ELLIOT M.

BOLLET
2678 N. Main St.
Prineville, Oregon 97754
(541) 447-4366
ebac0334@westpost.net; emax_enterprises@hotmail.com
SENIOR EXECUTIVE:
CEO, ONLINE MARKETING
Creative and forward-thinking marketing professional specializing in driving rev
enue growth through comprehensive online marketing and advertising. Skilled prod
ucer of high-performance, data driven, integrated online marketing campaigns usi
ng both traditional and online digital platforms. Exceptional ability to craft p
owerful online marketing messages that deliver wide-ranging brand awareness with
in budget and scheduling expectations. Polished communicator talented in motivat
ing for top performance.
Business & Revenue Growth
E-Max Enterprises is a full-service online performance marketing, search engine
marketing, and internet marketing agency. We are committed to maximizing the ROI
(Return On Investment).
E-Max Enterprises Represents the next generation of assisting businesses launch
and optimize two of the most important revenue channels for today's e-commerce c
ompanies, search-engine marketing and paid search marketing. With a unique exper
tise in the unparalleled medium of search, an unyielding mastery of the pay-for-
performance affiliate marketing, E-Max Enterprises has the power to take your on
line marketing strategy to the cutting edge. What separates E-Max Enterprises fr
om the competition is years of consistent, proven success gained by its experien
ce and through our performance-based solutions.
E-Max Enterprises professionally develops, implements and manages Google AdWords
, Yahoo! Search Marketing, Microsoft AdCenter, and Ask Sponsored Ads Pay Per Cli
ck Advertising accounts, enabling clients to maximize Internet advertising resul
ts while saving time and money. Proper setup and management of these powerful pr
ograms will likely make the difference between an advertiser's success or failur
e. E-Max Enterprises 's full-service solution enables clients to focus on their
core business while attaining the best possible results from their Search Engine
Marketing campaigns.
OBJECTIVE: To contribute to your company's success through exceptional Online Ma
rketing Skills, Technical Support, Customer Service, and People Skills.
AREAS OF EXPERTISE:
Online Marketing & Advertising
Online Marketing Specialist
Ecommerce Operations Manager
Ecommerce Marketing Manager
Product Marketing Manager
Strategic Analysis & Planning
Rapid Growth
Competitive Positioning
Ecommerce
Bottom-Line Optimization
Search Engine Optimization (SEO)
Search Engine Marketing (SEM)
Search Marketing Strategies (SMS)
Online Reputation Management (ORM)
Local Search Marketing
Paid Search Advertising (PPC)
Link Building Keyword Research
Long-Tail Product Marketing
SEM/PPC Marketing Campaigns
B2B Sales
New Business Development
Ad Campaigns
B2C Sales
Analytics
Internet Commerce
Keyword Analysis
* Entrepreneurial agent with a history of surpassing customer and employer expec
tations. Leverage consultative-sales strengths to identify opportunities, nurtur
e relationships and close deals.
* Dedicated Online Marketing & Sales Expert, with a reputation for consummate pr
ofessionalism and exemplary ethics. Remain current on the latest trends in Onlin
e Marketing, with comprehensive knowledge of Search Engine Marketing, Search Eng
ine Optimization, Search Engine Strategies & Paid Search Advertising.
* Demonstrate ability to promote products and services Online and develop key ta
rgeting to maximize ROI (Return On Investment).
PROFESSIONAL EXPERIENCE:
E-Max Enterprises, LLC - Oregon City, OR 2005 - Present
CEO/CFO - President
ONLINE MARKETING CAREER HIGHLIGHTS
Additional from "Areas of Expertise":
* E-Commerce Marketing Manager, Researched, planned, and purchased online media
space on targeted internet properties. Negotiated with Google, MSN, Yahoo, and s
maller online entities for effective media buys. Established and managed affilia
te marketing program's which recruited several thousand affiliate sites; program
overall obtained the best return on investment of all online advertising initia
tives.
* Website Producer, Lead web development for e-commerce website. Facilitated the
production, marketing, and internal web projects and site improvements. Upon re
-launch of 24Hr-Mall.com, and other websites, sites performed usability study to
improve site navigation and performance, and worked with outsourced usability a
gency to facilitate another study. Summarized results for a faster and more usab
le site.
Internet Consulting
Since 2005 E-Max Enterprises has been helping companies integrate successful Int
ernet business strategies through its experienced consultants. I provide critica
l competitive intelligence and detailed market analysis for making smart decisio
ns.
Pay Per Click Management (PPC)
E-Max Enterprises specializes in managing high performance pay per click adverti
sing campaigns. I constantly innovate to capitalize the latest Internet marketin
g developments and to provide our clients with a distinct advantage over competi
tors.
Search Engine Optimization (SEO)
The Search Engine Optimization services provided by E-Max Enterprises are the be
st way to grow your search marketing results while holding costs down. We provid
e clients with efficient, high ROI producing organic search engine marketing cam
paigns.
SEM/PPC Marketing Campaigns on Google, Yahoo, MSN/Bing, Mama, Miva, Ask & FaceBo
ok.
