Turn your talent into a profession

n n n

FUNDAMENTALS GRADUATE MASTER

French institute of design & communication arts

CONTENTS
04 A design school for a modern world Blending education and experience Academic and professional approaches to education, finally join hands. Design in the Indian context intuit.lab outlook Strengths Careers Philosophy Vision Mission intuit lab The vocation of intuit.lab intuit.lab spirit Curriculum Fundamentals Discovery and apprenticeship Choice of direction Focus on different professional skills in design and communications Learn and evolve Techniques and creativity 59 60 63 65 66 57 31 32 06 34 36 38 40 42 44 47 48 50 53 55 Subjects Analytical drawing Communications /images Live model sketching Volume Outdoor sketching Colours and colours sketching Illustration Creativity Personal project Objectives of the first year Advanced cycle The professions of the future A passion for the creative professions, Training focussed on professional practice Applied training in design and visual communication Year 5 - Masters II The benefits Testimonies Admission Location

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10 11 12

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16 19 20 22 24

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A design school for the modern world

cole intuit.lab is a design and visual communication French school cofounded in 2001 by Patrick Felices along with Clment Derock and Frderic Lalande. Patricks experience in design and teaching coupled with Clments and Frderics experience in running Seenk, one of the most creative design agencies in Paris, makes cole intuit.lab a merger of imagination, discipline and application. The aim of the school has been to produce high quality professionals whose profiles meet the specific needs of the graphic design and visual communication sectors in India, France and across the world. With the newly begun school in India, the syllabus has been especially skewed to meet the professional demands of the visual communications industry in India and to tap the potential that design holds in the country. cole intuit.lab through its students have built solid relationships with over 800 companies in France and other countries. cole intuit.labs excellent success rate in finding work placements for its students makes it a real standard setter in vocational training for the visual communications sector.

In 2006, following the success of the initial venture, a second school was opened in Aix-en-Provence, the land where famous artists such as Picasso, Van Gogh and Czanne lived. In 2008 the Paris school is now an entire new building that is located close to the Eiffel Tower. In 2010, the school opened its first international branch in MUMBAI - one of the fastest growing cities in Asia. Taking forward the idea and practice of business application in design education, cole intuit.lab tied up with Ravi Deshpande - one of Indias most respected adver tising leaders. Two distinct yet coherent levels of study are offered: 1) a four-year intense programme 2) a one-year Post-graduate masters diplme designed keeping academic and professional practice in mind. i.e. internships in India and France. To facilitate international exchanges, the school has set a system of European Credits (ECTS). Our passionate and committed teaching staff, experts in applied arts from the most prestigious design and visual communication agencies, work tirelessly to develop rich and comprehensive syllabi for our students.

BLENDING EDUCATION AND EXPERIENCE

India has historically been synonymous with art. Yet the evidence of the aesthetic touch in Indian surroundings is waning with every passing day. Living with beauty is a habit which must be inculcated from an early age. Only when the matter of good taste is taken seriously, can economic and social development in India, happen beautifully. Yet when it comes to changing for the better, no other time has been better than the present moment. The setting up of top French design school, cole intuit.lab in Mumbai is a step in the direction of the marked improvement that is required in the field of education related to graphic design, art and advertising. While the collaboration of France and India makes for a cultural powerhouse, its important that India looks towards France as a country worth emulating when it comes to taking pride in their own heritage, art and culture - a mindset that reflects in French contemporary design. cole intuit.lab has achieved success by incorporating professional exposure in the academic curriculum- a much needed position that has been so far vacant, in the design and art education milieu in India. Heres looking forward to a new wave in design education. Ravi Deshpande

Since the last twenty-four years Ravi Deshpande has been one of the most prominent creative leaders in the advertising world. As Chairman he has been at the helm of Contract. As Chief Creative Officer he has led the agency to win numerous creative awards. He has been honoured as Creative Professional of the Year, twice as Art Director of The Year and for Outstanding Contribution to the Advertising Industry in India. He is the architect of Contracts very own way of working captured through the book - Grow Young. He is regularly invited to judge the most noteworthy awards around the world such as the British D&AD, the One Show, Cannes, Clio, Dubai Lynx, Adfest and Malaysian Kancils. He has been honoured as one of six living advertising legends in the last fifty years, in India. Ravi Deshpande is the co-founder of cole intuit.lab, India.

