Documente Academic
Documente Profesional
Documente Cultură
Media Technology
Industry Guide
an IABM Sourcebook 2009
The IABM Sourcebook 2009
IABM Secretariat Team: The Global Media Alliance (GMA): Price: US$145 / €110 / £95
Chief Executive Officer: Roger Stanwell Publisher: Nicholas Hunter Barr Published by: The Global Media Alliance
Non Executive Director: Roger Crumpton Account Manager: Cary Creed
Operations Manager: Cindy Horwood Design & Pemberton Design
Project Manager: Andrew Morgan Production pembertondesign.co.uk
Financial Controller: Lucinda Meek
Research Director: Kathryn Hall 020 8398 3962
Membership Administrator: Elaine Bukiej
Technical Consultant: Max Alexander
Marketing & Project Printed in the UK: Thanet Press
Coordinator: Megan Haywood Credit Control: Amanda Shepard
Website Administrator: Jamie Goodenough Subscriptions: Steven Roberts
© The GMA infringement and to the Copyright and Rights in Database Regulation 1997 in relation to copyright and database
rights infringement.
This work has been compiled as a work of reference, and is published and supplied for such purpose. It is a
condition of sale of this publication that it may not be used or reproduced in part or in its entirety to compile or If you are in any doubt as to the manner in which this publication may be used whether in the course of business
store lists, other directories or mailing lists without the prior written permission of the publisher (The Global Media or otherwise please contact the publisher for advice and guidance.
Alliance). Any person, company or firm wishing to offer a list broking service which includes in whole or in any
part this directory should contact the publisher to secure the appropriate licence and/ or permission prior to None of the advertisers featured in this publication are recommended or endorsed by the IABM or publisher.
reproducing in whole or in part this directory. Any person, company or firm found to be offering a mailing list Notice Data Protection Act 1984. The information in this Volume relating to individuals contains information which
service derived in whole or in part from this publication may be liable to prosecution. Further, any person, was in whole or in part supplied to the publisher or received by the publisher from the respective data subject or
company or firm found to be reproducing in whole or in part this publication may be liable to prosecution. For the a third party. Any individual who regards information in this publication relating to him or her as incorrect or
avoidance of doubt the term “reproduction” means copying, and includes the storage of the work, any part of it misleading or who considers that his or her name has been incorrectly omitted from any section should
in any medium by electronic means, and expressly includes the making of copies which are transmitted or are immediately notify the publisher in writing.
incidental to some other use of work. Further, any person, company or firm found to be assisting or procuring
The views expressed in the IABM Broadcast & Media Technology Guide 2009 do not necessarily coincide with the
others in the production of mailing lists, electronic, or other machine readable versions or lists derived wholly or
views of the publishers. Although the publisher has made every effort to ensure the accuracy of the information
in part on this publication may be liable for copyright or database infringements. All rights in and relating to this
contained within this publication, neither the Global Media Alliance, IABM nor any contributing author can accept
publication are expressly reserved. No part of this publication may be reproduces in any form by any means,
any legal responsibility whatsoever for any consequences that may arise from errors or omissions contained in the
whether electronic, mechanical and/or optical without the express prior written permission of the publisher.
publication or from acting on any of the opinions or advice given. In particular, this publication is not a substitute
Your attention is drawn to the provisions of the Copyright Design and Patents Act 1988 in relation to copyright for professional advice on a specific transaction.
3
The IABM Sourcebook 2009
Foreword
by Roger Stanwell
2009 will see the introduction of the IABM Business Standard, a new
scheme which will give prominence to the high standards of performance
and service to which our member companies are committed. This
commitment will provide additional reassurance when selecting IABM
member companies as business partners. Details of the scheme can be
found on Page 15.
The last two years have seen major double digit growth in the sector
with continuing globalisation, a move to digital broadcasting and HD,
together with growth in mobile TV, IPTV, and more niche channels. In
September 2008, the IABM Global Market Study valued the industry
at approximately 25 billion dollars with an increasing proportion of
that total – almost 10 billion dollars – being made up of services. These
services include outsourced transmission and distribution, consultancy, hire
etc. 2009 is clearly going to be much more challenging but many major
expansion projects and infrastructure refurbishments are still going ahead.
It is vital that broadcasters ensure that the quality of their technical
infrastructure is maintained and that it can enable staff to deliver high
production values to remain competitive. All this needs to be done in the
most cost-effective manner and well considered projects can still offer a
good ROI with a shorter payback period demanded by investors.
Whilst revenues are likely to remain under pressure for many during
2009, it is still the case that those who invest in the right new
technologies now, combined with providing content attractive to viewers,
will be able to position themselves to take best advantage of the upswing
when it comes. We hope that this publication will assist you in making
those choices and finding the right suppliers. For more information on the
IABM and its activities, please see our website www.theiabm.org.
5
The IABM Sourcebook 2009
Contents
THE IABM 9
Market Overview 12
The Ever Changing Face of Broadcast Media Technology
Business Standard 15
The IABM Business Standard – This Logo Means Business!
INDUSTRY COMMENT 17
FUTURE VIEWING 27
6
The IABM Sourcebook 2009
MANAGEMENT TECHNOLOGY 47
Real-Time Integrated Broadcast Management 48
Christian Schneider, Vice President Business Relations & Development, S4M
Defining and Quantifying Process Efficiencies for Broadcasters Migrating to File-Based Operation 54
Peter Gallen, Director of Product Management, TMD
CASE STUDIES 63
Case Study: EO 64
Hans Rinkenbach, Winfred van Kuijk, Silex Media
DIRECTORY OF SUPPLIERS 77
7
The IABM
THE IABM
IABM Overview and Mission
• Representation & Mediation As we move into 2009, the industry is facing major challenges in
• Strategic Planning line with the faltering world economy. At such a time, good market
information and the possibility to benchmark activities and performance
• Information Exchange & Networking together with opportunities to discuss the situation with peers is
• Industry Promotion invaluable.
• Training & Development The industry has traditionally been characterised as being one based
on specialist and often proprietary approaches founded on engineering
Association policy is developed by our elected Members’ Board, currently
excellence and high reliability. It is moving into a period of pervasive
chaired by Graham Pitman, CEO of Pro-Bel and is implemented by the
technological change where interoperability, openness, partnerships and
Secretariat led by Chief Executive Officer, Roger Stanwell. The IABM is a
economics will rule. Undoubtedly, the difficult economic conditions will
not-for-profit professional body, owned and governed by its members and
force change and consolidation as companies review their activities and
constituted as a company limited by guarantee and registered in the UK.
position themselves to reflect these.
10
The IABM
The media landscape is changing at the same time. New delivery The theme of openness and interoperability resonates with the work being
platforms are continuing to bring in new stakeholders. Changing undertaken by IABM specialists in the international standardisation arena.
consumer demography and aspirations are playing an increasing role Our representation in SMPTE, AES and other standards groups is vital for
THE IABM
in the monetisation of delivery with triple and quad-play suppliers seeking enabling technology adoption through respected and accepted international
to aggregate multiple service provision to gain economies of scale and standards and protocols. In addition there is a considerable amount of
market share. These and other change factors illustrate the way the sector new legislation and regulation impacting the entire media landscape and
is transforming itself and the profound nature of that transformation. IABM members around the world benefit from collective representation to
government bodies and related agencies. At the same time its advice
In this climate, the role of the trade association moves from being “nice
and information services are kept busy providing assistance with regard
to have” to being “essential”. The IABM fulfils that vital role. It cannot
just represent the supply community but has to be an “agent for change”. to compliance. The IABM is also increasingly concerned about
As the industry association the IABM must understand the issues and then environmental issues. The European Waste Electrical and Electronic
support its members in managing the transition from the traditional Equipment (WEEE) Regulations are now in force and the IABM provides
market to the new one. Part of that involves collaborative action through preferential facilities to enable companies to comply with this legislation.
competent research and analysis and a further part involves There is also growing concern about power consumption of professional
communicating the change issues to the marketplace in an independent electronics – particularly in storage devices and lighting rigs and we
and authoritative way. anticipate that this issue will become a hot topic in the near future.
The emergence of the super economies in India and China creates vast Suppliers showcase their capability at tradeshows around the world and
new viewing, listening and interacting communities. The sheer size of the the IABM is the voice of the exhibitor community at the key events. Each
population in these countries means that they are fast becoming major year the IABM visits, reviews and audits events to make sure that
players in the global scene and are of increasing importance to the members have an objective view of event performance and are able to
supply side of the industry. International players need to secure their make informed decisions about their marketing expenditure. Through its
place in these emerging markets and conversely local companies will strategic relationships with NAB and other event organisers and its role
increasingly begin to impact the world stage. as a founding member of the IBC Partnership, the IABM is well placed to
represent the interests of suppliers where it really matters.
IABM Workshop on Marketing in India
Association members also believe
it is important to help stimulate
and develop the industry for the
future. Bursaries and awards
funded by the IABM support skills
development and innovation on
an international basis and reflect
the stature of the Association as
an industry stakeholder.
11
Market Overview
As this publication goes to press, the world faces the integration, rental and hire services and so on. We are in a $25 billion
toughest economic conditions since the Great Depression industry. The breakdown of this market by product sector continues to
evolve and is shown below.
of the 1930’s - before mass television broadcasting as we
THE IABM
The IABM recently published the second of its major market reports – Market by product sector (source: Screen Digest)
The Global Market Valuation and Strategy to 2012. This study and its
associated reports are a collaborative activity of the type that only a Vigorous growth
not-for-profit trade association like the IABM could bring to an effective
conclusion. It is prepared in co-operation with a key partners group The last two years have seen incredibly vigorous growth: 15% in 2007
and many of our member companies. and 13% in the first half of 2008. These numbers are confirmed by both
the new market study and the IABM’s continuing industry index. In part
Fifteen key suppliers formed our partners group who worked together to this can be explained by the particular circumstances of the broadcast
agree a common market segmentation and data disclosure arrangements. industry. We’ve already mentioned the digital broadcast transition and
They provided confidential business information for several years trading, HD, and to these we should add the very considerable impact the
as did a total of some 40 other supplier organisations. Additional Beijing Olympics had, on many levels. The production infrastructure to
information came from public sources and one-to-one interviews with cover this massive festival of sport in HD needed considerable investment.
partners and other key suppliers. This was combined with detailed One outside broadcast contractor (Alfacam, based in Belgium) alone built
research, analysis and modelling to enable the study to be finalised. no fewer than 10 new full-sized HD trucks to meet its Olympic and other
The finished work has then been reviewed by the partners group. The commitments this year. CCTV, the China state broadcasting authority, was
total supplier community researched is well over 200 companies. The estimated to have spent more than $600 million on new infrastructure.
results make compelling reading for anyone concerned with the size
and makeup of the sector.
A changing market
80 years ago the BBC was formed with a mission from its first Director
General, Lord Reith, to educate, inform and entertain and those aims still The market for what used to be thought of as broadcast products is
remain attractive and important. If the industrialised nations of the West changing. The digital dividend – the ability to build high quality
go into deep recession, then people who can no longer afford to go out equipment on relatively inexpensive platforms – means that many users
for entertainment will rely on television, in its many forms, even more. If other than broadcasters can afford to buy and use “broadcast quality”
we accept that the study and the assumptions underlying the forecasts are equipment.The lines between broadcast, professional AV and consumer
still valid (excluding the near term growth forecasts), then we should look camcorders are also blurring. Some broadcast productions are created
carefully at the findings of this new research. The headline figure in the using the same equipment as others would use for community events or
Global Market Study is that the market for products – hardware and wedding videography. Commercial and faith organisations are
software – in the professional broadcast and media technology industry increasingly using professional quality video as an integral part of their
is worth around $16.1 billion in 2008. We can add to that a further activities. New applications such as digital signage are also extending
$9.5 billion in services: transmission infrastructure, systems the scope of the industry. In many cases these new buyers are using
12
Market
Overview
existing products in new ways, but some vendors are also taking their increasingly rely on resellers to achieve market penetration. This
proven broadcast technology and packaging it in different ways to meet is particularly important in ‘remote’ markets such as the Middle East
the specific demands of some new buyers. This in turn may lead some and Africa, where there are virtually no local manufacturers and
THE IABM
traditional broadcast users to save on equipment costs by using the industry is served by European, American and Asian vendors.
equipment aimed at pro AV users but is good enough for a particular
application, thereby risking the core revenue of the vendor.
Changes in sales channels
Resellers, in turn, have to change the way they work. Again
New delivery platforms
because basic margins are tight it is hard to make a living as a
The market is also expanding through new delivery platforms and business traditional box shifter, and so dealers and distributors are having
opportunities. Online television is now common; mobile television is being to move into systems integration, support and training to add
rolled out. Digital cinema is changing the whole environment for movie- value to their sale. Ultimately this will be a great benefit up and
goers, and finally giving a creative outlet for 3D content. Digital signage down the sales chain. Customers can specify the system they
is set to be a huge industry, providing precisely targeted information which want in terms of outcomes not as an equipment list, and can rely
audiences will find accessible and useful, whether it is a destination on their resellers to deliver a working solution. Users benefit from
weather forecast in an airport gate lounge or a menu suggestion above better training so can be more productive and creative.
the food aisle in a supermarket. The American chain Wal-Mart already Manufacturers can develop confidence that their sales channels
has a network of more understand the products in detail, can demonstrate the right
than 250 thousand features to prospective purchasers and if necessary can integrate
screens in its stores, with third party products to provide a best of breed system.
each one individually
addressable and
programmable. I am HD rollout continues apace
convinced that excellent Despite the challenging conditions, HD rollout continues in many
opportunities exist for countries. The major markets for HD are the early converted
more mainstream countries, notably Australia, Canada, Japan and the US; and
broadcast suppliers to the regions which are rapidly rolling out HD, like Europe. For
adapt their technologies broadcast equipment, the immediacy of demand for HD drives
for this market which the available expenditure on HD equipment. With lower
will have an increasing consumer and competitive demands, broadcasters will often
influence on traditional buy HD equipment only within normal replacement cycles at
broadcasting in years a price that is relatively close to equivalent standard definition
to come. equipment. While HD has become the de facto standard for
most high-end broadcast equipment, the demands of actual
IT platforms dominate rollout of HD transmission and services to consumers determines
the amount of additional revenue available. While HD is still
As the capabilities of standard IT platforms have grown, so more a niche proposition for viewers, broadcasters will be able to
products can use them. The most obvious example of this is the incredible attract a larger audience.
growth of Final Cut Pro, the nonlinear editor from Apple, which is now
estimated to have as much as twice the professional market penetration The rollout of HD services has so far been massively weighted
of Avid, which in turn is restructuring both its business and its products to by the US and Japan, together contributing almost half of the
reflect this new opportunity. We are seeing off the shelf storage like world’s HD transmissions in 2008. The US was pushed up
Compact Flash cards being used in professional camcorders and significantly between 2006 and 2008 by the competitive
broadcast servers being built around standard IT Raid arrays and gigabit pressures from major satellite operators DirecTV and Dish
Ethernet with just an application software layer on top. The result is that Networks, both marketing primarily on number of HD services
prices are being driven down and margins are being reduced. Because available. Up to 2012, the US is expected to slow down,
of this, manufacturers can afford to do less of their own selling and with some growth coming from Argentina, Brazil and Mexico.
13
Market
Overview
Asia-Pacific and EMEA are both expected to launch channels at about Although it has been easier and more affordable to broadcast HD
twice the rate of the Americas. Japan is expected to continue to content that has long production cycles, such as documentaries or
experience strong growth, with Australia, Korea and Singapore movies, the high demand for equipment has come from in-house
THE IABM
contributing to the Asia-Pacific total as well. In EMEA, most of the growth productions like live sports and news. These live areas are strong
in channel count will come from Western Europe, especially markets with differentiators and demand major investment. Sport, in particular, is
rapid digital cable transition and free satellite, as these will tend to have very centralised over just a few channels and has been driven by large
high bandwidth available. These will include Germany, the Netherlands broadcasters making a strong stance on HD production. On the high
and the Nordic countries. In South and Central Europe there will be a end of live production there tends to be a relatively high number of
slowdown due to the reliance on digital terrestrial rather than cable to sports channels which are rapidly converting to HD. Similarly for news,
reach the majority of consumers, with exceptions in France and Norway
although there are a lower number of dedicated channels, HD conversion
where the digital terrestrial network has free capacity for HD thanks to
is relatively prioritised, especially in the US where local news is a strong
the use of MPEG-4 compression.
differentiator between channels.
Certain content types have seen more demand for HD content than
Primetime entertainment channels, such as the national broadcasters in
others, and related channels are therefore faster to deploy HD. In a
Europe, incumbent terrestrial broadcasters and other flagship channels
typical multi-channel platform, the largest part of the offering tends to be
have also started to invest in HD production. These broadcasters are
local and non-premium entertainment channels, such as lifestyle channels.
relatively low in number, and productions will often be on relatively
These are expected to take the slowest route towards HD. Rapidly
deployed HD channels such as documentary and movies lead the way. short cycles with a strong push towards HD content.
2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012
Key countries
Australia 0 0 0 6 6 6 6 6 11 16 21 23 25
France 0 0 0 0 0 0 4 11 14 16 16 21 30
Germany 0 0 0 0 0 2 5 5 6 10 11 18 19
India 0 0 0 0 0 0 0 0 8 13 16 18 20
Italy 0 0 0 0 0 0 4 5 8 9 10 11 12
Japan 0 3 3 14 15 17 19 22 34 51 57 55 67
Korea 0 5 5 6 6 6 6 7 14 16 18 21 23
Pan-European 0 0 0 0 1 3 6 11 16 18 20 22 24
Poland 0 0 0 0 0 0 4 7 12 14 15 15 16
Russia 0 0 0 0 0 0 0 3 6 7 8 9 10
Singapore 0 0 0 0 0 0 0 4 10 13 15 18 20
Spain 0 0 0 0 0 0 0 2 5 6 8 9 10
Turkey 0 0 0 0 0 0 0 0 7 12 13 14 15
UK 0 0 0 0 0 0 10 12 19 24 28 34 37
USA 5 7 8 30 36 28 41 93 133 152 162 172 182
HD Channel count (source: Screen Digest)
Conclusion
As I said at the start of this article, we are facing unprecedented and 3D in the home are all set to enhance the consumer experience.
challenges in 2009 but I remain convinced that there is still much to These, together with major growth in digital signage will all act as
be excited about in the global market. In the years to follow, HD will drivers to maintain and strengthen our industry.
become ubiquitous, whilst internet style search engines to locate content
14
Business Standard
It’s a new initiative being launched in 2009 as a response The IABM Business Standard aims to add an
THE IABM
to member demand and comments from their customers additional dimension to the decision making
process. By subscribing to the Standards which
in the broadcast media industry. Our sector is truly global
underpin the use of the new Business Standard
with suppliers based in more than one hundred countries.
logo, IABM members have demonstrated that
Many of these sell the majority of their goods and services they want to fully engage in the industry and
internationally and seek business relationships through the their commitment indicates that member
web, advertising, at tradeshows and by personal contact. companies have carefully considered all their
responsibilities as a business.
It is impossible for customers to be familiar with all these companies and
This new initiative relates to good business
even when dealing with a well known name, it is not always clear how
practice only and does not refer to technical specifications – the IABM is
they operate and manage their customer relationships. The big question
not seeking to supplant any of the excellent work on technical standards
for a user is how you can identify whether the potential supplier is likely
undertaken by SMPTE, EBU and other organisations but to add a
to make a reliable and responsible business partner for your project,
complementary recognised good business standard.
providing support during the contract and throughout the life of the
product. Websites can look very impressive but can equally mask the true Member companies should be able to describe their policies and
nature of a business. Procurement specifications and tender documents activities that they operate in their own organisation in order to
are a vital part of the technical and commercial appraisal of a product demonstrate their commitment. Clearly, the policies in each company to
or business but will not give a full appreciation of the underlying ethos of support the Standard will vary – particularly between multinationals and
a company. smaller businesses.
15
Business
Standard
In practice, the success of this new Standard will depend heavily on how resolution. Such contracts will normally also stipulate the terms and
much importance purchasers ascribe to the criteria set out. We therefore jurisdiction for legal resolution if normal negotiations between the parties
encourage purchasers to look for the companies which display the logo fail. In cases where direct negotiation and discussions have been pursued
THE IABM
and to challenge members to demonstrate their commitment. in good faith but without an acceptable outcome, the IABM will consider
intervening in the event of a complaint being made. Details of the
From time to time, it may appear that a member company is not fully
procedure will be provided on request by the Association.
meeting one or more of the criteria set out in the Standard. In such cases,
it is always important that the matter is raised directly with that company The IABM Business Standard is designed to foster best practice and high
and discussions held to determine whether the concern is real and if the standards of business performance just as ISO standards demonstrate
company is working to correct the problem. When the issue is one quality and SMPTE/EBU standards demonstrate technical compliance.
covered by a formal contract, then the conditions agreed to under that So make sure that you look for the new logo when planning your next
contract will, of course, take precedence and govern the procedure for project – this logo means business!
16
Industry
comment
INDUSTRY COMMENT
Consolidation
The worldwide economic conditions have thrown the future of many companies into doubt. Not all will make it
INDUSTRY COMMENT
through to the other side and back into the next economic boom. What could the broadcast supplier market do
to address the current challenges, and how will it emerge stronger in the long run?
One of my favourite blessings is “may you live in interesting times”. often niche technologies to overcome specific challenges. Small
Whether business is booming or in recession; the world is in peace or companies are often the life-blood of economies, and in times when
war; whether there is revolution or evolution, wherever you may be, when there is a boom cycle and investment funds are easier to come by, this
you look around these are very interesting times. A large proportion of stimulates overall market growth. A large percentage, however, cannot
the current world focus is on the economic conditions and the recession adapt during recessions, often not having the skills to manage the
facing large parts of the globe. A small number of very large (and business, or having retained sufficient funds to cover leaner times.
previously trusted and even envied) companies – the banks, have not only
One of the interesting observations about the broadcast supplier market,
brought about their own change and in some cases demise, but also the
however, is that a large number of the companies that sprang up have
re-focusing of every business on efficiency, cashflow and unfortunately
remained in the hands of the owner managers, and there has been little
often – survival.
real consolidation, so the large companies (who have acquired as well
In some respects this is actually a good wake up call. Liken this to an as growing organically) have maintained a market dominant position.
illness, when you are forced to take a full health check and to amend
Now is this a good thing? Well there are several arguments that suggest
your behaviour to assure your longevity. Shaking you out of your comfort
being small and nimble is good, and several that suggest it is not so
zone, and making you review aspects of every day life.
good. Does size in itself protect companies against bad times? We have
So, having seen the failure of banks, major retailers, and other household found that size alone does not protect from the economic downturn,
names, what is the broadcast supplier market doing to change? Who will because larger companies often have a mix of debt and equity, and with
be a survivor and who will fall by the wayside? both being harder to raise, small changes to revenues significantly affect
cashflows. Cost cutting may well be more difficult, particularly where it is
The IABM Broadcast and Media Technology Global Market Valuation
related to real estate, and manufacturing activities may need to be
Strategy contains excellent reference information on the Broadcast
supported against supply line problems by holding higher levels of stock.
supplier market. The market is huge – around $15bn, but this is less than
some single banks have written off in bad debts, and is much less than Smaller companies are generally much more reliant on owners as they
the amounts being provided to prop up industries. So this may auger have less access to debt finance, and also on the continuation of good
well, but how efficient is the industry, and how many of the suppliers trading. In some respects smaller companies can be more recession
have survivable business circumstances and strategies? proofed just because of the profit profiles. As companies grow, quite
often the bottom line profits do not grow in line with revenue, and quite
What is safe in the current environment? What type of companies are
frequently larger companies do not make significant bottom line retained
being affected? What are they doing to change behaviour? Are there
profits. If you make an assumption that broadly the companies make a
sections of the industry that are recession proof?
similar gross margin, it is easy to see how quickly the profit is eroded
What we do know about the Broadcast Supplier market is that around from a larger company. The table below shows how much sales need to
two thirds of the companies are private companies, but that those private decline to reach a break even (0 profit). The smaller company is therefore
companies account for less than a quarter of revenues. We know that in better protected against falling revenues.
most segments of the market, the top 5 suppliers account for around two
thirds of the revenues. Given the number of suppliers in the market, Turnover Net Profit NP GP Sales to % age
therefore, we know that a lot of much smaller companies are fighting mgn mgn 0 profit decline
over a much smaller market share.
