PROSPECTUS

2011-2012
 1. Message from the Managing Director 06
2. Message from the Secretary 08
3. Message from the Executive Director 10
4. FDDI Profile 11
- IGNOU Profile 12

X
- Management & faculty 13
- Certification 14
5. FDDI Campuses 15
Noida campus / Fursatganj campus / Chennai Campus / Kolkata Campus / 16
Rohtak Campus / Chhindwara Campus / Jodhpur Campus
6 FDDI Programmes 18
7. Infrastructure & facilities 19

E
8. Sports & Recreation Facilities 25
9. Students Welfare 27
9. Center & Programmes 28
10. Programmes Offered 30
11. Center for Footwear Technology & Management (CFTM) 32
M.Sc. (Footwear technology) 33

D
M.Sc. (Creative Design & CAD/CAM) 34
B.Sc. (Footwear Technology) 35
12. Center for Retail Management (CRM) 38
M.Sc. (Fashion Merchandising & Retail Management) 39
M.Sc. (Visual Merchandising & Communication Design) 40
B.Sc. (Fashion Merchandising & Retail Management) 41

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13. Center for Leather Goods & Accessories Design (CLGAD) 42
M.Sc. (Leather Goods & Accessories Design) 44
B.Sc. (Leather Goods & Accessories Design) 45
14. Placement Team and Placement Process 46
Placement Team / Effort / List of some major companies / Our distinguished alumni 47
15. Fee Structure 49
16. Guideline for Admission 50

I
Selection criteria for PG & UG programmes / Procedure for Admission through Counseling / 51
Sponsorship / Reservation for SC, ST & PH candidates / How to apply? / Important dates
17. Guideline for Entrance Test 56
- Written test structure
- Entrance test assessment 58
18. Application Form / Admit Card
 In our endeavor to make India the
leading hub for Design, Technology
and Management in the world, we shall
take necessary steps for creating quality
infrastructure for design, development,
production and support service system
for the Indian industry. Our efforts
would be in the direction, which makes
this Institute the world leader in the
field of fashion, design, technology
& retail management due to the
quality of our products &
services, response and
cost effectiveness.

03 04
 F ootwear Design & Development Institute (FDDI) is one of the most sought-after and pioneering retail,
fashion, design & technology institute in the world. Having established its footprint worldwide, FDDI’s
vision is to become one of the top Fashion Designing & Retail Management Institute in the world. A vision
where every achievement motivates us to set the bar even higher. A vision where FDDI’s offerings are
continuously updated in keeping with the ever changing global environment. A vision where we are
committed to meeting our social responsibilities, while setting high standards for all our stake holders. A
vision and a challenge which we at FDDI have pursued relentlessly over the years.

In span of Two Decades FDDI has earned applauds for its full furnished 7 Campuses equipped with
modern facilities, latest technology and equipment, offering 8 Degree programmes in niche area of Retail,
Footwear, Visual Merchandising, Leather Goods & Accessories Design across India. Today, FDDI is
churning out high quality managers, designers, merchandisers and shop-floor executives for Indian and
global context who can operate efficiently across the globe and excel in the multicultural environment.

MESSAGE FROM MANAGING DIRECTOR

FDDI has consistently focused on designing practice oriented learning and a contemporary industry-
focused curriculum, driven by our strong corporate interface. This unique blend of FDDI’s global
perspective and strong industry linkage contribute to bringing best practices to corporates, through
training programs as well as action-centric research and consulting. Further, it leads to collaborative
research in global, cross-cultural areas of Design, Production & Management, jointly with top-notch
research driven institutions world-wide.

This research has led to FDDI taking a leading role in business and economic development. The impressive
blend of academic rigour-based and industry-oriented eclectic faculty mix provides an advantage to FDDI
in this regard and makes us well equipped to partner with corporate houses, the government and other
lead knowledge based agencies in India & abroad.

Today the pace of change is an exponential factor. The success of our Institute will hinge on our ability to
anticipate change and develop matching strategies to surge ahead in a growing competitive environment.
We at FDDI aim to be at the forefront, as 'change drivers' and not only limit ourselves to train managers.

Come and find out for yourself what you and FDDI can do together!

Raajeev J Lakhara, IRS

Managing Director

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05 06
 I t gives me immense pleasure and pride to introduce to you the young and vibrant FDDI, which
stands committed to add to the existing goodwill of its name and bring glory to the Country. FDDI
offers a variety of academic programmes at both Post Graduate and Under Graduate levels. Here,
theoretical knowledge coupled with practical realities through extensive field work captures the essence of
versatility. In short, FDDI reflects an aura of global diligence, flavored with an aroma of local realities,
which is always ready to nurture a passion. FDDI alumni occupy key positions in top organizations both in
India and abroad and have acted as the ambassador of change wherever they have gone.

We at FDDI believe that the student fraternity, along with the dedicated faculty forms the nucleus of the
FDDI spirit. FDDI encourages and inculcates leadership skills among its students by involving them at the
hub of most activities that are academic and stakeholder-interfacing in nature. This grounded orientation
coupled with big canvas thinking prepares the FDDI students to excel in the world of contemporary
business practice and policy.

MESSAGE FROM SECRETARY

While celebrating its distinguished history, FDDI is acutely aware that what lies ahead is a future in which
inclusive globalization and inter-connectedness is likely to play an increasingly profound role in guiding its
academic direction. Toward this end, FDDI will strive to leverage its unique position to play a leadership
role in creating intellectual capital in terms of scholarly research relevant to the evolving context.
Sustainable businesses can only be built once connectivity with stakeholders across all sectors of society is
energized and acted upon. FDDI will strive to be at the forefront of inventing and reinventing education to
forge meaningful partnerships with the industry, government and social sectors. By being at the crossroads
of such currents in its efforts to co-create a unique environment of learning and development, FDDI will
seek to provide a platform from where true leaders emerge to influence thought and practice of tomorrow.
To support it all, we have gathered a state-of-the-art infrastructure to support our painstakingly designed
course modules. You will find the best of facilities fully computerized libraries with internet connectivity,
opening a whole new world of insight and knowledge. Imbibing the latest of concepts in our programme
the FDDI has a very clear perspective of becoming academically responsive to the requirements of the
Indian Fashion, Retail & Leather industry.

We are committed towards creating a community which is vibrant and which provides a lifelong learning
experience and professional development. I would like to take this opportunity to invite you to our campus,
and discover for yourself what this great institution could mean to you.

Shashi Bhushan Shukla, IRS

Secretary
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10
07 08
 e aim to provide a holistic education for the integrated personality by striking a equilibrium

W between the modernity outlook and conventional values. The Institute draws its strength from a
highly qualified and experienced faculty. Our seven campuses across India are spread over a
sprawling area of about 10 acres with lush green lawns, Wi-Fi Campus, modern lecture theaters, state-of-
the-art air-conditioned labs, world class Auditorium, air-conditioned Library etc. Separate modern hostel
accommodation for boys and girls is also available, with separate dinning halls and common rooms.
This fosters sharpening of skills and enhancement of knowledge base in our students through various
extra-curricular, co-curricular and curricular activities through faculty who not only keep themselves at par
with the current developments but also contribute to the expansion of the body of knowledge in their field
of expertise.

The Institute convenes interactive sessions on regular basis with the doyens of business and industry as well
as eminent scholars and social workers on regular basis. These events eventually complement and
supplement the academic rigor of the students in becoming more sensitive, responsive and successful
business leaders of tomorrow blessed with global vision and thoughtful action. The Institute provides
consultancy to a variety of organization with a view to help them solve their problems and improve
productivity.

