Documente Academic
Documente Profesional
Documente Cultură
POKÉMON GAMING
Table of Contents
Table of Contents
01 Overview
Most desired video games among children in the U.S. 2019 02
Most successful Pokemon video games worldwide 2019 03
Top-selling DVDs in the U.S. in 2019 04
Highest grossing movies at the North American box office 2019 05
02 Console games
Most popular video games in the U.S. 2019 07
All-time best selling console games worldwide 2019, based on unit sales 08
Top selling Nintendo Switch games worldwide in 2019 09
Top selling Nintendo DS games worldwide in 2019 10
Top selling Nintendo 3DS games worldwide in 2019 11
03 Mobile overview
Mobile gross revenue of Pokémon titles in their first month worldwide in 2019 13
Table of Contents
04 Pokémon Go
Share of gamers who buy DLC in the U.S. 2019, by game 20
Pokémon Go all-time revenue worldwide 2019 21
Rate of Pokémon GO user activity in the U.S. 2019 22
Pokémon GO players in the U.S. 2019, by gender 23
Pokémon GO user ratio in the U.S. 2019, by frequency 24
POKÉMON GAMING
Overview
Most desired video games among children in the United States as of November 2019
Most desired video games among children in the U.S. 2019
Share of respondents
0.0% 5.0% 10.0% 15.0% 20.0% 25.0% 30.0% 35.0% 40.0%
35
31.38
30
25 23.1
Units sold in millions
20
17.67
16.42 16.22 16.17 15.64
14.64 14.23
15
12.72
10
0
Red/Green/Blue Gold/Silver Diamond/Pearl X/Y (2013) Ruby/Sapphire Sun/Moon (2016) Black/White Yellow: Special Omega Heart Gold/Soul
(1996) (1999) (2006) (2002) (2010) Pikachu Edition Ruby/Alpha Silver (2009)
(1998) Sapphire (2014)
Console games
Most popular video games among gamers in the United States in 2019
Most popular video games in the U.S. 2019
Share of respondents
0.0% 5.0% 10.0% 15.0% 20.0% 25.0% 30.0% 35.0% 40.0%
Splatoon 2 9.87
Nintendogs 23.96
Mobile overview
First month player spending in Pokémon mobile games worldwide as of October 2019 (in million
U.S. dollars)
Mobile gross revenue of Pokémon titles in their first month worldwide in 2019
350
302
300
Revenue in million U.S. dollars
250
200
150
100
50 33.3
Fortnite 1.8
Pokémon GO 1.4
Crossfire 1.1
Mobile reach
0.0% 2.0% 4.0% 6.0% 8.0% 10.0% 12.0%
Pokémon GO 41.56
Lineage M 15.2
Note: Worldwide; January 2019; total revenue in Google Play Store worldwide
Further information regarding this statistic can be found on page 39.
17 Source(s): Priori Data; ID 690150 Mobile overview
Leading Android apps in the Google Play Store worldwide in November 2019, by revenue (in
million U.S. dollars)
Leading Android apps worldwide 2019, by revenue
Pokémon GO 27.41
Gardenscapes 22.95
Homescapes 20.4
Tinder 18
Bigo Live - Live Stream, Live Video & Live Chat 17.29
Pokémon Go
Share of gamers who purchase downloadable content in the United States in 2019, by game
Share of gamers who buy DLC in the U.S. 2019, by game
Share of respondents
0.0% 10.0% 20.0% 30.0% 40.0% 50.0% 60.0% 70.0% 80.0% 90.0%
Fortnite 85%
Dota 80%
Hearthstone 71%
Destiny 69%
League of Legends 62%
Overwatch 62%
Call of Duty 60%
Heroes of the Storm 59%
The Elder Scrolls V: Skyrim 56%
Rocket League 54%
Pokemon GO 52%
Counter-Strike 50%
Grand Theft Auto 48%
SoulCalibur 46%
StarCraft 42%
1000
894
900
832 816
800
Spending in million U.S. dollars
700
589
600
500
400
300
200
100
0
2016 2017 2018 2019
70.0%
60.0% 58.2%
50.0%
Share of users
40.0%
30.0%
23.1%
20.0%
10.0%
0.0%
Daily active users (DAU) Monthly active users (MAU)
Note: United States; February 2019; active users only; Android users only
Further information regarding this statistic can be found on page 43.
