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British Journal of Management, Vol.

00, 1–19 (2019)


DOI: 10.1111/1467-8551.12375

Innovation in Family Firms: An Agency and


Resource-Based Lens on Contingencies of
Generation and Management Diversity
Sebastian Hillebrand , Thorsten Teichert and Jonas Steeger
Chair of Marketing and Innovation, University of Hamburg, Von-Melle-Park 5, 20146, Hamburg, Germany
Corresponding author email: sebastian.hillebrand@whu.edu

Family firms are increasingly recognized as a heterogeneous group of businesses with spe-
cific strengths and weaknesses that make them either superior or inferior to non-family
firms. Recent research has therefore started shifting away from comparisons between fam-
ily firms and non-family firms to comparisons between family firms. This study investi-
gates the influence of two key paramete rs of ‘familiness’ – the generation in control and
the (non-family) management diversity – on family firm innovation. While agency-based
arguments stress the liabilities of these two parameters of family influence, resource-based
arguments highlight their benefits. Conflicting effect hypotheses are derived and tested in
the context of German family firms. The empirical results imply that family firms’ genera-
tional development and higher management diversity influence their innovation positively
and that their benefits outweigh their liabilities in the context of German family firms.

Introduction Traditionally, family firm research compared


family firms’ performances with those of non-
Family firms are often portrayed as highly con- family firms, which led to ambivalent findings
servative businesses focusing on the past and (Dyer, 2006). Consequently, family firms are in-
refraining from seeking new opportunities and creasingly recognized as a particularly hetero-
innovation (Kellermanns and Eddleston, 2006). geneous group of organizations (Arregle et al.,
However, other evidence shows that the ‘German 2007). Newer research seeks to reduce the pre-
Mittelstand’ comprises a number of ‘hidden vious findings’ ambivalence by deconstructing
champions’ (Simon, 1996) that are the innovation the family’s influence on firm-oriented perfor-
leaders in their business segments (Rammer and mance (Gedajlovic et al., 2012). Two approaches
Spielkamp, 2015). Accordingly, the results of investigate the differences in family firm per-
research on family firms’ interface with innova- formance: a more descriptive ‘demographic ap-
tion are ambivalent (Bennedsen and Foss, 2015), proach’ and an ‘essence approach’, which tries to
implying that family influence may bring both assess family-oriented strategic decision-making
liabilities and benefits, which can make a business (Basco, 2013). Scholars have also searched for
either less innovative (Block, 2012; Munari, Oriani positive and negative drivers specific to families’
and Sobrero, 2010) or more innovative (Classen influence on innovation (Chrisman et al., 2015;
et al., 2012; Llach and Nordqvist, 2010). De Massis, Frattini and Lichtenthaler, 2013).
However, only a few studies have investigated
whether family firm innovation suffers or benefits
from the two aspects of familiness (e.g. Decker and
The authors thank the Zentrum für Europäische
Wirtschaftsforschung (ZEW) in Mannheim for the Guenther, 2017; Zahra, Neubaum and Larrañeta,
provision of the CIS data and their continuous support. 2007).


C 2019 British Academy of Management. Published by John Wiley & Sons Ltd, 9600 Garsington Road, Oxford OX4
2DQ, UK and 350 Main Street, Malden, MA, 02148, USA.
2 S. Hillebrand, T. Teichert and J. Steeger

This study follows recent research on family Based on the development of two sets of con-
firms’ heterogeneity (Chrisman et al., 2015) and flicting hypotheses, we exemplify that theoretic
tests the effects of familiness’s two key constituent reflections can contribute successfully to solving
features on innovation as proxies for the essence of the ambivalence observed in the empirical field.
familiness: the family generations as an important Applying an agency and resource-based lens leads
demographic variable and the top management to opposing predictions of family generations’ and
team (TMT)’s diversity (Duh, 2010). We draw on TMT diversity’s effects on innovation. Empirical
agency theory and the resource-based view (RBV) results indicate that their benefits outweigh their li-
to highlight the liabilities and benefits of these two abilities in respect of German family firms.
facets of family influence on the firm (Bennedsen
and Foss, 2015). Since both theoretical streams
offer compelling, but conflicting, arguments, we re- Conceptual framework
frain from hypothesizing beforehand that the argu-
Family firm heterogeneity
ments of one of the theories seems to be more ap-
pealing. Instead, we start with a set of conflicting, Given the systematic differences between the
but impartial, predictions (Kettenring, Tuschke various performance measures of family and
and Friedl, 2014). Taking both perspectives into non-family firms, the question arose of how family
account, this study extends recent research, which firms differ and why this contributes to their suc-
aims to reconcile the ‘family firm innovation para- cess. Early research applied group comparisons
dox’ by disentangling familiness parameters and to discriminate one-dimensionally between both
their specific influence on family firm innovation. the company types, for example according to
Our view thus shifts from a comparison between their ownership structures and voting rights (e.g.
family and non-family firms towards an in-depth Decker and Guenther, 2017). More importantly,
analysis of family firms’ within-heterogeneity. empirical studies often led to diverging empirical
This shift helps reconcile previous evidence, which findings, causing researchers to mention family
was mainly gained from dichotomous compar- firm paradoxes such as the ‘innovation paradox’
isons between family firms and non-family firms. (Haour, 2004).
For example, agency-based scholars identified a The recent literature takes a broader, multi-
negative family influence on the innovation output faceted perspective of ‘familiness’. After review-
(Chin et al., 2009; Decker and Guenther, 2017), ing 80 empirical studies on family firm perfor-
while resource-based scholars found a positive mance, Basco (2013) categorized these into two
influence on the innovation output (Llach and approaches to characterize family firms: studies
Nordqvist, 2010; Matzler et al., 2015). We suggest following a ‘demographic approach’ utilize de-
that these and other discrepancies, for example mographic characteristics such as ‘family owned’,
between innovation input and output (Duran ‘family controlled’ and ‘the generation involved’
et al., 2016), should be reconsidered in the view of to capture the family effects on firm performance
the different underlying facets of familiness. (Mazzi, 2011). A second group of studies (fol-
We develop and empirically test our hypotheses lowing an ‘essence approach’) emphasize the way
specifically in respect of German family firms. This a family firm is actually governed and managed,
empirical context accentuates both lines of argu- which then impacts its performance (Dyer, 2006).
mentation. A vast 85% of German family firms The two viewpoints complement each other: while
have an owner who is also active in its manage- studies on family firm demographics recognize that
ment (Federation of German Industries, 2012) – in family resources and behaviour differ across fam-
the UK, this applies to less than 40% of firms (Lu- ily firms, studies using the essence approach stress
binski, 2011). This finding suggests that German the quality of the family involvement as a proxy for
family firms operate in a distinct agency-related specific firm behaviour.
situation. At the same time, unlike in any other Basco’s (2013) inventory of empirical studies on
European country, many ‘German Mittelstand’ family firm performance presents those variables
family firms develop into ‘innovation leaders’ and that describe the different qualities of familiness. A
form the engine of the domestic economy (Duran total of 28 studies applied the percentage of family
et al., 2016), thus representing a special resource ownership as the demographic indicator of family
capability. firms, followed by family generations in 15 studies


C 2019 British Academy of Management.
Agency and Resource-Based Lens on Innovation in Family Firms 3

