Nyo DT Magazine

The
downtown
Issue
the new york observer
december 201 1
The Party of The SeaSon
IconIc PhoTograPher Harry BenSon on Jagger, HalSton and tHe BeatleS
LAUREN BUsh LAUREN
makes PHilantHroPy chIc
A CEO s MAdCAp gloBal yacHt race A LOst Weekend In WilliamSBurg
&
NYO_MAG7_COVER_LimeGreen.indd 1 11/11/11 4:22:51 PM
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2/16/2011 2:47:11 PM 2/16/2011 2:47:11 PM 2/16/2011 2:47:11 PM 2/16/2011 2:47:11 PM 2/16/2011 2:47:11 PM 2/16/2011 2:47:11 PM 2/16/2011 2:47:11 PM 2/16/2011 2:47:11 PM 2/16/2011 2:47:11 PM 2/16/2011 2:47:11 PM 2/16/2011 2:47:11 PM 2/16/2011 2:47:11 PM 2/16/2011 2:47:11 PM 2/16/2011 2:47:11 PM 2/16/2011 2:47:11 PM 2/16/2011 2:47:11 PM 2/16/2011 2:47:11 PM 2/16/2011 2:47:11 PM 2/16/2011 2:47:11 PM
Mille spread-final.indd 3 6/16/11 3:25:28 PM
2012 CADILLAC SRX. Brains meets brawn meets beauty. Its potent, new 308 HP power plant is the
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BRAI NS AND BRAWN
I T APPEARS THE BAT TLE BETWEEN
VI SI T YOUR TRI STATE CADI LLAC DEALER
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Cadillac.indd 2 11/10/11 8:22:37 PM
2012 CADILLAC SRX. Brains meets brawn meets beauty. Its potent, new 308 HP power plant is the
most powerful engine standard in any luxury crossover. While its brilliant, available glide-up navigation
system will make you feel like the future got here early. Each new standard leads to another.
See how it all connects at cadillac.com/newstandards
BRAI NS AND BRAWN
I T APPEARS THE BAT TLE BETWEEN
VI SI T YOUR TRI STATE CADI LLAC DEALER
cadi l l act ri st at e . com
HAS OFFI CI ALLY BEEN CALLED A DRAW.
2011 General Motors. Cadillac
SRX
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Cadillac.indd 3 11/10/11 8:23:00 PM
In the Real
estate maRket
talk Is cheap.
UnfoRtUnately,
that can be
veRy expensIve.
A successful real estate
transaction depends on your
ability to assemble the right
team. From buying and
selling, to appraisals, mortgage
financing and rentals, top
experts on AskElliman.com
offer timely answers to todays
questions about all things
real estate. With the largest
regional and global network,
Douglas Elliman offers customized
resources to guide you skillfully
from beginning to end. Put the
power of Elliman to work for you.
s a l e s | R e n ta l s | R e l o c at I o n | n e w d e v e l o p me n t s | R e ta I l | mo R t g a g e | p R o p e R t y ma n a g e me n t | t I t l e I n s U R a n c e
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7676_NYO_magazine.indd 1 11/8/11 12:16 PM
Elliman spread.indd 2 11/10/11 8:36:34 PM
In the Real
estate maRket
talk Is cheap.
UnfoRtUnately,
that can be
veRy expensIve.
A successful real estate
transaction depends on your
ability to assemble the right
team. From buying and
selling, to appraisals, mortgage
financing and rentals, top
experts on AskElliman.com
offer timely answers to todays
questions about all things
real estate. With the largest
regional and global network,
Douglas Elliman offers customized
resources to guide you skillfully
from beginning to end. Put the
power of Elliman to work for you.
s a l e s | R e n ta l s | R e l o c at I o n | n e w d e v e l o p me n t s | R e ta I l | mo R t g a g e | p R o p e R t y ma n a g e me n t | t I t l e I n s U R a n c e
2
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7676_NYO_magazine.indd 1 11/8/11 12:16 PM
Elliman spread.indd 3 11/10/11 8:36:52 PM
Rock Tradition.
The new Flagship Boutique & Bridal Salon
109 Mercer at Spring Street, New York, NY | 1.888.756.9912 | www.ivankatrumpcollection.com
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Manhattan 881 broadway 646 602 3499 The Bronx 1055 bronx river ave 718 842 8770
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10 decemBeR 2011
Editor-in-chiEf
sarah horne
crEativE dirEctor
ana lucia rosales-boujnah
dEputy Editor
leigh crandall
contributing Editor
daisy prince
Managing Editor
elyse adler
THE NEWYORKOBSERVER
321 WEST44TH STREET, NEWYORK, NY10036
212.755.2400
WWW.OBSERVER.cOm
The
downtown
Issue
free the new york observer
december 201 1
The Party of The SeaSon
IconIc PhoTograPher Harry BenSon on Jagger, HalSton and tHe BeatleS
LAUREN BUsh LAUREN
makes PHilantHroPy chIc
A CEO s MAdCAp gloBal yacHt race A LOst Weekend In WilliamSBurg
&
ON THE COVER
lauren bush
aT her doWnToWn
oFFice.
phoTographed
For NYO by
nikola Tamindzic.
publishEr
robyn Weiss
v.p. salEs and MarkEting
david gursky
classifiEd advErtising dirEctor
ken neWman
v.p. circulation
kraTos vos
circulation
alexandra enderle
peTer parris
carlos rodriguez
salEs
miTchell bedell
david bendayan
paul kornblueh
beTTy lederman
michele morgan
alexander nuckel
sTeven schoenFarber
spencer sharp
john Turck
david WolFF
sTephen goldberg
barbara shapiro
jonaThan klein
advErtising coordination
elyse adler
kaTherine despagni
art and production
contributing art dirEctor
lauren draper
production dirEctor
Tyler rush
photo Editor
peTer leTTre
advErtising production
lisa medchill
WEbsitE dEsign
bao-Tran hyunh
copy Editor
david suTTer
contributors
sara cardace
chris clemans
sTephen duFFy
hailey eber
rachelle hruska
sarah hucal
elise knuTsen
henry krempels
sasha levine
contributing photographEr
nikola Tamindzic
publisher jared kushner
editorial director elizabeTh spiers
president chrisTopher barnes
executive v.p. barry leWis
senior v.p., associate publisher jamie ForresT
editorial manager michael Woodsmall
marketing manager zarah bursTein
controller mark pasquerella
audience development sydney sarachan
accounts payable manager Tracy roberTs
accounts receivable ian mccormick
NYO DOWNTOWN masthead.indd 10 11/11/11 3:57:14 PM
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Untitled-9 1 11/10/11 8:29:27 PM
12 DECEMBER
CONTENTS
Urbanist

16 EDITOR SLETTER
It may be getting chilly out there, but dont
fretNYO is here to heat things up.

19 WANTED
Treasure-seeker Leigh Crandall reports
on the jewel-like boutiques of the season,
with stops at preppy newcomer C. Wonder,
millinery mecca Goorin Brothers, Diptyque
Paris, Girard-Perregaux, and Cartier.

26 ESCAPE
Feeling wizened by winter? Pack your
passport and take o for stargazing in
New Mexico, a bacchanalian adventure at
a modern Chilean winery, or golf and spa
treatments in Cape Town.

29 THESOCIALNETWORK
Brace yourself for a booked-to-the-max
December, as the clued-in coterie at Guest
of a Guest ll out your winter agenda with
worthy galas, fantastic ftes and cocktails
galore.

33 VICE
Hailey Eber continues her quest for the
ultimate in fermented beverages at Seamus
Mullens Spanish eatery Tertulia, where the
cider is hard, the pork is succulent, and the
crowd is starry.

37 HOARDI NG
Elise Knutsen gets nostalgic for tantrum-
throwing Hollywood divas as Doyle puts
Joan Crawfords feisty personal letters,
ne furs, and unlikely jewels on the auction
block.

41 READS
Sara Cardace checks in on ink-stained
wretches, outrageous French fashion houses,
solipsistic auteurs and mind-bending art
exhibits in her inaugural books column.

44 HEDONI SM
NYO hobnobs with Manhattans blue-
bloods, European aristos, and the fabulous
fashion pack at the latest posh parties.
58
20
19
86
NYO_MAG7_TOC.indd 12 11/11/11 4:14:25 PM
RUCH one-arm sofa with table by Inga Semp.
250 Park Avenue South
New York
(212) 375-1036
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4131 Main Street
Philadelphia
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160 NE 40th Street
Miami
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www.lignerosetmiami.com
LR0107_NYO_Ruche.indd 1 11/9/11 6:01 PM
lignet roset.indd 1 11/10/11 8:30:20 PM
14 DECEMBER
CONTENTS
50
Features
50 PHI LANTHROPY
Newlywed Lauren Bush Lauren boasts
quite the family tree (and one heck of a
monogram). Daisy Prince talks childhood
holidays in Kennebunkport and LBLs bid
to make doing good look fashionable.
58 DARI NG
Feel the rush of rivalry on the high seas
as Chris Clemans meets the ambitious
Norwegian CEO behind the 11th Volvo
Ocean Race.
66 ART
Leigh Crandall meets iconic photographer
Harry Benson, whose images of New York
boldfacers from the worlds of rock, politics,
and society are the subject of a weighty new
volume.
72 CITYSCAPE
Scale the heights with scrappy artists-
turned-advertising moguls at Brooklyns
Colossal Media, who are minting old-
fashioned street murals into big business.
Downtown Spotlight

80 TASTE
Franois Latapie was famed for luring in
the smart set with white-glove service at
La Goulue. Now, hes dressing down
and taking on rustic French fare at his
Greenwich Village gathering spot.
86 TASTE
Ed Schoenfeld shows Hailey Eber his latest
adventuresome Chinese eatery Red Farm.
90 DOWNTOWN
REALESTATEREPORT
From chic lofts on the Bowery to Battery
Parks sleek new condos, Stephen Duy and
Sarah Hucal talk to the powerbrokers who
are sealing the deals downtown. Plus, the
hottest block south of 14th Street.
94 WEEKEND
Drew Grant heads to Brooklyn and checks
into the hot, new Hotel Williamsburg. Plus,
a 11211 foodie extravaganza.
120 OUTTAKE
NYO chats with portrait artist
Bradley Livingstone Black.
66
79
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JOHNPRATT/KEYSTONEFEATURES/
GETTYIMAGES
NYO_MAG7_TOC.indd 14 11/11/11 4:15:39 PM
Prewar Perfected
A prewar residential building in the heart of New York Citys Greenwich
Village graciously renovated for contemporary living. One- to four-
bedroom condominiums priced from $1.395 $12.850 million.
www.130west12.com
646.370.1890
Sean Murphy Turner
Alexa Lambert
Equal Housing Opportunity. Sponsor: 130 West 12th Street LLC, 345 Park Avenue, New York, New York 10154. The complete offering terms are available in an Offering Plan from the Sponsor. File No. CD-11-0094
A Rudin Family Development
Date: November 07, 2011
Project: 130 West 12th Street
Publication: NY Observer Downtown Mag
Issue: 11.16.11
Specs: Full Page, 4C
Trim Size: 8.875" 10.75"
File Name:
130w12_NYO_Downtown_111611_FP.pdf
GD: SH
Spell check:
Call Source: n/a
For approval, please sign and date below
Art: Date:
Copy: Date:
Client: Date:
AM: Date:
Untitled-10 1 11/10/11 8:32:41 PM
16
NYO
decemBeR 2011
Editors
LeTTeR
This month, the NYO team descended upon
FEED Projects unfussy downtown ofces to meet
Lauren Bush Lauren. Rather than photograph the
new Mrs. Lauren in the sort of grand, Fifth Avenue
mansion that might beft a Ralph Lauren ad, we
heeded her request and photographed her where
she feels most comfortableat work.
Pedigreed, poised young women often take on
worthy causes, but LBL is so fercely impassioned by
the cause of feeding children through the UN World
Food Program that we momentarily forgot her
swishy roots. In American Beauty, Daisy Prince
speaks to Mrs. Lauren about married life, childhood
visits to the White House, and how shes making
philanthropy more accessible.
Earnest, perhaps, but it happens to the best of
us. After spending the day with Mrs. Lauren and
hearing about her strategic partnerships with
brands like Clarins, were persuaded that shes not
simply another ingnue donning a dress to hit the
beneft circuit. Adding Mrs. Lauren to the dynasty
might well be the best thing to happen to Ralph
Lauren since the dawn of the polo logo. Well done,
David.
In Harry Benson Takes Manhattan, the irascible
lensman looks back at some of the iconic moments
hes captured on flm. From Truman Capotes Black
and White Ball to the Beatles engaged in a pillow
fght, Mr. Benson has been at the front lines of social
history for the past fve decades. Leigh Crandall
reports on his wild ride from Glasgow to the Upper
East Side.
But were not merely interested in boldfaced
names at NYO. In Fresh Paint, I had the pleasure
of scoping out Colossal Medias Williamsburg
studios to see exactly how two tattooed
entrepreneurs turned the old-fashioned craft of
hand-painting billboards into a major commercial
enterprise. On a cold November day, we stood in
their cavernous work space and checked out the
tools of their traderigging, paint, all-weather gear,
and some serious cajones.
Its just the sort of mix of beautiful creatures and
big ideas well be bringing you with each issue.