Academic and professional approaches to education, finally join hands.

A sound educational background usually has little to do with the everyday challenges we face in the course of practising our vocations. The theory of books is seldom applied when it comes to solving problems, design related or otherwise, in the real world. cole intuit.lab is a design school that strives to bridge the gap between theoretical, academic learning and practical, professional applications.

Clment Derock and Frderic Lalande:

In the year 2000, after rather long stints in Parisian design companies, Clment Derock and Frdric Lalande got together to create a design company that was the first of its kind in France. It combined separate skill sets new Internet-related technology, mixed media branding and traditional design skills to create a truly new agency, Seenk. Based on the belief that mtissage or crossbreeding is crucial to the evolution of species, Seenk adopted mixed media as a part of each of their branding or communication exercise at a time when no other company was doing so. The consequence of this constant attempt at merger of media was that a new breed of designers came into their own and flourished. This was a breed of designers that did not exist before due to the gap that existed in design education - a gap between academia and the professional world. Thats why Clment and Frderic tied up with Patrick Felices, a veteran in the field of design education. Patrick had been the Dean of a noted Paris based design school for many years before he took on the mantle of co-founder and Dean at cole intuit.lab. With a consistently expanding list of firsts (the first school to introduce Packaging design in the 1980s, the first to truly promote international collaborations, the first to regularly engage in mixed media design), cole intuit.lab has led the way in design education. Today cole intuit.lab is one of the top three design schools in Paris. And for the first time hasbrought itself to the doorstep of students outside of Europe, best place to be in Asia, to Mumbai, India.

Patrick FELICES Clment DEROCK Frdric LALANDE Founders

intuit.lab outlook
Learning is a multi-dimensional, multi-faceted activity. In the field of design, absorption of information must be simultaneously accompanied by constant questioning of norms, staying abreast of noteworthy work being done by the most creative minds from around the world and staying sensitive to oneself and to ones surroundings in order to draw from personal experiences. The Intuit.lab university strives to bring in an environment that lends itself to concentrated understanding of design through a) absolute demystification of basic concepts and b) agility and adaptability in moving with the times.

Design in the Indian context

In India, as in the rest of the world, design is the profession of the future. Skilled designers are a rare breed and the demand for them, is always unmet. Sensitivity to aesthetics and design plays a huge role in contemporary India. It is the key missing link between where India is today and where India should ideally be. Just as the country is experiencing a resurgence of power both economic and intellectual so also, design is on the verge of rediscovery. As the potential of design in the Indian market gets gradually unlocked, it will be evident that theres no end to what could be achieved. Despite being reputed for producing the most mathematical, scientific and technological minds, India has not quite been the front-runner when it comes to great minds in the field of design and communication. Yet the country is brimming with material for creative inspiration. The time is right for a career in design.

The Intuit.lab university seeks to achieve the perfect synergy between free creative thinking and relevant business applications.

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Strengths
In order to foster the development of original creative personalities, we offer students constant support and guidance with their work and in the choices they make, through mentoring, themed seminars, team work, real case studies and stages. One of the schools aims is to get students involved and encourage them to take responsibility. From their very first year of study, they are in contact with working industry professionals and businesses and are exposed to real agency projects. Throughout the course, the work rate and results demanded are designed to meet the expectationd of the real, professional world. The result? A select bunch of image designers capable of meeting the demands of the profession.

Philosophy Careers
intuit.lab schools provide vocational visual communication and design training in the fields of graphic design, packaging, publishing, advertising and multimedia and animation. Profiles: Graphic Designer, Art Director, Multimedia Designer, Graphic Artist, Illustrator, Web Designer. Profiles: Graphic Designer, Artistic Director, Multimedia Designer, Graphic Artist, Illustrator, Web Designer.

To bridge the gap between the real commercial world and the world of pure art, everyday.

Vision

To create a space that encourages reflection, learning and understanding of design and its interaction with the society we live in.

Mission

To produce highly skilled designers and art directors who are attuned to the needs of the world of commerce and business and equipped to adapt their art in order to meet them.

