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PROJECT REPORT

A survey undertaken to find out the preference of students regarding their future aspects after the completion of their graduation.
SUBMITTED ON 10.07.2011 BY

MEMBERS:

DHEERAJ SINGH PRABHJIT SINGH ARCHITA YAKEEN AGARWALA

ACKNOWLEDGEMENT
The project that we have undertaken required a lot of information gathering and guidance which has been provided by various people at various stages of the project. We are thankful to all the 240 students who have spared their valuable time for us from their respective busy schedules and provided their responses to fill up the survey questionnaire. We are really very thankful to them for providing the required information based on which a major portion of my analysis depends. Also we acknowledge the efforts of all the people behind the success of the various websites and the social networking sites which proved to be the major sources of data collection to us as many of the respondents couldnt be directly contacted. Finally we would like to thank the person, who gave us the opportunity to work on such a wonderful project, own teacher, Mr. BHUVANESH GOYAL. We really thank him for stressing on collecting first hand information; otherwise this project would not have been so much interesting. And the blessings of our parents and the almighty which were always there to help us in times of any difficulty.

TABLE OF CONTENTS

 INTRODUCTION  OBJECTIVES  SCOPE OF THE STUDY  LIMITATIONS  METHODOLOGY  ENVIRONMENTAL ANALYSIS  CHALLENGES  SURVEY ANALYSIS  FINANCIAL ANALYSIS  CONCLUSION  BIBLIOGRAPHY

INTRODUCTION
The survey which we have undertaken studies the various preferences among 240 graduating students in Delhi from various different backgrounds like science, commerce, and humanities. We have tried to find out the percentage of people who want to pursue higher studies in various fields. Also according to our survey many people want to opt for some job experience before they actually go for higher studies. We have studied all the career options available like Company Secretary, Masters in Business Administration, Indian administrative services, Chartered Accountancy, etc and also the various coaching institutes for the same. We asked the students if they would prefer some coaching for the above mentioned courses and also their preference of institutes for the same. The purpose of this was to know the trends prevailing in the market. Further the students were asked to rank the parameters on a scale of 1-5 on which they based their decision to join a particular coaching institute. The various factors which the students kept in mind while selecting a coaching institute are as follows: y y y y y BRAND NAME FEE STRUCTURE PAST RESULT FACULTY MENTOR-MENTEE RELATION

Around 240 students from 16 different colleges were surveyed and the data collected was analyzed by using various different statistical tools to study the various trends and practices prevailing in the market of Higher Education.

OBJECTIVES OF THE STUDY

y y

To know the various techniques and sources of data collection To know the various means of analyzing the data collected and interpreting the results thereof

To know the prevailing market scenario and the preferences of the students regarding various options available.

To find out the most sought after course which most of the students tend to take up after their graduation.

To diagrammatically depict the findings of our survey through various tools like pie-charts, bar diagrams, etc an

SCOPE OF STUDY

The survey report covers the important issue of whether to opt for higher studies after graduation or to first take up a job to get some experience. It also covers the different available options for higher studies which can be pursued after graduation. The preparation for such courses has to be very systematic with most of the serious students opting for coaching for the same. The various available coaching institutes have also been listed down and also based on different parameters like brand value, fee structure, faculty and past results, the most sought after coaching institutes have been identified.

LIMITATIONS
y

Only 250 students were questioned keeping in mind the time and money constraints that we had.

Many people couldnt be contacted directly, so indirect methods of data collection were used like mails, smss, etc.

Many opted for job as their preference after graduation which led to the incomplete analysis and lack of data for further questions.

y y y

Many people were reluctant to give their personal details for the survey. Many might have given random answers rather than thinking genuinely for the same. Since we asked for their ranking in 1 of the questions, accurate analysis of the preferences was really difficult.

METHODOLOGY
In total 240 students were surveyed upon by us. Each member was given the duty to collect data from 60 students. Various modes of data collection that we used were:1. through Mobile Phones 2. Facebook 3. E-mails 4. Personal visits After the surveys were filled, they were sorted out according to various factors and then further analyzed to know about the preference of students after graduation. Many different tools were made use of like pie-charts, bar diagrams, multiple column charts, etc, to analyze the results thereof. Finally we have tried to come up with the conclusion giving a summary of all the data collected and also a summary of the preferences of the students.

SURVEY ANALYSIS
Various options available after graduation

CAREER OPTIONS

10 50 HIGHER STUDIES

JOB

BUSINESS 180

HIGHER STUDIES IS WHAT MOST OF THE STUDENTS WANT TO OPT FOR, BUT THERE ARE 25% PEOPLE WHO WANT TO TAKE UP JOB BEFORE THEY PURSUE THEIR HIGHER STUDIES. A MEAGRE 4.25% WOULD LIKE TO START THEIR OWN BUSINESS OR CONTINUE WITH THEIR FAMILY S BUSINESS.

Preferred career after graduation

180 160 140 120

165

MBA 100 80 60 40 20 0 HIGHER STUDIES 18 27 MCA UPSC CA/CS/ISWA MA/M.COM/M.Sc 21 9

HOW DO THE STUDENTS PLAN TO PREPARE FOR ANY OF THE COURSES PREVIOUSLY MENTIONED

PREPARATION PLAN
11% COACHING SELF-STUDY 89%

Selection among coaching Institutes

VARIOUS MBA COACHING INSTITUTES


48 50 45 40 35 30 25 20 15 10 5 0 44

32 28

9 4

T.I.M.E.

IMS

TATHAGAT

CAREER LAUNCHER

ALCHEMIST

MBA GURU

CA/CS

TOPPERS BRIGHT PROFESSIONALS A.O.C. AMAN VERMA CLASSES OTHERS

IAS

RAO'S ACADEMY IAS ACADEMY OTHERS SELF STUDY

Basis for selection of coaching classes

PARAMETERS
20%

BRAND VALUE
2% 40%

PAST RESULTS FEE STRUCTURE MENTORING

18%

FACULTY

20%

FINANCIAL ANALYSIS
The cost of conducting and analyzing the survey included the following expenses:

     

Cyber Caf Photostats Print-outs Conveyance Phone bill Miscellaneous

Rs. 100 Rs. 120 Rs. 100 Rs. 200 Rs. 30 Rs. 50

The total expenses being: Rs 600.

MONEY SPENT
200 180 160 140 120 100 80 60 40 20 0 Print-outs Photostats Cyber-Caf Conveyance Phone bill miscellaneous

CONCLUSION
y Most of the students are interested in higher studies rather than take up a job after graduation. As many as 75% students desired to pursue higher studies. The most sought after career after graduation was found to be MBA with 65% graduates opting for the same. However keen interest was also shown in the fields of IAS and CA/CS.

Almost 80% students opted for coaching rather than self study. This clearly shows how much diversified is the market for coaching institutes and also the scope which they have in the current market scenario.

The most successful institutes in the field of MBA Coaching are TIME, IMS and Career Launcher. Due to their high brand value, most of the students opted for these institutes only when asked for their preferences for the same.

The factors which the students thought upon before joining a particular institute were studied and the results showed high preference towards the brand value, fee structure and past results.

BIBLIOGRAPHY

y y y y y

WWW.FACEBOOK.COM WWW.GMAIL.COM WWW.YAHOO.COM DATABASE OF STUDENTS FROM DIFFEREN COLLEGES MAGAZINE- 100+ CAREER OPTIONS

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