Mona Pearl to Speak on the Future and Business Potential of the Czech

Republic, Romania and Turkey at the East-Central Europe International

Business Conference

The Czech Republic and Romania have joined the EU, while Turkey is a candidate country. What
does it mean in terms of trade potential between the US and these countries? How should we assess
opportunities and act on them? What are some of the challenges US exporters need to be aware of
and how to overcome these barriers?

Chicago, IL, February 07, 2011 --(PR.com)-- March 1, 2011, Northeastern Illinois University, the
college of business and management will host the: East-Central Europe International Business
Conference http://www.neiu.edu/~bschool/ECEIBC11.htm.

From the G-7, to the BRIC, to the N-11, with over 200 countries around the world to choose from, the
search is ongoing for markets that promise growth and new opportunities for businesses around the globe.
What companies need to pay close attention to when selecting a new target market isn't just one country's
market performance over another.

Rather, the right target market has everything to do with aligning the company's unique product/services,
goals, vision and global strategy with the most suitable country and then the most suitable region within
that country.

Ms. Pearl will discuss the competitive advantages of the Czech Republic, Romania and Turkey, and why
these countries present growth opportunities in a US shrinking market, as well as showcase the
opportunities and challenges for doing business with the Czech Republic, Romania and Turkey.

Ms. Pearl's experience in international strategic development and global entrepreneurship has been vital
in helping companies design and execute their global strategies. Ms. Pearl is known for her out of the box
thinking and developing creative solutions to tough challenges which produce bottom line results.

Her book latest book: Grow Globally: Opportunities for Mid-Market Companies Around the World will
be released in early September 2011.

Ms. Pearl founded and operated 3 successful international businesses and sits on boards of several
organizations. From operations to organization to top line growth strategies, Ms. Pearl initiates and
executes cost effective and creative opportunities for companies to make money across borders. From
actionable due-diligence to integration processes, she helps companies increase global market share,
enhance leadership and engage the stakeholders along the value chain. These activities lead companies to
growing their business across-borders, leverage their global competitiveness and address operational and
strategic growth trends in international markets.

http://www.beyondastrategy.com/companies-we-have-worked-with/content/view/63/64/

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Ms. Pearl lived in three continents, and is proficient in six languages. She was quoted by CNBC, WBEZ,
Microsoft, Bloomberg, Crain's Chicago, Entrepreneur.com, and interviewed by other media on global
issues and strategies. She is a frequent speaker at global related conferences, has co-authored two
published books. Ms. Pearl is an adjunct Professor at DePaul University teaching International Business,
as well as guest lecturing in executive MBA programs around the world.

Ms. Pearl authors a column on current global competitiveness issues in Manufacturing Today and in
Management Today magazines, as well as publishes in other business related magazines.

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Contact Information:
BeyondAStrategy.com
Mona Pearl
312-642-4647
MonaPearl@BeyondAStrategy.com
www.beyondastrategy.com

Online Version of Press Release:

You can read the online version of this press release at: http://www.pr.com/press-release/296280

News Image:

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