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2011 – 2012

International
Business and
Management
This brochure contains information about the
bachelor programme. There are separate brochures
providing details about the master programmes.
Visit www.rug.nl/masters

CONTENTS

International Business and


Management in Groningen
1 Cross-border and cross-functional
1 Cross-cultural education
2 Facilities
2 About Groningen…

The content of the degree


programme
6 The Dutch education system
6 Propaedeutic phase
7 Post-propaedeutic phase
8 Master’s phase
11 Study abroad!

Student life
14 Introduction and student associations
14 Study progress supervision

After graduating
16 Another way to do it

Admission
18 Tuition fees

Information and enrolment


19 Information
20 Addresses

No rights whatsoever may be derived from the contents of this brochure.


Welcome to The Netherlands
Information for international prospective students

Situated in the north-west of Europe,


the Netherlands is the gateway to
Europe: one of the founding members
of the EU, high standards of
education, health care and social
equality, and close to most European
capitals.

University of Groningen
› 400 years of academic tradition and
innovation
› Leading research university
› Study in an international environment
› Dedicated to student involvement
programmes

Facts & Figures


› 27,947 students
› 3,100 international students
› 139 nationalities
› 9 faculties
› Bachelor, Master and PhD programmes
› 9 Graduate Schools
› 83 English-taught degree programmes
› 10 English-taught double degree
programmes
Admissions requirements Cost of living: relatively low

The latest Worldwide Cost of Living Survey shows that


Prospective students from outside living expenses in the Netherlands are modest compared
the Netherlands to cities like New York, Paris, London and Beijing. In fact,
Applications will be assessed on an it still enjoys one of the lowest costs-of-living in Europe.
individual basis. The admission procedure
includes evaluating your academic
credentials, this includes your pre-
university secondary school grades and Housing Language course
diploma(s), the number of math credits you € 260–450 / month € 100–450 / course
have earned and your English proficiency. (administration € 300 once)

Application Food Security deposit


For International Business and Management € 200 / month € 325 / year
(IB&M) you have to apply early because
of the numerus fixus. IB&M has a limited
number of places available. Details on the Money Bicycle
selection procedure for 2011–2012, the € 55 / month € 45–110 / used bike
numerus fixus and the deadlines can be
found at www.rug.nl/feb/numerusfixus.
Insurance Total
Tuition Fee € 75–100 / month € 9,000–10,000 / year
› EEA-students € 1,672
› non-EEA students € 6,800

Books and other study materials should


come to no more than € 650 per year.

GRONINGEN
AMSTERDAM

www
› www.rug.nl/feb/prospectives
(for details about admission and tuition fees)
› www.rug.nl/feb/numerusfixus
(details on the selection procedure)
› www.feb-international.com
(student ambassadors)
› www.rug.nl/howtoapply
(application other students)
› www.rug.nl/insandouts
(practical information in English)
INTERNATIONAL BUSINESS AND MANAGEMENT IN GRONINGEN

The recent worldwide economic developments have caused quite some


controversy and confusion, but it has made one thing absolutely clear:
employers need graduates with the appropriate academic skills who can
think and act on a global scale.

What is the difference between doing business in India or in Germany? management perspective. You will learn to understand local, regional,
How does a firm deal with the chances and challenges of inter- national and international issues. Imagine a multinational that operates
nationalization? Setting up a factory abroad or expanding your market under regulations and laws that differ from one location to another.
to other countries is not an easy task. If you like business cases like these, It will be your task to manage the linguistic barriers, foreign exchange
International Business and Management (IB&M) might be the right and political risk. It goes without saying that international business
choice for you. The IB&M programme is a profile within the Bachelor’s requires a diverse set of skills.
degree in Business Administration (‘Bedrijfskunde’ in Dutch). The pro-
gramme focuses on dealing with economic, cultural, legal and political Cross-cultural eduction
issues in an international business situation. If you choose to study IB&M, Many things influence our behaviour, and culture is one of the most
from day one you will be in an academic and distinctly international powerful of them. During the IB&M programme you will learn to be
environment. Everything will be in English, and you will develop sensitive to cultural differences, customs and social norms. You may find
substantial academic skills that will help you start a career in diverse that you need to make changes in your product or service in response to
work fields. differences in consumer tastes and expectations, in order to marketing
what you have to offer based on given social norms. Business practices
Cross-border and cross-functional themselves are not free of sociocultural influences. You will learn to
The Business Administration degree programme teaches to think criti- adapt your management style and techniques, and change the way you
cally at an academic level about organizations, organizational problems deal with your employees, investors, suppliers and distributors. All of
and possible solutions. Graduates of Business Administration are jacks- these topics are covered in the programme. You will also start learning
of-all-trades. During the programme you study business processes, another language in addition to English and your own. You will
human behaviour in relation to work, marketing, information systems professionally be instructed by several members of academic staff from
management, law and economic aspects of the business world. You will outside the Netherlands and hear guest lecturers from abroad as well.
also develop a general understanding of management and organization. You will study and work on projects together with fellow students from
Of course, IB&M focuses on the international context of this around the world. You will study for at least a semester at another
academic institution outside of the Netherlands.