(double-counting allowed). In terms of the man- believed to explain the superior abilities of Ger-
agement setup, 28 studies referred to the configu- many’s skilled workers (Berghoff, 2006). Since the
ration of the top management team and the board, family business system ensures generational con-
while 13 focused on the CEO’s specific role. Only tinuity, these firms invest permanently in highly
a few studies captured the essence of familiness trained employees and long-term customer rela-
further by investigating how a firm is specifically tionships (Logue et al., 2015). The unique settings
governed and managed. Most of the studies ap- of familiness allow these firms to stay close to their
plied firms’ performance measures as the depen- customers and to constantly address new markets
dent variable(s), with only a handful explicitly con- and technologies (De Massis et al., 2018), which
cerned with growth or innovation-related issues. builds the basis for their strong position as ‘hidden
Filling this gap, we thus focus on family generation champions’ and innovation leaders in their respec-
as a key demographic indicator of familiness and tive niches (Venohr, 2015).
combine it with family-induced TMT diversity as
an indicator of how a firm is actually managed.
Agency perspective and resource-based view on
family firms
Family firms and innovation in Germany
Two theoretical frameworks serve as the comple-
Germany family firms present an empirical envi- mentary theoretical underpinnings of the major-
ronment worth investigating, since both the bene- ity of empirical papers on families’ effects on firm
fits and liabilities of familiness seem very distinct. performance (Basco, 2013). Agency theory dom-
In contrast to firms in the USA and UK, where inates the demographic approach, which relates
about 60% of all firms are held by means of dis- performance to family-related attributes. In con-
perse ownership, this only applies to 10% of Ger- trast, resource-based and related views character-
man businesses (Bluhm and Martens, 2009; Lubin- ize many studies investigating how a family firm is
ski, 2011). Owing to their less stringent oversight actually governed and managed.
and the lower takeover pressures on the capital Figure 1 summarizes key opposing arguments
markets, owner-managers of German firms tend to from an agency and resource-based lens regarding
enjoy more discretion in terms of their innovation family generations’ and TMT diversity’s influence
investment decisions than UK and US firms (Mu- on family firm innovation. Building on agency-
nari, Oriani and Sobrero, 2010). The governance based research, we suggest that later generations’
system in German family firms often emphasizes succession and TMT diversity due to non-family
continuity and conservatism, leading to reluctance members being appointed in management posi-
to renew or innovate (Berghoff, 2006). This reluc- tions impede innovation, which is largely due to the
tance became evident, for example, in the 1970s agency problems of moral hazard and adverse se-
when an overly strong reliance on family structures lection (Lubatkin et al., 2005; Schulze et al., 2001).
in German family firms caused a strong barrier to Following resource-based research, we counter-
growth and innovation (Lubinski, 2011). argue that later generations’ succession and man-
Positive arguments for the innovation effects of agement diversity may promote innovation by pro-
familiness are also specifically related to German viding access to complementary knowledge and
family firms, since those of the ‘German Mittel- capabilities (Cruz and Nordqvist, 2012; Sirmon
stand’ are a distinctive feature and a strong pillar and Hitt, 2003).
of Germany’s economy (Berghoff, 2006; Venohr, We thus surmise that a family firm’s generational
2015). These firms are usually active in profitable development is likely to bring resource-based ad-
market niches, while their strong insistence on high vantages, but at agency-based costs. We further as-
quality and customer centricity characterize them sume that the family’s management involvement is
(De Massis et al., 2018). Building on Germany’s likely to lead to agency-based advantages, but at
post-Second World War constitution and social the expense of resource-based benefits. Since we do
market economy, these firms derive many of their not dare advocate one of the two perspectives in
strengths from the country’s technical and educa- advance, we refrain from developing one-sided hy-
tional system (Logue et al., 2015; Welter et al., potheses, building instead on a set of competing,
2014). The combination of a theoretical school but impartial, propositions. We next outline and
education and practical training in companies is substantiate the above arguments.


C 2019 British Academy of Management.
4 S. Hillebrand, T. Teichert and J. Steeger

Agency perspective Resource perspective


Context Outcome Context Outcome
Nuclear family Limited knowledge
First ge-
neration
Low agency costs Limited resources
Convergent interests Narrow capabilities
Generational
development

High innovation output Low innovation output


‘Controlling owner’ Lack of diversity

Extended family Diverse perspectives


Later ge-
neration

High agency costs Valuable resources


Diverging interests Novel know-how
Low innovation output High innovation output
‘Cousin consortium’ Unique capabilities

Focus on family ties Inferior capabilities


Management diversity

Family

Low agency costs Limited resources


mgt.

Higher goal congruity One-sided know-how


High innovation output Low innovation output
Lower asymmetry level Internal experience
Different competence
Mixed mgt.

Non-family interests
High agency costs External experience Valuable resources
Lack of family ties
Low innovation output Discretion regarding High innovation output
Asymmetric altruism
change

Figure 1. Agency and resource perspectives on selected variables of family firms

Hypotheses Agency problems associated with adverse selec-


tion costs occur over time, as family firms gener-
Generational development from an agency ally suffer from a self-selection bias with regard to
perspective the labour market (Schulze et al., 2001; Siebels, zu
Agency-based research suggests that the assump- Knyphausen-Aufseß and Schweizer, 2017). The re-
tion that family firms have low or zero agency luctance to cede ownership shares to non-family
costs may specifically apply to the early genera- members tends to specifically inhibit family firms’
tions when a lone founder or sole owner manage- ability to attract talented employees (Miller et al.,
ment characterizes the firm (Decker and Guenther, 2015). A controlling owner may therefore pre-
2017). Family firms tend to develop from an own- fer kinship to competence when selecting next-
ership structure described as a controlling owner generation owners or managers (Pérez-González,
in the first generation to sibling partnerships in the 2006). The stronger the owning family’s influence,
second and to cousin consortia in later generations the more family-related goals are prioritized over
(Gersick et al., 1997). Since the unity of the own- company-related goals (Achleitner et al., 2010).
ership and the management generally character- The inherent difficulties of disentangling family
izes the controlling owner stage, family firms are planning from company planning are surmised
presumed to be mostly exempt from agency costs to be especially prevalent in the German context
at this generational stage (Chrisman et al., 2007). (Hilse and Wimmer, 2001). Owing to parents’ al-
However, family firms’ ownership and manage- truistic behaviour towards their children, sole own-
ment structures are subject to change. With their ers are presumed to appoint less capable heirs as
transition to sibling partnerships or cousin consor- successors, who are expected to hire even less capa-
tia, other family members become involved in the ble heirs as successors (Karra, Tracey and Phillips,
ownership and management (Gersick et al., 1997). 2006).
This raises the likelihood of agency costs related Evidence that firms led by heirs consistently
to adverse selection or moral hazard (Doll, Feess underperform compared to their performance
and Mohnen, 2017), which correspond to the two during the previous generation supports the above
complementary agency models of limited compe- presumption (Cucculelli and Micucci, 2008).
tence and managerial opportunism in other innova- Agency costs associated with moral hazard may
tion research (Zona, 2016). also arise in later-generation family firms, in which