50,000,000 1,000,000 2% 50% 2,000,000 4%
How did the supply market evolve in this way? Well over the last thirty
25,000,000 1,000,000 4% 50% 2,000,000 8%
years there has been a fundamental paradigm shift in the technologies
used to make and deliver broadcast material. The specialist skills and 2,000,000 500,000 25% 50% 1,000,000 50%
knowledge of key workers in the industry migrated into the supplier field,
1,000,000 100,000 10% 50% 200,000 20%
with many owner managed businesses springing up offering creative but
18
Consolidation
The corollary to that though is that as they are often dependent upon the legacy products for a period of time whilst providing a migration path.
personal resources of the owners, founders, managers, they may be less This should also cut the overall cost of customer service operations but
INDUSTRY COMMENT
shielded from cashflow difficulties because they don’t have long term maintain the high standards required for a frame accurate delivery.
negotiated debt facilities. This should therefore be the cue for market
The existing larger companies should focus on their core products and
consolidation.
make them work well, and take genuine steps towards standardisation
In the 1980s you never got fired for buying IBM, but that changed during and not customised versions. Focusing on the remarkable, having
the recession in the 1990s with the introduction of PC’s, however that marketing messages that focus on benefits and quality and less on hype
was founded upon the strength of a single operating system, Windows, and TLA (three letter acronyms). The larger companies may find it easier
which became the dominant supplier. In the late noughties, you never to cut costs than the smaller companies, who will generally be leaner
get fired for selecting from one of the 5 major suppliers in your market anyway. Great care has to be paid though to ensure continuation of
segment, so maybe there needs to be a realistic more economical quality customer support and the development and testing of new
alternative. The problem is with the panoply of smaller suppliers out there, products and features (albeit probably less bleeding edge features).
which one, if any, will become the credible alternative.
What can the industry do to help out all companies in the market? It
There are always elements of business that are recession proofed. The could certainly think about minimising the number of global trade shows,
broadcast market may well see increased uptake of services due to more which tends to be around 80% of the marketing budgets. On the buyer
people staying at home rather than going out, and maybe on the supply side they can review their own business models and have properly
side commodity IT based products will be the recession proofed products. thought through strategies on multi-media which do not revolve around
the field of dreams – build it and they will come – but revolve around
With buyer budgets being cut, it may be time for smaller players – but
a fair price for a fair service.
what reassurances can you get from the smaller players that you are
making the right choice. As shown above, revenue is not a good Ultimately there are many challenges ahead for broadcast suppliers,
measure of reassurance. Profitability is a better measure, and cash is the large and small. It would appear from analysis that there are simply too
best measure. With that being such a valuable resource, and most likely many companies in the market, and that is likely to lead to a pricing led
in short supply with many small companies, one has to look at market competition, which is not good for anyone.
consolidation. Whilst many companies are currently working in
I believe there are ways to get to a more efficient supply market, but a
partnership, most partnerships are not done on a fully open book basis,
number of the smaller business owners must look very carefully at their
and most will not generate the benefits of merging. A downturn in the
circumstances, set realistic company valuations and embrace the merging
economy is never a good time to sell a company, however it does
of the high quality teams that undoubtedly exist. Drive innovation in a non
temper egos somewhat, and does lend itself to strategic mergers. With
egotistical way and embrace standards and quality. In that way if some
the wealth of talent in the industry, consolidation can produce excellent
of the larger companies do not survive (as in other industries), there is a
innovation by stimulating the various technical teams with fresh ideas.
credible alternative ready and waiting to step in with the combined
This should reduce the number of “me too” products, and allow for
backing of skilled leaders.
investment in standards compliance, and reap the reward for business
synergies that cannot be realised by partnership alone. The strength of the industry has been with good individuals, and I believe
it now needs to be in good teams.
A lot of the smaller suppliers work in the IT based market segment, and
pooling the talent could allow for the newly combined group to support
20
Local Opportunity
A great opportunity has opened up to local public and Distinct and Personal Relationship
INDUSTRY COMMENT
commercial broadcasters: their own local markets. Local broadcasters have a loyal audience which, in some cases, supports
The Internet is subverting the traditional ways in which advertising is the broadcaster through donations. There is a distinct and personal
measured, valued, and priced. On the web, reaching anonymous reason why a viewer might decide to stop watching one of the major
masses may not be as lucrative as targeting commercial and personal content networks and tune in to the local broadcaster. Maybe the interest
messages to the right audience. Targeted ads are paid up to $40 per is for relevant, regional news, or perhaps a mini-series that deals with a
view and even more if the viewer interacts with the ad. topic the local community is sensitive to. Viewers might switch to watch a
local sporting event, or the local administrative elections, for example.
Local public and commercial broadcasters have the opportunity to
benefit themselves and their community directly, offering personalized Such a loyal audience will follow the local broadcaster's programming
information and entertainment services, and indirectly through targeted over the Internet. The relationship may even expand since they will be
advertisements. The transition to digital begins bearing fruit. able to access the content anywhere in the world and even actively
participate through interactivity. This is a unique advantage not shared
by major content networks and other pure Internet brands.
21
Local
Opportunity
The analogue switch-off of traditional TV signals is imminent for many Due to the highly interactive potential for communication with the local
countries around the world. Much has been said about how much true audience, broadcasters have the opportunity to lead in terms of creative
benefit local broadcasters will receive from this change. In my opinion production through, for example, new content formats and more inclusive
the road forks into two paths: one is encumbered by digital Over-The-Air programming where User-Generated-Content is edited and produced
frequencies, the other expands into the virtually unlimited digital Internet before its distribution over different digital channels, including Over-The-
world. Air.
There is no doubt the move to digital must be made. Digitalization greatly Ideally, the bond between the broadcaster and its viewers would be as
improves the processes of creation, production and post-production of close and interactive as possible. The more viewers personalize their
content by streamlining workflows and making digital assets virtually information and entertainment experiences, the more the local
timeless. This enables the broadcaster to create, produce, and distribute broadcaster can provide highly targeted advertising services.
new content far more rapidly and for a fraction of the traditional costs.
Personalization is valuable to the audience and allows the broadcaster to
A transition to digital without embracing the Internet would be a sterile generate revenue as well as uniquely differentiate its services depending
one. Just transmitting a signal over the airwaves confines the broadcasters on:
into a distribution pipe. The Internet offers the opportunity to create
■ How personalizable the user-experience is.
multiple revenue streams and still be relevant for the audience.
■ How well it works as a communication channel between the content
provider and its audience.
Once content is digital, the virtual sky is the limit
■ How well it works as a communication channel among viewers.
Either by choice or out of necessity, every single digital broadcaster
■ How informative, personal, and relevant content and advertisements are.
should invest in creating a web presence for the distribution of digital
content. For local broadcasters especially, there are more advantages Digital distribution offers opportunities to local broadcasters that didn't
than risks, and in the long run, these services will develop into the exist before. Those who embrace the Internet wholeheartedly, in my
broadcaster's main digital distribution channel. opinion, will thrive.
Local broadcasters can reward and foster the loyalty of their viewers
by providing personalized and participatory digital information and Biography / Gianluca Ferremi
entertainment services to the local community.
The flexibility of the Internet business model allows broadcasters to sell Gianluca Ferremi is founder and
digital content in a way that make sense for both the rights owners and principal of WaterJug, a strategic
the audience. business consulting firm specialized
in digital video and media.
Interactivity allows audiences to personalize their information and
entertainment experiences, and enables broadcasters to directly involve gianluca@waterjug.net
the local community through the use of User-Generated-Content.
22
Open Standards
Just like everyone else, the EBU needs to adapt to the evolution of technology, society, and the media industry. We all need
INDUSTRY COMMENT
to look at elements such as the growing range of media delivery options available to the public, the growing difficulty in
agreeing ‘common standards’, the changing nature of the standards needed, and analyse how best to respond to the
situation. We have been doing so in the EBU, and we have reached some conclusions. They may also be relevant for the
equipment manufacturing community.
We see a world of media composed of three stages: the making of Our byword for the future of programme making - and the making of
content, the delivery of the content, and consumer equipment. We are equipment to distribute them - is that the service must follow the user
arranging the EBU technical activities around this. individually, not the physical or geographic area he is currently in. It
must follow him or her wherever and whenever needed. We need to
Our conviction remains that, in all stages and in spite of the many
change our mentality from seeing a mass ‘audience’ out there, to seeing
difficulties there are, we must maintain the objectives of open standards
an ‘individual’. What are his or her individual needs?
and interoperability. It makes us all ‘winners’: content providers,
manufacturers, and the public.
24
Open
Standards
INDUSTRY COMMENT
convinced that using the broadcast bands
for broadband wireless is short-sighted
because the services bit rate will soon be
inadequate for the high quality that will
develop on broadband Internet. We can
only hope that the message will get
through.
We have also drawn another conclusion about tomorrow’s world. It will If there is a single most important message from broadcasters, it is the
be a world without wires. This is the only solution that the public will find request that manufacturers recognize the value of interoperability across
acceptable. Home networks will have to work in this way, and new manufacturers. This will reduce the ‘fear of purchase’, of incompatible
equipment will need to be connectable and interoperable in a plug and equipment, and still leave plenty of room for healthy competition in other
play manner which is foolproof to use. Of course, it will all be IP based. ways. And as we live through a time of economic uncertainty, the ‘fear
of purchase’ effect is, anyway, the last thing we need.
There is no question that wireless broadband services have to be
provided in future. But there is a question about which part of the
frequency band they use.
You may know that the EBU has seen a contradiction between fulfilling Biography / Lieven Vermaele
public needs in the future, and using what are currently broadcast bands
for providing wireless broadband. That the public will want broadband Lieven Vermaele has been Director of EBU Technical since
is in no doubt. The question is about wireless broadband and the radio September 2007. He was formerly with VRT, the Flemish
frequency bands they are provided in. The lower the band, the cheaper national broadcaster, and Alcatel in Belgium.
the infrastructure costs, because fewer transmitters are needed. But at the
25
Future
viewing
FUTURE VIEWING
S3D
Fuelled by economic need and technical possibility, more Studios like Disney are showing particularly strong interest in S3D. Disney
and more studios are releasing animated and live-action has made the largest number of S3D animated projects to date, and is
FUTURE VIEWING
It’s clear that S3D productions have a strong potential to generate When looking at an object in a stereo image pair, the viewer’s eyes will
revenue and invigorate the box office. Both attendance rates and converge in front of, at, or behind the screen plane depending on the
average ticket prices tend to be higher for 3D screenings. On average horizontal disparity between the two images. But the brain will always
animated movies earn two to three times the box-office receipts – per focus the eye on the screen plane. This creates an incoherence that’s
screen and per theatre – if shown in S3D. fundamental to how we perceive objects in S3D as opposed to how we
perceive the real world. In the real world, our eyes focus and converge
With HDTV and surround sound in an increasing number of homes (25% coherently. Looking at S3D imagery breaks this learned, habitual
in the US) S3D is a way of drawing audiences away from home and response and is the cause of much S3D-induced discomfort.
back into the cinema. A recent report by Screen Digest indicates that an
exhibitor can expect to make additional revenue of about US$10,000 While most people can adapt to these sudden discrepancies to see the
per S3D movie release and generate a profit by the third release. illusion of depth, others become disoriented. If S3D material is poorly
edited, viewers will be presented with sudden, unexpected changes in
There aren’t yet enough S3D films being released to solidify the S3D perceived depth inconsistent with our real-world experience and the
business, nor enough theatres to support wide or simultaneous releases, discrepancy becomes highly noticeable. It’s therefore crucial to
but this is rapidly changing. Not only is S3D production piggybacking
understand the differences between real world and S3D perception to
on the adoption of digital-cinema projection technologies, S3D’s
create compelling stereo experiences and avoid unpleasant results.
momentum is helping those same display technologies to proliferate
across an increasing number of theatres.
Types of stereo production
Stereoscopic projection technology is only marginally more expensive
than standard digital projection systems. And the fact that more film CG movies created natively in S3D: CG animated features are the
studios are planning stereo versions of their upcoming releases is natural place for S3D production to develop, given the total control over
encouraging theatres to adopt new stereoscopic projection technology. the camera, environments, acting, etc. Many recent S3D projects have
been full-CG movies, such as Chicken Little, Meet the Robinsons, Shrek
New, affordably priced stereo camera rigs and other tools are also being
4D and Monsters vs Aliens.
developed that will make S3D production accessible to independent
producers on limited budgets. At present, most S3D productions are Live action movies shot in stereo: Previously, live-action movies were
simply stereo versions of CG animated movies because the medium lends shot with a single camera and the S3D segments added using post-
itself naturally to the creation of compelling stereo effects. However, the production techniques. But with the advent of portable and flexible S3D
number of planned live-action stereo projects is significant and shows the cameras, there have been live-action features shot and released in stereo
support studios have for the format. Some of the live-action S3D features - most notably Journey to the Center of the Earth 3D.
in production include Avatar, Horrorween, and Stewardesses 4D.
28
S3D
Additionally, there have been some very interesting developments around The Society of Motion Picture and Television Engineers (SMPTE), an
using S3D to shoot live events. Sports broadcasting to theatres seems to independent industry standards organisation, created the DC28-40
FUTURE VIEWING
be an area where S3D is gaining wide acceptance judging by the working group to establish published standards for S3D in conjunction
BBC’s live rugby broadcast in S3D and the numerous trials across the with studios (DCI), exhibitors and technology providers. SMPTE has also
globe for almost every sport. The 2007 NBA All Stars game was shot established a task force to define parameters of S3D mastering standards
and broadcast live over a closed-circuit system to rave reviews and the for home display. This will set the ground for future standardisation efforts
BBC has unveiled plans to cover the upcoming football World Cup in and provide a solid foundation for the efforts of several companies which
South Africa in S3D for display in theatres. have already developed products for home consumption of S3D content.
29
S3D
Viewer distance: Stereo effects are a function of the viewer’s distance and Pre-production: Stereoscopic pre-production requires a depth script
appear more pronounced when viewers are further away from the screen. created by a stereographer to accompany the storyboards. This acts as
an invaluable tool for visualisation, making decisions about each scene’s
Ghosting and crosstalk: All stereo displays that rely on active or passive
stereo depth, and communicating the creative intent. Using a depth script
eyewear leak, allowing one eye to see some of the image intended for the
to set the stage and frame the scenes helps generate comfortable and
other eye. This is called crosstalk and visible crosstalk is called ghosting.
readable stereo images, shots and sequences.
Screen size: The larger the screen the greater the stereoscopic effect will
CG production: Artists working on a stereo production need stereo-
be, but also the greater the risk for divergent parallax. Films formatted for
enabled workstations to accurately visualise their work. However, looking
theatres will look shallow on a TV set. Until multi-view, auto-stereoscopic
at stereoscopic images for long periods can cause eyestrain and fatigue.
screens are commonplace, the wide range of screen sizes adds another
Making critical visual decisions is best handled when the eyes are rested,
layer of complexity.
especially as decisions made in one phase of production have an impact
Other common issues that anyone involved in S3D content creation on every subsequent phase. Effective stereo pipelines take this into
should be aware of are: consideration across the entire workflow.
30
S3D
Live action production: Live-action projects have to deal with issues Creative challenges
stemming from the fact that no two cameras are exactly alike. In live-
Stereoscopic cinema has taken longer than any other technology to come
FUTURE VIEWING
32
Progressive or Interlaced?
The funny part is that 3Gb/s is driven by the consumer industry that
wants “true HD” or 1080p, but this 1080p is now mostly sourced by
FUTURE VIEWING
Blu-Ray disks. And a Blu-Ray movie is 24p, AND that fits nicely in the
original 1.5Gb/s infrastructure! Isn’t life great?
The problem we are facing and the reason that led Axon to design
3Gb/s capable products has to do with the fact that our customers need
to migrate to HD and that the future is not certain. A normal investment
of infrastructure equipment should last for more than 5 years. In our case
often more than 8 years.
It sure looks like the 3Gb/s or 1080p signal might happen sooner.
(We also use this change to incorporate more features than was possible
Why do you want to go progressive? Well, in today’s when we started HD, “turbo HD” cards as we call them internally.}
consumer television screen market we talk about flat panels Don’t get me wrong, native 1080p programming in 50 or 59.95 frames
when it comes to HD viewing. These panels are progressive per second will look better on a native (big) HD screen than 1080i or
by design. In order to get the full benefit of such a display 720p on the same screen. The screen viewing distance should not
the source should be progressive as well. Even with the best exceed 3 times picture height though. Under good viewing conditions
these sources will look fantastic, given the fact that the screen does not
de-interlacers, going from interlaced to progressive is a
need to perform a de-interlacing algorithm. These good viewing
difficult task… and most consumer displays do NOT have
conditions should also incorporate normal amounts of compression,
very good de-interlacers. Feeding such a display with a and not a 4Mb/s MPEG encoder setting for a 1080p/50 Formula 1
progressive signal will make that screen perform better. or Red-Bull racing event.
Even when the transmitted signal is not the native resolution of the What the future of 3Gb/s looks like is now not so much a concern
display, a progressive source will produce a better picture on a domestic as we are prepared, with the current financial crisis, that it might
display. For me that is the most significant advantage of transmitting in take a bit longer to get full implementation, but it will happen.
720p (the EBU proposal).
On the other hand the sales of native ‘full’ HD screens are rapidly increasing.
Full HD meaning a panel with a native resolution 1920x1080 pixels.
Yes.
And is that consumer pull the cause of the need for 3Gb/s?
Yes.
And this migration is good for us all. Sure the time between HD and Peter Schut, Chief Technology
3Gb/s in the European space is a bit short. Nevertheless does it create Officer, Axon Digital Design
new opportunities and a fantastic technology for archiving those special
historic moments that are worth keeping.
33
IPTV
34
IPTV
viewing, quality may not be the only difference – the compliance of the television have long depended on. Capabilities such as enterprise-level
output for strict devices such as set-top boxes can also vary significantly management, scheduling, “control room” style monitoring and failover let
FUTURE VIEWING
between implementations of the same format. It’s also important to realize operators provide Internet TV audiences with consistent, reliable viewing
that even if two systems use the same third-party components, the output experiences through familiar interfaces similar to broadcast operations.
can still differ significantly in quality, as there’s more to creating great
quality than just the compression algorithms. The quality of any plug-ins
Beyond Interoperability – Efficient Integration
or hardware or software-based features used to process the video prior
to compression – such as de-interlacing, graphic overlay, and inverse While best-of-breed products for encoding, transcoding and streaming each
telecine – can also have a huge effect on the quality of the output. bring their own set of benefits, effective and profitable multi-platform
publishing requires them to fit seamlessly together into complete workflows
with other business and operational systems (such as rights management
Live Streaming – No Second Chances
and billing). Today's top-tier media organizations are looking for more than
The above considerations of multiple simultaneous format support, output just ‘interoperability’ between vendors' solutions through file compatibility or
stream compliance and high visual quality also apply to live streaming standard data exchange formats, which may essentially amount to a ‘lowest
encoders as well as on-demand creation, but live streaming applications common denominator’ approach. Instead, users now want to delve right
bring with them the additional demands that broadcasters have always into the heart of the solutions they’ve chosen and integrate them together at
had to contend with. In the past, viewers of new distribution channels their core, into the most efficient workflows possible for their unique needs.
such as Internet TV didn’t have the same “five-9’s” (99.999%) reliability
Furthermore, in many cases, these users aren’t seeking a complete all-
expectations that they had of conventional broadcast delivery – but that’s
encompassing solution, as they have already implemented some pieces
no longer the case. Internet TV audiences now expect high reliability,
of the puzzle through previous projects. Many organizations have
particularly for premium content. To meet these expectations, tools such
established solutions for billing, asset and rights management, and other
as our scalable Digital Rapids Broadcast Manager software are now
such systems. While these may have been designed for earlier media
available to bring to the live Internet TV world the powerful, centralized
initiatives, a well-designed system should still be sufficiently relevant
monitoring, automation and
and extensible to encompass today’s new distribution opportunities.
reliability tools that
With substantial investments in money, time, and a large wealth of
broadcasters of
accumulated data, customers aren’t inclined to throw away these
“traditional”
systems. Instead, they’re looking for a modular approach that
will allow them to integrate the new functionality they require
with their existing components.
35
Mobile TV
The development of new cross communications services A true, anywhere roaming experience would of course necessitate
onto the market over the last two years has been provider’s access to a dual fixed mobile delivery network. Deploying a
FUTURE VIEWING
36
DVB-T2
DVB-T2 is a new standard for terrestrial broadcasting. • T2 should provide for improved single-frequency-network (SFN)
Following a technical study mission and the preparation of performance compared with DVB-T
FUTURE VIEWING
commercial requirements, the DVB project concluded a new
• T2 should have a mechanism for providing service-specific robustness;
standard should be able to provide increased capacity and i.e. it should be possible to give different levels of robustness to some
ruggedness in the terrestrial transmission environment, services compared to others. For example, within a single 8MHz
channel, it should be possible to target some services for roof-top
primarily (but not exclusively) for HDTV broadcasting to
reception and target other services for reception on portables.
fixed and portable receivers.
A technical study group of the DVB project has prepared a • T2 should provide for bandwidth and frequency flexibility
specification for a new DVB-T2 system, and this has now been • There should be a mechanism defined, if possible, to reduce the peak
approved and published by DVB. This article gives a short to average power ratio of the transmitted signal in order to reduce
overview of the new DVB-T2 system. transmission costs.
Several countries have shown an early interest in implementing In June 2007, DVB received formal responses to a ‘Call for Technologies’
T2 in their terrestrial networks, in particular the UK which plans and between June 2007 and March 2008, more than 40 organisations
to launch HDTV terrestrial broadcasts using T2 in late 2009 or worked intensely to define the DVB-T2 standard through a series of
very early 2010. physical meetings, a host of telephone conferences and thousands of
email exchanges. The DVB Technical Module ‘endorsed’ the draft
specification in March 2008 and, in June 2008, the DVB Steering Board
Background to T2 development finally approved the T2 specification for publication on the DVB website
and for release to ETSI for formal standardisation.
The success of the DVB-S2 standard in providing additional satellite
capacity was the inspiration for initiating the work on T2. DVB-S2 has
been successful at providing an additional 30% capacity increase over Background design principles
the DVB-S standard for satellite transmission and consequently S2 is
now being used for new HDTV services over satellite. T2 adopted two key technologies from DVB-S2. These were:
Given that HDTV reception will require a new receiver/set-top box, it 1) The system-layer architecture of DVB-S2; in particular, the packaging
was inevitable that the DVB organisation should consider defining a new of data into ‘Baseband Frames’
generation of terrestrial modulation scheme, DVB-T2, in order to squeeze 2) The use of the same powerful Low Density Parity Check (LDPC)
more capacity from a terrestrial channel. Consequently, DVB launched a error-correcting codes as used in S2.
Study Mission in February 2006. This Study Mission reported favourably
and, in August 2006, technical work was formally started within DVB to Most decisions in the design of T2 were directed by the requirement to
define a next generation, ‘DVB-T2’ standard. maximise the data carrying capacity. Many options have been included in
T2 in order that the overheads of the modulation scheme can be reduced to
The DVB organisation also defined a set of commercial requirements a minimum based on the requirements imposed by a particular transmission
which acted as a framework for the T2 developments. These commercial channel. For example, several options have been included for FFT sizes,
requirements included: guard-interval fractions, and pilot carrier modes as described below.
39
DVB-T2
Baseband Frame
Symbols
Data LDPC check bits
Figure 2 – Illustration of T2 frame structure
Header BCH FEC bits different colours indicate different services
FEC frame = 64800
Each slice may also be split into sub-slices in order to give more time
Figure 1 – Baseband Frame Structure
diversity. Time interleaving can also be used to spread the data for a
given slice across sub-slices within a frame and even across T2 frames.
The total length of the FEC frame is typically 64,800 bits and this FEC This approach, where the FEC and time interleaving follows a service/
frame is a fundamental unit within the T2 system. Within T2, the slice rather than the multiplex as a whole, is a radical departure from a
proportion of the frame that can be assigned to FEC parity bits ranges traditional DVB-T architecture. However, a traditional approach is still
from around 15% to 50%. possible by arranging that each T2 frame carries only a single slice and
this slice carries the complete, multi-programme transport stream. In this
Modulation case, service-specific robustness can not be applied.
T2 uses conventional guard-interval OFDM as used in DVB-T. Conventional The start of each T2 frame is signalled by a short, robust OFDM symbol.
