UNITED INTERNATIONAL UNIVERSITY

Report On
“ERP of DBL Group”

Electronic Business
Course Code: MGT-3225
Section: C

Submitted to:

Fahim Tasneema Azad

Assistant Professor
School Of Business and Economics
United International University

Submitted by:

GROUP
POSEIDON
NAME ID Contribution
Nusrat Yeasmin 111 142 146 20%
Md. Mostafizur Rahman 111 142 019 20%
Promiti Sarker 111 151 626 20%
Nowshin Naina 111 151 237 20%
Fariha Israt Alam 111 151 081 20%

Date of Submission: 24 August, 2017

 Report On
“Use of ERP in DBL Group”
Letter of Transmittal

August 23, 2017

Fahim Tasneema Azad
Assistant Professor
School Of Business and Economics
United International University

Subject: To submit the report on use of ERP in “DBL Group”.

Dear Madam,
With great pleasure we submit our report on use of ERP in “DBL Group” that you have assigned
to us. We have found the study to be quite interesting, beneficial & insightful. We have tried our
level best to prepare an effective & creditable report.
The report contains a detailed study on Use of ERP & a look at how it is done in the practical
world. Here we have gathered information through different sources such as websites and actual
interviews from the senior managers of “DBL group”.

We also want to thank you for your support and patience for us and we appreciate the
opportunity provided by you through assigning me to work in this thoughtful project.

Yours sincerely,
On the belalf of Poseidon Group

Nusrat Yeasmin
 Acknowledgement

First of all, we would like to thank our Advisor Fahim Tasneema Azad for her untiring
guidance, help, effort, and suggestion. Really we are thankful to her. Without her direct guide
this report couldn’t be possible. A very dynamic personality, Fahim Tasneema Azad constantly
inspired us all the time to develop our career and share her knowledge with us. We will remain
ever grateful to Fahim Tasneema Azad for her extraordinary gesture and relentless effort.

We would also like to thank the authority of “DBL Group” for helping us by giving the valuable
information to make the report.
 EXECUTIVE SUMMERY

The main aim of this report is to know broadly about the ERP software, its practice, and
implementation as well as analysis the importance of ERP software, use of this software in a
company.

In this report, at first we have provided the background, objective, methodology and limitation of
the Report. Next, we have given a short description about ERP software.

Then in next part we have discussed about DBL Group which is using the ERP software. We
briefly discuss about their mission, vision, and about the core values of the company.

Besides, we have discussed about product segments of DBL Group.

After that, we broadly discuss about the ERP software of DBL group, its implementation,
customization, advantages and disadvantages.

Finally, we given some questionnaires those we have asked to the DBL authority to know the
about ERP software.
Table of contents
Chapter-1 (Introduction):.................................................................................1
Background of the report.............................................................................................................1
Objective of the report.................................................................................................................1
Methodology of the report...........................................................................................................2
Limitation of the report................................................................................................................2

Chapter-2 (Overview of DBL Group)...................................................................3

2.1 About Company:....................................................................................................................3
2.2 Vision, Mission and Objective of the Company:...................................................................4

Chapter-3(Product and service segmentation of DBL Group).....................................7

Chapter-4 (Enterprise Resource Planning of DBL)................................................12

Implementation:.........................................................................................................................12
ERP Modules of DBL:...............................................................................................................12
Customization:...........................................................................................................................13
Training:.....................................................................................................................................13
ERP development department:...................................................................................................13
Advantages and Disadvantages of Using ERP software:...........................................................13
Before implementation of ERP software:..................................................................................16

Chapter-5 (Recommendation &Conclusion )……………………………………………… ……17

Appendix....................................................................................................18

References:.................................................................................................19
 Chapter-1(Introduction):

Enterprise Resource Planning (ERP) is business process management software that allows an
organization to use a system of integrated applications to manage the business and automate
many back office functions related to technology, services and human resources. ERP software
integrates all facets of an operation — including product planning, development, manufacturing,
sales and marketing — in a single database, application and user interface.