22 Source(s): App Ape; ID 988087 Pokémon Go
Distribution of Pokémon GO users in the United States as of February 2019, by gender
Pokémon GO players in the U.S. 2019, by gender
60.0%
56.4%
50.0%
43.6%
40.0%
Share of users
30.0%
20.0%
10.0%
0.0%
Male Female
Note: United States; February 2019; active users only; Android users
Further information regarding this statistic can be found on page 44.
23 Source(s): App Ape; ID 589166 Pokémon Go
Distribution of Pokémon GO users in the United States as of February 2019, by usage frequency
Pokémon GO user ratio in the U.S. 2019, by frequency
45.0%
41.7%
40.0%
34.9%
35.0%
30.0%
Share of users
25.0%
20.0%
15.0%
11.6% 11.6%
10.0%
5.0%
0.0%
Inactive users Light users Middle users Heavy users
References
Most desired video games among children in the United States as of November 2019
Most desired video games among children in the U.S. 2019
Description
Source and methodology information
The holiday season is a big time for the video gaming industry as the latest games and consoles are often at the
Source(s) YouGov top of children's Christmas lists. During a November 2019 survey, Mario Kart 8, an exclusive title to the Nintendo
Switch, was the most desired game among children aged five to 18 years old.
Conducted by YouGov
Published by YouGov
Notes: * Parents of gamers aged 5-18 who play video games at least 1 hour per
week and plan to purchase new video games or give gift cards/cash to be
used for in-game purchases. This question was phrased by the source as
follows: "Which of the following games do you think your child is most
interested in p [...] For more information visit our Website
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26 References
Best-selling Pokemon video games worldwide as of November 2019, by units sold (in millions)
Most successful Pokemon video games worldwide 2019
Description
Source and methodology information
With a global sales volume of over 31.38 million units, Pokémon Red/Green/Blue was the franchise`s best-
Source(s) VGChartz selling video game worldwide as of November 2019. The first generation`s successor series Pokémon
Gold/Silver came in second, having sold approximately 23.1 million units on the Game Boy and Game Boy Color
Conducted by VGChartz
since its release in 1999. Pokémon: a global success story Pokémon is an immensely popular Japanese video
Survey period as of November 2019 gaming series published by Nintendo and The Pokémon Company, centering around an ever-expanding
universe of fictional creatures that players can collect, train, and battle. Since launching its first generation of
Region(s) Worldwide console games on Nintendo`s Game Boy back in 1996, Pokémon has grown to become one of the world`s most
successful media franchises. Pokémon is also one of the most persistent brand names in the gaming industry,
Number of respondents n.a. with its Red/Green/Blue Version placing among the five best-selling console games of all time in 2019 - 23 years
after its release. Venturing into the mobile games market While Pokémon has been a household name for
Age group n.a.
console gaming for several decades, the franchise ventured into the world of mobile gaming for the first time in
Special characteristics n.a. 2016. With the launch of Pokémon Go , a location-based augmented reality (AR) mobile version of the original
hit gaming series, the franchise adapted to the latest trends in the video game market that center around the
Published by VGChartz growing popularity and profitability of mobile games .
Notes: n.a.
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27 References
Top-selling DVDs in the United States in 2019, by units sold (in thousands)
Top-selling DVDs in the U.S. in 2019
Description
Source and methodology information
In 2019, the top-selling DVD in the United States was 1985 movie 'The Goonies', which sold approximately
Source(s) the-numbers.com 903.5 thousand copies in the U.S. that year. In second place was 'Aquaman' with 868.93 thousand copies sold.