C 2019 British Academy of Management.
Agency and Resource-Based Lens on Innovation in Family Firms 5

the ownership shares are increasingly dispersed family and non-family managers (Chua, Chrisman
among extended rather than nuclear family mem- and Sharma, 2003). With the appointment of non-
bers (Schulze, Lubatkin and Dino, 2003b). With family members to the TMT, family firms incur
this ownership dispersion, principal–agent and traditional agency costs due to the discrepancy be-
principal–principal conflicts are likely to worsen in tween ownership and control (Nordqvist, Sharma
later-generation family firms (Morck and Yeung, and Chirico, 2014). Agency costs arise because
2003). In contrast to a controlling owner who non-family managers usually lack economic or
unifies the ownership and the management, next- emotional stakes in the firm (Blanco-Mazagatos,
generation members are usually appointed partial Quevedo-Puente and Castrillo, 2007). Family
owners (Dawson, 2011). Based on Germany’s owners tend to face greater information asymme-
weak ownership dispersion, these block-holding tries, which are related to non-family managers’
shareholders prevail in German family firms to abilities, motives, diligence and efforts (Dawson,
an extent not exhibited in any other European 2011), which increases the likelihood that they
country (Bluhm and Martens, 2009). Affective might engage in self-serving behaviour at the ex-
bonds between family members become weaker pense of the family owners. Moral hazard-related
over time, and diverse family interests emerge agency costs are likely to proliferate if non-family
(Lubatkin et al., 2005). With the divergence of managers act opportunistically by shirking or
the family members’ objectives, the possibilities free-riding (Siebels, zu Knyphausen-Aufseß and
of managerial opportunism arise, increasing the Schweizer, 2017).
likelihood of family agents who free-ride (i.e. Agency-based research points to altruism as
work too little) and the likelihood of owners who another agency threat specific to family firms
free-ride on the controlling shareholder’s equity (Schulze, Lubatkin and Dino, 2003b). Non-
(Schulze, Lubatkin and Dino, 2003b). reciprocal and asymmetrical altruism in respect of
The proliferation of agency costs during later non-family managers may lead to discriminative
generations is likely to impede innovation (Decker compensation or promotion (Nordqvist, Sharma
and Guenther, 2017), which requires a risk-taking and Chirico, 2014) by being more likely to receive
attitude and long-term horizon (Block, 2012). incentive pay, but fewer promotional opportuni-
Consequently, ownership dispersion and the emer- ties (Block, 2011). Since non-family managers may
gence of agency threats related to adverse selection harbour feelings of distributive injustice and ex-
in later-generation family firms tends to prevent a clusion from the business and its controlling fam-
risk-taking attitude and long-term view (Schulze, ily (Minichilli, Corbetta and MacMillan, 2010), a
Lubatkin and Dino, 2003a). Such an inward and combination of family and non-family members
conservative orientation has been shown to impede in mixed TMTs is presumed to cause more con-
German family firms’ competitiveness and growth flict and resentment (Ensley and Pearson, 2005).
(Berghoff, 2006) by hampering their ability to scan In turn, these consequences could increase non-
the environment for new opportunities (Chin et al., family members’ inclination to act opportunisti-
2009) and develop new products (Kraiczy, Hack cally by shirking or free-riding, subjecting family
and Kellermanns, 2014). From an agency lens per- firms with mixed TMTs to greater moral hazard
spective, we posit the following hypothesis: threats than wholly family-managed firms lacking
TMT diversity.
H1a: Generational development influences fam- Agency costs related to non-family members’
ily firm innovation negatively (through in- involvement in the TMT are surmised to affect
creased agency costs). family firm innovation negatively (Block, 2012;
Munari, Oriani and Sobrero, 2010). The risk
attitudes or time horizons of non-family execu-
TMT diversity due to non-family managers: An
tives are thought to differ from those of family
agency perspective
owners (Blanco-Mazagatos, Quevedo-Puente and
Given a mixed TMT comprising family and non- Castrillo, 2007). Since non-family managers may
family agents (i.e. a dominant TMT diversity), want to demonstrate their management skills to
scholars have identified family firms as having the outside market by means of strong short-term
conflict-ridden family managers (Schulze et al., results, they are more likely to refrain from devel-
2001) and conflict-ridden relationships between oping and implementing a promising technology


C 2019 British Academy of Management.
6 S. Hillebrand, T. Teichert and J. Steeger

(Block, 2011). The highly unpredictable and idio- existing know-how and enlarging the prior gen-
syncratic nature of such technological innovation erations’ knowledge base (Llach and Nordqvist,
is likely to make developing incentive contracts 2010). These next-generation family managers’
designed to facilitate non-family agents’ inno- educational and professional background usually
vation efforts especially challenging (Bennedsen exposes them to the latest management and tech-
and Foss, 2015). The different incentive schemes nological ideas and trends (Bennedsen and Foss,
required to balance non-family agents’ strong 2015). They are, therefore, presumed to contribute
short-term orientation with family owners’ long- missing competencies and new market information
term orientation may not effectively mitigate (Sardeshmukh and Corbett, 2011). Knowledge
asymmetry and misalignment in mixed TMTs exchanges between different generations are also
(Block, 2011; Dawson, 2011). As mixed-managed often richer than mere intra-generational transfer
family firms may lack the means to attenuate their (Aalbers, Dolfsma and Koppius, 2014). Zahra,
agency threats, agents are likely to neglect these Neubaum and Larrañeta (2007) found that formal
firms’ value-maximizing strategy (Morck and and informal knowledge-sharing increase the
Yeung, 2003) and refrain from initiating the risky acquisition of technological capabilities if multiple
development of new products (Kraiczy, Hack generations are involved in a family firm, thus
and Kellermanns, 2014). From an agency lens providing evidence of the positive effect of more
perspective, we posit the following hypothesis: fruitful knowledge exchanges on innovation. The
example of the many German family firms that
H2a: Mixed TMTs influence family firm innova- have retained their dominant market position as
tion negatively (through increased agency ‘innovation leaders’ over generations supports the
costs). previous evidence (Bergfeld and Weber, 2011).
Next-generation family members also tend to
be motivated to move beyond their predeces-
Generational development from a resource
sor’s legacy (Chalus-Sauvannet, Deschamps and
perspective
Cisneros, 2016). Incumbents often become fixated
The RBV proposes that firms can generate a com- on historically successful strategies (Kellermanns
petitive advantage by capitalizing on bundles of and Eddleston, 2006), while successors can help
idiosyncratic resources (Barney, 1991). Since a overcome this potential rigidity by fostering
unique social system characterizes family firms, innovative ideas (Kraiczy, Hack and Kellermanns,
their resources are usually regarded as distinct 2014). Successors are therefore likely to initiate
(Miller and Le Breton-Miller, 2006). Research sug- change and to pursue more proactive strategies,
gests that the development of family firms’ non- becoming the driving force behind innovation
imitable resources evolves over time, which could (Litz and Kleysen, 2001). Succeeding generations
lead to later generations benefitting specifically are presumed to show a greater propensity to
from the accumulated contacts, skills and know- accept risk (Chalus-Sauvannet, Deschamps and
how (Cruz and Nordqvist, 2012). Cisneros, 2016), a more professional management
As a branch of the RBV, the knowledge-based style (Beck et al., 2011) and a stronger external
view perceives the ability to harvest, distribute orientation (Cruz and Nordqvist, 2012) – key
and exploit a firm’s knowledge base as the origin drivers of innovation (Damanpour, 1991).
of innovation (Zahra, Neubaum and Larrañeta, Based on the above arguments, we posit the fol-
2007). Owner centrality often characterizes lowing hypothesis from an RBV:
first-generation family firms (Beck et al., 2011);
consequently, the know-how tends to reside with a H1b: Generational development influences family
single actor at this generational stage (Buyl, Boone firm innovation positively (through an im-
and Hendriks, 2014). With increasing generational proved resource endowment).
development, family firms may transfer the first
generation’s knowledge and preserve the already
TMT diversity due to non-family managers: A
accumulated innovation know-how (Cabrera-
resource perspective
Suárez, De Saá-Pérez and Garcı́a-Almeida, 2001).
Next-generation family managers may contribute The prevalence of family and non-family managers
to family firms’ innovation by complementing the in a TMT (i.e. TMT diversity) may yield several