A ‘DIFFERENCE’ PROGRAMME…
Studying multinational firms is an important part of the programme. They
are responsible for a big share of world production and trade, and also play
a big role in the international diffusion of technological and managerial
knowledge. Many multinationals are major employers. In some countries,
this means that they are powerful engines for social change, especially in
hiring and promoting underemployed women and minorities. Global NGOs
The building of the faculty provide humanitarian aid in the short term and training for the future.


INTERNATIONAL BUSINESS AND MANAGEMENT IN GRONINGEN

Students sometimes expect IB&M to be a managerial practice how-to About Groningen…


programme. This is not the case. Students do learn some techniques, but The city of Groningen is a great place to live! It is fun and vibrant and as
more importantly they study business theories as well as organisations roughly one out of every six residents is a student, you will feel right at
and their settings. It is their intellectual understanding and their home. Groningen is large enough and has enough variety to be
sensitivity to differences in perceptions and approaches that equip them interesting and enjoyable, but small enough to mean that you’ll be able
to correctly analyse situations - when and where they arise - and to to conveniently get around by bike. You will soon find out that the
determine effective responses across their entire careers. These are the cultural activities, nightlife, sports facilities and recreational
focus of IB&M. opportunities are excellent!

Facilities
Surroundings are important. Our buildings are modern, comfortable www
and well equipped. The central library of the university has a core › www.rug.nl/feb/bscibm (more about the course of study)
collection for each discipline. We also have our own library with an › www.rug.nl/feb/studiekiezers (information for Dutch prospective students)
extensive – and always growing – economics and business collection, › www.feb-international.com (student ambassadors at Groningen)
plenty of study spaces, meeting rooms, and a plaza café for short breaks. › www.rug.nl/feb/streetview
There is free wireless internet access throughout the complex so you can › www.rug.nl/honours (Honours College University of Groningen)
go on the Internet, read and send email, and check for updates on the
student intranet (‘nestor’) wich links to just about all programme-
relevant information.

Is this the programme for you? IB&M is challenging and fast-paced. You need to start with good study skills, a good command
of English, and a firm grasp of mathematics and economics. To have a successful career in international business, you will need to be receptive
to different ideas, and be willing to challenge some of your own.

Roshni van Zeijst (18)


first year student in International Business and Management

‘At first I didn’t know what I wanted to study, but I soon realized I’ve always had a
feeling for business. It runs in the family: my father and brother are both working in
the business world. This is why I ended up choosing International Business and
Management.
I believe it is a very rich programme because it covers basically every aspect of the field
of business, including law and economics. As the name already suggests, it is a very
internationally oriented programme. This is something I particularly like, as I hope

Study to see more of the world one day. The academic year is divided into four blocks, during
which you follow four separate courses at the same time.
Beforehand, I expected the courses to be more integrated with each other. However,

something I noticed a lot of repetition of theory at some points throughout the year. Still, I really
like the programme as it is, and the only thing that I would advise future students to

you like!
do is to study something you like!’


