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You have a good new business idea, registered your domain name?and started
building your own website? However, can you make sure that it's easy for
Google and alternative search engines to find and rank?
SEO can be a lengthy method and the unit of results area is rarely immediate,
however the main steps you are taking when launching a new website will have
a huge impact on the website's potential to rank your words in Google. Target
key and start driving traffic, leads, and sales.
Get it right from the get-go, from an SEO perspective, and you'll save hours and
hours of work in short order fixing a website that wasn't originally built with
SEO in mind.
We've listed seven first steps below every time you start a brand new website to
make sure it's designed from the bottom up to rank for your target keywords
and drive as much traffic as possible from organic search.
1)Create a “coming soon” page of your website and check and optimize the
small details of the webpage
Web indexes empower more established destinations. Keep in mind that it takes
some effort to rank in the web indexes, so start with your "coming soon" page
to reduce wait time after submission. The bots don't care if there's a "coming
soon" message on the page; they care about content, slogans, and customer
experience.
This page can help build your image. Express all the data on your page with the
voice of your image. Use top-notch images on the page. Make sure all
information is up to date.
You can start partnering with clients, even without a full site. Associate your
"coming soon" page with your web-based media presence. Use your developing
online media to make noise about the new website and its content. Reach out to
people to entice them to visit the site when it ships. Tell everyone that
something significant is just around the corner.
You could squeeze out ads and make it easier for the press to reach you.
Incorporate a media pack on your "coming soon" page. Your multimedia drive
should be attractive, bright, and easily accessible. It should incorporate all of
the fundamentals about your business and your site, and this is one more
possibility for you to enhance the content of this page with a rich and attractive
substance. In your press kit, include:
Update the kit frequently. Not only will this ensure that it is more
comprehensive, but it will keep search engines seeing new content here
regularly. Make sure to make the kit on standard web pages so it can be linked
and ranked.
If you're still not convinced, remember: Google has advised webmasters to use
a "coming soon" page in the past.
2) Start making accounts on every social media platform
You want to make sure you already have a loyal following who invest in your
business when the launch occurs.
Make sure you have complete profiles on all the big ones (Twitter, YouTube,
Facebook, LinkedIn, Google ) and any other platform that specifically targets
your target audience.
Connect each profile to your "coming soon" page and make it easy for people to
follow your social media presence and get launch updates with the click of a
button.
3. consider making atleast 10 blog posts once your website is live
Well-optimized, actionable content will drive tons of organic traffic to your site, even
when it's still very new.
There are no shortcuts here; you need your content to be of high quality.
And while you should keep that content long after your site launches, you should
already have a healthy content pool at launch.
This is because web crawlers will visit your site for immediate indexing, and you
want them to have enough information-rich content to index from day one.
Long-form content, in particular, will provide depth to your new site that cannot
be replaced, and it simply ranks higher in search results.
This will allow you to make pre-launch announcements, add ongoing new content,
and build a bit of SEO authority and enthusiasm.
Along these same lines, you need multiple pages within your site and each one
must be optimized.
Include long-form, high-authority content that your target visitors will use on
every page.
Don't reinvent the wheel from page to page; instead, make sure each page is in
focus and useful.
Remember to use keywords, particularly long tail keywords (your site won't
rank for big terms right away), on every page and in page titles.
You want to make sure that you have created a fantastic and optimized page for
every possible aspect of the business before the launch occurs.
At that point when it is distributed web crawlers will archive the pages
accurately and (ideally) give you some underlying rankings.
5. Guest blogging for the domain to make links
When I mention guest blogging to link to your domain, I don't mean spam or
self-promotion.
I mean producing some of your best work to share with audiences on the sites
you admire.
When done right, guest blogging is a fast and powerful way to drive traffic to
your site and leads to your email list.
Look for the best guest blogging opportunities by reviewing sites in your niche
and finding out what types of guest posts they would like to see.
You can also search for the keywords and phrases you want to associate with to
see where people are reading and writing about those topics.
A directory simply lists the sites and companies and breaks them down by
categories and subcategories.
By getting your website to appear on the correct sites before launch, you have
created authority for your "coming soon" page that will carry over to the rest of
your
If the directory is well known and widely used in your area of business, it will
be worth it.
Make sure you know that the directory is a real powerhouse in its field before
paying.
7. Sign up for core sites
Yelp
Best of the Web
Bing Places
There is a great service called KnowEm,that can help you do this more quickly.