DVB-T has ‘2K’ and ‘8K’ carrier modes. T2 has additional ‘16K’ and A typical T2 frame duration is around 200 ms and the overhead required
‘32K’ carrier modes that enable larger single-frequency networks (SFN) to signal the structure of the frame is typically less than 1%. This frame
without increasing the overhead expended on the guard interval. The structure information is sent in a robust mode at the beginning of each frame.
maximum guard interval size in T2 is over 500μs which is sufficient to
implement a large national SFN. T2 also offers a wide range of fractional Rotated constellations
guard intervals so that the guard-interval overhead can be minimised
according to the transmission network architecture. T2 also has a ‘1K’ T2 uses the novel technique of ‘rotated constellations’. Rotated
carrier mode in order to provide extra frequency and bandwidth flexibility. constellations offer the potential for a significant improvement in
robustness, particularly in the case of challenging terrestrial channels. The
values of u2 and u1 for a given constellation, for example as shown in
Scattered Pilot Patterns Figure 3, are separated in the modulator and paired with values of u1 or
In OFDM systems, scattered pilots are OFDM (data) cells of known u2 taken from different symbols and different OFDM carrier frequencies.
amplitude and phase that are used by the receiver to At the receiver, the u1 and u2 values are recombined to give the original
compensate/equalise for channel impairments as the channel changes in rotated constellation. In this way, if one carrier or symbol is lost due to
frequency and in time. In DVB-T, 1 in 12 OFDM cells are always interference, some
u1
scattered pilots - which is an 8% overhead, independent of the chosen information is still available
guard interval. In T2, there are 8 different scattered pilot pattern options from the remaining axis
that have been designed specifically to minimise the pilot overhead when value and this can be used
using a particular guard interval fraction. by the powerful error
correcting code. Initial
Service Specific Robustness and T2 frame structure u2 simulation results show a
significant gain in
A commercial requirement for T2 is that it should be possible to apply performance (up to around
different levels of robustness, in terms of modulation mode and FEC 5dB) may be achieved in
coding mode, to different services. This is achieved in T2 by grouping difficult channels through the
OFDM symbols together in frames and then assigning different services use of this technique.
to different ‘slices’ within each frame as illustrated in Figure 2.
Figure 3 – A rotated 16-QAM constellation
40
DVB-T2
Transmit Diversity
Planned usage/take up of DVB-T2
T2 includes the optional use of a form of Alamouti encoding, which
FUTURE VIEWING
provides transmitter diversity. This can significantly improve the In the years ahead, in countries where DVB-T services have become well-
performance of the system when a receiver can 'see' a signal from two established, regulators will be keen to achieve full Digital Switch Over
transmitters at the same time, for example in relatively small local SFNs (DSO) and, in the process, release valuable UHF and VHF spectrum for
when using non-directional receiving antennas. Initial planning studies other purposes. Some countries have already completed DSO. One option
predict that a 30% increase in coverage may be obtained from some at DSO will be the introduction of new services using DVB-T2 technology.
simple SFNs through the use of this technique. This could enable, for example, the roll out of new nationwide multiplexes
offering multi-channel HDTV services, or perhaps innovative new
datacasting services. As with DVB-T, the new standard is certain to
Peak to average Power Reduction target not just roof-top and set-top antennas, but also PCs, laptops, in-
A significant cost in the transmission of broadcast signals comes from the cost of car receivers, and a whole range of other innovative receiving devices.
the electricity to power the transmitters. OFDM signals tend to have a relatively
The transition from DVB-T to DVB-T2 will need to be carefully managed
high peak to average power ratio, but T2 includes the use of two techniques
in such countries, if such a transition happens. The DVB Project fully
which can reduce this, and allow a reduction in peak amplifier power rating
expects DVB-T and DVB-T2 services to co-exist side-by-side for some
of around 25%. This could result in a significant saving in electricity costs.
time to come.
The first country to deploy DVB-T2 is likely to be the UK, where DSO
System Capacity is already under way. The regulator there, Ofcom, has stated its
The following table compares the capacity expected for a DVB-T2 channel intention to convert one nationwide multiplex to DVB-T2 with the first
with the capacity achieved from a conventional DVB-T (UK mode) channel transmissions of multi-channel HDTV set to begin at the end of 2009.
under the same reception conditions. The table shows the expected increase
The BBC has begun DVB-T2 test transmissions, from the Guildford
in capacity to be around 49% (not yet verified by laboratory trials or field trials).
transmitter southwest of London, in preparation for terrestrial HD services.
DVB-T (Current UK mode) DVB-T2 The transmission facilities are provided by National Grid Wireless and
Arqiva as part of their support for the DVB standardisation process
Modulation 64QAM 256QAM
and the UK project for the launch of DVB-T2 services.
FFT size 2K 32K
Guard Interval 1/32 1/128
FEC 2/3 CC + RS (8%) 3/5LDPC + BCH (0.3%) Conclusions
Scattered Pilots 8% 1%
The outline of DVB-T2, a new terrestrial broadcasting system, has been
Continual Pilots 2.6% 0.35% described. DVB-T2 builds not only on the DVB-T standard but also on
Frame structure 1% 0.7% the DVB-S2 system and also introduces several new features to meet the
overhead
specified commercial requirements. T2 is expected to provide a very
Bandwidth Normal Extended significant increase in capacity, whilst simultaneously improving the
Capacity 24.1 Mbit/s 35.9 Mbit/s ruggedness of the transmission system. Both of these features make it
Comparison of DVB-T and DVB-T2 transmission capacity an ideal system for the broadcasting of High Definition Television.
for estimated equivalent Gaussian channel performance
41
LED Lighting
efficient lighting fixtures. • LEDs illuminate and stabilize almost instantly, unlike fluorescent tubes.
A leading solution to these challenges is light-emitting diode (LED) technology,
• LEDs generate little heat, much less than incandescent bulbs and
providing both an HD-friendly illumination to TV talent, while cutting energy marginally less than fluorescent tubes, which reduces studio cooling costs.
consumption to a small fraction of that required by traditional lighting fixtures.
Basic LED Science Dates to Early 1950s A Television Studio Adopts LED Lighting
Scientists began researching the light generating properties of various At the National Association of Broadcasters (NAB) convention in 2007,
materials when exposed to electrical currents in the early 1900s. By the West Palm Beach, Florida, CBS television affiliate WPEC was looking
1950s, ability to generate infrared light from Gallium Arsenide (GaAs) ahead to premiering its high-definition newscasts the next February. Because
paved the way for LED technology. of the wider 16:9 aspect ratio of high definition cameras, the station was
forced to build a larger news set to provide background coverage for
By 1968, commercial availability of red LEDs was made possible wide shots. Additionally, the station would install a second news set in
through use of Gallium-Aresenide-Phosphide (GaAsP), leading to an the studio to produce newscasts for the market’s FOX affiliate, WFLX.
explosion of new applications for LEDs such as calculators, watches,
indicator lights and alphanumeric displays.
• LEDs can be designed with the ability to focus and direct the light
they generate, eliminating the need for external reflectors to collect
and direct the light. CBS-12 recently became the world's first television station to light
nearly all of their news studio with LED fixtures by Litepanels.
42
LED Lighting
With energy costs climbing, station representatives searched the floor for Los Angeles News Helicopter Flies with LEDs
an energy efficient lighting solution that would also provide flattering light
FUTURE VIEWING
for news anchor talent. They came away impressed with new 1 foot by
1 foot arrays of LEDs called 1x1s from LED lighting pioneer Litepanels.
WPEC tested the lighting on their news talent in their own studios, with
the cameras they would use for their high-definition newscasts. With
thumbs up approval of news staffers in front of and behind the cameras,
the station went ahead with the LED lighting package. They chose to
utilize daylight (5600-degree K) light because it matched best with the
LCD monitors on the set.
The LEDs provide them a full range of dimming with nearly unnoticeable
shift in color temperature, and can be controlled locally through a dimmer
knob on the back of the fixtures or via Ethernet from a PC.
43
LED Lighting
LED Lights Green Screen Studio Basketball Coverage Lit by LED Portable Fixture
Hollywood’s Big Vision studios provides a green-screen stage for productions floor updates during timeouts. There is little or no warning that most of
requiring special effects to be inserted in the background. They moved into these game stoppages are going to happen, so quick deployment is of
a building with limited power, limited air conditioning, and a roof that the essence.
limited the ability to hang a heavy light grid. Rather than take the expensive Most of the shots that are done during the course of a broadcast occur
steps of rectifying those conditions to allow use of traditional lighting down on the baseline, where light levels vary tremendously. In most cases
fixtures, Big Vision chose to install Litepanels 1x1 LED lighting fixtures. there is insufficient light to properly illuminate the talent, and not a lot of room
The 1x1s use around 5-percent of the power consumed by motion picture for bulky lights or power sources in a tightly packed area. Sun Sports sought
and video standard tungsten lighting fixtures, and generate a similarly the advice of local ENG camera crews in an effort to find a solution.
small amount of heat. Equally important, the LED fixtures produce a soft One of the suggestions from the television news photographers was to
light that’s become a favorite of directors of photography. Big Vision use a Litepanels 1x1 LED lighting fixture, which generates a great deal
found the 1x1 fixtures generated all the light they needed and more to of light, can operate from a battery pack, and can be easily dimmed
illuminate their 80’ x 50’ stage and green, coved background. without changing color. When they tried the LED fixture, it quickly proved
For the record, the full array of LED lights used in the Big Vision studio to be the perfect solution. It is infinitely dimmable without color change,
draws less than 3000 watts, allowing them to be powered off two to allow the operator to dial in exactly enough light for any location in
standard 20 amp 110v circuits. In addition to the low power usage for the arena. And the fixture draws so little power that a single charged
light and cooling, the light weight of the 1x1 LED fixtures also presented lithium ion battery pack runs the light all evening.
the advantage of being lightweight, which meant the studio did not have
to install a heavy-duty truss to the ceiling. LEDs – The Light Fixtures of the Future
With its HD-friendly illumination, infinite dimming, low power
Basketball Coverage Lit by LED Portable Fixture consumption and low heat generation, light emitting diode lighting
When Sun Sports produces its game coverage of the Miami HEAT technology has come to television at just the right time.
basketball team, they are challenged to quickly light their talent for on-the-
44
RED Digital
Located in Wellington, New Zealand, Park Road Post talking of having seen industry history in the making. The wave of disruptive
Production has been developed by Academy Award® IT-based technology sweeping the media industry had reached the cameras.
FUTURE VIEWING
winning director Peter Jackson for filmmakers. A one stop This was how, over the course of just five days, Park Road became the
shop for post production, Park Road boasts a sound facility first post production facility in the world to finish a film shot on RED.
that’s been responsible for two Academy Awards, a Kodak Working with very high resolution digital images, on disparate systems,
and transcoding between different codecs can be very processor
IMAGECARE accredited laboratory and is considered the
intensive. When they developed the workflow they began from a blank
most experienced Digital Intermediate house in Australasia. page, they had no templates or models to work from.
The DI department houses two Quantel 4K Pablo suites with TrueLight “We literally set the benchmark – and we haven’t slowed down since. In
colour management. The dedicated grading theatre has a Neo panel as the 22 months since Crossing the Line, RED technology has developed in
well as a six-meter screen with film and video projection, assuring perfect leaps and bounds. We’ve been working closely with RED. Jim, Ted and
match for film and video outputs. the team have been out to see us on several occasions – each visit sees
more creative solutions being developed” says Aimee McCammon, Park
New Zealanders have long been admired for their ingenuity - its little Road’s General Manager.
wonder the Kiwi’s are now paving the way when it comes to handling
“Park Road is a RED beta testing site which means we are at the forefront
RED footage. Park Road, has been working with RED Digital Cinema
of the new RED software developments. We’ve been able to carry out
Corporation from the start. The RED One™ is a digital “direct to data”
research, run tests all the way through to film out and develop
cine camera that has a price point that is making high-resolution digital
infrastructure that’s put us ahead of the curve.”
cinematography accessible to many productions. The camera records
progressively-scanned footage in 4K, 3K, and 2K resolutions, in either
16:9 or 2:1 aspect ratios. Managing the red one’s ‘camera neg’
Peter Jackson was the first filmmaker to put RED through its paces back Park Road is currently working on the first large budget feature shot
in March 2007. Company founder Jim Jannard flew out two camera exclusively on the RED One Digital Cinema Camera. The sheer scale
prototypes, affectionately named “Boris” and “Natasha”. of the exercise has proved a welcome challenge for staff at Park Road.
In the time it took to get from California to New Zealand, Jackson had The RED system has completely dispensed with film and videotape,
assembled a small army, who over the next fortnight, prepped, shot and instead recording digital files directly to a hard drive. While eliminating
finished the short film Crossing the Line. When the results were screened the cost of film or videotape stock is an obvious benefit, care must be
at NAB on a 4K Sony SXRD projector they caused a sensation with many taken to ensure that the digital files are properly handled and archived.
45
RED Digital
“Our large SAN (Storage Area Network), which is part of the fabric tying The right tools for the job
together various departments here at Park Road, alongside our ability to
To achieve that vision this post production house has built a custom suite
ingest and visually QC the RED data from location was essential for the
of software and hardware tools.
production’s peace of mind. In a digitally originated world this data is the
same as original camera negative – and we treat that media with just the “Ultimately it’s about ensuring that the images, sound, service and final
same respect as if it was being processed in our on-site laboratory” says film out (or other deliverables) is of the absolute highest caliber” says
Phil Oatley, Park Road’s Head of Technology. Anthony Pratt, the DI RED Workflow Supervisor who has poured through
every second of RED footage received.
Data from location was checked and archived, involving the aggregation
of on-set script/continuity information. This required continual dialogue “We have been refining our RED workflows – they’re continually evolving
with the crew during the filming. Park Road created an extensive media just like the camera itself”.
database including information critical to the on-lining of the RED data in
“We have not only developed the custom database, archiving, backup
Park Road’s 4k Pablo suites.
and QC processes, but also some great methodologies for feeding the
conform process so that our clients experience a seamless workflow. It’s a
difficult call when the goalposts are constantly moving – RED themselves
It’s all about seamless workflow jokingly note that ‘everything in life changes… including our camera
“Perhaps the most difficult part of the RED workflow is getting efficiently specs and delivery dates…’ – and we relish that challenge. We have
from the off-line editorial to the online and into DI.” says Oatley. “Park great support including access to their SDK programme, and frequent
contact with the RED team – both virtually and in the flesh”.
Road has this amazingly tight loop involving careful colour management,
all designed to ensure that the creative vision of a production is helped, Ted Schilowitz from RED Digital Cinema says, “Park Road’s willingness to
not hindered, by the technology. Basically we want to have a director, dive in head first into new technology and new workflows without fear is
producer, or DOP seated in our grading theatre watching a perfect 2K unparalleled. Since the very early days of RED, posting Peter Jackson’s
projection and working with our colourists as comfortably as they do Crossing the Line in 4k, to the RED feature film and commercial work they
when the media is originated on 35mm or any other digital acquisition are providing Post and DI services for on a daily basis now, Park Road is
method”. without a doubt one of the leaders of the pack.”
46
Management
technology
MANAGEMENT TECHNOLOGY
Broadcast Management
48
Broadcast
Management
MANAGEMENT TECHNOLOGY
software offers a range of advantages in all areas from acquisition
through versatile production schemes to play-out, distribution or archive.
Conclusion
With real-time integrated broadcast management solutions, broadcasters
can handle their tasks efficiently, saving time and thus money. A modern
system based on cutting edge technology and media know-how ensures
that companies keep up with the media industry’s rapid changes, like
increasing cross-media activities and tapeless work processes. In short:
Broadcasters gain competitive advantages by using an integrated real-
time system and will be able to stand their ground now and in the future
in their dynamic environment.
49
Broadcast Automation
With advertising and subscription revenues looking flat for But perhaps the most dramatic development is in opportunistic
MANAGEMENT TECHNOLOGY
the foreseeable future, how can broadcasters make their advertising, typically on live events and especially sports. Basically it
involves inserting an ad during a lull in the action, such as a change of
operation more efficient?
ends in cricket for example, or time-outs in US football. The winning
team’s sponsors may also want an extra ad or announcement at the end.
Multi-channel automation has been a fixture of broadcast playout ever since
the number of channels exploded with the advent of digital television. Brave pioneers tackled this task in the past with a combination of grim
determination, video cassette juggling and countless scraps of paper.
But over the last year we’ve seen an increasing demand for regional
Fortunately we now have another way. In response to US market
playout, where different ad breaks (‘opt-outs’) are inserted across several
demands, we developed a feature whereby a ‘hot list’ of all the ads is
regions carrying the same editorial programming.
created when the playlist is loaded. Operators are then free to insert or
The idea is not a new one. Network presentations of major film, swap breaks in a simple drag and drop operation. The system also
comedy and drama series have been a constant feature of programming keeps track of what’s been aired for logging and billing.
from ITV, the UK’s first commercial TV company.
The practicality and speed of late ad placements has taken a huge leap
This was no mean feat as prior to consolidation, ITV comprised 27 forward with the adoption of the BXF (Broadcast eXchange Format).
separate companies, each with their own playout arrangements. In the Created by SMPTE’s S22-10 Working Group chaired by Chris Lennon
case of a network playout, each had to manually synchronise their ads of Harris Corporation, with the active participation of over 70
with breaks defined by the network centre (LWT or Thames TV), aided organisations, BXF (SMPTE-2021) is expected to replace the hundreds
by a top right corner flag not unlike the old spots used for projector of proprietary batch and file-oriented interfaces currently in use.
changes in the cinema. Channel 4 later became the first national station
with regional advertising in 1982. With BXF, which has now been implemented by Pro-Bel, users have a
Technological developments have since made it possible to run not only single method of exchanging data among different systems such as
a series of channels but also all the associated advertising opt-outs from programme management, traffic, automation, and content distribution,
a single playout system, as indeed is now the case with both ITV and with an extended metadata set for data exchange. Importantly, file and
Channel 4. The whole of ITV is managed from a central multi-region message based data is exchanged dynamically, allowing ads to be
system in London (mirrored in Leeds), which can also insert opt-out ads booked and added at extremely short notice.
on network programming. At other times each region has its own
A related aspect is the less common but no less important facility to pull
programming, complete with the ID and promotions relevant to local
ads close to air time. This may be necessary if an airline has an ad
viewers.
scheduled and breaking news tells a story of some terrible plane crash,
Station groups worldwide are now looking for similar economies, in for instance.
Australia, the US and beyond. Not for the first time in this industry, when
Another trend that would have been unthinkable just a few years ago
you give broadcasters a new tool they think up creative new ways of
is multi-client outsourced playout. In the UK for example, ITV uses
using it (and long may that continue). So we now have several variations
Technicolor while both the BBC and more recently Channel 4 use Red
on a theme, all extracting more value from the same piece of kit.
Bee Media (formerly BBC Broadcast). This takes the savings of multi-
One example is that of a national broadcaster in the US confronted with region, multi-channel playout a stage further by encompassing several
the problem of prohibiting sports events from certain states not covered broadcasters, resulting in huge savings.
in the rights agreement. A regional opt-out was the answer, but this time
It has even been suggested that the logical conclusion would be for a
for delivering long-form alternative programming in place of the match.
single playout company to handle all station outputs in a given
Needless to say the ad opt-outs and regional interstituals were delivered
geography, acting as what amounts to a national playout utility. I suspect
too, all from the same installation.
that security, commercial and even political issues will make this unlikely,
Another is almost the same thing in reverse. This time the broadcaster but you can see the way they were thinking.
had several channels mostly carrying separate programming, but at
particular times these all needed to synchronise with the same material.
50
Broadcast
Automation
MANAGEMENT TECHNOLOGY
However whether playout is done in-house or outsourced, the issue such as the one I’ve mentioned, but starts with a thorough analysis of the
arises of how to upgrade legacy equipment to a unified multi-region, station’s workflow. It’s so important that we’ve even created a specialist
multi-channel system. Given the 24/7 nature of modern broadcasting, division for the purpose.
this is indeed a thorny problem, as you’re dealing with something at
You might think that this is the traditional preserve of system integrators.
the very heart of station infrastructure.
We certainly aren’t competing with this valued group of specialists, but
There are two transition models. The intuitive one is for legacy and new the complexity of broadcast automation systems is getting to the point that
systems to work in parallel, with one channel moved over at a time. it is unreasonable to expect them to know all the nuances of different
Dual ingest and operation can be difficult to manage during this process, systems.
not to mention the new real estate that has to be set aside for the fresh
All the signs are that advertising spend will remain fairly flat for the
installation. But if you have the space and patience it can be made to
foreseeable future. So at a time when broadcasting is facing straitened
work, especially if it’s part of a remodelling plan to re-purpose the space
times as we all endure the knock-on effects of the credit crunch, intelligent
occupied by the old system.
broadcast automation is one area where TV stations can realise valuable
However not all users will have this luxury, which calls for a more savings to boost an otherwise flagging bottom line.
ingenious approach. At Pro-Bel we tackled the problem with a tactical
software development to form a kind of digital glue between incoming
and outgoing systems. This allowed the new system (Morpheus) to read Biography / Neil Maycock
the contents ingested to the legacy system. The channel count was then
increased incrementally, and then when a critical mass of channels was Neil Maycock is Chief Marketing Officer (CMO) at Pro-Bel, the
reached, playout was switched across to the new system. Thus at any UK-based broadcast automation, signal routing and processing
given time playout came from either one system or the other, which could TV infrastructure specialists. Recently appointed to the role, Neil
have some operational benefits with a low staff head count for example. has been with Pro-Bel for many years and is an acknowledged
In fact contrary to what some may believe, broadcast automation is never expert in what remains a highly specialised field
a ‘one size fits all’ undertaking. We’ve found that to make it all work, a neil.maycock@pro-bel.com
high level of consultancy is essential. This includes bespoke software fixes
51
Strategy and
Managed Workflow
The use of a workflow manager is even more critical for tapeless
workflows as without it the system is unlikely to reap the benefits of
accuracy and predictability that are inherent in a file based system. In
In the diagram above a simple media workflow is illustrated, reminding
such a system the workflow manager orchestrates the execution of each
us that each process requires both content and information in order to
task and ensures that the correct information is available, thus minimising
operate and that no process should start until both are available. This
delays in starting and moving between tasks.
means that the total time taken for the whole workflow is the time taken
for each process plus the delays in getting accurate information and In the diagram, the
correct media from task to task. The optimal time for the workflow will be workflow manager
achieved when each process is working at maximum efficiency and the receives a broadcast
delays inbetween processes are minimal or eliminated altogether. Often schedule and, using this,
in traditional linear systems physical media needs to be found and creates an ingest list in
delivered to an operator and even then metadata that has “disappeared” the form of a series of
may need to be re-entered before processes can start. workflow tasks such as
Ingest, QC etc. An
operator is then able to
Tapeless Workflows pick a job from the
In a digital environment, delays caused by the lack of availability of master list and begin to run it. The workflow manager will have embedded
media may be greatly reduced or even removed altogether. As shown in key parameters in the task so these do not need to be entered by the
the diagram, most file-based systems today have some kind of central operator and this in turn means that there is almost a zero time delay
storage and this allows for many processes to operate with no media before the ingest task can be started. By starting the task the operator will
movement at all. This has the effect of reducing network traffic and send an automatic notification to the workflow manager registering the
highlights the fact that going forward, saving network bandwidth will fact that the job is underway. On completion the operator closes the task
become more and more important as the throughput increases. and relevant data is posted back to the Workflow Manager.
The same applies to information or metadata that, when held in a central One of the key benefits of using automated workflows is that by definition
resource such as a media asset management system database, is always each task may be repeated in exactly the same way many times. In practice
accessible to the workflow manager. All this means that delays in starting this has proved to deliver very accurate results combined with very efficient
54
Workflow
working. Historically, complex un-managed workflows require the use of efficiency gains and less stress on both networks and storage. However
Finally the current status of each job in the system will be visible to
managers using a schedule reporting system and they can then intervene Proving Efficiency Gains
very quickly should that be required.
Assuming that the original pre-digital workflows have been documented
and measured in terms of performance and reliability then they can be
Zero Fault Working benchmarked against the new system once it is up and running. A good
starting point would be the reports that the Workflow Manager or MAM
Most production-line manufacturing nowadays is premised on trying to
system should be capable of delivering, analysis of these may well prompt
make each step along the whole process fault free. This is based on the
further fine tuning resulting in additional time and resource savings.
recognition that fixing faults is disproportionately time consuming and can
badly affect the throughput of the whole process. This is equally true for
broadcast operations where, for instance, faults that were not picked up Conclusion
in the ingest area will cause serious problems if they are not noticed until
Know your existing workflows
they appear in the playout suite. Once again the overall effectiveness of
Moving to file-based operations is a part technical and part business
a managed workflow will tend to mitigate the likelihood of errors being
decision and will entail change management at the operator and
made by operators, either in processes that they are following or as
workflow levels. The best results will be obtained in the new scenario
misunderstandings as content moves from process to process in the
if existing workflows are well understood and documented so that the
overall workflow.
replacements can be reliably configured to cover existing processes
where they are still valid.