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Agency and Resource-Based Lens on Innovation in Family Firms 7

advantages (Kraiczy, Hack and Kellermanns, based on rational analysis rather than intuition
2014; Minichilli, Corbetta and MacMillan, 2010). (Block, 2011). This is in keeping with Laforet’s
RBV scholars have argued that non-family re- (2013) finding that non-family members’ involve-
sources are key for continuous value creation, ment in decision-making has a positive effect on
because non-family managers can introduce family firm innovation. We posit the following
critical managerial capabilities to promote firm summarizing hypothesis from an RBV:
performance or growth (Sirmon and Hitt, 2003).
Accordingly, family firms that only employ family H2b: Mixed TMTs influence family firm inno-
managers are likely to lack diverse know-how and vation positively (through an improved re-
capabilities (Gallo and Sveen, 1991). Non-family source endowment).
managers, together with family managers with
firm-specific tacit knowledge, may contribute
specifically to family firms in a mixed TMT Data and methodology
(Federation of German Industries, 2012; Kraiczy,
Hack and Kellermanns, 2014). Such a TMT In keeping with this study’s overall research pur-
may capitalize on non-family executives’ comple- pose, the empirical field is German family firms
mentary contributions, joining the professional exhibiting specific agency and resource-based at-
expertise (Gallo and Sveen, 1991) as well as broad- tributes (Berghoff, 2006; Lubinski, 2011). Previ-
range organizational experiences (Dyer, 1989) of ous research studies depended on small-scale sam-
outsiders, while simultaneously retaining family ples operating in very specific industries (Block
members’ family social capital and firm-specific and Spiegel, 2011; Decker and Guenther, 2017).
tacit knowledge (Sirmon and Hitt, 2003). To generalize insights to a representative group
Family firms with non-family managers may be of German family firms, we obtained our data
particularly capable of innovation, since the lat- from the 2015 Mannheim Innovation Panel (MIP)
ter’s involvement gives such firms access to new – the German version of the Community Inno-
perspectives, novel ideas and diverse managerial vation Survey (CIS). This survey was conducted
capabilities (Sanchez-Famoso, Maseda and Itur- by the Centre for European Research (ZEW) un-
ralde, 2017). Non-family executives tend to enlarge der the supervision of the Statistical Office of the
the cognitive diversity of family firms’ TMTs and European Commission (Eurostat). In line with
reduce family firm managers’ tendency towards the OECD Oslo Manual (OECD, 2005), the sur-
convergent thinking (Classen et al., 2012). Educa- vey used drew upon a multi-year approach, with
tional and professional diversity in a mixed TMT innovation-related questions referring to the pe-
is associated with superior problem-solving and riod 2012–2014 (Astor et al., 2016). Compared to
enhanced absorptive capacity (Kraiczy, Hack and a single-year approach, this method provides more
Kellermanns, 2014). The inclusion of non-family effective measures of innovation activities (Janger
members’ diverse information and know-how is et al., 2017) from an especially large set of company
associated with a higher level of fruitful idea con- data.
flicts (Ensley and Pearson, 2005) and the identifi- The MIP is designed as a cross-sectional panel
cation or pursuit of creative and innovative oppor- survey stratified by sector, size and region (Behrens
tunities (Sanchez-Famoso, Maseda and Iturralde, et al., 2017). The stratification by sector is based on
2017). firms’ affiliation to the Nomenclature of Economic
Non-family managers may also facilitate inno- Activities (NACE) codes. The MIP sample shows
vation by capitalizing on the firm’s strong dis- a balanced distribution across the industries clas-
cretion. Without necessarily representing vested sified in NACE codes 1–7. Stratification by size is
family interests, non-family executives may play based on different size classes. The vast majority of
the role of neutral stewards (Cruz and Nordqvist, firms in the MIP are small and medium-sized en-
2012), which gives them a strong position from terprises with fewer than 500 employees. Neverthe-
which to challenge the owning family’s priorities less, the sample also comprises a small percentage
(Gersick et al., 1997). Based on their lower emo- of large firms with more than 500 employees (10%
tional attachment to the firm, non-family man- of firms). Stratification by region is based on firms’
agers tend to improve its decision-making qual- location in Eastern or Western Germany. Refer to
ity (Sirmon and Hitt, 2003) by making decisions Behrens et al. (2017) for more detailed information


C 2019 British Academy of Management.
8 S. Hillebrand, T. Teichert and J. Steeger

on the specific characteristics of the MIP sample (Block and Spiegel, 2011; Decker and Guenther,
used in this study. 2017). These indicators jointly facilitate the com-
parison of agency-based and resource-based ar-
guments, since previous findings are particularly
Operationalization of variables ambivalent regarding these three output variables
The family business status was retrieved from the (Bennedsen and Foss, 2015). For instance, on the
participants’ self-assessment on the questionnaire. basis of patents, Decker and Guenther (2017) find
The respondents were asked to indicate that their a negative relationship between family ownership
firm is a family firm if the business’s ownership and innovation output in a German sample, while
majority resides with a family (i.e. if the family Block and Spiegel (2011) identify a positive rela-
owns more than 50% of the firm shares). We there- tionship between the two variables in another Ger-
fore followed prior scholars, who recommended man study. To complement this output-oriented
applying a family firm definition combining a mea- analysis, we include a measure on innovation input
sure of family involvement (i.e. ownership share) as a robustness check.
with the ‘essence approach’ (i.e. a family firm self- Product innovation is measured as a continuous
perception) (Classen et al., 2012). This approach variable assessing the share of sales that new prod-
meets this study’s purpose in that the family busi- ucts (i.e. introduced within the last three years)
ness definition ensures a family’s discretion to de- generate. We analyse a binary measure of whether
termine the company-level innovation output (De new products were introduced to the market dur-
Massis, Frattini and Lichtenthaler, 2013). We sug- ing this period as a robustness check. Process
gest that a blockholder position with 20% shares innovation is measured as a continuous variable
may not suffice to warrant this discretion and measuring the percentage decline in the variable
refrain from this threshold, which other family cost that process improvements within the last
firm innovation studies applied (e.g. Decker and three years initiated. Again, we examine a bi-
Guenther, 2017). nary measure as an additional robustness check
if cost-reducing process improvements were intro-
Dependent variables. This analysis conceptual- duced during this period. Finally, patent output is
izes innovation as a multi-item construct con- added as a measure of innovation’s newly gener-
sisting of five indicators that relate to three ated knowledge (Katila, 2000). A single dichoto-
innovation-related activities comprising (1) patent mous variable is incorporated to capture firms’
output, (2) product innovation and (3) process in- patenting activities.
novation (Lee and Walsh, 2016). Hence, we inves-
tigate innovation as a multifaceted construct. In Independent variables. We investigate the influ-
contrast to measuring innovation based on a sin- ences of generational development and TMT di-
gle indicator, the composite innovation construct is versity on family firm innovation. Based on the
likely to be more informative and to attenuate the ownership involvement, the participants assigned
dependency on a single chosen indicator’s ‘correct- themselves to a specific generation. We use this
ness’ (Hagedoorn and Cloodt, 2003). The multi- information to classify family firms as (1) first-
item construct also allows for an in-depth analysis generation, (2) second-generation and (3) third-or-
of several single indicators and their interrelation- later-generation family firms (Sonfield and Lussier,
ships. This also addresses the issue raised in prior 2004). This three-stage categorization corresponds
research that the isolated application of different to family firms’ progression from controlling owner
innovation indicators may contribute to the am- to sibling partnership to cousin consortium (Gersick
bivalence in family firm innovation research (Mat- et al., 1997). Ownership and management respon-
zler et al., 2015). sibilities distributed between family members from
The OECD Oslo Manual (OECD, 2005) views multiple generations usually characterize third-
process innovation as a key indicator of techno- or-later-generation family firms (Lubatkin et al.,
logical developments (Gunday et al., 2011). Ac- 2005). In terms of TMT diversity, family firms
cordingly, product and process innovation have assigned themselves to the (1) family-managed,
often been jointly investigated in family firm re- (2) non-family-managed and (3) mixed-managed
search (Craig and Dibrell, 2006). Patent applica- groups. Mixed TMTs combine family and non-
tion has also been used in family firm research family members (i.e. mixed TMTs have at least one


