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Aman Raj 980, Akshardham Appts Sector 19, Dwarka 110075 Home: 01145153376 Cell: +91 9211536956 aman.raj2106@gmail.

il.com Objective: To evolve into a multifaceted Marketing Expert in the next 3 years by gaining comprehensive exposure to multiple domains in the space of Marketing / Sales / Communication Profile: With a solid Marketing Communication background, I am well rounded professional with natural flair for marketing, a sound understanding of all its functions and have the zeal for learning new things and constantly gaining expertise across various verticals. With a Post Graduate diploma in Marketing Communication management and about 2 and a half years of experience with the two unique real estate startups, I can deliver tremendous value in the domain of Sales, Communication, Strategy, Advertising, Media, Public Relations, Event Management and Social Media. The opportunity of effectively beginning my career with startups has groomed me with the ability to find solutions with the limited resources to achieve them. CORE COMPETENCIES Ability to understand an industry category, the value proposition and develop the right Sales pitch Strategic thinking ability and the practical approach to implement ideas Managing multiple complex projects on time and on budget Ability to simultaneously handle Creative Agency, PR Agency, Event Management Agency, Web maintenance agency, SEO agency and other Vendors Above par communication (oral and written) and interpersonal skills Ability to craft superior quality content Solid analytical and problem solving skills Strong computer skills Ability to review market research and analyze market data Ability to research on the internet Ability to connect creative ideas with business objective Ability to create news out of nothing Ability to get work done through cooperation and using Y theory Ability to network and build relationships EDUCATION 2008-2009: Pursued Post Graduate Diploma in Marketing Communication Management from National Institute of Advertising, Noida 2004-2007: Pursued BA Hons in English Literature from Delhi University 2001-2003: Pursued 10+2 Commerce from BR College, Orissa 2000-2001: Pursued Intermediate from St Xavier's Sr Sec School, Bhopal

PROFESSIONAL EXPERIENCE Dream Mansions, New Delhi Marketing and Sales Manager y y y y y y y y March 2011 - Date

Drive Captive Sales efforts through existing relationships select database mining and Online Marketing Target Corporates, High Networth Individuals & Senior Army Officers Appoint Referral Ambassadors in Corporates, Bureaucracy and different walks of life Create an exclusive and niche broker network comprising of channel partners comprising of agents/individuals belonging to a high class gentry Drive the entire Marketing Support in terms of communication and implementation Strategize and conceptualize the marketing campaign mainly centered around Direct Marketing, Events and Online Space Coordinate with Agencies to develop Marketing Collaterals Coordinate with Website Agency to enhance SEO and support it with parallel Online Listing Campaign

RE/MAX India, Gurgaon July 2009 March 2011 Marketing & Communication Manager
y y y y y y y y y y y y

Strategize and implement quarterly Marketing Plans Identify and prospect suitable Lead Generation opportunities for selling franchisees, recruiting agents or generate leads Conceptualize and Develop Marketing Collaterals like Brochures, Flyers, Emailers, Presentations and others with Creative support from the Creative Agency Coordinate with respective vendors to get the aforementioned implemented Drafting Press Releases, Maintain Media relations and enhance image building with support from the PR Agency Maintain industry relations, fill Award applications, Spokesperson representations etc Coordinate cross functional work teams and outside agencies to implement plans Liaison with International Headquarters and other global offices to learn best practices which could be implemented in the Indian Market Coordinating with Regional Offices and Franchised Offices for their Marketing Requirements Initiate strategic relationships for the organization with other companies / industry bodies / associations Ensured adherence to Brand Guidelines and Trademark standards Handling the company's Facebook page and encouraging the network of Franchisees, Agents and employees to leverage Social Media for Brand building and lead conversion Measure and report success/learning from initiatives launched and tactics executed

Key achievements at RE/MAX India

Planned, conceptualized and executed the entire Marcom function for RE/MAX Realty Rendezvous India's 1st Real Estate Convention for Brokers Generated about 8000 Franchisee leads; 100 converted till date Generated about 1000 Press Clips in a span of 1 year with PR Agencies Created and maintained the company's Facebook page which today has more than 1500 fans and 760 active users Got the following awards to the Company and spokesperson  Most Promising Entrepreneurs of the Year 2009 at Asia Pacific Entrepreneurship Awards  Startup of the year 2010 at Small Business Awards  Master Franchisor of the Year Real Estate 2010 at Franchise Plus Awards  Master Franchisee of the Year 2010 at Franchise Awards

Creative Info Graphics Pvt. Ltd, Noida Trainee Copywriter

Jan 2009 June 2009

Clients served Pepsico, HCL, ABN AMRO, Sikkim Manipal University, Samsung etc
y

y y y

Conceptualizing ideas and copy for Marketing Collaterals like Brochures, Flyers, Leaflets, Websites, Land-in Pages, Emailers, Newsletters, User Manuals, Packaging Literature, Banners etc Proofreading, proof-checking texts/copy in collaterals and literature Translating literature from English to Hindi as well as Hindi to English for User Manuals, Packaging Material etc Coordinating with the client directly in case of Brochures and other content heavy collaterals September 2007 December 2007

Times Innovative Media Limited Events Executive Client Served - Sungroup

Clients served Pepsico, HCL, ABN AMRO, Sikkim Manipal University, Samsung etc
y y y y y y y y

Act as a Liaison between the client Sungroup and the Agency Creating and maintaining RSVP Database of Guests Calling High Profile Guests and inviting them to the event Strategizing the rundown of the Bangalore edition of the Event Coordinating Logistics, Travel and Transit between the Guests and the client's agency Coordinating with on-ground staff for regular coordination and synchronization Implementation of directions from the Event Lead and Event Manager Conceptualizing value adds that could help in enhancing the guest experience

OTHER QUALIFICATIONS / EXPERIENCE Attended a One Day Workshop on Marketing Strategy & Brand Communication at CII LM Thapar Center for Competitiveness Learnt German for 2 years at Max Mueller Bhavan and earned M1 certification Have attended numerous Social Media for Real Estate webinars through SMM Camp Have been an active member of Youth for Equality during college

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