The central feature of all ERP systems is a shared database that supports multiple functions used
by different business units. In practice, this means that employees in different divisions—for
example, accounting and sales—can rely on the same information for their specific needs

ERP software is considered to be a type of enterprise application, that is software designed to be

used by larger businesses and often requires dedicated teams to customize and analyze the data
and to handle upgrades and deployment.

In contrast, Small business ERP applications are lightweight business management software
solutions, often customized for a specific business industry or vertical.

Background of the report

 E-Business courses given me the scope to submit a report on the use of ERP of DBL
Group, which is the largest textile and ceramic industry in Bangladesh.
 The primary purpose of this report is to know about the ERP software and the use of ERP
software of a textile industry.
 This report is an attempt to reflect the use of ERP of DBL Group in textile industry.

Objective of the report

 Fulfill the academic requirement.
 Know about the ERP software and use of the software.
 Know about DBL Group
 Know about the ERP process of DBL Group.

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Methodology of the report
In order to making a report, two sources of data and information have been used widely.
The ‘‘Primary Sources” is as follows:
 Information from the senior manager of DBL Group.
 Face to face conversation with the known about ERP software.
 Discussions with Friends over the telephone & Facebook to query.
The ‘‘Secondary Sources” of data and information are:
 Website of DBL Group.
 Articles of DBL Group.
 Newspapers.

Limitation of the report

On the way of my study, I have faced the following problems which may be termed as the
limitation/short coming of the study. These are as follow:
 The main constrain of the study was insufficiency information, which is required for the
study.
 Due to some legal obligation and business secrecy DBL Group is reluctant to provide
data.

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 Chapter-2 (Overview of DBL Group)

2.1 About Company:

DBL is one of the largest manufacturing and distribution organization in Bangladesh and it has
earned the reputation of top corporate operation in Bangladesh. DBL Group started business in
1991 and till date it has resulted in a conglomerate of 22 concerns.

DBL Group is a diversified business conglomerate with a strong backward linkage. The
diversified business includes spinning, knitting, dyeing, all over printing, screen printing,
garments, washing, packaging, ceramic tiles, telecom, garments accessories, pharmaceuticals and
dredging. The Group is currently in process of investing into Pharmaceuticals and Light
Engineering sectors.

DBL Group is one of the largest and 100% export oriented composite knit garments and textiles
manufacturing industry in Bangladesh. They supply quality apparels across the world to the best
of the retailers and the biggest brands of the fashion industry.

The total turnover of the group was USD 365 million in 2015-16. DBL Group currently employs
more than 25,972 people. DBL Group is using energy efficient machineries with less
environmental impacts in all of its projects. DBL Group has two biological ETPs (Effluent
Treatment Plants) which has a combined capacity of 11,500 cubic meters and is the largest ETP
in the country. DBL Group has captive power plant of 35 MW and is in the process of expanding
its infrastructure. They have embarked on a growth plan that is expected to truly transform our
organization.

DBL Group supplies quality apparels to globally renowned retailers and is focused on upholding
the reputation of the readymade garments and textiles industry of Bangladesh.

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Location:
Corporate Office:
23/1 Panthapath Link Road ,BGMEA Complex(12th Floor), Kawran Bazar, Dhaka

Telephone No: +880-2-8140367 - 74

Fax No: + 880-2-8140214

E-mail: info@dbl-group.com

Website URL: www.dbl-group.com/

2.2 Vision, Mission and Objective of the Company:

Corporate Vision:

We envision sustaining and growing as a diversified global conglomerate.

Corporate Mission:

We strive to attain our vision by practicing corporate governance, empowering and inspiring our
associates, being transparent in our work process, continuously developing expertise, meeting &
exceeding customer needs, demands & expectations, maintaining quality & consistency of our
products & services, engaging with community, caring for environment and maintaining
networks with our global partners.

Sustainability
In DBL, sustainability has a special place embedded in the core values of the organization. It is
an ongoing process that requires dedication, cooperation from the senior management and
teamwork. The organization is attaining sustainable growth through its various CSR and
Compliance activities, and is effectively coping up with the constantly changing concepts.

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Pillars of Sustainability:

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Core value of DBL:

 Respect for All:

The companies show our utmost respect to all individuals those who are employed with us or we
will come in contact in business dealings or in the community us serving.

