $195 $20 $103
EBITDA Excluding
$171 $204 $238 $346 $959 $218 $108 $149 $(59) $416 $(5) $(32) $8 $14 $(15)
Certain Items
Depreciation and
— — — — $288 — — — — $302 — — — — $275
Amortization
Equity in Earnings of
Nonconsolidated $69 $75 $111 $131 $386 $99 $71 $58 $(14) $214 $40 $9 $45 $69 $163
Affiliates
2010 Databook 77
Ethylene Oxide/Ethylene Glycol
Powerful Feedstock Performance + Powerful Partnerships
The Ethylene Oxide/Ethylene Glycol (EO/EG) business unit provides competitive advantage to
Dow through low-cost ethylene oxide feedstock supply for downstream derivatives. More than
half of the ethylene oxide produced by Dow is used by other Dow businesses to produce materials for
automotive components, brake fluids, furnishings, paints, aircraft and runway deicers, coatings for
safety glass, cosmetics and personal care products.
Joint ventures play an integral role in the EO/EG business structure by providing a distinct competitive
advantage through low-cost raw materials integration and extensive geographic reach. These include
Dow’s ownership stakes in the leading ethylene glycol producer and market franchise – MEGlobal –
and the EQUATE manufacturing joint venture.
Basic Chemicals
Dow
2,366 MEGlobal
1,143
Purified EO
1,345
Glycols
1,100
854 747 Major Plants and Locations
1,310
510 455
Seadrift, Texas • •
Plaquemine, Louisiana •
MEGlobal 2
SABIC
Nan Ya
Shell
Honam
Reliance
BASF
Mitsubishi
Ineos
Hahnville, Louisiana4 • •
1
Terneuzen, The Netherlands •
Joint venture capacity represented on a 100% basis.
5
2
Dow and EQUATE MEG and DEG are marketed through MEGlobal. Fort Saskatchewan, Alberta, Canada •
Source: PCI/MEGlobal estimates.
5
Prentiss, Alberta, Canada •
2009 Top Ten World Ethylene Oxide Producers3 Shuaiba, Kuwait 6
•
(thousands of metric tons) 4
Shutdown of MEG/DEG capability at Hahnville, Louisiana will commence in early 2011.
5
1500 1,408 Production site of MEGlobal joint venture.
6
Production site of EQUATE Petrochemical Company K.S.C. joint venture.
1,210 1,190
975 930
1000 925
730
621
535 515
500
0
YANPET
Reliance
MEGlobal
Dow
SHARQ
Nan Ya
JUPC
Honam PC
Ineos
Shell Chemical
3
Ethylene Oxide Equivalent basis
Source: CMAI
TM
PET for bottles and containers
Ethylene Glycols7 MEG PET for polyester fiber
Coolants
Amines & Glycol Ethers
Ethylene
ETHYLENE
Ethoxylates
Oxygen OXIDE Downstream EO Derivatives
for Performance Businesses
Polyglycols
Polyols
7
Dow and EQUATE MEG and DEG products are marketed through MEGlobal. 2010 Databook 79
Chlor-Alkali/Chlor-Vinyl
Feedstock Scale and Integration = Powerful Competitive Advantage
The Chlor-Alkali/Chlor-Vinyl business units provide powerful 2009 PRO FORMA SALES
competitive advantage to Dow through low-cost chlorine feedstock
supply and integration.
Geography
The Chlor-Alkali business focuses on the production of cost- North America 61%
advantaged chlorine feedstock for Dow’s Performance businesses,
Europe, Middle East, Africa 23%
including Dow AgroSciences, Polyurethanes and Epoxies. All of the
Asia Pacific 3%
chlorine produced by Dow is used internally, with over 70 percent
Latin America 13%
consumed by Performance businesses to manufacture materials for
automobiles, furniture, bedding, personal protection equipment,
pharmaceuticals, textiles and electronics.