INTERNATIONAL BUSINESS AND MANAGEMENT IN GRONINGEN

Think about it…


Starting up a branch office in New York is not the same as setting up a
factory in New Delhi. What IB&M does, is help you to acquire the knowledge
and analytical skills you will need to confidently handle business
possibilities and challenges, whatever and wherever they might be.
The programme also gives you many opportunities to increase your
cultural IQ. Where better to do that than at a university in the centre
of Europe?
UNIVERSITY OF
GRONINGEN
27,947 students altogether
778 Bachelor’s students in
International Business and
Management
5,971 first year students
altogether
315 first year students in
International Business and
Management
3,100 international students
from outside the Netherlands
5,500 employees
571 professors
58 Bachelor’s programmes
114 Master’s programmes
9 faculties
190 buildings
400,000 square meters of
facilities
525 million euro annual budget

EXCELLENCE ALLOWED!
Gifted and motivated students
are given the opportunity to make
the most of their talents via the
University of Groningen Honours
College. Completing this challen-
ging programme will result in
an additional Honours diploma.
Students follow special Honours
workshops and other deepening
courses alongside their usual
Bachelor’s degree courses. They
also organize guest lectures and
company visits. Students also
follow a number of broadening
courses and training programmes
with Honours students from other
faculties. There is a selection
procedure. More information:
www.rug.nl/feb/excellenceallowed


INTERNATIONAL BUSINESS AND MANAGEMENT IN GRONINGEN

Prof. dr. Luchien Karsten (62)


Professor in International Business and Management

‘We describe our programme as cross-border, cross-cultural and cross-functional. That


means that when we think business, we think globally - physically, socioculturally, and
pedagogically. That way of thinking is reflected in my own career. I have felt at home in
universities in Burkino Faso, England, France, Indonesia, Russia, and Scotland, and
have worked closely on research and development projects with colleagues from across
Africa, Asia and Europe. My degrees are in economics and philosophy, my teaching in
business, management, and history, and my research published in Dutch and English in
Get management and sociology academic journals.
We are doing all that we can to help students learn to think globally too. We send them

students ready around the world to study and intern, immerse them in cultural diversity, and provide
them with training across academic disciplines. Many firms today implement cross-
functional teams that manage business processes across the traditional boundaries of

for a place on functional areas. What we do is get students ready for a place on the team.’

the team


THE CONTENT OF THE DEGREE PROGRAMME

The Bachelor’s degree programme in International Business and


Management consists of two phases: the propaedeutic phase (first year)
and the post-propaedeutic phase (second and third years).

The Dutch education system We use the European credit and transfer system (ECTS) which expresses
An academic year has two semesters of 21 weeks each, September to course workloads and learning outcomes in terms of credits. Generally
February and February to July. Teaching is done with lectures, tutorials speaking, one credit represents 28 hours of time spent reading and
and practicals. It is important that students prepare ahead for lectures studying, attending classes, participating in small groups, working on
as all of the material cannot be covered in the time allotted for them individual and team projects and the like. As students are required to
alone. Lecturers focus on main points and on particularly difficult devote more time to some courses, the number of credits per course
aspects of the assigned literature. Material is explained in more detail varies, for instance five credits for one course and ten for another.
in smaller classes and tutorials. Students also discuss the readings and It takes 180 credits to earn a Bachelor’s degree.
lectures and go over individual assignments and joint work in the
tutorials. Practicals give students an opportunity to work together in still Propaedeutic phase
smaller groups on assignments and presentations. Usually there is at All IB&M students participate in the same courses the first year of the pro-
least one written exam as they are a way to gage progress. Course gramme. These cover the fundamental disciplines of international busi-
grades normally are calculated based on exam results and grades earned ness, the history of management, international management, economics,
on assignments. financial accounting, as well as international marketing and

To merge or not to merge?


At the beginning of June 1995 everything looked good for the merger of Upjohn, a pharmaceutical
company headquarted in the US, and Pharmacia AB, a Swedish firm with Italian operations.
The Kalamazoo, Michigan, based integration team was already busy scheduling three-way meetings
for the coming two months. But there was a hitch: While Americans get two weeks of vacation
annually, and take them when it best suits the needs of the company, Swedes spend the whole month
of July at their lakeside cottage, and Italians traditionally take off all of August. The US team had to go
back to square one, putting most things off until September.


THE CONTENT OF THE DEGREE PROGRAMME

international business law. You will also build a solid base in statistics. International Marketing
The first year features extensive training in how to read and write International Marketing is the study of how firms develop new products
academic English. Some of the courses in year one are detailed below. or adapt existing ones to meet the needs of customers beyond their
own country, how they price and promote such products, and how they
Introduction to International Business handle their distribution.
This course is an overall introduction to the International Business and
Management Bachelor’s programme. It shows how, in spite of advances All of these first year courses will form your toolkit. Research Methods
in trade and investment, countries still differ in cultural, economical, and will help you make the most of it in carrying out research. Finally, your
political environments. It analyses internationalisation strategies and training in English is crucial if you want to operate internationally. You
modes of entry into foreign markets, as well as international production, may read more about all of these courses in the online course catalogue
marketing, financial, and human resource management strategies. Ocasys.