 Integrity:

The Company apply the highest ethical standards with highest degree of transparency and
honesty to all business dealings in our respective jobs, duties and responsibilities.

 Empowerment:

The Company share information, reward and power so that all individuals can take initiatives,
make decisions to solve problems and improve service and performance within respective area.

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  Accountability:

The Company takes personal responsibility for using our resources efficiently, achieving
measurable results, and being accountable to stakeholders and society at large.

 Creativity:

The Company is open-minded, initiate new ideas; committed to accept new challenges in ever-
changing business environment with confidence and dynamism.

 Team Spirit:

The Company achieves business goals and objectives through a cohesive common understanding
and cooperation among all members of intra and inters functions.

 Sense of Urgency:

The Company feels the need and is proactive to take actions in times of need and solve Problem.

Chapter-3(Product and service segmentation of DBL Group)

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Spinning:

Our spinning mill, Matin Spinning Mills Ltd., is one of the most modern spinning mills in
Bangladesh having 50,000 spindles. The mill is well equipped with the best machinery available.
Our facility also has a testing laboratory which is equipped with machines and instruments from
Switzerland.

Summary – Spinning:

Capacity: 25 tons/day

Count range: 10 to 60 Ne

Machines: Rieter (Switzerland); Toyota and Murata (Japan)

Raw materials:

• Cotton from USA, Africa (Mali, Zimbabwe, etc.)

• Viscose and Modal from Lenzing (Austria)

• Polyester staple fiber from Indorama (Thailand)

Knitting:

We are among the best knitting industries of Bangladesh and only manufacture the best quality
garments for our clients. Over the years our quality products and reputation have created a strong
business relation with the world's famous clothing brands like H&M, Walmart, George, Esprit,
Puma and many more. We use the latest technology, energy efficient machinery and
environment friendly production process to deliver the best quality to our clients.

Summary – Knitting:

Capacity: 45 tons/day

Machines: 133; Mayer &Cie, Terrot (Germany); Fukuhara (Japan)

Basic Types: Single Jersey, Auto Stripe, Fleece, Rib, Interlock

Dyeing and Washing:

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Our Dyeing and Washing facilities comprise of advanced machinery and are among the leaders
in the garments Dyeing and Washing industry of Bangladesh. Our onsite lab creates quality
color, in the minimum time, as per our customer needs and demands. We also offer several
washing treatment to meet the customer's satisfaction. We deliver quality products and our
growing customer dependency on us drives us to deliver the best.

Summary – Dyeing:

Capacity: 90 tons/day

Machines

• Dyeing – Sclavos (Greece); models - Venus, Athena-1, Athena-2, Athena-3

• Finishing – Brückner, Osthoff (Germany); Santex (Switzerland); TubeTex (USA);

Ferraro, Lafer, Corino, Bianco (Italy)

Capability to dye/finish: Cotton, Viscose, Modal, Nylon, Polyester, Wool, Silk and its
blends and with Elastane, and also very light to heavy fabrics; Finishing includes brushing,
sueding, shearing, and singeing

Summary – Washing:

Capacity (avg.): Normal wash 68,440, Acid wash 20,000 pcs/day

Machines: Tonello (Italy); Nagaishing (China)

Types: Heavy Garments, Heavy Enzyme, Alkali, Burnout, Heave Perlite, Crinkle Acid,
PP Spray + Enzyme, Oil, Dirty Dyeing, Pigment Color Spray + Enzyme, etc.

Printing:

We have facilities for both fabric and garments printing under separate business units. We
introduced in Bangladesh the latest Laser Engraving Technology from Europe for our fabric
printing. The garments printing make use of manual systems and also incorporate modern
technology with automated systems.

Summary – Fabric Printing:

Capacity: 20 tons/day

Machines: 2 Rotary Printing (Reggiani, Italy: 20-color head & MHM, Austria: 12-
color head); 1 Flat Printing (Reggiani, Italy: 20-color head)

Types: Pigment, Reactive, Discharge, Disperse, Acid, etc.

Summary – Garments Printing:

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 Capacity: 100,000 pcs/day

Machines: 1 M&R (USA), 4 MHM (Austria), 10 manual machines (label print);

manual table with travelling carriage – 2,000 ft.