Basic Chemicals
The Chlor-Vinyl business focuses on the production, supply and Key Industry
marketing of ethylene dichloride (EDC) and vinyl chloride monomer Construction 38%
(VCM). In addition, EDC and VCM production provides the integration Industrial Markets 19%
that allows reuse of the chlorine molecule through hydrochloric Paper and Publishing 11%
acid (HCl) consumption, reducing raw material costs, providing cost
Consumer and Institutional Goods 8%
advantages to Dow and enabling a more sustainable approach to
Healthcare and Medical 3%
EDC/VCM manufacturing. The Chlor-Vinyl business also manages
the marketing and distribution of caustic soda, a valuable co-product Food 2%
Polyurethanes,
Epoxy Resins,
Chlorine (Cl2 ) By-Product Recovery
Chlorinated Organics,
CHLORINE PRODUCTION Chlor-Alkali
Caustic Soda (NaOH) and Agricultural
and Re-Use
Chemicals
ACTIVE PORTFOLIO MANAGEMENT – Strong merchant market participation for caustic soda, EDC
and VCM enables reliable supply of chlorine to derivatives
Plant Shutdowns
2006 KEY COMPETITORS
Chlorine, Caustic, EDC/VCM permanent shutdown in
Fort Saskatchewan, Canada – Chlorine and caustic soda – Formosa, Olin, OxyChem, PPG
2009 – EDC/VCM – Formosa, INEOS, OxyVinyls, TOSOH
Chlorine, Caustic permanent shutdown in Oyster Creek, Texas
2011
Planned shutdown of EDC/VCM in Plaquemine, Louisiana KEY RAW MATERIALS
– Chlorine and caustic soda – Power and salt
– EDC/VCM – Chlorine or hydrochloric acid, ethylene
Chlorine
Caustic
VCM
AkzoNobel
TOSOH
Dow
Oxy
Olin
PPG
Bayer
FPC
Solvin
Epoxy
Chlorine Polyurethanes
Agricultural Products
Salt Mining Propylene Oxide
ELECTRO EDC VCM
CHEMICAL
UNIT
Power Aluminum
Caustic Metals
Soap/Detergent
Pulp/Paper
2010 Databook 81
Selected Pro Forma Historical Segment Information for Hydrocarbons and Energy1
$ in millions (Unaudited) Q1’07 Q2’07 Q3’07 Q4’07 2007 Q1’08 Q2’08 Q3’08 Q4’08 2008 Q1’09 Q2’09 Q3’09 Q4’09 2009
Sales $1,612 $1,623 $1,828 $2,042 $7,105 $2,165 $2,618 $2,611 $1,574 $8,968 $988 $910 $1,209 $1,134 $4,241
EBITDA 2 — $(1) — $(44) $(45) — — $(1) $(69) $(70) — $(65) $457 $(1) $391
EBITDA Excluding
— (1) — — (1) — — $35 $(35) — — — — $(1) $(1)
Certain Items
Depreciation and
— — — — — — — — — — — — — — —
Amortization
Equity in Earnings of
$15 $12 $35 $25 $87 $22 $16 $12 $(9) $41 $(2) $6 $11 $18 $33
Nonconsolidated Affiliates
Hydrocarbons and Energy purchases and converts crude oil- and natural gas-based raw materials into
the basic chemical building blocks and intermediate products used by almost all of Dow’s downstream
businesses. While the business has significant exposure to the world’s energy markets – with daily
feedstock consumption equivalent to more than 800,000 barrels of crude oil – it is H&E’s unparalleled
scale and global reach that provides it with the agility to respond to sudden changes in market conditions.
This flexibility is key to Dow’s success, particularly for the Basics businesses where cost position is critical
to market competitiveness.
75%
Canada
Latin America
Industry
Latin America
Europe Industry
Europe
2010 Databook 83
Hydrocarbons and Energy
Competitive Advantage Starts Here
With five ethylene units (crackers) across Germany, Spain and The Netherlands, Hydrocarbons and
Energy (H&E) is the largest ethylene producer in Europe and has a solid pan-European position. In
addition to ethylene, these assets produce propylene, benzene, butadiene, cumene, styrene and – after
completing large investments in Tarragona, Spain in 2007 – produce octene. H&E has three crackers at
Dow’s Terneuzen, The Netherlands site (pictured), one of the world’s largest integrated petrochemicals
complexes. The cracker complex has industry-leading capability to swing from naphtha feedstock to
liquefied petroleum gas, providing Dow’s feedstock flexibility in Europe.
