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1
3. The Accu-Chek logo
Brand Design Manual / 03.2010 / page 21
How to create the Accu-Chek brand logo The Accu-Chek logo is only used on 6
a white background.
1. Typeset ACCU-CHEK in Zapf Humanist BT, Ultra Italic
- Initial caps (A and C) 59pt The logo color in print communication 7
- Small caps 49pt is defined in 100% black.
Horizontal scale 95%
Stroke 1pt Logo artwork is exclusively created 8
by Global Brand Management.
2. ® sign size definition see next page. Please contact the Branding Team for
information or questions. 9
3. Convert to paths and convert the stroke into a contour and
keep only the outline. Exclusively use template files
ACCU-CHEK_logo_black.eps 10
4. Additional adjustments: ACCU-CHEK_logo_black_small.eps
- Optical adjustment of the letters
- Optical adjustment of the hyphen (moved upwards, slightly)
All logos are provided on the DVD given
11
with this manual or can be downloaded
5. Scale to needed size.
from the Best Practice Platform
http://accu-chek-best-practice.dia.
12
roche.com/Pages/default.aspx
13
viatacudiabet.ro
Informatiile prezentate sunt de natura informativa si educationala,
@2015 Roche Romania SRL acestea nu echivaleaza un consult medical si nu inlocuiesc sfatul medicului dumneavoastra.
DC_034
Tabele cu indicele glicemic
1
3. The Accu-Chek logo
Brand Design Manual / 03.2010 / page 21
How to create the Accu-Chek brand logo The Accu-Chek logo is only used on 6
a white background.
1. Typeset ACCU-CHEK in Zapf Humanist BT, Ultra Italic
- Initial caps (A and C) 59pt The logo color in print communication 7
- Small caps 49pt is defined in 100% black.
Horizontal scale 95%
Stroke 1pt Logo artwork is exclusively created 8
by Global Brand Management.
2. ® sign size definition see next page. Please contact the Branding Team for
information or questions. 9
3. Convert to paths and convert the stroke into a contour and
keep only the outline. Exclusively use template files
ACCU-CHEK_logo_black.eps 10
4. Additional adjustments: ACCU-CHEK_logo_black_small.eps
- Optical adjustment of the letters
- Optical adjustment of the hyphen (moved upwards, slightly)
All logos are provided on the DVD given
11
with this manual or can be downloaded
5. Scale to needed size.
from the Best Practice Platform
http://accu-chek-best-practice.dia.
12
roche.com/Pages/default.aspx
13
Stafide 65 Spanac 15
Ţelină 15
viatacudiabet.ro
Informatiile prezentate sunt de natura informativa si educationala,
@2015 Roche Romania SRL acestea nu echivaleaza un consult medical si nu inlocuiesc sfatul medicului dumneavoastra.