MESSAGE FROM THE EXECUTIVE DIRECTOR

Academic excellence, holistic education, global relevance and contemporaneous curriculum continue to
be the backbone of the institute's educational structure. A paradigm shift in the quest for knowledge
generation, as also in its application and dissemination, has been the hallmark of all our academic
activities in recent years. Our emphasis on the use of Ultra Modern Technology has helped open up new
vistas of growth of knowledge and academic excellence. It is immensely gratifying that, in keeping with this
change, FDDI has made significant strides in expanding its academic activities and programmes at the
national and international levels. It has since started playing a proactive role in embracing new
developments taking place at the global level as reflected in its academic programme offerings.

This prospectus provides detailed information about FDDI, its programmes, facilities and campus.
However, any query is always welcome. Looking forward to welcome young and bright India.

Deepak Mittal, IRS

Executive Director

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09 10
 IGNOU PROFILE
Since its establishment in 1985, IGNOU has contributed significantly to
the development of higher education in the country through the Open and
Distance Learning (ODL) mode.
The 'People's University' follows a learner-centric approach and has
successfully adopted a policy of openness and flexibility in entry
qualifications, time taken for completion of a programme, and place of
study. The University, at present, offers 338 programmes of study through
FDDI PROFILE over 3,500 courses to a cumulative student strength of over 30 lakh
students. The programmes are offered by the University at the following
levels: doctorate; masters and bachelors degree programmes; post-
Footwear Design & Development Institute popularly known as FDDI is rated among the premier design and management institutions in the world. It is widely graduate and under-graduate diplomas; and certificates.
recognized as a centre of excellence. The institute conducts wide range of professional programmes in the area of Retail Management, Footwear Design, The education is disseminated in conventional, as well as emerging inter-
Technology, Management, Fashion Merchandising, Visual Merchandizing, Marketing, Creative Designing & CAD/CAM and Leather Goods & Accessories disciplinary areas, such as consumer protection, disaster management,
Design etc. The long-term programmes are of two to three years duration. All programmes offered by the institute meet the international standards. environment, human rights, tourism, women empowerment and child
FDDI was set up by the Ministry of Commerce, Government of India in the year 1986 with an objective to provide human resource and technical services to the development, participatory forest management, participatory planning,
industry. In just a span of two decades FDDI has evolved from being India's premier institute to a notable international training Institute. FDDI is among the first resettlement and rehabilitation, teacher education, food and nutrition,
institute in the world to get prestigious ISO 9001 and ISO 14001 certification. continuing medical and health education, Retail Management, Footwear
Technology & Leather Goods & Accessories Design, laboratory techniques,
FDDI's all campuses are equipped with modern facilities and latest technology and tools to offer our students top class learning environment and facilities for
and online learning. One of the biggest contributions of the University is to
physical and mental growth.
offer face to face (Regular) programme in the upcoming & job oriented
FDDI has a distinct presence not only in higher education but also in the spheres in Industrial Consultancy, Research and Development and Training of active areas. All the programmes offered at FDDI & other programme in physical
industry professionals The syllabi, training software and teaching materials of FDDI are prepared by the renowned international experts and organizations
and natural sciences, nursing, health, engineering and technology,
such as southfields College, ARS Sutoria, PFI & senior professors of IIM, Ahmadabad and FMS, New Delhi. Our versatility consists in regularly upgrading our
computers, library and information sciences are some of the popular
syllabus and training programmes to meet the latest requirement of the industry. The Institute has an impeccable track record of 100% placement for all its
programmes designed to cater the need of the corporates.
pass outs in major Multinational and Indian companies. FDDI alumni include VP's and CEO's of some of the renowned companies. FDDI students have been
The University develops its academic programmes through 21 Schools of
placed globally in countries like USA, UK, Germany, Hong Kong, Egypt, China, Singapore, UK, Middle East, Sri Lanka, Kenya etc.
Study. A dedicated faculty, trained in distance education methodology, is
responsible for planning, designing, developing and delivering academic
programmes. IGNOU involves a large number of senior teachers and
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experts from premier institutions in the country as 'content experts' for
developing and delivering its course material. The University has
established a network of 43 Regional Centres (RCs), 6 Sub-Regional
Centres and 1,400 Study Centres (SCs) all over the country to provide easy
access and effective support services to the learners. These include
Programme Study Centres (PSCs), as well as Special Study Centres for
SC/STs, minorities, differently-abled learners, jail inmates, and personnel
of different wings of Defence and Para-military services. The University has
also extended its outreach beyond the borders of the country. IGNOU has
entered into bilateral and multilateral alliances with several countries,
especially in Asia and Africa: Australia, United Kingdom, France, United
Arab Emirates, Qatar, Kuwait, Oman, Bahrain, Abu Dhabi, Seychelles,
Mauritius, Maldives, Ethiopia, Madagascar, Papua New Guinea and
Liberia. The academic programmes of the University have multi-media
support. The University has facilities for audio, video, radio, television,
interactive radio and video counselling, as well as tele-conferencing.
IGNOU has also been identified as the nodal agency for running a
24-hour educational TV channel – Gyan Darshan – in collaboration with
other institutions of higher learning. Gyan Vani is emerging as a huge
cooperative network of FM radio stations, exclusively devoted to
education.
Apart from teaching, research and training, extension education is an
important component of academic activities at IGNOU. Extension
education provides the much-needed linkages between the community
and the University. Various literacy programmes focusing on community
awareness and education and training in need-based and relevant areas
have been successfully executed by the University. This is part of the
University's strategy of social intervention, and building the skill and
knowledge capability of the community.
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 MANAGEMENT & FACULTY
CERTIFICATION
FDDI is the first training
Institute to achieve the
prestigious ISO 9001 and ISO
14001 certification. The Institute
believes that dedication, sincerity and
hard work leads to excellence and
therefore, its motto is “Dedication to
Excellence.”

FDDI has been awarded the

following certifications:
• ISO 9001 BVQI, Switzerland
• ISO 14001 BVQI, Switzerland
• ISO 17025 DAR, Germany

The International Testing

The Governing Council of FDDI is a judicious blend of representatives from the Government, prestigious educational Institutions such as National Institute of
Laboratory of FDDI is approved
Fashion Technology (NIFT) Delhi, National Institute of Design (NID)-Ahmadabad, Central Leather Research Institute (CLRI) Chennai as well as the top
representatives of the Industry from all over the country. The management of the institute is consortium of renowned & result oriented professionals. by:
• Bureau of Indian Standards
The faculty consists of foreign and Indian experts in the field of Fashion design, Technology, Management & Retail. Our faculty members acquired training
from some of the leading Institutions in India & abroad. Moreover, they have hands on experience on consultancy assignments to the industries across India • General Motors • DGAQA
and countries in the Indian Sub-continent and South-East Asia to assist the footwear industry for boosting the productivity, product development and solving • RITES • DGS & D, India
their problems. • PFI, Germany
The visiting faculty consists of top professionals in the industry as well as from the field of Fashion, Designing, Management, Visual merchandising and Retail.

In all cases, our methods of instruction are based on interactive learning system. We have partnered with several learning institutions whose knowledge
exchange curriculum building tools have helped us keeping the institute at par with the international standards and quality.