International Management At the end of the first year you will be issued with a binding study advice.
In this course you will focus on how people behave in organisations, We presume that you will obtain all your credits. If you have not yet
particularly what motivates them, how they perceive and interpret the earned forty of the sixty credit points, you will have to stop your studies.
behaviour of others and communicate with them, how they handle You must also complete the first-year programme within two years.
conflicts, and how they exert or resist leadership.
Post-propaedeutic phase
International Business Law In the second and third years of the programme you will build on the
Firms that do business internationally often have to contend with propaedeutic coursework and deepen your knowledge. You will take
complicated legal issues. A basic knowledge of international business further courses in international management, financial management
law is therefore essential. and management accounting, international economics, international

Eat, drink and be global


The Pulitzer Prize winning columnist Thomas Friedman writes in his book The World is Flat that new
communication and transportation technologies have drastically reduced international differences.
Many see Friedman’s book as an update on the relentless advance of globalisation. Yet, a cursory look
at European statistics shows profound and enduring differences even in what we eat and drink.
In 2008 the per capita consumption of wine in Luxemburg was 61 litres per year, more than three
times that of the Netherlands.


THE CONTENT OF THE DEGREE PROGRAMME

Mercedes-Benz and Volkswagen in China


The course Management of International Business Organizations (MIBO) calls for formulating a
research question, finding secondary data resources, and operationalising the constructs. One recent
MIBO project was an investigation of how Mercedes-Benz and Volkswagen tried to enter the Chinese
market. Which strategy did they choose? Where did they locate their plants? Which cultural
differences had to be resolved? You will answer questions like these in your MIBO research project.

business law, research methods and statistics, and also take French or The final stage of the Bachelor’s programme is the writing of a thesis.
Spanish. You will do a lot of reading and independent studying. You will That thesis will test your ability to apply all the material you have
go to classes and the lectures of guest speakers, participate in small dis- mastered and the research and writing skills that you have acquired
cussion groups, work on team projects, attend workshops and seminars, throughout the programme to a particular research question.
and take short study trips.
Master’s phase
Study outside the Netherlands After earning your Bachelor’s degree you may decide to go directly onto
Once you have met the requirements of the first part of the programme, the job market. However acquiring additional knowledge and further
ideally by the end of the second year, you will spend a semester abroad at improving your research skills may give you many more career
one of our many partner universities in Europe, Latin America, Australia, opportunities. The MSc in International Business and Management is a
North America, or Asia. This is a major opportunity to further develop one year programme focusing on the management of multinational
your cross-cultural and language skills and you will be able to take enterprises. In the second semester of that year you will write a
courses in which your host institution has a particular expertise. Master’s thesis which can be combined with an internship. The MSc in
International Business and Management has two specializations
IB&M students have to hit the ground running! With an obligatory besides the regular Master’s programme. The specialization International
semester abroad, students have just five short semesters to do a lot of Financial Management focuses on the financial management of
work. If they fall too far behind in the beginning, they will not be able multinational enterprises. For this programme you will spend one
to meet the strict mid-programme requirements that must be fulfilled semester at Uppsala University in Sweden and one in Groningen.
before they can go abroad. Not meeting that first big deadline means The other specialization is the Dual Award in Advanced International
postponing the semester outside the Netherlands until the second Business Management and Marketing in cooperation with the University
half of the third year, and that means returning to complete the final of Newcastle in the UK. You will study one semester in Groningen, one
semester the next September. This means some students will have to in Newcastle and write your thesis in either Groningen or Newcastle.
wait another seven months before starting a Master’s programme.
So be warned!