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INTUIT INTUITION: THE ABILITY TO FORESEE, TO IMMEDIATELY PERCEIVE THE TRUTH WITHOUT CONSCIOUS REASONING.

The vocation of intuit.lab

Intuit.lab strives to be a living laboratory of reflection and the production of creative solutions. It engages in quality training that anticipates the development and mutations of the visual communications industry. It intelligently influences the personal and cultural blossoming of its future professionals. Students at intuit.lab learn to work alone and in teams under the guidance of a team of passionate, multi-disciplinary teachers. They develop their knowledge and independent ways of working or autonomy under some of the most accomplished professionals in the areas of design and communication. Two driving principles frame their training: a spirit of research and the knowledge of operational rigour in production.

LAB LABORATORY: ANY PLACE WHERE A TEAM WORKS ON THE ELABORATION OF A DISCOVERY, CREATION, OR A RESEARCH PROJECT.

intuit.lab spirit
Intuit.lab is a state of mind. Far from the effects of fashion and seduction, we strive to develop strong, adaptable creative personalities within the context of the school. We offer an environment that reveals talent rather than simply providing a catalyst for know-how. The cole.intuit lab prepares its students to seize the world around them with scope and audacity. By laying emphasis on the science behind the art of design. By practising the journey from intuition to usage in the real world. By offering lucid instructions in the fundamental principles of visual creation, while proposing a methodology that is pertinent and encourages reflection, analysis and synthesis. By offering seminars around design as a profession, the importance of research and trend mining, market visits, interaction with industry professionals.

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CURRICULUM
DISCOVERING

The schools five-year programme of study, open to holders of the French baccalaureate or an equivalent qualification, consists of a preparatory year, followed by four years of advanced-level studies.

Fundamentals

Fundamentals

PREPARATION YEAR Fundamental Plastic arts Training

1st semester 2nd semester

Year 1 - UNDERGRADUATE LEVEL I

Learn the basics and various artistic techniques. Develop your creativity. Find out about and make a choice of profession.
See page 15 for more information.

LAB

1st year

APPLIED TRAINING First steps

3rd semester 4th semester

Year 2 - UNDERGRADUATE LEVEL II

Sketching and study sketches Graphic design Illustration Brand image Page layout Typography Computer graphics Rough / Storyboard work Photography Human sciences History

Introduction to applied arts techniques

This is a year of clear transition, when students are able to discover new materials and learn how to develop projects both alone and by working as part of a team. With 26 hours of classes a week, the student has the opportunity to gain a firm grasp of the basics of visual communications: namely, text, image and how they are used.

Highlights:
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LAB

2 year
nd

Project weeks with juries, Workshops (given by international industry professionals), Work placement.

Graduate

Graduate

APPLIED TRAINING Development

LAB
5th semester 6th semester

Year 3 - UNDERGRADUATE LEVEL III

Design and development Drawing, study and expressive sketching Typography Graphic design Art direction Packaging Marketing / strategy Computer graphics / multimedia Editorial design / oral expression Rough / Storyboard work Study workshop (Illustration, photography, video) Image analysis English

Advanced study
The student learns to bring together all the basic notions already acquired to gain a grasp of what is involved in any communications initiative as a whole. With 24 hours of classes a week, students work together in creative teams to gradually come to grips with issues faced in a professional.

Highlights:
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Project weeks with juries, Workshops (given by international industry professionals), Work placements.

3rd year

Choice of professional direction

PROFESSIONAL TRAINING Dominantes

7th semester 8th semester

Year 4 - MASTERS I
Publishing Brands and signage Concept and communications Editorial design Art direction Packaging Visual identity Multimedia, animation, video Manufacturing Personal project

The student chooses a professional direction: graphic design, creative advertising or multimedia / animation. Students acquire expertise through developing a deep understanding of professional culture (economic realities, knowledge of different types of people to work with, etc.). 21 hours a week of classes.

Highlights:
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Four-month exchanges with schools abroad, or four-month work placement in a company in France or abroad, Three examination juries leading to the award of a diploma: Publishing project, major project and portfolio.

LAB

4th year

Master

LAB

9th semester 10th semester

Master

PROFESSIONAL TRAINING Work based

Year 5 - MASTERS II
Status as a salaried employee in a design and visual communications agency. High-level of integration into a professional environment. A Management dimension to the course allows students to develop towards careers in creative management
More information page 29.