Sarah Horne
Editor-in-Chief
shorne@observer.com
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NYO_MAG7_EDLETTER.indd 16 11/11/11 4:05:49 PM
Moinian.indd 1 11/10/11 8:34:48 PM
WWW. ULY S S E - NAR DI N. COM F OR A C ATALOG, C AL L 5 6 1 - 9 8 8 - 8 6 0 0 OR E MAI L : US A8 9 @ULY S S E - NAR DI N. COM
e ecutive dual time
Self-winding. Patented time zone quick setting.
Black ceramic bezel and 18 ct rose gold case.
Water-resistant to 100 m. Rubber band.
NY_Observer_NYO_Mag_MAY4.indd 1 4/25/11 4:58 PM
Untitled-10 1 9/22/11 3:21:32 PM NARDIN.indd 1 11/10/11 8:21:48 PM
wanted
19
NYO
December 2011
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C. Wonder
72 Spri ng Street;
212-219-3500
The glossy lime-green doors of Chris
Burchs fagship emporium swing
outward onto Spring Street, beckon-
ing Soho shoppers into its loud-but-
ladylike interior. Seemingly a younger
remix of the posh-resort casual look
refned by Tory Burch (Mr. Burch's
ex-wife) C. Wonder profers shrunken
navy blazers, cable-knit sweaaters,
and suede driving moccasins in vivid,
not-so-ironic hues. The housewares
section is a veritable sensory overload
for those on the hunt for a hostess
gift: ikat-patterned teacups abound.
Several items (cheese boards, wine
stoppers, stationery) already feature
monograms, but thanks to C. Wonders
Personalization Studio, shoppers can
emblazon their initials on everything
from yoga mat bags to charm bracelets.
Visitors can even customize lighting
and music in each dressing room. Fans
of the collection will be pleased to know
the brands website will soon ofer the
ability to register for gifts, and three
other branchesin White Plains, Gar-
den City, and Paramusare planned
for this fall. Burch world domination to
follow shortly thereafter.
Our favorite
places and designers to shop right now.
ikat dinnerware in navy,
$38 for a set of four.
lace driving shoes in apple,
$78
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Originally founded in 1895 by Cassel
Goorin, who sold hats from a horse cart on
the cobblestone streets of Philadelphia, the
newest outpost of Goorin Brothers is rich
with nostalgia. The strains of Eve Boswell
crooning Someone to Watch Over Me
bounce pleasantly o of the shops salvaged
tin ceilings. Rows of fedoras, cloches, and
caps line the dark wood shelves. Ties and
gloves are displayed on vintage typewrit-
ers, antique tin boxes, and wooden spools,
while purposefully distressed gilt frames
hold sepia-tone photos of handsome
millinery-mad youths. Fans of the stores
bygone vibe can channel it with its latest
hat collection, Peekaboo, including pin-
striped fedoras and duckbills, asymmetri-
cal wool-felt cloches, and schoolboy caps
inspired by 1940s New York. A more mod-
ern take includes graphic at-brimmed
ball caps from the newly released 1333
Minna line, featuring original patterns
from collaborations with urban tattoo and
gra ti artists.
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Watchmaker Girard-Perregaux celebrates
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Tourbillon 220th Anniversary, priced at
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Untitled-6 1 11/10/11 8:24:24 PM
wanted
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NYO
decemBeR 2011
Di ptyque pari s
377 Bleecker Street;
212-242-2333
Parisian fragrance purveyor
Diptyque, known for its boujis candles,
perfumes, and lush body products,
celebrates its 50th anniversary this
year with the relaunch of its West Vil-
lage boutique. The reimagined space,
designed by the London-based Jenner
Studio, features walls adorned with
270 individual mirrored panels, while
a bespoke stainless-steel chandelier
lends industrial glamour to the sensual
experience of choosing a scent. In addi-
tion to classics like baies, the shop ofers
seasonal specials like its winter mini
candle cofret, three candles inspired by
wood fres, pine, and pomander.
Diptyque paris epinette
and perdigone holiday
candleS, $68 each.
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Christies Arbiters of style
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Christies Interiors
New York December 2011
Auction
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Auction & Viewing Venue
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December 5 10am5pm
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United by their eye for design, keen sense of style and appreciation for quality, Christies Arbiters of
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James Andrew: Interior designer, style icon and blogger extraordinaire
is the latest Arbiter of Style. Read Christies exclusive interview with
James Andrew at christies.com/features
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decemBeR 2011
Panthre de Cartier braCelet,
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In early November, Ronald Frasch,
president of Saks Fifth Avenue, and
Emmanuel Perrin, president and CEO of
Cartier North America, were on hand to
cut the ropes at Cartiers gleaming new,
1,650-square-foot store-within-a-store at
Saks. With a party benefting City Harvest,
the Gallic jewelry house debuted the oak-
paneled, contemporary space, which ofers
engagement rings, watches, and iconic
baubles like Cartiers Love collection.
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ESCAPE NYO
26 decemBeR 2011
Art bufs, ski bums, stargazers and Break-
ing Bad fanatics all get a little wistful when
extolling the appeals of New Mexicos wilder
reaches. At Encantado, an Auberge resort in
the serene foothills of the Sangre de Cristo
mountains, they can take refuge in one of 65
polished, private casitas with in-room fre-
places. Terra, the propertys AvroKo-designed
restaurant, boasts a new winter menu from
chef Charles Dale that draws on a rich local
history with dishes like date-basted rack of
lamb, while the spa has tailored treatments
for the season that employ sage, comfrey, and
cinnamon. Those wishing to stray from the
luxury hideaway can stroll through down-
town Santa Fe, which comes to life for the
holidays with traditional farolitos, the decora-
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NYO_MAG7_ESCAPE.indd 26 11/11/11 4:21:18 PM
ESCAPE NYO
27 December 2011
Far from Manhattans manic holiday
crowds, the Relais & Chateaux-recognized
Lapostolle Residence, a part of the Lapostolle
Clos Apalta winery, ofers four romantic
suites in Chiles lush Colchagua Valley. The
modern winery was designed by architecture
master Roberto Benavente Riquelme and
is owned by the Marnier-Lapostolle family,
who also produce the famous Grand-Marnier
liqueur. It cuts a striking image against the
vine-tangled hills, whose roots were brought
from Bordeaux in the 19th century. Its
restaurant ofers the ideal fnish to a day spent
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CASitAS from $600 A night,
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semillon. At its tasting lounge at BistroSix-
teen82, guests can watch the sunset and
sate themselves with rustic tapas like pork
meatballs in tomato sauce. Golf fans will enjoy
a stay here, too, thanks to an 18-hole cham-
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ofers a signature Golfers Massage meant
to target muscles that most afect your swing.
At night, settle into one of the propertys 21
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calendar
29
NYO
December 2011
Saturday, december 3
New York City Ballet
Nutcracker Family Beneft
Davi D H. KocH THeaTer,
Li ncoLn center 2 p. m.
Sandra Lee serves as the honorary chairman
of this family gala, co-hosted by the New York
City Ballet and the School of American Ballet.
The sugar plum fairies will be out in force.
Sunday, december 4
The Silver Anniversary
of Miracle on Madison
maDi son avenue beTween 57TH
and 86th streets 125 p. m.
Spend for a good cause during this shopping
event chaired by Law and Order: SVUs
Tamara Tunie, in which participating
Madison Avenue stores donate 20 percent of
their sales from the day to the Childrens Aid
Society.
90th Anniversary Gala Benefting the Local
802 Musicians' Emergency Relief Fund
roseLand baLLroom 610 p. m.
Folk musician Pete Seeger will be presented
with a lifetime achievement award at this bash,
which also includes performances by Rosanne
Cash, Nellie McKay, and Bebe Neuwirth.
monday, december 5
The Nation Institute 2011
Annual Dinner Gala
metropoLitan pavi Li on 610 p. m.
This year, the nonproft media centers
celebration is emceed by Melissa Harris-Perry
and includes honorary co-chairs Barbra
Streisand and Robert Redford, plus guests
Tony Kushner and John McEnroe.
11th Annual Leadership Awards Gala hosted
by NYC & Company Foundation
mari oTT marqui s
6: 309: 30 p. m.
Restaurant guide founders Tim and Nina
Zagat and the Broadway community will
be honored at this gala benefting the citys
nonproft cultural community.
THESOCIAL NETWORK
wHere To see and be seen this month, curated by in-the-know event site GuesT of a GuesT
NEW YORK CiTY BallET
PHOTO: Paul KOlNiK
ElizaBETH
TaYlOR
COllECTiON
PHOTO:
PaTRiCK
mCmullaN
NYO_MAG7_CALENDAR.indd 29 11/11/11 6:05:18 PM
calendar
30
NYO
decemBeR 2011
Wednesday, december 7
2011 Muse Awards
The hi lTon 11: 30 a. m.1: 30 p. m.
Claire Danes, Christine Baranski, and
Martha Stewart are among the honorees
at this annual New York Women in Film &
Television awards ceremony.
Tribeca Film Institute New Years Eve
advance screening
The Zi egfeld TheaTer
7 p. m.
Co-hosted by Robert De Niro, this advance
flm screening of Gary Marshalls ensemble
is followed by an exclusive dinner party at
the Hilton Hotel.
Thursday, december 8
K.I.D.S. 26th Anniversary Gala
583 park avenue 69 p. m.
Caroline Rhea emcees this event to beneft
children in need.
Fri day, december 9
Pulse of the City Gala
mandarin orienTal
6: 30-9: 30 p. m.
Dr. Mehmet C. Oz and Dr. Elizabeth G. Nabel
will share honors at the Cardiovascular
Research Foundations annual gala.
Z100's Jingle Ball
madi son square
garden 710 p. m.
This years concert features performances by
Lady Gaga, Kelly Clarkson, and Demi Lovato.
jessica biel,
katie couric, and
robert de niro
PHotos: Patrick
mcmullan
monday, december 12
The Sixth Annual Charity: Ball
69Th regi menT armory
7: 30 p. m.
This glamorous evening hosted by Jessica Biel
will help to bring clean water to those in need
around the world.
Tuesday, december 13
The Collection of Elizabeth Taylor Legendary
Jewels, Evening Sale
Chri sTi e' s 7pm
The frst of a four-day series of auctions of the
late Elizabeth Taylor's accessories, fashion,
and memorabilia, tonight's highlights include
a 16th-century "La Peregrina" pearl, ruby, and
diamond necklace by Cartier, valued between
two and three million dollars.
Wednesday, december 14
Insurance Industry Charitable Foundation
2011 Beneft Dinner
Waldorf asToria
6- 9 p. m.
Tonights program includes guest speaker
Katie Couric and presenters General Richard
B. Myers and NFL great Archie Manning.
Thursday, december 15
Urban Zen Rocks Concert Series Launch
urban Zen CenTer
711 p. m.
Songstress Mary J. Blige will perform
during this evenings concert, benefting the
Foundation for the Advancement of Women
Now.
Pete seeger
PHotos:
getty images
NYO_MAG7_CALENDAR.indd 30 11/11/11 6:05:48 PM
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deceMBeR 2011 | 33
vice NYO
A
s the weather grows colder, many
New Yorkers experience a compul-
sion to celebrate the fair apple.
They wonder over expensive,
locally grown Honeycrisps and Crispins at the
neighborhood farmers market, are lured by
the charms of hot cider at the cofee shop, and
even resort to leaving the city for a pick-your-
own apple adventure, desperate for a close
encounter with the rustic fruit in its natural,
non-cosmopolitan habitat.
Thankfully, there is now an easier way to
celebrate the fruit (and it involves alcohol!
And cured pork!). Tertulia, the new Spanish
eatery from Seamus Mullen, who won acclaim
for his tapas at Boqueria, has been one of the
most universally praised openings in recent
months. Its been lauded for Mr. Mullens
delicious, hearty fare and farm-chic dcor.
Unlike some of its lesser neighbors in the hit-
or-miss N.Y.U. dining zone, Tertulia doesnt
push cloying sangria and plates of barely aged
Manchego. Rather, its modeled after the cider
houses of Asturias, a rugged region in north-
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The
cideR House
Rules
Set aSide the Sangria, reSiSt the rioja,
avoid the aLBarino, and taste what
the SpaniSh are doing with fermented
appLe juice at tertulia.
by hailey eber
NYO_MAG7_VICE.indd 33 11/11/11 4:10:14 PM
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decemBeR2011
western Spain, and the areas pungent cider
is on tap behind the bar. Youll need a glass, or
three, to while away what is likely to be a long
wait for a table, perhaps while pretending not
to stare at celebs like Jay-Z and Beyonc and
Gwyneth and Chris, who visited the restau-
rant in September.
L
ong waits and celebrity sightings
aside, Tertulia stays true to its
Asturian inspiration with a truly
down-to-earth vibe. The house cider
is the Trabanco, a fat, humble brew poured
in a thin stream from a hulking wooden cask
behind the bar into a simple tumbler and
served not chilled but slightly cooler than
room temperature. Its the classic Asturian
cider and something that takes me back to
being in Spain, says Mr. Mullen. A perfect
balance of elegance and funk. The Trabanco
is equally transporting for Gil Avital, the
restaurants managing partner and beverage
director, who talks fondly of a research trip
he and Mr. Mullen took to Spain to absorb the
cider culture frsthand, even breaking out his
trusty iPhone for a slideshow. He notes local
traditions, like pouring a bit of cider onto the
ground to return it to Mother Earth and to
clean the side of your glass in the process for
(slightly) more sanitary sharing with amigos,
as is customary. But Mr. Avital cautions that
the Trabancos unique funk can be slightly
challenging for an American palette. Unlike
American ciders, which are usually made
from edible apples, Spanish cider is typically
made from crabapples and tastes drier and
less fruity as a result.
Those who fnd it tough to take on its own
can, and should, order some of Mr. Mullens
fare, much of which is especially suited to the
cider, like the Nuestras Patatas, the chefs
deceptively simple take on that old tapas
bar standby. The potatoes are cooked three
timesfrst blanched, then fried at a low temp,
then fried at a high temp just before serving
and profered up deliciously crispy and spicy,
drizzled with aioli. Its a perfectly balanced
combination with the Trabanco, says Mr.
Mullen. More potato artistry can be had in
the form of the Tosta Huevo Roto y Jamn
Ibrico, a toast topped with a crushed egg,
potato, and that glorious cured Spanish ham,
which is integral to much of the menu. Like
the patatas, its fairly rich, and the ciders acid-
ity nicely cuts through it. If youre [drinking
it] between bites, you want to eat more, says
Mr. Avital.
Also worth trying is the Poma urea ($12
glass/$46 bottle), the Champagne of the cider
oferings, according to Mr. Avital. Delicate
and sparkling, its served in a stemmed glass
and, like the classic French bubbles, is fer-
mented in the bottle. Its not altogether void of
the Trabancos lovable kick; its just a bit more
refned. Its perfect to sip on with some of Mr.
Mullens lighter fare, like Mejillones Bravos a
La Sidra, mussels studded with hunks of ba-
con and cooked in a bit of the Trabanco cider.
Looking around the bar at Tertulia, its
clear that the cider-drinkers are in the
minority, but that minority is growing. Most
of the 30-something patrons sip wine (also
available from the tap) or cocktails. But the
intrepid give the Trabanco a try, order bottle
after bottle of the Poma urea for the table at
dinner, or sample a local brew from the Finger
Lakes Eves Cidery, ofered as part of New
Yorks frst-ever Cider Week. Is cider going to
surpass wine or beer? Probably not, admits
Mr. Avital, who frst fell in love with the stuf
working at the late Savoy years ago. But when
theyre willing to try it, they love it.
Tertulia, 359 Avenue of the Americas
646.559.9909
The house cider is The
TRaBanco,which Mr.Mullen
callsapeRfecT Balance of
eleganceandfunk.
NYO_MAG7_VICE.indd 34 11/11/11 4:10:29 PM

Photos: Creel: Emily Sopha; Oremus: Ben Strothmann; Miranda: The Lindler Studio, LLC, 2011; Moore: Ari Marcopoulos; Cerveris: Gino Domenico; Kritzer: Matthew Murphy; Brooke: Linda Hansen; Thile and
Daves: Eric McNatt; Benanti: Theo & Juliet Photography; Callahan: Kirstie Shanley; Paige: Eva Mueller; Ozomatli: Christian Lantry; LaChanze: Peter Chin; Ann: Amit Israeli; tUnE-yArDs: Alex Vanhee.
Tickets start at $35 | AmericanSongbook.org | 212.721.6500
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Public support provided by the
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*Make it an unforgettable evening. Premium packagesincluding wine, a great meal at Porter House
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Wed., Jan. 11 at 8:30
LIN-MANUEL MIRANDA
Thu., Jan. 12 at 8:30
CHRIS THILE & MICHAEL DAVES
Fri., Jan. 13 at 8:30
J.D. SOUTHER
Sat., Jan. 14 at 8:30
WILLIAM FINN: SONGS OF
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Wed., Jan. 18 at 8:30
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LESLIE KRITZER SINGS JULE STYNE
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ELAINE PAIGE
Sat., Feb. 11 at 8:30*
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lincoln center.indd 1 11/10/11 8:54:07 PM
E
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1
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ART
WALLY FINDLAY
WA L L Y F I N D L A Y G A L L E R I E S
PA L M B E A C H N E W Y O R K B A R C E L O N A
124 EAST 57
TH
STREET, NEW YORK, NY 10022
T: ( 2 1 2 ) 4 2 1 5 3 9 0 F : ( 2 1 2 ) 8 3 8 2 4 6 0 WWW. WALLYF I NDLAY. COM
J ean- Franoi s Rauzi er
m i s e - e n - s c n e
p h o t o g r a p h i c e x h i b i t i o n
n o w o n v i e w i n n e w y o r k
f i n d u s o n f a c e b o o k
OI ES BLANCHE C- Type Pr i nt 59 x 98 i n. Edi t i on 1 of 8
Wally FIndley.indd 1 11/10/11 8:50:56 PM
HOARDING NYO
37 December 2011
S
he was a product of the whole
Hollywood star system, where
these actresses were larger than
life, says Louis Webre of Doyle
auction house. He isnt speaking about Lind-
say Lohan, ScarJo, or any of the other starlets
who frequent todays tabloids, but rather one
of Hollywoods most original divas, the one
and only Joan Crawford.
While most Hollywood history bufs are
afutter over the upcoming sale of Elizabeth
Taylors jewels, over 70 lots belonging to Ms.
Crawford have quietly crept up to the auction
block to be sold in early December. From
personal letters and contracts to jewelry,
furs, and awards, the auction boasts items
that ofer a view through the keyhole into Ms.
Crawfords tumultuous career.
After momentarily draping myself in one of
Ms. Crawfords many furs (this one was fox), I
began to work through the amassed memora-
bilia. The yellowed edges of letters from Ms.
Crawfords personal correspondence spoke
to a certain glamour thats been lost in our
iPad-centric world. Letters to the actress from
Katharine Hepburn, Laurence Olivier, and
Lord Mountbatten had been carefully fled
and stored away in folders, awaiting their bids.
One was a handwritten note from actor
Cesar Romero, famed for his role as the Joker
on the original Batman television series. You
asked me about the plants and what I fed
them to make them grow, he scribbled to Ms.
Crawford. By now you probably guessed I pee
on them, and so help me it works, the missive
reads.
Born Lucille LeSueur (literally Lucille
the sweat, in French), Ms. Crawfords ofcial
birth date is unknown. A duplicate of the ac-
tresss birth certifcate, which claims she was
born in 1908, will be among the lots auctioned
this December, although its authenticity is
more than suspect. They didnt invent birth
certifcates until I think 1908, explains
Charlotte Taylor, Doyles art director. All of
the actors of that day, all of a sudden everyone
was born in 1908. They were trying to prove
they were younger, she explains.
Working her way from fapper to full-
fedged Hollywood star, the hardscrabble,
cheek-bone-endowed Ms. Crawford was a key
fgure in Hollywoods Golden Era. Bursting
onto the big screen in the 1920s, Ms. Crawford
signed with mega-studio Metro Goldwyn
Mayer. By the end of the 1930s, however, it
seemed her star had faded. In 1943, MGM un-
ceremoniously dropped Ms. Crawford, buying
her out of a contract for $100,000.
It was only after being cut from MGM
that the actress staged a forceful comeback,
starring in Mildred Pierce for Warner Bros.
in 1945 and earning an Oscar for best actress.
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Dear
Joan
This monTh, a loT of letters and furs
belonging To The fiery acTress
Joan Crawford go on The block aT Doyle.
elise knuTsen explores The ephemera.
tHe GOlDeN GlObe cecIl b. DemIlle AwARD
pReseNteD tO mIss jOAN cRAwfORD
fOR OutstANDING cONtRIbutIONs
tO tHe eNteRtAINmeNt INDustRy IN 1969.
estImAte: $3,000-$5,000.
NYO_MAG7_HOARDING.indd 37 11/11/11 4:07:46 PM
Capo.indd 1 11/10/11 8:42:13 PM
HOARDING NYO
39 December2011
This winter, the document fnalizing Ms.
Crawfords termination from MGM will go
under the gavel as well. Thats a pivotal piece
of paper, Mr. Webre explains excitedly. Had
she been still at MGM perhaps she wouldnt
have done Mildred Pierce, he adds.
In 1969, John Wayne presented Ms.
Crawford with the Golden Globe for lifetime
achievement, another jewel in her Hollywood
crown. The trophy, topped with a Grecian
fgure whose hands are outstretched in vic-
tory, is expected to fetch between $3,000 and
$5,000 at auction this December.
A contract for Ms. Crawfords appearance
on the Lucille Ball show proves particularly
intriguing. Signing the document, Ms. Craw-
ford had underlined a clause stating that she
would have access to a hairdresser. Although
she was evidently well coifed for her taping,
the show didnt go terribly well, according to
Edward Ripley-Duggan, Doyles resident auto-
graphs expert. I suspect there was something
of a clash of personalities, but Lucille Ball
accused her of being drunk on set, Mr. Ripley-
Duggan explains.
Frequently clashing with her co-stars and
refusing to be outshined, Ms. Crawford was
one of the original Hollywood prima donnas.
Starring in Whatever Happened to Baby Jane?
across from her arch nemesis Bette Davis,
she fought bitterly against her rival for equal
footing. When Ms. Davis fell ill, it seems that
Ms. Crawford attempted to secure time of
for herself as well. A tersely worded note from
the flms lawyers, however, delineated her
contractual obligations in no uncertain terms.
We have been advised by Miss Davis physi-
cian that she will be able to work on Monday
September 10, 1962, at which time your ser-
vices will also be required. Scrawled across
the top in Ms. Crawfords hand, the words
Hold for me are emphatically underlined.
Marrying the CEO of Pepsi, Alfred Steele,
Ms. Crawford soon added the role of business-
woman to her rsum. Traveling with her
husband (all the while wearing the many furs
gifted to her), Ms. Crawford was an ambas-
sador for the brand and, after Steeles death,
became the frst woman to serve on the com-
panys board of directors. A series of original
photographs showing Ms. Crawford touring
a Pepsi manufacturing plant indicate that
she pursued her second career with the same
drive and determination that propelled her
to stardom. The ruby-encrusted Pepsi bottle
broach her husband gave her only sweetened
the deal.
While perhaps not groundbreaking in
the scheme of history, these small personal
efects, fragments of contracts, and anecdotal
annotations help piece together the character
of one of flms frst golden girls. She was very
driven, Mr. Ripley-Duggan explains. That is
one of the things that comes out of this stack
of papers and correspondence and everything
else She had powerful will to succeed and
also a will that things be done on her terms. I
think that was very much part and parcel of
her character, he says tenderly.
"LuciLLe baLL accuseDher
of being drunkon set,"
mr.ripLey Dugganexplains.
sIlveR fOx RectANGulAR
stOle. estImAte:$600-$900.
NYO_MAG7_HOARDING.indd 39 11/11/11 4:08:05 PM
145 EAST 57T H ST REET, 3RD FLOOR, NEW YORK, NEW YORK 10022
TEL 212.223.1059 FAX 212.223.1937 info@throckmorton-nyc.com www.throckmorton-nyc.com
T HR OC K MOR T ON F I NE AR T
M A R I O A L G A Z E
F O R T Y Y E A R S
November 10th - January 7th, 2012
Book available: MARIO ALGAZE, PORTFOLIO: $125.00
Image: Mario Algaze, Encuentro, Cuzco, Per, Gelatin silver print, 2002
throckmorton.indd 1 11/10/11 8:52:26 PM
BOOKS
41
NYO
DECEMBER
DIORCOUTURE

What does the name Dior conjure? Is it a
black and white image of a Parisian blue blood
striding through the Tuileries in a sharply
tailored suit? Or is your notion of Dior a more
recent iterationthe decadent confections
designed by pirate-turned-pariah John Gal-
liano? No matter which Dior occupies your
fashion reveries, or what its future holds, any
clotheshorse is sure to be delighted by the
nostalgic work Dior Couture (Rizzoli, New
York, $115).
Lavishly shot photographs by Patrick
Demarchelier ll the decorative books pages,
representing an inspired selection of styles
from the fashion houses storied history. From
simple sheath dresses cut to perfection to
outrageous outts with, as editor Ingrid Sis-
chy puts it, enough scaolding inside them to
stand up on their own, its all achingly French
A WINTERS
Tome
SARACARDACESCHEATSHEET
ONTHEBOOKSOFTHEMOMENT
and reassuringly rareed. (An enormous full-
body look from 2001 piled high with fur, pom-
poms, gingham, zippers, beads, and more
most assuredly falls into the latter category.)
And then there are the fashion houses iconic
jackets, with those impossibly nipped-in
waists, topping everything from midcentury
midi skirts to voluptuously draped ball gowns.
The book is peppered with gossipy nuggets
collected in true Sischy style: Lynn Wyatt,
the one-of-a-kind fashion hall of famer from
Texas, talks shop; Victoire de Castellane,
Christian Diors original muse, bemoans the
computer age; and the projects stylist, former
Vogue Paris editor Carine Roitfeld, shares a
detail that will make any woman wistful for
the Dior of yesterday: At French Vogue, she
says, when her team shot models in Dior, they
had to pad the hips because otherwise the
girls dont ll the clothes.
THEMAPANDTHETERRITORY

Michel Houellebecq is dead. Or, rather,
the character Michel Houellebecq, in Michel
Houellebecqs book The Map and the
Territory (Kno Doubleday Publishing Group,
$16), is dead. In a knowing nod to his (many,
it must be said) detractors, Mr. Houellebecq
kills o his own character near the end of his
hotly anticipated new novel, which received
Frances prestigious Prix Goncourt earlier
this year. After his characters death, Mr.
Houellebecq goes so far as to share that hes
been buried at Montmartre, where hun-
dreds of fans visit his grave and declared
themselves shocked or at least profoundly
saddened [but] honor the memory of an im-
mense artist who will always be present in our
memories.
Its a narrative move the author certainly
knew would both rankle and tickle. One of the
most controversial writers in recent French
history, Mr. Houellebecq is as endishly
revered in certain quarters (see Prix Gon-
court, above) as he is execrated in others.
Described variously over the course of his
career as a racist, misogynist, peddler of smut,
and worse, Mr. Houellebecqs recent works
have actually found him moving away from
his misanthropic roots. Which brings us to the
relatively humanistic The Map and the Terri-
tory. The book is a moving bildungsroman and
a meditation on fame rolled into one, though
it remains, at its heart, a farce. The novels
main character, an artist named Jed Martin,
unwittingly nds fame and its accompanying
millions via pop cultural projects for which
he has no real passion. (What is a painting,
actually, he asks Houellebecq, after enlisting
his help on an exhibition, but a particularly
expensive piece of furniture?) But Jeds
surfeit of perspective is eventually sad, not
self-preserving, when lack of nerve leads to
loss of lovejust as, on an opposite arc, the
acerbic, unlikable Houellebecq nally nds a
modicum of happiness when he adopts a dog
and retires to the country.
What all this means for the famously
cantankerous Mr. Houellebecq remains to
be seen. (He did confess upon receiving the
Goncourt, Cest une sensation bizarre mais
je suis profondment heureux, meaning It
is a strange feeling, but it makes me deeply
happy.) And what of those very public ac-
cusations last year that the author plagiarized
passages of The Map and the Territory from
Wikipedia? He cleverlyor obnoxiously,
depending on your readthanks the crowd-
sourced encyclopedia in the credits.
NYO_MAG7_books.indd 41 11/11/11 4:48:04 PM

