Media & Press Kit

This information packet will be useful in learning more about our

organization. For further inquiries, please visit our website:

www.stopalcoholdeaths.com

or contact Evelia Polastre at 202-507-9165

Contents
 Recent Press Releases
 Backgrounder
 Fact Sheet
 Bios
 Contact Sheet

www.stopalcoholdeaths.com
FOR IMMEDIATE RELEASE: CONTACT:
Shevonne Polastre
3496 Lacrosse CT
Woodbridge, VA 22193
202-670-1448
sp@stopalcoholdeaths.com
http://www.stopalcoholdeaths.com
Stop Alcohol Deaths, Inc. (S.A.D.) Releases PSA for Alcohol
Awareness Month
Non-profit organization creates public service announcement video to bring awareness to alcohol poisoning for
Alcohol Awareness Month.
Washington, DC, March 23, 2011 – Stop Alcohol Deaths, Inc., a 501(c)(3) non-profit organization bringing
awareness to alcohol poisoning, has created a public service announcement (PSA) video to celebrate Alcohol
Awareness Month. Alcohol Awareness Month is an opportunity to raise awareness of alcohol abuse and
encourage people to make healthy, safe choices.
Drinking too much alcohol can lead to health problems, including alcohol poisoning, hangovers, and an
increased risk of heart disease. According to the Centers for Disease Control and Prevention, alcohol-related
accidents and health problems cause more than 79,000 deaths a year. In a World Health Organization report
released in February, they found that 2.5 million people die of alcohol a year.
Skyworks Pictures, http://skyworkspictures.com, produced the video that features Renee Skye and Dex Curi as
the main actors.
The video shows a young woman who starts binge drinking after a fight with her boyfriend. She drinks one too
many drinks, lies down, and closes her eyes never to wake up again.
“After losing my sister to alcohol poisoning, I want to educate as many people as I can so that no one loses a
loved one like I did,” says Shevonne Polastre, Founder of S.A.D., “The video shows the lack of awareness that
binge drinkers and the people around them have on the dangers of it .”
S.A.D. is releasing the PSA video in support of Alcohol Awareness Month. Please visit
http:/stopalcoholdeaths.com for more information about alcohol poisoning and ways to help. To view the video,
check out the S.A.D. YouTube Channel, http://www.youtube.com/stopalcoholdeaths.
About S.A.D.
Stop Alcohol Deaths, Inc. (S.A.D.) is a 501(c)(3) non-profit organization that’s major goal is to educate the
youth and adolescent in the United States about the dangers of acute alcohol poisoning and binge drinking. They
are committed in teaching people of alcohol –poisoning effects, symptoms, and what to do is someone is
suffering from alcohol poisoning. Please visit our site at www.stopalcoholdeaths.com or call us at 202-670-
1448.

www.stopalcoholdeaths.com
FOR IMMEDIATE RELEASE: CONTACT:
Shevonne Polastre
3496 Lacrosse CT
Woodbridge, VA 22193
202-670-1448
sp@stopalcoholdeaths.com
http://www.stopalcoholdeaths.com
Cupcake Fundraiser to Support Alcohol Awareness Month
DC-based non-profit organization will host cupcake fundraiser to support Alcohol Awareness Month.

Washington, DC, April 11, 2011 – April marks Alcohol Awareness Month, and Stop Alcohol Deaths, Inc., a DC-
based 501(c)(3) non-profit organization will be having a cupcake fundraiser at Baked & Wired , located at 1052
Thomas Jefferson Street NW, Washington, DC 20007, on April 28, 2011 for a power hour from 7:00 p.m. to 8:00
p.m. to help bring awareness to alcohol poisoning and binge drinking. Alcohol Awareness Month is an
opportunity to raise awareness of alcohol abuse and encourage people to make healthy, safe choices. For $10,
supporters will get a cupcake of their choice, and the rest of the money will be donated to help S.A.D. build a
school program for middle schools and high schools around the United States.
“This fundraiser is a great opportunity for DC to support Alcohol Awareness Month,” says Shevonne Polastre,
S.A.D. Founder, “Our community can come together to bring awareness to alcohol-related deaths by coming out
and having a delicious cupcake from Baked & Wired instead of having one too many drinks.”
Drinking too much alcohol can lead to health problems, including alcohol poisoning, hangovers, and an
increased risk of heart disease. According to the Centers for Disease Control and Prevention, alcohol-related
accidents and health problems cause more than 79,000 deaths a year.
Baked & Wired has become is a Georgetown staple since 2001. The bakery serves delicious handcrafted baked
goods of all kinds, including cupcakes, cookies, muffins, and pies. They also are known for their variety of
coffees and teas that has given them a reputation for giving customers an experience that makes them keep
coming back. Please vis it http://bakedandwired.com.

S.A.D. will be having three special giveaways at the fundraising event for all participants.
Additionally, free T-shirts will be given to the first ten supporters.