The movie also ranked fourth in the 2019 DVD sales list based on consumer spending .
Conducted by the-numbers.com
Published by the-numbers.com
Notes: Precise information on DVD sales is not generally available. DVD sales
figures are estimates based on studio figures, publicly available data, and
private research on retail sales carried out by Nash Information Services.
The figures include estimated sales at Wal-Mart and other retailers that do
no [...] For more information visit our Website
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28 References
Box office revenue of the highest grossing movies in North America in 2019 (in million U.S. dollars)
Highest grossing movies at the North American box office 2019
Description
Source and methodology information
The statistic above presents the most successful movies at the North American box office in 2019. According to
Source(s) Box Office Mojo the source, as of December 2019 'Avengers: Endgame' is currently the highest grossing movie of 2019, with a
domestic box office revenue of over 858 million U.S. dollars. Disney's remakes of 'Aladdin' and 'The Lion King'
Conducted by Box Office Mojo
also performed well at the box office and earned 355 and 543 million U.S. dollars respectively.
Survey period 2019
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29 References
Most popular video games among gamers in the United States in 2019
Most popular video games in the U.S. 2019
Description
Source and methodology information
The video gaming industry has become a big business worth billions of dollars each year in the United States
Source(s) ARM alone. The Call of Duty franchise is one of the best-selling video franchises of all time and, during a 2019 survey,
36 percent of gamers stated that they played the game.
Conducted by ARM
Published by ARM
Notes: n.a.
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30 References
All-time best-selling console games based on global unit sales as of February 2019 (in million units)
All-time best selling console games worldwide 2019, based on unit sales
Description
Source and methodology information
The statistic ranks the best-selling console games of all time. Wii Sports is the best-selling video game with a
Source(s) VGChartz little over 82.65 million units shipped worldwide. Data for global hardware unit sales by platform can be found
here . Best-selling console games of all time Given that the top-selling Wii Sports console game was
Conducted by VGChartz
predominantly sold in a bundle with the hugely successful Wii console from Nintendo, it may come as no surprise
Survey period February 1, 2019 that Wii Sports dominates the console game field with roughly 82 million units sold. The second best-selling
console game of all time, Super Mario Bros. played on the Nintendo Entertainment System (NES), first reached
Region(s) Worldwide the market in 1985, making it one of the oldest, most-loved and most-influential games worldwide. Played
originally on the NES 8-bit video game console, Super Mario Bros. games have been developed for almost all of
Number of respondents n.a. Nintendo`s later gaming consoles. As of March 2018, a Super Mario Bros. game for the Wii console had sold
around 30 million units. Being that nearly two thirds of the global best selling games are linked with Nintendo, it
Age group n.a.
is not surprising that the company made 9.95 billion U.S. dollars in sales in 2018.
Special characteristics n.a.
Published by VGChartz
Notes: n.a.
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31 References
Top selling Nintendo Switch game titles worldwide as of December 2019 (in million units)
Top selling Nintendo Switch games worldwide in 2019
Description
Source and methodology information
This statistic shows the top selling Nintendo Switch titles worldwide as of December 2019. With 22.96 million
Source(s) Nintendo units sold, Mario Kart 8 Deluxe was the top selling Nintendo Switch game as of December 2019.
Conducted by Nintendo
Region(s) Worldwide
Published by Nintendo
Notes: n.a.
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32 References
Top selling Nintendo DS game titles worldwide as of September 2019 (in million units)
Top selling Nintendo DS games worldwide in 2019
Description
Source and methodology information
This statistic shows the top selling Nintendo DS titles worldwide. With 30.8 million units sold, New Super Mario
Source(s) Nintendo Bros. was the top selling Nintendo DS game as of September 2019.
Conducted by Nintendo
Region(s) Worldwide
Published by Nintendo
Notes: n.a.