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FDDI CAMPUS
The institute has seven well designed campuses at Noida, Fursatganj,
Chennai, Kolkata, Rohtak Chhindwara & Jodhpur with lots of open
space and greenery around. This provides a right balance between
concrete structure and natural ambience, in line with our mandate of
holistic development. An atmosphere of community living prevails in
FDDI campuses. The fervor with which every festival and social event
is celebrated is a reflection of the close bonding in the FDDI
community. Fashion Shows organized by FDDI are very popular. The
sports and cultural activities in all the campuses ensure the overall
grooming of the students. All FDDI campuses are equipped with
Wi-Fi Internet connectivity and gigabytes optic fibre backbone with
hi-speed lease line connectivity that provides student, anytime and
anywhere an easy access to communication highway..
The campuses are spread over 10-20 acres and has brilliant
structure with a lush green cover. Powerful beams of light and strong
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FURSATGANJ CAMPUS CHENNAI CAMPUS ROHTAK (Haryana) CAMPUS
NOIDA CAMPUS
shadows create a dramatic and serene ambience that has inspired
generations of students to achieve excellence while retaining
humility.
Besides workshops equipped with state of art machineries and
equipments, Classrooms, Hostel, Internationals Design Studio,
Library, Computer Centre, Internationals Testing Centre the institute
also having International Museum (a unique centre), Common
Facility Centre (to help the industry) and display centre (which is
showcase for international buyers)
Besides ample air-conditioned classrooms, technical workshops
equipped with modern state-of-art machineries, it has conference
halls, seminar halls, auditorium, open-air theater, computer labs,
and the library along with fully furnished separate Girls & Boys
Hostel, which makes FDDI campuses the most modern and world
class institute in its own area.
KOLKATA CAMPUS CHHINDWARA CAMPUS JODHPUR CAMPUS
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 FDDI PROGRAMMES
PG PROGRAMMES
M.Sc. (Footwear Technology)

M.Sc. (Fashion Merchandising & Retail Management)

M.Sc. (Creative Design & CAD/CAM)

M.Sc. (Leather Goods & Accessories Design)

Footwear Design &
Development Institute
M.Sc. (Visual Merchandising & Communication Design)

UG PROGRAMMES
B.Sc. (Footwear Technology)

B.Sc. (Fashion Merchandising & Retail Management)

B.Sc. (Leather Goods & Accessories Design)

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INFRASTRUCTURE
& FACILITIES
CLASS ROOMS
The classrooms at FDDI are made not only to
just create an atmosphere that is conducive to
learning but in a sense to nurture the quest for
knowledge that the students possess. All
classrooms are air-conditioned and equipped
with all modern teaching aids. These include
electronic media such as multimedia
notebooks, LCD & O/H projectors, cordless
microphones and speakers, etc. The
audio-visual aids in the classroom
include television and video
players.
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WORKSHOP
To give the students hands on training, FDDI has a well-
equipped workshop with adequate number of latest machines
and equipments. State-of art machines are available in the
Cutting, Closing, Component, Lasting and Finishing
Workshops. The International Design & CAD/CAM division at
FDDI is equipped with most modern and sophisticated
machineries and software's such as 2D & 3D CAD Systems,
CAM Systems, NC Machining, Surface Modeling Systems etc
to nurture the world-class designers for the industry.
COMPUTER LAB
The Computer Lab is served by a dedicated 2 Mbps largest
Internet Service Provider in the world. Additionally, a 2 Mbps
DSL line exclusively serves the Computer Lab. It is of notable
importance to the students as they can access innumerable
informative and educational sites from within the premises.
The campus is wireless and offering all-round Wi-Fi Internet
access to students and faculty round the clock. The Wi-Fi
network provides network and Internet connectivity in every
nook and corner of the campus that includes even the canteen
and open theater, garden and the lawns.
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LIBRARY
The institute provides
adequate library facility
for the students. The
library includes
the air-conditioned reading hall,
which is further proposed to be
expanded with a seating capacity of
approximately 200 people and has calm
atmosphere so that the students can
concentrate on their work. FDDI's Library
brings you an exhaustive and unparalleled
resource and information base specific to the
Fashion, Design, Technology, Retail and
related industry. The library has excellent
collection of Encyclopedias, Latest national
and international Journals, Magazines,
more than 10 Newspapers & other
standard reading materials. It also has a
wide collection of project reports and
case studies; moreover it houses
more than 5000 books and
periodicals. It is accessible even
on holidays.
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INTERNATIONAL TESTING CENTRE (ITC)
The International Testing Centre is a state-of-the-art facility established under collaboration with PFI Germany. The centre specializes in testing of leather, leather
products, footwear, footwear components, textile products & plastics. The International Testing Centre of FDDI is the only laboratory in India which has been ISO
17025 certified by Deutschen Akkreditierungs Rat (DAR) of Germany for testing of banned chemicals and safety footwear tests as per EN 344-1: 1993 norms. It has
also been awarded the ISO 9001 and ISO 14001 by Bureau Veritas Quality International.
The International Testing Centre has full-fledged Chemical and Physical Laboratories, where all kind of chemical and physical tests like AZO, PCP; Formaldehyde
etc. are performed within strict time schedules. The Physical laboratory was set up in collaboration with BALLY Switzerland under UNDP assistance. Chemical
laboratory has been set up in technical collaboration with PFI, Germany and is a leading testing laboratory of Asia. Both the labs have a complement of state of art
testing equipment, all calibrated to the most demanding industry standards. The tests at the laboratory are conducted as per various standards depending on the
customer's requirement. Reliability and authenticity is the watchword at these centers of excellence. Students are trained in these labs regarding the methods and
importance of various test prescribed internationally to ensure product quality and standards.
Our students get first hand training on the various testing requirement of the products, banned and hazardous chemicals and international norms in the
International Testing Centre.
VISUAL MERCHANDIZING LAB
An introduction to visual merchandising techniques used in retail, with an emphasis on in-class labs and field work where the student can apply and experiment with
the basic systems which they will be required to practice in the field. Visual merchandising laboratory concentrate on lifestyle versus mass merchandising,
promotional versus institutional images. Basic versus fashion forward presentation, wall / floor merchandising, groupings by color and style, selection and
application of fixtures, space allocation / traffic flow and image / ambience development. At visual merchandising lab students learn about the business of
application of store merchandise and planning of the best possible outlook for retail stores, with an emphasis on academic and professional study and industrial
requirement.
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 HOSTEL
Hostel at FDDI offers spacious, hygienic and secure hostel facility both for boys & girls separately. The rooms are properly ventilated and provided with fans, tube
lights and necessary furniture. Each student is provided a cot, a chair, a table, and cupboard (locker). It has recreation rooms, color TV set, music system, facilities like
clean drinking water, generator power back up, dining halls and indoor games to enhance the physical activities of the students.

Rooms are well furnished and students are required to bring only their personal belongings (including bedding for all seasons). The hostel fee per semester will be
paid at the beginning of each semester in advance. Moreover, the hostel is offered on first-cum-first serve basis. Fee once paid shall not be refunded. FDDI reserves
rights to revise the hostel fee which will be applicable to all hostel inmates.

SPORTS & RECREATION FACILITIES

AUDITORIUM The campus enjoys fully air-conditioned world-class auditoriums. In addition to air-conditioning, it
is also equipped with a ultra modern, professional level light and sound systems, Overhead LCD,
recording system, spacious dais and solar lights etc. for lectures, discourses, conferences,
company meetings, educational, cultural and recreational activities.

AMPHI-THEATRE An innovative set-up with open-air seating, the amphitheater provides a platform for students to
showcase their artistic and creative talents among other things. In the process, they get an
opportunity to improve their public speaking abilities, enhance communication skills & develop
their overall personality.

SPORTS COMPLEX The campus has newly constructed sport complex inside the campus having tennis, basketball and
Badminton courts along with a cafeteria, which is one of the most favorite place of students in
evening time and weekend.
CANTEEN
In campus, Canteen facility is available at FDDI, which provides healthy and hygienic food for students at reasonable rates. Adequate facilities are available to
provide the students clean drinking water and to maintain the cleanliness and hygienic environment. In addition to the canteen FDDI has a cafeteria where students
can get beverages and snacks of many varieties.

A committee consisting of staff and students is constituted to oversee the proper functioning of the canteen and its upkeep.