Hydrocarbons and Energy
H&E has taken its manufacturing know-how to Argentina. With two ethane-fed crackers at the Bahía
Blanca site that are integrated to natural gas resources, Dow has established a cost position that is
advantaged in the local industry.
Recently, H&E completed a major investment at Freeport, Texas, emphasizing Dow’s commitment
to maintaining the competitiveness and low-cost position of its assets in the U.S. Gulf Coast. With
a network of crackers, industry-leading feedstock flexibility, and significant pipeline and storage
infrastructure in the U.S., H&E can quickly respond to sudden changes in market conditions.
Dow’s ownership in the two largest crackers in the world, including this unit at Fort Saskatchewan,
Alberta, provides Dow with the preeminent position to capture the region’s advantaged feedstock cost
position, known as the “Alberta Advantage.” These sites are integrated into Dow’s supply for the U.S.
and Asia Pacific geographies.
Dow is growing in advantaged feedstock cost regions through its joint ventures. In the Middle East,
the EQUATE joint venture (pictured) recently started a second cracker in Kuwait, effectively doubling
its ethylene capacity. Additionally, Dow and its joint venture partner, The Siam Cement Group, are
currently constructing a second cracker in Thailand that will form the basis of a new petrochemical
complex. These investments facilitate Dow’s expansion into emerging geographies.
The state-of-the-art Boehlen, Germany ethylene unit resulted from Dow’s massive investments in
central Germany. The site has become an important production base to serve growing regions in
Central and Eastern Europe and Russia. In addition to several integrated production facilities there,
H&E has industry-leading pipeline and storage infrastructure that supply building block chemicals
to Dow’s downstream activities in Central and Eastern Europe.
Power/Steam
Butadiene
Propylene
Ethylene
Benzene
Cumene
Octene
Styrene
Major Plants and Locations
Freeport, Texas (2 crackers) • • • KEY PRODUCTS
Midland, Michigan •
– Ethylene, propylene, benzene, butadiene, styrene, cumene,
Plaquemine, Louisiana (2 crackers) • • • • octene, power and steam
St. Charles, Louisiana • • •
Seadrift, Texas • KEY COMPETITORS
South Charleston, West Virginia • – Chevron Phillips Chemical, ExxonMobil, INEOS, LyondellBasell,
Texas City, Texas • National Petroleum Company (Iran), SABIC, Shell, Sinopec
Fort Saskatchewan, Alberta, Canada • •
Joffre, Alberta, Canada 1
• KEY RAW MATERIALS
Bahía Blanca, Argentina (2 crackers) • – Ethane, propane, butane, naphtha, condensate, natural gas
Tarragona, Spain • • •
Boehlen, Germany • • • •
Schkopau, Germany •
Stade, Germany •
Terneuzen, The Netherlands (3 crackers) • • • • • •
St. James, Louisiana 2 •
3
Shuaiba, Kuwait (2 crackers) • •
Map Ta Phut Industrial Estate,
• • •
Rayong Province, Thailand 4 (2 crackers)
1 Production site of the E3 Cracker co-ownership.
2 Production site of the Americas Styrenics joint venture.
3 Production site of the EQUATE Petrochemical Company K.S.C., The Kuwait Olefi ns Company
The Siam Cement Group, recently started a second cracker in Thailand that will form the
basis of a new petrochemical complex.