5th year

POSTGRADUATE MASTER DIPLOMA

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FUNDAMENTALS

1st year
Professional training year for 5th year students Artistic Direction in Design and Visual Communication. The Masters year closes out the initial training with a high-level year reserved for talented young creative artists / designers motivated to follow an international career path.

LAB

1st YEAR FUNDAMENTALS

Discovery and apprenticeship

This first year of discovery and apprenticeship of fundamental ideas is essential before entering the advanced cycle.
As a year of orientation and knowledge in itself, the preparation year structures the student and lays a base on which their future skills can be built. It is ultimately a year of initiation that awakens curiosity. Drawing takes up a predominant position. It is primordial for the future of the creative individual to acquire different approaches and techniques to drawing and is the foundation of any training in the visual domains later on. To know how to draw is also to learn how to see, the better to understand. This simple and personal translation of the world is a language that structures creativity. The student learns to use different techniques (crayon, painting, volume, collage...) to master drawing through observation in all its forms. The student follows a certain number of theoretical classes, conferences and visits destined to enrich their general culture. The preparation year requires strong motivation. With 26 hours a week of courses and as many hours of personal work to fulfil at home, the year is intense and dense. The student compiles research notebooks, develops a creative personal project under the tutelage of a teacher and prepares their own individual collection grouping their best work of the year.
n Reparing

an individual file representing the best work of the year.

n Learning

to present work before a jury and to position ones candidature with respect to the schools presented and initiation discovery of visual art techniques.

n Artistic

n Developing

the creative spirit and revealing talents Choosing advanced training.

Vivian JOLIVET

Choice of direction

nA

school of applied arts (admission: exam).

OR
n The

advanced curriculum of the online school cole intuit.lab (admission: continual monitoring and presentation of an end-of-year dossier).

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Raphalle MARX

Focus on different professional skills in design and communications

The wide range of artistic skills can be grouped into three main areas of activity in the professional world of the applied arts.

Gwnalle PINSON - va BOUVARD - Vivian JOLIVET

Professions
Art director (visual concept), Editor (textual concept), Creative director (management of image-text team), Graphics (logo, visual identity, posters & brochures, websites), Photography (art, advertising, fashion, industry), Product designer (packaging), Illustrator, Roughman, Storyboarder, Computer graphics designer, Film animator, Web designer, Multimedia designer.

Image
Graphic design, visual communications, illustrations, comic strips, animation.
n Advertising n Graphics n Publishing n Cinema,

TV

n Multimdia

Doriane QUAGLIOZZI

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Learn and evolve

A high level of motivation is required during the preparatory year. With 26 hours of classes a week and the same amount of hours to be spent on work in the students own time, it is an intensive and tightly scheduled year of study. Whilst attending classes, the student compiles research workbooks, develops a personal creative project under the supervision of a member of teaching staff and prepares an individual portfolio of the best work produced throughout the year.

TEACHING STAFF: CREATIVE PROFESSIONALS. PERSONAL WORK: RESEARCH WORKBOOKS AND END-OF-YEAR PROJECT (UNDER TUTORIAL SUPERVISION).

26 hours a week of classes

Process of artistic discovery and introduction to techniques of the visual arts. Development of a creative mindset and revelation of talents.

Subjects
Analytical drawing Communications / images n Live model sketching n Volume n Outdoor sketching n Colours & colours sketching n Illustration
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Creativity Perspective n Human sciences n Art history n Spoken English

n n

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Olivier DELOYE

Graldine MARTIN

Techniques and creativity

Of all the classes, it is drawing that has an essential role to play. It is crucial for any future creative professional to gain a firm grasp of the different approaches and techniques of drawing, which serves as a foundation for all other courses of training in the visual arts. Drawing is about learning how to see better. Learning how to see better leads to better understanding. This personal and visual way of transposing the world is a language which gives structure to creativity. The student learns to use different techniques (pencil, paint, volume, collage, etc.) to gain a firm grasp of observational drawing in all its forms. Beyond technique, all the other subjects taught are intended to help the student develop a creative mindset and cultivate a sensitivity to artistic issues. By the end of the year, the student should be in a position to provide relevant analysis and arguments in favour of his work when presenting it to examination juries.

