WILLIAM A.

ROHDE, MD, MS, MBA

130 Dartmouth Street, Suite 1006
Boston, Massachusetts 02116
617-236-4848 wr92d742@westpost.net
Experience
2007-Current CONFIDENTIAL COMMUNICATIONS, LLC BOSTON, MA
General Partner and Chief Media Consultant
* Internet and Direct crisis intervention, conflict resolution, peer support net
working for senior executives; interpersonal and business disaster planning
2005-2006 CHARLES RIVER LABS, INTL., INC. WELLESLEY, MA
Project Development Advisor
* Wrote business plan for breakthrough medical device estimated annual sales ove
r $1 Billion
* Developed physician and institution marketing plan in collaboration with MGH c
onsultant
2003-2004 THE PILOT, ROMAN CATHOLIC ARCHDIOCESE OF BOSTON) BOSTON, MA
Customer Service, Marketing and Circulation Director
* Increased readership by 40%. Outsourced subscription services, saving $150,00
0 annually
* Collected $200,000 back debt - enterprise turned first profit in 50 years.
1999-2003 BOSTON LEARNING CENTER BOSTON, MA
Director of Program Development & Promotion
* Wrote successful grants for $500,000 to fund after school programs for at risk
inner city youth
* Re-engineered non-profit infrastructure by building new Board and revising Mis
sion Stmt.
1996-1998 BAIN & COMPANY BOSTON, MA
Marketing research
* Profiled clients and competitors, developed competitor profiling and rating sy
stem
* researched niche markets for Avis, Armstrong, FTD
1985-1995 LOWER MILLS CONSULTANTS BOSTON, MA
* Developed and managed multidisciplinary medical practice
* Neurpsychopharmacology and Cognitive Behavioral Therapy
1978 - 1985 UPJOHN, HOFFMAN LaROCHE, ABBOTT BOSTON, MA
New Product Promotion Consultant
* Developed physician and patient educational and promotional marketing programs
for Limbitrol; presented first APA report on long term use of Depakote, develop
ed patient algorhythm and physician education program for Xanax,. Conducted over
100 teleconferences with rural medical societies and Grand Rounds at McGill Med
ical School to introduce Depakote. Keynote Speaker Canadian Psychiatric Associa
tion
Academic
2008-2010 BOSTON UNIVERSITY * M.A. in HEALTH COMMUNICATIONS BOSTON, MA
- patient compliance, ethical marketing, media relations, internet, social net
working, interactive media
2004-2006 NORTHEASTERN UNIVERSITY * M.B.A. BOSTON, MA
MBA in marketing 2007; Advanced Management Certificate in biotechnology financ
e 2008
1972 - 1993 HARVARD MEDICAL SCHOOL * Psychiatry Residency & Faculty BOSTON, MA
Post Doctoral Fellow, Clinical Instructor, Attending Physician McLean Hospital-
12 refereed research publications on the psychobiology of affective disorders; a
warded Best Research of the decade by AAAS.
1968 - 1972 JOHNS HOPKINS MEDICAL SCHOOL * MD, Osler Medical Service Baltimore,
MD.
3 year accelerated program, externship at Guy's Hospital Neurosurgery Unit, Lond
on.