A solid
footing in
management
Diana Tircomnicu (21) Bachelor’s student in International Business and Management

‘I’m from Romania. The flight from Bucharest to Amsterdam takes less than three hours, yet for a long time the rest of Europe was a
world apart - not anymore! There are definitely still differences though, and the approach to advanced studies is one of them. At the
University of Groningen as students progress they have more autonomy, a real say in what they study. This means that when I’m
finished I’ll have exactly the kind of solid footing in management that I came here to get.
I remember back when I applied feeling that I was making a very brave leap. In fact, it turns out not to have been so hard, in part
because I’ve had plenty of help. Now I’m involved in the student ambassadors project. We try to help others decide if this is the place
for them, and if they do come here, to make the most of their experience.
I was just a toddler when the transformation in Romania began in 1989. I’m at Groningen because the way I see it, what happens next,
not only in my country but also around the globe, depends on my generation.’

› Diana tells more about her Bachelor’s project in a video on www.rug.nl/video/ba-ibm


THE CONTENT OF THE DEGREE PROGRAMME

BACHELOR’S PROGRAMME International Business and Management

FIRST YEAR (propaedeutic phase) SECOND AND THIRD YEAR

English Financial Management Elective:


Introduction International Business Information Systems Management Emerging Markets
History of Management International Economics and Trade International Business Negotiations
International Management International Business Law International HRM
Financial Accounting Organisational Change Business Ethics & Corporate Social
International Business Law Comparative Country Studies Study abroad (one semester third year)
International Marketing Management Accounting & Information International Strategic Management
Statistics Management International Financial Management
Economics Strategic Management Managing International Business
Research Methods Statistics Organizations
Spanish or French Bachelor’s Thesis

What’s the difficulty? The programme is entirely in English. Some students feel quite at ease speaking English, but find that it takes them
considerably more time to read and write English than their own language. Usually, the more they work in English, the better and faster they become.
Students who do not have sufficiently strong backgrounds in mathematics and in economics are likely to find Financial Accounting and International
Economics and Trade especially challenging. We are aware of the potential stumbling blocks and provide supervision and support. It is important that
students seek help when they need it.

ACCESSIBLE MASTER OF SCIENCE DEGREE PROGRAMMES


› Business Administration, 9 specialisations:
Business and ICT
Business Development
Change Management
Finance
Marketing
Operations and Supply Chains
Organisational and Management Control
Small Business and Entrepreneurship
Strategy and Innovation
› International Business and Management, 2 specialisations
International Financial Management (18 months)
Advanced International Business Management and Marketing (17 months)
› Research Master Economics and Business (24 months)
› Teacher Training in Economics and Business (24 months)*

* Two degrees are conferred, a Masters in your area of concentration and another in
Education and Communication of Economics and Business Studies

10
THE CONTENT OF THE DEGREE PROGRAMME

STUDY ABROAD!
There are roughly a thousand Groningen students taking practical matters such as visas, and put you in touch with
classes, doing senior projects and working in internship students and academic staff from outside the Netherlands
positions outside of the Netherlands each year. If you choose who are at Groningen and who may be able to help you. The
this programme you will be required to spend one semester of exchange coordinator will be able to inform you about
the third year abroad. We believe that these are valuable earning transferable credits while you are studying away from
educational and life experiences, and actively facilitate Groningen.
them. You can apply to spend a semester at one of dozens of Not only do we want our students to experience studying and
Groningen’s partner universities, choose from other living outside the Netherlands, but we also open our own
institutions with which we have established relationships or doors. You are sure to meet one of the 3100 students from
find a place abroad yourself. It is important that you begin other countries who come here annually to study, hear one of
planning your semester abroad well in advance. The Exchange the many guest speakers from outside the Netherlands or be
Office can give you valuable information about the many taught by academic staff members from abroad.
programmes and grants that are available, let you know about

11
THE CONTENT OF THE DEGREE PROGRAMME

A guide to successful investment


Your Bachelor’s thesis will give you a chance to demonstrate your ability to think at an advanced
academic level. For example, one student carried out research at a Dutch company that wanted to
help Dutch entrepreneurs do business in emerging countries. That company also considered the
possibility of helping firms from emerging countries to invest in Europe. The student identified under
which conditions such investments can be successful, and came up with useful guidelines to avoid
potential problems.