File Formats Be prepared to adapt to the new technology
Moving to tapeless working will tend to highlight the fact that there are Traditional processes have evolved over years or sometimes decades
competing and somewhat incompatible file formats currently in use. This but the new system may not be best used in slavishly following these
issue won’t be solved quickly and so any system will need to have the existing practices. Identify where the new technology can deliver real
capability of managing the inevitable transcoding and re-wrapping that benefits and design new workflows that take advantage of them; after
will be required in as efficient a way as possible. all you wouldn’t buy a new car and then cycle to the supermarket to
get the shopping in.
In situations where off-site enrichment processes such as audio language
dubbing and subtitling are required, formats such as MXF and QuickTime Consider the use of a workflow manager
may help. In these cases media items such as video and audio tracks may One of the potential benefits of tapeless working is that it should be
be held separately in a file structure where a reference file keeps an possible to increase throughput in the system but this in turn means that
inventory. That means it is possible to, for instance, extract a single essence controlling and tracking workflows becomes even more essential; not
file such as an English audio track without moving the much larger video to mention high quality reporting that can give evidence of the new
content. An audio house might then use the English reference audio to efficiencies gained.
create a French version that is then inserted back into the file structure as You will need a media asset manager
an additional audio track. As opposed to the previous tape based workflows The number of items in a file-based system will expand very quickly
that require dubbing, this process can be done at greater than real-time. especially as different versions are created and that means that finding
material is going to become more difficult so consider employing a
Edit in Place MAM system to allow you to locate the file based content. The MAM
should also have the capability of producing reports on overall system
A number of editing systems now support the idea that, rather than performance; these in turn can be used to help manage the business
moving content in and out of the local storage, edits may be performed and potentially to justify the purchase of the new system.
on content in place on the central storage. This provides huge potential
55
System Design
We are in the midst of a very challenging economic It is a two-front competitive struggle. In the face of reduced revenues and
the related negative effects on growth, media organisations must recognise
STRATEGY & PLANNING
An effective defence, while essential, is insufficient; a carefully planned • Content owners are interested in offering their material as widely as
offensive strategy is also required. Companies must be ready to exploit possible and platform owners are searching for the most cost efficient
opportunities that arise from the profound changes that we are likely to methods of delivery, including web presence, broadband TV
see in the foundations of the M&E industry: channels, on-demand access, and distribution to mobile devices.
56
System Design
• New platforms allow consumers to choose when, how, and where It is not possible to find one product that satisfies all of a company’s
57
System Design
The changing role of the CTO In response to the changing environment and the approach to dealing
with it, CEOs, CFOs, and Corporate Boards of media companies are
STRATEGY & PLANNING
However, integration of systems is only part of the problem. In general, the likely to challenge Chief Technology Officers in the way enterprise
approach to applying efficiencies across an enterprise has relied, not just on
Chief Information Officers were challenged in the 1980s and 90s.
heavy integration of the various specialist applications, but ultimately a great
As information technology became increasingly critical to the success of
deal of unwanted disruption to current working practices. Not surprisingly
corporate enterprises, CIOs were challenged to change their role from
the reaction to the level of organisational and technical change acts as a
just "Heads of IT" to valued business contributors and advisors to the CFO
limiting factor on the degree of success of any transition, and regularly
and CEO. They were encouraged to become strategic planners and to
prevents large scale improvement projects from getting off the ground.
move IT organizations from cost centres to profit centres. CIOs focused
Managing risk, while realising value, hinges on the effectiveness of the on how the IT organization could contribute to corporate competitive
human element; people have to be flexible and adaptable as well. Too advantage and how it could contribute to the critical success factors of
often, technology-based solutions are targeted at issues that actually have the overall business. Likewise, leaders of the M&E industry are asking
more to do with organisational, historical, and political situations that are CTOs, not only to focus on efficiency and cost reduction, but to also use
further complicated by the lack of clear alignment with the overall the power of technology as an enabling force for new businesses, new
company’s evolving strategy. markets, new revenue streams, and
organisational transformation in a proactive
manner. There are a number of tools that
can help the CTO deal with this remit, the
most critical is a clearly defined and
communicated Technology Strategy.
Technology Strategy
Formulation
Technology strategy must guide, and be
influenced by, the processes, people and
technical systems that the enterprise exploits.
One useful approach is to base the strategy
formulation on Functional Design.Simply put,
what must the enterprise do in order to
create the products or services that will
satisfy its customers and partners; and hence
thrive.The Technology Strategy is formulated
through defining, and iteratively refining,
the set of functional and non-functional
requirements that any investment, in
infrastructure or organisational change,
must satisfy to be deemed successful.
58
System Design
• Technical systems • Training systems • Understanding the interdependencies between systems and how
Summary
Technical System Design Media enterprises are not static entities. The survival and sustainability
of an organisation depends on a built-in capability to effectively cope
Technical system design should not occur before strategy formulation and
with, or lead, changes in the environment. Flexibility in developing
functional definition and must be based on satisfying a number of key
the key systems that support the enterprise is critical and strategic.
criteria which are consistent with the technology strategy of the enterprise.
A key factor is planning for the ability to add, modify, or drop
• Understanding the functional and non-functional requirements of the products or services as the next ‘game changing’ innovation comes
systems: addressing what the system has to do, its expected along. The growing pace of change and uncertainty further drives
performance and how it fits into the bigger picture. this need for flexibility in system design. The role of the CTO,
supported by clearly defined and communicated technology
• Understanding the need to adapt and change the system over time: strategies, must also adapt to meet these challenges.
including the well understood rapid change of the implementation
phase and the long term, less understood, changes which occur as The term ‘Future-proof’ is always misused; how can it be possible to
the products and services offered by the media enterprise are fully predict the developments and trends that will affect our industry?
adapted for the market. While no one really knows what the future will hold, we should, as
far as possible, not preclude future development and sustainability
• Understanding the external forces which predict or prescribe an because of decisions made in the present.
enterprise’s interaction with the outside world: regulatory governance, etc.
59
Broadcast production management minimises integration challenges
61
System
Integration
The connected enterprise For example, implementing a middleware solution as described above is a
STRATEGY & PLANNING
small project that increases the production workflow significantly. The higher
Maximize the level of integration degree of accessibility between systems helps better utilize production
After investing a great deal in producing content – manpower, time and capacities, allows for faster reaction to changing situations, and improves
money, etc. – a broadcaster may not be using this content to its full program quality. Starting with small steps also lowers engineering costs
potential. As broadcast organizations move toward “best of breed” rather and project risk and – last but not least – makes it easier to implement
than a single vendor solution, more and more systems must be integrated components without affecting regular operations.
into the production chain. These are not necessarily designed to
communicate with each other because they often use different platforms, Interfacing the future
formats and operating systems. The integration between production If the Production Management team knows the future requirements of the
environments and archives, playout, content management or even the ERP overall system, they will design the small step solution to be future-proof
program is a typical production management task which brings major and extendable. A proven remedy to reach that target is to use highly
opportunities to improve productivity and flexibility. Easy access to archived standardized components which are linked together through middleware.
data stored on different storage systems, including partial file restore when Versatile middleware solutions normally can be used for much more than
only 30 seconds out of a 15 minute clip are needed, file and metadata simply connecting two specific systems and they can easily be readjusted
exchange between Windows and Mac environments, a quick check for when components change.
intellectual property rights that could blow the production budget – all this
and much more is achievable with a mature Production management
solution. Production Management
Use what you already have – the middleware approach Goal
To reach the maximum degree of integration, broadcasters don’t need to Modern production environments consist of highly diversified systems,
rip-out and replace existing systems. Intelligent production management each of them using different formats and technologies dedicated to
combines new components with established infrastructure to create a fully specialized workflows. Production management streamlines these
integrated environment, connecting them for a lesser cost with fewer workflows by optimizing the single production steps and finding the
interfaces. Interfacing and communication between the different components most appropriate interfaces to make content available company-wide -
is often realized by a simple piece of middleware; not simple in its independent of format or technology restrictions.
functionality, of course, but simple and cost-efficient compared to a custom
developed interface that will need to be completely reprogrammed when Benefits
one of the components changes. The deployment of middleware also
reduces the total cost of ownership for the integration of typical broadcast
• helps to increase effectiveness and efficiency in broadcast workflows
systems and components. For example, an organization integrating an • connects broadcast operations from production to the business system
Apple based Final Cut Pro (FCP) production system in its IT environment • connects systems cost-efficiently and with fewer interfaces
needs only one piece of middleware to interface FCP with its pre-production
facilities, the content management system, and the playout automation. • allows broadcasters to focus on their business while the solution
provider is responsible for the overall project
(Please see the case study that follows this article.)
• lowers project risk and engineering costs
The show must go on • allows existing systems and components to continue to be used
Start small • maximizes the level of integration
Planning a project with scalability first and foremost allows implementation • starts with small projects
and integration to take place in manageable steps. When working with a
restrictive budget, it often makes more sense to start with small steps, and • establishes mutual trust between broadcaster and the solution
provider
to establish a relationship between the solutions providers’ production
management team and the customer. Nevertheless, in most cases small • enables future-proof strategies.
steps provide enormously satisfying improvements.
62
Case
CASE STUDIES
studies
63
EO
Case Study: EO
Hans Rinkenbach, Winfred van Kuijk, Silex Media
Dutch public broadcaster EO has seven Final Cut Pro editing from the all of the Netherland’s public broadcast channels. Both of these
suites that are all clients on a production XSAN as well as ingest sources supply material solely in an MXF-OP1a wrapped format.
CASE STUDIES
many licenses on laptop systems. Because the program For program playout, the finished material is sent to the shared central
production environment exclusively uses Apple's Final Cut playout facility at Technicolor (DDV). Once transmitted from this facility,
Pro, which does not support the MXF wrapper format but the material is then archived to the IMMIX archive at Beeld en Geluid in
only QuickTime, the challenge for EO was to integrate this the required MXF-OP,1a wrapped format. Rules for MXF compliance are
seamlessly into the wider MXF based environment they very strict in this process as this is the long-term transmission archive of all
share with the other public broadcasters in the Netherlands. Dutch public broadcasters.
Two important sources of ingested material for new programming are: The BUG.tv solution consists of 5 Xserveservers, each of which is a client
Sony XDCAM cameras for newly captured material and IMMIX (the on the production Xsan. These servers host the BUG.tv software,
Dutch national transmission archive) which holds all archived material consisting of 2 independent ingest channels and 3 playout channels.
Challenge
Implementation of an end-to-end
broadcast production workflow to
integrate an Apple QuickTime
based production environment
with an MXF-based workflow for
ingesting, archive and playout.
Workflow - Gateway
Solution
The production management team implemented a cost-effective solution completely tapeless ingest and playout capability. Again, EO required a
in the form of DAVID Systems' AtomFactory, which provides on-the-fly purely Apple-based environment. After implementing a solution based
"trans-wrapping" between QuickTime and MXF wrapper formats. This upon software from the Canadian technology provider BUG.tv, all
approach not only solved EO’s integration problem, but also ingested material is now available for editing within seconds after the
accelerated their workflow by providing them with edit-while-ingest and recording is finished and material that is required for playout can be
playout-during-render capabilities. available on all playout channels very quickly after production is finished.
As ingest and playout servers work natively with QuickTime material, no
In addition to program production, EO also has its own studio that is conversion to and from MXF was required in this case. The playout
used for the production of different live and recorded programs. This servers were finally integrated with the Ross Overdrive system, so that
studio, which was built by Sony Professional Services required a playout control is closely integrated with the other studio systems.
64
TSR
Télévision Suisse Romande, the French-language Swiss Recognizing that the currently available hardware and software systems
necessary to achieve the target goals could probably not be provided by
broadcaster, has undertaken a massive initiative to migrate
a single entity, TSR selected equipment and systems from major broadcast
CASE STUDIES
away from a workflow that is highly dependant upon systems manufacturers principally including SeaChange, EVS, Merging
videotape to one that is entirely digital and embroiled only Technologies, and Avid. Integrating these systems into a workflow and
in a file-based, server-centric architecture. TSR’s Equipro manageable entity would require a network management scheme that
could also adapt well into the future and would harmonize with TSR’s
project includes converting to digital production facilities
existing production management platform to provide a full and
and preserving 100,000 hours of content to a fully digital comprehensive solution.
environment.
Functional Working Areas
Introduction to TSR
At its broadest sense the production environment is comprised of
After years of traditional tape based production technologies and functional areas: a component that handles the ingestion of field content
workflows; one that had already evolved into a hybrid mix of video into the system; the production editorial portions (audio, video, and
tape and file based processes, the national French speaking Swiss graphics design), the studio or live production systems, a craft editing
broadcaster, Télévision Suisse Romande (TSR) realized they had to find and effects compositing subset, and a mastering or finished area. These
a more efficient means of addressing the requirements for ingesting, major components would interoperate on three common secure storage
editing and producing its programs. platforms that are segmented for post production, for the studio areas
and for the storage of incoming and outgoing material. This plan
Aimed at minimizing the number of elements necessary to produce
negated the requirement for a fully redundant or mirrored central storage
shows, TSR explored the goal of migrating away from its dependency
architecture; yet the storage functions on an integrated network
on videotape to one that is entirely digital and embroiled only in a file
management backbone that handles media transfers and metadata
based server centric architecture. They also needed to leverage portions
between a combination of both digital non-linear and linear baseband
of their existing technical infrastructure including certain hardware and
media editing, as well as a variety of record/playout server subsystems.
software components – thus adapting the present to the future all the
while managing capital expenses and workflow adaptations. For live operations portions, the studios and OB components are coupled
with traditional baseband methods for those real time requirements
necessary to support live television production. Gateways between the
Settling upon a Platform
live and compressed digital domain exchange material in both raw and
Changing TSR’s television production facility from a combined tape and completed forms between storage, post production and audio or video
tapeless infrastructure to a totally tapeless environment, built around an editorial subsystems.
integrated digital solution with network management and file based
Early in the project definition, TSR recognized that in order to remain
workflow, was a huge challenge. Beginning in 2004, TSR launched
extensible for the future, and to maintain compliance with industry
the project as Equipro – which stood for the ‘renewal and digitization
accepted and standardized practices, their new working infrastructure
process’ a two part endeavor that included both a full revitalization of the
would require it be fully compliant with the SMPTE suite of Material
production facility to digital, and a secondary part aimed at preserving
eXchange Format (MXF) standards. The EBU had been working on similar
some one hundred thousand of hours of content to a fully digital
directives for several years, thus forging a foundation for a file based
environment.
infrastructure from the start that would allow for an industry standardized
This digitization endeavor would radically change the entire studio means of interchange among all their own subsystems and hopefully with
production operations, its technical makeup and its workflow. The all the outside world.
digital workflow would encompass all production aspects starting at the
content ingest point, and prepare all future content for tapeless playout
and digital archive, the other requirement of the migration.
65
TSR
system built around SeaChange’s Scalable Network Attached Storage approximately 800 hours of standard definition (SD) online storage
(NAS) architecture. The NAS is comprised of three SeaChange utilizing the MPEG2 I-frame only IMX (SMPTE D10 format) at a 50
Broadcast MediaLibrary (BMLex) clusters. Configured as a primary and a Mbit/second data rate to maintain high quality imaging and content
redundant 5 node library, there is also a tertiary 4 node storage system masters. The third store is capable of retaining 614 hours.
66
TSR
CASE STUDIES
of the high-resolution MPEG2 IMX/MXF clips between subsystems. EVS XT[2] servers)
For the previewing of these MXF files, TSR employs five SeaChange
MediaClients (MCL), model MCL4012a, an IP-based codec for
• Outside Broadcast Vans (OB Vans)
Remote vehicles that capture programming
525/59.94Hz and 625/50Hz television systems that supports MPEG2
(i.e., “CAR 1, 2 . . . 4”) on EVS XT[2] servers
IMX/MXF coding at up to 50Mbit/sec. The codec utilizes CIFS file
access protocols to read and write media content to SeaChange’s • Post Production (three Avid ‘Adrenaline’ and one EVS
BMLex. ‘CleanEdit’ workstation)
The SeaChange BML systems automatically protect each other at the Supporting these production subsystems is a common core that manages
node level. A network management system handles the continual the linear baseband transfers and the IP-Directors that facilitate XFile
interchange of material with the functional working areas. processes between the Production Studios, Editorial Suites and other
production systems, and to-or-from the central stores and
For media exchange applications TSR looks at operations from two
CEC/Acquisition servers.
perspectives:
• that which is not guaranteed on the SeaChange BML (i.e., Asset Management and Production Event
when transfers only happen between local equipment); and
Schedule Management
• that which is secured until submission to the archive. TSR has yet to implement a true asset management tool set for the
Local editing, such as on non-linear workstations don’t store their content detailed, content centric retrieval of finished productions, clips or program
on the BML, so they don’t necessarily need secured, high level support segments. The ability to hand off archival material through the GICO
functionality enabled by a network management system and the BML interface is already in place on the third SeaChange 4-node BML
components. Editors and artists will be responsible for their own content storage library. SeaChange MediaClients also manage the movement
storage quotas. When complete, they will notify the EsG system that a and conversion from CEC/Aquisition to the GICO gigabit network
secure submission for release is ready. When ready, completed works capable of transferring a total of four 250 Mbit/second streams
are transferred to the exchange storage servers (the third BML library) simultaneously.
and then submitted to the archive system.
At this stage of their implementation, TSR uses the EsG software
These operations are managed by the EsG production management production management software as more of a production management
system, with bandwidth and network assessment managed by the tool which aids in the linking of various assets together. Relevant
network and exchange management system. information containing reports on pre-produced elements (audio,
graphics, etc.,) is coupled into a transport mechanism which facilitates
Production Systems the movement of media between the different production equipment
elements.
The architecture of the TSR facility is tailored to each of the respective
production areas, selectively segmented according the workflow The controlling agent for production metadata is collected and managed
requirements in each area. The composition of the production portions by the EsG. The workflow begins with the establishment of an ingest
of the facility, which are graphically depicted in figure one, comprise: session, following to an edit session and ultimately to a release of the
finished product. EsG then tracks the status of the associated files as they
• Program Assembly – NLE Workstations (22 stations “Montage”) progresses throughout the system.
• Sound Mixing - Digital Audio Workstations (“Mixage”)
• Graphics Design Workstations (“Graphisme”)
67
TSR
Today’s operational workflow from ingest to editing is modest, expanding graphics that are produced throughout the facility. At this juncture, proxies
off from where their traditional videotape editing structure was prior to the and thumbnails for incoming and internally generated media are not
Equipro project inception. Currently planned for the system are other being implemented. Over time TSR expects to enable this functionality
CASE STUDIES
features and capabilities associated with EsG; one of them being the once the operational trials are completed.
ability to generate proxies or thumbnails of the clips, segments and
68
TSR
Archive Management
The Future
The secondary project for TSR is the archiving of program content in
CASE STUDIES
finished or in-process post production forms. The third BML storage For today, the TSR facility is only implemented as a standard definition
system, composed of four nodes and capable of storing 614 hours production and content editorial facility. Its transmission and delivery
of IMX material, is part of a tertiary network operating between the side is handled separately and apart from the production side. The
common core and a future interface for archiving or delivery for system is currently being run through its paces to ensure stability and
transmission purposes. before any further consideration for the migration to high definition.
TSR could imagine submitting a work copy of important production TSR expects that by 2012 the facility will be fully implemented in
content to the archive system for storage on LTO tape, but they have high definition, with a production standard that will follow the EBU
yet to investigate that process at this time. The production management recommendation for 720 p50.
capabilities of EsG keep active content secure and keep the system The complete case study can be accessed at:
aware of its presence until it is submitted to the archive. http://www.schange.com/enUS/Docs/Public/Broadcast/
Aside from the traditional requirements of archive but from a protection TSR_Story_9-10-2008.pdf
perspective, at least for the time being, TSR believes their SeaChange
BML’s RAID 5 storage capabilities offer sufficient security and protection
while providing the facility with an abundance of online storage. With
that said, the ability to completely abandon videotape will depend upon
the other play-to-air (i.e., transmission) facility’s ability to accept file-based
only programs. Today, rushes are retained on XDCAM until a production
is broadcast – thus forming the principle archive for the time being.
69
BBC Beijing 2008
Key Figures
• 18 Avid workstations (full integration between ISIS and EVS media server) • combined workflow between Beijing and London, which would
reduce the number of people needing to travel to Beijing
• 12 Avid Edit Stations : six highlights and six high-end craft, the
remaining workstations are digitising and rendering stations • interaction with the Beijing Olympic Broadcast (BOB) media server to
gain access to the online media bin and logging database, as well
Challenges as browsing facilities developed by BOB which allowed the Rights
Holders Broadcasters (RHB) to access clips required for specific edits
To achieve this, BBC Sport approached BBC Post Production who
or replays
partnered with EVS to deliver a flexible and innovative solution which
had to encompass the following aspects of production:
The workflow experts at BBC Post Production and EVS presented a
combined hardware, software, and support solution that covered ingest,
• workflow that integrates all infrastructures of ingest, production, and logging, low resolution access to the BOB server in Beijing, integration
post production, to allow for quicker production processes
with Avid editing suites, integration with linear editing suites, playout,
• infrastructure that allowed efficiencies through multiuser access to the back up, and archiving.
70
BBC
CASE STUDIES
Feed Ingest BOB EVS IPDirector logging stations in Beijing, which were then
transferred to London as XML files enabling the logging operation in
All feeds were ingested in both high and low resolution. High resolution
London to update them with further production-oriented logs to meet BBC
media trains were managed on 20 HD XT[2] servers running in Avid’s
Sport requirements, such as searchable keywords, commentary points,
DNxHD® codec, while low resolution ingest was managed via eight
and British characteristics. The logs were then transferred back to BBC
XL[2] proxy servers. In total there were 32 live feed inputs for all different
Beijing to enable BBC Post Production Operators and Editors to browse
sport venues recorded on the BBC Post Production media server.
and search with keywords and descriptive information in Beijing. In
8 IPDirector stations were used to control the ingested content and manage addition, BBC Post Production Operators and Editors could browse
the production network, including browsing and playout. 9 additional through the BOB media server using simple metadata such as event and
IPDirector software suites running on each of the six Avid Highlight edit sport name, date and time.
suites and three HD linear edit suites allowed users to view incoming log
entries and to transfer the media to the Avid HD editing workflow.
Low Resolution Use
The BBC Post Production server was accessible in low resolution by all
Metadata Management
BBC Beijing production users via an additional 9 IPDirector browsing
To minimise travel costs, and yet deliver a full logging service the main stations to access any recorded media. This content was then transferred
logging operation was based in London. Logs were sourced from the in high resolution to the BBC Beijing Post Production Editing stations.
71
BBC
In addition, BOB server content was also accessible in low resolution for Playout
browsing for any media not recorded within the BBC facility and if
required the content on the BOB server was transferred in high resolution Four XT[2] servers were used for playout management, and also allowed
CASE STUDIES
to the BOB XT[2] servers or to transmission areas via gigabit Ethernet for quick turn around and delay. One IPDirector output from the XT[2]
connection. servers was used to allow transmission from any of the 32 incoming
feeds or stored media in XStore[2] servers. This output was also used to
send media from XT[2] servers to their transmission machines via gigabit
AVID Integration Ethernet. SDTI access between XT[2] servers and a dedicated XStore[2]
allowed for backup of regularly used clips and quick restore for instant
HD feeds were sent to Avid in several ways: replay as needed. Two transmissions were sent:
• The EVS XF[2] removable storage streamed HD feeds via Transfer • BBC HD, BBC1 and BBC2
Manager to Avid Two XT[2]s using Multicam 3in/3out, allowing quick turnaround and
delay on up to six feeds (these machines were also linked to the BBC
• The EVS XStore[2] central storage sent created clips to Avid via Interactive transmission servers for greater input flexibility)
Transfer Manager
• EVS IPDirector (Scheduler) created clips in high resolution and low • BBC Interactive
resolution, from events routed to any of the 32 inputs. Six streams of Two XT[2]s in 3in/3out linked to the other transmission machines via
HD were also then streamed directly to Avid ISIS via XTAccess SDTI, used to turn around feeds from events
The six streams were then used in the six Avid Highlight suites, cut into
packages, and sent to the transmission machines for playout. Backup & Archiving
Each server retained media approximately for 4 days. Media managers
Linear Edit Suites made a regular evaluation of the media and decided to compile and
transfer to tape or to XF[2] disks for long-term archive. All associated logging
Six ingested feeds originating from XT[2] servers were directly handled and archived metadata were integrated to the BBC Sports Library System.
by three HD Sony BVE 2000 Edit controllers with Panasonic HD Any media retained by the managers for archive or for Avid features
switchers to build highlight packages on tape for transmission. were stored on XStore[2] servers during the games for instant access.
72
BBC
Benefits
• Full HD tapeless workflow allowing media access at any stage of
CASE STUDIES
the production
• Effective clip transfer and feed streaming management between The post production operation was more complex than ever before.
