MICHELLE BARRETTO

2225-1 Indigo Hills Dr a Corona, CA a 408-309-6070 a mbd88e04@westpost.net

Objective: To have a career in a growing and reputable company that will utiliz
e my sales and marketing experience.
Qualifications for Sales
Driven, energetic, results-focused sales professional with a strong work ethic a
nd discipline. Fourteen year sales track record of driving significant increases
in revenue and profitability. Industry background in software, financial servic
es, globalization, and professional services.
Inside & Outside Sales Start Up Account Management Proposal/Contract Preparation
Sales Forecasting/Budget Project Management Marketing People Management
HIGHLIGHTS
a Pioneered 2 companies. Became a global sales champion for the company.
a Increased ecommerce site usage and revenue from $500k to $1.2 million revenue
in 1 year
a Developed cost-efficient and income producing marketing to overhaul companyas
poor reputation and lack of business. Grew portfolio by 35%.
a Top sales representative 3 years consecutively within a 15 team sales force.
a Conducted speaking engagement and presentations with live audience of 20-100 p
eople.
a Grew portfolio from $3M in gross revenue to $15M and created a successful prog
rams.
EMPLOYMENT HISTORY
E-C TRANSLATION LTD. BEIJING, CHINA
Localization/Globalization service provider that serves companies with global pr
esence in the software, medical device, financial, database, electronics, automo
tive, and game industry. Localization of website, software, database, documentat
ions, multimedia, and marketing. And Translation Business Management Software/Sy
stem solution for clients to manage their global supply chain. (www.e-cchina.com
)
Director of Sales, US 9/2009-present
I was hired to expand US presence and market for Chinese localization firm to co
mpanies with Global presence in Asia and Europe market. I am one of the first pi
oneers for US to cultivate and generate localization projects with Fortune 500,
100, and 1000 companies. Conducted business development initiatives via cold cal
ls (100%), research, email campaigns, self developed marketing, in person demons
trations and presentations. Developed and proposed strategic ideas, process impr
ovements, campaigns, and global initiatives to Chinese Executives. Conduct resea
rch on potential customers companyas background, global initiatives, products, a
nd global plans. Identify and research decision makers responsible for product g
lobalization. Generate RFP and pricing bid. Work with Production and Project Man
agement team for execution, delivery, and status of client projects and also ser
ved as Account Manager and Project Manager to accounts.
EXPRESS DIGITAL INC AUSTIN, TEXAS
Workflow software solution for the professional photography industry. Corporate
Services is a department that handles million dollar corporate accounts and han
dles all technology customizations and development for the industry.
Strategic Sales Representative a" Corporate Services 1/2008-1/2009
I was hired to manage, cultivate, and pursue million dollar, strategic corporate
large accounts in the imaging, photography, and electronic industry. Responsibl
e for generating software customization and integration sales contract to existi
ng and new clients. Worked closely with Project Management and Development team
of customization projects for VIP strategic clients. Conducted annual and monthl
y revenue sales forecast, client planning reports, CRM updates, and attended tra
deshows and events.
RAN ONE CONSULTING OAKLAND, CA
Provides CPA and Consulting firms and professional services with strategic plann
ing, profit improvement, business planning, and growth management software and c
onsulting services for the Small to Mid Size Enterprise market.
Business Development and Marketing Manager 6/2003 a" 9/2007
I was hired to grow the business in the US and Canada market and to overhaul the
companyas reputation in the industry. I was hired as one of the pioneers under
the new sales model and strategy which I proved successfully. Identify new busin
ess opportunities, strategic relationships, and business partnerships. Conducted
cold calls, web product demonstrations, online and in person presentations. Ide
ntify shows and events to conduct speaking engagements. Responsible for motivati
ng, managing, hiring, and training 3-5 Business Development Representatives. Con
ducted market research, product testing, evaluation, and customer surveys to imp
rove brand and new product lines and updates. Develop and manage marketing broch
ures, websites, letters, campaigns, marketing communications, and marketing prog
rams. Responsible for increasing brand recognition and reputation and presence.
Developed internal sales processes, training, and documentation
US BANK PALO ALTO, CA
A full-service worldwide financial institution working for the Business Banking
Division. Business Banking handles commercial and business loans.
A.V.P of Business Development, Business Banking 3/2002 to 6/2003
I was hired to grow the Business Banking portfolio to assigned territory and co-
manage the bank branches within assigned territory for Business Banking Products
. Generated business development initiatives of commercial and business loans ov
er $1 million outside. Worked with assigned branches to expand and grow branches
portfolio initiatives. Generate and develop repeat and referral business throug
h partnerships. Reviewed, analyzed, and pre-qualified business financials and id
entified risk assessment and liabilities prior to all contracts that is self-gen
erated and branch generated prior to submitting to Corporate Underwriting. Manag
ed 4 branch offices for Business Banking product line.
CORNERSTONE PAYMENT SYSTEMS (PREVIOUSLY USA PROCESSING INC.) SUNNYVALE, CA
Payment gateway solution provider that markets to financial institutions, busine
ss to business, and retail merchants consisting of point of sale transactions an
d ecommerce sites 8/1997 to 3/2002
Manager, Business Development/Marketing 5/2000 to 3/2002
I was promoted to this position to develop new business opportunities to banks,
credit unions, internet businesses. Generated and prospected new business opport
unities through cold calls, market research, shows, events, and marketing. Co-ma
naged marketing communications, marketing programs, and website development and
expansion. Conducted market and competitor research and developed reports and pr
esentations to Management and proposed solutions and ideas. Served as Project Ma
nager for portfolio acquisitions and implementations and technology integration
for accounts.
Manager, Inside Sales 8/1997 to 5/2000
I was hired as one of the Pioneers of the company during itas early start up sta
ge to develop and
manage. Responsible for hiring, training, and managing 6 Inside Sales Representa
tive. Responsible for prospecting, qualifying, and closing new accounts and gene
rated opportunities and meetings for Outside Sales. Inside Sales group provided
administrative sales support to Outside Sales. Responsible for developing and ma
naging internal sales process and collaboration.
ORVICK MANAGEMENT GROUP SAN JOSE, CA
Provides management services to commercial real estate investors
Senior Sales Representative 3/1995 to 8/1997
Prospected and qualified to investors and generate business opportunities throug
h cold calls. Managed accounts on behalf of property investor; budgets, bids, pr
oposals, contracts, contractors, construction, and new development projects and
presented quarterly reports, performance status, and presentation to investors.
Project Manager for set assigned accounts. Developed and cultivated new/existi
ng relationships with business affiliates for lead referrals with brokers, agent
s, stockbrokers, and investment bankers.
Previously served as a Junior Accountant with Frontier Infiniti.
EDUCATION/TRAINING
B.S., Business and Marketing, minor in Accounting, University of Phoenix - 2002
VOLUNTEER/ COMMUNITY SERVICES
Corona Public Library a" Tutor for Adult Literacy Program a" 3/2009 - current
Big Brother Big Sister Program a" San Jose, CA. a" 2006 a" 2008
Touchstone Network a" Santa Clara, CA - 1995