C 2019 British Academy of Management.
Agency and Resource-Based Lens on Innovation in Family Firms 9

family manager and at least one non-family man- values for the dependent, independent and con-
ager). A more fine-grained differentiation was nei- trol variables, the size of the utilized subsam-
ther needed nor meaningful, because almost 90% ple amounted to 746 observations. The drop in
of TMTs in German family firms comprise no the number of observations in our sample is at-
more than four managers (Federation of German tributable to the comprehensive set of innovation
Industries, 2012). indicators and covariates used: we guaranteed our
data’s quality and increased our findings’ compa-
Control variables. To account for the advantages rability by building our analyses on one coherent
that large firms enjoy in capital-intensive indus- subsample including all the innovation indicators.
tries, we specified assets as a control variable of a Table 1 shows the family firm descriptive statistics
stock of fixed assets scaled by turnover, size (num- in this subsample.
ber of employees in a given year) and assessed Of the observed family firms, 42% are first gen-
group affiliation by means of a binary dummy vari- eration, 31% second generation and 27% third or
able to control for potential knowledge spillovers later generation. 67% of the family firms are fully
between firms in a group of affiliated companies family managed, 26% are fully non-family man-
(Van den Hooff and De Ridder, 2004). We included aged and 7% have a mixed TMT. 65% of the firms
training intensity, measured as the amount of train- are in the manufacturing sector, of which 25%
ing costs in relation to the total sales, because are active in R&D-intensive branches (16% of the
employee training is regarded as a driver of exter- entire sample). 35% of the firms are in the ser-
nal knowledge acquisition (Cohen and Levinthal, vices sector, of which 46% are active in knowledge-
1990). We controlled for export intensity by mea- intensive services (16% of the entire sample).
suring the sales share generated by exports, since
increased international competition and knowl-
edge pools are presumed to promote innovation Methodology
(Fernández and Nieto, 2005). The industry covari- We conceptualized innovation as a multi-item con-
ate accounted for the varying knowledge intensity struct, including (1) patent output, (2) product in-
across industries and differences in the production novation and (3) process innovation. To guarantee
and services sectors. We classified the control an unambiguous interpretation, we created a uni-
variable into four clusters on the basis of the re- form subsample of all the dependent variables. The
search or knowledge intensity and the affiliation to three variables required different treatment due to
services or manufacturing (Rammer et al., 2015). the underlying scales that the CIS survey provided.
Rather than incorporating R&D intensity as an Since patent output was operationalized as a bi-
indicator of innovation input (Block, 2012), we al- nary variable, we applied a hierarchical logistic re-
located the measure to the set of control variables. gression for the dichotomous measure of patent
We recognized that R&D intensity might serve as output. Such a logit model is a common method
a poor innovation indicator in cross-industry anal- for analysing the CIS panel data (Horbach, 2008).
yses (Wang and Rafiq, 2014), as it tends to neglect We considered a Tobit regression to be the most
non-R&D inputs in innovation and lacks a strong appropriate statistical operation to model the two
connection to innovation’s commercialization continuous innovation measures (Fernández and
(Evangelista et al., 1998). Nevertheless, we used Nieto, 2005), which was effective for this analysis
R&D intensity as a covariate in our main analysis, because the continuous variables were limited to
as it may act as a key moderator for innovation zero and 100%, but contained a significant num-
via absorptive capacity (Cohen and Levinthal, ber of observations at the lower bound. In line with
1990). Song, Wei and Wang (2015), we applied a Tobit
type I model to avoid inconsistency or bias, which
is more likely to occur in estimates of these variable
Descriptive statistics
types (Tobin, 1958). The results should be inter-
The overall sample that the German CIS survey preted with caution, as the estimated coefficients
generated included 6,097 observations, of which indicated the influence on a latent construct and
3,297 companies account for the subsample of not on an observed variable (Greene, 1999). Post-
family firms (Astor et al., 2016). After we had ex- estimated marginal effects are a reliable basis for a
cluded all the missing and the few non-plausible practical interpretation (Williams, 2012).


C 2019 British Academy of Management.
10 S. Hillebrand, T. Teichert and J. Steeger

Results
(16)
Results of the main analysis

1.00
(15)

We selected several variables to represent the inno-

0.12*
(14)

1.00
vation construct and measure innovation. By us-
ing patents, product innovation and process inno-

0.30*
0.29*
(13)

1.00
vation, we unified three of the most commonly ap-
plied innovation measures in the literature (Katila,

−0.23*

−0.16*
2000). The results highlight that such a multi-item

1.00

−0.01
(12)

approach to innovation provides a more reliable


basis for interpretations than a single-item method

−0.21*

−0.28*
0.27*
1.00

−0.04
(11)

(Janger et al., 2017). The results are summarized


in Table 2. The patent model shows that family
firms’ generational development influences inno-
−0.43*
−0.47*
−0.08*

−0.16*
1.00

0.06
(10)

vation activities significantly (F = 0.72 at p < 0.05).