Drawing is about learning how to see better.

Julien PARIS

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Wendy GAZE

SUBJECTS
ANALYTICAL DRAWING COMMUNICATIONS /IMAGES LIVE MODEL SKETCHING VOLUME OUTDOOR SKETCHING COLOURS AND COLOUR SKETCHING ILLUSTRATION CREATIVITY PERSPECTIVE HUMAN SCIENCES ART HISTORY SPOKEN ENGLISH

31

Analytical drawing

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Communications/ images
35

Live model sketching

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Volume

39

Outdoor sketching

41

Colours and colours sketching

43

Illustration

45

Creativity

47

Personal project

49

Objectives of the first year

DURATION
A year to gain a solid grounding in the fundamentals of the visual and graphic arts, essential for anyone who wants to move onto a specialized advanced cycle of studies.

LEARN DEVELOP

Techniques, creativity, culture.

Acquisition of techniques in visual expression and design.

CREATE ASSERT

Compilation of a portfolio and personal project

Prepare for presentation of work to juries. End-of-year assessment. Intuit.lab advanced cycle.

ACADEMIC YEAR
Classes start in mid-September and run until the end of May. Various educational events are organized throughout the year at the end of each term (project weeks, jury panel, follow-up of personal workbooks, etc.).

FOLLOW-UP
At all classes, every piece of work is commented upon and graded. The teaching staff meet three times during the course of the year to fully assess the progress and development of each student.

DISCOVER KNOW

Challenges or specificities of professions

SYLLABUS
The best art schools all require the same basic knowledge and in particular are all looking to take on independent and creative candidates. The objectives of the teaching programme for the preparatory year are clear: To assist and train young creative individuals capable of meeting these basic requirements.

Assess and learn about the design and visual communications professions of the future.

CHOOSE

Your creative profession

Making the right choice in view of all the knowledge to hand means being able to accurately assess your abilities and preferences, ensuring that they are adequate to meet the requirement of your chosen specialization.

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Year 2 - APPLIED TRAINING Apprenticeship - Undergraduate level II

LAB
Year 3 - APPLIED TRAINING Advanced study - Undergraduate level III Year 4 - PROFESSIONAL TRAINING Specialization - Masters I Year 5 - PROFESSIONAL TRAINING Design Management - Masters Level II
A multi-disciplinary, global and innovative approach to teaching and learning. A period of four years to develop relevant visual creations and master your chosen profession Design & visual communications.

2
LAB

3
LAB

4
LAB

ADVANCED CYCLE

The professions of the future

Above all, this is true because there will always be products or services which will need graphic designers to assert their presence: 250 new perfumes every year, hundreds of new items of packaging in supermarkets, several million titles on our press stands, more than 60,000 brands created in France every year and, taking into account the trademarks registered in the EU and abroad, this figure rises to 140,000 brands in total. Even cities, regions and countries, finding themselves in competition with each other, now have to manage their image. But it is also true, because new technologies are constantly generating new media and new needs. The Internet has already done this. And things arent going to stop there. Cars, household goods and a multitude of other devices will soon be equipped with screens and will start to communicate: Until now, the graphic designer has worked just on the surface of products. Now, his job is evolving towards enabling them to dialogue with users via this screen which he must render comprehensible. The future also holds the promise of much-vaunted intelligent spaces: These are rooms, stores or meeting rooms where the occupants can modify the atmosphere and decor of their space in real time. We are set to live in an increasingly visual world, where we will be inundated with images, signs, drawings, etc. The role of the graphic designer is to help us find our bearings in this visual maelstrom, to continue to awaken our desires, to inform us, to help us get around, make choices and make our purchases. The graphic designer is there to set the scene for and sequence the images of our everyday life. Jean-Charles GAT Editor and Director, Design Fax newsletter.
TAKEN FROM GUIDE BOOKLET PUBLISHED BY THE SCHOOL ENTITLED: DESIGNIS GRAPHIKUM.

A passion for the creative professions

cole Intuit.lab provides vocational training in design and visual communications in the fields of graphic design, packaging, publishing, advertising and multimedia & animation. Profiles: Graphic Designer, Art Director, Multimedia Designer, Graphic Artist, Illustrator, Web Designer, etc.