Untitled-8 1 11/10/11 8:27:09 PM
BOOKS
43
NYO
DECEMBER
THETENDERHOUR
OFTWILIGHT
If Richard Seaver were alive today, hed
most certainly throw himself one hell of a
book party. D.H. Lawrence, Jack Kerouac,
Henry Miller, William S. Burroughs, the
Marquis de Sade the controversy-courting
editor, at Grove, Viking, and nally his own
publishing house Arcade, brought so many
iconic authors into the American public eye
that its di cult to overstate his inuence on
stateside literature. But the true marvel of
his posthumous memoir, The Tender Hour of
Twilight: Paris in the 50s, New York in the 60s:
A Memoir of Publishings Golden Age (Farrar,
Straus and Giroux, $14), isnt in the countless
juicy anecdotesthough anyone who could
casually compare the personalities of Samuel
Beckett and Jean Genet clearly would have
stories to tell; its in the thoughtful, soft-lit
reections on and infectious delight he took in
the world around him, which goes a long way
toward explaining the extraordinary life he
lived.
Edited and presented by Mr. Seavers wife
of 55 years, Jeanette, the book begins during
the romantic years Mr. Seaver spent in Paris
completing a post-grad dissertation on James
Joyce at the Sorbonne. Thanks to an a liation
with the literary quarterly Merlin, he quickly
found himself editing the likes of Genet and
the wall-eyed Jean-Paul Sartre, as well as
a then-unknown writer who, it emerges, be-
came the great literary love of his life: Beckett.
And this is all before Mr. Seaver moved to New
York to work at Grove Press and went on to
publish just about every author to inspire a
book-burning from that moment on.
Time is not kind to the harried mind,
Mr. Seaver wrote in his introduction, lling
it each passing day with the detritus of the
moment, like silt at a rivers mouth slowly
covering the earlier levels and slyly recon-
stituting the terrain. Its a testament to
Mr. Seavers modesty that he deemed such a
caveat necessary: The tales herein feel like
treasures expressly manufactured to delight
later generations of lit fans.
CARSTENHLLEREXPERIENCE

Carsten Hller may have only recently
taken Gotham by storm, but as any regular
on the Basel-Frieze-Performa circuit could
attest, hes long been one of the most active
(and critically adored) presences on the
international art scene. In conjunction with
the artists perspective-challenging block-
buster exhibition at the New Museumto
enter which attendees tellingly sign not one,
but two liability waiversa group of art-world
heavies weigh in on the artists oeuvre in
the crisp, concise Carsten Hller: Experience
(Skira Rizzoli, $60). New Museum curator
Massimiliano Gioni details the attacks of
the heebie-jeebies and moments of panic
Mr. Hllers giant slides and ying machines
evoke; Moderna Museet director Daniel
Birnbaum applies a Freudian-Derridean
framework to the concept of delay in the
artists work; and scholar Dorothe Brill
explores the intersection of knowledge and
belief Mr. Hller plays with in his fascinating
living tableaux. Elsewhere, critical thinkers
indulge in playful digressionas when a group
of scholars and curators contemplate the phe-
nomenon known as Valeria (a nonsensical
battle cry that took over European hotspots
in the 90s), concluding that its genesis in Italy
can be explained only by Italians tendency to-
ward ironic conformity and to the widespread
availability of cheap white wine.
THINKINGFASTANDSLOW

There are pop psychologists like Malcolm
Gladwell (The Tipping Point) and Steven
D. Levitt (Freakonomics), and then theres
the granddaddy of them all: Nobel Prize in
Economics-winner Daniel Kahneman. Mr.
Kahnemans fascinating study of judgment
and decision-making, Thinking, Fast and Slow
(Farrar, Straus and Giroux, $15), challenges
the once-popular belief that humans deviate
from rationality only when their emotions get
in the wayposing instead the notion that we
think either fast (instinctively) or slow (logi-
cally) depending on which system our brain
deems most e cient. It may seem like a simple
idea, but its implications are vast. By intro-
ducing a language for thinking and talking
about the mind, as Mr. Kahneman puts it, he
creates a structure that can aid in everything
from risk assessment in business strategy
to assessing why hot streaks in baseball and
elsewhere are the stu of fantasy. Thinking,
Fast and Slow is one of those seminal books
that will pop into your mind every time a
tough decision places itself in your path; at
the very least, after reading it you will no
longer feel guilty about silencing an annoying
backseat driver when it comes time to make a
di cult turn.
THEMAP'SMAINCHARACTER
ANARTISTNAMEDJEDMARTINUNWITTINGLY
FINDSFAMEANDITSACCOMPANYING
MILLIONSVIAPOPCULTURALPROJECTSFOR
WHICHHEHASNOREALPASSION
NYO_MAG7_books.indd 43 11/11/11 4:49:00 PM
hedonism
44
NYO
decemBeR 2011
hedonism
THE princess grace
awards gala
In what was surely one of the glamorous events of the season (and among
the most regal), the Princess Grace Awards gala gave New York a fleeting
brush with Old World royalty. Newlyweds Prince Albert II and Princess
Charlene of Monaco descended upon the city for the charity event to
support the legacy of Princess Grace and her dedication to the arts. After
guests made their way past the blinding flashbulbs on the red carpet,
they were greeted inside by a cadre of waiters with bellinis at the ready.
The primary honoree of the evening, Dame Julie Andrews, schmoozed in
a cordoned-off VIP area with the royals and this years crop of bright-eyed
Princess Grace Award recipients, while model Petra Nemcova, Olivia
Palermo, and artist Jeff Koons sipped cocktails and circulated through the
silent auction. Guests were called to take their seats, and afterward Rufus
and Martha Wainwright serenaded guests with Something Good, the
classic tune from The Sound of Music. After dinner had been served, the
audience listened to a heartwarming introduction from Anne Hathaway
before a film reel of highlights from Dame Julies career was shown. Dame
Julie then took the stage, graciously accepting her award as the star-struck
audience hung on her every word.
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Princess charlene and
Prince albert ii of monaco
Petra nemcova
olivia
Palermo
julie
andrews
anne hathaway
NYO_MAG7_PARTY.indd 44 11/11/11 5:40:27 PM
hedonism
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NYO
aid for aids
gala
An impressive group turned out for the Aid for AIDS gala. With
guests ranging from Alejandro Santo Domingo to Marc Jacobs,
the event brought together charitable types from around the globe.
Robert Duffy, the president of Marc Jacobs, and his husband,
Alex Cespedes, received an award for their dedication to the
organization. Guests enjoyed the bounty of appetizers: Feasting on
everything from crab cakes to caviar, an entire sushi bar, dim sum,
cheese, and hummus, the crowd was not wanting for sustenance.
With glasses of wine in hand, guests made their way through the
gallery where art for the silent auction was prominently displayed.
A sit-down dinner soon followed, after which guests hit the dance
floor to flaunt their salsa and samba moves.
Julie Henderson
Marc Jacobs
Graciela dauHaJre
Winona ryder
and robert duffy
daniela WonG
Robert Furber, The Flower-Garden Displayed (detail), 12 hand-colored engraved plates, 1732. Estimate $5,000 to $7,500.
at auction
Maps & Atlases, Natural History &
Historical Prints, Ephemera
December 8
Specialist: Gary Garland ggarland@swanngalleries.com
Visit our website for catalogues, previews and auction times
104 East 25th Street, NY, NY 10010 tel 212 254 4710
swanngalleries.com
Swann.indd 1 11/10/11 8:51:43 PM
hedonism
47
NYO
December 2011
fri ends of
blenheim palace
On a particularly dreary fall evening, appropriately reminiscent of
Londons perennial dampness, the great and the gray gathered for a
small dinner at Sothebys to raise money for Blenheim Palace. Despite
the weather, New Yorks philanthropic gang soon filled the room.
Alexandra Lebenthal, Jeff and Liz Peek, Barbara Bancroft, Jonathan
and Somers Farkas, Jamee Gregory, Cece Cord, and Prince Dimitri
of Yugoslavia sipped glasses of white wine as they greeted one
another in the gallery. The guests of honor, the Duke and Duchess
of Marlborough, greeted their friends genially near the entrance. The
Dukes particularly gruff guffaw drew affectionate (and occasionally
alarmed) gazes from around the room as he laughed with his American
acquaintances. Everybodys so kind, the Duke drawled with his well-
bred British accent. Its a lovely party. Everyone seems to be enjoying
themselves. Thats the important thing.
December 2011 | PB
Jeff and
Liz Peek
WiLbur ross, HiLary Geary ross,
LiLy sPencer-cHurcHiLL (ducHess of MarLborouGH)
and JoHn sPencer-cHurcHiLL (duke of MarLborouGH)
JaMee GreGory
and cece cord
barbara bancroft
and MarGo LanGenberG
WALLY FINDLAY GALLERIES
IS HONORED TO SUPPORT THE
58th Annual
Winter
Antiques
Show
JANUARY 20
TH
- 29
TH
2012
AND THE
WINTER ANTIQUES SHOW EDUCATION FUND
BENEFITING
EAST SIDE HOUSE SETTLEMENT
CONGRATULATIONS TO THE
2012 BENEFIT CHAIRPEOPLE AND
THEIR DISTINGUISHED COMMITTEES
ART
WALLY FINDLAY
E
S
T
.

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FINDLAY EDUCATION.indd 1 11/10/11 8:34:10 PM
hedonism
49
NYO
December 2011
elizabeth
taylor
jewel
previ ew
In the wake of Elizabeth Taylors death,
much of the world was asking one weighty
question: What will become of her storied
jewelry collection? Claimed by company
officials to be the most important jewelry
collection ever to be sold by Christies,
the embarrassment of riches will go
under the gavel this December. Olivia
Chantecaille, Marina Rust, Jamie Tisch,
and McDowell Winn all appeared at
an exclusive luncheon to preview the
collection earlier this month. After a
lunch of truffle risotto, the ladies sipped
Champagne while appraising the massive
jewels. Diamonds and Champagnecan
you imagine a better combination on a
chilly fall afternoon?
McDowell winn
anD Jennifer Hall
olivia cHantecaille,
raHul KaDaKia,
anD Gillian Miniter
JaMie tiscH, Marina rust,
anD sanDy GolinKin
philanthropy
50
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when lauren bush marri ed davi d lauren this summer,
i t marked the union of two powerful clans. but lbl
isn t letti ng i t go to her head.
this month, she s back at work,
honing the art of giving back.

AmericAN
BeAutY
story by daisy prince
photography by nikola tamindzic
NYO_MAG7_COVERSTORY.indd 50 11/11/11 1:30:24 PM
philanthropy
51
NYO
December 2011
when lauren bush marri ed davi d lauren this summer,
i t marked the union of two powerful clans. but lbl
isn t letti ng i t go to her head.
this month, she s back at work,
honing the art of giving back.

Jaqueline Dress, ralph lauren Blue
laBel: $398, select ralph lauren stores,
www.ralphlauren.com.
philanthropy
52
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decemBeR 2011
My mother thought
modeling would
give me confdence
and some experience
outside of the Texas
bubble; now I only
model for FEED.

Beaded ellison dress, ralph lauren
ColleCtion: $15,000, seleCt ralph
lauren stores,www. ralphlauren
.Com; Judith leiBer Feed ClutCh,
$495, www. FeedproJeCts.Com.
opposite: lauren pierCe Blouse,
lauren s own. palazzo pant in
Canary: $275, Cynthia rowley.
Feed proJeCts Beaded Bangles:
www. FeedproJeCts.Com; Christian
louBoutin peep-toe pumps.
philanthropy
53
NYO
December 2011
I
f Ralph Lauren had taken pen to draft-
ing paper and designed the perfect
wife for his youngest son, David, he
could not have sketched anyone more
on message than Lauren Bush.
When news broke of the couples engage-
ment in 2010, tabloid hacks smirked over the
possibility that she might be called Lauren
Lauren. Lauren Bush Lauren, the name she
has chosen to use instead, seems to itch for a
monogram. It speaks to the synergy between
Ralph Laurens fashion house, which profers
a vision of refned American luxury, and the
Bush family, who, with their roots in New
England and Texas, are their very own brand
of toothy Americana personifed.
You can just about see the perfectly weath-
ered fag rippling in the distance.
The granddaughter of the 41st president of
United States and the niece of the 43rd, Mrs.
Lauren, is, in the fesh, the stuf of a Bruce
Weber pictorial. As she arrives at her Meat-
packing District ofces to be photographed for
NYO Magazines December issue, her thick,
wheat-color hair frames a makeup-free face.
Polite without a hint of Southern artifce, Mrs.
Lauren takes the four-hour shoot in stride,
clearly glad that its at the FEED Projects
loftlike ofces, where she can highlight her
philanthropic work rather than her pedigree.
As the shoot proceeds, Mrs. Lauren, 27,
seems utterly unselfconscious about her looks
and yet highly conscious of the message the
pictures will telegraph. As she tries on several
inky-black Ralph Lauren evening gowns, she
approaches the task with intense profes-
sionalism rather than girlish glee. She asks
to see exactly how the images will be cropped
to incorporate the FEED logo on a clutch and
selects clothes from labels that have support-
ed her charity, like Cynthia Rowley. Without
saying so, Mrs. Lauren is obviously keen to
distance herself from any notion of privileged,
society silliness and to stress the importance
of her day job.
Her mother, Sharon Bush, an elfn fgure
in a tight pink sweater, black jeans, and heels,
hovers nearby, asking about the dresses
and making sure that her accommodating
daughter isnt sufering too much as the result
of a seasonal cold.
Even though she has the face and certainly
the lanky fgure for it, Mrs. Lauren is not
often to be found in ball gowns; these days
she says shes been too busy expanding her
charitable company, which designs and sells
handbags, clothing, and other products to
beneft child hunger-prevention programs
worldwide. FEED was inspired by a trip Mrs.
Lauren took to Guatemala with the UNs
My mother thought
modeling would
give me confdence
and some experience
outside of the Texas
bubble; now I only
model for FEED.

philanthropy
54
NYO
decemBeR 2011
Despite all the bowing and scraping around
her, Mrs. Lauren seems to reject the air-
kissing, moneyed Manhattan scene. She is
clearly not averse to putting on a dress if the
occasion demands it, but she really seems
happier in her own eco-friendly line, Lauren
Pierce. For our talk, shes slipped into ballet
fats and, from her latest collection, a pretty
gray blouse and tulip-shape skirt thats made
from sustainable wool. She looks gamine and
French rather than crunchy and collegiate in
the ensemble.
Despite growing up in Houston, her voice
bears no trace of a Texas accent. Her summers
were spent at the Bush family compound in
Kennebunkport, Maine, where she would run
around and play her favorite sport, tennis,
with her 14 Bush cousins. Her grandparents
presided over the family circus. Mrs. Lauren
describes her grandfather as gentle and
strong and her grandmother, Barbara, who
she says is more spontaneous and forceful,
as the head of the family.
Mrs. Lauren frst came into the public eye
as a debutante at the Crillon Ball in Paris in
2000a French paper heralded the arrival of
Une Texane Paris. She wore a vintage Dior
dress and a Mikimoto pearl tiara. Escorting
her to the ball was Louis de Bourbonthe
man who would have been king of France had
there been no French Revolution. Floating
around a fancy hotel with would-be royalty
may seem incongruous with veggie-loving
humanitarianism, but Mrs. Lauren is quick to
laugh of her haute couture moment. I was 16
and it was kind of a random life experience,
she says. With her knack for making a sows
ear into a silk purse or, in this case, a silk purse
into meals for hungry children, proceeds from
this years Crillon Ball are slated to beneft
FEED.
Her modeling career seems to have evolved
into a convenient conduit for publicity for
FEED. Mrs. Lauren began modeling in high
school after a family friend suggested it to
her mother. I was a shy child and I think my
mother thought it would give me confdence
and some experience outside of the Texas
bubble. I never missed school for it and it was
always clear that I was going to quit modeling
after school and do a job I really liked. But I
love fashion and had the opportunity to intern
with Zac Posen and worked with some great
photographers. Now, I only model for FEED,
she says emphatically.
World Food Program (WFP) in the summer of
2004, when she was still an undergraduate in
college. The idea behind FEED was to create
a consumer product thats afordable so that
young people can purchase one for themselves
and for their friends and know exactly where
their money is going. While her company is
technically for proft, the burlap and cotton
bags are sold wholesale to stores for $45, of
which $20 is given to charity. She formed her
company, FEED Projects LLC, in 2007 and
since then has developed other accessories
and formed canny strategic partnerships with
fashion-forward corporations like Clarins,
Whole Foods, and Cond Nast. To date, the
organization has donated over $6 million and
60 million meals to the WFPs school feeding
program.
A
fter the shoot adjourns, we walk
to the nearby Standard Hotel
for a peppermint tea and some
pasta, where no fewer than
fve people stop by our table to
pay their respects to Mrs. Lauren. As the ffth
person approaches, Mrs. Lauren looks embar-
rassed by the attention. I guess I come here a
lot, she said, twirling a large bite of spaghetti
onto her fork.
inset: on December 8, FeeD s JuDith leiber clutch, $495, will go on sale, proviDing 1,000 school meals
to hungry chilDren. photo courtesy oF FeeD proJects.
philanthropy
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December 2011
B
ut Mrs. Lauren is happy to have
put her modeling days behind
her, and says that my personal-
ity is such that if I never took
another picture, Id be happy.
For college, she headed to Princeton
because I knew I wanted to try another area
of the country and Princeton was nice enough
to let me in. While attending college she
joined the exclusive eating club Ivy (Gosh,
that sounds very uppity, doesnt it? But it was
nice to feel a part of a community), majored
in anthropology, minored in photography and
wrote a 150-page thesis on the plight of impov-
erished women in developing countries.
She was still an undergraduate at Princeton
when she met her future husband, David,
while waiting for a cab on the street outside
the Met Ball. They dated for over seven years
and got married on Labor Day in front of 200
guests at the Laurens ranch in Colorado. They
honeymooned at the luxe San Pietro Hotel on
the Amalf Coast.
Though her husband is 39, the age difer-
ence doesnt seem to be a consideration. She
laughs of suggestions that he might be the
instructor in the relationship. That sounds
kind of creepy, she says. Hes really youthful
and I guess Im a little more mature for my age,
so it all evens out. When I suggest that shes
a little on the young side to get married, she
says, It depends on what part of the country.
In Texas Im an old maid, but Im the frst of
my New York friends to go.
As newlyweds, the Laurens do the same
things that most busy New Yorkers do on
the weekendssleep in, eat brunch with her
cousin Barbara at Westville or Morandi, and
go for the occasional yoga class or workout. I
love to sleep in and cook Im a vegetarian so
I make a lot of vegetables and I love quinoa,
kale, and lots of tofu. How about David? Mrs.
Lauren gives a little smile. Hes vegetarian
when hes with me, part-time. Marriage, she
says, hasnt changed much about their lives.
Not really. We havent moved nothing too
life-changing in that sense. Its been less than
two months. There is a diference, just the
titles, wife, husband. But there is nothing that
you can put your fnger on. Its just been busy.
Mrs. Lauren has, in fact, been so busy
that she hasnt gotten plans for the holidays
sorted out just yet. While she didnt convert
to Judaism for her husband, she says we
respect Hanukah and we have a menorah. As
for her own holiday traditions, Mrs. Lauren
reminisces about Christmases spent as a child
at the White House. They decorated so im-
maculately. I remember that they used to have
a giant gingerbread house which was the size
of this banquette, she says, stretching her
thin arms wide. One of the White House ush-
David is really youthful and
I guess Im a little more mature
for my age, so it all evens out.
In Texas Id be an old maid,
but Im the frst of my New York
friends to get married, says
Mrs. Lauren.
philanthropy
56
NYO
decemBeR 2011
ers used to strategically hide cookies behind it
for us because he didnt want us picking of the
cookies on the bottom, which Im sure would
have toppled the whole thing.
Before Mrs. Lauren can concentrate on
decorating, shes got to think about her fourth
annual FEED-Raiser, which will be held on
December 14 at Urban Zen. Its really fun.
There will be music and drinks and shopping.
We sell FEED Projects [items] but we also in-
vite other vendors who have some kind of give
back element to the products they make. Al-
though there will be a VIP area, Mrs. Lauren
assures me it is there only as a mechanism to
raise more cash and not as a celebrity holding
pen. Anyone can buy a ticket and [exclusivity]
is completely anti what we do. On December
1, she also launches the 12 days, 12 ways
campaign on her website, FeedProjects.com.
Inspired by the idea of an advent calendar,
each day there will be a new reveal on the
website of a diferent FEED product you can
buy from partners like Judith Leiber, Clarins,
and Links of London.
As our talk draws to a close, Im unexpect-
edly disarmed. Mrs. Lauren has that rare
quality present in only the fnest hostesses,
politicians, and concubines of leaving you
with the impression that she is an open book.
Only later, when listening to the recording
of our conversation, do I realize that shes
revealed very little, and thats just as she
prefers it.
As A pArt of its pArtnership with feeD, ClArins