12
THE CONTENT OF THE DEGREE PROGRAMME

Other MSc Programmes


The University of Groningen offers several other Master’s programmes, CAREER OFFICE: CAREER ACTIVITIES
including the MSc in Human Resource Management, a two-year Research AND INTERNSHIPS
Master’s programme in Economics and Business that will prepare you for Making the transition from student to professional is a challenge that
a career in academia and the MSc in Business Administration with nine starts as soon as you start to study. During your degree programme
specialisations. you will have several opportunities to prepare, like doing an internship,
attending congresses and career activities, or going abroad. The Faculty
www of Economics and Business Career Office helps you to exploit these
› www.rug.nl/feb/bscibm opportunities. It has an overview of internship offers and provides
› www.rug.nl/feb/programmes (overview of courses) information about internships, career activities and the labour market. You
› www.rug.nl/feb/msc (Master’s degree programmes) have access to a network of interns who share their experiences through
interactive blogs, and the career calendar is an overview of
current career activities for students. More information:
www.rug.nl/feb/career

What’s in a name?
The taste of a Coca-Cola in the Netherlands is not the same as it is in Nigeria. Firms know that tastes
are not universal. Sometimes it is the domestic brand name of a product that does not translate well.
For example, it is doubtful that English speakers would want to guzzle Japan’s most popular sports
drink, Pocari Sweat, or the French soft drink Pschitt. Would you choose White Elephant batteries, buy
Darky toothpaste, or feel comfortable putting your savings into South Korea’s Wooribank?

13
STUDENT LIFE

Your life as a student in Groningen will start with the general


introduction week for all first-year students at the University
of Groningen (KEI-week).

Introduction and student associations However, we will of course help you to do so. Together with other first-
The KEI-week is the perfect way to get to know the city and learn about year students, you will be assigned to a mentor group with a mentor. This
all the cultural and sports activities for students in Groningen. At the senior student will help you quickly find your way around the Faculty.
end of August all incoming students can attend the introduction of the There are about 15 students in a mentor group. These are also the
Faculty of Economics and Business (FEB). Here, new students learn students you will share tutorials with. This small-group approach results
everything they need to know about studying at FEB. You can also attend in a lot of contact between students and between students and lecturers.
the introduction camp of the Economics and Business student Faculty You will have a progress meeting with your tutor (lecturer-supervisor)
Association (EBF). One of the things that students will find out about is after every exam block. If you have specific studying problems, for
EBF itself, an organisation open to all students in the faculty that example with exams, funding or study delay, you can call on the Faculty’s
organises conferences and symposia, arranges company visits and study study advisors. If you have questions about studying in general, you can
trips, and sponsors many other activities. International Business and go to the University Student Desk.
Management students will be especially interested in associations like
AIESEC and MARUG. www
› www.ebfgroningen.nl, www.marug.nl, www.aiesec.nl (student associations)
Study progress supervision › www.keiweek.nl (introduction)
Unlike at secondary school, at university you are not supervised so › www.groningenlife.nl (student life)
closely. We expect you to work independently and plan your studies. › www.lefier.nl, www.kamernet.nl (finding rooms)

GRONINGEN, YOUR
STUDENT CITY
187,295 inhabitants
52,000 students
33,700 or so student residences
54 student sport associations
36 pizza shops
199 bars
8 discotheques
2,743 café terrace seats
7 laundries
94 employment agencies
24 music stores
65 driving schools
31 bicycle repair shops
3,345 student weblogs
1 Best City Centre in the
Netherlands 2006

14
Many
opportunities
to join an
organisation
Valdis Salaks (20) Third year student in International Business and Management
‘Groningen offers many activities in addition to studying. You will have many opportunities to join an organisation with people you’ll
really enjoy being with. For instance, if you want to be in the best physical shape in your life, look into ACLO, a sports organisation
that offers a variety of sports activities in which you can participate.
At home in Latvia and while I was in high school in the US I played basketball. That’s why in my first year here I joined basketball club
Moestasj. I was on a team with Dutch and international students, Bachelor’s and Master’s students, PhD-students and some were
alumni. Playing B-ball with people with such different backgrounds and age broadened my own student experience.
I advise everyone to do the same. Join a club. Become a member and be part of the culture. And because practices are in the evening, it
should not interfere with your studies. I’m on schedule so far. It’s a three year programme and I am planning to graduate in three years.
Finally, I can say that finding a nice apartment sometimes can be difficult, but through my Moestasj connections I got one really fast.’

15
AFTER GRADUATING

IB&M can be the starting point for a satisfying career in international


management. It is possible to go directly onto the job market with a
Bachelor’s degree. However, earning a Master’s degree significantly
increases your career options and allows you to eventually reach
higher levels in management.