Further, the product innovation model (F = 0.09 at
−0.43*
−0.19*
−0.21*
0.39*
0.21*
0.11*

p < 0.10) indicates that TMT diversity affects fam-


1.00
(9)

ily firm innovation. In line with the patent model,


the process innovation model (F = 0.06 at p < 0.05)
0.13*

−0.08*

0.23*
0.49*
0.08*
1.00

0.02

−0.07
(8)

reveals that the generational development has a


significant positive influence on innovation. Alto-
gether, the results suggest that the two independent
0.29*
0.37*
0.10*
−0.23*
−0.26*
0.46*
0.40*
1.00

0.04
(7)

variables affect product and process innovation to


a different extent.
0.08*

0.15*
−0.15*
−0.09*
0.13*
0.12*
0.06*
1.00
0.07

0.05

In terms of family firm generation, H1a and H1b


(6)

postulated that they become either more or less in-


novative across generations. The significant posi-
0.11*
0.28*
0.52*
0.17*

−0.12*
0.21*
0.46*
0.13*
1.00

0.01
−0.05
(5)

tive effects on the patent and the process innovation


models support H1b: family firms increase their
0.15*
0.13*
0.19*
0.20*

0.28*
−0.28*
−0.10*

0.36*

innovation output across generations. The cate-


1.00

0.03

0.07

−0.07
(4)

gorical contrasts reveal that the innovation advan-


tage that later-generation family firms have over
c 67% family-managed, 26% non-family-managed, 7% mixed-managed.
0.13*
0.15*
0.07*
0.34*
0.15*
0.30*

−0.10*
−0.16*
0.63*
0.27*
0.22*
1.00

−0.02
Table 1. Descriptive statistics and correlation matrix with all variablesa

first-generation ones emerges after the transition


(3)

first generation, 31% second generation, 27% third generation.

from the second to the third or later generation.


Third-or-later-generation family firms’ signifi-
0.49*

0.19*
0.11*
0.39*
0.12*
0.32*

−0.19*
0.67*
0.20*
0.21*
1.00

0.06

−0.06
−0.04
(2)

cantly higher propensity to use patents indicates


this emergence. Third-or-later-generation family
0.55*
0.43*

firms therefore exhibit significantly greater effec-


0.16*
0.27*
0.12*
0.45*
0.25*
0.39*

0.16 (0.37) −0.13*


0.19 (0.39) −0.18*
0.59*
0.37*
0.17*
1.00

0.49 (0.50) −0.05


(1)

tiveness regarding exploiting process innovation.


In terms of family firms’ management structure,
0.13 (0.34)
0.15 (0.36)
0.19 (0.39)
0.85 (0.82)
0.40 (0.62)
0.36 (1.57)
0.14 (0.23)
0.24 (0.43)
0.16 (0.37)

0.01 (0.05)
−0.06 (0.26)
0.00 (0.03)

we proposed that those with mixed TMTs are ei-


FF μ(σ )

ther more or less prone to innovate than those with


family TMTs (H2a and H2b). Only product inno-
vation indicates that mixed-managed family firms
Services (knowledge)

have a significantly higher innovation output than


Product innovation

Size (standardized)
Process innovation

FF managementc

Group affiliation

those which are entirely family-managed. Family


Industry (R&D)
Export intensity

Industry (other)

Services (other)
FF generationb

R&D intensity
Asset intensity
Patent output

firms led by mixed TMTs generate a significantly


observations.

larger share of sales by introducing new products.


Training

Given that only 7% of our sample consisted of


mixed TMTs (53 companies), we presume support
b 42%

for H2b and a lack of support for H2a. We sub-


a 746
(1)
(2)
(3)
(4)
(5)
(6)
(7)
(8)
(9)
(10)
(11)
(12)
(13)
(14)
(15)

stantiated our interpretation by cross-validating


C 2019 British Academy of Management.
C

Table 2. Logit and Tobit regressions for categorical comparisons: results of hierarchical regression analyses

First stage: controls only Second stage: generation only Third stage: management only Fourth stage: full model

Patents Product Process Patents Product Process Patents Product Process Patents Product Process
INDEPENDENT
Generations
Second 0.52 0.05 0.04 0.49 0.04 0.04

2019 British Academy of Management.


Third or later 0.72† 0.04 0.06* 0.72* 0.04 0.06*
Management
Non-family 0.52 0.05 0.01 0.54 0.05 0.01
Mixed 0.47 0.10* 0.02 0.46 0.09† 0.01
CONTROL
Asset −0.07 0.00 0.00 −0.06 0.00 0.00 −0.08 0.00 0.00 −0.07 0.00 0.00
Exports 3.60** 0.25** 0.12** 3.57** 0.25** 0.11** 3.54** 0.23** 0.11** 3.51** 0.23** 0.10**
Group 0.47 0.02 0.04 0.40 0.01 0.03 0.26 −0.02 0.03 0.19 −0.02 0.02
R&D 8.04** 1.59** 0.74** 8.73** 1.62** 0.79** 8.25** 1.58** 0.75** 8.94** 1.62** 0.79**
Size 8.01† −0.01 0.01 7.17* −0.01 0.01 7.34* −0.01 0.01 6.51* −0.01 0.01
Training 5.21 0.27 0.23 5.67† 0.30 0.24 5.36 0.29 0.24 5.78† 0.31 0.24
Agency and Resource-Based Lens on Innovation in Family Firms

Industry (other)
Industry (R&D) 0.88** 0.08* 0.06* 1.02** 0.09** 0.07** 0.87** 0.77* 0.06* 0.99** 0.08* 0.07**
Services (knowledge) −1.58† −0.04 −0.06† −1.38 −0.02 −0.04 −1.58† −0.04 −0.07† −1.38 −0.02 −0.04
Services (other) −4.88 −0.27** −0.10** −4.26 −0.26** −0.08* −4.54 −0.26** −0.10** −4.05 −0.25** −0.08*
Constant −2.47** −0.32** −0.19** −3.01* −0.35** −0.23** −2.67** −0.33** −0.19** −3.11** −0.36**
Observations 746 746 746 746 746 746 746 746 746 746 746 746
Pseudo R2 0.39 0.41 0.30 0.41 0.41 0.32 0.40 0.42 0.30 0.41 0.42 0.32

Note: ** p < 0.01; * p < 0.05; † p < 0.1.


11
12 S. Hillebrand, T. Teichert and J. Steeger

Table 3. Supplementary regression results with binary measures and innovation input

Product innovationa Process innovationb R&D investmentsc


INDEPENDENT
Generationd
Second 0.30 (0.32) 0.28 (0.28) −0.01 (0.01)
Third or later 0.32 (0.33) 0.69* (0.27) −0.01 (0.01)
Managemente
Non-family 0.45 (0.30) 0.20 (0.26) 0.00 (0.01)
Mixed 0.96* (0.45) −0.03 (0.40) 0.01 (0.02)
CONTROL
Asset 0.02 (0.05) 0.04 (0.04) 0.00 (0.00)
Exports 2.15** (0.49) 1.39** (0.42) 0.13** (0.02)
Group −0.18 (0.31) 0.18 (0.27) 0.02† (0.01)
R&D 19.12** (6.34) 10.44** (2.70) −
Size 0.29 (0.32) 0.97 (1.32) −0.00 (0.01)
Training 2.73 (2.37) 2.09 (2.00) 0.22 (0.21)
Industry (other)
Industry (R&D) 0.56† (0.30) 0.85** (0.26) 0.15** (0.03)
Services (knowledge) −0.39 (0.41) −0.86† (0.48) 0.12** (0.03)
Services (other) −1.97** (0.75) −0.84* (0.39) −0.08** (0.03)
Constant −2.81** (0.28) −2.28** (0.29) −0.20** (0.03)
Observations 746 746 746
Pseudo R2 0.29 0.19 0.89

Note: ** p < 0.01; * p < 0.05; † p < 0.1.


