Deloitte analytics and IBM Software Pulling together

Analytics

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IBM Software needs Deloitte

Deloitte needs IBM Software

IBMs strategic acquisitions of business intelligence (BI) and performance management (PM) technology from Cognos and predictive analytics from SPSS has allowed IBM to broaden our offerings into a comprehensive business analytics portfolio. Our goal is to help enterprises emerge stronger and more competitive from the current economic climateable to predict and respond to opportunities and threats, optimize operations to capitalize on new sources of revenue, and proactively manage risk while ensuring efficiency. We see this shift as so important, that weve restructured IBM Software Group to involve a major new pillar called Business Analytics. Deloitte is already an IBM Premier Business Partner and has been recognized as the Cognos Global Partner of the Year or Global Systems Integrator of the Year for the last five years running. We look forward to continued work with Deloitte on behalf of our mutual clients as they tap into the potential of business analytics. Rob Ashe General Manager Business Analytics IBM Software

Business analytics is poised for exponential growththe next big thing by almost any standard. But its not just a flash in the pan. Like reengineering and ERP, business analytics is here to stay. Thats why IBM Software is laser focused on the opportunity. As are we at Deloittecarefully considering the potential impact of advanced analytics across all of our businesses and services. Yes, IBM can be a formidable competitor; weve gone toe-to-toe on countless occasions. But they can also be a powerful ally. Especially IBM Software. Thats how Rob Ashe, IBMs Global General Manager for Business Analytics Software, sees itand hes right. He knows we bring the industry knowledge and functional footprint that IBM needs to deliver the value clients expect. These strengths form the basis of Deloittes unique value proposition as we work to make the most of analytics applications (such as finance analytics, customer analytics, supply chain analytics, and HR analytics). Our focus on targeted industry analytics includes federal government, state and local government, and banking, as initial priorities. IBM Software is emerging as the global leader in analytics, delivering a stack of integrated software capabilities second to none. With their acquisition of Cognos and SPSS, its a safe bet theyll be on any serious analytics RFP anywhere in the world. And we will be there with them. Bob Dalton Lead Client Service Principal and Global Relationship Leader for IBM Deloitte Consulting LLP

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The business analytics stack

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Business analytics capabilities range from fundamentals like data management, business intelligence, and performance management to advanced processes involving predictive modeling, asset intelligence, automation, and more. On the deeper end lie advanced capabilities to move up the stack in terms of value potentialand across the organization to drive toward deep adoption. Organizations need to be able to: Engage the full spectrum of people, processes, technology, and governance Look ahead to faster, smarter choices Execute process automation Manage change tied to embedded capabilities and outcomes Create a culture that thrives on fact-based decisions This deeper approach engages the full spectrum of people, processes, technology, and governance to look into the pastand the futureenabling organizations to manage opportunities and risks with faster, smarter choices. It embeds analytic capabilities and outcomes deep throughout the enterprise, creating a powerful culture of fact-based decision-making.
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Climbing higher by going deeper

Business analytics capabilities today are moving from the edge into the heart of the business, producing uncommon insights that drive smarter, faster decisions. Thats the essence of deep analytics, and its changing the path to performance in organizations around the world. Deep analytics is powered by three engines: deep sector knowledge, broad functional capabilities, and technical sophistication. IBM complements our strengths on the technical front, with world-class technology and tools that span the stack from data management to predictive modeling with the most advanced technology in the marketplace today. Teaming with IBM Software for business analytics creates tremendous opportunities for Deloitte. It ensures we can work with one of the largest technology companies on the planet. It provides competitive differentiation and new sources of revenue. And it levels the playing field against larger technology competitors, even against IBM Global Services itself. Deloitte and IBM are mutual clients as well as deep alliance partners. This multifaceted relationship encompasses the full scope of our respective portfolios.