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33 References
Top selling Nintendo 3DS game titles worldwide as of December 2019 (in million units)
Top selling Nintendo 3DS games worldwide in 2019
Description
Source and methodology information
This statistic shows the top selling Nintendo 3DS titles worldwide as of December 2019. With 18.68 million units
Source(s) Nintendo sold worldwide, Mario Kart 7 was the top selling Nintendo 3DS game as of December 2019.
Conducted by Nintendo
Region(s) Worldwide
Published by Nintendo
Notes: n.a.
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34 References
First month player spending in Pokémon mobile games worldwide as of October 2019 (in million
U.S. dollars)
Mobile gross revenue of Pokémon titles in their first month worldwide in 2019
Description
Source and methodology information
The statistic shows information on the player spending in Pokémon mobile games in their first month of release
Source(s) Sensor Tower worldwide as of October 2019. It was found that the newest addition to the series, Pokémon Masters, released in
August 2019, generated 33.3 million U.S. dollars in its first month.
Conducted by Sensor Tower
Region(s) Worldwide
Notes: n.a.
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35 References
Leading free-to-play (FTP) game titles worldwide in 2019, by revenue (in billion U.S. dollars)
Leading FTP games worldwide 2019, by revenue
Description
Source and methodology information
The statistic shows the leading free-to-play (FTP) game titles worldwide in 2019, ranked by revenue. That year,
Source(s) SuperData Research Epic Games' Fortnite beat all its competitors, with revenue reaching 1.8 billion U.S. dollars.
Conducted by SuperData Research
Region(s) Worldwide
Notes: n.a.
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36 References
Most popular mobile gaming related apps in the United States as of September 2019, by reach
Most popular gaming related apps in the U.S. 2019, by reach
Description
Source and methodology information
This statistic gives information on the most popular mobile gaming related apps in the United States as of
Source(s) Verto Analytics September 2019, ranked by mobile reach. During that month, 3.7 percent of mobile users accessed the Words
With Friends game. Candy Crush Saga had a mobile audience reach of 5.5 percent among mobile U.S.
Conducted by Verto Analytics
audiences.
Survey period September 2019
Notes: Data was gathered from 20,000 U.S. panelists that own multiple devices.
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37 References
Most popular mobile gaming related apps in the United States as of September 2019, by monthly
users (in millions)
Most popular gaming related apps in the U.S. 2019, by audience
Description
Source and methodology information
In a world where people are constantly on the move and seeking new forms of entertainment to make their
Source(s) Verto Analytics journeys go faster, mobile gaming is bigger than ever. In September 2019, Google Play Games was the most
popular mobile gaming related app in the United States with over 18.74 million monthly users. The highest
Conducted by Verto Analytics
individual game on the list was Pokémon GO, which averaged 10.66 million users in the same month. Google
Survey period September 2019 Play Games Google Play Games is an online gaming service developed for Android. It allows users to develop
their profiles, share their achievements, and see how they are faring on global leaderboards. Users with Google
Region(s) United States phones can also use the Google Play Store to download new gaming apps - a total of almost 30 billion
downloads were carried out in the store worldwide in 2018, over three times the amount of Apple`s App Store.
Number of respondents n.a. The leading mobile gaming app on the Google Play Store worldwide is Candy Crush Saga. The legendary
puzzle game generated revenue of over 67 million U.S. dollars in January 2019. Given that the game is free to
Age group 18 years and older
play, how has the game`s developer, King, made it into such a commercial success? Sweet success of Candy
Special characteristics n.a. Crush Saga First released by King in April 2012 for Facebook, Candy Crush swiftly became a global
phenomenon that took over smartphones around the world. Despite now being over seven years old, it still ranks
Published by Verto Analytics very highly among other gaming apps based on the revenue it generates . While the game itself is free to
download and play, users are offered tempting in-game purchases in the form of power-ups to help them get
Publication date November 2019 past particularly tricky levels. It seems that many people have relied on this help as almost one billion U.S.
dollars was spent by players on the original Candy Crush Saga worldwide in 2018. Over 500 million U.S. dollars
Original source Verto Statista Report September 2019
was spent on the various spin-offs of the game, leaving it in no doubt that Candy Crush has been a sweet
Website URL visit the website success for King.