Coefficients and standard errors in parentheses.
a Binary dependent variable.
b Binary dependent variable.
c Continuous dependent variable (R&D investments divided by sales).
d First-generation family firms as basic reference group.
e Family-managed family firms as basic reference group.

the findings of the original Tobit regression model regression analysis with R&D intensity as an indi-
in respect of both generation and management, cator of the innovation input. Further robustness
based on the product innovation and process inno- checks addressed possible endogeneity biases and
vation models’ marginal effects. potential issues of reverse causality. Overall, the re-
sults are robust and confirm our previous interpre-
tation. Finally, we investigated the firms’ future-
Robustness checks
directed propensity to plan for product and process
The ZEW (i.e. data provider) conducted a com- innovation in the year following the survey. This
prehensive non-response survey to ensure that a future-oriented analysis also confirmed the results
potential selection or non-response bias did not of our main model.
distort its data. On the basis of a non-response The findings favour the resource-based lens in
survey’s information, weighting techniques were explaining the impact of generation and manage-
applied to correct a potential selection bias [see ment diversity on innovation. Agency-related vari-
Behrens et al. (2017) for a detailed review]. The ables might, however, act as moderators. As uncer-
CIS data used in this study are therefore regarded tainty is a main constituent of transaction costs
as representative of the entire population of reasoning, we checked whether effects reverse in
German firms. different competitive environments. The question-
We executed several robustness checks, which naire included a set of items that measured aspects
are reported in detail in the Appendix. At the level such as competition intensity, uncertainty about
of the dependent variables, we substituted the con- competitive actions or technology change. We cal-
tinuous measures of product and process inno- culated a sum score of seven items (measured
vation with binary measures. We tested different on a four-point Likert scale) and split the data
variable specifications and executed an additional set into companies acting in low-risk or high-risk


C 2019 British Academy of Management.
Agency and Resource-Based Lens on Innovation in Family Firms 13

environments. Table 3 compares the effect models In line with the resource-based predictions, our
split into companies operating in either low-risk or results indicate that German family firms be-
high-risk environments. No sign reversals (signifi- come more innovative across generations. This
cant negative effects) can be observed, disfavouring is likely to be due to the next-generation fam-
again the transaction cost-related hypotheses H1a ily members’ contributions. These managers of-
and H2a. Instead, the positive impact on innova- ten add new ideas and fresh momentum (Litz
tion shifts between the competitive environments: and Kleysen, 2001), while retaining prior gen-
generational development influences family firm erations’ knowledge and skills sets and enlarg-
innovation positively in low-risk environments; ing the firm’s repertoire of competencies to fa-
mixed and non-family management exert a signif- cilitate innovation (Cabrera-Suárez, De Saá-Pérez
icant positive influence on innovation in high-risk and Garcı́a-Almeida, 2001). In line with the RBV,
environments. we also found strong support for the proposi-
tion that family firms with mixed TMTs demon-
strate stronger innovation than those without.
Discussion The results suggest that non-family involvement
in mixed TMTs can contribute external experience
The findings contribute to research on family and professional expertise, thus fostering innova-
firm heterogeneity and innovation. They show that tion (Buettner et al., 2013; Cruz and Nordqvist,
family firms are heterogeneous organizations and 2012). Mixed TMT’s observed superior perfor-
that an in-depth reflection of this heterogeneity can mance supports the inverted U-shaped hypothesis
reconcile family firm innovation’s ambivalent re- on the effects of non-family management involve-
search field (Duran et al., 2016). Both family gener- ment and innovation (Kraiczy, Hack and Keller-
ation and TMT diversity emerge as key contingen- manns, 2014). The latter hypothesis stresses the
cies in the innovation context. Family firms in third ability of a family firm with a mixed TMT to retain
or later generations outperform first-generation family managers’ company-specific tacit know-
ones (i.e. generational development) and family how and to capitalize on new information from
firms with a mixed TMT (i.e. with non-family non-family managers (Sirmon and Hitt, 2003), a
members in the top management team) outper- phenomenon that German family firms’ owners
form purely family-managed family firms. We sub- often report (Federation of German Industries,
sequently present theoretical reflections on these 2012).
findings and delineate their implications for fam- The empirical findings of our study on German
ily firm scholars, innovation researchers and man- family firms support agency theory’s previously
agers of family and non-family firms. recognized limits for studying innovation (Mu-
nari, Oriani and Sobrero, 2010). Agency models
of limited competence and managerial opportunism
(surmised to become increasingly evident in
Theoretical reflections
later-generation family firms with mixed TMTs)
By developing conflicting hypotheses, we endeav- received no support in this study (Zona, 2016).
oured to demonstrate that applying both an agency Although agency problems may become apparent
and a resource-based lens contributes to disentan- during later generations and in mixed TMTs,
gling the pronounced ambivalence in the family the results imply that resource-based assets out-
firm innovation research field, and specifically in weigh agency-based liabilities associated with
the context of German family firms. Though re- generational development and TMT diversity. Ac-
cent research has recognized family firms’ strong cordingly, we suggest that next-generation family
heterogeneity and differentiated between distinct managers and non-family managers should be
family firm types (Nordqvist, Sharma and Chirico, understood as resource contributors rather than
2014), our two constituent features of family in- as agents in the family firm innovation context
fluence remained ambiguous. In terms of the gen- (Miller, Le Breton-Miller and Scholnick, 2008).
eration and management diversity in family firms Findings of the sample split also support RBV
in Germany, resource-based arguments reflect the reasoning, as next-generation family managers
results better than agency-based predictions (De (contributing internal competencies) contribute to
Massis et al., 2018). innovation in more stable environments, whereas


C 2019 British Academy of Management.
14 S. Hillebrand, T. Teichert and J. Steeger

non-family managers (contributing external orien- Guenther (2017) – two studies that tested the rela-
tation) support innovation in dynamic, high-risk tionship between family ownership and the num-
environments. ber of patents granted in Germany. The latter
Next-generation family managers’ and TMT di- studies differ largely in their setup, leading to dif-
versity’s positive influence should be viewed in ferent views on family firm heterogeneity. Most im-
the empirical context of family firms in Germany. portantly, instead of drawing upon generational in-
Earlier cross-national studies showed that differ- volvement conceptualized as the number of genera-
ent national systems (the UK and GE) influence tions involved in management (Kellermanns et al.,
even multinational companies’ strategic responses 2008; Zahra, Neubaum and Larrañeta, 2007), our
to market developments (Lane and Probert, 2005). study investigates the relevant generation’s effect on
Recent research has similarly emphasized Ger- innovation regardless of the family’s management
man family firms’ special setting and developed a involvement. We thereby avoid the two variables’
‘resource-based model of German Mittelstand in- effects being confounded. We argue that this dif-
novation’ (De Massis et al., 2018), stressing the ferentiation of effects dispels the previous studies’
unique resource configurations of the German ambiguity.
Mittelstand, which may explain their innovation
success. The authors of these studies argue that
Specific implications for innovation research
German family firms’ strong and sustained inno-
vation performance does not stem from single re- The findings point to the various advantages of the
sources, but rather from the sociocultural context composite innovation construct that we utilized in
that supports innovation. It may thus well be that this analysis. The findings provide evidence of a
the underlying societal orientation towards inter- complementarity between product innovation and
nationalization and global competitiveness specif- process innovation (Hullova, Trott and Simms,
ically supported the positive generational aspects 2016). Nevertheless, the results indicate that the
identified in this study (Gupta et al., 2011). interrelationship between the two may be special
in the family firm context. The findings reveal the
generational development and TMT diversity’s in-
Implications for family firm research
dependent effects on product and process inno-
This study identifies a family firm’s generation and vation. Unexpected findings are that the genera-
management diversity as two separate key con- tional development only affects process innovation
tingencies in family firm innovation. This paper and that TMT diversity only drives product in-
therefore extends those studies that analysed the novation. Since next-generation family managers
effects of management diversity on family firm largely draw upon firm-specific experiences, they
performance (Minichilli, Corbetta and MacMil- are usually strongly engaged in the family firm’s
lan, 2010). By explicitly testing mixed TMTs’ role, internal practices (Dyer, 1989). Such company-
this study builds on research on TMT diversity specific expertise may mean that next-generation
due to non-family managers in the family firm managers are in a particularly strong position to
innovation context (Kraiczy, Hack and Keller- pursue process innovation.
manns, 2014). Since non-family management in- We found that TMT diversity only fosters prod-
volvement led to ambiguous results in prior in- uct innovation. Similarly, a supplementary model,
novation and entrepreneurship studies (Cruz and which includes R&D human resources as a control
Nordqvist, 2012; Salvato, 2004; Zahra, 2003), the variable, shows that a non-family TMT also exerts
use of mixed TMTs helps clarify how non-family a more positive impact on product innovation than
managers contribute to innovation in family firms. a pure family TMT. The differences in non-family
Thus, in our view, mixed TMTs deserve further and next-generation family managers’ professional
attention in future family firm research (Kraiczy, experience and career incentives may explain the
Hack and Kellermanns, 2015). previous difference. While non-family managers
This analysis also extends earlier research that tend to contribute industry expertise, managers
examined the different effects that the generation from succeeding generations tend to add family-
in control had on family firm innovation output. firm-specific knowledge (Block, 2011). Thus, non-
Our results agree with those of Block and Spiegel family managers’ market expertise may facil-
(2011) but are contrary to those of Decker and itate innovation’s identification and realization