EVS and Avid at speeds four to six times faster than real time Not only were the Beijing Olympic Games in effect the first ever 24/7
Olympics, they were also the first ever fully HD games. Given the profile
• High performance XT[2] servers for playout management that allow and the huge international focus on the event, the pressures were intense.
quick turnaround and delay options
And collaborative working, drawing on skills and talent across BBC
• Reliable backup and archiving systems, in which media can easily Post Production and EVS was the only way to guarantee success both
be compiled, transferred to tape as well as disks, and accessed instantly at the Olympic Games.
73
Professional Services
The world in which broadcasters operate has changed, and Sky Italia, the Italian digital television platform owned by News
continues to change. Consumers expect more choice, more Corporation, has grown rapidly in recent years, both organically and
by acquisition. This growth, combined with increasing customer demand
CASE STUDIES
The following are three examples of how Sony Professional has been The challenge for Sky Italia, was not simply relocating all the equipment,
working with customers to create more efficient operations, relocate and staff and infrastructure, but to do this without any disruption to its
rationalise broadcast facilities and create leading centres of broadcast subscribers or its live 24-hour output.
excellence.
Streamlining operations
© Stefano di Luigi
74
Professional
Services
The new building has been a facilitator of further change in Sky Italia, Creating a new industry
allowing the company to develop content more efficiently and share it
among its various units. This has helped the company to streamline its Evolution in broadcasting is also being driven by the development of
CASE STUDIES
production facilities and create opportunities for operational innovation new media centres in emerging territories and regions of economic
in the future. growth. In the United Arab Emirates, for example, the demand for locally
generated, Arabic content offers huge opportunities for the creation of
new centres of media and broadcast excellence.
Technological leadership
Sony Professional Services has entered into a partnership with new service
BSkyB has an enviable, and justified, reputation of driving change in provider twofour54 to help achieve the strategic vision of making the UAE,
the broadcast and media markets. Its partnership approach drives this and Abu Dhabi in particular, the key cultural and media centre of the Middle
operational, technical and commercial innovation. East. This requires large-scale infrastructure development, systems design and
Sony’s Professional Services division has a strong ongoing relationship consultancy adopting industry best practice. To do this, Sony Professional
with BSkyB, having helped the broadcaster deliver several projects is performing the dual role of design partner and systems integrator for
including its High-Definition studios. The relationship is strengthened by twofour54’s flagship production and post-production centre and dedicated
Sony Professional’s understanding of BSkyB’s business drivers, strategic training facilities. As part of managing the project, Sony Professional will
direction and the changing forces at work in the industry. As BSkyB help deliver products and services from over 50 industry partners.
Director of Technology Platforms, Troy Smith says: “Sony understand our The project was carefully considered from the outset, with the two
values and the importance we place on HD and file-based technology, companies working closely to bring together the right technical, services
and I believe both organisations share the same vision for this continually and training competencies to deliver the creative vision that the Media
evolving industry.” Zone will provide. As Tony Orsten, Chief Executive Officer of twofour54
In 2008, BSkyB embarked on one of the largest infrastructure design says: “Our new facilities house will offer unrivalled production and post-
and builds in the UK broadcast industry to date - the technical fit out of production and pave the way to establishing Abu Dhabi as a centre of
its new, state-of-the-art broadcasting facility. Due for completion in 2011, excellence for Arabic content generation.”
the building will deliver flexible HD capable multi-platform content
production facilities and support BSkyB’s strategic multi platform playout Change is here to stay
and distribution requirements.
Each of the three companies above is different and each project has
As BSkyB’s Smith says, the project is strategically critical for the different aims and objectives. The common factor linking all three is their
broadcaster to offer the best content for its customers: “This will be the ability to link the delivery of the right technical infrastructure to help
most technologically advanced broadcast facility of its kind in the UK, achieve the goals set within their strategic visions.
enhancing both the way we work and the scope of the content we
deliver. It’s going to be a fantastic working environment that will enable In today’s tough economic climate, organisations need to find a partner to
our production teams to deliver more great entertainment in more ways collaborate with who understands this and who can help deliver solutions
for our customers.” that will stand the test of time. Creating a new technical infrastructure is
about more than the latest technology, in fact often it can be about
Sony Professional was selected in the early stages of the project to bring discounting the new and innovative in favour of the tried and tested.
consultative expertise to help deliver simultaneous operational, technical
and platform changes. As lead integrator, it will also programme Implementations can differ widely by company and geography. The
manage the end-to-end technical fit-out to create a more flexible and foundation of any successful project is based on trust and partnership,
collaborative working environment across new studios, post-production which is where Sony’s proven track record of delivery and flexibility in a
and broadcast facilities. wide range of projects has helped its business expand across Europe.
75
Directory
of suppliers
DIRECTORY OF SUPPLIERS
Directory of Suppliers
professional broadcast products in the supplier of Remote Camera Systems for A.R.G ElectroDesign design and Abakus are award winning designers
fields of FM/RDS, DVB and TCP/IP- the Film and TV industries. Principle manufacture integrated DVB MPEG and UK manufacturers of professional
SNMP Management Control. With its products are: POWER-POD, PEE-POD, solutions for digital communications quality lenses and innovative optical
experienced team of engineers and TRACK-POD. In February 2006, the and data transmission. Our broadcast products for the TV/cine industry.
technicians, 2wcom develops Academy of Motion Picture Arts and products solve your requirements for Abakus products include the Eyepiece
sophisticated solutions for decoding, Sciences presented a Technical site to site video and data connectivity Viewfinder Extender, B4-mount High
monitoring, controlling, alerting, Achievement Award (Oscar) for the whilst also providing fast ROI. For Definition ultra-wide Stadium and Arena
rebroadcasting, mobile monitoring year 2005 to Frank Fletcher and Dave absolute efficiency in your video lenses, C-mount anamorphic and
and RDS encoding. All developments, Sherwin (Directors of A&C LTD) for transmission network, A.R.G equipment regular, zoom and prime lenses, mini-
from single components as well as the introduction and continuing provides the flexibility and reliability borescopes and miniature anamorphic
complete devices to quality control are development of the Power Pod modular required. Participation in trials for lenses. Abakus format converters and
made on-site. camera head system. installation and commissioning of new adapters enable maximum flexible use
broadcast systems always take place of equipment e.g. the Abakus-260 and
to ensure that we fully understand any Abakus-132 convert video lenses to
problems found at operational levels. Super-35 cine and super-16
This helps our team to design products respectively, x2 and x1.33 Range
with the end user in mind resulting in Extenders enable flexible use of lenses.
equipment that is logical and simple to Abakus readily meet challenges when
use. translating customers needs/wants into
product solutions.
DIRECTORY OF SUPPLIERS
www.aminocom.com
and services enabling high quality Spacecom is the operator of the
distribution of digital media over IP Amino is the specialist in products and AMOS satellite fleet. The AMOS
networks. It is a privately held company technology for IPTV, Internet TV and in- satellites deliver high-power satellite
owned by the founders and the home multimedia distribution. Amino communications services to DTH
headquarters are in Sweden. The products provide telecom, broadcast operators, TV broadcasters and
Agama team has over 25 man years and hospitality firms with a ‘front door’ programmers, Government
of experience with real world IPTV to IPTV: a range of software and organizations and VSAT operators in
solutions. The Agama IPTV Monitoring award-winning AmiNET™ Set-Top Europe, the Middle-East and the US.
Solution is a complete end to end, real- Boxes tailored to offer highly scalable Co-located at 4 W, AMOS-3,
time monitoring solution used by telcos, and targeted systems. Amino’s launched in April 2008 and AMOS-2,
broadband operators and IPTV service ‘AssetHouse’ technology takes IPTV to create a “Hot-Spot” for the Middle-East
providers who want to lower the next level, allowing clients such as as well as Central Eastern Europe,
operational costs and increase customer BT Vision to think like retailers and where the AMOS satellites’
satisfaction in their IPTV service package, personalise and refresh transmissions are received by most
offerings. revenue-generating services to viewers. cable head-ends. With AMOS-5 and
This opens the door for content AMOS-4 slated for launch in 2010
producers, telcos, broadcasters and and 2012, the AMOS satellites’ reach
web TV firms to maximise opportunities will become global, with coverage
through better services, targeted content over Asia, Africa, the Middle-East,
and greater choice. Europe and the US East Coast.
revolution in the 1970s and reinvented Argosy has 25 years solid experience
Ascent Media Group is one of the most
the personal computer in the 1980s of serving the broadcast industry and is
innovative media and technology services
with the Macintosh. Today, Apple an internationally recognised leading
companies in the world. Some of the
continues to lead the industry in the distributor, offering reliable support for
industry’s best known brands including
innovation with its desktop and large or small projects. Covering a
Sony, MTV, BBC and Discovery rely on
notebook computers, OS X operating wide selection of infrastructure products
Ascent Media for creation, content
system, and professional applications. such as cables, connectors, racks,
management and content distribution
The first choice of professional editors, mains distribution, remote line drivers,
services.Coupled with these services,
Final Cut Studio changes all the rules KVM switches, cable identification
Ascent Media is uniquely placed to also
in production. An open platform systems, routers, SMPTE Camera leads
offer a range of world class technology
encourages third-party innovation and (tri-axial & fibre composite), patch and
services. These range from Consulting
integration allowing a flexible termination panels. With comprehensive
Services – with focus on business oriented
environment to create custom solutions, inventory from such respected names as
digital workflows, asset management,
Final Cut Studio can fit into virtually Amphenol, ADC, Draka, ISIS, Ness,
IPTV and HD strategies to Systems
any production or newsroom. Neutrik, Partex, Percon, Telegartner,
Integration Services for design, project
Ghielmetti, Media as well as Argosy's
management and implementation of file
own branded products, Argosy delivers
based solutions for state-of-the-art, multi-
the best quality and service.
platform media complexes.
Tel: +1 510 849 2386 Tel: +44 1252 743 880 Tel: +44 1462 485444 Tel: +44 20 8665 2992
Fax: +1 510 868 8392 Fax: +44 1252 876 204 Fax: +44 1462 485777 Fax: +44 20 8687 4869
Email: sales@asperasoft.com Email: gordon.hunter@aston.tv Email: sales@atgbroadcast.co.uk Email: frank.hyman@autocue.co.uk
www.asperasoft.com www.aston.tv www.atgbroadcast.co.uk www.autocue.co.uk
Aspera is the creator of next-generation Aston offers an exciting range of TV ATG Broadcast is a world-class supplier Autocue is the global market leading
transport technologies that move the broadcast graphics creation and output of broadcast systems planning, design, supplier of prompting and production
world’s digital assets at maximum speed products including the new Aston-7. installation and commissioning services.
systems and applications. It is
regardless of file size, transfer distance The A7 is very much a 'next generation' We currently operate across Europe, Africa
renowned worldwide for its service
and network conditions. Based on its graphics platform and offers stunning and Asia. Our client list includes some of
the world's largest broadcast networks and and dependability, serving such
patent-pending fasp™ protocol, only SD, HD and 3D graphics performance
embraces the latest server-based digital prestigious clients as the BBC,
Aspera software fully utilizes existing using standard PC hardware. Aston's
technology. Central to the ATG Broadcast Bloomberg, NBC and CNN. Autocue’s
infrastructures to deliver the fastest, most graphics products are suited to both
ethos is a careful study of client workflow. prompting solutions are compatible
predictable file transfer experience. live and post-production tasks, and offer
Turnkey contracts include: furniture, site- with all newsroom systems on the
Aspera’s core technology delivers comprehensive interfaces to external
structure, air-conditioning, acoustics, market and are used all over the
unprecedented control over bandwidth, data sources for automated 'hands off'
lighting, energy conservation, technical world by broadcasters, production
complete security and uncompromising implementations. Aston is part of the documentation and operator training. ATG professionals, government facilities
reliability. Hundreds of organizations Softel Group which offers technology Broadcast has the full resources needed and corporate producers requiring
across a variety of industries rely on in areas such as Subtitling,Teletext and to pre-build and test complete large-scale excellence in prompting and newsroom
Aspera for the business-critical transport interactive TV. installations prior to delivery. ATG automation solutions.
of their digital assets. Aspera empowers Broadcast is your guarantee of efficient
individuals and corporations to and dependable broadcast systems
dramatically increase productivity, design.
minimize operational costs, expand
revenues and explore new business
models.
DIRECTORY OF SUPPLIERS
Autodesk, Inc. is a Fortune 1000 www.avid.com
www.autoscript.tv AVC Electronics was founded in Leeds
company, wholly focused on ensuring
in 1989 by Jim Crothers: Bsc Eng If you enjoy movies, television, music,
that great ideas are turned into reality. Autoscript is an international company (Imperial College). We have steadily videogames, or virtually any other form
With seven million users, Autodesk is providing the highest quality products for grown to provide Broadcast of electronic media, you have almost
the world's leading design software teleprompting applications throughout the Engineering solutions to the Media certainly experienced the work of the
and services company for the broadcasting and presentation industries. Services Industry both locally and legions of content creators who use
manufacturing, infrastructure, building, With extensive testing and rigorous internationally. Clients include the BBC, Avid solutions to bring their creative
media and entertainment, and standards, Autoscript products and ITV and TVNZ.We have a purpose built visions to life. Avid Technology is the
wireless data services fields. systems can be found in studios and 650 sqm unit - ideal for large scale world leader in digital non-linear media
Autodesk’s solutions help customers newsrooms, on location and at prefabrication and Outside Broadcast creation, management and distribution
create, manage and share their data conferences and presentations vehicle work.Our permanent staff
and digital assets more effectively. throughout the world. Autoscript's user- solutions, enabling film, video, audio,
include Degree level BBC trained animation, games and broadcast
As a result, customers turn ideas into friendly systems are backed up by their engineers, accredited wiremen, and in-
competitive advantage, become own team of dedicated operators and professionals to work more efficiently,
house joinery Department offering productively and creatively. For more
more productive, streamline project support engineers. Autoscript's extensive custom built technical furniture. We offer
efficiency and maximize profits. network of global offices, dealers and information about the company's Oscar,
proven expertise in consultation, systems
Founded in 1982, Autodesk is distributors, ensures the highest standards Grammy and Emmy award-winning
design, installation, commissioning and
headquartered in San Rafael, of service and support. Along with five products and services, please visit our
documentation; for a wide variety of
California. other leading brands in the broadcast website.
radio, television and multi-media
industry, Autoscript is part of Camera purposes.
Dynamics Ltd, a Vitec Group company.
manufactures & markets modular systems specializes in helping broadcasters Based upon in-depth market knowledge
BAL Broadcast is a supplier of signal
& equipment for the processing of audio and leading edge technology, Barco
understand how to implement new interface, distribution, data insertion
& video signals, serving many of the
technology to enhance their businesses, and multi-viewing equipment to the solutions help customers improve
major players in the broadcasting industry.
and in advising manufacturers how to broadcast industry. Our specialist productivity and effectiveness. Barco is
Axon creates space & cost effective
solutions for a flexible & high-density market and position their products hardware and software design a global company, operating in almost
infrastructure & aims to delight every client correctly. Activities of the consultancy capability, extensive range of test 100 countries with major R&D and
that it serves. Axon’s engineers, designers, include market research, strategic equipment, including HD, and a manufacturing facilities located across
sales teams, back office support teams & consulting, due diligence, authoring manufacturing facility offer customers Europe, the USA and Asia. As a market
distributors are driven by your success; we and conference production and full support of the catalogue products driven company, Barco targets world
actively seek out the challenge of staying chairing. and the ability to modify the products leadership in its selected markets.
ahead in development, innovation, Currently Barco is active in the markets
to satisfy special requirements or to
customer loyalty and customer satisfaction. of traffic, surveillance, broadcasting,
produce bespoke products. BAL's
The long & personal involvement with our utilities, telecommunications, simulation
international customer base of acclaimed headquarters is in the UK with
distributors in many countries. and virtual reality, events, media, digital
broadcasting companies is testimony to
cinema, air traffic control, defense &
Axon’s dedication to supporting and
serving a worldwide industry. security, medical imaging, avionics and
textiles.
BCD AUDIO LTD BEBOB GMBH BEIJING SECNOVO CO, LTD BEL DIGITAL AUDIO LTD
5 Bristol Way Höglwörther Str. 350 Room 603, A Tower, 3 Horwood Court
Stoke Gardens D-81379 München Runfengdeshang Building Bletchley
Slough Germany No. 60 Anli Road Milton Keynes
Berkshire SL1 3QE Chaoyang District Bucks MK1 1RD
United Kingdom (GB) Tel: +49 89 27 81 82 82 Beijing 100101 United Kingdom (GB)
Fax: +49 89 27 81 82 81 China
Tel: +44 1753 579524 Email: info@bebob.de Tel: +44 1908 641063
Fax: +44 1753 577981 www.bebob.tv Tel: +86 10 64827138 Email: doug@beldigital.com
Email: sales@bcd-audio.co.uk Fax: +86 10 64827136 www.beldigital.com
www.bcd-audio.co.uk Bebob is a manufacturer of accessories Email: sarah@secced.com
for DV/HDV cameras (www.bebob.tv) www.secced.com BEL Digital Audio Ltd. has been
BCD Audio builds and supplies both and an exclusive distributor on the producing very high quality electronic
standard and custom designed audio German market for brands like IDX, Beijing Secnovo Co.,Ltd is a leading equipment for the broadcast industry
products. Our range of rack mounting Angenieux, Cartoni. Bebob is also manufacturer of camera support since 1975. The current product range
and block box solutions handles audio active in the HD and Film markets. - equipment in China, located in the includes audio/video monitors with
from analogue to digital and back bebob: Coco (Converter for DV well-known Zhong Guan Cun Science analogue, AES, SD and HD SDI
again. We have developed a unique camcorder), Zoe (Zoom remote), Box Park of Beijing, a high-tech industrial inputs. Several Dolby E/D units with
catalogue of specialist audio products (Holder for Firestore FS-4 and FS-100), zone. SECCED makes every effort very sophisticated monitoring facilities
and provide custom solutions at realistic Lux (Camera Light), Foxi (Follow to manufacture high quality and are also available. BEL is well known
prices. Focus/Iris). professional camera support equipment for our very reliable audio delay/
products. SECCED is an ISO9001: synchronisers and the range now
2000 registered company. SECCED includes stereo or multi channel
has reached the advanced international analogue, AES and Dolby audio
standards in design, research and delays. Our shuffler has inputs for
development, product quality and analogue, AES and SDI with its remote
service. controller provides a convenient way
of restructuring and mixing groups of
embedded audio.
BELDEN WIRE & CABLE BLACKMAGIC DESIGN INC BLUE ORDER SOLUTIONS AG BLUEBELL OPTICOM LIMITED
PO Box 9 1551 McCarthy Blvd, Suite 106 Europaallee 10 Unit 2, The Quadrant
5900 AA Venlo Milpitas 67657 Kaiserslautern Howarth Road
Netherlands CA 95035 Germany Maidenhead
United States Berkshire SL6 1AP
Tel: +31 77 3878 555 Tel: +49 631 303 5200 United Kingdom (GB)
Fax: +31 77 3878 488 Tel: +1 408 954 0500 Fax: +49 631 303 5209
Email: venlo.salesinfo@belden.com Fax: +1 408 954 0508 Email: marketing@blue-order.com Tel: +44 1628 510055
www.belden-europe.com Email: simon@blackmagic-design.com www.blue-order.com Fax: +44 1628 510057
www.blackmagic-design.com Email: sales@bluebell.tv
Blue Order is a global provider of www.bluebellcomms.co.uk
Blackmagic Design Inc. manufactures turnkey Media Asset Management
DIRECTORY OF SUPPLIERS
the world’s highest quality video editing (MAM) solutions. Media and
products, converters and routers for the entertainment companies, corporations
post-production and television broadcast and public institutions use Blue Order
industries. The Multibridge, DeckLink products to collect, index, catalogue,
and Intensity family of products have retrieve and distribute audio-visual
revolutionized the post production content. Blue Order’s Media Archive
industry and made HDTV and film product suite provides a comprehensive
editing more affordable. Founded by MAM framework to support digital
the world’s leading editors and content services, optimize workflows
engineers from the post production and increase efficiencies along the
industry, this knowledge is constantly content value chain. Blue Order is
fed back into our products. Blackmagic headquartered in Germany with
Design has operations in the USA, subsidiaries in the UK and US. The
United Kingdom, Japan, Singapore, company has been deploying its
and Australia. products since 1995 for a broad range
of customer applications, with a special
emphasis on broadcast, library and
media production applications.
BOGEN IMAGING INC. BOXER SYSTEMS BOXX TV LTD BRICK HOUSE VIDEO LTD
565E Crescent Avenue 4 Allied Business Centre H3 Capital House Units 1-4, Querns Business Centre
Ramsey Coldharbour Lane 2 Michael Road Whitworth Road
NJ 07446 Harpenden London Cirencester
United States Hertfordshire AL5 4UT SW6 2AD Gloucestershire
United Kingdom (GB) United Kingdom (GB) GL7 1RT
Tel: +1 201 818 9500 United Kingdom (GB)
Fax: +1 201 818 9177 Tel: +44 1582 466100 Tel: +44 20 7736 6333
Email: info@bogenimaging.com Fax: +44 1582 768489 Fax: +44 20 7900 6350 Tel: +44 1285 643158
www.bogenimaging.com Email: emma.richards@glanwith.com Email: sales@boxx.tv Fax: +44 870 383 5134
www.boxer.co.uk www.boxx.tv Email: patrick@brickhousevideo.com
Bogen Imaging Inc is a leading www.brickhousevideo.com
DIRECTORY OF SUPPLIERS
BROADCAST AUDIO LIMITED BROADCAST ELECTRONICS BROADCAST NETWORKS LTD BROADCAST PIX
INC
Ashley The Yard 3 Federal Street
Wharf Lane 4100 North 24th Street Ovington Billerica
Dudswell Quincy Alresford MA 01821
Hertfordshire HP4 3TG IL 62305-3606 Hampshire SO24 0RB United States
United Kingdom (GB) United States United Kingdom (GB)
Tel: +1 978 600 1100
Tel: +44 1442 863494 Tel: +1 217 224 9600 Tel: +44 1962 733000 Fax: +1 978 663 2811
Fax: +44 1442 879233 Fax: +1 217 224 9607 Fax: +44 1962 772543 Email: info@broadcastpix.com
Email: paul@broadcast-audio.co.uk Email: kwinking@bdcast.com Email: jan@bcnet.co.uk www.broadcastpix.com
www.broadcast-audio.com www.bdcast.com www.bcnet.co.uk
Broadcast Pix is the leading
Specialist Radio and TV engineeing Broadcast Electronics (BE) is the Broadcast Networks offers manufacturer of integrated live video
services. premier provider of mission-critical comprehensive solutions for complete production systems. Its Slate switchers
solutions for over-the-air and Internet turnkey broadcast systems for have an entire control room built-in,
radio. BE products encompass professional video and audio including multi-view monitoring, CG
program generation, audio and data production facilities, studios, edit and clip store, plus format and aspect
management, inter-facility transport, suites, newsrooms, OB vehicles, conversion. It’s the easy and cost-
and analog and digital transmission. OB refurbishments, SNG and satellite effective way to create compelling HD
For more than four decades, BE transmission facilities. Our Systems and SD live productions, even working
pioneering developments have set Team has a wealth of experience in solo. Now used in over 1000
industry standards for innovation and systems design and implementation, installations in over 50 countries.
reliability, while providing broadcasters backed up by solid data
with new options for operational communication and transmission
productivity and income generation. expertise. As a result our people rank
BE is headquartered in Quincy, Illinois, about the best in the industry. Our
and is represented worldwide by a independence and access to
network of local representatives. international space segments, key
teleports and key strategic partnerships
with global satellite operators make us
the supplier of choice.
