INTRODUCTION OF COMPANY

Reliance Capital Services (RCS) was set up in July 2008, to cross sell
Reliance Capital products across the 150 million strong family of the
Reliance ADA Group, comprising of shareholders, customers and other
stakeholders.

RCS through its presence across 75 locations in India, has acquired more
than 1,50,000 customers. Reliance Capital Services today is the largest
distributor for Reliance General Insurance and among the top 5 for Reliance
Life Insurance.

Reliance Capital Services is the distribution house for all the financial
products and services of Reliance Capital, which is a part of Reliance Anil
Dhirubhai Ambani Group.

Aiming to be the most preferred ‘one stop shop’ for all financial solutions
along with world class customer services, Reliance Capital Services will
focus on marketing and distributing the entire Reliance Capital Products
Suite which comprises Mutual Fund, Life Insurance, General Insurance,
Consumer Finance, etc. The product basket will also offer customized
financial solutions for specific target audience.

Shortly will be present at 8900 locations called Common Service Centers

jointly with Reliance Communications Limited. This is a project under an E-
Governance Public Private Partnership Program between Government of
India & Reliance Communications Limited for the Indian states of Gujarat,
West Bengal, Maharashtra, Madhya Pradesh & Uttarakhand.

Reliance capital services products would also be shortly available online for
NRIs, who want to avail such services for their loved ones residing in India
Problem
A life insurance company wishes to examine the relationship between the
amount of life insurance held by a family and family income. From a
random sample of 20 households, the company collected the data in the file
insur.xls. The data are in thousands of dollars.

(a) Estimate a linear relationship between life insurance (Y) and income
(X).

(b) Discuss the relationship you estimated in (a). In particular:

i. What is your estimate of the resulting change in the amount of life
insurance when income increases by $1000?

ii. What is the standard error of the estimate in (i), and how do you use
this standard error for interval estimation and hypothesis testing?

iii. One member of the management board claims that for every $1000
increase in income, the amount of life insurance held will go up by $5000.
Choose an alternative hypothesis and explain your choice. Does your
estimated relationship support this claim? Use a 5 percent significance
level.

(c) Test the hypothesis that as income increases the amount of life insurance
increase by the same amount. That is, test the hypothesis that the slope of the
relationship is 1.
(d) Predict the amount of life insurance held by a family with an income of
$100,000.
OBJECTIVES OF THE STUDY
The main of the present study of is accomplish the following objective.

1. Proper understanding and analysis of life insurance industry.

2. To know about brand awareness of Reliance Life Insurance and

customer’s preference about Reliance Life Insurance.

3. According the market survey come know about how much potential of
insurance market in our city.

4. And base on analysis of the result thus obtained make a report on that
research.

5. Training aims at reruiting maximum number of Lfie Advisors and

to Sell the maximum policies for the company and bring the
business for the company which ever is going at the particular
point of time.

6. As the Kotak Life Insurance well reputed company in India it’s

great chance for me to observed different products launch by other
competitor companies like ICICI prudential, Bajaj alliance ,LIC,
Max New York life etc. In all, it is to understand the overall
working of the Life insurance sector.
7. The objective behind the project is as follows:
A) To find the right candidate.
B) To about their family background, occupation

Hypothesis to be tested

1. What Tests are done for Life Insurance?

2. What does life insurance tested for?

3. Do life insurance companies test for drugs?

4. Our Life & Health Exam course is heavily focused on "self-help." Here's
why:

A) If you are intimately involved in both structuring and completing your

Life & Health test preparation, you will have a better understanding of the
experience and reap better Life & Health Exam results and

B) We recognize that there is great diversity in learning styles. By leaving

the Life & Health test preparation solution in a more open, relaxed format,
we believe we can make the diversity in learning styles a strength rather than
a weakness.
COMPANY PROFILE
COMPANY STARTED
Reliance Capital Limited (RCL) was incorporated in year 1986 at
Ahmedabad in Gujarat as Reliance Capital & Finance Trust Limited. The
name RCL came into effect from January 5, 1995. In 2002, RCL shifted its
registered office to Jamnagar in Gujarat before it finally moved to Mumbai
in Maharashtra, in 2006.

In 2006, Reliance Capital Ventures Limited merged with RCL and with this
merger the shareholder base of RCL rose from 0.15 million shareholders to
1.3 million.

RCL entered the Capital Market with a maiden public issue in 1990 and in
subsequent years further tapped the capital market through rights issue and
public issues. The equity shares were initially listed on the Ahmedabad
Stock Exchange and The Stock Exchange Mumbai. Presently the shares are
listed on The Stock Exchange Mumbai and the National Stock Exchange of
India.