6,530 6,240
5,442
1,795 1,729
1,565 1,428
1,173
Dow
SABIC
ExxonMobil
LyondellBasell
Shell
Sinopec
Dow
BASF
INEOS
Sinopec
LyondellBasell
Shell
2010 Databook 85
Joint Ventures – The Value of Partnerships
Joint ventures, or nonconsolidated affiliates, play an integral role in Dow’s strategy to dampen earnings
cyclicality and improve earnings growth. In recent years, the financial contribution of our joint ventures
(JVs) has grown significantly. In 2009, equity earnings and cash distributions from nonconsolidated
affiliates were $724 million1 and $699 million, respectively.
This section highlights the Elements of Success that position Dow’s joint ventures to win in the markets
they serve. Particular emphasis is given to Dow’s Principal Joint Ventures, which account for over 90
percent of the Company’s total equity earnings and cash distributions from joint ventures:
Equity Earnings1
$1,400
$1,000
$600
$200
1
Equity earnings in 2009 excludes an impairment charge of $65 million for Equipolymers and a restructuring charge of $29 million for Dow Corning.
2
On September 30, 2009, the Company completed the sale of its ownership interest in The OPTIMAL Group of Companies.
86 The Dow Chemical Company 3
Dow defines EBITDA as earnings before interest, income taxes, depreciation and amortization.
COMPETITIVENESS 2009 DOW PROPORTIONATE SHARE
Dow has established a number of joint ventures with upstream
partners focused specifically on developing highly competitive, world- All JV Sales
scale production facilities with access to cost-advantaged feedstocks.
North America 27%
Dow brings technology, operational know-how, global reach and
product diversity to these ventures while the partners contribute cost- Europe, Middle East, Africa 27%
advantaged feedstocks, upstream expertise and local/regional market Asia Pacific 38%
presence. This powerful combination gives these joint ventures a
Latin America 8%
significant competitive edge.
$430 $100
1
Reflects heritage Dow through Q1’09.
2010 Databook 87
Joint Venture Showcase – The Value of Partnerships
Specialty Hemlock
Core Products
Chemicals Semiconductor
09 $369
– 20 $222
$334 $345
$206
05 $316
m 20
fro $253
GR
CA $130
%
49
$90
$45
2005 2006 2007 2008 2009 2005 2006 2007 2008 20091
1
2009 equity earnings for Dow Corning exclude a restructuring charge of $29 million.
Quartz Rock
Metallurgical Silicon
Hemlock Semiconductor Silicon Chemicals
Manufacturing Process
Chemical Vapor Deposition
Sizing/Surface Finishing/ Capture/Recycle Source
Packaging Chemicals
Hemlock Semiconductor
Products
Solar-Grade Silicon Semiconductor-Grade Silicon Semiconductor-Grade Chemicals
Monocrystalline Ingots or Monocrystalline Ingots
Multicrystalline Blocks
Markets Semiconductor Wafers
Photovoltaic Wafers
Solar Cells Semiconductor Chips
2010 Databook 89
Joint Venture Showcase – The Value of Partnerships
1
At the end of 2008, Equipolymers announced its intention to divest a plant producing PET and PTA,
located in Ottana, Italy. A transfer agreement was signed in early 2010, and the divestiture is expected
90 The Dow Chemical Company to be completed before the third quarter of 2010.
SCG-DOW GROUP UNIVATION TECHNOLOGIES
The SCG-DOW Group is comprised of four operating joint venture Univation Technologies, LLC is a global leader in the licensing
companies in Thailand that manufacture and supply customers of polyethylene (PE) technology and supply of catalysts for PE
across Asia Pacific with a portfolio of products, including linear low production. The joint venture licenses gas phase UNIPOL™ PE
density polyethylene, polystyrene, styrene monomer and styrene- Process technology and sells the catalysts used to make PE,
butadiene latex. These products are used in the manufacture of a wide spanning a broad range of density, melt index and molecular weight
range of industrial and consumer goods, including food packaging, distribution for applications including packaging film, plastic bags,
disposable drinking cups, foamed insulation, furniture and high-impact bottles, industrial containers, pressure pipe and hose and tubes.
performance parts.