C 2019 British Academy of Management.
Agency and Resource-Based Lens on Innovation in Family Firms 15

(Dawson, 2011). In addition, non-family managers are supported by national policies and sociocul-
are usually more interested in their reputation tural setting (De Massis et al., 2018).
on the labour market than family managers are. Although we deployed several robustness checks
Consequently, non-family managers may view to alleviate the threat of endogeneity bias, the re-
product innovation as a more effective means sults should be interpreted in light of a poten-
of signalling strong performance to the external tial endogeneity bias. Family firms’ strong fail-
labour market (Block, 2011). Whatever the case, ure rate over generations (Schulze, Lubatkin and
the findings indicate that it is worth distinguish- Dino, 2003a) suggests that they compete in very
ing between product innovation and process in- challenging markets. Those that manage to reach
novation when exploring generational stage and the second, third or even later generations have
TMT diversity’s impacts on innovation. Future re- successfully resisted intense competitive pressures
search should substantiate these findings and val- and proven to be highly competitive. The endo-
idate whether the complementarity between prod- geneity bias suggests reverse causality (i.e. the abil-
uct and process innovation is unique to family ity to pursue innovation strategies may have al-
firms (Hullova, Trott and Simms, 2016). lowed family firms to survive to later generational
stages).
Our empirical analysis is bound to the survey
Limitations and suggestions for further data limitations. For instance, examining succeed-
research ing generations or non-family managers’ personal
background could help identify the specific re-
The findings of our effect models favour the sources that come into play in the family firm inno-
resource-based view over the agency perspective vation context (Buyl, Boone and Hendriks, 2014).
in explaining the effects of generation and man- Similarly, the data only allowed for a categorical
agement diversity on family firm innovation. This indicator of family firms’ management composi-
does not imply that there are no agency effects tion and not a continuous measure of TMT diver-
present. Detrimental effects of agency costs might sity due to non-family managers (Kraiczy, Hack
have been compensated by RBV benefits. Further- and Kellermanns, 2014). Owing to the commu-
more, agency-related variables might moderate nity innovation survey’s anonymous data, we can
the revealed relationships. For example, different neither identify single companies nor investigate
governance modes, CEO duality or the presence TMT members’ background with the data sets. Fu-
of independent directors might cause different ture research might complement the analyses with
effects on innovation across different family firms’ such additional background variables.
settings. While we were unable to include such Future studies could also undertake a detailed
highly specific moderators as covariates in our investigation of the ways in which generational de-
secondary data analysis, future surveys should velopment and TMT interact to influence innova-
add them to further assess the robustness of the tion. Given that diversity and generational devel-
obtained findings. opments tend to add complexity to family firms’
The generalizability of our findings might also management, a mixed TMT’s positive effects might
be limited due to our sample comprising just Ger- decrease in later generations. While we had reason-
man family firms, which have been shown to have able support for positing hypotheses for the main
a special form of corporate governance (Berghoff, effects, we omitted investigations of interaction ef-
2006; Logue et al., 2015), or unique agency and fects, which would have been questionable due to
resource-based considerations. The innovation ad- the sample limitations since, for example, only 7%
vantage of later-generation family firms or those of the sample firms had mixed TMTs.
with TMT diversity due to non-family managers Socio-economic wealth (SEW) theory (Gómez-
may therefore not be observable in other coun- Mejı́a et al., 2007) assumes that family firm own-
tries. Other particularities, such as a strong focus ers and managers tend to prefer non-economic
on and benefits from exporting, may also bias the goals and affective needs (e.g. preservation of
results. Further work is needed to verify if family control and influence) to financial rationales. Al-
firm heterogeneity is as pronounced in other coun- though this study focused on agency theory and
tries. However, our findings demonstrate that both the RBV – since SEW theory seems to be rooted
aspects can work in favour of family firms if they in the behavioural agency model (Chrisman and


C 2019 British Academy of Management.
16 S. Hillebrand, T. Teichert and J. Steeger

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Sebastian Hillebrand has been active as a postdoctoral student at the Chair of Marketing and Inno-
vation at the University of Hamburg since January 2016. Before that he completed his BSc and MSc
studies in International Business Administration at the WHU – Otto Beisheim School of Management
in Vallendar, Germany. His primary research interests comprise the fields of innovation, entrepreneur-
ship and family business management.

Thorsten Teichert holds the Chair of Marketing and Innovation at the University of Hamburg. After
finishing his Diploma in Engineering at the Technical University of Berlin and receiving an MBA from
Union College, New York, he completed his PhD at the Christian-Albrechts-University of Kiel and
his habilitation at the WHU. His international research visits include Duke University, ESC Rennes,
the University of Stellenbosch and a visiting professorship at the University of Sydney.

Jonas Steeger has been active as a postdoctoral student at the Chair of Marketing and Innovation at
the University of Hamburg. After finishing his BSc studies in Agricultural Sciences at the University of
Hohenheim, Stuttgart, he passed through an MSc programme in General Management at the Stock-
holm School of Economics. His practical experience includes working as an associate consultant at
KMPG in restructuring and as a business entrepreneur in professional B2B services.

Supporting Information
Additional supporting information may be found online in the Supporting Information section at the end
of the article.

Appendix I. Post-estimated marginal effects of the Tobit regression model


Appendix II. Logit and Tobit regression results for alternative variable specifications
Appendix III. Regression Results with Innovation-Related Human Resource Slack
Appendix IV. Descriptive statistics on innovation planned for generation and management


C 2019 British Academy of Management.

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