Public Speaking

March 13, 2009 CommCore Consulting Group

Agenda
Improve Openings and Closings Organize material Increase take-aways Avoid MEGO Handle Q&A better Practice

Advanced Speaker Skills: Critical Questions

What is persuasive, memorable and convincing? What are ways to increase the level of interest, attention and listening? What motivates the listener to action or change behavior?

Persuasive Communications
Message/Prove It
-3x3 - VIP - Sound Bites - Anecdotes, Analogies, Third Party

Audience

--Listen, Translate, Edit -- You

- C, C, C - Body Language - Voice

Interest 5Ws + So What, Who Cares, WIIFM

Impression:What Communicates 3 Vs
Verbal Vocal Visual 7% 38% 55%

Talking Memo
TO: FROM: RE:

Situation/Topic Agenda Review + Bottom Line Data, statistics, analysis Bottom Line

Openings
State objectives Ask for their input + Ask questions + Localize + Personalize + Case study/Grabber + Use the News +

High Tech & Low Tech

Schmooze factor Flip Charts One Minute Rule Slide Design & Choreography

One Minute Rule

1. 5-10 orientation 2. 15-20 focus 3. 30-40 random

Visuals
Intro the next slide KISS How many is too many? Pictures vs. charts vs. graphs

Message Mapping

Its their time: Q&A

Set ground rules Anticipate the questions Dont be a politician Deal with the Qer Summarize and close

---

Bridging

+++

Content: 1/2 Empty Glass Difficult Qs Technique: A/B IF Negatives I Dont Know Unknown Facts

Key Messages: Data/Proof Correct Facts Sound Bites 1/2 Full Glass

Types of Questioners
Nitpicker Challenger Filibuster Supporter

Meeting Management Skills

Audience Agenda Setting Openings Listening Q&A Summary Follow-up

Get To The Point

1

Delivering Effective & Memorable Presentations . Before Your Presentation

Find out who is in your audience Determine what is important to them Check out the facilities Trim your speech down to the essential, crucial points Prepare both full length & 5-minute versions Anticipate Q & A Rehearse

2. During Your Presentation Memorize your opening statement & deliver the Bottom Line in the first 2 minutes Remember Mind Mapping & Bridging techniques for transitioning to Key Messages Use specific examples, anecdotes, data points Emphasize your Key Messages through repetition Be aware of audience drift - boost your energy when necessary 3. Q & A and Closing Bridge to Key Messages, avoid over-answering Refer to Third Parties who support your position Avoid repeating negatives Be prepared for types of questioners, not just questions Close with a positive answer to a question and/or deliver a summary statement

Get To The Point Effective Meeting Presentation

Prepare an Opening Statement Lay out general rules & procedures Listen Intensely Paraphrase & mirror what is said Protect Every Idea Do not allow ideas to be attacked until evaluation time Maintain Eye Contact Stay connected to all members by meeting each pair of eyes with your own Facilitate, Dont Perform Work on being interested, not interesting Trust the Group Know the contribution each member offers is valuable & will help achieve goals Encourage Expression Promote balanced participation, validate varying points & keep track of who talks Focus on Process Concentrate on getting things done, not on the outcome Guide, Dont Lead Support each discussion leader & provide direction Organize, Connect & Summarize Gather data & arrange it in an order that makes sense, continually summarize Remain Flexible Be mindful of participants goals & allow some latitude Follow-up Send e-mails, make phone calls, as appropriate

To Order Get To The Point

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Contact Information
CommCore Consulting Group Andrew D. Gilman President & CEO 800-659-4177 www.commcoreconsulting.com agilman@commcoreconsulting.com