MARK K.

MCDONALD
2025 Crown Cove * Cordova, Tennessee 38016
901-870-7031 * mm51c662@westpost.net
BUSINESS DEVELPOMENT / SALES MANAGER
*Visionary marketing strategist and business development expert with 13 years of
success expanding sales networks and growing revenue.
*Premier closing skills, renowned for delivering high impact presentations.
*Tireless troubleshooter creating streamlined and profitable operations.
*Enthusiastic leader providing inspired guidance to personnel in complex busines
s environments.
*Experienced launching company to rapid expansion and strong profitability.
Leadership * Business Development * Contract Negotiation * P & L / Financial Rep
orting * Sales Team Training * Marketing Strategies * Sales Presentations * Netw
orking * Policy Formulations * Coaching and Motivation * Troubleshooting & Strea
mlining
PROFESSIONAL EXPERIENCE
PREMACO, INC. * Memphis, Tennessee * 2005-2009
Provider of innovative products and maintenance programs serving the driving pub
lic, with 40 employees, generating $25M annually.
Sales Represenative: Maximize business partner profit, providing expert oversigh
t of distribution and inventory in shipping, as well as receiving and maintenanc
e of machines. Create maintenance programs and conduct on-site training to facil
itate high technical proficiency of managers, advisors, and technicians. Seek ou
t and secure new accounts while maintaining productive relationships with curren
t accounts. Develop profit-boosting marketing strategies and motivational progra
ms. Provide leadership to 7-member team. Identify low performing product, and re
-distribute product strategies to accommodate consumer buying trends. Perform mo
nthly sales forecasting and competitive analysis to determine product performanc
e levels and the need for new product developments and modifications.
*Boosted sales 75%, becoming 1st in territory to advance innovative software imp
lementation in key dealerships.
*Produced 50% storage needs savings and 20% increased time with business partner
s through continuous process improvement in supply chain flow.
*Created 25%-30% profit jump through creative marketing and retention programs.
POLARIS POOL SYSTEMS * Vista, California * 2002-2005
Manufacturer of broad array of internationally distributed pool and spa products
staffing over 250 employees and producing $95M in sales.
Sales Representative: Performed extensive hands-on sales efforts, routinely pres
enting cutting-edge products on site, troubleshooting client concerns, maintaini
ng close communications with sales manager and colleagues to discuss effective s
ales strategies and enhance productivity. Orchestrated creative marketing/ train
ing programs for 400 dealers.
*Catapulted net sales from 1M to 2M, including negotiation of exclusive 90K cont
ract.
*Reinstated previous account relationships, enhancing competitive market positio
n and propelling sales volumes 25%-30%.
*Recognized for being the first to sell new products through distribution, and o
ne of three to participate in new product development.
MARK K. MCDONALD
Page 2 * mm51c662@westpost.net

CITY SLICKERS * Memphis, Tennessee * 1998-2002

Full service vehicle maintenance operation serving Memphis, Tennessee and Little
Rock, Arkansas specializing in fleet market. Annual revenues of $500K.
Co-Founder, General Manager: Directed wide variety of operations securing enhanc
ed sales network, creating leads and delivering effective on-site product demons
trations, negotiating favorable contracts, and overseeing development of adverti
sing campaigns. Provided tight P&L management and conducted ROI analysis. Develo
ped strategies to increase sales, improve marketing, and drive business growth.
Implemented cost avoidance measures and increased profit margins. Recruited, int
erviewed, and presented final hiring recommendations for all employee positions.
*Acquired a portfolio of 200 accounts that included Fed Ex, Baptist Home Health,
Service Master, International Paper, Avis, and Enterprise Rent-A-Car.
*Pioneered new service strategies and marketing plans that included machines and
automobile car detailing, consistently realizing a 50%-60% (ROI).
*Increased average ticket sales by 95%.
ENTERPRISE RENT-A-CAR * Franklin, Tennessee * 1995-1998
Premier international rental car company with over 64K employees and 878K vehicl
es in nearly 7K locations worldwide, producing $9B in annual sales.
Senior Account Executive/Account Executive/Management Trainee: Provided detailed
oversight and guidance through widely varied business issues, handling F&I, app
raising vehicles, selling extended warranties, negotiating interest rates, and p
artnering with credit union branch managers to organize sale days.
*Achieved consistent top 5% sales rank.
*Catapulted sales volume 20% in 1 year, producing $220K gross profit.
*Generated 30% savings increase through routine vehicle reconditioning program.
*Earned top sales rank in state 3 times.

SOFTWARE
MS Office * Act * Open Office * MS Excel * Power Point
TRAINING AND DEVELOPMENT
Joe Verde Sales Training
The Ultimate Sales Training Workshop
The Ultimate Marketing Plan
Succeed on Your Own Terms
The Caliper Profile
EDUCATION
Continuing Education * BBA Marketing
University of Memphis * Memphis, Tennessee