A Master’s in International Business and Management will give you the sales manager, product manager or human resource manager. But
credentials to work for a multinational firm, and any number of numerous other career opportunities will lie ahead of you. This of course
governmental institutions and international organisations. If you were depends on the choices you make during and after studying. Many
to choose the Research Master’s you could move into academia, perhaps organisations also offer traineeships and junior positions which will
decide to go further and earn a PhD. Plenty of multinationals will be introduce you to the different types of activities.
interested in students with an academic degree in business. For instance
companies like Microsoft, Siemens, Capgemini, Toyota, Samsung, Ahold,
Heineken, Unilever, Ikea, Zara, H&M and Virgin all need internationally www
trained employees. Your position within these kind of organisations can › www.rug.nl/feb/alumni (graduates site)
vary from export manager or international marketer, to international › www.rug.nl/feb/SOM (research school)

Another way to do it…

Lutz Bönisch Liesbeth Björn van


started a 2-year Bloemendal Coeverden
trainee programme works as a currently works at
with the insurance controller for Microsoft Netherlands.
company Allianz in Parker Hannafin, an During his study
Germany. His focus is American multi- period he spent a
on serving customers national that just semester in Sweden,
as a field service acquired a company took an extensive
representative. Lutz with operations in language course in
was recruited into his Austria and Germany. Spain, and also
new job out of an internship with the same She is heading up the team handling the worked in Peru. His final thesis was on the
company. Prior to his studies, Lutz did an accounting and financial aspects of the strategic and operational implications of a
apprenticeship in banking. acquisition implementation. firm going international. All of these
ingredients helped him to get his job at
Microsoft.

16
AFTER GRADUATING

Doris Fahle (26)


It turned Working graduate at Deloitte

‘I’m from Germany and have studied there, in Austria and in the Netherlands. Along the

out to way I had traineeships in Germany, Portugal, Morocco and Spain, and developed an interest
in renewable energy.
I first made contact with Deloitte, where I now work, at an energy conference. I was

be good fortunate to be able to combine a five-month internship at Deloitte with writing my thesis
on renewable energy projects. There are advances all the time in ways to improve efficiency
and reduce CO2 emissions. It’s fun to be a part – however small – in a wave of the future.

training When I was getting my Master’s degree, each new module I took called for gathering,
absorbing and applying information. That turned out to be good training. Now when I’m
assigned a project I don’t have a lot of time for preparation. The faster I can take in what
I need to know and apply it, the more successful I am in my job.’

17
ADMISSION *)

VWO HBO X
VWO/HBO

WITH A DUTCH VWO DIPLOMA WITH A DUTCH HBO DIPLOMA NO DUTCH VWO OR HBO DIPLOMA?
Candidates with the profiles Economics & With a HBO propaedeutic certificate it is If you do not have a Dutch VWO or HBO
Society, Nature & Health or Nature & also possible to enter the programme, diploma but are 21 or older, you may
Technology can immediately enter the on the condition that you meet the required take the university admission exam, the
Bachelor’s programme. The profile Culture level of mathematics. You must at least ‘colloquium doctum’, for a fee of € 100,–.
& Society must be complemented with have taken mathematics A12 or B1 (now If you pass, you will be admitted to the
mathematics A or B. mathematics A or B) at Dutch VWO level. Bachelor’s degree programme.

www Tuition fees for Dutch students


› www.rug.nl/feb/studiekiezers (Dutch)
› www.rug.studielink.nl (application Dutch students)
› www.rug.nl/hoezithet (practical information
Dutch students)
› www.duo.nl (financial assistance Dutch students)
2 There are no costs in addition to the tuition fees, € 1,672 for the
2010–2011 academic year. Books and other study materials should
come to no more than € 650 per year.

NUMERUS FIXUS
The bachelor Business Administration (in Dutch) and its English taught
profile International Business & Management has a limited number of
places available. Details on the selection procedure for 2011-2012, the
numerus fixus and the deadlines can be found at:
www.rug.nl/feb/numerusfixus.

LEVEL OF REQUIRED MATHEMATICS


The website www.rug.nl/feb/mathtest will provide you with information,
exercises, suggestions for reading and sample tests on the faculty’s
required mathematics level. The faculty offers a Mathematics Entrance
Examination twice a year for students with a Maths deficiency. The exams
are only open to students already living in the Netherlands.