Types: Rubber, Pigment, Discharge, High Density, Photo Print, Puff, Glitter, Flock,
Foil, Metallic, etc.

Apparels:

We are among the largest knit garment manufacturers and exporters of Bangladesh. Our
major markets include Europe, USA and Canada and we are the Platinum Supplier of H&M for
Knit Garments. H&M, Walmart-George, Puma, Esprit and G-Star are among our major buyers.

Summary – Apparels:

Capacity: 9 million pcs/month

• Women 40%, Men 20%, Kids 40%

Machines: 5,000

Types: Single Needle, Overlock, Interlock, Kansai, Feed off the Arm, B/H, B/S,
Zigzag, etc.

Packaging:

Our corrugated carton manufacturing plant, Parkway Packaging & Printing Ltd., is fully
automated. The raw materials are imported from Australia, Indonesia & Thailand. The factory
has a floor area of 60,000 sqft with 24 hours power supply from in-house gas generator.

Summary – Packaging:

Capacity: 50,000 pcs/day; 3-ply and 5-ply

Machines: Mina Wei, Godech (Taiwan); Vega (Italy)

Types: Master, Hanger, Inner, Top, Divider, etc.

Distribution:

DBL Distribution Ltd. has a well-functioning management structure comprising of

qualified engineers and a strong after sales support team. DBL Distribution Ltd has offices in

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Dhaka and Chittagong which are the main business centers of Bangladesh. We are trusted by the
renowned business houses of Bangladesh for our quality products and services.

DBL Distribution Ltd is the exclusive authorized distributor of:

1. Enecon Corporation, USA

2. Inkcups Now Corporation, USA

3. Lapp KabelGmBH, Germany

4. COMMAX, South Korea

5. Wizard Electronics Taiwan

Ceramics:

DBL Ceramics Limited started its journey with an unparalleled commitment to bring
elegant and premium quality ceramic tiles to cater the needs of all sorts of building and diverse
architectural needs. The State-of-the-art technology and machinery from world renowned Italian
brands help to ensure the promised quality. DBL Ceramics started its operations at the end of
2016. Known for its creativity and unique designs, the DBL Ceramics creations comprise both
innovation and exclusivity. DBL Ceramics takes pride in its fully automated factory and
production facilities ensuring that every process follows the highest level of precision. The range
of tiles includes Polish, Porcelain, Wall Tiles, Technical Porcelain, Décor Tiles in a variety of
designs and shades to suit every décor with HD printing. In continuing to redefine product
innovation processes and creating a wide range of diversified designs, DBL Ceramics has
introduced Sugar Effect Tiles in Bangladesh.

ICT & Telecommunications:

DBL Telecom was incorporated in 2007 and has recently received the International
Gateway (IGW) license from Bangladesh Telecommunication Regulatory Commission (BTRC).
DBL Telecom is an International Gateway (IGW) Service Provider and IT infrastructure
development company. DBL Telecom Limited offers services and advice in the fields of
Telecommunication and Information Technology. As an IGW (International Gateway) license
holder, DBL Telecom offers wholesale voice business globally.

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Chapter-4 (Enterprise Resource Planning of DBL)

Implementation:
DBL Group has signed a partnership agreement with PwC, India on 29 November 2016 to work
together to implement Oracle ERP solution across the company at DBL Group, Corporate Office
in Dhaka. From DBL, the agreement was signed by Mr. M.A. Jabbar, Managing Director and
from PwC, India; the agreement was signed by Mr. Amit Lahiri, Executive Director. During the
agreement signing ceremony, Mr. M.A. Rahim, Vice Chairman, DBL Group, Mr. M.A. Quader,
Deputy Managing Director, DBL Group, Mr. M Zahirul Islam, ERP Program Manager & Chief
Business Process Officer of DBL Group and other high officials of both the companies were
present. By implementing end to end business solution through Oracle ERP, DBL wants to bring
global best practices, transparency, and better operational efficiency, manage and control the cost
and give management the dashboard to make quick business decisions.