hAs pleDgeD to feeD one million ChilDren
by the enD of 2012. ClArins heiress ClAire
Courtin-ClArins Also plAns to Design bAgs
for feeD in 2012.
hAir & mAkeup CreDits:
Mrs. Lauren s hair by ashLey Javier for Leonor
gray; Makeup by Jean fayard for CLarins.
foundation: hydra QuenCh seruM; skin iLLu-
sions foundation in beige 107; instant Light
CoMpLexion perfeCtor in ChaMpagne shiMMer;
instant Light brush-on perfeCtor in MediuM
beige 02. eyes: eye Contour geL; instant Light
perfeCting base 01; eye Quartet MineraL
paLette in nudes; instant definition MasCara
in intense bLaCk. brows: eyebrow penCiL in
Light brown; pro paLette eyebrow kit. Cheeks:
bLush prodige in soft peaCh. Lips: Lip penCiL in
nude; rouge prodige LipstiCk in nude; instant
Light Lip perfeCtor in apriCot shiMMer. aLL
produCts Courtesy of CLarins.
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ASO.indd 1 11/10/11 8:53:08 PM
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to
the ends
of the
earth
NYO_MAG7_SPORT.indd 58 11/11/11 2:20:14 PM
SPORT
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NYO
December 2011
Y
ou cant actually watch
our event, even if youre a
journalist or a photogra-
pher, says Knut Frostad,
the Norwegian yachts-
man and CEO of the Volvo Ocean Race, which
set of from Alicante, Spain, on November 5.
Pity, as it means youll be missing some of the
most hair-raising man-against-the-sea action
the sports world has to ofer.
As legend has it, the idea for the Volvo
Ocean Race was conceived in 1971 over a
couple of beers in a smoky English pub by
Colonel Bill Whitbread of the famed brewing
family and Admiral Otto Steiner of the Royal
Naval Sailing Association.
The two British sailing afcionados imag-
ined a grand, around-the-world sailing regatta
in which vessels crewed by teams of daring
yachtsmen would follow the old square-
rigger trading routes in triennial crusades
to circumnavigate the globe. Almost four
decades after the inaugural race in 1973, it has
maintained a perch alongside the Americas
Cup as one of the premier events in competi-
tive sailing.
Since assuming his position as CEO of
the race, Mr. Frostad has been attempting,
through a handful of new rules, technologies,
and course tweaks, to reduce costs, increase
viewership, and make participation a more
viable investment for sponsors in the current,
belt-tightening economic climate. His aim?
With Volvo having already associated itself
with the world-class sporting event, to lure
other deep-pocketed sponsors to do the same.
Throughout the races storied history, the
essential elements have remained the same.
Every three years, crewmembers brave the
extreme conditions of a perilous eight-month
adventure at sea as they vie for the glory that a
frst-place fnish brings. At the same time, the
race has moved to keep up with the times.
Originally dubbed the Whitbread Round
the World Race, the regatta now bears the
name of its corporate owner, Volvo, which
purchased the event in 2001. Whereas crews
were once made up of unpaid, adventure-
seeking private citizens, they are now
carefully stocked with elite professional
athletes. The boats themselves have evolved
in radical fashion. Sailing enthusiasts of the
1970s could scarcely have imagined the sexy,
streamlined, 70-foot, carbon-fber yachts
racing today and the 40-knot speed at which
they can cut through the water. Perhaps the
most interesting changes, though, have come
in recent years at the hands of Mr. Frostad and
his team.
In spite of its briny backstory, today the
Volvo Ocean Race is a decidedly commercial
enterprise. Teams depend on sponsor-
ship funds for salaries, equipment, and the
extensive research and development that go
into designing these hugely expensive racing
machines. In sailing, sponsorships were tra-
ditionally established in a haphazard manner,
when business executives who happened to be
sailing enthusiasts would choose to sponsor
a boat in their favorite race. The image that
propelled corporate participation was under-
standably appealing: a racing yacht heeling
over hard, its mast so close to the water that
possible disaster seems to loom just inches
away; and there, on the side of the billboard-
broad, gleaming hull, is the companys bold,
emblazoned logo.
T
odays sponsors require assur-
ance that they will see returns
on their investments. As Dave
Fuller, a sports marketing
consultant and editor of
YachtRacing.biz, explains, It used to be that
a CEO who fancied sailing gave a nod and
wink, wrote a big check, and sat back and said,
Yup, thats my companys name of the side
of that boat. The global fnancial crisis has
changed that paradigm, and now CEOs and
chairmen need to justify spending tens of mil-
lions of dollars on a boat race, which means
theyve got to make it work from a marketing
point of view.
To that end, the Volvo Ocean Race began
working with the Boston Consulting Group as
a strategic partner in 2008. We picked apart
the whole event and benchmarked it to all
other sports properties to see what could be
learned, where we can go, and how far we can
go, says Mr. Frostad.
The frst step was to increase the exposure
of the event. As it takes place thousands of
miles ofshore, the race is inherently un-
watchable. To solve this problem, Mr. Frostad
and his team have installed high-defnition
cameras on each vessel that will capture the
action and transmit it in real time back to
a media center via connections furnished
by Immarsat, a satellite communications
provider. Each boat will also host a designated
media crew member tasked with capturing
footage, blogging, and conducting interviews
with the crew, but who will not be allowed to
participate in the actual sailing. This content
will then be made available on VolvoOcean
Race.com and selected television networks.
As a journalist, a photographer, or fan, you
can watch the start [of the race], but then the
boats disappear on the horizon, only to appear
again 20 days later on a diferent continent.
So we took the position a few years ago that
we needed to focus heavily on technology that
can help bring the story from the boatinside
and outside the cabinto shore ... Its very
much our challenge, explains Mr. Frostad.
He understands that this is a competition
that occupies a certain niche within the world
of sports, one that will likely never be headline
news on national networks. Still, the main
objective is to grow the audience. While there
are other sports that will always have a wider
fan base than sailing could ever hope to, the
Volvo Ocean Race group believe that they will
only expand their reach from here.
This time around, the race organizers are
producing two weekly video programs: one
that concentrates on the nitty-gritty of the
sailingwho is winning, what strategies are
being used, etc.and another that highlights
as the volvo ocean race
begins its 11th madcap tour of the globe this fall,
chris clemans goes inside the big business
of sponsored sailing.
SPORT
60
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impossible.
It is with the second of the two video
programsthink reality TV on a racing
yachtthat organizers see the most potential
for growth. They have actually gone so far as
to hire one of the head cameramen from Dead-
liest Catch to train the media crewmembers to
capture dramatic, compelling storylines. In
the end, the goal is simple: to ofer sponsors a
broader platform for marketing their brands,
thus making sponsorship a more attractive
investment.
Another tactic is The Game, an online,
interactive experience that allows fans to
virtually captain their own boats and partici-
pate in the race over its eight-month duration.
Rankings and statistics are intermittently
posted throughout, and prizes are awarded at
the end. The online game is really interest-
ing from an audience point of view, explains
Mr. Fuller. Last time around they had about
the backstory of the people on board, includ-
ing the more thrilling and grueling aspects of
this wild odyssey across the seas.
The potential for drama is limitless. Don
Wallace, former editor of Yachting magazine,
recalls sitting in his ofce during past races,
taking phone calls from haggard sailors in
Cape Town and Auckland. They were broken
men almost weeping with fatigue and the pain
of having their last six months of seagoing
torture turned to naught because of a jammed
masthead ftting, he says. There were stories
of boats doing three consecutive 360-degree
rollovers in the Roaring Forties, coming up
mastless. Tales of living like an undersea coal
miner in a 70-foot-long aluminum tube, in
those days, with a single toilet in the bow and
the walls sweating condensation (even when it
was freezing outside) as hissing seawater shot
in from rivet holes. [Its] hard to sleep in a rac-
ing boat. Even closing your eyes [is] practically
SPORT
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Untitled-11 1 11/10/11 8:49:29 PM
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220,000 players, and I imagine it will be much
bigger this time. And the game is in real time.
You make decisions, you get weather infor-
mation, and, if you dont wake up in time to
change your course, you run into the coast of
Africa and lose eight hours. Last time around
there were people around the world who
formed syndicates, and if someone in America
went to sleep, someone in Australia would
wake up and sail the boat for fve hours, and
when they went to sleep someone in Europe
would get up and sail the boat. Its a crazy little
sort of subculture of how people interact with
the racing.
Beyond their eforts to enhance and enliven
the coverage of the event, the Volvo Ocean
Race execs have implemented a schedule that
includes in-port races at Alicante, at Galway,
Ireland (the fnal destination), and at each of
the eight stopover locations in between. These
are brief racesabout an hour in lengththat
cover short distances close to shore. Although
the in-port races account for only 18 percent of
the total race in terms of points, they are vital
from a marketing point of view in that they
allow fans the opportunity to watch the boats
machinations in the fesh and mingle with the
crew and other fans in temporarily construct-
ed race villages. Involving 10 countries across
fve continents, such international exposure is
a key selling point when it comes to attracting
sponsors.
What distinguishes this race is this lever-
aging of the stopovers, explains Mr. Fuller.
The Volvo Ocean Race allows brands to have
activity in Spain, have activity in China, have
activity in Abu Dhabi, have activity in all of
these markets across the globe, and thats
defnitely unique in the sailing world.
The exploration of new markets has been a
clear goal. The 2008-09 race featured its frst
stopover in China. We have a very long-term
plan in China, says Mr. Frostad. A lot of
people think that everything in China is gold,
and money is raining from the sky, but it isnt.
For us, its purely about building an audience.
We discovered last time we went to China that
the Chinese didnt really have a big interest in
the technical aspects of sailing, but they fully
understood the concept of an exciting race
across the ocean.
This year, for the frst time ever, the race
also boasts a fully Chinese-sponsored boat,
Team Sanya. There are new stopovers as well,
among them Abu Dhabi. Its certainly the
frst time any around-the-world sailing race
has ever been to the Emirates, explains Mr.
Fuller. So that brings in a new audience as
well.
But audiences are of little avail if companies
balk at the stratospheric costs of entering a
boat. To date, there is no limit on how much a
sponsor is allowed to spend in the pursuit of a
win. In races past, it was common practice for
deep-pocketed teams to spend upwards of $60
million. The biggest cost-driver was the in-
controvertible advantage of having two boats.
There were stories of boats doing three
consecuti ve 360-degree rollovers in the
Roaring Forties, coming up mastless.
SPORT
64
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decemBeR 2011
With two boats, teams can race one against
the other during the R&D stage, measuring
the comparative results of each minor design
tweak. But, as Mr. Frostad explains, a newly
implemented one-boat limit per teamalong
with over 100 other new rules that dictate
details as small as the number of sails a team
may purchase for sailing purposeshas cut
the amount that top teams are spending by
about 70 percent. You cant stop people
from being stupid and spending money thats
not going to take them anywhere, says Mr.
Frostad. But you can stop them from gaining
from it, and that was my ambition.
The new regulations have leveled the play-
ing feld. While there are only six boats in this
years race (organizers admit that the ideal
feld would be around 10), its widely agreed
that any of the contenders could win it all. Not
only have the new measures dramatically low-
ered the cost of sponsorship across the board,
they have lowered the cost of winning the
race, which, after all, is the outcome that will
deliver by far the most return on investment
for sponsors. When asked if these business-
minded innovations are new to this edition of
the race, Mr. Frostad exclaimed, Its new to
sailing. Its new to the sport! For us, reduc-
ing the cost of winning has been absolutely
essential. The sponsors of the teams are facing
difcult economic conditions now, all of them,
and they like it when they see that we are deal-
ing with these issues.
The events increasing exposure and wider
accessibility have served to shift the feld of
sponsors as well, from business-to-business
companies, like fnancial institutions and
high-end luxury brands, to more consumer-
oriented brands. This year, fve of the six
teams are sponsored by business-to-consum-
er brands, including Spanish footwear brand
Camper, French insurance provider Grou-
pama, and German sportswear brand Puma,
a favorite in this years race. [Puma] kind of
paved the way last time around when they
came in second place overall in 2009, he says.
Its a good sign for us, because it means the
event is starting to work for a bigger audience,
and it puts pressure on us to deliver and make
the media coverage work.
Puma CEO Franz Koch believes that
lowered costs and increased viewer exposure
have made the Volvo Ocean Race the perfect
sailing event for his brand. We wanted to
enter this category of sailing, he says. So
we needed some way to get out there and
increase the brand awareness, and the Volvo
Ocean Race was a great vehicle for us, because
it stops in markets all over the world, which
really helps us build a global audience for our
brand. Also, there have been a lot of changes
of late, and I think thats a smart idea. Lower
costs make it easier for new teams to join
and participate in this race. Having one boat
and fewer sails helps to make the race a more
feasible investment.
The 2008-09 edition of the race attracted
a cumulative television audience of 1.2 bil-
lion viewers who tuned in to 3,386 hours of
coverage. There were over four million unique
visitors to VolvoOceanRace.com, up 15.7
percent from the previous race, and 221,000
registered players of The Game. Mr. Frostad
and his fellow organizers expect all these
numbers to increase signifcantly for the 2011-
12 edition. If they are right, we shall soon fnd
out, as the six teams speed away from Alicante
and head south toward Cape Town. Whether
the crews feats of daring will induce car buy-
ers to pick Volvo or shoe buyers to select Puma
is yet to be seen. But this time when the boats
disappear over the horizon, they wont be far
from their sponsors intended markets.

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BONOBOS.indd 1 11/10/11 8:33:21 PM
art
66
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Harry Benson
takes manhattan
Andy WArhol, the Artist, never
Without his tApe recorder
And polAroid cAmerA,
photogrAphing BiAncA JAgger,
humAn rights AdvocAte, during
lunch At WArhol s fAmous studio,
the fActory. neW york city, 1977
by leigh crandall
NYO_MAG7_HARRYBENSON.indd 66 11/11/11 2:27:10 PM
art
67
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December 2011
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the photographers
latest book
turns the lens on
legendary new yorkers,
past and present.
art
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decemBeR 2011
Kennedy when he was assassinated in 1968,
and in the room with Richard Nixon when he
resigned in 1974. He has also photographed
every U.S. president from Eisenhower to
Obama, as well as countless celebrities. He
was appointed a Commander of the Order
of the British Empire in January 2009, and
has released 15 books of his photos, the most
recent being a collection entitled New York,
New York (powerHouse Books, $85), which
Ive come to discuss today.
But frst theres the matter of the particu-
larly famous picture hanging on the wall in
front of us, an oversize black and white print of
four young men (namely John, Paul, George,
and Ringo) engaged in a no-holds-barred
pillow fght at the George V Hotel in Paris.
I was in their room, Mr. Benson recalls,
in his wry Scottish lilt. And one of the Beatles
had said, That was some pillow fght we had
the other night. And I thought, well, thats
not a bad picture. But there was another
photographer from the Daily Mail there [at
that moment], and I wasnt about to make it
a team picture. Two nights later were back
in the room, late at night after the show and
it was just the Beatles and myself. And then
I
ts 10 a.m. on a crisp fall day when I
arrive at photographer Harry Benson
and his wife Gigis Upper East Side
apartment. The soft light of morning
illuminates the sophisticated living
room as a dachshund and a pug (Tillie and
Daisy, respectively) bark in unison and the fa-
mous lensman strolls inside from the balcony,
clad in khakis. Mr. Benson and Gigi have a
practiced rapportshe the welcoming hostess
to his refreshingly frank curmudgeon. As
we talk he delivers one-liners about the dogs
(Youre an embarrassment! Ive never seen
such badness!) and the refreshments (Gigi,
Leighs very upset theres no tea!). But clearly
Mr. Benson adores his wife, who, he says,
does everything, and who also collaborates
on all of his projects.
Mr. Bensons pictures of subjects ranging
from Ronald Reagan to Andrew Wyeth to
Truman Capote adorn most of the walls of
their home, a small glimpse into a long and
highly successful photography career during
which Mr. Benson has documented some of
the biggest moments in U.S. history. He was
on the James Meredith march with Martin
Luther King Jr. in 1966, feet away from Bobby
Brian Epstein comes in to say, I Want to
Hold Your Hand is number one in America.
Great! Everyones happy. Then he comes in
about 10 minutes later, and says, Were on The
Ed Sullivan Show! Epstein left the room and
I said, How about a pillow fght? And they
all said yes, and then John Lennon said, No,
we dont want to do it. It would make us look
childish. And its time to look more mature.
And the rest go, Yeah, thats right. Then John
slips away and Paul is drinking a brandy. Then
John comes up and hits him in the back of
the head [with a pillow]. And that started the
whole thing.
Being on tour with musics most famous
foursome and eventually becoming an
internationally renowned artist himself
wasnt always what Mr. Benson imagined life
would hold. Born and raised in Scotland, he
left school at the age of 13 and worked odd jobs
for several years, eventually enrolling in the
Glasgow School of Art. I wasnt that good, he
says matter-of-factly. You cant be good at art.
Youve to be great at it. Its not a thing that one
can be mediocre at. Thats the way Ive always
thought about it. I was more interested in play-
ing soccer. So I never went to any classes.
Julian Schnabel, acclaimed artiSt and award-winning filmmaker, in hiS Studio at Palazzo chuPi in the weSt Village. new York citY, 2011.
art
69
NYO
December 2011
M
r. Bensons photography
education instead came
through hands-on experi-
ence, and he began with
shooting weddings. The
thing about weddings is that they do discipline
you, he says with a chuckle. Its dead serious.
Meaning that at a wedding, people want a
nice picture of the bride, and a nice picture
of the bride and groom, and the families.
And they want it to look very proper. Other
jobs included work at a holiday camp, where
Mr. Benson took pictures of nobbly knee
contests, and a term at local weekly paper,
The Hamilton Advertiser, before heading to
Londons Fleet Street in the late 50s, where he
worked frst at the Daily Sketch and then at the
Daily Express.
One night Im home and the phone rings,
Mr. Benson remembers. And [my editor] says,
we would like you to go to Paris in the morning
with the Beatles. Theyre starting their frst
tour. At that point Id really only done news
and I was already going to Africa to do a big
story on the independence [movements]Im
a serious photojournalist! he says, laughing.
Of course I ended up going to Paris, though I
wasnt particularly happy in doing it. And the
frst night [the Beatles] opened in Fontaineb-
leaujust a little gig in a kind of church-hall-
ish place. But before they go on, I go back to my
car for another piece of equipment. Walking
back into the hall I hear, Close your eyes and
Ill kiss you and I thought, wow, I am on the
right story.
And so, with the Beatles, Mr. Benson came
to the U.S. for the frst time in 1964, arriving
on the tarmac of JFK Airport to the sound of
screaming fans. He felt an instant connec-
tion to the city. It doesnt let you down, he
explains of the attraction to New York. You
go other places, and theres just something
missing.
New York, New York focuses the citys
boldfaced names of past and present. Hilary
Geary Ross, a longtime friend of the Bensons'
who wrote the book's text, explains that the
idea for it was hatched over dinner in Palm
Beach, where both she and her husband and
the Bensons have homes.
Harry has all of these amazing photo-
graphs from his incredible career, says Mrs.
Geary Ross on the phone from London. He
had so many pictures of dynamic New Yorkers
starting in the 60s when he arrived. And we
thought it would be wonderful to fold in his old
photographs with new photographs and get
a wonderful history of New York. The result
is 320 pages of striking historical images of
politicos, tycoons, athletes, and artists (Barry
Diller, Barbra Streisand, and Andy Warhol
to name a few) combined with new images of
Halston, tHe legendary designer,
and entertainer liza Minnelli at Halston s
olyMpic tower office. new york city, 1978.
Brooke astor at tHe Main BrancH
of tHe new york puBlic liBrary, one of
tHe Many institutions sHe cHaMpioned.
new york city, 1988.
art
70
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decemBeR 2011
current-day fgures like Michael Bloomberg
and Diana Taylor, Julian Schnabel, and Matt
Lauer created specifcally for the book.
Mr. Benson continues to prefer a photojour-
nalistic approach to his work and looks for
spontaneity and an urgent feeling to images.
Speed isnt everythingits the only thing,
he explains. You want to move fast and you
dont want a lot of people with you. All my best
pictures have been taken when Ive been alone
[with the subject].
Harry is a true gentleman, adds Mrs.
Geary Ross. He has talent and his manner
puts people at ease very quickly. And hes
trained as a photojournalist, so he doesnt
take a long time. What more can you ask for?
Someone who is charming, quick, talented.
Its remarkable.
But Mr. Benson isnt overly precious about
his subjects or his work. As we fip through
his books together, hes open about whom he
enjoyed working with (and whom he didnt)
and is quick to poke fun at himself if he feels
like hes bragging. He admits that his opinion
of his work can change over the years, too.
Sometimes, years later, pictures take on a
whole new interest and become historic in a
wayit wasnt quite as dopey as you thought
it was.
One thing Mr. Benson truly cant abide,
however, is the hoopla of publicists and
managers and the back and forth thats
Jacqueline Kennedy Onassis,
dOubleday editOr and
fOrmer first lady, riding in
a checKer cab. new yOrK city,
1972.
Karen and richard LeFraK
with their champion
standard poodLes,
miKi and Gem, in Front oF
the eLLsworth KeLLy
paintinG Grey SailS in
their townhouse.
new yorK city, 2009.
often the norm with celebrity photography
nowadays, and hes also not a fan of digitally
altering images. They always say photo-
graphs dont lie, but they do now because we
manipulate them. Theyre moving things
around and thats not photography. I dont
do it, he explains, sounding passionate, not
bitter.
He also remains unabashedly enthusiastic
about the city thats been his hometown for
decades now. For the book title, he considered
Well Take Manhattan, because Manhattan
is a great name, he says, a grin coming to his
face. Theres not a better name. Where do
you live? I live in Manhattan! It has a Ziegfeld
Follies quality to it. And that never left me,
that thing about New York. Its an exciting
place to be.
Circus showbiz bliss