DIRECTORY OF SUPPLIERS
www.bts.tv Email: graham@bryant-broadcast.co.uk
Broadcom provides technical services, post-production, master control, and
www.bryant-broadcast.co.uk playout automation. We support both
Broadcast Traffic Systems - BTS - supply consultancy and support to the
the traditional broadcast equipment
traffic management systems to Broadcast Radio, TV, Post and Bryant provides solutions for converging
broadcast, audio/visual, IT and and solutions based on the Apple
broadcasters in many locations Recording industries. With a wealth of platform, including using the Apple
electrical/electronic networks. In-house
throughout the world and clients include experience Broadcom advise, supply platform as playout server. We provide
manufactured products range from 19”
some of the world’s leading television and specify equipment and service computer network and broadcast racks extreme reliability, top functionality,
stations. Products are based on modern suppliers as well as hiring out Audio to custom metalwork, rack power units, flexibility/growth path and efficiencies
technology with fully incorporated Web processors and Codec equipment pre-wired audio/video jackfields, IT in personnel, broadcast equipment
Services so are fully Internet enabled. In specialising in delivery over IP. Audio/Video and Broadcast cables and and computers hardware and we use
connectors, Cat5e and Cat 6 networking state-of-the-art technologies and open
addition to providing a complete system We are a leading supplier of studio
products, cable assemblies and SMPTE standards. We currently have 180
from advertising sales through to a equipment, specifying studios, studio to 311M hybrid fibre cables for HD TV channels on-air and installations all
transmission playlist, the flexible design transmitter networks (STLs) and audio cameras. Partnerships include Belden around the world. Our customers
of software allows individual modules distribution chains. Our technical staff cables, MurrayPro audio/video monitoring include CNN, CNBC, BBC, RTL,
to be selected to achieve a tailored will provide expert management of kit, Mauve Systems Video over Cat
TVN, NFL, CSTV and Star News.
cabling, ISOL-8 mains power
solution. fixed installations, temporary facilities Building4Media has offices in the
conditioning or regeneration, Crosspoint
and outside broadcasts. We also Underscreen Monitor Displays and bar- Netherlands, the United States and
provide on-call technical cover, set-up of graph VU-meters; along with a host of India.
audio processing and signal treatment. new audio and video installation products
from Neutrik, Ikon, CIE and others.
Reflecting the state of the art in camera Cavena Image Products AB is a Celtic Audio Ltd designs high
DIRECTORY OF SUPPLIERS
support technology, CARTONI offers the leading supplier of subtitling systems performance rack mount and other
widest product range in the industry. to the broadcasting world as well as monitoring systems using proprietary
75 years of know-how and experience, direct to subtitle translators. We design components. We market our products
innovative solutions, patented and build complete systems for subtitling through OEM's worldwide.
technologies and the constant care of and closed captions. Our systems
serving the professional in any shooting handle all written languages. We build
situation with any camera make multi-lingual, multi-format subtitling
CARTONI synonymous with excellence systems for SD and HD SDI; WST
in camera support. teletext, US EIA 608 and EIA 708,
DVB subtitling, IP-subtitling. We
interface to most automation systems
and video encoders.
DIRECTORY OF SUPPLIERS
www.clydebroadcast.com www.colemengineering.co.uk
Claratech Limited is a UK based Email: tracy.robinson@vitecgroup.com
international company; the company is www.vitecgroupcomms.com Clyde Broadcast design, manufacture Colem Engineering and its Service
a provider of fibre optic products for the and supply radio studio equipment and technologies continue to bring a fresh
broadcast, live performance and visual Clear-Com®, a Vitec Group brand, systems to stations of all sizes nationally approach to client problems and
processing markets. We specialise in is the innovative global market and and internationally. Our expertise lie in requirements, often providing the
the design and manufacture of high technology leader in professional system design and the delivery of “missing link” between client and
quality professional products, utilising communication solutions for broadcast, solutions, tailored to meet individual supplier. Staying in touch with Industry
leading edge technology with ultra-high station needs. We achieve this by Trends is key to our success. With
live entertainment, military, government,
reliability. We pride ourselves on our working in close partnership with our our partner company Colem
and event professionals who demand
products and our total commitment to clients, undertaking project Communications Limited we offer a
customer service. We have a number uncompromising clarity, reliability and
management and matching technical range of products and services including
of products for use with fibre optic mobility. Vitec Group is a global supplier facilities to clients objectives.I n the UK Control Systems (CCL), Requirements
networks allowing you to send any of equipment and services to the we have worked with all areas of Capture, Project Management, System
video, audio or data signal across a broadcasting, entertainment and broadcast radio, from Commercial to Design & Integration, Power &
link. In addition, if we do not already photographic industries. The group has Community Radio to Educational, we Infrastructure Planning. We supply cost
do the interface that you want, then our revenues (2006) of £210m (€308m), have a vast product range to offer. As effective designs to upgrade or modify
Partner Program may be the answer. over 1500 employees worldwide and well as our own offerings, we are also Communication & Broadcast Systems
operations in almost 100 countries. the exclusive UK supplier for Klotz for RF, Control, Switching, IT including
Digital. turnkey supply of Control Rooms, Interior
Design, Technical Furniture, Hardware
and Installation.
DA VINCI SYSTEMS DALET DIGITAL MEDIA DAN TECHNOLOGIES A/S DANMON DANMARK A/S
SYSTEMS
4397 NW 124 Avenue Nybrovej 99 Nybrovej 99
Coral Springs 55 Rue Raspail DK-2820 Gentofte DK-2820 Gentofte
FL 33065 92300 Levallois-Perret Denmark Denmark
United States France
Tel: +45 45 96 88 50 Tel: +45 45 96 88 00
Tel: +1 954 688 5600 Tel: +33 1 41276700 Fax: +45 45 87 13 43 Fax: +45 45 93 41 50
Fax: +1 954 575 5936 Fax: +33 1 41276750 Email: mail@dantechnologies.com Email: info@danmon.dk
Email: info@davsys.com Email: nhans@dalet.com www.dantechnologies.com www.danmon.dk
www.davsys.com www.dalet.com
Founded in 1981, the Dan Danmon Danmark A/S has evolved to
Dalet Television and Radio solutions Technologies group has progressed into become a leading Danish supplier to
DIRECTORY OF SUPPLIERS
are used in over 60 countries by over an organisation which today stands out professional users of equipment for
1700 customers including ABC, BFM, as one of Northern Europe's leading
television, film, radio, audio recording,
CBC, Emmis, Entercom, NPR, RNF, suppliers of audio, video and
live music events and theatre sound
The Queensland Courts, SKY Television, transmission equipment and system
SABC, Voice of America, Washington solutions. Products supplied embrace a reinforcement. One of three companies
and Lee University, Weather Channel, wide spectrum from stand-alone devices within the Scandinavian Danmon
and XM Satellite Radio. Dalet solutions: to fully-equipped studios, large mobile Group, Danmon Danmark A/S also
DaletPlus News Suite – end-to-end news broadcast vehicles and complete TV offers professional audio-visual solutions
production and playout offering ingest, and radio stations. The group has to private enterprise businesses, public
newsroom computer system, playout expanded its activities by acquiring or organisations and institutions. We supply
and archiving. DaletPlus News Library - establishing companies with compatible products as well as installation services,
the first asset management solution interests. Dan Technologies A/S is the
on-site training and after-sales support,
designed for television news. DaletPlus parent company of Danmon Danmark
including audio equipment distributed by
Radio Suite, music programming and A/S, Danmon Norge AS, Danmon
news production. DaletPlus Media Svenska AB, Danmon Systems Group our sister company Soundware. From its
Library, comprehensive media asset A/S, Orange Technologies A/S, NTP offices in Gentofte, Odense and Aarhus,
management. DaletPlus ActiveLog, Technology A/S and ATG Broadcast Danmon Danmark A/S offers
logging and asset management. Ltd, UK. nationwide coverage.
DIRECTORY OF SUPPLIERS
Email: huanglinghuei@dayang.com www.dega.co.uk
www.dayang.com dB Broadcast is one of the UK's largest associated software for the professional
and most successful independent Dega Broadcast Systems provide broadcast market. Our products are
systems' integrators. The company is technical design and installation used as cost-effective Test &
Dayang Technology Development Inc. is
expert in broadcast system design services to the broadcast industry. Measurement tools by broadcast
one of the world-leading designers and
and installation from studio through Established in the 1980’s Dega operate professionals around the world. System
manufacturers of broadcast equipment.
to transmission and offers project in a global market and have helped integrators rely on DekTec cards to
Founded in 1989, Dayang produces a
management, system design, software their customers to move through the create exciting broadcast- and OEM
wide range of standard-definition, high-
configuration, equipment sourcing, technical advances of the last twenty solutions. The product portfolio consists
definition and web-based products for
prefabrication and installation. Deliver years. The team of experienced and of modulators, receivers, DVB-ASI and
content creation, ingest, archiving and
systems worldwide. Ethos of Quality. respected personnel offer a realistic SDI interfaces. Form factors include PCI,
broadcast playout. The company is
Team of 15 engineers and 17 wiring and honest approach to all aspects PCI Express, USB-2 as well as stand-
based in Beijing with additional
technicians. Large factory for system of system design and installation, alone networked modules. A free SDK
research and development centres in
prefabrication. dB Broadcast also providing services to the major for Windows and Linux is available to
Shanghai and Tianjin. Manufacturing
designs and markets products for broadcasters as well as many small write custom applications. Several
and production are ISO-9001 certified,
the broadcast industry including the independent companies. Dega’s ready-made applications are available
ensuring the highest standards of
Hawkeye range of switching and expertise covers television and radio including a real-time multiplexer.
design, assembly, testing and delivery.
International sales and marketing monitoring modules. studios, central areas, playout centres,
headquarters are located in Singapore, outside broadcast vehicles, flight cased
Dayang International Singapore, with systems, post production facilities and
offices in Europe, South America and more.
Asia Pacific.
DIRECTORY OF SUPPLIERS
interface units for the international DTS, Inc (Nasdaq:DTSI) is a digital premium manufacturer of high-quality Echolab Corporation is a leading
broadcast market for over 30 years. In technology company dedicated to hardware and software for professional provider of video production switchers
addition to the established 2600 and delivering the ultimate entertainment film post production. Both CLIPSTER®, and tools that offer flexibility and on-air
D&A rack mounting systems, the experience. DTS decoders are in the company flagship, and Spycer®, reliability for the production and
MiniBlox range of individual units virtually every major brand of 5.1- the intelligent data manager, have won distribution of digital media in a variety
housed in extremely compact and channel surround processor, and there several prestigious awards. With its DI of formats. Built on Echolab’s award-
rugged aluminium cases is now are hundreds of millions of DTS-licensed systems, DVS is the only company in winning “System On Chip” technology,
available. The MiniBlox range includes consumer electronics products available the world that makes real-time 4K- the dual-format Opera, SDI-format
a comprehensive range of embedded worldwide. A pioneer in multi-channel processing possible. Thanks to DVS’s Nova, and new multi-definition Ovation
audio inserters & extractors, video & audio, DTS technology is in home long experience in the field of post MD lines of production switchers deliver
audio digital to analogue & analogue theatre, car audio, PC and game production, the company is optimally the highest-quality output in analog and
to digital converters and HD, SD & console products, as well as DVD- prepared for the switchover to HDTV all digital formats, and are scalable for
analogue DAs Video, Surround Music and DVD-ROM in the broadcast sector, and is equally future expansion and Operational
software. DET audio products are active in the D-Cinema arena - since enhancements.
featured on more than 27,000 motion 2007, all DVS products meet the
picture screens worldwide. Additionally, required standards. In addition to the
DTS provides imaging technology and company headquarters in Hanover,
services for the motion picture DVS has branch offices in Los Angeles,
industry.DTS is a registered trademark California and Miami, Florida, as well
of DTS, Inc. as Paris, France.
19 Park Avenue Unit 1.25, The Light Box PO Box 993 Spinnereistrasse 7
Hounslow 111 Power Road, Chiswick Grass Valley 04179 Leipzig
Middlesex London CA 95945 Germany
TW3 2NA W4 5PY United States
United Kingdom (GB) United Kingdom (GB) Tel: +49 341 2120260
Tel: +1 530 478 1830 Fax: +49 341 2120266
Tel: +44 20 8755 2014 Tel: +44 20 8948 9400 Fax: +1 530 478 1832 www.epak.de
Fax: +44 20 8230 7828 Fax: +44 20 8948 9401 Email: sales@ensembledesigns.com
Email: info@e-mediavision.com Email: phil@ems-group.co.uk www.ensembledesigns.com
www.e-mediavision.com www.ems-group.co.uk
The bricks and mortar of your broadcast
e-mediavision.com, based in London, EMS group are two companies; EMS facility include pieces like frame syncs,
England, is a world leader in real-time Ltd and EMS Technical Personnel Ltd: audio embedders, video converters,
video graphic systems for the sports, EMS is at the forefront of technological HD up/down converters and fiber.
news, weather and media markets, as developments in the broadcasting And that’s what we’re focused on,
well as multi-image display solutions industry, helped by our close links that’s all we do - signal processing and
with its X-View display processors and with leading manufacturers. This has infrastructure gear for your broadcast
X-Com control and monitoring system. enabled us to provide Serial Digital, facility.
Non Linear and Server-based solutions
Avenue is a modular system with
for customers. Our experience also
modules such as: audio embedders,
includes compression systems and
synchronizers, video converters, HD
automation systems, ensuring that our
up/down converters, sync gens,
clients always benefit from the best and
protection switches, and more. You
very latest engineering solutions. EMS
can control and monitor every module
Technical Personnel source and supply
from any location in the world.
broadcast engineering staff to the
industry; Consultants, Project Managers, The BrightEyeTM line of palm-sized
Project Engineers, Wiremen, CAD D.O. converters, embedders and processors
Both on contract and permanent. are only 143mm x 20mm x 140mm.
Small but really, really good. Customers
include Olympics Broadcast Organisation,
Sky, TVNZ, CNN and RAI.
DIRECTORY OF SUPPLIERS
Metadata solutions that are simplifying to the broadcast industry. Evertz EVS Broadcast Equipment is a leader in Established in l992, Eyeheight is a
and accelerating the roll-out of DTV designs, manufactures and distributes the design of hardware and software for world-leading innovator in the design of
services supported by superior EPG video and audio infrastructure the production and play out of sport, HD, SD and multi-definition broadcast
functionality. The eventIS tools feature equipment for the production, post- news and TV programs in both live and systems. The company's main directors,
PSI/SI table generation, scheduling of production, and transmission of near-live environments. Their innovative Martin Moore and Steve Crocker, were
conditional access criteria and support television content. The Company’s Live Slow Motion system revolutionized both BBC-trained and have worked
the emerging TV-Anytime standards. The solutions are purchased by content live broadcasting and their technology is with many major broadcasters and post-
most recent additions to the portfolio creators, broadcasters, specialty now widely used in nonlinear editing production companies. The Eyeheight
include a stream recorder / reproducer, channels and television service and High Definition Television across the family comprises a broad range of
VOD management solutions and DSM- providers to enable and enhance the television broadcast market worldwide. modular-based products which can be
CC carousels. The eventIS professionals transition to a complex multi-channel The company sells their branded interfaced easily with third-party
have a wealth of expertise through digital and HDTV broadcast products in more than 70 countries and devices, external automation or other
Consulting and Interim Management environment. The Company’s equipment is capable of providing service in any Eyeheight equipment. Eyeheight's
missions within the most prestigious allows customers to generate additional region. The company has offices in catalogue includes aspect ratio
companies in this industry. The revenue while reducing costs through Belgium, UAE, France, Italy, Spain, the converters, colour correctors, data
knowledge extends beyond technology the more efficient distribution and United Kingdom, Hong Kong, China monitors, downstream and logo keyers,
and operations into issues related to management of content as well as the and the United States. legalisers, presentation mixers, safe
strategy, finance and cross-functionality. automation of previously manual area generators, timecode equipment,
processes. AES audio embedders, shufflers and
extractors, metadata processors and
signal-loss-identifiers.
Unit 4, Gallery Works Olvitie 5 4281 Harvester Road Tring Business Centre
Common Lane FIN-74100 Iisalmi Burlington Icknield Way
Kenilworth Finland Ontario L7L 5M4 Tring
Warwickshire CV8 2EL Canada Hertfordshire HP23 4JX
United Kingdom (GB) Tel: +358 17 83881 United Kingdom (GB)
Fax: +358 17 812267 Tel: +1 905 632 2996
Tel: +44 7005 942 686 Email: genelec@genelec.com Fax: +1 905 632 2055 Tel: +44 1442 892000
Fax: +44 7005 800 579 www.genelec.com Email: info@gennum.com Fax: +44 1442 892010
Email: support@gekkotechnology.com www.gennum.com Email: sales@gigasat.com
www.gekkotechnology.com Genelec with its foundation in 1978 www.gigasat.com
have nearly 30 years of experience in Gennum Corporation (TSX: GND)
Gekko Technology design and designing and manufacturing active designs innovative semiconductor GigaSat is one of the world’s leading
manufacture LED lighting products for monitoring loudspeakers for the solutions and intellectual property (IP) suppliers of satellite and microwave
the film, television, photographic and broadcast community worldwide. cores for the world's most advanced communications equipment and
entertainment industries. Gekko products Genelec is behind popularizing the consumer connectivity, video broadcast systems. It is best known for its
are designed with the user and active concept in audio monitoring, a and data communications products. transportable solutions, including fly-
application foremost in our minds – fact that has led to a market leading Leveraging the company's proven away antennas and vehicle mounted
solving technical and functional position in our field. Genelec has a optical, analog and mixed-signal drive-away antennas. These are
shortcomings with robust, durable, wide range of products from the products and IP, Gennum enables extensively used around the world for
professional instruments. Since its smallest mini monitor to the largest three- multimedia and data communications both Government and Broadcast
incorporation in 2004, Gekko products way system the world has seen so far. products to send and receive applications, in the most extreme
have rapidly gained a reputation as the Of high interest is the 8200 and 7200 information without compromising the environments. GigaSat also undertakes
fixtures of choice in their class and we range of products that features full signal integrity. A recognized award- complete system integration including
are committed to supporting our peers digital implementation and automatic winner for advances in high definition satellite/outside broadcast vehicle
with innovative products with all the acoustic calibration by the company´s (HD) broadcasting, Gennum is building and equipping plus fixed earth
advantages of minimal weight, reduced AutoCal function. headquartered in Burlington, Canada, station installations globally.
power consumption and long life. and has global design, research and Complementing its antenna and system
Gekko continue to develop its range of development and sales offices in products, GigaSat designs and
products and accessories. A range of Canada, Germany, India, Japan, manufactures electronic products
ring light systems and a versatile system Korea, Mexico, Taiwan, the United including SSPA's, Frequency Converters,
of LED blocks are complimented by a States and the United Kingdom. Antenna Controllers, Video Encoders,
choice of drive and control solutions. and other custom products.
DIRECTORY OF SUPPLIERS
www.hamlet.co.uk
Gigawave, a UK company, is a Telecom - is a global content for broadcast, cable, satellite, telco,
recognised leader in the design and management and delivery company. Hamlet, now 22 years young, is an and Internet video service providers
manufacture of specialised microwave Via its worldwide satellite and fibre English company dedicated to the design, worldwide with ground-breaking IP-
equipment for television outside network, the company manages and manufacture and supply of innovative, based video compression, stream
broadcast, news gathering and security transports 10 million hours of video and precision T&M hardware and software for processing, edge, broadband access
applications. Gigawave's highly other rich media yearly for its core file and base-band broadcasters worldwide. and software solutions. Our versatile,
innovative range of digital and customer base of broadcasters, as well Hamlet, inventors of on screen display scalable and high-performance systems
analogue products benefit from as corporate, government and retail T&M, has completely eliminated CRTs from enable providers of all sizes to
considerable experience in the most clients. The company's global presence its instruments, thereby removing the need efficiently deliver the next generation
difficult outside broadcast environments. includes 15 teleports and technical for routine display re-calibration, significantly of broadcast and on-demand video
operations centres throughout Europe, reducing the cost of ownership. With its services including HDTV, VOD, network
The current range of microwave
America, Asia, Africa, the Middle East latest 3Gb/s EYE pattern and TSG PVR and time-shifted TV. Operators can
solutions includes High Definition and
and Australia. modules based on the FlexiScope platform, increase revenues, lower operational
Standard Definition, ultra-low delay
a patented all digital internal platform, expenditures and expand service reach
digital wireless camera systems,
Hamlet has moved towards a calibrated- by using Harmonic’s market-leading
lightweight mini digital transmitters
for-life test and measurement modular solutions to offer viewers unmatched
and receivers together with portable
system, with a purpose designed future video quality and the compelling,
transmitter and receiver systems for
upgrade path. For any AV file server based personalized and dynamic experience
point-to-point transmission. Gigawave
content, PC software includes VidScope that is driving the video business models
also manufactures a range of specialist
and Reel-Check for monitoring and QC of the future.
microwave antennas.
respectively, both with PSE filtering.
IBIS specialises in the design, With 80 years of leadership in helping Compliance Recorders have rapidly
Hitachi Kokusai designs, manufactures development and implementation of businesses innovate, IBM is the world’s established themselves as the standard
and markets video cameras, digital integrated, flexible Media and Process product for many major broadcasters
largest information technology
transmission and recording for the Management solutions for broadcasters worldwide. The price/performance
company. Over the past 45 years, IBM
broadcast television, cable video and content providers. IBIS is the only ratio is very attractive e.g. a dual
has extended its business solutions into channel 1U system with 90 days RAID
production, and industrial vision software company to offer a complete
solution from Business Management, entertainment and professional sports by 5 storage sells for under EUR 4500 per
markets. Our camera range includes
multi format Hi Definition Studio, Hi Def through Media Management, combining real-time scoring, digital channel. The CR2000 range offers
OB cameras and compact HD box newsroom automation and archive to asset management, virtualization, and unique features including; instant rewind
type cameras for close to the action channel playout – from the same autonomic computing technologies with and automatic input signal monitoring,
shots. As well as a range of Standard development team. Successful award- the expertise of the world’s largest IT real-time fault alerts via SNMP, e-mail,
Definition cameras, our product line winning projects for niche channels, consulting services organization. In GPI or SMS messages so you are
includes point to point microwave links complex newsrooms and archiving always in the picture wherever you are.
2005, IBM received an Emmy award
for transporting both SD and HD systems are founded on the same IBIS The Remote Compliance option allows
for technical achievement in
signals. philosophy: media and process operators to view 24 hours of high
broadcasting. quality Windows Media picture streams
management systems should compliment
your workflow, not dominate it. This on demand from a remote
approach has led to ground breaking ContentProbe.
work with clients the world over.
DIRECTORY OF SUPPLIERS
www.ipe-systems.co.uk
Founded in 1989, IMS are now the content encryption and hardware Intrasonics Ltd uses acoustic datacomms
largest independent producer of Independent Project Engineering (IPE) enforcement in Digital Cinema, intoPIX to hide data in the audio of media,
subtitles in the UK, producing high Ltd is the leading UK installer and now also leads the way in ultra-dense, which passes unobtrusively through
quality subtitles, audio description, integrator of audio broadcast systems, multi-stream, JPEG 2000 encoder analogue or digital broadcast networks
signing and language translation for established for more than 25 years. and JPEG 2000 decoder cores for and PA systems. The data is transmitted
every kind of media: live broadcast, We provide consultancy, system design, Acquisition, Contribution and Storage by any loudspeaker and picked up by
pre-recorded programmes, build and installation services to the applications in Broadcast. the microphone of mobile phones. The
commercials, the Internet, DVD, video, world’s major broadcasting companies. data is decoded in software on the
and cinema. IMS supplies both media IPE’s innovative Information Display mobile and used to create links
access and project management System (IDS) provides configurable between the media and the handset,
services. IMS has offices in London, high resolution graphical displays via and to precisely synchronise
Newcastle and Wales with post standard network protocol on CAT5 applications on the handset with the
production facilities ideally situated cable. The system is a simple, neat, media being viewed or listened to.
in the heart of the UK's Soho area. fully scalable solution for all broadcast Intrasonics is currently working with
critical information and more. IPE Ltd is broadcast and media industry partners
a totally independent, privately owned on first commercial products, for launch
organisation with no affiliations to any on the European market in Q2 2009.
supplier or manufacturer.
27 Rue Camille Mouquet No. 8 Hartom Street, Beck Science 3 Am Ve'Olamo Street Aisling House
Charenton 94220 Centre Jerusalem Stranmillis Embankment
France PO Box 45078 95463 Belfast
Jerusalem Israel County Antrim
Tel: +33 1 451 89897 91450 BT9 5FL
www.kane-consulting.com Israel Tel: +972 2 654 4000 United Kingdom (GB)
Fax: +972 2 653 5369
Tel: +972 2 5911000 Email: drkramer@kramerel.com Tel: +44 2890 998240
Fax: +972 2 5400504 www.kramerelectronics.com Fax: +44 2890 998241
Email: technical@kata-bags.com Email: oonagh.lindsay@latens.com
www.kata-bags.com For over 25 years, Kramer Electronics www.latens.com
DIRECTORY OF SUPPLIERS
DIRECTORY OF SUPPLIERS
quality products for the professional and designing, producing and distributing supporting the adoption of new Commitment to continuous innovation has
broadcast market sectors. Our multi- professional supports, accessories and technologies for data-intensive enabled Masstech Group to become the
talented Engineering team has decades bags for the photographic, video and environments, and provides a range global leader in solutions for file based
of accumulated experience in the entertainment markets. Offering the of bespoke services for the design, management of digital content. Masstech
broadcast and post production areas world’s widest range of tripods, heads implementation and operation of new Group's advanced hardware and
and have been recently honored with and dedicated accessories to support processes. software solutions enable conversion,
individual engineering Emmy awards the dynamic needs of the professional, distribution, archive and metadata
for outstanding achievements in this Marquis is committed to helping
semi-professional and amateur handling of digital content. Masstech
field. Our immediate focus has been customers achieve maximum efficiencies
photographer or videographer including Group has product offerings in 3
the development of a new range of from their digital processes, and follows
the entertainment/Cine industry. strategic categories, Media Lifecycle
terminal equipment for broadcast and an ambitious software development path
Manfrotto srl produces and distributes Management, Workflow Productivity
professional use that is truly modular in to ensure its extensive range of software
four leading brands: Manfrotto, Enhancement and Business Continuity &
nature. A concept designed to address tools always meet customers’ requirements
Avenger, Gitzo and National Compliance. Flagship products include;
both standalone applications and also and stay ahead of new technologies.