Training focussed on professional practice

High-quality real case studies offered throughout the year. n Placements supervised and secured by the school as of year 2 in the best professional organizations in France and abroad. n Study in year 5 on a dual-education work /study basis. n An effective work placement office, thanks to its genuinely personalized follow-up of each student. n A network of professional contacts consisting of 800 well-respected companies in France and abroad.
n

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Jrmie BARRY

Pablo PASADAS

Applied training in design and visual communications

THE INTUIT.LAB SPIRIT
The schools approach is based on dynamic concepts (passion, reason, intuition/experimentation, creativity/ method). Ecole intuit.lab has created its own vision of how knowledge is to be transferred. Its teaching programme is a constantly-evolving working whole, which is always adapting to the current day and age. It could be said that the school is a lively organism standing firmly on its own two legs. One leg is that of its values and mission. The other leg is about movement and innovation, in other words, that which forces the school to adopt a critical approach to what it is doing. To make constant progress and always seek the right balance between creative freedom, personal experience and real-world applications that meet the requirements of the professional world.

CONCEPT AND TECHNIQUES

The approach adopted for training and supervision in the advanced cycle is firmly based on practices in the professional world. The student is no longer assessed according to his pure creative abilities, but also according to the relevance of the work produced. The student furthers his technical knowledge, gains experience of the professions of design and visual communications and learns methods of visual design and analysis. Work placements enable students to accurately define their direction. At the end of the third year, the student chooses his major specialization. This year offers the student an opportunity to experience working in an agency for real (in France or abroad) in the chosen sector. The fifth Masters year is a year of specialization shared between study and the workplace, serving a real antechamber to the professional world, and leading to a Masters degree in: Art Direction in Design and Visual Communications.

Alfred LAURENT

Intuit.lab, is above all a state of mind: n To develop strong and adaptable creative personalities. n To prepare our students to take on the world around them with a bold and ambitious approach. How is this done? By providing them with rigorous teaching, giving them a firm grasp of the fundamental principles of visual creation and offering a relevant critical, analytical and synthetic methodological approach.

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Simon DURAND

Year 5 - MASTERS II
PROFESSIONAL TRAINING YEAR LAB 5: Art Direction Masters in design and visual communications
Take your expertise to its logical conclusion. Year of specialization Training in dual-education format (three weeks a month in a company; one week a month of classroom training) with an employment contract known as a Contrat de Professionnalisation (salaried employee status). Areas of specialization: Brand and Design Brand and Communications Brand and New Media.

Objectives
Total immersion in a professional working environment, designed to act as a genuine springboard to a future career. n To be able to work as a team (group management), n To have a full overview of the processes involved in applied creation, n To provide the appropriate methodological training to enable students to gain new knowledge, n To acquire an in-depth knowledge in applied communications and creation, n To be self-sufficient right through from conception to execution, n To develop an analytical and synthetic way of seeing things, n To master the graphic process and optimize technical production (files, printed materials, media, production, quotes, scheduling, etc.), n Develop a critical, creative attitude, n To cultivate strength in coming up with original, relevant propositions applicable to a given visual communications problem.

Subjects
Thematic design and visual communications projects developed in the form of intensive seminars: Overall approach/Management of Creation / Strategy, Consulting, Semiotics, Marketing / Sociology, Labour law/Cost control, Management, Oral communication, Supervision of thesis, coaching, Method for developing research paths, Viva voce interviews with juries.

Organization of dual-education programme

From October until July. Year of study accomplished under a French employment contract known as a Contrat de Professionnalisation (status of salaried employee). 9 seminars, each lasting one week every month. 3 weeks of every month at a company/1 week a month at cole intuit.lab. Coaching within company.

Highlights
Jury panels to assess performance for each seminar. Working as part of a team, gaining a feel for working as a junior in a company. n A thesis to be presented to a Grand Jury of professionals. n Resulting in a Masters degree from cole intuit.lab in: Art Direction in Design and Visual Communications.
n n

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Pratchya KRACHODNOK

The benefits
THE SCHOOL IS MANAGED BY PEOPLE WHO ALL COME FROM PROFESSIONAL BACKGROUNDS IN VISUAL COMMUNICATIONS AND EDUCATION

Recognition
The schools graduates are awarded the nationallyrecognized French title of Visual Communication Designer [Concepteur en communication visuelle], classified as a Level II qualification by the French Professional Certification Commission (Commission Nationale de la Certification Professionnelle - CNCP).