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 STUDENT CENTERS & PROGRAMMES
WELFARE The core elements of FDDI's teaching methodology are demonstration, practice and theory. The emphasis is on practical as well as theoretical learning.
The programmers are designed so, that every student gets full attention throughout its progress. The subject matter has been drawn up to provide maximum

SERVICES
hands on inputs to the students. Our effort is to provide the best skilled professionals to the industry.

The entire training program has been developed for the different sections / level after very minute study of each operation/activity normally known as
modules. Originally Melbourne College of Australia has prepared the syllabuses for our various footwear programmers in 1992. After this it has been revised
in the year 1996, 2000 and then in 2006 & 2010 to bring the new changes in the technological area. FDDI keeps itself abreast of the latest development in the
Scholarship / Fee field of Design, Fashion, Technology, Retail and allied branches to update its course curriculum.
Concession
The institute offers scholarship to the
meritorious/poor/under privileged students
enrolled in various programmes at FDDI as
per guidelines of the Institute. Fee Concession
is also granted every year to the needy “..Our Mission as an institution is to provide world class
students as per the Institutional Policy.
education, foster research and development, evolve
ANTI-RAGGING
Ragging is strictly prohibited in FDDI. Any
innovative application and encourage technology,
form of ragging, violating the civil code of
conduct, is a criminal offence attracting penal
entrepreneurship and ultimately mould young men and
action. Anyone indulging in inhuman ragging
is dealt with severely. As per the Supreme
women capable of assuming leadership of the society
Court's direction the Institute lodges FIR in
Police Station against the defaulter students
for the betterment of the country.”
immediately after receiving any complaint.
An anti ragging committee is functional at all
the campuses of FDDI. The students found
guilty of ragging will be expelled from
the institute.
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 Seats
Programme
Name of the programme
Code. Noida Fursatganj Chennai Kolkata Rohtak Chhindwara Jodhpur
Campus Total
Campus Campus Campus Campus Campus Campus

1 M. Sc. (Fashion Merchandizing 60 60 30 30 60 — — 240

& Retail Management)

2 M. Sc. (Footwear Technology) 60 60 60 30 30 50 30 320

3 M. Sc. (Creative Designing 30 30 30 — 30 — — 120

CAD/CAM)

4 M. Sc. (Leather Goods & 30 30 — 30 30 — — 120

Accessories Design)

5 M. Sc. (Visual Merchandizing 30 — — — — — — 30

& Communication Design)

6 B. Sc. (Fashion Merchandizing 60 60 30 30 30 — — 210

& Retail Management)

7 B. Sc. (Footwear Technology) 60 60 60 60 60 50 30 380

8 B. Sc. (Leather Goods & 60 60 — 60 — — — 180

Accessories Design)

Total 390 360 210 240 240 100 60 1600

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 CENTRE FOR FOOTWEAR TECHNOLOGY & MANAGEMENT (CFTM)
The CFTM offers courses PG and UG programmes in the area of Footwear Technology, Design & Management. This centre also serves the industry across the
globe in the area of manufacturing, quality & productivity standards, Fashion forecasting, design development etc. which helps the industry to achieve
international standards.

Career Prospects
There are many career opportunities within Footwear Designing & Technology, Merchandising, Retail and international trading industry both in India and
overseas. The students get initial placement like Management trainee, Designers, Stylists, Product developers, Quality controllers and Footwear technologists,
Merchandiser, Marketing executive, Production supervisors, Business development executives, planning executive etc. The footwear industry is set to boom
with bright career opportunities in technical, designing and management areas. The Indian corporate along with foreign multinationals in this industry have
made it possible to look forward to exciting employment options. As far as career growth and progression is concerned it is purely performance based and
there is no limit to what one can achieve”.

Experiential Immersion
FDDI has a distinct presence not only in higher education but also in the spheres of Industrial consultancy, research and development and Training of active
industry professionals. The syllabi, training software and teaching materials of FDDI are prepared by the experts from Melbourne College of Textile, Australia
& Southfield College, UK and syllabus for management programme is designed by senior professors of IIM, Ahmadabad and FMS, New Delhi. Our versatility
consists in regularly upgrading our syllabus and training programmers to meet the latest requirement of the industry.

FDDI's international design studio having the modern state of art computer center with advanced softwares from Crispin/Texon, U.K. Shoe Master/Clarks,
Italy, Procam, Austria and hardware like rapid prototyping machine, CNC last modeling machine, Zund cutting table etc.

Programmes Offered
• M.Sc. (Footwear Technology)

• M.Sc. (Creative Design & CAD/CAM)

• B.Sc. (Footwear Technology)

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 M.SC. (FOOTWEAR TECHNOLOGY) M.SC. (CREATIVE DESIGN & CAD/CAM)
Programme Code : 02 Programme Code : 03
Duration : 2 Years (Four Semesters) Duration : 2 Years (Four Semesters)
Eligibility : Graduation in any discipline Eligibility : Graduation in any discipline.
(Candidates appearing in final year may also apply) (Candidates appearing in final year may also apply)
Age Limit : Max. 28 years as on 31st July 2011 Age Limit : Max. 28 years as on 31st July 2011
Number of Seats : Noida Campus - 60, Fursatganj Campus - 60, Chennai Campus - 60, Number of Seats : Noida Campus - 30, Fursatganj Campus - 30, Chennai Campus - 30
Kolkata Campus - 30, Rohtak Campus - 30, Chhindwara Campus - 50 & Rohtak Campus - 30
& Jodhpur Campus - 30
Aim: This programme is intended to groom modern designers who are capable
Aim: This programme is intended to create techno commercial professionals of taking the challenges as product visualizers, concept developers and
who can understand the new dynamics of global business environment designers.
within a framework of business ethics and corporate governance and meet
the ever growing demand of the footwear and allied industries in a highly Contents: Material and product information, Basics of cutting, closing, components,
modernized setup. lasting and finishing, design concepts:Professional design management
practices, Application of design concept, advanced illustration & technical
Structure: The two-years programme has focused to concept building in the area of designing, Range building, CAD applications, Industrial Training, Projects
footwear manufacturing technology and management. Students are are the integral part of training programme.
offered specialization in Production, Marketing, Merchandising,
Management and Polymer Technology. Career Prospects: On completion of the programme students can join the product industry as
Designers, Visual Merchandisers, Developers, CAD/CAM specialists,
Contents: Product Knowledge, Material Foundation, Pattern & Pre-Prod. Engineering Fashion trend forecasters and Design consultants.
/ CAD, Footwear Prod. Technology, Cutting, Stitching, Lasting, Footwear
Constructions, Finishing, Lab Testing, Sports Shoe Technology, Personality
Development, Communication, Community Development, Computer
Science, Production Planning & Control, Material Management,
Production Management, Domestic & International Marketing
Management, Accounting & Finance, HRD and Personnel Management,
Operation Management, Business Policy, Sourcing & Merchandising,
Customer Relationship Management, Sales Management etc. Industrial
Training, Projects are the integral part of training programme.

Career Prospects: This programme prepare students to start their career as Management
Trainee, Assistant Manager, and Manager in different areas of Production,
Marketing etc.

