Nature Clubs – a Sustainability Program for school children of our tea gardens in Assam

Apeejay Tea is keen to see that the children at our tea estates in Assam feel ownership about the
environment and become budding conservationists. We believe that in the long run, the next generation in
Assam must have a much better in-depth understanding of environmental conservation and its importance.
That is the goal of the initiative of Nature’s Club, which were started in 2017 at the schools on our tea
estates. It is being pursued in two steps - identification of edible and medicinal plants, rare and endangered
species of plants and their habitat as a first step towards conservation, and encouraging children to multiply
the growth of such plants in schools as a second step – both ensuring that conservation of vegetation
beyond tea becomes a habit among the next generation. 
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First globally certified environmentally sustainable teas marketed pan India

In Q 1 of 2015 Typhoo’s Indian arm announced their responsible sourcing partnership with Rainforest
Alliance with the launch of India’s first globally certified environmentally sustainable teas to be marketed
across the country. The suite of products launched into the Indian tea market by Typhoo bearing the distinct
seal of the Rainforest Alliance include popular mainstream blends as well as new ‘Gold’ products. Following
closely on the heels of the media launch in New Delhi, Typhoo organized Round Tables in Mumbai and
Bangalore in collaboration with Rainforest Alliance aimed at bringing out the critical connection between
climate change, consumers, community and consumption - “Better Products. Better Practices. Better
World.”
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Reducing impact of Human Elephant Conflict in Assam

In the Q1 of 2015 Apeejay Tea announced its initiative towards reducing the impact of Human Elephant
Conflict in Assam with many first-of-a-kind ideas built in and implemented by Worldwide Fund for Nature
(WWF). Under the three-year, exhaustive management strategy to be implemented in partnership with
WWF, the project will - map new paths that elephants have established, to move away from forest areas,
Sessa, an Apeejay Tea garden will be the start point for tracking and early warning of elephants on the
move ; the route used by elephants through Sessa will be formalized as a movement corridor ; the corridor
will be hedged by a bio fence, in place of the electric fence and this will be the first time bio fencing will be
used as protection that is safe for elephants and other wild life ;
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Right to Green
The pursuit of sustainability is critical in each individual and must be ingrained in all of us as our Individual
Social Responsibility. Towards this objective, Apeejay Schools have created a novel initiative in Kolkata to
instill it in the Youth under their care and elsewhere in City Schools. 
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Green IT
The pursuit of sustainability in the IT operations of our rapidly expanding Group led Apeejay Surrendra
Managements Services , our shared services company, to undertake Project Shakti, a few years ago. 
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Earth Hour
Apeejay Surrendra Group believes that voluntary action proposed by WWF with Earth Hour is in sync with
the spirit of our pioneering National Award for Volunteers. We believe that the WWF’s initiative coaxes
positive individual direct action that transforms itself into a collective initiative that then becomes part of the
solution to the growing crisis of climate change. 
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Apeejay Tea Estates accorded Rainforest Alliance Ceritification

Rainforest Alliance Certification has been accorded to majority of our Tea Estates post an audit done by the
independent international certification body, Sustainable Farm Certification International, which certifies to
Sustainable Agriculture Network (SAN) standards. 
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100% recycling and zero waste to landfill at our UK Tea Factory

Moreton UK, Typhoo Tea's production site in Merseyside has made big advances in minimising Waste and
maximising Recycling. 
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Supply Side control clampdown on Waste generation

To reduce supply chain waste, while importing a high volume of tea, Typhoo has initiated a leading project
with the tea suppliers to bring tea into Moreton factory on slip sheets. 
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India's first LEED GOLD certified green hotel, The Park Hyderabad.
The Park, Hyderabad is India’s first LEED GOLD certified green hotel. 
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