Geographic (under international MassStore™, broadcast infrastructure for
larger studio installations with a unique license). Manfrotto srl headquarters are Marquis Broadcast delivers a varied automated workflow, content discovery
capability to combine both systems into in Bassano Del Grappa (VI) Italy with portfolio of consultancy services to the and archive management, MassLogger™,
one cohesive and seamless system distributors worldwide. Since 1989 broadcast and new media industries. compliance logging solution for
solution. Manfrotto srl has been the head of the We can help clients to identify solutions 24 x 7 recording of the on-air signal,
Imaging and Staging division of Vitec that demonstrably improve their existing MassChannel™ digital file playout
Group Plc. operations and develop new business appliance and MassDR™ an automated
initiatives in the most effective way. solution to maintain broadcast playout.
Chaplin House 6 Dainton Manor Estate 472 Wheelers Farms Road Mediatvcom Headquarter
Widewater Place Ipplepen Milford 215, rue Jean-Jacques Rousseau
Moorhall Road Newton Abbot Connecticut 06461 92136 Issy les Moulineaux cedex
Harefield Devon TQ12 5TZ United States France
Middlesex UB9 6NS United Kingdom (GB)
United Kingdom (GB) Tel: +1 203 878 5152 Tel: +33 1 41 46 00 99
Tel: +44 1803 814148 Fax: +1 203 878 5751 Fax: +33 1 46 38 45 74
Tel: +44 1895 827300 Fax: +44 1803 814218 Email: info@medialinks.com www.vidip.tv
Fax: +44 1895 827301 Email: info@media-asset-capital.com www.medialinks.com
Email: video.info.emea@matrox.com www.media-asset-capital.com Mediatvcom is the leading French
www.matrox.com/videoweb Media Links is providing the technology expert of media and
Media Asset Capital Ltd is a specialist of choice to transport HD signals telecommunications convergence. In
Matrox Video Products Group is a media consultancy. We offer our clients reliably over contribution and primary 2005, Mediatvcom has launched the
technology and market leader in the field high quality support for their media distribution networks. We offer the only vidIP division, to provide appliance
of HD and SD digital video hardware operations. Whether it’s help with product suite today that enables based integrated broadcast video over
and software for realtime editing, company management, operations, adaptation of video to SDH, SONET, IP transport solutions. vidIP solutions
DVD/Blu-ray authoring, capture/playout production, journalism or technology 270Mb and IP Networks enabling enable broadcast industry to reduce
servers, clip/still stores, and CGs. MAC can bring the extensive skills of its service providers to economically video transmission costs, allowing faster
Matrox’s Emmy award-winning Directors and many Associates to bear convert and move video onto their multi- and easier link setup between remote
technology powers a full range of on resolving customers’ challenges in service networks. Media Links opened locations and central site such as
content creation and delivery platforms the most effective manner. Our its North American office in Milford, temporary event sites and local
used by broadcasters, post-production investment division can also help with Connecticut in the United States in branches, even in locations where fiber
facilities, project studios, corporate mergers, acquisitions or due diligence. 2005. It is a wholly owned subsidiary optic infrastructure is not available.With
communicators, and videographers We operate in Europe, the US and of Media Global Links, a JASDAQ vidIP solutions, broadcasters can setup
worldwide. Matrox focuses on two Canada. listed company (Symbol: 6659) based live video feeds, duplex, news
business areas: sales of digital video in Kawasaki, Japan. gathering, production site
solutions to end users under the Matrox interconnection and video feeds to
Axio, Matrox MXO, and Matrox RT remote broadcasting sites.
brands; and sales of hardware and
software development tools to original
equipment manufacturers under the
Matrox DSX brand.
MIRANDA TECHNOLOGIES MRG SYSTEMS MSA FOCUS MULTIDYNE VIDEO & FIBER
INTERNATIONAL OPTIC SYSTEMS
3499 Douglas-B Willow Court
Floreani Beeches Green Ground Floor Suite St Hilary Court 191 Forest Avenue
Montreal Stroud Copthorne Way Locust Valley
Quebec H4S 2C6 Gloucestershire GL5 4BJ Culverhouse Cross NY 11560
Canada United Kingdom (GB) Cardiff CF5 6ES United States
United Kingdom (GB)
Tel: +1 514 333 1772 Tel: +44 1453 751871 Tel: +1 516 671 7278
Fax: +1 514 333 9828 Fax: +44 1453 753125 Tel: +44 29 20 671 760 Fax: +1 516 671 3362
Email: strath.goodship@miranda.com adrian.potter@mrgsystems.co.uk Fax: +44 29 20 599 733 Email: sales@multidyne.com
www.miranda.com www.mrgsystems.co.uk Email: marketing@msafocus.com www.multidyne.com
www.msafocus.com
Miranda develops, manufactures and Founded in 1983, MRG Systems MultiDyne ® provides fiber optic
markets high-performance hardware designs, manufactures, supplies and MSA Focus International Limited is one transport systems for video, audio, SDI,
and software for the TV broadcast services broadcast equipment, display of the world's leading developers of HD-SDI, 3G HD-SDI, AES, ethernet,
industry. Miranda’s solutions include, systems and electronic signage. broadcast management systems. With data, PTZ, RGB/VGA, DVI, HDMI, and
Infrastructure products that allow signals Within broadcasting, it specialises in a worldwide market presence and an CATV; optical multiplexing, CWDM;
to be converted to multiple standards, equipment for teletext, databridging established global support network, its automatic protection switching; loss
including high definition formats; Master and audio description monitoring. Its solutions are successfully installed at detectors with automatic switchover;
Control & Branding products that allow customers include the BBC, ITV, BSkyB, client sites in countries across four test signal and character ID generators;
broadcasters to manage and switch Teletext UK, Channels 4 and 5, Red continents. Established in 1988 and video, audio and digital distribution
content and generate live graphics to ; Bee, RTL and Siemens as well as headquartered in Cardiff, the company amplifiers; cable equalizers; automatic
and Monitoring & Control products that broadcast systems integrators. In is a division of Management Science gain AGCs; electrical and fiber optic
enable users to manage a large number addition to providing a range of Associates, Inc (MSA) of Pittsburgh, routing switchers; tactical cable
of broadcast signals across a standard products, MRG has built a Pennsylvania USA. assemblies; XLR adapter panels as
geographically disparate infrastructure. reputation for designing and delivering well as other television accessories.
Miranda has sales offices in Canada, bespoke solutions to broadcasters' MultiDyne has been serving the
the United States, the United Kingdom, problems. broadcast, cable, satellite, production,
France, the UAE, Japan and China and digital cinema, pro AV, corporate, retail,
a worldwide network of distributors and surveillance, teleconferencing, judicial
dealers. arraignment, transportation, government
and healthcare sectors for over 30
years.
100 FOR IABM COMPANY & PRODUCT LOCATOR PLEASE VISIT WWW.THEIABM.NET
Directory of Suppliers
DIRECTORY OF SUPPLIERS
software solutions for managing and
company, is the world's leading digital/analog solid-state AM and FM broadcasting television and radio
independent supplier of open transmission platforms in the industry content. The company offers three
conditional access systems, DRM and including AM transmitters with 1kW to
ranges of audio and video products
integrated on-demand solutions for 2000kW outputs and FM transmitters
(Radio-Assist™, Manreo™, Media
content providers and digital TV from 1kW to 44kW. With a long
operators over broadcast, broadband history of creating highly innovative Logging™) and designed to allow
and mobile platforms. Its technologies products, Nautel continues to lead the content holders to manage all of their
are currently being used by more than way in providing valuable new processes — from capture to
120 leading Pay-TV operators solutions for the digital radio broadcast multichannel broadcasting — over
worldwide securing content delivered revolution. Thousands of customers in terrestrial channels, the Internet, mobile
to over 92 million active smart cards more than 170 countries have devices, and other channels. NETIA’s
and devices. The Kudelski Group is discovered that Nautel delivers world products are used worldwide in more
headquartered in Cheseaux-sur- class RF solutions - systems that meet
than 40 countries by more than 200
Lausanne, Switzerland, its stock is listed stringent quality standards at its ISO-
prestigious customers, including RFI,
on the SWX Swiss Exchange (Symbol registered manufacturing facilities.
“KUD.VX”) and is part of the Swiss Radio France, BBC, BSkyB, ABC, TF1,
Market Index Mid-Cap (SMIM). Canal+, LCI/Orange, RAI, Radio
Vaticana, HRT, SRTC, RTM, VOV, MOI
South Africa, Mediacorp, RTBF, Lifetime
TV, SBS, RTL, FR3, and many others.
FOR IABM COMPANY & PRODUCT LOCATOR PLEASE VISIT WWW.THEIABM.NET 101
Directory of Suppliers
102 FOR IABM COMPANY & PRODUCT LOCATOR PLEASE VISIT WWW.THEIABM.NET
Directory of Suppliers
ORAD HI-TEC SYSTEMS ORBAN EUROPE GMBH OXFORD SOUND & MEDIA PANASONIC
DIRECTORY OF SUPPLIERS
graphic solutions including virtual studios, Oxford Sound & Media are a systems formats and core products for broadcast
on-air graphics, channel branding, sport installation and integration specialist. and professional AV, including camera-
enhancements, and virtual advertisement We build systems for broadcast recorders, video recorders, monitors,
to broadcasters worldwide. Orad's professionals ranging from state and mixers. Panasonic’s P2 systems
virtual studio solutions include ProSet broadcasters to community and provide the reliability of solid-state
high-end HD/SD virtual set solution, educational users, concentrating on production with immediate connectivity
and Xync infrared free-camera movement radio stations, sound for television and to existing IT infrastructures, allowing for
and Pattern Recognition tracking systems. associated IT, communications and completely tapeless workflows.
Orad's 3D HD/SD online graphic control systems. Oxford Sound & Media
solutions include: Maestro character are independent of any restrictive
generator and on-air graphics solution, manufacturer connections and we often
3Designer authoring software, and work for other broadcast product
3DPlay real-time channel branding and manufacturers helping them to provide
auto promo solution. Orad's sports a complete service. Our technical
enhancement solutions include: 3DReplay furniture division means we can
soccer analysis, CyberSport HD/SD incorporate bespoke cabinetwork into
game analysis, TrackVision soccer each project. Our engineering staff are
enhancement, and ADVision virtual all specialist electronic and broadcast
advertising platform. Orad's solutions systems engineers with many years of
are based on its HDVG video graphics project management experience
rendering platform. between them.
FOR IABM COMPANY & PRODUCT LOCATOR PLEASE VISIT WWW.THEIABM.NET 103
Directory of Suppliers
Blindmans Gate Cottage 83 London Street Regent's Place Unit K3 Cherry Court Way
Woolton Hill Reading 338 Euston Road Stanbridge Road
Newbury Berkshire London Leighton Buzzard
Hampshire RG20 9XB RG1 4QA NW1 3BT Bedfordshire LU7 4UH
United Kingdom (GB) United Kingdom (GB) United Kingdom (GB) United Kingdom (GB)
Tel: +44 1635 255 494 Tel: +44 118 9502323 Tel: +44 20 7224 8412 Tel: +44 1525 850911
Fax: +44 1635 255 494 Fax: +44 118 9502525 Fax: +44 20 7258 1842 Fax: +44 1525 850922
Email: info@phabrix.com Email: info@pharos-comms.com Email: info@phoenix7.co.uk Email: info@photonbeard.com
www.phabrix.com www.pharos.tv www.phoenix7.co.uk www.photonbeard.com
DIRECTORY OF SUPPLIERS
PHABRIX limited, based in the UK, Pharos delivers solutions for better phoenix7 offers an integrated suite of One of the longest established
designs and manufactures products for desktop workflow management to products to meet the current-day manufacturers of lighting equipment
the professional broadcast market which broadcasters and service providers in demands of multi-platform/multi-format for broadcast, video, film and
it distributes internationally. Specializing television, radio, IPTV and TV stations. Products include: photography. Our product range
in SDI test signal generation, analysis telecommunications. For 10 years zeus - channel management, broadcast includes tungsten and fluorescent
and monitoring, PHABRIX supports the Pharos has continually developed the operational support and EPG solution – lighting, dimmers, control, grip
e.g. acquisition, rights, finance,
new 3G infrastructure requirements unique Mediator, Playtime and Pilot equipment, etc. We are also main
planning, media planning, scheduling,
within its product line-up. In 2008 the desktop broadcast management dealers for a range of suspension
media management, press, post
company launched the PHABRIX SxA, solutions. Pharos Mediator offers a next- equipment such as IFF Skytrack and
transmission reporting.
the world’s first portable 3G-SDI, HD- generation platform to better manage hermes – designed to meet demands Doughty stands and grip equipment.
SDI and SD-SDI combined test signal media which enables rapid expansion of new breed of channels such as Our expertise does not stop at
generator, analyzer and monitor which in playout, presentation and publishing. auctions, shopping, gaming, quiz. manufacturing the above products
received the IABM’s highest award, - Using Pharos software architecture and europa - cross media sales within our factory in UK. We have
the Peter Wayne Award for Design and integration services, broadcasters and management solution. studio design specialists on hand to
Innovation presented at IBC2008 transmission service providers can now athena - desktop solution to encode and develop the correct lighting solutions
Amsterdam. The company has recently integrate previously disparate 3rd party trans-code broadcast material for online for your requirements.
announced the development of the new broadcast and IT technology and browsing through a powerful keyword
PHABRIX SxE eye and jitter variant of its processes under one unified enterprise. and content-based search engine.
successful Sx range which will be apollo - resource planning and
available in 2009 along with a new management solution for use in post
Rx rack mounted series. production environment.
104 FOR IABM COMPANY & PRODUCT LOCATOR PLEASE VISIT WWW.THEIABM.NET
FOR IABM COMPANY & PRODUCT LOCATOR PLEASE VISIT WWW.THEIABM.NET 139
Directory of Suppliers
www.pro-bel.com
Arnhem, the Netherlands, is a leading
Portaprompt the award winning PPM offer an extensive range of fiber developer and manufacturer of audio
Providing fail-safe automation, media
prompting company has since 1976 links optimised for many different and data distribution systems for the
management, master control, routing,
been manufacturing the lightest and applications. A range of frequency worldwide broadcast satellite and
control and modular infrastructure
brightest Portable Prompting equipment bandwidths are offered from DC to systems, Pro-Bel’s integrated, scalable CATV market.PROFline equipment and
the market has to offer through ongoing 3GHz and a range of module form on-air solutions are designed with future services have been selected by large
innovative design, research and factors from industry standard 19” rack needs in mind. With nearly 30 years of global operators including World
development. It was the first prompting options through environmentally sealed service to the international broadcast, Family of Radio Maria, VT
company to the market with a computer units to small form factor fiber interface post-production, cable & satellite and Communications, BBC World Service,
prompter, Digi Prompt. Today Windigi, modules for OEM customers looking to telecom communities, Pro-Bel is an Deutsche Welle and many other major
Portaprompt’s MOS compatible build fiber interfaces into their own established leader with a unique national and international satellite,
Windows Prompting Software and the equipment. understanding of important operational broadcast and CATV operators.
issues. The company also boasts some
Quasar high bright lightweight
of the largest digital video switcher
prompting on camera units are sold
installations across the world.
worldwide and are suitable for all
Accreditation with the international
aspects of the media industry. Launched ISO9001 quality standard since 1991
at NAB 2006 is the Mario Award ensures that all Pro-Bel products –
winning “get up and go” Nano including software – are designed and
prompter, a truly all in one portable, manufactured to exacting standards,
wireless, lightweight location prompter so reliability is assured.
weighing only 1.8 kilos.
DCIT develops, deploys and supports a Manufacturer of TAMUZ LCD Video PubliTronic manufactures configurable
portfolio of original software products Monitors, flatscreens for broadcast media platforms that provide a fully
covering all business processes specific applications from 4" up to 82" in tailored solution for automated playout,
for TV stations, TV content producers, various series and styles. Unique auto graphics and branding of broadcast
and organization engaged in air time alignment and calibration, unique channels. These Publitronic platforms
sales. These business activities, which multi monitor remote via IP additional reduce complex infrastructures to a
use the PROVYS trade mark, account products, like digital receivers for single solution by using a highly
for the largest part of DCIT revenues. SAT, Cable or DVB-T, or SOAPbox a scalable server for clip playback,
compact digital pattern generator for graphics, text rendering, tickers,
SDTV and HDTV. animations, live-sources and DVEs.
All in real-time. Over the last years,
PubliTronic has successfully launched
a large number of mid-level playout
solutions for digital thematic channels.
These solutions provide a unique
combination of video and graphics
servers, asset management, scheduling
and play-out control. A powerful
synergy, resulting in unprecedented
flexibility and cost-efficiency.
106 FOR IABM COMPANY & PRODUCT LOCATOR PLEASE VISIT WWW.THEIABM.NET
Directory of Suppliers
DIRECTORY OF SUPPLIERS
www.rascular.com
innovative, high performance content QuStream designs and produces high Broadcasters. Radio Frequency Systems
creation and delivery systems across quality wideband routing switchers, live manufactures a complete range of Rascular Technology Limited has
post, broadcast and DI. We are news switchers, point-to-point links and broadcast antennas, combining developed a range of user-focused
passionate about creating the most compact single-chassis interface equipment, remote digital monitoring software infrastructure products for
open and efficient tools for the digital processors. Delivering to the global and feeder for VHF/UHF TV and FM broadcast TV facilities. The range
age. Quantel's product range includes: market, QuStream embraces the PESA services. All of our products are includes device control, data delivery
multi-resolution finishing systems; award- brand and FortelDTV technology to supported with design, project and media management systems to
winning color correction solutions; build on over 30 years of industry management, installation and address broadcast TV facility workflow
stereoscopic 3D post systems and experience including major innovations commissioning services. With over requirements. Our solutions are used by
integrated news and sports production in system performance, efficiency, 25 years of proven global experience over 200 broadcasters across 2000
systems. They all deliver the creative, compactness and scalability. RFS represents a strategic platform for channels around the world.Device
productive and profitable workflows that Headquartered in Toronto with Broadcasters. control Helm is Windows-based and
give post houses and broadcasters the manufacturing facilities in the USA, uses simple drag and drop to build
edge they need to thrive and grow in QuStream is a single-solution company panels that monitor and control
today’s highly competitive global media with a worldwide reputation for infrastructure devices and can operate
market. excellence backed by a comprehensive in touch-screen environments. Data
product guarantee. Key clients include delivery Timebase is a powerful and
major broadcast television networks cost-effective solution for generating a
and government-sector clients in the 'live to air' programme guide, coming
USA, UBC in Thailand and Telefonica, shortly, live shopping channel updates
Antena 3 and RTM in Spain. and music channel bios.
Red Bee Media are specialists in Reinhardt are manufacturers of quality Tel: +1 717 249 4900 Riedel – the largest supplier of
creating, enhancing, delivering, microphone windshields and Fax: +1 717 249 3630 communications equipment to the
promoting and navigating content. An microphone mounts for the discerning Email: sales@rfcentral.com 2008 Olympic Games – designs,
international company with offices in enthusiast and pro user. All products are www.rfcentral.com manufactures and distributes the most
Europe, Australia and Asia, it works manufactured by hand in Denmark and sophisticated intercom, radio and fibre
across all platforms: TV, VoD, web, are available throughout the world by RF Central, LLC specializes in the technology for customers worldwide in
IPTV, mobile or any other portable Reinhardt dealers. It is our mission to manufacture, installation, and distribution the broadcast, event, sports and theatre
device. We use the right combination deliver Reinhardt products with the best of digital microwave transmission industries. Product lines include Artist
of our editorial, technical and creative possible quality as well as total solutions for wireless video and audio Digital Matrix Intercom, Performer
skills to deliver a service that's both customer satisfaction. applications. The company provides Digital Partyline Intercom and Acrobat
innovative and cost effective. unsurpassed customer convenience Digital Wireless Intercom as well as
and solutions to professional users by MediorNet fibre networks and RockNet
offering innovative services such as digital audio networks. Riedel also
comprehensive systems engineering, provides rental services for intercom
integration, and 24 hour technical and & radio solutions, fibre systems and
customer support to distinctive global wireless video transmission. Founded
markets including, Broadcasters, Sports/ in 1987 the Company today employs
Entertainment, and Military/Aerospace/
over 170 people located within 7
Government (MAG). RF Central, along
locations in Asia, Australia, Europe
with Nucomm and Microwave Service
and North America.
Company form the Vitec Group RF
Systems business unit, part of the Vitec
Group Broadcast Systems Division.
FOR IABM COMPANY & PRODUCT LOCATOR PLEASE VISIT WWW.THEIABM.NET 107
Directory of Suppliers
DIRECTORY OF SUPPLIERS
group of companies specializing in development arm of leading UK reseller RTI (UK) is the European office of
electronics. It is a leading supplier root6. Based in Soho, London, the Research Technology International,
of solutions in the fields of test and company has specific expertise in incorporating RTI/Lipsner Smith/BHP/
measurement, broadcasting, radio digital video, e-cinema and mobile Calders/Filmlab and Treise products;
monitoring and radio location as communications technologies. ROOT6
Supplier of Motion Picture Film
well as secure radio communications. develops and sells new products for
laboratory equipment (including
Established more than 70 years ago, the broadcast, postproduction and
Cleaners, Printers, Processors, Colour
Rohde & Schwarz has a global corporate markets including BeamBox
Analysers and other ancillary laboratory
presence and a dedicated service and ContentAgent-XR, the popular
equipment), plus a comprehensive
network in over 70 countries. It has universal transcoding platform. range of erasers, cleaners and
approx. 6900 employees and evaluators for most tape formats, plus
achieved a net revenue of €1.3 billion repair and inspection of optical discs.
in the past fiscal year. Company
The TapeChek range of videotape
headquarters are in Munich, Germany.
evaluators includes the Proline 5100
Recycling and Rejuvenation System for
DVCPRO and DVCAM, and the Proline
4100 Digital Laser System which can
evaluate all Betacam formats including
SP, Digital, SX, IMX, HDCAM and
DTF.cassettes. These units recycle
videotapes quickly and easily.
FOR IABM COMPANY & PRODUCT LOCATOR PLEASE VISIT WWW.THEIABM.NET 109
Directory of Suppliers
www.screen.subtitling.com
switches, distribution amplifiers and & broadcast systems integrator,
Sachtler, founded in 1958, is a global change-over systems for audio, video specialising in flight-cased and vehicle Screen Subtitling Systems is the number
market leader for professional camera and data signals. Our systems can be borne Satellite Newsgathering (SNG) one supplier of subtitling systems in the
support systems for cinematography remotely controlled and monitored by systems. From low cost, lightweight world. We are committed to providing
and television production, its name Ethernet SNMP and HTTP or serial flyaway systems capable of delivering the very best products and services to
synonymous with quality and reliability protocols such as Sandar's Prosan high quality streaming video, to fully our customers and continually strive to
for decades. With a complete range and common 3rd party protocols. redundant SNG & multi-camera push the boundaries within the field of
of camera support systems and a For more than 36 years broadcasters production vehicles, Sat-Comm has a subtitling, graphics and digital video
finely graded product portfolio of and telecom companies have used our comprehensive portfolio of satellite- technologies. Our range of products
reporter lighting and studio equipment, products worldwide. Sandar still enabled mobile communication covers all aspects of subtitling, from
Sachtler is the expert partner for maintain the ability to offer custom solutions. preparation through transmission to
camera operators, cinematography solutions to any routing, distribution
and television studios. In addition the comprehensive monitoring and logging,
and change-over needs.
Sachtler Academy has become a as well as additional localisation and
worldwide platform for invaluable graphics capabilities. With Screen
know-how and the exchange of Subtitling Systems, you can be sure
information. Along with five other that our expertise and commitment to
leading brands in the broadcast customer service will be there to support
industry, Sachtler is part of Camera you, whatever your subtitling needs.
Dynamics Ltd, a Vitec Group company.