33 34
 B.SC. (FOOTWEAR TECHNOLOGY)
Programme Code : 07
Duration : 3 Years (Six Semesters)
Eligibility : 10+2 / Intermediate
(Candidates appearing in 10+2 may also apply)
Age Limit : Max. 24 years as on 31st July 2011
Number of Seats : Noida Campus - 60, Fursatganj Campus - 60, Chennai Campus - 30,
Kolkata Campus - 60, Rohtak Campus - 60, Chhindwara Campus - 50 &
Jodhpur Campus - 30

Aim: The aim of the programme is to create manpower in the field of footwear
production, design and merchandising to fulfill the demand of the rapidly
growing international and domestic business. The emphasis of
programme is on inculcating the knowledge and skill about the latest
technology and modern practices, which are relevant to the industry to
compete in the international market.
Structure: The three years programme comprises of four common semesters in which
the emphasis is given on concept and skill building in various areas of
design, manufacturing technology and developing the overall personality.
In the final year students are offered specialization in Production
Technology or specialization in Design/Merchandising. The specialization
is given on the basis of their performance and aptitude.
Contents: Product Knowledge, Material Foundation, Design Foundation, Cutting
Foundation, Closing Foundation, Component Foundation, Lasting
Foundation, Basic Economics, Communication, Math & Statistic, Basic
Science, Ergonomics, Principal of Management, Personality Development,
Computer Science, Cutting, Closing, Component, Lasting, Finishing,
Pattern Cutting & Designing, Lab Testing, Supervision, Community
Development, Marketing, HRM, Organization Behaviour, Project
Management, Production Operation Management, Productivity
Management, Merchandising, Polymer Technology, Production Planning &
Control, Sports Shoe Technology, TQM, Pattern Engineering for various
constructions & Range Building, Basic Creative Designing, Product Costing,
Visual Merchandising, CAD / CAM Operation etc.
Career Prospects: The Indian corporate along with MNCs have made it possible to look
forward to exciting career opportunities across the board i.e. Planning,
Quality, Product Development, Merchandising, Designing, Range Building,
Category head etc. The program has an impeccable track record of 100%
placement in top business houses in Footwear and allied industry.
35 36
 CENTRE FOR RETAIL MANAGEMENT (CRM)
The Centre for Retail Management at FDDI is established to promote the professionalism in the fashion and Retail Industry and fulfill the burgeoning demand
of trained professional to the Retail and Fashion Industry. The cross functional focus allows the students to learn the various techniques to handle the numerous
functions in the area of Retail Management, Fashion, Buying and Merchandizing. The CRM is engaged creating trained professionals to meet the acute
shortage of manpower in the various levels of Retail and Fashion industry. The CRM at FDDI offers variety of PG and UG programmes in the area of Retail
Management, Fashion and Merchandizing.

Career Prospects in Retail Sector

With the penetration of major retails giants like Wal-Mart, Tata, Reliance, Pentaloon, Rahejas etc. the retail industry in India is witnessing a robust growth.
Rising per capita income & improvement of infrastructure, liberalization in the Indian economy and shifting in consumer demand to foreigns brand is fueling
the rapid growth of Retail sector in India. But the share of organized retailing of India is abysmally low i.e. 3% and one of the major hindrance identified is the
acute shortage of trained professionals at various levels and low skill levels for Retail management. The modern retail sector has the potential of creating over
millions direct job within the next six years in the country.

Realizing the need FDDI conducts various programmes in Retail Management and Fashion Merchandizing, which will be geared towards developing future
retail managers. Programmes of FDDI do not only equip the students with the right skills but also inculcate the required values.

Experiential Immersion
Students will participate in the retailing experience through field assignments working hand-in-hand with retailers. They will conduct an in-depth interview,
receive one-on-one mentoring by a Retailer/Manager in retail and have the opportunity to attend round table sessions where they will get specific, tactical
solutions to optimizing and growing of a retail format.

The objective of FDDI Centre for Retail Management is to equip the students with modern day state of the art retail practices. For achieving the best in the best
of the industry the students in the centre are working towards holistic development. This centre is equipped with infrastructure having modern training aids and
multimedia equipment. The students are being exposed through various clubs and committees where they can showcase their talent. For the initiation of
students clubs and committees this centre is very soon starting a visual merchandizing lab where the students can design and display various products.

Programmes Offered
• M.Sc. (Fashion Merchandising & Retail Management)

• M.Sc. (Visual Merchandising & Communication Design)

• B.Sc. (Fashion Merchandising & Retail Management)

37 38
 M.SC. (FASHION MERCHANDISING & RETAIL MANAGEMENT
Programme Code : 01
Duration : 2 Years (Four Semesters)
Eligibility : Graduation in any discipline
(Candidates appearing in final year may also apply)
Age Limit : Max. 28 years as on 31st July 2011
Number of Seats : Noida Campus - 60, Fursatganj Campus - 60, Channai Campus - 30,
Kolkata Campus - 30 & Rohtak Campus - 60
Aim: The aim of the programme is to fulfill the growing demand of the retail
industry for trained retail professionals by nurturing the latent talent.
This programme aims to equip the students with the skills, creativity and
knowledge and insight to understand retailing as a business management
discipline. The participants will develop expertise in management and
communication and exercise the skills required for retail operations.
Contents: Product Knowledge (Apparels, Goods, Footwear), Retail Management,
Consumer Behavior Analysis, Customer Relationship Management,
Financial Management & Retail Accounting, Marketing, Operation
Management, HRM, Brand Management, Sales Management,
Merchandising, Supply Chain Management, Entrepreneurship, Basic
Computer Knowledge, Retail Software Knowledge, Personality
Development, Communication etc.
Career Prospects: Worldwide, the retail segment has performed exceptionally well since its
inception in the 20th century. Retail is currently the biggest industry in the
world and 25 of the top 50 “Fortune 500 companies” are in the retail. India
has approx. 12 million retail stores. India is emerging as a hub of
International Brands. It is forecasted by the industry sources that there
would be a huge demand for trained professionals in the retail sector as
India is in a take off stage and expect the share of organized retail to jump
from current 3% to 10% by 2011. The students have a wide choice of entry
level positions for starting a career e.g. as a Trainee Manager in Stock
Control, Shop Floor, Sales, Merchandising, Administration, or Purchasing
and Brand Management.
39
M.SC. (VISUAL MERCHANDISING & COMMUNICATION DESIGN)
Program Code : 05
Duration : 2 Years (Four Semester)
Eligibility : Graduation in any discipline
(Candidates appearing in final year may also apply)
Age Limit : Max. 28 years as on 31st July 2011
Number of Seats : Noida Campus - 30
Aim: The aim of the course is to provide participants with a high level of professionalism in the sector of visual
communication, visual merchandising and the necessary skills to create display compositions, the means of
communication closest to the consumer, and the true point of contact between customer and company. The course
provides an integrated overview of the different forms of marketing communication with their functions, theoretical
background and especially practical applications.
Upon completion of this course, students will have an understanding of the visual merchandising industry including:
• The principles and elements of display • The development and design of language for the purpose of product
presentation • Development of brand management • Specifics of marketing communication • Retail chains,
industrial markets, service in the marketing communication in the retail organizations • The design and construction
of props.
Structure: The programme offers a unique two years intensive programme providing you with the opportunity to gain or build
on previous experience to establish your future career aspirations. The course introduces students' to the significance
of visual merchandising and visual communication in the retail industry. To begin with students will study the market
context in which the visual merchandising and visual communication function and the commercial implications are
adopted for business success. One of the unique characteristics of the course are the subjects studied which include:
integrated marketing communication, window design; instore VM; signage and graphics; mannequin dressing;
store concepts; pixel based digital image manipulation; developing retail relationships etc.
Students will undergo extended practical workshops combined with relevant work placements. Students will be
required to complete a final major project in the last term of the academic year.
Contents: Visual Merchandising, Retail Communication, History and Theory of Design, Fundamentals of Retail, AutoCAD,
Business Studies, History of Fashion, Interior Design, Consumer Behaviour, Home-wear and Accessories, Retail
Branding, Store Design, Fashion and Accessories, Fashion and Styling, Digital Modeling.
Career Prospects: Post Graduates of this programme may find employment in the following areas:
• Retail store visual merchandising or display departments • Visual merchandising consultancy and supply
companies • Retail merchandising • Photo-styling • Display production companies • Exhibition design
40
 CENTRE FOR LEATHER GOODS AND ACCESSORIES DESIGN (CLGAD)
B.SC. (FASHION MERCHANDISING & RETAIL MANAGEMENT)
Programme Code : 06
The CLGAD at FDDI has all the latest state-of-the-art equipments and machineries along with the latest CAD enabled
Duration : 3 Years (Six Semesters)
studios and classrooms. With the present infrastructure and sincere guidance from the industry, the institute surely
Eligibility : 10+2 / Intermediate
(Candidates appearing in 10+2 may also apply) promises to take design education to a new height in the coming years.
Age limit : Max. 24 years as on 31st July 2011 This centre offers UG programmes to impart in-depth training in the area of leather goods and accessories design which
Number of Seats : Noida Campus - 60, Fursatganj Campus - 60, Chennai Campus - 30, is supported with hands-on training with real life studio & live projects under the guidance of internationally reputed
Kolkata Campus - 30 & Rohtak Campus - 30 design professionals and industry experts. The Institute has also established long term tie-ups with major global players as
Aim: The Fashion Merchandising & Retail Management program is designed to well as with the leading institutes of design, to share the knowledge base and expertise.
prepare students for entry-level positions in the Fashion Merchandising and
Retail industry. This programme takes multi-dimensional approach in Career Prospects
educating students for career in the fashion merchandising and retail
industry by combining studies in business fundamentals with fashion With global players looking for new sourcing options, India stands to gain a bigger share of the global market. Leading
merchandising and retail theory. brands from the US and Europe is planning to source leather and leather products from India. With the scientific
advancement and modernization of techniques the leather products industry now requires trained Designers, Managers,
Contents: Principal of Fashion Design, Fashion Advertising and Promotion, Fashion Merchandisers and supervisory staff with an ability to optimize and upgrade the quality of product to meet international
Retailing, Fashion in specialty market, Fashion Forecasting, Visual standards.
Merchandising, Psychology of Fashion, Evolution of Fashion, Product
Development & Innovation, Fashion Economics, Fashion Dynamics, Experiential Immersion
Design Fundamental, Fashion Retailing, Buying, Retail Store Operation,
Merchandise Evolution, Global Retailing, Material Management, Product The curriculum is designed to cater the growing need of the global leather industry in the coming years. During three years
Knowledge (Apparel, Accessories, Footwear), Logistics & Supply Chain of programme students undergo in-depth training in designing foundation in the initial year. In the subsequent year the
Management, Customer Relationship Management, Retail Operations
students go through hands-on training with real life studio & live projects under the guidance of internationally reputed
Management, Principal of Management, Managerial Economics,
Computer Systems & Applications, Maths and Statistics, Business design professionals and industry experts. During the final year the to-be graduates will be working in the industry as
Communication, Personality Development, Human Resource interns, learning and observing the professional dynamics of the industry.
Management, Accounting and Financial Management, Small Business
Management, Store Management, Organizational Behaviour, Marketing
Management, Purchasing Principles & Practice, Quality Management, Programmes Offered
Basics of Entrepreneurship.
• M.Sc. (Leather Goods & Accessories Design)
Career prospects: After completion of programme students can join the fashion or retail
industry as Fashion Merchandiser, Buyer, Shop Floor Executive, Visual • B.Sc. (Leather Goods & Accessories Design)
Merchandiser, Retail Sales Executive, Retail Representative, Fashion
Forecaster etc. One can also start his/her own business.

