&

Present

CONGRESS 2011
Awards

INDIAN INDIAN RESTAURANT RESTAURANT

AWARDS 2011
Exhibition
AUGUST 20-21, 2011 HOTEL CLARIDGES, SURAJKUND, DELHI

Conference

Savour your business appetite and be a part of the largest restaurant congregation ever.

The call of the industry is obvious; we need to build capabilities and bridge the gap, and create need before necessity for it arises.

Food Specialist

Grocery Operators

EATING OUT IS BECOMING ORDER OF THE DAY

As Indian economic buoyancy grows and self leisure becomes paramount, dining out at all kinds of establishment, becomes a part of the cultural fabric. The average Indian urban eats out at least, once in two weeks if not more (in 2003, it was once in 4 weeks), while in more developed economies like in Hong Kong, a person eats out at least once a day. Young spenders with hectic schedules and rising incomes are creating new appetites as dining out is fast becoming a typical expenditure.
This clearly points out to that we are heading towards a more affluent eating order. It is merely a matter of few years before the Indian urban moves from eating out once in two weeks to eating out twice in one week. This clearly speaks volumes about the huge opportunity for eating out market, keeping in view that 60% of the Indian population is under 30 and experimental. The restaurant market in India is clearly calling for an exponential expansion, requiring companies to open more restaurants, faster and in optimal locations. As Indian palate gets more diverse, operators must find a market niche, distinguish themselves from their peers, and maintain a nimble attitude. Featuring a diverse panel of chefs, restaurant operators, and F&B experts, the Indian Restaurant Congress is India's first dedicated restaurant forum that will offer practical advice on how to address growing consumer demand for quality dining experiences. Operators and suppliers will get a chance to immerse themselves in the newest trends, seek information as well as inspiration each other, network and understand that there's a lot more to dining than just satisfying hunger.

Gaurav Marya President Franchise India Holdings Limited

Shopping Center Developers

Supply Chain & Logistics

Packaging Companies

Cutlery Manufacturers

Raw Material Suppliers

Information Technology

Retailers & Distributors

Financiers & Distributors

&
Present

CONGRESS 2011

INDIAN RESTAURANT
THE NEW HORIZON
ROADMAP FOR A GROWING RESTAURANT ENTERPRISE

Eating out market is a 3,00,000 crore, how much of it can you manage alone?

The Conference will draw upon first-hand experience of most innovative restaurant operators and finance experts in the industry as they discuss their unique leadership approaches & decipher trends to lay out a roadmap for changing the paradigm for restaurants through innovative food offerings, exciting customer experience, employee relations, company culture and enterprise-wide integration. The panels will extensively look into methods to position your restaurant as the place to be offering insights into 4 main areas: Needs assessment, process planning and system inventory to become growth ready. Addressing financial, economic and operating dynamics in Chain operations. Balancing resources to ensure the best in human capital practices and understanding the consumer. Short-term and long-term action plan for integration in growing chain. Attendees in all stages of their own diversification journey can expect to come away with actionable insights that will help them better align their current & potential resources with business objectives. . Plus, the networking is best in class!

Food Specialist

Grocery Operators

Shopping Center Developers

Supply Chain & Logistics

Packaging Companies

Cutlery Manufacturers

Raw Material Suppliers

Information Technology

Retailers & Distributors

Financiers & Distributors

THE ECONOMIC OUTLOOK OF RESTAURANT BUSINESS IN INDIA

The restaurant market in India is pegged at Rs 45,000 crore. Organised branded vendors account for 20 per cent of this. The total eating-out market in India is nearly Rs 300,000 crore. The organised branded food services industry is expected to grow 20 per cent a year in near future. There are a total of over 1.5 million eating outlets, 70% are individually owned and 30% are eatery chains or franchised. The rising PE interest in restaurant industry 2010 saw eight deals worth $375 million, compared to eleven deals worth $57 million in 2009. Sixteen deals, worth $300 million, were signed in 2007. The sector generates an employment of 5 million (approx) and is projected to employ 20 million by 2015.