About S.A.D.
Stop Alcohol Deaths, Inc. (S.A.D.) is a 501(c)(3) non-profit organization that’s major goal is to educate the
youth and adolescent in the United States about the dangers of acute alcohol poisoning and binge drinking. They
are committed in teaching people of alcohol –poisoning effects, symptoms, and what to do is someone is
suffering from alcohol poisoning. Please visit our site at www.stopalcoholdeaths.com or call us at 202-670-1448.

www.stopalcoholdeaths.com
 Backgrounder
On January 26, 2010, our beloved daughter, sister, aunt, cousin, niece, granddaughter Kristine
Polastre passed away due to acute alcohol poisoning. It was a sudden and devastating loss. When we
would tell people how Kristine died, we would usually get a puzzled look, and a response that they
never really thought about alcohol death. We knew that we had to tell her story, so that we could tell
people about the dangers of drinking too much in such little time. Our hopes are that we can help save
lives, so that another family never has to experience the loss that we are constantly feeling.
When people think about alcohol deaths, they usually think it’s due to drunk driving. According
to the Centers for Disease Control and Prevention, the number of alcohol-induced deaths, excluding
accidents and homicides, is 79,000 in the United States. This year, the World Health Organization
(WHO) released a report indicating that 2.5-million people around the world die of alcohol-related
deaths. Of those, the majority are children and women.
Our major goal is to educate the world about this socially-accepted silent killer. We are
committed in teaching people the signs to look out for, what to do if someone is suffering from alcohol
poisoning, and what happens to their bodies.
Alcohol poisoning can happen to anyone, be it if he/she is an alcoholic or not. We’ve heard the
stories of college students who binge drink one night to never wake up again. It is a growing problem,
and so it’s time that we realize that before it’s too late. 13 drinks in an hour’s time can cause a person’s
body to shut down. Even if you do not die from drinking too much in such little time, you could end up
with other types of damage (brain, liver, etc.) to your body.
In the near future, S.A.D. plans to develop a school program tailored to middle schools and high
schools that will help bring awareness to this socially-accepted, silent killer. This will allow decrease
the high number of alcohol-related deaths by reaching adolescents when they are starting to form
opinions on social behavior.

www.stopalcoholdeaths.com
 Fact Sheet
About Us Stop Alcohol Deaths (SAD) is a 501(c ) (3) non-
profit organization that was created to bring
awareness to alcohol poisoning and binge
drinking.
Our mission To bring awareness to alcohol poisoning and
binge drinking.
The Problem Alcohol poisoning is a socially-accepted silent
killer. According to the World Health
Organization, 2.5-million people die of alcohol-
related deaths around the world. In the U.S., the
Centers for Disease Control and Prevention has
indicated that in the United States, that number is
79,000 a year. We have to educate people that
drinking excessively is not “cool.”
What is alcohol poisoning? Alcohol poisoning is a high level of alcohol in the
bloodstream that can result in death. It can
happen to anyone be it if he/she is an alcoholic or
not. 13 drinks in an hour’s time can cause a
person’s body to shut down. Even if you do not
die, you could end up with other types of damage
(brain, liver, etc.) to your body.
What are the alcohol poisoning symptoms?  Absent reflexes
 Slurred speech
 No withdrawal from painful stimuli
 Confusion
 Difficulty awakening the person
 Erratic behavior
 Feeling very ill, including long, drawn-out
vomiting
 Slow, shallow, or irregular breathing
 Blue-tinged skin or pale skin
 Inability to make eye contact or hold a
conversation
 Unconsciousness

What do I do if someone has alcohol poisoning?  Call 911

 Turn the person onto their side
 Continually try to revive the person if
his/her breathing gets too shallow

www.stopalcoholdeaths.com
 Bios

About Shevonne Polastre

Shevonne Polastre is the founder of Stop Alcohol Deaths, Inc. (S.A.D.) after
losing her beloved sister Kristine Polastre. She directs organizational
development, strategic thinking, fundraising and communications for S.A.D.
Bringing awareness to alcohol poisoning and binge drinking has become
Shevonne's quest. Shevonne has volunteered many times helping non-profit
organizations with their grant writing needs. Additionally, she has participated
in various runs and bike rides to support different causes.

About Evelia Polastre

Evelia Polastre is the Secretary of S.A.D. She is the mother of Kristine
Polastre, who was the reason to start S.A.D. She assists Shevonne Polastre
with organizational development, strategic thinking, fundraising and
communications for S.A.D. Evelia is a retired government worker. Her
efforts to bring awareness to alcohol poisoning is made her come out of
retirement. She has always supported social causes of all kinds. Evelia loves
her family tremendously, and she would do anything for them.

www.stopalcoholdeaths.com
 Contact Sheet

 Address: P.O Box 341

Fairfax, VA 22038

 Telephone: 202.670.1448

 Web Site: http://www.stopalcoholdeaths.com

 Email: info@stopalcoholdeaths.com

 Media Contacts: Evelia Polastre

www.stopalcoholdeaths.com