Company Profile

of
MA – VILL Recycling Center Corporation

Business Address: Upper Canduman, Canduman, Mandaue City, Cebu City, 6000 Cebu
Phone: (032) 422 2096
Website: https://www.facebook.com/Ma-Vill-Recycling-Corp-269480559814220/

Main Members:
Ms. Emy Torres – Contact Person/ Accountant

I. Background
Ma-Vill Recycling Center Corp. is a waste management and recycling facility which
addresses the need of a recycling facility in which the amount of waste thrown by a normal
household especially in plastic products that will end up in the dumpsites will be lessened.
The business also provides different waste disposal management services in the market.
Moreover, it is mainly a recycling facility which converts salvageable waste into destict
materials which can be recycled to form new products.
II. Products and Services
Recycled Materials:
Ma-Vill purchases different recyclable wastes and converts then into production
ready materials which is sold to different clients nationally and internationally;
1. Plastic Cubes
2. Carton Sheets
3. Rubber
4. Paper
5. Tin
6. Steel and etc.
Confidential Document Shredding:
Ma-Vill also operates document destruction for confidential files, cheques, bank
statements, contracts, investigations and any other confidential documents from
goverment and bussiness sections by using the proper technology for destruction.
III. Questions

1. Who is currently buying your product or service?

2. What are these people's lives/business actually like?
3. Who would be interested in buying it in the future?
4. What general trends are affecting these people's lives at the moment?
5. Where would people buy your product or service from?
6. When, where and how would they use or consume it?
7. Why would they buy it? What need are they wanting to satisfy?
8. Who is your real competition?
9. What image do people have of your brand vs your competitors'?
10. What would be the ideal image for your brand to have?
11. What do they think about the different aspects of your product or service
(name, packaging, features, advertising, pricing...)?
12. What is the single most important benefit your brand should be seen to be offering
- and why would people believe this to be true?
13. How can you best communicate that benefit to the people you're interested in
attracting?

IV. Reasons
We chose the company because the company is a Manufacturing and Service
Company of plastic products mainly recycled plastic material which is closely related to
the industry of our previous marketing research assigned to us. The company currently
exports these products internationally which makes it financially stable. Moreover, the
business contributes mainly to the environment.