KEY TAKEAWAYS
Staying abreast of the latest trends. Vendor Selection Process: Best Practices. Identifying the growth drivers. Buy and sell restaurants & real estate. Network with lenders & investors & get first hand on Financing of F&B projects. Opportunity to learn & appraise business tie-ups, foreign collaboration, franchise partnerships. Experience the latest flavor/menu innovations, food safety, research and sustainability ideas. Best practices from both the consumer and the human capital sides of the business. Understanding the scope of technology deployment in a conventional restaurant design. Interaction with policy makers & government body liaisons. The two-day proceedings will be included in the CD that will be given to the Full-Priced Delegates.

WHO SHOULD ATTEND

Restaurant owners and operators. Restaurant companies both franchised & nonfranchised. Independent restaurant groups. Restaurant Professionals in Business development, marketing, finance, legal, real estate and franchising. Consultants and brokers in F&B industry. Institutional restaurant lending including private and public equity investors, lenders, brokers, bankers. Leaders from real estate development. High Net worth Investors having Master Franchisee or thinking of acquiring one. Food service distributors and wholesalers. Restaurant industry product/service providers. Chefs , menu R&D experts. Processors and packers. Food manufacturers and Ingredient & raw material, private label suppliers. Supply chain & logistic providers. Shopping centre developers. Retail design & shopfit firms. Trade associations & trade press.

Early bird package valid through: August 10, 2011 20% off on Regular Fee
(For fee details, pls see last page)

For Conference Registration Call: Call Neeta at 09311144600 or email: contact@franchiseindia.com

CONFERENCE AGENDA
WHAT IS COOKING? Foodservice Vision 2020 Unique perspective on restaurant business that connects macroeconomic census data and current consumer trends; and the thematic outlook for the next restaurant industry cycle Economic forecast for the restaurant industry. The State of the State: What do policymakers have in store for restaurant operations & how will they be impacted? Understanding the need for variability in food concept. Changes in the food service ecosystem. Food safety & quality An industry perspective. The food inflation challenge: Fixing the volatile commodity prices affects on ROI performance. THE GENESIS OF AN INNOVATIVE MENU IDEA From Kitchen to the Customer Design that Works! Menu excellence and innovation: Differentiate your product. Keeping food costs under control: Purchasing and managing your key commodities. Pricing strategies that make the difference. WHERE IS THE MONEY How do private equity firms value restaurant companies? Why Chain Stores, especially national brands, command a valuation premium. How private equity firm promotes operational improvement and synergies. Growth Vs. Operational Improvement deals. Why Private equity firms love franchisors. How PE Firms are leading M&A deals in Restaurant Industry. How Debt financing still orders Restaurant Business Financing opportunities in government guaranteed loans. The FI ratings, latest ratios and formulas that improves your chances of an improved credit agreement. DEVELOPING WORK ETHIC IN RESTAURANT WORKPLACE Latest Ways to Recruit and Retain Today's Workforce Strategies you can use TODAY to build a culture of hard work in your organization starting with your front line and fighting the battle of low productivity, declining confidence and young employees not prepared to work. Moving Employees from Whatever to Whatever it takes. BUILDING TRUST WITH BUSINESS PARTNERS AND CONSUMERS, WHILE INCREASING BUSINESS EFFICIENCIES The Franchisee Perspective Relations between franchisors and franchisees have always been of critical. This panel will review a number of relationship issues, including typical operating, financial, transfer restriction, and control concerns, and will also focus on intellectual property matters. BECOMING THE PLACE TO BE POSITIONING FOR HIGH VOLUME A focused marketing and brand development panel will debate on Global perspective on how consumers are changing the way they eat. How to decide whether to open, relocate, remodel or simply close the store. How digital world is impacting how consumers are coming to restaurants. Rolling out a marketing campaign. RESTAURANT REAL ESTATE UPDATE Understanding location and property cost dynamics Occupancy Costs: When is rent too high and what to do about it? Exploring the transit locations (places like airports, metro stations, busstands & railway stations) and debate if the transit spots are the next targets. TECHNOLOGY FOR RESTAURANTS Role of IT in restaurant organization and business intelligence How to better analyze data, how to manage performance, and more. Streamlining the Front of House including table management, reservations, mobile applications, hostess solutions, up-selling strategies and more. Creating back end standardisation to boost efficiency of the bottom line services like labour management, inventory, accounting, cloud-based applications, etc. Cashing in on Social Media to achieve measureable results. CHAIN RESTAURANT STRATEGIC PLANNING Maximizing efficiency of through supply chain Menu engineering & design planning. Concept of standardisation and establishing successful partnerships . Multi-unit franchising fundamentals. Innovation through acquisition. THE NEW AGE QSR Hallmarks of the QSR chain Consistency, Value and Availability. Menu engineering for Healthy & Fresh Eating Trends. Quick Service Process Design & Restaurant Evolution. Understanding unit expansion model, operating with margins, outsourcing & return on investment. Legislative issues affecting menus, pricing and operations. Additional revenues in Catering & Home Delivery. REDEFINING FINE DINE RESTAURANTS Designing a world class fine dining restaurant Concept development, interior design, and branding. Evolution and conception of new restaurant themes: Key drivers In Long term sustainability. Role of Liquor & adult beverages in building traffic and margins. Rigorous training program to ensure seamless service at all touch points while ensuring food safety and quality.