The UNIPOL™ PE Process is used to produce nearly 25 percent of
The SCG-Dow Group recently embarked on a second phase mega- the world’s PE. Its licensed capacity exceeds 21 million metric tons,
project investment in Thailand comprising new investments in and the technology has been implemented in 100 reactor lines
an additional linear low density polyethylene train, a specialty around the world.
elastomers plant and a propylene oxide facility.
1
The Kuwait Olefi ns Company K.S.C. was added as a Principal Joint Venture in 2009. Additionally, on September 30, 2009, the Company completed the sale
of its ownership interest in The OPTIMAL Group of Companies (OPTIMAL). The financial data in this section excludes the results of OPTIMAL in the fourth
quarter of 2009. Certain reclassifications have been made to prior years’ amounts to conform to the 2009 presentation.
2
Adjusted Net Sales is equal to Net Sales for these joint ventures less sales to Dow and/or to other Dow joint ventures.
3
EBITDA and Net Income in 2009 exclude a restructuring charge for Dow Corning and an impairment charge for Equipolymers.
4
Adjusted Total Debt is equal to Total Debt for these joint ventures less debt owed to Dow and/or to other Dow joint ventures.
5
Equity earnings in 2009 excludes an impairment charge of $65 million for Equipolymers and a restructuring charge of $29 million for Dow Corning. 2010 Databook 91
Joint Venture Showcase – Fast Facts
LLC
Headquarters The Woodlands, Texas Buenos Aires, Argentina Midland, Michigan Salmiya, Kuwait
Production Facilities 8 manufacturing facilities Loma de la Lata and 47 manufacturing and Shuaiba, Kuwait
in the U.S., Colombia, Bahía Blanca, Argentina warehousing facilities
and Brazil worldwide
Selected Product Styrene monomer: Ethane: 570,000 Not applicable Ethylene: 850,000
Capacities 950,000 metric tons metric tons per year metric tons per year
per year Propane: 390,000 Polyethylene: 825,000
Joint Ventures
Polystyrene: 950,000 metric tons per year metric tons per year
metric tons per year Butane: 264,000 Ethylene glycol:
metric tons per year 500,000 metric
Natural gasoline: tons per year
229,000 metric
tons per year
2009 Net Sales1 $1.0 billion $437 million $5.1 billion $1.0 billion
Alignment within Dow’s Basic Plastics Hydrocarbons Electronic and Specialty Basic Plastics and
Operating Segments and Energy Materials Basic Chemicals
The Kuwait
Olefins Company Equipolymers MEGlobal SCG-Dow Group Univation
Dow 42.5% Dow 50% Dow 50% Dow 49.99% Dow 50%
Petrochemical Petrochemical Petrochemical Siam Cement 49.99% ExxonMobil
Industries Industries Industries Chemical
Others 0.02%
Company 42.5% Company 50% Company 50% Company 50%
Boubyan
Petrochemical
Company 9%
Al-Qurain
Petrochemical
Industries
Company 6%
Salmiya, Kuwait Horgen, Switzerland Dubai, United Bangkok, Thailand Houston, Texas
Arab Emirates
Shuaiba, Kuwait 2 manufacturing and 3 manufacturing facilities Rayong Province 3 technology centers and 3
warehousing facilities in in Alberta, Canada manufacturing facilities
Germany and Italy
Ethylene: 850,000 PET: 485,000 metric EG: 1,000,000 metric Styrene monomer: Global licensed capacity exceeds
metric tons per year tons per year tons per year 280,000 metric tons 21 million metric tons
Ethylene glycol: 600,000 Markets approximately per year
metric tons per year 3,500,000 metric tons Polyethylene: 300,000
per year metric tons per year
Polystyrene: 135,000
metric tons per year
$478 million $483 million $1.9 billion $715 million Not disclosed
Basic Plastics, Basic Plastics Basic Chemicals Hydrocarbons and Energy, Basic Plastics
Basic Chemicals and Basic Plastics and
Hydrocarbons and Energy Performance Products
1
Net sales represents total sales of the joint venture, including sales of products to Dow and/or to other Dow joint ventures. 2010 Databook 93
Appendix
Restructuring charges 1 (11) (18) (582) (610) (12) (86) (4) (936) (1,038) (21) (662) — (8) (691)
Transaction, integration — — — — — — — (45) (58) (103) (128) (86) (47) (45) (306)
and other Rohm and Haas
acquisition-related expenses
Total $5 $(8) $(139) $(577) $(719) $(10) $(1) $(223) $(1,382) $(1,616) $(180) $(957) $682 $(121) $(576)
1
The Company uses EBITDA (which Dow defi nes as earnings before interest, income taxes, depreciation and amortization) as its measure of profi t/loss for segment reporting purposes.