Director of Product Marketing with Product Management and Ecommerce
Marketing and Advertising products, promotions and general marketing for over 20
00 companies online.
* Director of Product Marketing
* Managing campaigns on search engines
* Writing ad copies
* Setting up conversion tracking if necessary
* Reporting
* Ad Campaigns
* Campaign monitoring
* Landing Page Optimization
* Social Media Marketing Including Twitter & Facebook
* Conversion optimization testing including A/B and multivariate testing to stre
ngthen a websites conversion funnel
ADDITIONAL CAREER EXPERIENCE:
Summary of Computer Qualifications: Exceptional installation and troubleshooting
experience. Solid experience testing firmware. High level of knowledge with ope
rating systems; Windows 95, Windows 98, Windows 2000 Professional, Windows XP Pr
ofessional, Windows NT, Windows Vista and Windows 7. Experience in network insta
llation of Cat-5 Ethernet, wall mounts, and coax cable. Hardware/Software Instal
lation and Troubleshooting. Exceptional versatility and adaptability. Dedication
and drive as a hard-working individual. Superlative communication and team-buil
ding skills. Ability to manage multiple tasks in a pressured environment.
Language Years Experience Operating System Skill Level
A+ Hardware 3-5 Windows (95, 98, XP, 2000, ME, NT, Vista, 7) Interme
diate
A+ Software 3-5 Windows (95, 98, XP, 2000, ME, NT, Vista, 7) Inter
mediate
Net+ 3-5 Windows (95, 98, XP, 2000, ME, NT, Vista, 7) Intermediate
Computer Skills: Proficient in using personal computer skills through self taugh
t training and some classes in high school and college. In such programs as Micr
osoft Windows, Microsoft Word, Excel, Access, and PowerPoint. Additionally, use
graphic/website design, including Adobe Photoshop, Dreamweaver, Flash, Adobe Pag
emill, and Adobe Page Maker. Create and distribute a variety of reports using Ac
cess and Excel.
Professional Customer Service And Sales Skills: Interacted with clients and util
ized excellent organizational skills to provide the help that customers needed w
ith finding the proper products. Delivered excellent customer service and conduc
ted in-house sales promotions while functioning as an accessory sales candidate.
Oversaw daily sales operations at computer store.
TAC WorldWide, San Francisco CA 2004 -2005 Computer T
echnician
TAC Worldwide is a leading provider of Engineering staffing, IT staffing and wor
kforce management solutions. Selected from a competitive group of candidates to
help lead and resolve computer hardware software problems.
* Installation / Maintenance: Motherboards, CPUs, Memory, CD Rom Writers, DVD Bu
rners, Cases, Keyboards, Mouse, CRT / LCD Monitors, Laser Printers, Scanners, De
sk Jet Printers, Power Switches, Cat-5, Cat-6, Ethernet
* Upgrades / Processors: Servers, Pentium 4, Pentium III, Pentium II, Pentium, 4
86, 386, Laptops
* Software Installed: Office 2000, Office XP, McAfee, Norton, McAfee Spam Killer
, Netscape, Scanning software, and multiple programs specific to each client's b
usiness requirements
* Operating Systems: Windows 95, Windows 98, Windows NT/2000, Windows XP, Vista,
7, DOS, ME
* Troubleshoot and resolved computer problems; built and upgraded systems; insta
lled software; and performed general troubleshooting and maintenance for busines
s clients and the public
* Upgraded more than 100 PCs throughout Portland Oregon and Washington Area
Fry's Electronics, Wilsonville OR 2003 -2004
Sales Associate
Fry's Electronics is a superstore for computers & laptops parts to cameras, tele
visions & home appliances. Awarded promotion to direct sales for the company's A
ccessory Sales department, positioning the customer exactly to where and what th
ey need. Also making recommendations to customers to enhance revenue growth.
* Computer Electronics Component
* Accessory Sales Associate
* Help customers with Products
* Grew revenue by targeting new and different possible options for customers.
* Exceeded personal annual sales quota each month and maintained existing revenu
e base by constantly reassessing customer requirements for enhanced services thr
ough top down approach.
Free Geek, Portland OR 2003 - 2003 Compu
ter Technician
Selected from a competitive group of candidates to help lead and resolve compute
r hardware, software problems. Also provided technical assistance on all hardwar
e, software, and networking products.
* Installation / Maintenance: Motherboards, CPUs, Memory, CD Rom Writers, DVD Bu
rners, Cases, Keyboards, Mouse, CRT / LCD Monitors, Laser Printers, Scanners, De
sk Jet Printers, Power Switches, Cat-5, Cat-6, Ethernet
* Upgrades / Processors: Servers, Pentium 4, Pentium III, Pentium II, Pentium, 4
86, 386, Laptops
* Software Installed: Office 2000, Office XP, McAfee, Norton, McAfee Spam Killer
, Netscape, Scanning software, and multiple programs specific to each client's b
usiness requirements
* Operating Systems: Windows 95, Windows 98, Windows NT/2000, Windows XP, Vista,
7, DOS, ME
* Troubleshoot and resolved computer problems; built and upgraded systems; insta
lled software; and performed general troubleshooting and maintenance for busines
s clients and the public
* Upgraded more than 100 PCs throughout Portland Oregon and Washington Area
PC Emergency, Portland OR 2003 - 2003 Computer Tec
hnician
Selected from a competitive group of candidates to help lead and resolve compute
r hardware software problems. Also provided technical assistance on all hardware
, software, and networking products.