Notes: Data was gathered from 20,000 U.S. panelists that own multiple devices.
Figures have been rounded.
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38 References
Leading mobile gaming app titles in the Google Play Store worldwide as of January 2019, by
revenue (in million U.S. dollars)
Leading gaming apps in Google Play worldwide 2019, by revenue
Description
Source and methodology information
Having first arrived on our smartphones in 2012, Candy Crush Saga quickly established itself as one of the
Source(s) Priori Data leading smartphone gaming apps. Some seven years later, the game, developed by King, is still leading the
pack, with revenues in the Google Play Store alone amounting to 67.58 million U.S. dollars. King`s Candy Crush
Conducted by Priori Data
is king of the apps Although Candy Crush is free to download and can be successfully played without any
Survey period January 2019 purchases, the freemium model allows players to buy special actions to help them with particularly tricky levels.
This tactic, since adopted by many gaming apps, has proved to be very profitable for King. The original Candy
Region(s) Worldwide Crush Saga generated 945 million U.S. dollars in player spending worldwide in 2018 , while the latest release in
the series, Candy Crush Friends Saga, added a further three million. It`s a woman`s Candy Crush world While
Number of respondents n.a. the gaming world is seen as a typically male-dominated environment, women seem to be fighting back in the
world of Candy Crush as an estimated 64 percent of Candy Crush`s user base in 2019 was female . However, it
Age group n.a.
seems that the original hype around the game is beginning to die down in the fast-paced world of mobile gaming.
Special characteristics total revenue in Google Play Store worldwide In the United States, over half of Android users who owned Candy Crush were inactive users of the game ,
whilst only 6.2 percent were still heavy users. The fact that the game no longer appears on the list of most
Published by Priori Data downloaded apps in the Google Play Store suggests that a saturation point has been reached. Can the once all-
conquering game hold on to its candy-flavored supremacy?
Publication date January 2019
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39 References
Leading Android apps in the Google Play Store worldwide in November 2019, by revenue (in
million U.S. dollars)
Leading Android apps worldwide 2019, by revenue
Description
Source and methodology information
In November 2019, Candy Crush Saga generated approximately 38.94 million U.S. dollars in global revenues.
Source(s) Priori Data Almost all of the highest-grossing apps were gaming apps, with the notable exceptions of dating app Tinder and
social app Bigo Live App revenue There are many different monetization models for mobile apps, the most
Conducted by Priori Data
common ones are free apps with in-app purchases, paid apps, paid apps with in-app purchases and of course in
Survey period November 2019 -app subscriptions. From humble beginnings, the mobile gaming market has flourished: gaming apps accounted
for 87 percent of gross app revenues in the Google Play store in 2018. In comparison, social media apps only
Region(s) Worldwide accounted for two percent of app revenues. The Apple App Store paints a similar picture with gaming apps again
accounting for the lion's share of revenue, albeit to a lesser extent than in the Google Play store. Leading mobile
Number of respondents n.a. gaming publishers based on monthly app revenue include Supercell, Bandai Namco Entertainment, Niantic Inc.
and King. Popular King titles include Candy Crush Saga, Farm Ville Saga, and Bubble Witch Saga. The majority
Age group n.a.
of company revenue is generated via in-game sales of virtual items . Mobile gaming market In 2018, gaming
Special characteristics total revenue in Google Play Store apps generated 21.5 billion U.S. dollars in gross revenues in the Google Play store and over 33 billion dollars in
the Apple App Store. In 2018, Asia accounted for 41.5 percent of mobile gaming revenues , with the North
Published by Priori Data American market only claiming 9.8 percent of the market.
