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BROCK KOREN

24 Main Street * Ladera Ranch, CA 92694 * Home: (949) 218-8995 * Cel


l: (949) 769-0632
bka44f9a@westpost.net
SUMMARY
Chief Executive Officer with over 22 years of diversified experience in high tec
hnology companies with domestic and international business, sales development, p
rofitability, and operations in the medical, military, communications and high t
echnology markets. Demonstrates leadership, fast growth strategies, and increas
ing market share while partnering with investors/boards for optimum shareholder
value. Additional expertise in turn around, investor relations and general mana
gement with a vision for growing business through a cohesive workforce.

* Full P/L Responsibilities


* Strategic Planning
* Financial Modeling/Analysis
* Budgets
* Business Development
* Sales and Marketing
* Operations
* Research and Development
* Merger/Acquisitions
* Policy Development
* Valuations
* Multi-company Consolidations
PROFESSIONAL EXPERIENCE
CAL QUALITY ELECTRONICS, INC., Santa Ana, CA 2003-Present
Chief Executive Officer (2005 - Present)
Responsible for full P&L, strategic planning, capital expenditures and general m
anagement of electronics contract manufacturer to high technology OEMs primarily
in the medical, industrial, aerospace, computing, storage and communication mar
kets. Reports to Board of Directors
* Successfully restructured entire company and increased company's profitability
by developing and implementing company's new strategic, sales and financial pl
ans
* Increased revenue 28% each fiscal year by increasing market share in existing
accounts and adding new customers and capabilities in new and existing markets
* Increased gross margins by implementing and utilizing Epicor's Vantage ERP sys
tem
* Exceeded operating plan each fiscal year while remaining on budget and reduced
debt 30%
* Significantly increased top and bottom line effectively increasing EBITDA from
4% to over 10% each fiscal year while increasing book-to-bill ratio to ending e
ach fiscal year with the largest backlog in company history
Vice President of Sales and Marketing / Business Development (2003 - 2005)
Responsible for all sales and marketing / business development for Cal Quality.
Responsible for managing direct sales engineers, inside sales staff and manufac
turers representatives. Responsible for marketing, technical press releases, col
lateral materials and articles. Other duties include merger/acquisitions, implem
enting new databases, preparing forecasts, budgets and quotas. Reported to CEO
* Created and implemented company's first strategic sales and marketing plan inc
reasing sales 30% and doubling order backlog while maintaining budget in FY2004
and FY2005
* Hired and trained direct sales engineers, manufacturers representatives and
telemarketing personnel
* Set up company's first customer and target account data base
* Selected public relations firm and developed or updated all corporate colla
teral material
* Presented all marketing information to senior management and to Board of Di
rectors
* Established a strategic alliance with a Far East partner
* Attended and presented all business development activity to the Board of Di
rectors at quarterly meetings

ADVANCED PHOTONIX, INC. (AMEX:API), Camarillo, CA 1998 - 2003


President and Chief Executive Officer, Director (1999 - 2003)
Responsible for full P&L, M&A, R&D, strategic planning, investor relations and g
eneral management for a leading supplier of semiconductor solutions, wafer fabri
cation and foundry of electro-optical components, subsystems and systems for tel
ecommunications networks, medical diagnostics, military sensors as well as gener
al electronics industries. Reported to Board of Directors.

Brock Koren
PAGE 2
President and Chief Executive Officer, Director (1999 - 2003) continued
* Successfully restructured entire company and brought company to profitability
by developing and implementing company's first strategic and financial plans
* Increased revenue 50% from FY2000 to FY2002 by implementing company's sales an
d marketing plan
* Increased gross margins from 30% in FY2000 to 40% in FY2002 by increasing yiel
ds, lowering material cost, lowering overhead costs or increasing prices where a
ppropriate by implementing and utilizing Citrix Systems Pointman windows based M
RP system that resulted in the highest net operating profit in company history
* Increased order backlog from 40% in FY2000 to the end of FY2002 through proact
ive selling and development of market driven patented and proprietary products.
* Identified and negotiated several mergers and acquisitions that increased reve
nues 50% in FY2003
* Developed an ultraviolet detector that was awarded the 2001 Commercial Technol
ogy Award by Laser Focus World while improving patented and proprietary technolo
gy. Developed the first commercially available high gain detector array for the
medical imaging market. These R&D efforts resulted in increased sales in FY2002
for a revenue increase of approximately 10%
* Received ISO 9001 certification in FY2001, resulting in an increase of sales t
o military/aerospace and medical markets by 9% and 3% respectively in FY2002
* Cultivated and maintained relationships with bankers and external auditors.
Vice President of Sales and Marketing (1998 - 1999)
Responsible for all domestic and international sales and marketing of semiconduc
tor solutions and electro-optical components, subsystems and systems for telecom
munications networks, medical diagnostics, military sensors as well as general e
lectronics industries. Created and implemented company's first strategic sales a
nd marketing plan. Restructured and managed direct sales engineers, inside sales
staff and manufacturers representatives. Marketed existing and new lines of det
ectors through ads, technical press releases, collateral materials and articles.
Attend and present all business development and sales data to Board of Directo
rs at quarterly and annual shareholder meetings. Reported to CEO
HAMAMATSU CORPORATION, Irvine, CA 1992 - 1998
Sales Engineer
Responsible for sales of photonic devices in Southern California including key a
ccount Beckman Instruments. Designing photonic devices into products in the medi
cal, telecommunication, wireless networking and industrial markets. Territory re
venues grew 20% annually over a five-year period, exceeded sales quota every yea
r while maintaining budget. Reported to VP of Sales and Marketing.
TEKTRONIX, INC., Irvine, CA 1989 - 1992
Account Manager (1991 - 1992)
Responsible for all sales of Tektronix test and measurement, communication and v
ideo electronic instrumentation to key accounts: Rockwell International, Loral,
McDonnell Douglas, and Northrop. Maintained current Tektronix accounts while pr
oactively developing new sales opportunities and acquiring new accounts from com
petition. Achieved 140% of sales quota and Presidents Club in FY1992, refers to
top 10% of Fortune 1000 sales organization.
Sales Engineer (1989 - 1991)
Responsible for sales within Orange and southern Los Angeles Counties. Awarded
#1 Sales Engineer in district and achieving 117%, 107% of sales quota in FY1990
and 1991 respectively. Achieved 100% club three years running; refers to 100% o
f target in each fiscal year. Early promotion to Key Account Representative.
BECKMAN INDUSTRIAL, La Habra, CA 1988 - 1989
Sales Engineer
Responsible for sales of analytical instrumentation; identifying and solving cus
tomer's unique applications and requirements and prospecting and closing busines
s for new and existing accounts.
EDUCATION
Bachelor of Science, Electrical Engineering
California State University, Long Beach, CA
PROFESSIONAL ASSOCIATIONS
Member, Board of Directors, Advanced Photonix, Inc. (1999 - 2003)
Member, Board of Directors, BioCal Technology, Inc. (2000 - 2003)
Member, American Stock Exchange, Investor Relations Alliance

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