41 42
 M.SC. (LEATHER GOODS & ACCESSORIES DESIGN)
Programme Code : 04
Duration : 2 Years (Four Semesters)
Eligibility : Graduation in any discipline
(Candidates appearing in final year may also apply)
Age Limit : Max. 28 years as on 31st July 2011
Number of Seats : Noida Campus - 30, Fursatganj Campus - 30, Kolkata Campus - 30 &
Rohtak Campus - 30

Aim: The aim of the programme is to build in-depth knowledge base and to provide
adequate professional skills in Management & Designing. The evolution of the
Fashion System demands for the designers not only to be able to design
collections, but also to be professional characters with growing multi-
disciplinary competences, capable of managing and communicating with the
various sectors involved. Today the fashion designer needs to be manager and
art-director at the same time, and must be able to manage the project up to the
product, the communication and the retail aspects.

Contents: Principles of Management, Marketing, Finance, Human Resource Management,

Quality Control, Production & Operation Management, Product and Form
Design, Ergonomics, Product Photography, Foundation Design Drawing,
Analytical Drawing, Geometric Construction, Colour Composition, Space Form
and Structure, Environmental Perception, Photography Illustration, Work
Presentation.

Designing &
& Product Knowledge, Pattern Cutting, Market Awareness (India and overseas),
Manufacturing Market Segmentation, Leather Technology, Leather Grading, Costing, Leather
Technology: Cutting, Production Planning and Control, Stitching Sequence, Use of Tools and
Accessories, Knowledge of Machines, Finish Identification of Leather,
Identification and General Application of Leather Finishing, Finishing
formulation of various leather. Finishing of Non-leather Material/Products,
Finishing of Leather Goods and Accessories, Presentation Technique. Industrial
Training and Projects are the integral part of training programme.

Career Prospects: The world of accessories is increasingly growing in the international landscape
and requires more and more specialization. After successful completion of the
programme students may join the Industry as Designers, Managers,
Merchandisers and Supervisory staff.

43 44

B.SC. (LEATHER GOODS & ACCESSORIES DESIGN)
Programme Code : 08
Duration : 3 Years (Six Semesters)
Eligibility : 10+2 / Intermediate preferably with Arts as elective subject.
However, the candidates must have creative bent of mind
(Candidates appearing in 10+2 may also apply)
Age Limit : Max. 24 years as on 31st July 2011
Number of Seats : Noida Campus - 60, Fursatganj Campus - 60 & Kolkata Campus - 30
Aim: The aim of the programme is to build in-depth knowledge base and to provide
adequate professional skills in the area of Fashion Accessories and Leather Goods
Designing. The programme will also equip the students with knowledge and
understanding of Manufacturing and Production Technology, Fashion & Trend
Forecasting and analysis, Marketing, Managerial and Entrepreneurship skill etc.
Contents: Product and Form Design, Ergonomics, Product Photography, Foundation Design
Drawing, Analytical Drawing, Geometric Construction, Colour Composition, Space
Form and Structure, Environmental Perception, Photography Illustration, Science
and Liberal Art, Design Concept and Construction, Leather Science, Work
Presentation.
Designing & Product Knowledge, Pattern Cutting, Market Awareness (India and overseas),
Manufacturing Market Segmentation, Leather Technology, Leather Grading, Costing, Leather
Technology: Cutting, Production Planning and Control, Stitching Sequence, Use of Tools and
Accessories, Knowledge of Machines, Finish Identification of Leather, Identification
and General Application of Leather Finishing, Finishing formulation of various
leather. Finishing of Non-leather Material / Products, Finishing of Leather Goods
and Accessories, Presentation Technique. Industrial Training and Projects are the
integral part of training programme.
Career Prospects: After passing out the students may join leather goods and accessories industry as
Designer, Merchandiser and Production Executives etc.
45
PLACEMENT TEAM AND PLACEMENT PROCESS
Footwear Design & Development Institute (FDDI) is today globally recognized brand for Fashion design, Technology, Management & Retail education.
The institute's rigorous training programmes are focused on creativity, innovation, leadership, teamwork and the global business climate is reflected in its
record of 100% placement for all its graduates. FDDI has always enjoyed special preference for Indian as well as foreign employers on account of its excellent
performance sustained over a long period of time and its strong brand image.
Placement cell at FDDI is committed to provide all possible assistance to its graduates in their efforts to find employment. The benefits of this assistance are
reflected in the preparation of FDDI'ans who are able to secure esteemed positions in recent years. The placement service operates year round to facilitate
contacts between companies and graduates. Dedicated staff is available to respond to student's queries and concerns of all kinds. The aim is to ensure that
students have the relevant information and skills necessary for an effective job search.
The Placement Cell plays a very important and key role in counseling and guiding the students of the institute for their successful career, which is crucial
interface for the students between the stage of completion of academic programme of studies and entry into the suitable employment. This Cell also
coordinates various activities related to the placement of the students along with the Industry internship.
Reputed National and Multinational companies visit FDDI for campus interviews every year. So far FDDI has been able to achieve a 100% job placement
record. All students secure job offers before they complete their programme at FDDI.
Placement Team
Placement team coordinates all placement activities and operates as the primary interface between the corporate world and the institute. The Placement team
is responsible for identifying the right student organization fit, the placement team selects targets and invites companies to campus for final placements. It has
an active role in consolidating the list of companies for final placements, designing placement brochure, and coordinating in scheduling and organizing
placement interviews.
Effort
Student empowerment is a key feature of life at FDDI. Placement team as an integral part of the institute seeks to identify the best student for the opportunity
provided by a prospective employer. The team identifies potential recruiters, interacts with selected companies and coordinates the visit of the company to
the campus. The teams other activities include career counseling by trained professionals, organizing interview skills workshop and development of
effective resumes.
46
 List of some of major companies who have employed our students is given below: ALUMNI
Some of our distinguished Alumni …
Reliance Leayan Overseas Carlton London Madura Garments
No. Name of Alumni Designation Organization
Reebok Catwalk Shoe Mart, Dubai India Mart
01 Akash Sehgal Vice President Lifestyle
Nike Crest, Hong Kong Planet Sports Next Retail India Ltd.
02 Vikas Katiyar Vice President K.C.K. (Export House)
Pantaloon Dongsung Dendrite Satya Paul 03 Managing Director
Virender Awal Moochi Ko Shoes