* ) Information for Dutch applicants.


Admissions information for international applicants can
be found in the inside cover of this brochure.

18
INFORMATION AND ENROLMENT

Would you like to have more information about this programme or › Afternoon programme: current students and faculty members will be
others? We invite you to visit one of our information events. available to answer questions

Information Day Student for a Day


Friday, 5 November 2010; registering in time is compulsory On Thursday 9 December 2010 and Thursday 7 April 2011;
› All Bachelor’s programmes, including IB&M registering in time is compulsory
› In and around the Academy building, city centre Groningen › For prospective students who have almost made up their minds
› Each programme gives a short presentation › Intensive programme at one degree programme
› Talks on housing, student life, etc. › The programme depends on the degree programme: lecture, tutorial,
› Student Activity Fair practical, dinner in the city
› Many other degree programmes organize a ‘student for a day’
Open Day on Location programme, but not all degree programmes
Friday, 4 March 2011; registering in time is compulsory › Register with the degree programme itself, via www.rug.nl/feb/eds
› All Bachelor’s programmes, including IB&M
› Visit programmes on location More information is available at www.rug.nl/studiekiezers, or from the
› Learn about one or two programmes Communication Office at (31) (050) 363 9011.
› Lecture, representative class, tour of the facilities, information booths
Enrolment
Last Minute Information Day Dutch nationals may enrol directly at rug.studielink.nl. Apply for
Friday, 10 June 2011 ‘Bedrijfskunde’ (Business Administration, profile IB&M). Studielink is an
› Morning programme in the Academy building online service for higher education in the Netherlands, including
› Workshops on how to chose the programme that fits you best, information on financial assistance. Applicants from outside the
information booth Netherlands may enrol at www.rug.nl/howtoapply.

19
INFORMATION AND ENROLMENT

Friday, 5 November 2010 For questions about enrolment, financial International Business and Management on
Information day matters, etc. the Internet
University Student Desk www.rug.nl/feb/bscibm
From November 2010 +31 (0)50 363 80 04
Dutch student enrolment at www.rug.nl/hoezithet Enrolment Dutch students
www.rug.studielink.nl. www.rug.nl/insandouts via rug.studielink.nl
Students from outside the Netherlands Helpdesk Studielink
enrolment at www.rug.nl/howtoapply For questions about on-site events +31 (0)88 424 76 00
Apply for ‘Bedrijfskunde/Business Communication Office
Administration, profile IB&M’ +31 (0)50 363 90 11 Enrolment international students
studiekiezers@rug.nl via www.rug.nl/howtoapply
For application deadlines for IB&M please go www.rug.nl/studiekiezers
to www.rug.nl/feb/numerusfixus. Information about Numerus Fixus
For questions about the programme www.rug.nl/feb/numerusfixus
Thursday, 9 December 2010 Faculty of Economics and Business
Student for a Day Student Support
+31 (0)50 363 89 00
Friday, 4 March 2011 www.rug.nl/feb/studentsupport
Open Day on Location

Thursday, 7 April 2011
Student for a Day

15 April 2011
Deadline for international applicants

15 May 2011
Deadline for Dutch applicants

Friday, 10 June 2011


Last Minute Information Day

August 2011
General Orientation Week (KEI-week),
Presentations by representatives of student
associations and tours of the Faculties

Monday, 5 September 2011


Official start of the academic year

20
FOR MORE INFORMATION
In addition to this brochure there are two others that may be of
interest to you: Studeren in Groningen (available only in Dutch) gives
information about all of the Bachelor’s programmes, and International
Bachelor’s Degree Programmes (in English) which provides information
only on the Bachelor’s programmes that are entirely in English.
In addition to comprehensive information about individual programmes
at the University of Groningen, both of these brochures provide
information about admission, application, registration, accommodation,
student life, facilities for the disabled, language courses for students
from minority groups, opportunities after graduation and more.

You can order Studeren in Groningen by visiting


www.rug.nl/studiekiezers, and International Bachelor’s Degree
Programmes by www.rug.nl/propectivestudents.

21
www.rug.nl/studiekiezers

www.rug.nl/internationalstudents

September 2010
86 Colophon Publication Communication Office, University of Groningen Text Gracefully Put Lay-out In Ontwerp Photos Johan Zwart, Elmer Spaargaren, Peter Lowie