EBITDA includes all operating items related to the businesses, except depreciation and amortization, and excludes items that principally apply to the Company as a whole. A reconciliation
of pro forma EBITDA to pro forma “Income (Loss) from Continuing Operations Before Income Taxes” is provided below:
Reconciliation of Pro Forma EBITDA to Pro Forma Income (Loss) from Continuing Operations Before Income Taxes2
$ in millions (Unaudited) Q1’08 Q2’08 Q3’08 Q4’08 2008 Q1’09 Q2’09 Q3’09 Q4’09 2009
EBITDA $2,342 $2,081 $1,612 $(724) $5,311 $766 $596 $2,237 $1,346 $4,945
– Depreciation and Amortization 807 806 799 801 3,213 756 763 752 804 3,075
– Interest Expense and Amortization 579 435 463 431 1,908 543 525 488 404 1,960
of Debt Discount
Income (Loss) from Continuing Operations $984 $870 $376 $(1,938) $292 $(518) $(683) $1,003 $150 $(48)
Before Income Taxes
2
The unaudited pro forma information in the above schedule reflects the combination of Dow and Rohm and Haas, the impact of increased depreciation and amortization expense
resulting from the fair valuation of assets acquired from Rohm and Haas, and the treatment of Dow’s Calcium Chloride business as discontinued operations.
MISSION
X To passionately innovate what is essential to human progress
by providing sustainable solutions to our customers
CORPORATE STRATEGY
X To preferentially invest in a portfolio of technology-integrated,
market-driven performance businesses that create value for our
stockholders and growth for our customers
X To manage a portfolio of asset-integrated, building-block
businesses to generate value for our downstream portfolio
VALUES
X Integrity
X Respect for People
X Protecting Our Planet
STRATEGIC THEMES
X Financial Discipline
X Sustainability
X Performance Culture
X Profitable Growth
The forward-looking statements contained in this document involve risks and uncertainties TABLE OF CONTENTS
that may affect the Company’s operations, markets, products, services, prices and other
factors as discussed more fully elsewhere and in filings with the U.S. Securities and
Exchange Commission. These risks and uncertainties include, but are not limited to, 2 Selected Pro Forma Historical
economic, competitive, legal, governmental and technological factors. Accordingly, there is
no assurance that the Company’s expectations will be realized. The Company assumes no
Segment Information
obligation to provide revisions to any forward-looking statements should circumstances 4 Our Strategy
change, except as otherwise required by securities and other applicable laws. References
to “Dow” or the “Company” mean The Dow Chemical Company and its consolidated 10 Our Geographic Reach
subsidiaries, unless otherwise expressly noted.
References to Advanced Materials or Advanced Materials Division mean the businesses
14 Innovation
comprised within the Electronic and Specialty Materials, and Coatings and Infrastructure 20 Sustainability
operating segments.
The financial or other data and information related to or used to create statements in this 24 Chemistry Flow
document regarding industry leading or leadership positions, or comparisons of products,
portfolios, or industry positions to competitors was obtained from publicly available sources.
26 Dow at a Glance
®
™ Trademark of The Dow Chemical Company (“Dow”) or an affiliated company of Dow 86 Joint Ventures
unless otherwise specifically noted.
94 Appendix
®
™ Trademark of The Dow Chemical Company (“Dow”) or an affiliated company of Dow unless otherwise specifically noted.
THE DOW OF TOMORROW
The Right Strategy
HERE TODAY
2010 Databook