Teaching with an international focus

Each year, cole intuit.lab gives its most motivated students the opportunity to go on a training programme at one of its partner universities or schools. The student goes away, for three or six months, to complete his training at a foreign establishment and/or on a work placement with an agency or creative studio.
Matthieu BOZ

A demanding approach
Professional, motivated and experienced teaching staff with a genuinely educational approach, n Carefully-selected students (recruited based on motivation and the quality of their portfolio). n Progress from year-to-year followed in close detail, n Rigorous supervision of students on a daily basis: Individual follow-up. n Compulsory work placements: For every year of the Advanced cycle and the Year 5 dual-education programme. n Close relations between the school, companies and professional bodies.
n

Workshops
Held every year in February and April, the workshop week is an important event in the annual calendar for all students. cole Intuit.lab invites internationally-renowned creative personalities to give intensive workshops on a variety of themes relating to all cultures and areas of professional practice.

Work placement and professional insertion

Throughout the duration of its study programmes, Ecole intuit.lab takes particular care to ensure that that its students obtain work placements with well-respected organizations. The school calls upon its network of partner agencies, maintaining real working relationships with professionals from the design and visual communications sectors. The standards required to complete the course of training and the fact that our diplomas are validated by well-respected professional allows the school to guarantee its students the best chance of insertion into a professional environment and the brightest career prospects. This means that the majority of our students find work either as a salaried employee or freelancer immediately upon leaving school, with nearly all students finding a job within six months of leaving.

Pierre GUIGON

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Testimonies
Study abroad - exchange programme and /or work placement
Hlne PCH, Montreal, Canada My four months in Montreal was one of the most enriching experiences Ive had, from a human, professional and cultural perspective. Doing a work placement there and living in a flatshare meant that I was living like any other qubcois: I got up at 8am, commuted by public transport during the rush hour and spent time with the local qubcois people both on my work placement and outside work. Basically, it was just like I was working there permanently. In addition to that, I was able to travel a bit too when I took my days off. As a result, I now love Quebec. One thing is for sure, Im pretty certain that I want to go back... Vincent GAULLIER, Beijing, China I was leaving one of the best experiences of my life behind me, people who were worth their weight in gold. I told myself they would probably raise a glass to my health as I asked them to do when I was gone. I felt really empty at that moment, worse than when I headed out there. This experience taught me more about humanity than 22 years of my life in France. The people were so adorable, so helpful I have read the notes that they left for me in my notebook about 10 times over and the same emotions just keep on flooding back. I will never forget this trip. It will remain engraved in my memory forever and I encourage anyone who has the opportunity to study there to respect these people as their compatriots. I will never be able to thank them enough for everything that they did for me, but I hope I will manage to get as close as possible to doing so.

Former students
Graduated 2006 Romain FOUCHER, Designer, Illustrator, Art Director, co-founder of Cosmo-Sapiens agency I didnt have to look for work, I was lucky enough to already have several offers when I left the school. But I decided not to accept any of them as what I really wanted to do was to set up a studio with two friends from my year. Graduated 2006 Emmanuelle LOUTTE, Graphic Artist, Les Bons Faiseurs agency I didnt have to look for a job, as I already had several offers through the school (contacts through the teaching staff and meetings with portfolio jury panels). I chose the ones which interested me most. Now I work for a small agency where we work on a wide variety of different projects. Graduated 2007 Amlie JAMMET Art Director, Carr Noir agency A unique atmosphere and a dynamic and creative professional environment. What I got out of the cole.Intuit.lab course was not just technical knowledge, but also good advice from my teachers. I quickly found a job at the Carr Noir agency through the schools contacts. Graduated 2007 Pauline HARDY Art Director, Parties Prenantes agency I have very fond memories of the Masters course. It really taught me how to work in a team on real, specific briefs, and how to manage my time. With what I know now, I can vouch for the fact that the setup is just like a proper agency. It also gives you a real insight into the everyday reality of the profession. Graduated 2007 Tan JUAN JI Freelance Junior Art Director, Shenzhen (China) The Masters is when the intuit.lab course really comes into its own: its all about taking an intuitive approach, and learning from your successes as well as your failures, just like in real life. The thing that really made an impression on me was learning about the roles of different people in a team and in an agency, and how to manage tensions and differences of opinion between team members. You learn a lot about yourself. The teachers and visitors, some of whom are from other countries, really open up your horizons and give you an international, multicultural perspective. They also give you advice and teach you how to network.
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Promotion 2008