NewVictory.org 646.223.3010
Dec 2 Jan 1
Great for the Whole Family
(Recommended for everyone over the age of 4)
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THE NEW VICTORY

THEATER
presents
The Daily Herald (Chicago)
Untitled-3 1 11/11/11 1:45:14 PM
72 decemBeR 2011
by sarah horne
FRESH PAINT
NYO_MAG7_COLOSSAL.indd 72 11/11/11 2:37:19 PM
cityscape
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wizards of large-scale,
handmade billboards,
the ragtag team
at Colossal Media
turns blank city walls
into works of art.
cityscape
74
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decemBeR 2011
P
atrick Kane McGregor pauses for
a lunch break in a Soho parking
lot, taking swigs from a can of
Coke. Clad in a paint-fecked work
jumpsuit and a cap emblazoned
with the name of the Atlanta metal band
Mastodon, he checks out the half-fnished
mural dozens of feet above his head.
On an exterior wall of the Grand Street
building that houses the bar Lucky Strike, a
curious scene is taking shape, brushstroke by
brushstroke. A handsome, rugged man, the
afuent type who might gaze into the distance
in an L.L. Bean catalog, raises a glass of red
wine to toast a blonde wearing a camel-
color V-neck sweater and her rakish partner.
Behind these fgures, a trompe loeil suggests
the verdant vineyards of Bordeaux, just a vista
away from this corner of Wooster Street.
Such switches of context are all in a days
work for Mr. McGregor, a mural painter for
Colossal Media, a Brooklyn-based creative
agency that specializes in old-fashioned
painted murals, a craft that is now undergoing
a renaissance in spite of the demands of the
digital age. If you think youve seen the name,
you may well have, writ large beneath one of
its outsize photo-realistic creations, which
deck the walls of buildings from New York
to L.A., Austin to Minneapolis. The murals,
Colossal claims, account for 184,830,000 total
monthly impressions and counting.
Ive been doing this for 18 years, says Mr.
McGregor. Im like the old dog on the crew.
Mr. McGregor got his start painting murals
in Los Angeles under Art Pastunak, a master
painter for the California billboard company
Foster and Kleiser. That opportunity led him
to paint campaigns for Nike, emblazoning
buildings with giant images of Michael Jordan
A 2010 wAll for mArc jAcobs
A pAintbox building for desiguAl
soaring through the air.
As a painter for Colossal, he has been
heckled by hipsters on Bedford Avenue and
braved the winds that rush through the
canyons of midtown, scaling buildings to cre-
ate vivid painted ads that make their mark on
the urban landscape. When its cold, you just
wear layers, but Ive had some scary experi-
ences on a platform 20 stories up, when the
wind comes in and youre swung out over the
street. You look down and its like ant people
and little taxis. He shrugs of the hair-raising
experience and says, simply, Were like surf-
ers. You learn to check the Weather Channel
a lot.
His partner for the day, a younger guy
named Justin ODafer, laughs. Working in
Snowpocalypse last year was probably the
hardest. That was something.
Mr. McGregors preferred projects are the
ones for fashion designers. Colossal clients
include Marc Jacobs, Vans, and Barneys New
York. A lot of times, you get to spend the day
painting a gorgeous woman, he explains. But
hes also especially proud of the work Colossal
did for the 2009 opening of Dennis Hop-
pers exhibit Sign of the Times at Chelseas
Tony Shafrazi Gallery. For the showing,
Mr. McGregor and his colleagues worked
to create 12 billboard versions of Hoppers
photographs. Taking it to that level, says Mr.
McGregor, and trying to replicate an artists
work like that, was a real challenge. It had to
be total precision.
cityscape
75
NYO
December 2011
F
ounded in 2004 by friends Paul
Lindhal and Adrian Moeller,
Colossal Medias headquarters sit
just of of Bedford Avenue, Wil-
liamsburgs main drag. Although
the companys techniques are determinedly
old fashioned, a dot-com start-up vibe
prevails. A neon-lit fsh tank sits in a landing,
while cases of Red Bull are at the ready for
late nights. In a conference room, piles of slick
collateral showcase the work the company
has done for clients as disparate as MoMA and
Red Stripe.
Colossal Medias warehouse, signposted
by a wall that reads Sky High Murals, is
nearby, close to the East River waterfront.
Its a cavernous, 7,500-square-foot space
where rigging is stored, paint is mixed, and
the patterns that allow painters to replicate a
photographers work on an immense scale are
created. Crews work in New York and across
the country and beyond, fying wherever
theres a demand for their niche set of skills.
A collection of motorcycles in the warehouse
suggests that there are perks that come with
the growing business.
Mr. Lindhal, an intense, lanky fellow from
Portland, Ore., got his start as a billboard
painter in L.A. The [companies] were these
operations run out of pick-up trucks, he
recalls. There was always this sense that
hand-painted advertising was on the way out,
being replaced by vinyl. I didnt want to focus
on something that was so uncertain, so out
of my control. Teaming up with Mr. Moeller,
a Washington, D.C., native who had a back-
ground in marketing, the pair decided to sell
the idea of hand-painted murals as a craft. In
the companys early days, Mr. Lindhal painted
all of the walls himself, while Mr. Moeller
began to reach out to landlords to secure walls
in prime locations.
Savvy clients who aim to win over hard-to-
please, advertising-skeptical urbanites were
quickly convinced. Vans, Target, and booze
brands like Hendrick's Gin and Jack Daniels
were attracted by that handmade quality
of the pieces, says Mr. Lindhal. As work on a
street-level wall progresses over the course of
a week, the production itself often becomes
a performance, while a mural in a prime
position above the city could become an iconic
part of peoples day.
In 2009, for a campaign for Stella Artoiss
Ritual Project, which focused on the perfect
pour, Colossal painters transformed a wall
over Broome Street over 21 days, creating 19
frames that became a moving piece of city
art demonstrating the painstaking process
of pouring a glass of lager. Perfection has its
price, the billboard read. Stop-motion video
captured the transformation, turning the un-
Colossal media Co-founders adriian moeller (left)
and paul lindhal in their brooklyn warehouse.
portrait by jami saunders
cityscape
76
NYO
decemBeR 2011
usual ad campaign into a viral phenomenon.
Stella accompanied its commission of the wall
with a documentary short called Up There,
which told the stories of the painters who had
created it and shed light on the so-called lost
art of hand-painted billboards.
These guys are some of the best in the
industry, says Cory Pearson, who works for
Haworth, an agency in Minneapolis, and who
has worked with Colossal on some Target
campaigns. When people saw what they did
with Stella, that wall was just brilliant, and it
told people that instead of slapping up some
vinyl, you could tell a diferent type of story
with something like this. Mr. Pearson says
his clients are drawn to the vivid and raw feel
of Colossals work, which lends something to
an image than vinyl cant.
clockwise, from left:
a campaign for barneys
co-op; colossal painter
jason jerosz; a 2011
campaign for hendrick' s
gin, in williamsburg
photo credits:
david patrick columbia, cre-
ator of the new york social
diary and editor of Quest
magazine, with the board of
the charity city harvest, topsy
taylor, emilia saint-armand,
and joy ingham at popular
lunch spot michael s in 2010.
richard meier, world-re-
nowned architect and winner
of the pritzker architecture
priz, standing with models
of his buildings at his office
in 2010.
Though a hand-painted mural costs some-
what more than vinyl would for a comparable
wall space, Mr. Pearson says that the premium
is worth it. When people walking by see the
work that goes into one of these pieces, even
if theyre resistant to the idea of an ad in this
particular spot, suddenly theres an interac-
tion there. They recognize that its art, too.
With a team of around 30 stafers, Colossal
Media trains its painters through a lengthy
apprenticeship program. While some of
the guys may look like down-on-their-luck
artists, they are in fact highly skilled artisans
who must deal with demanding clients in all
manner of conditions. For a 50,000-square-
foot ceiling mural at Lever House, says Mr.
Lindhal, shifts of Colossal artists worked 24
hours a day for 14 days straight.
Onerous deadlines may prevail, but the
crews still seem to maintain a noncorporate
feel, treading a fne line that allows them to
operate in cool neighborhoods without
seeming like sell-outs. Many of the guys
intersect with the world of grafti artists
and street artists and say theres a grudging
respect and overlap between the communi-
ties. A lot of those guys want to work with us,
says Mr. McGregor. Instead of going to jail for
painting a wall, you get paid for it.
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portalanoNYOMag.indd 1 11/10/11 8:58:41 PM
Saturday
DECEMBER 3, 2011 at 7PM
Stern Auditorium | Perelman Stage
at
CARNEGIE HALL
BOX OFFICE: 57th Street and 7th Avenue
CARNEGIECHARGE: 212.247.7800
ONLINE: carnegiehall.org
PRESENTED BY
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Orpheus.indd 1 11/10/11 8:59:22 PM
neighborhood NYO
79 December 2011
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Downtown : spotlight
TasTe
LA GouLue' s franois
latapie MigraTes souTh p. 80
Red FARm' s
dim sum delights p. 86
real estate special p. 90
Weekend
in Wi lliaMsburg p. 94
ARt stAR: bradley
livi ngsTone black p. 120
NYO_MAG7_opener.indd 79 11/11/11 3:59:39 PM
80 decemBeR 2011
taste NYO
by sarah horne
L
ike the Smi people of the subarctic,
with their hundreds of words for
snow, the French have myriad terms
relating to places where people eat.
There are restos and cafs and brasseries and
bistros and bistrots, all of which are, under no
circumstances, ever to be confused. And then
there are the bouchons.
As he explains the diference, Franois
Latapie, a sociable Gaul in an olive-green
button-down shirt, sheds his many years
spent in New York and transforms before
your eyes. He is suddenly, inefably French. A
bouchon, as traditionalists have it, is a sort of
bistro, but only in Lyon. Everywhere else its a
bistro. Got it?
Bouchons, which were traditional inns
that rose up around the silk-trading districts
of Lyon, served substantial, cockle-warming
fare. Today, there is a group that certifes
these establishments, and verifes that their
menus are truly authentic. Tripe must be
served. LAssociation de dfense des bouchons
lyonnais will verify it. Only a handful of
would-be Lyon bouchons make the cut.
Needless to say, a New York bouchon is not a
bouchon at all, even if it serves tripe. We had
to have a burger, concedes Mr. Latapie, who
chuckles at the French obsession with classif-
cation, even as he reveals a certain admiration
for it. We are maybe 30 percent authentic,
he says. Nods to Lyonnaise cuisinelike the
braised lentilsprovide a dose of gruf French
realism alongside downtown foodie staples
Lyon
in Winter
after a decades-long reign as a partner at the famed la goulue,
Franois Latapie heads downtown to greenwich Village, where
the food is hearty and the Vibe relaxed.
franois latapie at lyon, portrait by jami saunders.
NYO_MAG7_TASTE2.indd 80 11/11/11 3:54:20 PM
81 December 2011
taste NYO
I wanted Lyon to be that place... somewhere
thats a destination restaurant, but that doesnt
aLienate the locals, eIther, says mr. latapIe.
p
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ALBERT MAYSLES
Celebrating his 85th Birthday and his life
of documenting Reality through lms.
CONGRATULATIONS
andrew@blacktiemagazine.com
ART: DON DUGA
CONGRATULATIONS
andrew@blacktiemagazine.com
Maysles.indd 1 11/11/11 4:51:27 PM
83 December 2011
taste NYO
like pumpkin ravioli with brown butter and
brunch fare beftting a hangover. Macaroni
gratin with braised kale, black trufe peelings,
and Boursin adeptly serves the latter purpose.
Lyon, in the old Caf de Bruxelles spot on
Greenwich Avenue, just below the din of 14th
Street, is decorated with vintage maps of
France. Booths are fanked by recreated rail-
way seats, while designers Roman & Williams,
who gave the Ace Hotel its weathered edge,
plastered the bathrooms with French comics
from the 1970s.
Its worlds away from the more rarefed
air that circulated at La Goulue on Madison,
which shuttered in 2009 after 36 years. Ruth
Reichl, writing in The New York Times, called
La Goulue one of those upscale bistros that
tastes much better if you speak French.
It served as a veritable daily canteen for a
mix of stars and powerbrokers, socialites and
the geriatric uptown gentry. Mr. Latapie says
that La Goulue will eventually come back
from the dead, once the right space is there.
He also recalls his trajectory there fondly.
Theres a time when you go, Mr. So and So,
Mrs. So and So, says Mr. Latapie, who worked
at the restaurant before he became a business
84 decemBeR 2011
taste NYO
partner and his wife, Suzanne, became the
manager. After so many years, well, Im not a
kid anymore. You could still be formal but you
were on a frst-name basis. Mrs. Latapie now
owns Bistro Chat Noir on East 66th Street,
and Mr. Latapie is a regular there.
Its an understanding of the nuances of the
Upper East Sides rules of engagement that
gained Mr. Latapie respect in the industry and
in the upper echelons of Manhattans social
swirl. But its his zero bullshit policy that most
likely earned him a cadre of notable admir-
ers like ptissier Franois Payard, Bergdorf
Goodmans Linda Fargo, furrier Dennis
Basso, and Virgins Richard Branson.
The intention in his work, says Mr. Latapie,
is not taking it all so damn seriously. Here
his hands start to fy. I mean I have worked
in the restaurant business for a very, very long
time, and there are the times when someone
fies of, I mean, they get absolutely hysterical.
Why am I not sitting here, or why cant I have
this table?! I want to say to them, You know,
we are not saving lives here. What drives me
mad is when people go mad, he hufs. We are
just sitting down and having a meal. Lets not
go crazy. Its only food.
As such, the casual ambiance at Lyon
clearly suits him. I lived nearby, in the 1980s,
when this was pretty bad as an area, he
recalls. Caf de Bruxelles was, even then, an
institution, a beacon of bobo respectability in
the gritty area, but somewhere you could walk
into late at night, for a beer and some fries,
he says. I wanted Lyon to be that place as
well. Somewhere thats a destination res-
taurant, but that doesnt alienate the locals,
either.
Though some of his former patrons made
the trip once, in a Town Car, others have
come more regularly. Manhattanites territo-
rial natures do not faze Mr. Latapie, who lives
and entertains on the Upper West Side, spends
weekends riding his motorcycle out to places
like Brighton Beach and Greenpoint, and feels
at home in Paris as well as in New York, dining
with bigwigs or with his restaurant stafers.
He has, he confesses, become accustomed
to one Americanism that would make his
Parisian friends aghast. I now serve cheese
like a New Yorker, as a frst course. No one in
New York wants to eat all that heavy cheese at
the end of the meal, he says.
Lyons bouchon police would no doubt
swoon at the sight.
Untitled-10 1 11/10/11 8:40:25 PM
taste
86
NYO
decemBeR 2011
D
id you make it to the ladies
room? asks Ed Schoen-
feld, New Yorks reigning
Chinese food expert. Known
for his work on Chinatown Brasserie and,
most recently, the Eventi Hotels Food Parc,
hes also the creator of the buzzy new West
Village restaurant Red Farm, where Ive just
had dinner.
I had seen the facilities and loved them.
Sure, one shouldnt be too easily seduced by
restaurant-bathroom gimmickry, but the
restrooms at Red Farm boast a Toto Washlet,
the Japanese super-toilet with a lid that
automatically fips up when you enter and a
control panel on the wall to adjust the seat
temperature and water jets. Who knew going
to the loo could be so entertaining? At Red
Farm, even the fush is fun, Mr. Schoenfeld
says with gusto.
Theres plenty to amuse throughout the
rest of the restaurant, too. Set on the parlor
foor of a 1928 row house on Hudson Street,
Red Farms barnyard-chic interior is impos-
sibly charming. A long, pale wooden com-
munal table (already controversial among
personal-space-obsessed foodies) divides the
cozy, 42-bench-seat space where the crowd
ranges from toddlers to the actress Julianne
Moore, who is sitting at a nearby table with
her husband. Votives in jars hang from a pipe
over the communal table, as do chopsticks in
copper cups and specials menus on clip-
boards. Hungry patrons leave their name with
an iPad-wielding Mr. Schoenfeld, a welcoming
presence in spectacles and red suspenders. A
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Eastern
StaR
With Red FaRm,
restaurateur ed
schoenfeld Reinvents
Chinese stReet eats.
again.
by hailey eber
large picture window reveals the bustling city
street outside, though everyone at Red Farm is
focusing on their food.
Chef Joe Ng, whom Mr. Schoenfeld calls the
star to his producer after he discovered
him in a Brooklyn dim sum house years ago
and brought him to Chinatown Brasserie,
would appear to be having a blast in the kitch-
en as well. Case in point: the elaborately plated
Pac Man dish. When I was making the
dumpling, I saw the ghost, Mr. Ng says of his
moment of inspiration. The four translucent-
skinned dumpling ghosts come on a long
white platter alongside a Pac Man-shape fried
sweet potato standing in guacamole. He has a
super-high level of technique, and hes able to
take it and paint with it, Mr. Schoenfeld says
of his dumpling master. Were unabashedly
not authentic.
we' re unaBaShedly not authentic,
says Mr. schoenfeld.
NYO_MAG7_TASTE.indd 86 11/11/11 2:12:00 PM
EAST SIDE MANHATTAN BROKERAGE | www.sothebyshomes.com/nyc
38 East 61st Street, New York, NY 10065 | 212.606.7660
Operated by Sothebys International Realty, Inc. Sothebys International Realty is a registered trademark. Fair Housing Opportunity. Downs farm used with Permission.
998 FIFTH AVENUE: Sprawling 14 room prewar
coop in truly triple mint condition and sun-fooded
interiors, 12 ceilings, 2 freplaces, stunning details.
$34,000,000 WEB: NYO0017525 Serena Boardman,
212.606.7611, Meredyth Hull Smith, 212.606.7683
26 EAST 73RD STREET: Beautifully renovated
and ideally located 21 wide, 5 story townhouse
with a fabulous roof deck. $23,000,000 WEB:
NYO0017663 Serena Boardman, 212.606.7611,
Meredyth Hull Smith, 212.606.7683
CENTRAL PARK VIEWS: Full high foor
condop with condo rules. 5 major rooms facing
the Park. Triple mint condition. 5 bedrooms, 412
baths, library with a freplace. $20,900,000. WEB:
NYO0017654. Eva J. Mohr, 212.606.7736
EAST 74TH STREET TOWNHOUSE: Huge 14
room historic home off Madison Avenue. Features
6 freplaces, 2 wine cellars, 7 bedrooms, 6 1/2 baths.
7,600+/- sq ft. Exceptional value. $15,000,000 WEB:
NYO0017688 Roger Erickson, 212.606.7612
FRENCH CHATEAU, CENTRAL PARK WEST:
Stunning private residence with condo amenities.
Investor opportunity, tenant in place or delivered
vacant. Approx. 5,000+/- sq ft. $12,500,000.
WEB: NYM0017769. Nikki Field, 212.606.7669
SPECTACULAR 2-BEDROOM: One of the
best and largest designers appointed G line in
renowned 25 Columbus Circle condo. $7,950,000
WEB: NYO0017850 Elizabeth Lee Sample,
212.606.7685, Brenda S. Powers, 212.606.7653
SPECTACULAR PENTHOUSE: 456 West 19th St.
Sun-fooded duplex with 2 bedrooms, home offce,
2 baths and sweeping Hudson River, the High
Line Park, and Manhattan views. $7,800,000 WEB:
NYO0017839 Robson Zanetti, 212.606.7658
MANSION CONDOMINIUM: 20 East 65th
Street. Luxurious, new renovation. 11 room,
6,000+/- sq ft prewar townhouse with doorman.
$17,500,000 WEB: NYO0017863 Helen Marcos,
212.606.7747, Nikki Field, 212.606.7669
740 PARK AVENUE: Immensely grand 15-
room duplex in an esteemed prewar co-op.
Currently undergoing an extensive renovation.
$23,000,000. WEB: NYO0016023. Serena Boardman,
212.606.7611, Meredyth Hull Smith, 212.606.7683
Sothebys 1.indd 1 11/10/11 8:56:18 PM
taste
88
NYO
decemBeR 2011
D
oes all this whimsy taste good?
Often, but not always. A smoked
salmon and eggplant bruschetta,
with a perfectly fried aubergine
taking the place of the bread vehicle and play-
ing nicely of the salty fsh, is delicious. But
the Katzs pastrami egg roll, while intriguing
in theory, is too fatty in practice, even with a
dip in a tangy honey-mustard and kafr-lime
sauce. But, as at a traditional dim sum palace,
the occasional misfre is a welcome excuse
to try yet another of the restaurants varied
oferings, which also include more straight-
forward items like diced lamb with Chinese
broccoli and white asparagus, Kowloon
flet mignon tarts, and the spicy crispy beef.
While some of these dishes may seem like
iterations you could order up from the local
delivery place or a mall chain restaurant, the
diference lies in Red Farms commitment to
greenmarket produce and high-quality meats.
Speaking of takeout and mall chains, Mr.
Schoenfeld has aspirations of taking Red
Farm far beyond its quaint West Village
locale. He hopes to open a group of Red Farm
Web-delivery shops around the city, and hes
also interested in developing Red Farm into
a national brand of premium Asian products,
from miso to soy sauce. But, for now, ironi-