Adidas Euro Footwears ECCO Titan 04 Ashish Chopra General Manager Aditya Birla Group

TESCO Franco Leon Lotus Bawa SAK Retail 05 Rajesh Josef Managing Director Nova (Buying House)

06 Ruchin Srivastava Country Head (Pu) Bayer

Lifestyle Moja Shoes Pidilite Treadstone Group
07 Abhishek Lal Technical Head Instore (U.K)
Shoppers' Stop Allen Cooper Wolverine Godrej Agrovet
08 Amitabh Banga Technical Head Nike
Bata Bayer Karstad T, Germany Go Mobile
09 Anil Sahoo Technical Head Reebok India
Westside Drish Kiwi Bigflicks
10 Vivek Sarawat Business Head Numero Uno

Tata Sierra International Leena Footwears Instore (U.K) 11 Sunil Gupta Chief Manager (Technical) Reliance India Limited

Liberty Super House Aashima & Leena Maspar 12 Lokesh Mishra General Manager Clarks

Aditya Birla Group 13 Naresh Sharma Country Regional Manager Pentland Group (U.K)
Farida Metro Shoes Nova International
14 Varun Sharma DGM (Footwear Sourcing) Bharti Wall-Mart Group
Puma Action Bharti Wal-Mart Group Hydepark
15 Naveen Vij Head (Buying & Merchandising) Footmart (Pantaloons)
Khadim Relaxo Hyper City Primus
16 Shravan Kr. Singh Deputy General Manager Relaxo Footwear Limited.
Lakhani Leiner H G Retail Sprandi
17 Bharat Mahajan Head Footwear Sourcing Puma
M&B (Lee Cooper & ID) Alpine Apparels Sports Station India Pvt. Ltd Tej Shoes 18 Pawan Dhall Company Representative Groupe Royer (Buying House)

Royal Sporting House Vishal Mega Mart Ritu Wears 19 Soumendra Barik Head (Leather Division) Treadstone Group

Mirza (Red Tape) Woodland Mehtani Fashion 20 Swati Mehrotra MD / Leading Designer Swati Modo

47 48
 GUIDELINE FOR ADMISSION
SELECTION CRITERIA FOR UG & PG PROGRAMMES:

Eligible candidates will have to undergo an All India Selection Test (AIST) that consists of a Written Examination, Group Discussion / Design Aptitude Test &
Personal Interview. Written examination will be conducted on 10th, 11th and 12th June 2011 in multiple sessions. Candidates have options to choose English
or Hindi as a medium for All India selection test (AIST).Candidates may have option to choose the date according to their convenience. Written examination will

01 Agra 07 Chennai 13 Ghaziabad 19 Jalandhar 25 Mumbai

02 Allahabad 08 Chhindwara 14 Gorakhpur 20 Jodhpur 26 Noida
03 Bangalore 09 Dehradun 15 Gurgaon 21 Kanpur 27 Patna
04 Bareilly 10 Delhi 16 Hyderabad 22 Kolkata 28 Ranchi
05 Bhubneshwar 11 Faridabad 17 Indore 23 Lucknow 29 Rohtak
06 Chandigarh 12 Fursatganj (Rai Bareilly) 18 Jaipur 24 Meerut 30 Kochi

Candidates are required to give 4 choices in the application form in order of their preference for examination centre from the above mentioned list. FDDI would
allot exam centre as per availability. No request for change of date and exam centre would be entertained. The allotment of centre of examination and date will
be given on first come first serve basis. While deciding centre and date of examination choice filled up in the form will be given preference. FDDI reserves right to
add or cancel the exam centers listed above.
Admit card bearing the address of exam centre and date of exam for written examination will be sent to the candidates in the fourth week of May 2011.
Candidates not receiving the admit card by 06th June 2011 may get in touch with the Training Cell, FDDI for obtaining the duplicate copy of the admit card.
The written test and group discussion are conducted in English medium only.
An all India merit list will be prepared on the basis of the result of written examination and the short listed candidates will be called for Group Discussion,
Design Aptitude Test and Personal Interview, which will be held at FDDI, Noida in the month of June 2011.

NOTE: Candidates appearing in final year exam would be provisionally allowed to appear in the written test, GD and interview. However, such candidates are
required to submit mark sheet of final year at the time of admission. In case candidates fail in the final year exams his/her admission would be cancelled.

49 50
PROCEDURE SPONSORSHIP
FOR ADMISSION Out of the total capacity of any batch 15% seats are reserved in each programme for industry-sponsored candidates if they meet the required eligibility
THROUGH COUNSELING criteria. These applicants will have to undergo through the interview process, and the selection will be done on merit basis. Industry sponsoring such
candidates will be required to pay 50% extra than the normal fee. The normal fee consists of Tuition Fee, Course Work/Project Work & Infrastructure charges
The programme & campus will be per student. FDDI will not be responsible for Industry internship & placement for such candidates. The sponsoring company will have to make arrangements
awarded to the candidates on the basis of
their rank and preference. Successful for the same. Candidates applying in the sponsored category must submit a sponsorship certificate issued on the company letter head duly signed & stamped
candidates will be called for the counseling by the authorized person in the under given format. In case of non-availability of industry sponsored candidates the seats reserved for them will be offered to
in the order of their rank. Admissions will be non-sponsored candidates.
made strictly on merit basis (Rank-wise) and
counseling / admissions will continue till all the
seats get filled-up. Students will be called in the
counseling in excess of the seats as few students SPECIMEN OF SPONSORSHIP CERTIFICATE
opt out during counseling. Therefore, there are
possibilities that all the seats are filled before the
counseling of all called candidates is over. To,
Candidates will be called in the counseling room The Managing Director,
as per their rank on the basis of aggregate score in
Footwear Design & Development Institute
the Written, GD, interview and design aptitude
test. Institute does not take any responsibility for NOIDA 201301.
any inconvenience caused to parents/
candidates due to closure of the counseling Dear Sir,
prior to their turn.
We are sponsoring Mr/Ms...................................................................................for..................................................................................programme
A candidate who is allotted a seat will be scheduled to commence from July 2011.
required to pay an amount of Rs. 25000/-
immediately on the spot at the time of
We also undertake to employ Mr./Ms. .......................................................................................... after the programme is completed.
counseling / admission to reserve the
seat. The amount submitted shall not
be refunded in case of withdrawal We agree to pay 50% extra than the normal fee.
of admission. The candidates
will be given seven working
days to deposit the
balance fee.
Office Seal Signature

51 52
 RESERVATION FOR SC/ST & PWD CANDIDATES
Institute reserves 15% seats for Scheduled Caste (SC) and 7.5% seats for Scheduled Tribe (ST) candidates respectively in each programme
in both sponsored as well as non-sponsored category. 3% seats are reserved for physically handicapped students in each programme as
per the persons with Disability Act 1995. Such candidates should submit the disability certificate issued by medical board notified by State /
Central authority certifying their disability as 40% or more.