20 million will join the restaurant business gear up to juggle the opportunities!

Food Specialist

Grocery Operators

Shopping Center Developers

Supply Chain & Logistics

Packaging Companies

Cutlery Manufacturers

Raw Material Suppliers

Information Technology

Retailers & Distributors

Financiers & Distributors

&
Present

INDIAN RESTAURANT
AWARDS 2011
The Indian Restaurant Awards premium focus is to create recognition for various industry experts who are part of this affluent industry. The awards will create a platform for the Indian players to showcase their expertise and gain prominence in the international markets by acknowledging outstanding creativity, customer service and top quality dining that is on offer throughout India. The winners whether they are the restaurants, restaurateurs or chefs they all are setting the standards for others in the industry to emulate.

BENEFITS OF THE AWARDS

Such recognition helps create awareness, and builds cross industry association across various sectors covering finance, design and aesthetics, service aspects, cuisine development and marketing through brand building. The nominees and winners will get extensive publicity through various online and offline mediums. The winners will be awarded a trophy supported by a certificate.

Last Date of sending nominations: August 10, 2011

Nominate Now!

For Awards Nomination: Call Rekha Grover at 09555555433 or email: sba@franchiseindia.net

NOMINATION AND EVALUATION

Each applicant would be required to fill in a Self-Nomination form and send it to us by August 10, 2011 Only companies, firms or businesses registered and based in India can apply Any organization / entrepreneur /allied sector can apply. Each applicant can apply for one or multiple categories, except the ones which states 'Jury Nomination'. Self- Nomination forms should be sent along with the prescribed fee to Franchise India. The nominees in each category will be presented to the final jury for determination of winners. Evaluation would be done in two phases. In select cases, online polling would also be conducted to support the jury's decision. Jury decision is binding on all applicants. Entrepreneur India Advisors would be the Knowledge Partner for awards. Information received will be treated confidential and not used for any purpose except for determining the winner of the awards. Incomplete form in any manner will disqualify a participant from participating in the awards. Right to permit participation is reserved with Awards management.

AWARDS CATEGORY
Franchise India presents the country's most prestigious awards in the Restaurant sector. The awards aim to recognise and felicitate Achievers, Innovators and Suppliers, who have contributed significantly towards the development of Restaurant business in India.

Best Restaurant of the year 2011

Restaurant that has the best service, ambiance, food and dcor.

Best Highway Restaurant of the year 2011

Best highway eatery, which has created a brand and prominence for it self

Time to bask in self glory, and enjoy the attention!

Best Indian Cuisine Restaurant of the year 2011

Restaurant that serves the best Indian cuisine follows ethnic ambiance, and service.

Best Foreign Cuisine Restaurant of the year 2011

Restaurant serving authentic international cuisine with similar service and ambiance

Best Quick Service Restaurant of the year 2011

QSR that serves quick and quality consistent food all along

Best Food Court of the year 2011

Food court that has multiple options

Best Fine Dining Restaurant of the year 2011

This goes for a restaurant within a five start hotel.