Admission
FUNDAMENTAL YEAR Admission to Lab 1 Admission requirements: students with A-level or high-school diploma or equivalent school leaving certificate. Admissions procedure: By prior interview only. Appointments may be made by telephone from January onwards. Candidates are approved for enrolment upon receipt of their complete portfolio. ADVANCED CYCLE Admission to Lab 2 - Lab 3 - Lab 4 By entrance exam, presentation of portfolio of work and assessment interview. Appointments to be made by telephone. Admission to Lab 5 - Masters II: Foundation +4 years or degree of an art school. Candidates should send a letter stating their reasons for applying, along with their CV, copies of exam certificates, statement of grades received for Advanced Cycle studies. Admissions are made on the basis of assessment interviews, an entrance exam and presentation of a portfolio of work. Appointments to be made by telephone.

FOR MORE INFORMATION

Various publications are available for download on the schools website or on request by sending email. LEARN TO CREATE Full brochure presenting the cole intuit.lab teaching programme. DESIGNIS GRAPHIKUM The professions of graphic design: An introductory guide / booklet for the general public. WORKSHOP International workshops. Booklet illustrating the workshops given at cole intuit.lab.

Latest news and additional information available on our website: www.ecole-intuit-lab.co.in

The information contained in this brochure is susceptible to change at any time and is not contractually binding. Quotations attributed to students were collected by mail during the annual update of the schools directory of Alumni. All the works presented in this brochure are the creations of cole intuit.lab students and Seenk credentials.

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Location

PARIS
cole intuit.lab Paris
Located at the heart of the Beaugrenelle district, in the arrondissement, close to the Eiffel tower, the new premises of ecole intuit.lab are in an area of a city which is currently undergoing a process of total rejuvenation. 15th 90 rue de Javel 75015 Paris FRANCE Tel: +33 (0)1 43 57 07 75 Fax: +33 (0)1 43 57 07 53 info@ecole-intuit-lab.com

MUMBAI
cole intuit.lab Mumbai
CONTACT: Jamila Varawala
Veer Na ri man Rd

Javel (L.10 et RER C) Emile Zola

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Apeejay house 3 Dinshaw Vacha road, Churchgate Mumbai 400020 INDIA jamila@ecole-intuit-lab.com
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AIX-EN-PROVENCE
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Right in the heart of Provence, Aix-en-Prevence is a city renowned for its rich cultural and historical heritage. Offering an unrivalled quality of life, the city is known for its student population. The school is located right in the centre of Aix-en-Provence, just a few metres from the Cours Mirabeau.
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17 rue Lieutaud 13100 Aix-en-Provence FRANCE Tel: +33 (0)4 42 27 43 15 Fax: +33 (0)4 42 38 85 42 info.aix@ecole-intuit-lab.com

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The information contained in this brochure is susceptible to change at any time and is not contractually binding. - cole.intuitlab - is a registered trademark and design. Credit: Shutterstock

MUMBAI

Apeejay house 3 Dinshaw Vacha road, Churchgate Mumbai 400020 INDIA jamila@ecole-intuit-lab.com

PARIS

90 rue de Javel 75015 Paris FRANCE Tel: +33 (0)1 43 57 07 75 Fax: +33 (0)1 43 57 07 53 info@ecole-intuit-lab.com

AIX-EN-PROVENCE

17 rue Lieutaud 13100 Aix-en-Provence FRANCE Tel: +33 (0)4 42 27 43 15 Fax: +33 (0)4 42 38 85 42 info.aix@ecole-intuit-lab.com

PRIVATE ESTABLISHMENT OF HIGHER EDUCATION

www.ecole-intuit-lab.co.in

French institute of design & communication arts