* Installation / Maintenance: Motherboards, CPUs, Memory, CD Rom Writers, DVD Bu
rners, Cases, Keyboards, Mouse, CRT / LCD Monitors, Laser Printers, Scanners, De
sk Jet Printers, Power Switches, Cat-5, Cat-6, Ethernet
* Upgrades / Processors: Servers, Pentium 4, Pentium III, Pentium II, Pentium, 4
86, 386, Laptops
* Software Installed: Office 2000, Office XP, McAfee, Norton, McAfee Spam Killer
, Netscape, Scanning software, and multiple programs specific to each client's b
usiness requirements
* Operating Systems: Windows 95, Windows 98, Windows NT/2000, Windows XP, Vista,
7, DOS, ME
* Troubleshoot and resolved computer problems; built and upgraded systems; insta
lled software; and performed general troubleshooting and maintenance for busines
s clients and the public
* Upgraded more than 100 PCs throughout Portland Oregon and Washington Area
2002 Holiday Season - Evergreen International Airlines, Portland OR
* Package Transport
* Security Clearance: 15 background check. Security Clearance at PDX through 200
4.
EDUCATION
Portland Community College, Sylvania - Portland, Oregon 09/01 - 12/02
Prerequisites
Heald College - Portland, Oregon
01/03 - 04/03
General Studies
Specified Training in IT and Network Engineering
Portland Community College, Sylvania - Portland, Oregon
09/03 -12/03
Emphasis in Computer Technology
New Horizons - Beaverton, OR
01/04 - 01/04
Emphasis in Computer Technology
Vocational:
Commission Junction University - Santa Barbara, California
09/05 - 09/05
Paid Search Advertising (PPC), Link Building, Keyword Research, Analytics
Commission Junction University features an agenda packed full of informative ses
sions, including keynote speaker Guy Kawasaki, noted author of The Art of the St
art, Managing Director of Garage Technology Ventures, and a columnist for Entrep
reneur Magazine.
Vocational:
Affiliate Summit
Orlando, Florida 0
7/06 - 07/06
Las Vegas. Nevada 01/07
- 01/07
Paid Search Advertising (PPC), Link Building, Keyword Research, Analytics
The Premiere Affiliate Marketing Conference. Affiliate Summit events break out i
nto five main categories: agencies, affiliates, merchants, networks, and vendors
.
Vocational:
Linkshare Summit - San Francisco, California 01/07 - 01/07
Paid Search Advertising (PPC), Link Building, Keyword Research, Analytics
Innovative Affiliate Models & Technologies. Premiere event for leaders in perfor
mance-based marketing drew record participation from the most influential compan
ies doing business on the web, including American Express, Macys.com, Chase, Adv
anta, Fleurop.com, and Walmart.com. The theme was The Voice of the Market. Disti
nguished industry speakers provided information and key insights to help attende
es achieve their business goals and objectives.
Vocational:
Search Engine Strategies (SES) - Chicago, Illinois 12/07 - 12/07
Paid Search Advertising (PPC), Link Building, Keyword Research, Analytics, Searc
h Engine Optimization (SEO)
The leading global conference & expo series that educates delegates on search en
gine marketing (SEM), including optimization (SEO) and advertising strategies, t
actics and best practices. SES Search Marketing Events provide instruction from
the industry's top Search experts, including representatives of the Search Engin
es themselves. Search Engine Optimization (SEO), Search Engine Strategies (SES),
Search Engine Marketing (SEM), Paid Search Advertising (PPC), Link Building, Ke
yword Research, Analytics.
Vocational:
Search Marketing Expo (SMX) - Santa Clara, California 02/08 - 02/08
Paid Search Advertising (PPC), Link Building, Keyword Research, Analytics
SMX: The Search Marketing Expo Conference Series. Leading search engine marketin
g conference to empower interactive marketers. Quality, trusted content. Outstan
ding content. Prestigious keynotes. Search Engine Optimization (SEO), Search Eng
ine Strategies (SES), Search Engine Marketing (SEM), Paid Search Advertising (PP
C), Link Building, Keyword Research, Analytics.
Vocational:
Search Marketing Expo Advanced (SMX) - Seattle, Washington 06/09 - 06/09
Paid Search Advertising (PPC), Link Building, Keyword Research, Analytics
SMX: The Search Marketing Expo Conference Series. Leading search engine marketin
g conference to empower interactive marketers. Quality, trusted content. Outstan
ding content. Prestigious keynotes. Search Engine Optimization (SEO), Search Eng
ine Strategies (SES), Search Engine Marketing (SEM), Paid Search Advertising (PP
C), Link Building, Keyword Research, Analytics.