cally, the cozy restaurant is too small, and too
busy, to ofer even standard takeout and deliv-
ery. For the moment, were just trying to do
one thing well, Mr. Schoenfeld says, but hes
got big plans for the brand and has for years.
The name of Red Farm was thought about
because of where it might go in the future,
not where it is today, he says, as if narrating
a message found in fortune cookie, which, by
the way, you wont get at the end of the meal at
Red Farm. Try the chocolate pudding instead.
Red Farm, 529 Hudson St. 212.792.9700
NYO_MAG7_TASTE.indd 88 11/11/11 2:12:21 PM
EAST SIDE MANHATTAN BROKERAGE | www.sothebyshomes.com/nyc
38 East 61st Street, New York, NY 10065 | 212.606.7660
Operated by Sothebys International Realty, Inc. Sothebys International Realty is a registered trademark. Mas de Provence used with permission.
PRIVACY, EXCLUSIVITY & VIEWS: 50 West
15th Street. Sun flled duplex with 12-28 ceilings, 3
bedrooms, 3 baths, 3,000 sq ft landscaped garden.
Enjoy protected panoramic views $7,750,000 WEB:
NYO0016890. Eric Malley, 212.606.7625
PRIME SOHO PENTHOUSE: 210 Lafayette
Street. Expansive East and South views in this 2
bedrooms, 2 bath, 12 ceiling home designed by
Richard Gluckman. $3,950,000 WEB: NYO0017081
Eric Malley, 212.606.7625
217 WEST 19TH STREET: Sunny and
sophisticated 2,028 sq ft condo loft with South
exposures, private balcony, 2 bedrooms, study/
offce, 2 baths. $2,750,000. WEB: NYO0017743.
Jeffrey Firth, 212.606.7673
136 EAST 64TH STREET: This East facing, sun
flled, corner Classic 6 is in excellent condition
with high ceilings, beautiful hardwood foors, and
freplace. $2,400,000. WEB: NYO0017759. Pat
Wheatley, 212.606.7613, Shelia Ellis, 212.606.7691
18 EAST 84TH STREET: 1 bedroom gem located
in a pristine mansion off Fifth Avenue. Features
115 ceiling, oversized windows, freplace.
$1,250,000. WEB: NYO0017789. Gabriele Devlin,
212.606.7729, Lee Summers, 212.606.7789
1215 FIFTH AVENUE: This mint condition
1 bedroom elegantly combines classic prewar
features with modern updates. Living room with
freplace, classic dining room off kitchen. $1,000,000
WEB: NYO0017822 Leah Kelly, 212.606.7724
535 EAST 72ND STREET: Floor-through co-op
with East river views, high ceilings, large windows
facing South, wood burning freplace, 2 bedrooms, 2
baths. $899,000. WEB: NYO0017762.
Catherine Godbille-Koechlin, 212.606.7777
BRIDGE TOWER PLACE: Stunning 6 room with
space, views and amenities. Double corner living
and dining room, 3 bedrooms, 31/2 bath, 1,956+/-
sq ft, 10 ceilings. $2,695,000 WEB: NYO0017561
Helne Alexopoulos Warrick, 212.606.7701
1 ROCKEFELLER PARK CONDO: 2 River
Terrace, Battery Park. Perched in the southwest
corner with fexible 3 bedrooms, 4 baths, and
panoramic views. $3,700,000 WEB: NYO0017841
Robson Zanetti, 212.606.7658
Sothebys 2.indd 1 11/10/11 8:56:48 PM
downtown special report
90
NYO
decemBeR 2011
R
ecently named by Forbes as one
of Americas most transformed
neighborhoods, the allure of down-
town Manhattan as a place to call
home is seemingly limitless. Financiers and
artists, supermodels and tech entrepreneurs,
foodies and flmmakers all jostle for a foothold
here, tempted at once by the areas newfound
glitz and its low-key cool. From Tribecas
cobbled streets to the traditional blocks of
the West Village and the sleek new condos of
Battery Park City, the area ofers exceptional
homes for even the most fnicky clients.
The West Village continues to be one of
the most requested neighborhoods, says
William Bone of Bond New York Properties.
Much of this areas appeal lies in its artful
Southern Charm:
downtown
dominates
Those in The markeT for top notch real
estate wonT be disappoinTed.
by stephen duffy and sarah hucal
hutton archive/getty images
stephen chermin/afp/getty images
NYO_MAG7_REALESTATE.indd 90 11/11/11 2:14:14 PM
M A N H A T T A N | B R O O K L Y N | Q U E E N S | L O N G I S L A N D | T H E H A M P T O N S | T H E N O R T H F O R K | R I V E R D A L E | W E S T C H E S T E R / P U T N A M | F L O R I D A
2-BEDROOM, 2-BATH NEW CONDO
Financial District | $899,000 | Split bedroom layout,
11-ft ceilings, open granite kitchen, top-of-the-line
stainless steel appliances, full-service building with on
site fitness center. CC: $659, Taxes: $1,208/month.
Web# 1396853. Simona Stanica, SVP 212.891.7228
745 SF CONDO STUDIO LOFT
Financial District | $625,000 | Studio plus separate
home office, loads of closets, 11-ft ceilings, open granite
kitchen, top-of-the-line stainless steel appliances, full-
service building with on site gym. CC: $499, Taxes: $848.
Web# 1409443. Simona Stanica, SVP 212.891.7228
PENTHOUSE WITH TERRACE
Tribeca | $2,400,000 | Prewar penthouse with
7 skylights. Open kitchen, great room, dining area,
3 bedrooms, 2.5 baths, home office, gas fireplace,
washer/dryer, great closet space. Flexible floor plan.
Web# 1294291. Doreen Courtright 917.365.3091
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ASKELLIMAN.COM
RARE PENTHOUSE WITH TERRACE
Tribeca | $3,690,000 | Spacious penthouse condo with
fabulous rooftop terrace. Apartment offers 3 bedrooms
2 baths, top-of-the-line appliances, washer/dryer, Brazilian
Cherrywood floors, large arched living room windows,
high ceilings, and French doors. Web# 1372916.
Avi Voda, EVP 917.414.1963 | 877.578.2779
COCOPLUM ESTATE
Coral Gables | $3,950,000 | Expansive Mediterranean
estate offers 6 bedrooms and 6.5 baths in 7,873 sf.
Marble floors, stone fireplace, chefs kitchen, library,
2 master suites. New 42-ft teak dock, 227 ft water
frontage. Service quarters, 2-car garage, porte-cochere.
Jorge Sanchez 305.970.7681
A HOUSE IN
TRIBECA
Tribeca | $5,250,000
1828 landmarked
Federal Townhouse
on cobblestone
mews. Currently two
duplexescan easily
be converted to a single
family residence.
6 wood burning
fireplaces, 2 baths, 2 half
baths, and backyard.
Web# 1268064.
Debra Kameros
212.242.6800
Susan Weiner
212.598.3196
SPACE AND VIEWS FOR UNDER $400K
Battery Park City | $395,000 | Spacious 1-bedroom,
open kitchen, living room with river views, ample space
for dining and entertaining. Full-service, 24-hour doorman
condo. Gym, party room, deck, and laundry. Priced to
sell. Web# 1404472. Gisela Vergara 212.891.7659
STUNNING VILLAGE MASTERPIECE
Greenwich Village | $4,300,000 | Immaculate
4-bedroom, 4-bath home with triple mint renovation.
Top-of-the-line open chefs eat-in kitchen. Gorgeous
solid Maple floors. Delightful sunsets and charming
village views. Web# 1383440. Debra Kameros
212.242.6800 | Taylor Schultz 212.598.3199
SOPHISTICATED AND ELEGANT
The Chelsea Enclave | $2,650,000 | 2-bedroom,
2.5 bath in fabulous new building. Large floor-to-ceiling
windows with 9-ft-2-inch ceilings. High-end finishes with
tons of amenities. Have it all. By appointment.
Web# 1399153. Ellen Rick, SVP 212.206.2814
Elliman single.indd 1 11/10/11 8:57:23 PM
downtown special report
92
NYO
decemBeR 2011
juxtaposition of traditional architecture and
a casual, dressed-down attitude. Its leafy,
brownstone-lined streets still lure Hollywood
location scouts in search of the quintessential
New York block, but some of its more rafsh
charms endure, keeping it from feeling too
twee. The new and improved Washington
Square, revamped to include a 20 percent
increase in foliage, also proves tempting for
uptowners reluctant to leave the bucolic
refuge of Central Park.
Nearby, in the heart of Greenwich Village,
10th Street between Fifth and Sixth avenues
is the hottest street downtown right now,
says Mara Papasof of Brown Harris Stevens.
Ms. Papasof, who recently sold a penthouse
apartment here to Alec Baldwin for $11.7
million, cites past residents Susan Sarandon
and Richard Gere as evidence of the thorough-
fares appeal.
Stephen Kliegerman, the president of
Halstead Property Development Marketing,
also sees great things happening in Tribeca.
Tribeca and Battery Park City have, for the
last 35 to 40 years, been active residential
neighborhoods, but its gone from a more obvi-
ous bohemian populace to a more mainstream
one. There are many great public schools
in the area and tremendous access to Wall
Street, where a lot of these people work.
Danny Davis, a top broker at Town Residen-
tial, says Tribeca, in particular, is booming.
I can say unequivocally that the activity
Im seeing in Tribeca is unprecedented. We re-
cently listed a three-bedroom in the neighbor-
hood and showed it over 65 times in just over
a week, with at least fve prospects submitting
best and fnal sealed bids thus far. The
statistics back him up. From August through
October, the number of sales was roughly
12 percent higher than the same period last
year, with the median sales price up almost
5 percent, says Mr. Davis. Multiple bids are
not uncommon on units that are strategically
and fairly priced.
Keith Copley, senior vice president of
Sotheby's, goes as far as to liken the area
to Greenwich, Connecticut. It's got great
schools and amenities like Whole Foods, a
Barnes and Noble, and the very slick Smyth
Hotel.
M
eanwhile, experts like Julie
Pham of the Corcoran Group
argue that Chelsea is tough to
beat as downtowns area of the
moment. There are so many exciting projects
happening along [Chelseas] west side, includ-
ing the Whitney Museum groundbreaking on
13th Street and Gansevoort, Pier 57s develop-
ment on 15th Street and 10th Avenue, and the
opening of the new private school, Avenues,
one of the most technologically advanced K-12
programs in NYC, says Ms. Pham. Aside from
the artistic infuence that the new Whitney
Museum is bound to bring, tech behemoth
Google is also bringing the buying power
of its engineers to Chelsea and is boosting
[Chelseas] profle as a trend-setting neighbor-
hood, explains Ms. Pham.
With reported projects like a new hotel
from Andre Balazs, other experts cite the
Financial District as the smart place to
invest, and anticipate its grittier blocks could
soon go the way of the Meatpacking District.
For the frst time in several years, potential
homeowners are recognizing the value
and quality-of-life factors available in the
Financial District, says Heather Donough of
Prudential Douglas Elliman. With two new
schools, park openings, and an increase in ser-
vices and restaurants, the Financial District
has become a 24/7 neighborhood. The newly
revamped East River Park, which extends
from Montgomery to 12th streets, also adds
much needed open space, with its recently
completed promenade extending to Grand
Street and ofering stunning views of the river.
Leading the foodie renaissance at the South
Street Seaport nearby is the New Amsterdam
Market, breathing local life into an area that
had once been overrun with tourists.
For those who prefer to be on the cutting
edge, the Bowery is also a newly compelling
choice for sleek condos, and ofers teeming
bistros, boutiques, and galleries like the
New Museum. Over the next few years, the
Bowery will continue to go through a major
transformation and redefne trendy, says
Robert Varvara, an associate broker at Miron
Properties. The trendiest part of the Bowery
right now is between Houston and Astor
Place he continues, underlining his point by
citing celebrity residents such as John Legend,
who owns a $2.95-million-dollar property in
the area.
Home-hunters, clearly, are spoiled for
choice.
spencer platt/getty images
NYO_MAG7_REALESTATE.indd 92 11/11/11 2:14:30 PM
Jacques Foussard
Mara Papasoff
Edward C. Ferris
Mary A. Vetri
Denise Guido
Frans Preidel
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Craig Filipacchi
Sarah Orlinsky-Maitland
Miriam Sirota
We are pledged to the letter and spirit of U.S. policy for the achievement of equal housing opportunity throughout the Nation. We encourage and support an affirmative advertising
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SUPERB LOFT
TriBeCa. Excl. Huge 4,020SF, 3BR (convertible
4), 4 bath loft. The 40x40 living room has bright
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$5.25M. WEB# 1533412.
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Julia Hoagland 212-906-9262
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West Village. Excl. Soaring ceilings. Huge, open,
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$2.275M. WEB# 1194270.
Joan Goldberg 212-452-4471
BRILLIANT RIVERHOUSE DUPLEX
BPC. Excl. 3BR, 3 bath 2,345SF duplex at the
Riverhouse. Direct South/West river views. Oasis
location, every amenity in full-service building.
$2.795M. WEB# 1229461.
Andrew Charas 212-452-4463
OLD WORLD CLASSIC
Central Village. Excl. New to market. Rare prewar
duplex. 18 double height living room with massive
windows and wood burning freplace, large
foyer, windowed eat-in kitchen. Top full-service
buliding off University. $1.6M. WEB# 1541965.
William Grant 212-906-0518
Jill V. Mangone 212-452-4487
LONDON TERRACE 2BR HOME
West Chelsea. Excl. Beautiful prewar 2BR, 2 bath
apartment with open stainless steel kitchen, huge
master bedroom with enormous closets, skim
coated walls, great light with Empire State Building
views. DM, gym, pool. $1.345M. WEB# 1529144.
Drew Glick 212-396-5883
Richard F. Ferrari 212-396-5885
SUBLIME SATISFACTION IN SOHO
SoHo. Excl. Full foor loft Co-op, 2BR,
2 bath, 34 interior width, 12 ceilings, oversized
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locked elevator. $2.95M. WEB# 1257418.
Siim Hanja 212-317-3670
Rudi Hanja 212-317-3675
GRAND TRIBECA TREASURE
TriBeCa. Excl. 3,400SF 2BR, 3.5 bath prewar
condo townhome with private entrance, library
with wood burning freplace, modern kitchen,
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Erin Boisson Aries 212-317-3680
Nic Bottero 212-317-3664
Untitled-12 1 11/10/11 9:01:21 PM
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williamsburg bridge postcard, 1904.
inset: hotel williamsburg room
photos: lcdm universal
history archive/getty images;
andrew thomas ryan
I
ts a Friday night, and were at the soft
launch of the Hotel Williamsburgs
new bar. Havent heard of Hotel
Williamsburg? Its located on North
12th between Berry and Wythe, about
three paces away from the Turkeys Nest, a
proper dive bar infamous for putting beer
and margaritas in Styrofoam cups so summer
revelers can drink during their kickball games
in McCarren Park. As we walk by on our way to
Williamsburgs hippest (and so far, only) hotel
bar, we happen to noticecoincidence?that
the Turkeys Nest is closed and shuttered.
Its not news that Williamsburg is getting
an upgrade: the evidence is all around you.
Streets onces dominated by bodegas and
abandoned warehouses are now flled with
hotel
WILLIAMSBURG
drew grant checks into
the 'Burgs first boutique property.
chic boutiques, art galleries, cocktail bars that
sound like hotels (Hotel Delmano) and hotels
that sound like bars (the Wythe, Jed Walentass
upcoming auberge though it should be noted
that the name and the hotel are both still in
development).
Still, its one thing to roll your eyes and say
that a neighborhood has become too gentrifed
or yuppyish; its entirely another to erect two of
a boroughs few boutique hotels approximately
one block from each other, as the Wythe and
Hotel Williamsburg have done. Thats more
than getting an upgrade. Thats turning the
hipster breeding grounds into a full-fedged
resort.
Hotel Williamsburg, for its part, is deal-
ing with the situation by pretending its not
NYO_MAG7_WILLIAMSBURG.indd 94 11/11/11 6:45:07 PM
DECEMBER | 95
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For over 30 years,
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a hotel at all. Trying to get our room key, we
are rerouted to the bar several times until we
realize that check-in happens at the bar or, at
least, on the same slab of black granite where
the staf is mixing drinks. As for the Hotel Wil-
liamsburgs lobby, well, that doubles as the bar
lounge. Its a little disorienting. Look above the
bar, and suddenly you're watching a soundless
Fellini flm on loop. Look down, and, thanks to
some clear glass tiles, you can see water fow
around pebbles beneath your feet. Peer over the
bars balcony and you can see Pillar & Plough,
Hotel Williamsburgs soon-to-open restaurant,
where chef Andrs Julian Grundy will preside
once it ofcially premieres.
The back wall of the bar/foyer is glass as
well, giving view to an impossibly bright aqua
pool that sits empty, guarded by canopy beds.
The scene looks like it was recently shipped in
from South Beachs Delano. So far, so good.
We are suitably zenned out. The atmosphere
alone at the Hotel Williamsburg is so drasti-
cally transporting that we almost forget that
customers are paying $10 more for a drink here
than they would for the $4 Coors in Styrofoam
just half a block away.
Upstairs is a diferent story. We are staying
in The Treehouse suite, which we can't help
associate with Portlandias hipster-mocking
phrase Put a bird on it. A single issue of Vice
lies on the mod table in an otherwise stark liv-
ing foyer. Like so many things in Williamsburg,
our hotel room projects a sense of efortless
cool that can come only from months of careful
preparation. Look: a ladder that goes to no-
where! Ramones vinyl on the shelves! A Crosley
turntable! Chairs that look like a cross between
a beanbag and those sculptures that Katherine
OHare makes in Beetlejuice! Skull vodka in the
minibar!
Do you guys want to come over and
listen to Karen O.s new album while silk-
screening T-shirts? the room seems to ask
us. Because thats what we do here.
Were still furnishing, ofers Ben Graves
somewhat apologetically later that evening,
when the bar has cleared out. Mr. Graves is
the domino
Sugar factory
and SceneS of
williamSburg.
photos: getty imageS
Branding the willi amsburg experience
. . . strange that no one has
tried to capitalize of it already.
wittus full page.indd 1 11/10/11 8:55:30 PM
WEEKEND
98
NYO
DECEMBER
EAT
The new wave of Williamsburg restaurants
oers decidedly grown-up takes on gastronomy and design.
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the president of Graves World Hospitality, a
rm specializing in developing and operating
boutique resorts. Hotel Williamsburg is his lat-
est project. Scruy and handsome, Mr. Graves
could easily be a Williamsburger himself,
though it turns out his company is located in
Minnesota. (His recent commutes, we gather,
have been less than ideal.)
This is going to be a social environment,
Mr. Graves says. Were not going to be this
exclusive place where only members or guests
are allowed in. If were too packed one night,
were going to hand you a drink token so you
can come back in the future. We want this place
to be where the Williamsburg community can
hang out. This is Brooklyn as a brand that were
oering here.
Branding the Williamsburg experience: the
only strange thing about this concept is that no
one in the hotel industry has tried to capitalize
on it already. But the question remains: What
kind of traveler comes to New York to stay in an
outer borough?
Europeans, answers Branden McRill, Hotel
Williamsburgs director of food and beverage,
dryly. Mr. McRills impressive credits include
stints as the beverage and restaurant manager
at the Jean-Georges Vongerichten restaurant
at the Mark Hotel, as the wine director for the
David Burke Groupe, and as the wine director
for Fishtails. International travelers dont
want to stay in Times Square when they come
to New York. They want to be in a more relaxed,
artistic environment.
But Mr. McRill is quick
to impress on us that
Williamsburg isnt just
a hotel. Most of the
money is going to
come from food and
beverage, he tells
us, picking up exactly
where Mr. Graves left o.
Weve already sold all the
rooms we wanted to for the
soft launch. Mr. McGill also takes us up to the
unopened rooftop bar, which will boast the citys
only 4 a.m. liquor license. So far, its not much
to look at. A series of industrial buildings and
yards lies below, which gives an unobstructed, if
somewhat bleak view of the city.
The best part is that the zoning laws
say that nothing around here can be built
higher than what were already seeing, says
Mr. McRill, gesturing to the depressed area
marking the border between Williamsburg
and Greenpoint. So youll always be able to
see New York from the roof.
Like Mr. Graves, Mr. McRill makes a point
of mentioning Hotel Williamsburg as a social
venue. This is going to be open to everyone,
PHOTOSFROMTOPPILLAR&PLOUGH
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he tells us. But around midnight, were going
to have roped of sections for bottle service.
The following morning, my partner goes
for a quick dip and a work out. Twenty min-
utes later, he comes back perplexed.
I thought the gym had two stories, but
a stafer told me the second foor is where
theyre going to put the art gallery.
Only in Williamsburg? Sure, though this
somewhat jarring combination of athletics
and aesthetics represents a potential hurdle
for what Hotel Williamsburg and the new
class of Brooklyn couture are ofering. Its
all fne and well to say that the space will be
both a welcoming social arena for locals and
a full-service hotel for travelers. In practice,
however, trying to appeal simultaneously to
the notoriously clique-y Burg scene as well
as tired tourists who just want a run on the el-
liptical without looking up to fnd themselves
being judged by 20-somethings in ironic
eyewear seems Sisyphean, to say the least.
We also wonder who in the world is going
to Brooklyn for bottle service, since the un-
apologetic, precrash display of money is the
exact antithesis of Williamsburgs cool factor.
karen elson performs at williamsburg
waterfront. the williamsburg bridge.