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40 References
Share of gamers who purchase downloadable content in the United States in 2019, by game
Share of gamers who buy DLC in the U.S. 2019, by game
Description
Source and methodology information
Downloadable content is a way of enhancing the video gaming experience for the players by giving them access
Source(s) ARM; VentureBeat to exciting new content which can range from the purely aesthetic changes to upgrades to characters and items.
During a 2019 survey of gamers, 85 percent of respondents stated that they purchased downloadable content
Conducted by ARM
for the popular battle royale game, Fortnite.
Survey period 2019
Published by VentureBeat
Notes: n.a.
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41 References
Pokémon Go player spending worldwide from 2016 to 2019 (in million U.S. dollars)
Pokémon Go all-time revenue worldwide 2019
Description
Source and methodology information
In 2019, Pokémon Go player spending hit 894 million U.S. dollars worldwide. It was the mobile app`s most
Source(s) Sensor Tower profitable year since launching in 2016, when it grossed approximately 832 million U.S. dollars. Pokémon Go: a
global phenomenon Pokémon Go took the world by storm in 2016. Within a week of its release on July 19, the
Conducted by Sensor Tower
mobile app had been downloaded over ten million times worldwide , indicating the enormous hype surrounding
Survey period 2016 to 2019 the launch of Nintendo`s first venture into mobile gaming. The location-based augmented reality (AR) game
involves catching, training, and battling virtual creatures (Pokémon) in real-world locations via smartphone. While
Region(s) Worldwide the initial Pokémon craze has slowly faded, the game still enjoys growing numbers of active users around the
world and the Asia-Pacific region, in particular. Player spending increases in a quest to "catch `em all" In 2018,
Number of respondents n.a. Pokémon Go was among the leading free-to-play (FTP) gaming titles worldwide , generating around 1.3 billion
U.S. dollars in revenue. While both app download and usage are free, the game uses a freemium business
Age group n.a.
model that supports in-app purchases. Users can buy additional Pokéballs or other in-game items to level up
Special characteristics n.a. and increase their chances of becoming a successful virtual Pokémon trainer. In order to maintain players`
interest and participation, developer Niantic continues to expand the game by introducing new features and
Published by Sensor Tower characters like popular franchise antagonists Team Rocket in mid-2019.
Notes: n.a.
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42 References
Share of active Pokémon GO users in the United States as of February 2019
Rate of Pokémon GO user activity in the U.S. 2019
Description
Source and methodology information
This statistic presents the share of active Pokémon GO users in the United States as of February 2019. During
Source(s) App Ape the measured period, it was found by App Ape that 23.1 percent of Android Pokémon GO app owners in the
United States accessed the gaming app on a daily basis.
Conducted by App Ape
Notes: n.a.
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43 References
Distribution of Pokémon GO users in the United States as of February 2019, by gender
Pokémon GO players in the U.S. 2019, by gender
Description
Source and methodology information
This statistic presents the distribution of active Pokémon GO users in the United States as of February 2019,
Source(s) App Ape sorted by gender. During the measured period, it was found by App Ape that male users accounted for 56.4
percent of the gaming app's active user accounts on the Android platform.
Conducted by App Ape
Notes: n.a.
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44 References
Distribution of Pokémon GO users in the United States as of February 2019, by usage frequency
Pokémon GO user ratio in the U.S. 2019, by frequency
Description
Source and methodology information
This statistic presents the distribution of active Pokémon GO users in the United States as of February 2019,
Source(s) App Ape sorted by usage frequency. During the measured period, it was found by App Ape that 34.9 percent of U.S.
Pokémon GO audiences were light users of the gaming app on the Android platform.
Conducted by App Ape
Notes: Inactive users = users with no monthly usage Light users = user active 1/3
of a month Middle users = user active between 1/3 and 2/3 of a month
Heavy users = user active more than 2/3 of a month
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45 References