RCL in the initial years engaged itself in steady annuity yielding businesses
such as leasing, bill discounting, and inter-corporate deposits. Later, in 1993
diversified its business in the areas of portfolio investment, lending against
securities, custodial services, money market operations, project finance
advisory services, and investment banking.

RCL was accredited a Category 1 Merchant banker by the Securities

Exchange Board of India (SEBI). It had lead managed/co-managed 15 issues
of an aggregate value of Rs. 400 crore and had underwritten 33 issues for an
aggregate value of Rs. 550 crore. All these companies were listed on various
exchanges.
RCL obtained its registration as a Non-banking Finance Company (NBFC)
in December 1998. In view of the regulatory requirements RCL surrendered
its Merchant Banking License.

RCL has since diversified its activities in the areas of asset management and
mutual fund; life and general insurance; consumer finance and industrial
finance; stock broking; depository services; private equity and proprietary
investments; exchanges, asset reconstruction; distribution of financial
products and other activities in financial services.

CHAIRMAN PROFILE
Regarded as one of the foremost corporate leaders of contemporary India,
Shri Anil D Ambani, 50, the chairman of all listed companies of the
Reliance ADA Group, namely, Reliance Communications, Reliance Capital,
Reliance Infrastructure, Reliance Natural Resources, Reliance Power and
Reliance Big Entertainment. He is also Chairman of the Board of Governors
of Dhirubhai Ambani Institute of Information and Communication

Technology, Gandhi Nagar, Gujarat.

An MBA from the Wharton School of the University of Pennsylvania, Shri

Ambani is credited with pioneering several financial innovations in the
Indian capital markets. He spearheaded the country's first forays into
overseas capital markets with international public offerings of global

depositary receipts, convertibles and bonds. Under his chairmanship, the

constituent companies of the Reliance ADA group have raised nearly US$ 3
billion from global financial markets in a period of less than 15 months.
COMPANY BUSSINESS (WHAT IT
DO)
Reliance Capital Services is the distribution house for all the financial
products and services of Reliance Capital, which is a part of Reliance Anil
Dhirubhai Ambani Group.

Aiming to be the most preferred ‘one stop shop’ for all financial solutions
along with world class customer services, Reliance Capital Services will
focus on marketing and distributing the entire Reliance Capital Products
Suite which comprises Mutual Fund, Life Insurance, General Insurance,
Consumer Finance, etc. The product basket will also offer customized
financial solutions for specific target audience.

Shortly will be present at 8900 locations called Common Service Centers

jointly with Reliance Communications Limited. This is a project under an E-
Governance Public Private Partnership Program between Government of
India & Reliance Communications Limited for the Indian states of Gujarat,
West Bengal, Maharashtra, Madhya Pradesh & Uttarakhand.

reliance capital services products would also be shortly available online for
NRIs, who want to avail such services for their loved ones residing in India

Initial capital
RCL was accredited a Category 1 Merchant banker by the Securities
Exchange Board of India (SEBI). It had lead managed/co-managed 15 issues
of an aggregate value of Rs. 400 crore and had underwritten 33 issues for an
aggregate value of Rs. 550 crore. All these companies were listed on various
exchanges.

Registered Office:
'H' Block,1st Floor,
Dhirubhai Ambani Knowledge City,
Navi Mumbai - 400 710
Tel: +91 22 3032 7000
Fax: +91 22 3032 7202

For Investor Relations

Email: RCAP.Investorrelations@relianceada.com

For other inRCAP.Info@relianceada.com

Corporate Office:
570, Rectifier House,2nd Floor
Naigaum Cross Road
Next to Royal Industrial Estate
Wadala, Mumbai 400031
Tel: +91 22 30479800formation
Email:
Business mix of Reliance Capital

Asset Management Mutual Fund, Portfolio Management, Offshore Fund

Insurance Life Insurance, General Insurance
Consumer Finance & Mortgages, Loans against Property , Business
Home Finance Loans, Loans for Commercial Vehicles, Loans for
Construction Equipment, Auto Loans, Loans against
shares, Business Loans
Broking and Stocks Commodities and Derivatives, Wealth
Distribution Management Services, Portfolio Management
Services, Investment Banking, Foreign Exchange
and Offshore Investment, Third Party Products
Other Businesses Asset Reconstruction, Institutional Broking, Private
Equity, Exchanges, Venture Capital
Present capital structure
Reliance Capital has a net worth of Rs. 7,803 crore (US$ 2 billion) and total
assets of Rs. 27,234 crore (US$ 6 billion) as on June 30, 2010.
Human recources
At Reliance Capital, we believe that the bigger the challenges that we set for
ourselves, the higher they will take us. And finding resonance with this
credo is our young 28,000-workforce, whose average age is 32

Competitors
GE capital services

SBI capital services

MUTHOOT capital services

TATA capital services

FOREX capital services

AK capital services