EXEMPTION
Candidates who have attempted CAT / MAT test are eligible for exemption from appearing in the written test of FDDI. However score
secured by them in CAT / MAT shall be considered as per the following criteria

For CAT / MAT: The CAT / MAT percentile will be equated at par with FDDI percentile. Marks corresponding to the nearest percentile of the
candidate who has appeared in the FDDI written test will be allotted and the candidate having CAT / MAT percentile will be positioned just
below such candidate. For example the candidate having 92.84 percentile in MAT will be equated to the nearest percentile of candidate
appeared in FDDI written test, which is say 92.75 and the marks corresponding to the percentile is 160 / 300 in the case the CAT student
with 92.84 percentile will also be allotted 160 marks. However, in case of CAT student who have also appear in FDDI written examination,
the best of the two marks as per the above methods shall be allotted. Similar formula will be applied in the case of MAT candidates as well.

The Score of CAT / MAT prior to Sep. 2010 examination shall not be considered.

Candidates will also have option to appear for FDDI written test. In that case the best of the two exam i.e. MAT / CAT or FDDI written
examination will be considered for the merit of selection as per the methods stated above.

Thus the common merit list of written test will be prepared for candidates appeared in the written test of FDDI and applied under CAT &
MAT category. Accordingly, shortlisted candidates will be called for GD, Interview and Design Aptitude Test (DAT)

53 54

HOW TO APPLY?
Candidates are required to fill the application form attached with the prospectus as per the instruction mentioned here and send the duly fill form along with the
requisite documents to FDDI, Noida. Duly filled application form along with requisite documents should be sent to Training Cell, FDDI. The important instruction
for filling the form are given below.
1. One can apply for more than one programme in a single form. For applying in multiple programmes candidates have to fill the programme code in
accordance to their preference of programme as given in the application form.
• Applicants of PG programmes can apply for other PG programmes only, in the same form.
• Applicants of UG programmes can apply for other UG programmes only, in the same form.
• If candidates wish to apply for both UG & PG programmes he / she has to fill two separate application forms. However, all may apply for
short-term programmes.
GUIDELINES FOR ENTRANCE TEST
The written test would be conducted through a computer based online mode. In this each candidate would be provided with a computer and individually allocated
User-id and Password. Using the allocated User-id and Password, the candidate would be able to access the test paper. Test Paper will be available in both English as
well in Hindi language. Candidates are required to provide their option in admission form and admit card for the same The test papers are downloaded at the test
centre local server from the main server. The question contained in the test paper would be rendered one at a time on the computer monitor. The candidate submits
his/her answers by inputting through a mouse and keyboard. The entrance exam would be conducted over multiple sessions in a day and the test would be scheduled
for all the candidates. The short listed candidates would be communicated about their test centre, session and test time details individually through admit card.
It is mandatory for the candidates to bring their Admit Card (with photograph) to the allocated test centers along with any other valid identity proof document
such as Voter's ID Card, Passport, Driving License, Identity Card issued by previous institution etc.. The candidates would be allowed to appear for the entrance
exam only on validation of their identities by the centre administrators located at each centre.
A mock test paper is available at our website www.fddiindia.com which can be attempted by the candidates.

2. Applicant can choose date of his / her choice from among the dates given in the application form. Maximum efforts will be made to accommodate on the WRITTEN TEST STRUCTURE
given date and centre on first come first serve basis. However due to infrastructure constraints a candidate may sometimes be asked to appear on other FDDI entrance test will be of 2.5 hrs. (Two and half hours) duration and would be conducted in English language. There would be a total of 150 objective
dates /centre also. type questions. Multiple choices for these questions will be available and candidates are required to choose the right answer. Written Test would comprise the
following sections
3. Candidates applying under the reserved category (SC/ST/Disabled) must attach an attested copy of documentary proof signed by the competent authority
as admissible, along with the duly filled up application form.

4. Candidates applying under exemption for CAT / MAT must attach the relevant score card along with the duly filled up application form.

5. You are required to paste one recent passport size coloured photograph in the specified area of the form. The photograph should be pasted properly. A form
without the same shall be rejected.

6. You are required to fill up the personal details given in the Admit card and paste an identical passport size coloured photograph (as pasted in the application
form) and sent back along with the duly filled up form. The candidates are also required to send two self-addressed envelope along with the form.

7. The candidates are required to sign properly & carefully (without any overwriting/cut) in the first column provided in the Admit Card indicated as
“signature of candidate (at the time of filling up the form)”. In case of mismatching of the signature you will not be allowed to take the test.

IMPORTANT DATES:
Last date for issue of application form - 19/05/2011
Last date for submission of application form - 19/05/2011

Date of Entrance Test - 10th, 11th & 12th June 2011

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 FOR P.G. PROGRAMMES
Section Description Times Suggested (In minutes) Number of Questions
Section A Quantitative Aptitude & Reasoning 45 45
Section B English 45 45
Section C General Awareness 30 30
Section D Business Aptitude 30 30
Total 150 150

FOR U. G. PROGRAMMES
Section Description Times Suggested (In minutes) Number of Questions
Section A Mathematics 45 45
Section B General Science 30 30
Section C English 45 45 ENTRANCE ASSESSMENT
Entrance Examination will be conducted in Hindi/English language
Section D General Awareness 30 30
Under given marking structure will be followed:
Total 150 150
M.Sc. M.Sc. M.Sc. M.Sc. M.Sc. B.Sc. B.Sc. B.Sc.
Each question would carry 1 mark. There is no negative marking. The questions in the test paper will be selected from a Question Data bank. The time allotted for (FMRM) (FT) (CD) (LGAD) (VM&CD) (FMRM) (FT) (LGAD)
the test will be shown on the screen as Time Left to finish the test. The time will start to tick as soon as the candidates click the “Start Test” button. On completion of the
Written Test 150 150 150 150 150 150 150 150
test, the candidates can exit by pressing the “Submit” button. The candidates should attempt the entire questions within the stipulated test duration of 2.5 hours to
avoid being “timed out”. Group Discussion 50 50 50 50 50 50 50 50
The Test Centre Administrators would be available at the test centre to provide all the necessary assistance. The tests would be invigilated to ensure that spirit of the Design Aptitude Test – – 100 100 100 – – 100
exam is maintained. The candidates found indulging in the malpractice of any nature would be disqualified and would be instructed to leave the test premises
immediately. The candidates would not be allowed to bring mobile phones, pagers, calculators, PDA, Listening devices and recording or photographic devices of Personal Interview 100 100 100 100 100 100 100 100
any nature in the examination hall. TOTAL 300 300 400 400 400 300 300 400

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 Footwear Design & Development Institute (Ministry of Commerce & Industry, Govt. of India)
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