photos: andy kropa/getty images
This is a neighborhood where youll fnd $300
jeans that are made to look like they were found
in a bottom bin of the Salvation Army and
trust-funders dress in hobo-chic. Bottle service,
in essence, is trying too hard. And in Williams-
burg, there is no more egregious mistake.
As were handing over our key cards (which
they should really trade in for those really
cool, old-school metal keys for full efect), Im
already reworking the lyrics to an Eagles song:
Welcome to the Hotel Williamsburg
Its such a lovely place,
(such a lovely place)
You can check out
(but if the L trains not running)
You can never leave.
Hotel WilliamsBuRg
room rates begin at $295
for a standard room
and go up to $2, 500 a night
for the treehouse suite
Exclusive by Appointment:
StEphEn p. WAld 212-750-WALD(9253)
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Twelve Oaks Airpark is just 13 miles north west of Crystal River Airport (KCGC) and 14 miles south east of Ocala Airport (KOCF).
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MARKETPLACE NYO
DECEMBER 2011 | 103
Acura of Manhattan > ads > e New York Observer > hph_9.875"x5" > (1116_hph_110561.indd) > 4c > Walter > Shared w/ Inniti of Manhattan & Lexus of Manhattan
NYO MARKETPLACE
104 | DECEMBER 2011
MARKETPLACE NYO
25/40 x 100mm
Long Range
Observation
Binocular
High Performance
Optics for Earth and Sky
Enhance
Your Beautiful
View
Discover what amateur
astronomers
have known
for years
Oberwerk
binoculars
provide stunning
clarity and sharpness, at surprisingly
afordable prices. 30 models available,
from small hand-helds to giant tripod-
mounted long-range observation binoc-
ulars for the home or ofce with a view.
For a free catalogue, call toll-free
866-244-2460 or visit our online
store at www.bigbinoculars.com
bigbinoculars.com
DANISH WATCH DESIGN
ZEN PHILOSOPHY
Perhaps the slimmest sports watch in the world.
Model V140 designed by Christian Mikkelsen is
available in gents and ladys sizes.
Traditional sport watches tend to be bulky, often
loaded with buttons to actuate a plethora of sel-
dom used features. If you like buttons and bulk, you
need read no further. Our watches dont measure
wind speed and they wont tell you the time in Ma-
lawi. They arent built to skim the ocean floor at
60 fathoms but then again, neither were you. Dan-
ish design melds with the Zen philosophy of Obaku
balance & harmony, to produce something bet-
ter described as sporty elegance, or elegant sport,
you decide. One thing you will get with Obaku, is
a wrist hugging thin profile on a watch that can
still play rough when you do that weekend warrior
thing. And at Obakus very affordable prices, you
can still buy a bulky, buttony thing too!
WWW.TIMEQUESTWATCHES.COM
WE DELIVER, TIME AFTER TIME (949) 632-1145
www.kleindesign.com 800-481-7247
Visit our online showroom and nd the Furniture thats truly
made to t your body.
For 30 years we have been making uniquely comfortable chairs, rockers,
recliners and sofas in our New England workshop. Our Exclusive designs
combine solid hardwoods with ne fabrics and leathers to t any dcor.
Klien DesignFP.indd 1 11/11/11 11:53:40 AM
MARKETPLACE NYO
DECEMBER 2011 | 105
25/40 x 100mm
Long Range
Observation
Binocular
High Performance
Optics for Earth and Sky
Enhance
Your Beautiful
View
Discover what amateur
astronomers
have known
for years
Oberwerk
binoculars
provide stunning
clarity and sharpness, at surprisingly
afordable prices. 30 models available,
from small hand-helds to giant tripod-
mounted long-range observation binoc-
ulars for the home or ofce with a view.
For a free catalogue, call toll-free
866-244-2460 or visit our online
store at www.bigbinoculars.com
bigbinoculars.com
www.kleindesign.com 800-451-7247
Visit our online showroom and nd the Furniture thats truly
made to t your body.
For 30 years we have been making uniquely comfortable chairs, rockers,
recliners and sofas in our New England workshop. Our Exclusive designs
combine solid hardwoods with ne fabrics and leathers to t any dcor.
Klien DesignFP.indd 1 11/11/11 1:36:46 PM
NYO MARKETPLACE
106 | DECEMBER 2011
98 OctOber 2011 NYO MARKETPLACE
Crosstown Custom Shade &
Glass

200 W 86th St
New York NY
212-787-8040

115 W 10th St
New York NY
212-647-1519

M: 9:30-5:00, T: 9:30-7:00, W:
9:30-5:00, Th: 9:30-7:00, F: 9:30-5:00
S: 9:30-4:00
Closed Sundays

crosstownshadeandglass.com
crosstown.hdwfg.com
Hunter Douglas offers stylish
options for every dcor.
Save $25 - 300 per unit on selected Hunter Douglas window fashions. Hunter Douglas offers an
array of attractive colors, fabrics and styles for creating inviting living spaces. With their
enduring craftsmanship and energy-efficient designs, they present exceptional value _ smart style
thats energy smart, too. And, now you can enjoy smart savings through December 12, 2011
with mail-in rebates on selected styles. Ask us for details.
2008 Hunter Douglas Inc. and TM are trademark of Hunter Douglas Inc.
We also offer:
Motorization Interior Design Custom Draperies
Fabrics and Upholstery Glass, Mirror & Shower Doors
Celebrate the
Season

Select Body Copy
We also offer:
Celebrate the
Season

Select Body Copy
We also offer:
Celebrate The Season
Glass

200 W 86th St
New York NY
212-787-8040

115 W 10th St
New York NY
212-647-1519

M: 9:30-5:00, T: 9:30-7:00, W:
9:30-5:00, Th: 9:30-7:00, F: 9:30-5:00
S: 9:30-4:00
Closed Sundays

crosstown.hdwfg.com
We also offer:
Glass

200 W 86th St
New York NY
212-787-8040

115 W 10th St
New York NY
212-647-1519

M: 9:30-5:00, T: 9:30-7:00, W:
9:30-5:00, Th: 9:30-7:00, F: 9:30-5:00
S: 9:30-4:00
Closed Sundays

crosstown.hdwfg.com
We also offer:
Celebrate the
Season

Select Body Copy
We also offer:
Crosstown
Custom Shade & Glass
200 W 86th St., New York NY
212-787-8040
115 W 10th St., New York NY
212-647-1519
M: 9:30-5:00, T: 9:30-7:00, W:
9:30-5:00, Th: 9:30-7:00, F: 9:30-5:00 S:
9:30-4:00 Closed Sundays
crosstown.hdwfg.com
Save $25 - 300 per unit on selected Hunter Douglas window fashions. Hunter Douglas
offers an array of attractive colors, fabrics and styles for creating inviting living spaces.
With their enduring craftsmanship and energy-effcient designs, they present excep-
tional value & smart style thats energy smart, too. And, now you can enjoy smart savings
through December 12, 2011 with mail-in rebates on selected styles. Ask us for details.
We also offer:
High Performance Optics for Earth and Sky
866.623.7937 giantbinoculars.com
Enhance
Your
Beautiful
View
THE MOST INTERESTING STORES IN NEW YORK CITY

ARCHITECTURAL AND
ALTERED ANTIQUES
(212) 989 8401 (212) 989 8814 (212) 362 8025
WWW.OLDEGOODTHINGS.COM
CHELSEA
124 W 24TH
UNION SQUARE
5 E 16TH
UPPER WEST SIDE
450 COLUMBUS AVE
NYO MARKETPLACE
MAY | 107
back of mag.indd 107 4/30/11 3:47:42 PM
Commemorates the life & times of Graf von Zeppelin, the father
of commercial aviation. Much like the old Baron himself and the
legendary leviathans of the sky that bore his name, these globe-
trotting timepieces set the bar in their class. And as long as we are
talking about setting the bar, we think youll agree that Time Quest
isnt you run of the mill web experience either.
www.TimeQuestWatches.com

Time Quest, timepieces with a tale
(949) 632-1145
The Zeppelin
100 Year Anniversary series
MARKETPLACE 90-113.indd 98 9/23/11 10:51:24 AM
MARKETPLACE NYO
NYOMagNonBleedAd.indd 1 9/20/11 1:00:13 PM
DECEMBER 2011 | 107
STAR SUBARU 206-26 NORTHERN BLVD BAYSIDE, NY 11361 STARSUBARU.COM
Leases starting at
$
139
*
Call or come in
for details.
Give us the chance
to explain why so
many smart buyers
are discovering the
advantages of an all
wheel drive Subaru.
Per
Month
Star Subaru will give you the
best deal on any new Subaru.
Give us the chance
to explain why so
many smart buyers
are discovering the
wheel drive Subaru.
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to explain why so
many smart buyers
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wheel drive Subaru.
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to explain why so
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wheel drive Subaru.
LEASE A 2012 IMPREZA, 5 SPD FOR
$139 PER MO. FOR 42 MONTHS.
MSRP: $18,545, MODEL CODE: CJA-01,
MANUAL, $0 SEC DEP, 55% RES.
$5,838 TT PYMTS.
*EXCLUDES TAX, TITLE, LICENSE & DEALER FEES. 2012 IMPREZA: TOTAL DUE AT SIGNING $3,634 (INCLUDES $2,900 DOWN, $595 BANK FEE, $139 FIRST PYMT.) MUST BE APPROVED BY DEALER PRIMARY
LENDER. SUBJECT TO BANK TERMS AND CONDITIONS. IMAGE IS FOR ILLUSTRATIVE PURPOSES ONLY. NOT RESPONSIBLE FOR TYPOGRAPHICAL ERRORS. OFFER EXPIRES 11/30/11.
SubaruThe only manufacturer with IIHS
Top Safety Picks for all models, two years running.
Schedule a test drive: (888) 658-6535
FID# 7071878
Leases starting at
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139
*
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Month
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Leases starting at
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139
*
Per
Month
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NYO MARKETPLACE
108 | DECEMBER 2011
Build-You-Own Cowboy Pie Paty
Time Flies When Youre Eatin Chicken & Makin Pies!
Chocolate Chips
Butterscotch Chips
Mint Candy Chunks
Rainbow Sprinkles
Toasted Oats
Dried Cherries
$32 Per Child Plus Tax & Service
(Minimum of 10 Children, 4 Years Old & Older)
Price Includes Pie-Making* & Lunch!
Each Tiny Cowboy will Receive Their Very Own Pie Cup
to Fill and Decorate with 6 of the Following Fixins:
Marshmallows
Mini Candies
Skittles
Fruit Loops
Popcorn
Pretzels
*Hill Country Chicken Staff will be responsible for baking the pies.
All pies consist of coconut shavings.
Please contact Laura Cady to plan your childs next celebration!
Email: laura@hillcountryny.com Phone: 646-380-5873
1123 Broadway (Corner of 25th)
New York, NY 10010
212-257-6446
www.hillcountrychicken.com
CHELSEA
206 West 23rd Street
Just West of 7th Avenue
212.337.3100 Fax 212.337.3182
HELLS KITCHEN
875 Tenth Avenue
(corner of 57th & 10th Avenue)
212.333.3100 Fax 212.333.3175
WEST CHELSEA
202 Ninth Avenue
(between 22nd and 23rd Streets)
212.366.5110 Fax 212.366.5120
jakessaloonnyc.com
Three Convenient
Locations in Midtown Manhattan
183 West 10th St.
(OFF OF 7TH AVE.)
for reservations please call 212-352-0050
fax 212-352-0051
email info@cafecondesa.com
An intimate restaurant in
the West Village serving
breakfast, lunch, and bistro
fare dinner featuring
exquisite New York style
dishes with Latin American
accents.
Caf
Condesa
Onegin is proud to
oer Private Dining
and Special Events for
parties of eight or more.
For intimate gatherings
in a private dining room
to larger aairs with
restaurant exclusivity,
Onegin will create a
personalized menu to
cater to any preferences
you may have.
391 Sixth Avenue,
New York NY 10014
(tel) 212.924.8001
(email) info@oneginnyc.com
onegin.rustor.com
DECEMBER 2011 | 109
MARKETPLACE NYO
NYO MARKETPLACE
110 | DECEMBER 2011
We treat all conditions from sports-related injuries, pre
and post-surgical, car accident and slip and fall cases. Our
therapists will work intimately and efciently with you to
get you back in the game as fast as possible.
Heal yourself with the best!
Karena Wu
PT, MS, CSCS, CPI
Renew. Recover. Restart.
We are a holistic, hands-on Physical Therapy facility lo-
cated in midtown Manhattan. Our specialties include
manual therapies, Pilates-based rehabilitation and sports
specifc functional training. We ofer one-on-one treat-
ment from the start to fnish.
www.activecarephysicaltherapy.com
Check out our blog! www.bestphysicaltherapistnyc.com
Karena Wu
OWner
PT, MS, CSCS, CPI, CKTP
12 West 37th Street, Ste 1202
new York, nY 10018
212 777 4374
ACTIVE CARE HALF H.indd 1 11/11/11 12:50:08 PM
TELBOOK
Directories
Check for Accuracy
Authorized Person
Pri nt Name:
Si gnature:
This is a proof of your ad for the next edition of the TelBook Directory noted. Please review proof for accuracy including name,
address, telephone number, copy, colors and heading. If changes/corrections are necessary, please note them clearly on your
advertising proof and mail a signed copy to Telbook, 365 County Road 39A, Suite 17B, Southampton, NY 11968-5220 or fax
to 631-287-1781 IMMEDIATELY within receipt of this proof. This ad will be considered to be correct and final unless we receive
changes in writing from you within two weeks of the date above. Color seen on your advertising proof may vary in the final
directory due to the environmentally selected papers and inks used to print the directories. It is the responsibility of the advertiser
to notify the TelBook office in writing of any listing or ad copy changes (change of address and/or telephone number).
Please Check for Accuracy
Peconic Year: 2012
Date: Mail Fax
Heading:
Ad proof 2010
These changes are for this ad ONLY or ALL advertising
Date
Customer Proof
1990 - 2011
21
YE ARS OF
E XCE L L E NCE
TelBook
Directories
Name:
Rep:
631-283-7075 EXT. 115
maria@telbooks.com
FAX: 631-287-1781
Artist: Maria A. 05/17/11
X
Maria
Gas-Propane
Petro-Propane
30 Old Dock Rd
Yaphank, NY 11980
Call For Special Promotions
Natural Gas Service
And Installations
RESIDENTIAL COMMERCIAL
SALES SERVICE INSTALLATION
DEPENDABLE AUTOMATIC DELIVERY
EMERGENCY SERVICE
855-4U PROPANE
855-487-7672
NATIONALLY CERTIFIED
SERVICE TECHS AND DRIVERS
FAST, RELIABLE
PROPANE DELIVERIES
Licensed
&
Insured
FAST, RELIABLE
PROPANE DELIVERIES
Propane Offers Homeowners Reliability, Cleanliness,
Improved Performance And, On Average,
Costs Half As Much Per BTU As Electricity
PROPANE
DECEMBER 2011 | 111
MARKETPLACE NYO
We treat all conditions from sports-related injuries, pre
and post-surgical, car accident and slip and fall cases. Our
therapists will work intimately and efciently with you to
get you back in the game as fast as possible.
Heal yourself with the best!
Karena Wu
PT, MS, CSCS, CPI
Renew. Recover. Restart.
We are a holistic, hands-on Physical Therapy facility lo-
cated in midtown Manhattan. Our specialties include
manual therapies, Pilates-based rehabilitation and sports
specifc functional training. We ofer one-on-one treat-
ment from the start to fnish.
www.activecarephysicaltherapy.com
Check out our blog! www.bestphysicaltherapistnyc.com
Karena Wu
OWner
PT, MS, CSCS, CPI, CKTP
12 West 37th Street, Ste 1202
new York, nY 10018
212 777 4374
ACTIVE CARE HALF H.indd 1 11/11/11 12:50:08 PM
TELBOOK
Directories
Check for Accuracy
Authorized Person
Pri nt Name:
Si gnature:
This is a proof of your ad for the next edition of the TelBook Directory noted. Please review proof for accuracy including name,
address, telephone number, copy, colors and heading. If changes/corrections are necessary, please note them clearly on your
advertising proof and mail a signed copy to Telbook, 365 County Road 39A, Suite 17B, Southampton, NY 11968-5220 or fax
to 631-287-1781 IMMEDIATELY within receipt of this proof. This ad will be considered to be correct and final unless we receive
changes in writing from you within two weeks of the date above. Color seen on your advertising proof may vary in the final
directory due to the environmentally selected papers and inks used to print the directories. It is the responsibility of the advertiser
to notify the TelBook office in writing of any listing or ad copy changes (change of address and/or telephone number).
Please Check for Accuracy
Peconic Year: 2012
Date: Mail Fax
Heading:
Ad proof 2010
These changes are for this ad ONLY or ALL advertising
Date
Customer Proof
1990 - 2011
21
YE ARS OF
E XCE L L E NCE
TelBook
Directories
Name:
Rep:
631-283-7075 EXT. 115
maria@telbooks.com
FAX: 631-287-1781
Artist: Maria A. 05/17/11
X
Maria
Gas-Propane
Petro-Propane
30 Old Dock Rd
Yaphank, NY 11980
Call For Special Promotions
Natural Gas Service
And Installations
RESIDENTIAL COMMERCIAL
SALES SERVICE INSTALLATION
DEPENDABLE AUTOMATIC DELIVERY
EMERGENCY SERVICE
855-4U PROPANE
855-487-7672
NATIONALLY CERTIFIED
SERVICE TECHS AND DRIVERS
FAST, RELIABLE
PROPANE DELIVERIES
Licensed
&
Insured
FAST, RELIABLE
PROPANE DELIVERIES
Propane Offers Homeowners Reliability, Cleanliness,
Improved Performance And, On Average,
Costs Half As Much Per BTU As Electricity
PROPANE
NYO
GALLERY
112 DECEMBER 2011 NYO GALLERY
NYO directOrY
MARKETPLACE
PB NOVEMBER 2011 NYO GALLERY
Karena Wu is the
owner of ActiveCare
Physical Therapy
located in midtown Manhat-
tan. The facility ofers one-on-one hands on
treatment and takes most major insurances.
Please call for an
15 Union Square
West features 36
exceptional resi-
dences overlook-
ing Union Square
Park. Distinctive
homes within
the restoration
of Tifany & Co.s 19th century headquarters
ofer generous proportions with ceilings up
16 feet, arched windows and panoramic park
views. Custom interior design by Vicente
Wolf. 15USW is a boutique condominium with
hotel-style services and amenities. One to
three bedroom residences available starting
at $3 million, with combination options upon
request.
Call (212) 366-1515 or visit www.15usw.com.
Described as
Authentically
Modern, the
rental apart-
ments at 25
Broad at the
Exchange ofer
sleek, high-level
fnishes in a historically landmarked building.
Doorman living in the heart of the Financial
District ofers residents the ideal location for
easy access to dining, shopping and direct
transportation. And within the building, over
8,000 SF of amenity space includes a resi-
dents lounge with fat screen tv, pool tables
and catering kitchen, ftness center, childrens
playroom, 3D golf simulator and more.

888.430.6085 | 25broadnyc.com
Located in
charming Green-
wich Village, 130
West 12th Street,
developed by
the Rudin Family,
provides a rare
opportunity to
live in a prewar condominium in one of the
citys most sought-after neighborhoods. With
interiors designed by Cook + Fox and model
apartment furnishings by designers Jed John-
son Associates, the 42-unit building ofers one
to four-bedroom homes, ranging from 869 to
3,875 square feet. Prices start at $1,400,000.
Sales and Marketing by Stribling Marketing
Associates.
For more information, visit 130west12.com
Karena Wu is the
Owner of ActiveCare
Physical Therapy
located in midtown
Manhattan. We
specialize in manual
therapy joint mobili-
zations, Pilates-based
rehabilitation, sports
rehab and functional
training. We also do Kinesio and McConnell
Taping. Our one-on-one hands on treatment
sets us apart from the rest. Come heal yourself
with the best!