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ERP Modules of DBL:
DBL group is using approximately forty two ERP modules from Oracle Company. Their
implemented modules are:

Financials: General ledger, fixed asset, payables including vouchering, matching and payment,
receivables cash application and collections, cash management, financial consolidation,
enterprise planning and budgeting, cost management.

Human resources management system: Core-HR, payroll, training, self-service, advanced

benefit, OTL, learning (OTA), recruitment, and HR intelligence.

Manufacturing: Inventory, Bill of materials, work in progress, Engineering, Mrp, Cost, work
orders, scheduling, capacity, workflow management, quality control, manufacturing process,
manufacturing projects, manufacturing flow.

Supply chain management (SCM): Procurement, Manufacturing, Order management, product

life-cycle management, and supply chain execution management, Supply chain planning,
supplier scheduling, product configuration, order to cash, purchasing, inventory, and Logistics.

Project management: Daily business intelligence for projects, collaboration, contracts, costing,
portfolio analysis, time and labor, project planning, project resource management, project
costing, work breakdown structure, billing, time and expense, performance units, activity
management.

Customer relationship management: Sales and marketing, commissions, service, customer

contact.

Sales module: sales quotation, sales order, sales invoice.

Customization:
DBL group didn’t customize the ERP software according to their business objectives. They are
implemented the software as like the way oracle company has provided. DBL group are using
the ERP software without any customization.

Training:
DBL Group has provided the training program for the employees after implementing the
software. Thus, the employees can know about the use and operate the software.

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ERP development department:
DBL group has particular department for managing and developing the software. The employees
of the ERP development always engage in monitoring, controlling, managing the technological
tools, and the development of the ERP software.

Advantages and Disadvantages of Using ERP software:

Advantages

DBL Group is a large manufacturing company. There are several advantages of enterprise
resource planning software. Enterprise resource planning software, or ERP, is a suite of
customizable applications that allow businesses to integrate and manage their most important
processes.

1. Visibility: DBL Group use ERP software for complete visibility into all the important
processes, across various departments of an organization.

2. Maintenance of discipline at work place: Automatic and coherent workflow from one
department/function to another, to ensure a smooth transition and quicker completion of
processes. This also ensures that all the inter-departmental activities are properly tracked and
none of them is ‘missed out’.

3. Reporting system: Implementing a single ERP suite across departments that ensure DBL
Group now has a single, unified reporting system for every process. This software gives them the
ability to analyze and compare functions across departments without the hassle of multiple
spreadsheets and emails. Reporting system of ERP to analyze the statistics/status etc. in real-
time, across all functions/departments.

4. Using same (ERP) software: To ensure same (ERP) software is now used across all
departments, DBL group having and maintain their own software systems.

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5. Business Intelligence functionalities: Sometime DBL group used ERP systems that has
Business Intelligence functionalities that to give overall insights on business processes and
identify potential areas of problems/improvements.

6. E-commerce integration: Advanced e-commerce integration is possible with ERP systems

– most of them can handle web-based order tracking/ processing.

7. Managed every area: DBL group use various modules of an ERP system like
Finance/Accounts, Human Resource Management, Manufacturing, Marketing/Sales, Supply
Chain/Warehouse Management, CRM, Project Management, etc.

8. Modular makeup: According to information of DBL Group, One of the biggest advantages
of ERP software is its modular makeup. ERP vendors offer multiple platforms, and each one
contains several applications that can be implemented according to their business needs.

9. Security: According to information of DBL Group, One of the biggest advantages of an ERP
system is data security. ERP systems are more secure as centralized security policies applied to
them. All the transactions happening via the ERP systems can tracked. ERP systems offer an
extra layer of security. Since all of DBL Group’s data is managed they employ round-the-clock
security experts to ensure their servers are protected.

10. Collaboration: ERP systems provide better company-wide visibility and hence enable
better/faster collaboration across all the departments.

11. Easier: ERP systems make those easier for DBL group to order tracking, inventory tracking,
revenue tracking, sales forecasting and related activities.

12. Globally dispersed: ERP systems are especially helpful for managing globally dispersed
enterprise companies, better.

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13. Customer Service: DBL Group takes advantage of ERP’s remarkably strong customer
service tools. With ERP, they set up and manage off-site call centers, create and deploy customer
satisfaction metrics, devise customer-centric policies and measure customer satisfaction.