Chef of the year 2011

Chef of Indian origin who has earned prominence in F&B industry

Best Restaurant for Customer Service in the year 2011

Restaurant that offers the best people experience through its outstanding service

Life Time Restaurateur Award

Serial restaurateur, who has been in the industry long enough and owns many famous restaurants

Best Restro-Pub of the year 2011

Restaurant that stands out as a hot spot for the young with a pub

Best Celebrity Restaurant of the year 2011

A celebrity who owns considerable stake in a restaurant that has grown popular with his association with it.

Eco-friendly Restaurant of the Year 2011

Restaurant that works on an environmentally sustainable concept and incorporates environmental sensitivity in its infrastructure, menu and service

Best kitchen Equipment Supplier of the year 2011

Suppliers for kitchen equipments and food processing units

Best Designer Restaurant of the year 2011

Most aesthetically designed restaurant

Best Debutant restaurant of the year 2011

A stand alone restaurant started in the year 2011, and has gained quick prominence.

Best Indian Wine Brewer of the year 2011/ Best Indian Beverage Supplier of the year 2011
Highest selling Indian beverage manufacturer and supplier to Indian restaurants

Best Indian Restaurant Consultant of the year 2011

Restaurant consultant who has set maximum number successfully running restaurants

Best Caf Chain of the year 2011

Most popular cafe with multiple standardised outlets

Best Hotel Management Institute of the year 2011

Institute that churns of best chefs and managers creating the support system for the F&B industry in India

Best Menu R&D & Innovation of the year 2011

For the most innovative menu that showcases chef's specialty.

Best Restaurants Chain of the year 2011

Best managed restaurant chain, with multiple restaurants all over India.

Best Infrastructure Supplier of the year 2011

Prominent supplier of infrastructural equipments like furniture, fixtures and building spaces

Most Creative Concept Restaurant of the year 2011

Restaurant based on a unique concept or theme.

Restaurant Entrepreneur of the Year

For prominent personality in the F&B supplier industry.

&
Present

AUGUST 20-21, 2011 HOTEL CLARIDGES, SURAJKUND, DELHI

CONGRESS 2011
REGISTRATION FORM
Name 1: Designation: Email: Mobile: Name 2: Designation: Email: Mobile:

INDIAN RESTAURANT
__________________________________________ __________________________________________ __________________________________________ __________________________________________ __________________________________________ __________________________________________ __________________________________________ __________________________________________

Organized by

Welcome a board the largest restaurant congregation in India

FOR REGISTRATION & MORE INFORMATION CALL: Call Neeta at 09311144600 or email: contact@franchiseindia.com
Call Amio at 09312687253 or email: kamio@franchiseindia.com

CONFERENCE REGISTRATION FEE

Regular Package : Rs. 15000* per delegate Premium Package: Rs. 20000* per delegate (Includes networking dinner on Aug 20, 2011)
* inclusive of taxes

Organization: __________________________________________ Address: __________________________________________ __________________________________________ Tel: ( Fax:( ) ) __________________________________________ __________________________________________

PAYMENT METHOD Option 1: Cheque / Demand Draft drawn in favour of Franchise India Holdings Ltd payable at par and to be sent to 411-415, 4th Floor, Charmwood Plaza, Eros Garden, Charmwood Village, Surajkund Road, Faridabad - 121009
Option 2: Wire transfer / Online payment. For account details, please contact the above.

Business Category: ______________________________________ CONFIRMATION: We hereby confirm our participation at the Congress Date: _________________ Signature: _____________________
Please complete this form immediately and fax back to 0129 4098840 or send scanned copy to contact@franchiseindia.com

Exhibition
Showcase your brand to the world of Restaurants and resource the new generation entrepreneurs to make their restaurant businesses grow bigger. Contact us for more details.

Hotline No. +91 09312687253

www.entrepreneurindia.org/irc2011
For Conference Delegation Call Neeta +91 09311144600 Mail at contact@franchiseindia.com For Awards Nominations Call Rekha +91 09555555433 Mail at sba@franchiseindia.net For Exhibition / Sponsorship Call Saurabh +91 9711861118 Mail at ksaurabh@franchiseindia.net

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