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Following is the definition of Deprived, Aspirers, seekers and strivers(Taken from McKinsey & Company's article : Big
Spender: India's middle class BusinessWeek By Diana Farrell and Eric Beinhocker)

Deprived and Aspirers are almost 95% of the India's population and are considered as Aam Aadmi.

Deprived - Household income less than Rs. 90,000


Deprived include subsistence farmers and unskilled laborers who often struggle to find work. They are almost 54% of
the population. Since 1985, the ranks of the deprived have fallen from 93 percent to 54 percent of the population.

Aspirers - Household income between Rs. 90,000 to Rs, 200,000


Aspirers are typically small shopkeepers, farmers with their own modest landholdings or semiskilled industrial and
service workers. They are almost 41% of the population.

The next 5%(approximately 50 million people include Seekers, Strivers and Rich)
Seekers - Household income between Rs. 200,000 and Rs. 500,000
Seekers range from young college graduates to mid-level government officials, traders and business people.They
enjoy a lifestyle that most of the world would recognize as middle class and typically own a television, a refrigerator, a
mobile phone and perhaps even a scooter or a car.

Strivers- Household income between Rs. 500,000 and Rs. 1 million


Strivers, the upper end of the middle class, tend to be senior government officials, managers of large businesses,
professionals and rich farmer

Rich Household income is greater than Rs. 1 million

So, if you are Seekers, Strivers and call yourself Mr. Laxman's common man, then Think Again.