Clients also receive benefits from the utilization of an ERP system of DBL Group. Because
client information is centralized and streamlined, their sales team will be able to focus on
building and maintaining customer relationships, both domestically and globally and their up-to-
date ERP suites support e-commerce integration as well. That’s why they are better able to
handle web-based order processing and client interactions.

14. Deep Integration

Most ERP vendors offer additional services for further integration of DBL Group. Such as:-

 E-commerce integration packages for web-based ordering

 Application Programming Interface systems that allow peripheral systems, like barcode
readers, to be integrated into your existing system

 Business Intelligence functions that identify potential problem areas throughout the
business

Disadvantages
 They face problem to train their employees after the implementation of the software.

 The cost of ERP Software, planning, customization, configuration, testing,

implementation, etc. is too high.

 It is very lengthy process. This includes the full process of planning, testing, configuring
and customizing the software as well as the cost of actual implementation. Sometimes,
Projects may take 1-3 years (or more) to get completed and fully functional.

 They have to face problem to update their ERP software after innovation of new
technology.

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  Too little customization may not integrate the ERP system with the business process &
too much customization may slow down the project and make it difficult to upgrade.

 The cost savings/payback may not be realized immediately after the ERP
implementation & it is quite difficult to measure the same.

 The participation of users is very important for successful implementation of ERP

projects – hence, exhaustive user training and simple user interface might be critical. But
ERP systems are generally difficult to learn (and use).

 There may be additional indirect costs due to ERP implementation – like new IT

infrastructure, upgrading the WAN link, etc.

 ERP is sometimes too rigid or difficult to adapt to the specific workflow and business
process.

 Resistance in sharing sensitive internal information between departments can reduce the
effectiveness of ERP.

 ERP can cost more than less integrated or less comprehensive solutions.

 Extensive training requirements take resources from daily operations.

Before implementation of ERP software:

DBL group used in-house software before the implementation of ERP software. They started
using the in-house software at 2003. They operate and manage their system by in-house software
that made of MFx language develops by BBC.

At the starting points of DBL Group, all the business activates are done by writing all the
documents, transaction, dealings, etc. After the innovation of In-house software in 2203, all the
activities ware operated through the software.

Major problem of In-house software was the invisibility of all resources in one place. They have
to face more complexity to operate day to day activities. They can’t get overall picture of their
resources. Thus, they have face huge problem to manage and control their activities properly.

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Chapter-5
Recommendation

From the above discussion, we have come to know that DBL group Company manage their
organizations by ERP software.

In that they also can do:

They should update new technology.

They have to conduct more effective training program for employee to operate their ERP
software and encourage them to use ERP software.
They should develop back up program.
They should clarify action of ERP software to all employees.
They should increase their ERP software quality.

Conclusion

Business owners and management teams often must make tough decisions about how to manage
operations in their organization, and one of the decisions that you may be debating right now is
whether to do an ERP implementation. Enterprise resource planning (ERP) is a system that can
be used with great benefits to your organization, but it also can take time, effort and financial
resources to adopt and to use on a regular basis.

DBL is one of the most popular company in textile industry. They are broadly implementing the
ERP software to operate and manage their business more effectively. The ERP software
facilitates to operate and manage their business in more effective and efficient way.

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Appendix
Questionnaires
 Which company’s software DBL Group is using?
 How long they are using the software?
 What are the modules of the software?
 Are they customizing the software according to their
business objective?
 Are they train their employees after the implementation of
the software?
 Are they have any personnel on maintain the software?
 What are the advantages and disadvantages of using the
ERP software?
 How they operate and manage their before the use of the
ERP software?
 What are the problems they have faced before the use of
ERP software

Company visiting:

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 References:

http://www.webopedia.com/TERM/E/ERP.html

http://www.thedailystar.net/news-detail-231676

https://www.oracle.com/index.html

https://www.slideshare.net/sivasubramaniants/erp-for-manufacturing-industry-4114054

https://en.wikipedia.org/wiki/Oracle_Applications

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