110 FOR IABM COMPANY & PRODUCT LOCATOR PLEASE VISIT WWW.THEIABM.NET
Directory of Suppliers
Tel: +44 20 8576 3017 Tel: +44 1903 242001 Tel: +49 89 45125 490 Tel: +44 1908 865500
Fax: +44 20 8576 7172 Fax: +44 1903 504494 Fax: +49 89 45125 4977 Fax: +44 1908 865501
Email: media@siemens.com Email: craig@sightsystems.co.uk Email: info@silexmedia.com Email: sales@sislive.tv
www.siemens.com/media www.sightsystems.co.uk www.silexmedia.com www.sislive.tv
DIRECTORY OF SUPPLIERS
Siemens IT Solutions and Services Our industrial computer systems are Silex Media is a solutions provider that SIS LIVE is Europe's leading provider
enables media organizations to rise to specially designed to meet the needs of concentrates on delivering IT-based of broadcast solutions and satellite
the digital challenge. As a leader in the clients in the broadcast industry. We build solutions, systems integration and services to the television industry with
converging IT, broadcast, communications in branding to highlight the uniqueness workflow products & services to over 80 uplinks within the fleet. We
and new media technologies, Siemens of each system while retaining the broadcasters and professional media continually develop new technologies
delivers on-site technical solutions, in- corporate identity of our clients. companies that wish to efficiently to deliver innovative systems including
house support or outsourced services move from traditional tape based uPod and provide exceptional services.
Our solutions include logging systems environments to digital workflows or
across the entire value chain, which uPod is designed in-house to address
for radio, signal monitoring systems, to transition from a radio & television
maximize value and allow the client to the needs of broadcasters for simple
subtitling and digital television broadcast. market to an internet &
concentrate on its core business. A long and reliable uplink facilities. It has been
We combine robust industrial Rackmount telecommunication position. Silex
history of working with the world’s received tremendously from within the
computer systems with redundancy and Media has offices in the United States
leading media companies has given industry and we are currently in a build
long term availability ensuring maximum and throughout Europe and is 100%
Siemens a deep understanding of the programme of 32 uPod systems and
‘up’ time and serviceability. backed by SGI Japan whose investors
market challenges and the people, small production trucks for a range of
processes and technologies that • Custom design include NEC, SGI, Sony and Canon clients. To find out how simple uplinking
underpin creative businesses. With • Configured Rackmount systems Marketing of Japan. can be, call us now.
expertise across consulting, system • Contextual products (industrial
integration and operation of broadcast- backplane systems, backplanes,
critical technology 24/7/365 across single board computers)
the world, Siemens is the trusted partner • Subcontract manufacture
for media transformation.
FOR IABM COMPANY & PRODUCT LOCATOR PLEASE VISIT WWW.THEIABM.NET 111
Directory of Suppliers
SNELL & WILCOX SOFTWARE GENERATION SOLID STATE LOGIC SONIFEX LTD
LIMITED
Southleigh Park House 25 Spring Hill Road 61 Station Road
Eastleigh Road 12, Fulcrum 2, Solent Way Begbroke Irthlingborough
Havant Whiteley Oxon. Northants NN9 5QE
Hampshire PO9 2PE Fareham OX5 1RU United Kingdom (GB)
United Kingdom (GB) Hampshire PO15 7FN United Kingdom (GB)
United Kingdom (GB) Tel: +44 1933 650700
Tel: +44 23 9248 9000 Tel: +44 1865 842 300 Fax: +44 1933 650726
Fax: +44 23 9245 1411 Tel: +44 1489 889930 Fax: +44 1865 842 118 www.sonifex.co.uk
Email: info@snellwilcox.com Fax: +44 1489 565825 Email: info@solidstatelogic.com
www.snellwilcox.com Email: bernie@sgluk.com www.solidstatelogic.com Sonifex manufacture high quality,
www.sgluk.com reliable professional audio equipment
DIRECTORY OF SUPPLIERS
Snell & Wilcox designs and builds the From groundbreaking audio consoles to for radio and television studios: The
world’s most advanced systems for SGL develop and supply superior innovative video production systems, Redbox range of audio interfaces
video playout, mastering, repurposing, Content Archive and Storage Solid State Logic has evolved to include: digital audio converters, delay
infrastructure, and live production Management software for the Media become a world leading manufacturer synchroniser, profanity delay, silence
switching. Providing solutions that and Entertainment industries. Key of analogue and digital audio consoles detector, matching/microphone
deliver immediate value while enabling customers include, NBC News, CBS and provider of creative tools for film, amplifiers, audio/video/word-clock
a controlled and cost-effective transition News, BBC Wales, BBC Scotland, audio, video and broadcast and headphone distribution amplifiers,
to HD and file-based systems, the Canal +, MTV, HBO, CNBC, ESPN, professionals. mixers/switchers and source selectors,
company serves a worldwide base C-Span, Scottish Parliament, Showtime, limiters, stereo to mono converters,
of customers in the broadcast, RTM to name a few. SGL products are BLITS tone generators, on-air
postproduction, cable, satellite, mobile available directly from Avid Technology light/power controller and mix-minus
TV, and IPTV markets. In business since sales offices worldwide, Grass Valley in unit. New in 2009 are superb quality
1973, Snell & Wilcox maintains its North America, and through a network rack-mount audio monitors and LED
U.S. headquarters in Burbank, Calif., of SI's and dealers worldwide. illuminated on-air signs. Existing
and European headquarters in products include telephone hybrids,
Hampshire, U.K. Additional offices are audio logging equipment, transcription
located in New York, China, France, software, on-air radio broadcast mixers,
Germany, Hong Kong, India, Japan, talkback intercoms and complete radio
Lebanon, Malaysia, and Russia. studio packages. Sonifex also
distributes CCS Musicam ISDN codecs.
112 FOR IABM COMPANY & PRODUCT LOCATOR PLEASE VISIT WWW.THEIABM.NET
Directory of Suppliers
STREAM LABS JSC STUDER PROFESSIONAL SUITCASE TV LTD SUNDANCE DIGITAL INC
AUDIO
93/1 Dmitrovskoe Shosse Regency House 545 E. John Carpenter Freeway
Moscow Althardstrasse 30 30 Silent Street Suite 200
127486 Regensdorf (Zurich) Ipswich Irving
Russian Federation CH-8105 Suffolk IP1 1TF TX 75062
Switzerland United Kingdom (GB) United States
Tel: +7 495 739 8242
Fax: +7 495 739 8242 Tel: +41 44 870 75 11 Tel: +44 1473 258251 Tel: +1 972 444 8442
Email: info@stream-labs.com Fax: +41 44 870 71 34 Fax: +44 1473 258253 Fax: +1 972 444 8450
www.stream-labs.com Email: dave.neal@harmanpro.com Email: sales@suitcasetv.com Email: sales@sundig.com
www.studer.ch www.suitcasetv.com www.SundanceDigital.com
Stream Labs is a designer and
DIRECTORY OF SUPPLIERS
manufacturer of high-performance
The Swiss based company Studer is Suitcase TV has a unique blend of IT, Sundance Digital -- a part of Avid
hardware and software for the television
one of the leaders worldwide for Electronics and Broadcast Technology Technology -- is a leader in the
broadcast industry. Founded in 1991
by a group of highly professional professional audio. Founded by Willi experience enabling us to produce an automation of individual and multi-
individuals with extensive experiences Studer in 1948, over the years the ever-increasing portfolio of innovative, station television transmission. Our
in video broadcasting and company and its brand name Studer flexible and cost-effective products from popular broadcast control products
microelectronics, Stream Labs offers a became synonymous for broadcasting media management and video include FastBreak® NXT Automation
wide variety of cost-effective and and recording equipment. Today Studer processing tools to compliance and entry-level XPress™ editions for
reliable solutions optimised to meet is able to offer solutions for nearly every recording and broadcast monitoring. individual station users, and Titan™
customer’s exact needs. Stream Labs application in the field of Professional for higher-channel count facilities or
solutions employ a simple but all- Audio. Studer products are invented geographically dispersed centralcasting
inclusive turnkey system with user-friendly and manufactured in Regensdorf, operations. Sundance Digital's
performance and reasonable system Switzerland. The product range includes automation products are BXF-enabled
demands. Playout automation, CG and equipment and systems for TV / Radio for the soon-to-be adopted SMPTE
graphics overlay, Channel branding, Broadcast, Recording and Production standard for exchanging data among a
Interactive TV solutions, Music channel, Studios, or 19" components for system station's traffic, content management,
Informational channel, Multi-channel applications. and automation systems.
interactive monitoring solutions.
SWE-DISH SATELLITE SWIT ELECTRONICS CO., LTD. SYSMEDIA LTD TANDBERG TELEVISION
SYSTEMS AB
10 Heng Tong Road, Xin'gang Gatwick House Strategic Park
Torggatan 15 Nanjing Economic and Technological Peeks Brook Lane Comines Way Hedge End
Box 6075 Development Zone Horley Southampton
S171 06 Solna Nanjing Surrey RH6 9ST Hampshire SO30 4DA
Sweden 210038 United Kingdom (GB) United Kingdom (GB)
China
Tel: +46 8 728 50 00 Tel: +44 1293 814200 Tel: +44 23 80 484000
Fax: +46 8 728 50 50 Tel: +86 25 85805753 Fax: +44 1293 814300 Fax: +44 23 80 484003
Email: sales@swe-dish.com Fax: +86 25 85805296 Email: sales@sysmedia.com Email: kbroughton@tandbergtv.com
www.swe-dish.com Email: contact@swit-battery.com www.sysmedia.com www.tandbergtv.com
www.swit-battery.com
SWE-DISH Satellite Systems is a world- SysMedia produce systems for subtitling TANDBERG Television, part of the
leading supplier of mobile satellite SWIT Electronics Co., Ltd. is a high- and closed captioning, teletext and Ericsson Group (NASDAQ:ERIC),
communications equipment and related tech enterprise specialized in interactive TV (including cross-platform delivers the technology and expertise
services for broadband applications. broadcasting products. Over the years, digital teletext delivery to TV, mobile, that’s moving digital media forward.
The company supplies armed forces, our products have been outstanding in IPTV and the web). We also provide The company’s award-winning
disaster relief organizations and major performance and reliable in quality with reference test equipment for television advanced compression systems, on-
broadcasters amongst others, with an excellent international reputation as and set-top box manufacturers. demand or content distribution solutions
compact and quick-to-air satellite a result of the company's powerful are used by the world’s leading
Interactive TV – SysMedia’s Plasma
terminals for live transmission of video, innovation and strict quality control broadcasters, operators and
Gold content management and
data, internet and voice content from system. We have 102 kinds of programmers to deliver new viewer
production system is used daily by
anywhere in the world. The customer broadcasting products and more than experiences and advertising
leading providers including ARD/RBB,
base includes disaster relief 20 patents at the present, including opportunities and to generate increased
BSkyB, StarHub & TVNZ.
organizations and military organizations the LED camera light, camera battery, return on investment. With a broad suite
battery charger, camera accessories, Subtitling – WinCAPS, with advanced of open, standards-based products,
such as United Nations, NATO, Danish
TFT LCD color monitor, HD-SDI speech processing tools, provides TANDBERG Television offers the highest
Defense, the Swedish Defense Materiel
interface, etc. Our trademarks such optimum productivity for subtitling any quality solutions for Digital TV, HDTV,
Administration (FMV), the US
as SWIT and WALKART have been live or recorded TV programme or DVD VOD, and IPTV. TANDBERG Television
Department of Defense as well as
registered in more than 60 countries, in any language. was acquired by Ericsson in April
broadcasters such as CNN and BBC.
we have dealers all over the world, Teletext - PLASMA is the world’s most 2007 and the company now operates
SWE-DISH was established 1994.
and the amount of exports of our
popular teletext system with a future as an independent entity within the
products grows every year.
proof digital upgrade path. Ericsson Business Unit Multimedia.
FOR IABM COMPANY & PRODUCT LOCATOR PLEASE VISIT WWW.THEIABM.NET 113
Directory of Suppliers
services for magnetic recording media manufacturers and system integrators, delivery and quality challenges. The in portable and fixed fiber optic systems
including broadcast video, analogue with a wide range of high grade explosion of digital video, with a for television broadcast production.
audio and data recording formats. We modules meeting most of the worldwide multitude of content in various formats, The company's video, audio, and
also offer a range of magnetic media Mobile TV and DTTV standards. Main a proliferation of delivery systems and communications systems are used
products including video tapes, audio functions available as modules are: new consumer devices for the office, worldwide by TV networks,
tapes, data media and removable hard- modulators, gap-fillers, demodulators, the living room or hand-held, requires teleproduction companies,
drives, and a checking and storage signal generators, frequency extensive interoperability testing. telecommunications providers, and
service for master archive tapes. synthetizers, Mobile TV standards: Tektronix provides the broadest and private and government institutions
DVB-H, DVB-SH, FLO, T-DMB DTTV most comprehensive video test and and facilities to extend range, simplify
standard: DVB-T, ATSC, DMB-T (China). monitoring portfolio for existing cabling, and reduce labor costs and
analogue and new digital video set-up time. The company's systems
technologies at most every point in the accommodate all television production
video ecosystem. Tektronix enables its signals, including NTSC/PAL video,
customers to design, build, deploy, 601 and HDTV SDI, analog and
and manage next-generation global AES/EBU audio, triaxial wideband
communications networks, advanced camera interfaces, and intercom and
and pervasive technologies. data signals.
Headquartered in Beaverton, Oregon,
Tektronix has operations in 19 countries
worldwide.
6 Leighton Place 848 Gold Flat Road, Suite 1 Hirschberger Ring 45 23, A. Diakou Str
Mahwah Nevada City 94315 Straubing Halandri
NJ 7430 CA 95959 Germany Athens 152 33
United States United States Greece
Tel: +49 9421 706 0
Tel: +1 201 848 9818 Tel: +1 530 470 1300 Fax: +49 9421 706 378 Tel: +30 210 6874100
Fax: +1 201 848 9819 Fax: +1 530 470 1301 Email: nico.lewis@nl.bosch.com Fax: +30 210 6874199
Email: info@telemetricsinc.com Email: info@telestream.net www.telexintercoms.com www.telmaco.gr
www.telemetricsinc.com www.telestream.net
It is our goal to be the recognized Telmaco, established in 1975, is a
Leading manufacturer of Camera Telestream products have set the global leader in delivering Greek company with a capital of
Remote Control Systems, Robotics and standard with the world’s leading comprehensive communications systems 4,000,000 Euros employing 74 full-
Triax/Coax Multiplexing Adapters. media and entertainment companies for & solutions to entertainment & industry. time staff and is an ISO 9001:2000
Indoor and Outdoor Pan/Tilt Heads, encoding-based workflow automation Our broad portfolio of products ranges registered company. It is the leading
Weatherproof Housings, Studio, solutions. From enterprise-class systems from speakers, amplifiers, mixers, company in the area specialising in
Legislative Touch Screen Control Panels, to desktop applications and plug-in consoles, signal processors and Television and Radio Broadcasting,
"Televator" Pedestal, "TelePod" Tripod, components, Telestream products help microphones to intercoms to multimedia Audio Visual & Lighting and
"TeleGlide" Track, CTS Track customers streamline their operations and wireless communications products Communication Systems, providing
w/motorized floor dolly. CP-ITV PTZ and transform their media for to hearing aids and assistive listening services and products for the
Panels, CoaxLink Camera CCU, 60B distribution to web, mobile, DVD, devices. The breadth of our served materialisation of integrated solutions.
Triax System. cable VOD, podcast and broadcast markets spans the Music Industry, Its area of operation covers Greece,
platforms. Products include powerful Broadcast, Fixed Installation, Cinema, Balkans, the Republic of Cyprus and
FlipFactory workflow automation Computer, Education, Aviation and the Middle East. In addition we focus
applications, scalable Episode Series Government. CCS, part of Bosch on; Project Conception & Technical
desktop and server-based media Communications Systems has the Study; System Integration & Electronic
encoding applications, Pipeline network following brands: Audiocom party line Design; Equipment Supply; Installation
encoder for tape ingest into file-based RTS TW party line for high end & Wiring; Commissioning & Training;
workflows, ScreenFlow and Wirecast broadcast Radiocom wireless intercom Support & Maintenance.
screencasting and webcasting software TELEX Headsets RTS matrix like Zeus,
applications and Flip4Mac WMV CCRONUS and ADAM.
Components for QuickTime and Import/
Export Components for Final Cut Pro.
114 FOR IABM COMPANY & PRODUCT LOCATOR PLEASE VISIT WWW.THEIABM.NET
Directory of Suppliers
DIRECTORY OF SUPPLIERS
Email: hire@thecamerastore.co.uk Tel: +44 118 9230400
applied to Broadcast and Film
industries.Celebrated in the world of the www.thecamerastore.co.uk Fax: +44 118 9230407
cinema, undisputed by television Email: tim.felstead@thomson.net
networks, ANGENIEUX is a prominent We are here to help with all your www.thomsongrassvalley.com
name in the field of lenses.Today, camera mounting requirements.
ANGENIEUX is part of the THALES Established in 1996, we can draw on Thomson – World leader in digital
Group and continues to develop highly many years experience as television video technologies Thomson (Euronext
advanced optical solutions for the most cameramen ourselves to help guide you Paris:18453; NYSE: TMS) provides
demanding Broadcast HDTV and in your choice of equipment. We hold technology, services, and systems to
35mm Production Applications.. an established stock of standard gear, help its Media & Entertainment clients –
but we also love the challenge of content creators, content distributors
improving existing kit or developing and users of its technology – realize
new ideas to problem solve. All their business goals and optimize their
equipment is meticulously maintained performance in a rapidly changing
and presented to a high standard. technology environment. The Group is
Using a vehicle fitted with a tail lift we the preferred partner to the Media &
can offer a rapid response delivery and Entertainment Industries through its
collection service countrywide. We Technicolor, Grass Valley, RCA, and
now stock Vinten’s impressive Vector Thomson brands.
950 Active pan and tilt head.
FOR IABM COMPANY & PRODUCT LOCATOR PLEASE VISIT WWW.THEIABM.NET 115
Directory of Suppliers
Trilogy Communications is a world class heart of independent broadcast systems TV One Ltd is a manufacturer and Video Transport Solutions for the
supplier of intercom systems, sync and integration helping to develop the supplier of video-processing equipment growing Contribution and Primary
test generators and monitoring technical and operational foundations for the Broadcast, Pro AV, Presentation Distribution market world-wide. T-VIPS
equipment for broadcast and other for leading broadcasters worldwide. and Events markets. Using award- products are used in applications such
industries including defence and The company continues to develop its winning technology we develop and as broadcast contribution, studio-to-
emergency management. Its Mercury range of integration services and is the deliver high-performance products such studio media exchange, primary
IP communications systems are a only organisation of its type offering as Multi-Format Video Processors, Scan distribution from play-out to transmitter,
significant enabling technology in truly independent advice allied to nearly converters, Scalers Cat.5 Transmitters, in-house signal distribution and routing,
increasing the flexibility and lowering 20 years' experience in the field. Distribution Amplifiers, Switchers, LCD post-production, live event coverage,
costs for the new generation of Through its extensive, international Monitors, Time Base Correctors and general video transport and primary
broadcast infrastructure. systems experience, TSL also designs, much, much more. We are a company distribution. The company was founded
manufactures and sells a unique range dedicated to providing the best quality in 2004 by senior engineers and
of TSL branded systems products. These of service and the highest standards leading managers who all have in-
include HD and Dolby audio monitoring and have been ISO 9001:2000 depth knowledge and wide experience
units, intelligent power distribution and certified for the design, manufacture, in the broadcast and telecommunications
the TallyMan UMD and Tally test and distribution of audio video industry and a solid reputation for their
management system. products. engineering and delivery track-record.
116 FOR IABM COMPANY & PRODUCT LOCATOR PLEASE VISIT WWW.THEIABM.NET
Directory of Suppliers
Tel: +44 1480 474408 Tel: +44 20 8614 4710 Tel: +91 120 430 8862 Tel: +44 845 634 5906
Fax: +44 1480 474408 Fax: +44 20 8977 6931 Fax: +91 120 253 8359 Fax: +44 7092 195677
Email: psmith@vpginc.com Email: sales@vscdesign.com Email: info@wasp3d.com Email: sales@westcountrybs.co.uk
www.vpginc.com www.vscdesign.com www.wasp3d.com www.westcountrybs.co.uk
Video Products Group (VPG) is the VSC Design is a UK based technology WASP3D is a networked workflow Westcountry Broadcast provides
leading provider of professional company specialising in the planning, based Real-time 3D Broadcast Graphics design, consultation, construction,
video/audio/data transport solutions design, installation and commissioning solution, designed for television stations installation, technical support and
for customers worldwide, who require of high technology facilities to the and post production houses. WASP3D maintenance services to the professional
carrier-class delivery of signals broadcast and media industries. We is based on futuristic Microsoft DirectX© audio/visual and broadcast radio and
absolutely error-free, in real-time, over work in partnership with our customers technology offering real-time Graphics television user.
metropolitan and long distances. and their management, operational and rendering that reduces cycle time from
Originally founded through partnerships technical specialists. We help design to on-air playout. It is an all-in-
with Hewlett Packard and British organisations to efficiently deploy one, comprehensive 3D Graphics
Telecom & Dupont, and privately held valuable capital resources through value solution that can address complex
since 1996, VPG has a lineage that added solutions. Delivered on budget graphics requirements in various
ensures design and product excellence. and on time. Our team, with a application areas including business,
The company has been a key background in broadcast television, elections, news, sports, weather, virtual
technology provider to the most has more than 20 years’ experience sets and simulations. Today, WASP3D
advanced digital video networks continuously serving the technology has over 200 installations at leading
around the globe. We build needs of the broadcast industry. Television broadcasters, across 40
meaningful, lasting relationships with countries globally. WASP3D has a
our customers so we can continue to state-of-the-art delivery center in India,
deliver cutting-edge solutions and with sales offices in India and Europe;
services today and into the future. the company employs over 100 highly
qualified professionals worldwide.
118 FOR IABM COMPANY & PRODUCT LOCATOR PLEASE VISIT WWW.THEIABM.NET
Directory of Suppliers
DIRECTORY OF SUPPLIERS
WideOrbit software drives the business installations to the television and media leader of in-rack audio and video Wood & Douglas manufactures a well-
of selling advertising. Media companies world. Our work ranges from small monitoring solutions. Their compact, established wireless talkback/intercom
around the globe rely upon WideOrbit installations for facilities and media convenient, multifunctional systems allow product range. Its equipment is in
to manage their entire sell side companies, through central apparatus broadcast professionals to monitor everyday use throughout the World by
advertising business from order entry rooms and broadcast production studios important and complex signals in every professional broadcasters. Although
through collections, while maximizing to fully integrated systems. The company phase of transmission. Wohler continues most often found in TV studios, Wood
the profitability of their ad inventory has extensive experience in the Post to design and manufacture the industry's & Douglas wireless talkback is also
and operational sales efficiencies. Production sector and specialises in largest range of award-winning used in outside broadcast operations.
WideOrbit software simplifies and building HD systems and sound studios. solutions. Key products are Symphony base
automates the sales, traffic and billing stations, DUO duplex portable
of advertising while providing clients transceivers, SOLO presenter receivers
and TRIO portable transmitters. Wood
with flexible solutions that address the
& Douglas also offers site surveys and
needs of a wide range of advertising
design of complex combiner/splitter
mediums today and in the future.
solutions where talkback is to be
WideOrbit manages more than $12
accessible in multiple building areas.
Billion dollars in advertising revenue
Wireless talkback equipment can be
and is currently implemented by more
supplied on frequencies between 400
than 1,300 television stations, radio and 860MHz. As an extended audio
stations, and cable networks, as well response is part of the equipment
as managing advertising for mobile design, it allows for a comfortable user
devices and digital display networks. experience over a long working day.
WREN ELECTRONICS LTD XFORM SYSTEMS GMBH XVUE LTD ZANDAR TECHNOLOGIES
FOR IABM COMPANY & PRODUCT LOCATOR PLEASE VISIT WWW.THEIABM.NET 119
Sponsors Index
Sponsors Index
PAGE PAGE
SPONSORS INDEX
+44 20 7131 6131 +49 221 28 555 0
www.ascentmedia.co.uk www.s4m.com
AUTODESK 2 SEACHANGE 23
+1 415 507 5000 +1 978 897 0100
www.autodesk.com www.schange.com
www.digital-rapids.com www.sonybiz.net
www.evs.tv www.thomsongrassvalley.com
www.on-air-systems.com www.tmd.tv
www.pro-bel.com www.vinten.com
122 FOR IABM COMPANY & PRODUCT LOCATOR PLEASE VISIT WWW.THEIABM.NET