212-777-4374

Learn more at www.activecarephyicaltherapy.
com and read our blog at www.bestphysi-
caltherapistnyc.com.
Sophisticated open
fre cooking, inven-
tive cocktails and an
innovative wine list
are the hallmarks of
Chef/Owner Waldy
Maloufs Beacon Restaurant. The tri-level
space has a warm, welcoming feeling while
exuding an atmosphere of true elegance. The
heart of Beacon is the open terra-cotta brick
kitchen, which features a wood burning oven,
rotisserie and grill. Wielding fame as a tool
to enhance the true favors of his ingredients
Chef Malouf combines culinary experiences
from his world travels into an American menu
that highlights the freshest of herbs and spices
with meats, fsh and game all prepared over
open fre.
25 West 56th Street. 212-332-0500
BeaconNYC.com
Bettina Equities: Living
Well, In the Worlds Great-
est City. Bettina is known
for afordable prices that
make Manhattan living in
the fnest buildings within
reach, with NO FEE! At-
tractive studios, spacious
three-bedroom duplexes
and triplexes in the most
desired neighborhoods:
East/West Side, Clinton,
Murray Hill, Gramercy Park, Union Square and
East Village. Experience the diference in the
way our buildings are run with a quality com-
mitment and ongoing attention to amenities
such as exceptional maintenance/upgrades,
a responsive management staf and roomy,
comfortable layouts.
www.bettinaequities.com.
(212) 744-3330.
Brown Harris Stevens, established in 1873, is
the premier provider of residential real estate
services in New York City. The company
has ofces throughout New York City, The
Hamptons, North Fork and Palm Beach. Brown
Harris Stevens ofers more luxury residential
exclusives than any other Manhattan frm,
serves as the exclusive afliate of Christies
International Real Estate, Inc., a subsidiary of
Christies International PLC, the worlds oldest
fne arts auctioneer.
For more information see www.bhsusa.com
About
Bloomingdales
Bloomingdales
is Americas only
nationwide, full-line,
upscale department store and a division of
Macys, Inc. It was founded in 1872 and cur-
rently operates 41 Bloomingdales stores and 7
Bloomingdales, The Outlet Stores in New York,
New Jersey, Massachusetts, Pennsylvania,
Maryland, Virginia, Illinois, Minnesota, Georgia,
Florida, Nevada, and California. In addition,
Bloomingdales has an international presence
with a location in Dubai.
Be sure to follow Bloomingdales on Face-
book or Twitter, and for more information, or
to shop any time,
visit www.bloomingdales.com.
ABC Carpet and Home ofers a diverse selec-
tion of globally sourced product at the cutting
edge of design, beauty and sustainability. ABC
encourages you to create your home as an ex-
pression of your vision and values. Its dynamic
and inspiring assortment includes vintage
& antiques, ABC Goodwood furniture from
responsibly managed forests; chemical free
organic beds; indigenous artistry from global
cooperatives; jewelry and apothecary; tabletop
and lighting, and the largest collection of rugs
and carpets in the world.
888 Broadway, New York, NY 10003,
www.abchome.com,
212-473-3000
DOWNTOWN 11-2011.indd 112 11/11/11 1:12:20 PM
DECEMBER 2011 | 113 112 DECEMBER 2011 NYO GALLERY
from Movie Stars to Politicians. Also, rent your own
NYO GALLERY NOVEMBER 2011 | PB
DOWNTOWN 11-2011.indd 113 11/11/11 1:12:44 PM
NYO
GALLERY
114 DECEMBER 2011 NYO GALLERY
Crosstown Shades
and Glass
Showcasing the
prestigious Hunter
Douglas Gallery, a
variety of hard and
soft window cover-
ings, glass, mirrors and shower doors, Cross-
town Custom Shade & Glass has delivered the
highest level of customer service and product
knowledge for over twenty-fve years.
For every step design you can visit any of
their two convenient locations: Upper West
Side, 200 West 86th Street, between Amster-
dam and Broadway.
Greenwich Village Location, 115 West 10th
Street between Greenwich Avenue and Sixth
Avenue call now for store hours and direc-
tions: (212) 787-8040. Or on the web: www.
crosstownshadeandglass.com.
1657 Third Avenue, New York City 10128
212.831.6626
www.craftstudionyc.com
The Craft Studio is
the hottest place in
NYC for parties, play
dates, painting, toys,
candy, crafts, gifts,
and more. Always of-
fering the latest and greatest workshops, gifts,
and fun. For over 15 years the Craft Studio has
been the premier party location for cool kids in
New York City. With over 20 themes to chose
from, there is something for everyone. Call for
reservations and walk in availability.
1657 3rd Avenue, NY, NY 10128
212-831-6626;
www.craftstudionyc.com
City Winery is a place like no other in New
York City: intimate concert venue, award win-
ning restaurant, private event space and urban
winery.
Founded in 2008 by Michael Dorf, City Winery
pairs award-winning wines made on premises
with world-class musical acts to create a set-
ting where visitors can relax, dine and enjoy
concerts in the company of friends and fellow
afcionados.
For a schedule of events or to book a reserva-
tion go to: citywinery.com or call (212) 608-
0555 or info@Citywinery.com, City Winery,
155 Varick Street (between Spring and
Vandam Streets), New York, NY 10013.
FOR SALE:
E. Osborne Smith, Inc., a
full service, privately owned
Real Estate Brokerage
Firm with 124 years of his-
tory. Company survived &
thrived through depression
and all real estate down-
turns. In good standing on
its real estate brokerage
license, trade mark protection and all taxes.
Buyer will own 100% of the corporations stock
free and clear of obligations; having success-
fully stopped all operations in the past 7 years.
Buyer will own a company with a very clean
track record, experience, history and positive
name recognition. Assisting buyers and sellers
of commercial, industrial and residential real
estate, including management and leasing.
Israel Zipes, Principal (212) 986-7644 www.
EOsborneSmith.com
When you
want the per-
fect move...
call FlatRate
Elite. Its a
true luxury
experience.
Elite has six teams of the most experienced,
professional movers in NYC. They operate in
silence and pay attention to everything. They
are a crack team. Elite jobs are done with
top-of-the-line Elite trucks built to transport
sensitive belongings like wine, pianos, fne art
and antiques. Even our packing materials are
of the highest quality.
Call 212.966.2288 to discuss your FlatRate
Elite move!

Whether it is
just to grab
a quick bite,
or to catch
up with old
friends while
watching the game on a big screen...
Everything your senses crave...All in one place,
it can only be Jakes Saloon...

206 West 23rd St at 7th Ave
212-337-3100
jakessaloon@gmail.com
Also in West Chelsea and 57th St
www.Jakessaloonnyc.com
Ken Lopez Bookseller
specializes in literary frst
editions, manuscripts,
and writers archives.
For over thirty years we
have been issuing catalogs
in this feld, buying
and selling fne books
and manuscripts, and helping to place the
literary archives of some of
the best writers of our
time in institutional collections. We have also
specialized in artwork
by authors, including a
large collection of paintings by the poet E. E.
Cummings. Visit our websites at
www.lopezbooks.com and
www.eecummingsart.com or contact us at
413-584-4827 or
mail@lopezbooks.com .
Bonobos
Better ftting, better looking mens pants,
shorts, blazers and polos. Quickly expanding
our selection of complementary bags, belts,
shoes, watches and more.
Sold only online. Delivered to you with impec-
cable customer service. Free shipping on all
returns & exchanges.
Check us out at bonobos.com
Klein Design For 30 years we have been making
uniquely comfortable Rockers, Chairs, Sofas,
Recliners & Loveseats in our New England
workshop. Our Exclusive designs combine solid
hardwoods with fne fabrics and leathers to ft
any dcor.
Visit our online showroom and fnd the Furniture
thats truly made to ft your body.

Klein Design, Inc. 99 Sadler Street,
Gloucester, MA 01930
Free Catalog (800) 451-7247
www.kleindesign.com
DOWNTOWN 11-2011.indd 114 11/11/11 1:13:04 PM
DECEMBER 2011 | 115
Established 1887
E. Osborne Smith Development Corp.
www.EOsborneSmith.com
FOR SALE
ISRAEL ZIPES, PRINCIPAL
(212) 986-7644
CALL
TURN OF THE CENTURY SIGN
A Full Service Real Estate Brokerage Firm
with 124 Years of History.
A privately owned brokerage firm that has survived & thrived through two major depressions
and all real estate downturns in the economy. It currently is in good standing on its real estate
brokerage license, trade mark protection and local state and federal taxes.
The group that buys this firm will own 100% of the stock of the corp. free and clear of any and
all past obligations. We have 100% successfully stopped all operations in the past 7 years to
accomplish this task.
You will posses, with this purchase, a company with a very clean track record with experience,
history and name recognition in real estate. Assisting buyers and sellers of commercial, industrial
and residential real estate, including management and leasing. To compete in a local, national and
international real estate market in the internet world.
ZipesNYO.indd 1 9/19/11 12:08:46 PM
E. Osborne Smith,Inc.
DOWNTOWN 11-2011.indd 115 11/11/11 6:17:30 PM
NYO
GALLERY
116 DECEMBER NYO GALLERY
Whether it is
just to grab
a quick bite,
or to catch
up with old
friends while
watching the game on a big screen...
Everything your senses crave...All in one place,
it can only be Jakes Saloon...
206 West 23rd St at 7th Ave
212-337-3100
jakessaloon@gmail.com
Also in West Chelsea and 57th St
www.Jakessaloonnyc.com
Albert Maysles went to Rus-
sia in 1955, 16mm camera in
hand, with brother David,
recoding sound. Their rst
documentary, Psychiatry
in Russia examined Soviet
mental health care. It aired on
NBCs The Dave Garroway Show. In over 50
years Maysles Films have been shown in well
over 100 lm festivals worldwide.
A short list of lms includes: Sophia Loren,
Orson Wells, 1964 / Beatles Invasion into
the USA, Marlon Brando, Yoko Ono, Truman
Capote, Little Eddie & Big Eddie Bouvier
Beales, Vladimir Horowitz, Rostropovich, Jesse
Norman in Paris, Academy Award nominated-
Lalees Kin. Christo and Jeanne-Claude, and
Muhammad Ali and Larry Holmes.
On Nov. 30 Albert is celebrating his 85 birth-
day with family, friends & patrons, with a ben-
et dinner at the Red Rooster on Lenox Ave.
For tickets and info call Maysles lms at
(212) 582-6050
At The Moinian Group, we have a new vision
of luxury residential rentals for New York City.
Bringing the future closer. Placing the soul
of the city at your doorstep. We recognize
that todays urban professional wants a
luxurious oasis that strikes a balance between
exceptional world-class amenities and atten-
tive 24-hour services. Our goal is to bring
you such properties, working with carefully
selected partners award-winning architects
and designers with premium nished and
the most upscale details. Our notion of verti-
cal neighborhoods reects innovative vision,
pushing the limit and creating not just living
spaces, but lifestyles.
www.moinian.com
Does your home or o ce have a great
view? Explore and enjoy it to the utmost
with Oberwerk Long-Range Binoculars and
Binocular Telescopes. Highest quality optics
provide Stunning clarity and sharpness at
surprisingly aordable prices. See us online
at www.giantbinoculars.com
For free catalog, call 866-623-7937 or email
to info@oberwerk.com OBERWERK CORPO-
RATION 866-623-7937.
www.giantbinoculars.com.
Over 100 years of industry leadership. Petro is
the countrys leading provider of home heat-
ing oil. Our years of experience and stability
enable us to support all your heating and cool-
ing needs better than any oil company. We
also provide propane and plumbing services.
We are also local, we live and work where you
do, so we are always available, 24/7 all year.
Come home to Petro and get $ 50.00 in Free
heating oil .
855-4U PROPANE 855-487-7672
PROPANE
Portolano 100%
cashmere knit coordi-
nates, shawls, wraps
and sweaters. Designer
gloves, small leather
goods, handmade
Italian silk ties and so
much more!
Sample Sale, whole-
sale and below starting
Monday, November 7th to Friday, November
18th from 10am-6pm (closed Saturday and
Sunday). The sale continues on
Monday, December 12th to Friday, December
23rd from 10am-6pm (closed Saturday and
Sunday).
15 West 37th Street (2nd Floor) (between 5th
& 6th Ave.) New York,
NY 10018. For more information, please visit
www.portolano.com or call 212-719-4403
For nearly a century, Prudential Douglas
Elliman has been recognized as a leader in
the residential real estate industry. With more
than 3,500 agents and over 60 o ces from
Manhattan to Montauk, the companys reach
is unsurpassed. Prudential Douglas Elliman
oers its customers a comprehensive array of
services including residential sales and rental
brokerage, retail and commercial sales & leas-
ing, relocation, new development marketing,
property management, mortgage broker-
age and title insurance. So whether youre in
Manhattan, Brooklyn, Queens, Westchester
or Long Island, including the Hamptons and
North Fork, there is a Prudential Douglas El-
liman o ce and agent ready to assist you in
any of your real estate needs. Please contact
1.800.ELLIMAN or visit
elliman.com
SLATE, one of New Yorks
only venues with private
and semiprivate recep-
tion spaces; featuring
16,000 square feet of
sleek dcor over 2 oors, accommodating par-
ties of 10 to 1200 guests. Slate provides on-site
catering of sumptuous modern American cui-
sine, activities such as billiards, ping pong and
foosball, state-of-the-art surround sound and
audiovisual capabilities as well as a spacious
dance oor. Slate is ideal for all of your special
and private events including corporate parties,
Bar/Bat Mitzvahis, fashion shows, birthday
parties, photo shoots, meetings/seminars,
rehearsal dinners and receptions. The possibili-
ties are endless!
54 West 21st Street, Between 5th and 6th
Ave.www.slate-ny.com - 212.989.0096
event@slate-ny.com
SLATE
MAINE WOOLENS is dedicated to the art
of weaving quality blankets, throws, baby
blankets, and handwoven scarves. Natural
American bers (premium wool, cotton, and
specialty bers) are woven and nished by
Maine artisans at our family-run textile mill
in Brunswick. We oer a wide selection of
styles and colors and most of our products
are machine washable for easy care. Proudly
Made in Maine
in the USA !
Visit www.MaineWOOLENS.com
Contact: info@mainewoolens.com
207-689-8266
www. MaineWOOLENS.com
MW ad NuYorkr winterBG ID-01.indd 1 10/26/11 7:04:24 PM
Both of Ligne Rosets Manhattan locations
display Europes largest collection of brilliant
contemporary furniture designs. We are proud of
our sustainable practices, beautiful stores, large
quick ship program and our very special team
of experienced interior designers and factory
trained installers. Our talented sta is always
ready to work with you on that one needed
piece or on a total plan for your home.
For the full Roset collection and
Quick Ship program:
DOWNTOWN 11-2011.indd 116 11/11/11 1:13:23 PM
DECEMBER 2011 | 117
DOWNTOWN 11-2011.indd 117 11/11/11 1:16:06 PM
NYO
GALLERY
118 DECEMBER 2011
Protect Your Furnishings
From Fading
Applied to the interior surface of your windows, Sunshield Energy Control Systems invisible
coating ofers the state-of-the-art in protecting your fne furnishings, fabrics and artwork
from the destructive efects of sunlight. Teir proprietary preservation products have been
utilized in the worlds fnest homes as well as the most prestigious museum environments.
Energy conservation benefts are additionally realized through solar heat and glare
reduction. Sunshields knowledge and expertise will ensure that your valuable
investments will be kept safe for future generations to enjoy.
914.633.5853
Applied to the interior surface of your windows, Sunshield Energy Control Systems invisi-
ble coating offers the state-of-the-art in protecting your fne furnishings, fabrics and artwork
from the destructive effects of sunlight. Their proprietary preservation products have been
Energy conservation benefts are additionally realized through solar heat and glare reduc-
tion. Sunshields knowledge and expertise will ensure that your valuable
SunShield energy Control SyStemS
Applied to the interior surface of your windows,
Sunshield Energy Control Systems invisible coat-
ing offers the state-of-the-art in protecting your
fne furnishings, fabrics and artwork from the
destructive effects of sunlight. Their proprietary
preservation products have been utilized in the
worlds fnest homes as well as the most presti-
gious museum environments. Energy conservation
benefts are additionally realized through solar heat
and glare reduction. Sunshields knowledge and ex-
pertise will ensure that your valuable investments
will be kept safe for future generations to enjoy.
SunShi eld
energy Control SyStemS
914.633.5853
Protect Your Furnishings
From Fading
Applied to the interior surface of your windows, Sunshield Energy Control Systems invisible
coating ofers the state-of-the-art in protecting your fne furnishings, fabrics and artwork
from the destructive efects of sunlight. Teir proprietary preservation products have been
Energy conservation benefts are additionally realized through solar heat and glare
reduction. Sunshields knowledge and expertise will ensure that your valuable
914.633.5853
Applied to the interior surface of your windows, Sunshield Energy Control Systems invisi-
ble coating offers the state-of-the-art in protecting your fne furnishings, fabrics and artwork
from the destructive effects of sunlight. Their proprietary preservation products have been
Energy conservation benefts are additionally realized through solar heat and glare reduc-
tion. Sunshields knowledge and expertise will ensure that your valuable
SunShield energy Control SyStemS
Protect Your
Furnishings
From Fading
Since 1985, Stephen P. Wald Real
Estate Associates, Inc. has been
synonymous with exceptional
service and consummate knowl-
edge of New York City real estate.
Founded by industry leader, and
principal broker Stephen P. Wald, our full-service brokerage frm has a
well-earned reputation for outstanding service. We not only facilitate the
buying and selling of residential and nvestment properties, but we also
see beyond to what makes each property special and unique. Our under-
standing of the specifc location, the foor plan, market valuation and the
buildings architectural characteristics is most important to our
clientele. It is customer satisfaction that continues to set us apart from
the brokerage community. Our business was built on it.
WaldRealEstate.com
At Time Quest we dont do the expected, if
you want that, you can fnd it almost anywhere.
We pride ourselves on ofering some of the
most beautiful, most interesting and yet aford-
able timepieces you will fnd, and from places
you might not expect. Cool stuf, great prices,
and a little surprise & amazement just for com-
ing by.
www.TimeQuestWatches.com
(949) 632-1145
In the lush, waterfront neighborhood of Battery
Park City, The Visionaire, a LEED-platinum cer-
tifed condominium and the nations greenest
residential high-rise, combines sustainable living
with the highest quality features, fnishes and
amenities available.
Residents at The Visionaire enjoy 24-hour
concierge services, a ftness center and spa with
a yoga room and indoor pool, two roof gardens,
a community lounge, a childrens playroom, and
more.
Studio through penthouse residences are avail-
able for immediate occupancy, starting from
$690,000. Visit www.thevisionaire.com or call
212.425.2550.
Sothebys The East Side Manhattan ofce
is just steps away from Central Park in one
of the most desirable neighborhoods in the
city. It is known for its prime Manhattan real
estate, which includes some of the citys
most elegant historic and prewar homes. Our
brokerage staf ofers unsurpassed service to
our clients. Our agents are thoroughly familiar with the neighborhoods
in this area, and with all aspects of sales, including the demands of the
luxury market.
For more information, please visit
www.sothebyshomes.com/nyc
DOWNTOWN 11-2011.indd 118 11/11/11 1:16:41 PM
DECEMBER 2011 | 119
DOWNTOWN 11-2011.indd 119 11/11/11 1:17:29 PM
outtake
120
NYO
decemBeR 2011
Y
ou might reasonably expect that
a portrait artist whose work
hangs in Blenheim Palace and
the Royal Palace in Madrid might
be a traditionalist. This is not true of model-
turned-artist Bradley Livingstone Black. In his
new exhibition at the Bosi Damjanovic Gallery
on the Lower East Side, Mr. Livingstone Black,
35, displays eerie, true-to-life images of major
modern characters like Jonathan Franzen,
James Frey, and Graydon Carter.
My work wouldnt look out of place in
a home flled with contemporary art, Mr.
Livingstone Black tells NYO. The techniques
of the portrait artist have also been dragged
into the 21st century. The demands of modern
life mean that people dont generally sit for
portraits as they once did, he says. Its a bit of
a shame.
A former Ford model and one-time stem-
cell researcher, Mr. Livingstone Black studied
at Duke University and was an All-America
golfer. His rsum is all but sent over the clif
of improbability by his interests in boxing and
polo. The former will serve as inspiration for his
next collection of paintings.
Ultimately, he says, its his love of psychology
that serves to make his lofty subjects show him
their authentic selves.
But though the creations, which begin at
around $10,000 for a small work on paper,
are modern, the art form is timeless, and Mr.
Livingstone Black is somewhat nostalgic for
its golden era. A couple of hundred years ago,
portraiture was the thing, he says wistfully.
Thats how you remembered loved ones, thats
how you became part of history.
Henry Krempels

Black
magic
p
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.

NYO_MAG7_BACKPAGE.indd 120 11/11/11 2:15:39 PM
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