Deloitte and IBM Software aligned for value

Deep sector knowledge

Broad functional footprint

IBM Software Technical sophistication

Gartner ranks Deloitte the #1 global business consulting services provider for 2009.
Gartner Dataquest Top Ten Consulting Providers Revenue, Growth and Marketshare, Worldwide and Regional, 2009

Right fit analytics: How IBM helps us help clients A business analytics stack that is independent of any underlying ERP or legacy system, as opposed to SAP and Oracle, with unique capabilities including: IBM Cognos: World-class BI/PM capabilities for structured and unstructured data IBM SPSS: Clearly differentiated predictive analytics strength IBM ILOG: The market leading business rules engine with strong optimization algorithms and models World-class information management from IBM including InfoSphere, FileNet, DB2, Informix, Optim, Exeros, and Initiate IBM Smart Analytics System (server appliance) or IBM Smart Analytics Cloud Blueprints/Solutions/Analytic Apps for speed to market and time to value
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Peak performance

From hindsight to insight to foresight

With the acquisition of SPSS, IBM Software rounds out its analytics suite, delivering capabilities that are essential for any client seeking to become a predictive enterprise. Looking into the futurenot just the pastSPSS enables a new mindset that creates new value opportunities. When organizations predict future events and act upon that insight with confidence, they can make smarter business decisions sooner, and drive better business outcomes. Deep analytics becomes a way of life in a predictive enterprise, mining insights across a growing range of structured and unstructured data. Working with IBM Software, well be there to help our clients turn that vision into value.

No alliance partner matches the market leadership of IBM Software in its ability to support our deep analytics capabilities.
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Performance management

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A time for Deloitte to lead

Contacts

No one doubts the power of analytics to enable better, faster decision-making. The business results are proven and real. The only question is whos going to lead this explosive market. Through our alliance relationship with IBM, we can deliver unbeatable capabilities spanning the range of decisions from tactical to operational to strategicbacked by the deepest stack of analytics technology in the world. It can be tricky collaborating with a strong competitorand sometimes even frustrating. But IBM needs us as much as we need them. The strengths we bring to the allianceour access to CFOs, our sector knowledge, our functional breadth, and our talentare the essential ingredients that create and preserve value for demanding clients. And the truth is, all the tools in the world dont matter if you cant apply them effectively to the right business challenges. Thats where we excel.

To learn how the Deloitte and IBM Alliance can help you bring value to your clients, please contact:
Deloitte Bob Dalton Lead Client Service Principal/ Global Relationship Leader Deloitte Consulting LLP rdalton@deloitte.com +1 404 631 3939 Craig Mallow IBM Alliance Manager Deloitte Consulting LLP cmallow@deloitte.ca +1 416 874 3259 Terri Cobb IBM Alliance BDM IBM Software Lead Deloitte Consulting LLP tecobb@deloitte.com +1 713 621 5569 Gayle Kalvert IBM Alliance BDM IBM Cognos Software Lead Deloitte Consulting LLP gkalvert@deloitte.com +1 213 996 6801 Bob Miller IBM Alliance Technical Architect Deloitte Consulting LLP robmiller@deloitte.com +1 918 671 5168 IBM Glenn Brogan Global Relationship Leader gbrogan@us.ibm.com +1 914 720 7352 Jose Leruth Global Alliance Executive Deloitte IBM Software Group jleruth@us.ibm.com +1 508 685 6217 Marc Denner Global Alliance Deloitte IBM Software Group Business Analyics mdenner@us.ibm.com +1 704 243 7224 Shane Cook Indirect Channels GSI Lead SPSS, an IBM Company cooks@us.ibm.com +1-312-651-3819 Scott Kruglewicz Information Management GSI/MSI Alliance Software Group IBM Corporation skruglew@us.ibm.com +1 404 452 6245

We usually think of IBM as a competitor. But the truth is they are also one of our most important relationshipsand a key factor in our success.
Jim Quigley , Chief Executive Officer, Deloitte Touche Tohmatsu

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About Deloitte Deloitte refers to one or more of Deloitte Touche Tohmatsu (DTT), a Swiss Verein, and its network of member firms, each of which is a legally separate and independent entity. Please see www.deloitte.co.uk/about for a detailed description of the legal structure of DTT and its member firms. This publication has been written in general terms and therefore cannot be relied on to cover specific situations; application of the principles set out will depend upon the particular circumstances involved and we recommend that you obtain professional advice before acting or refraining from acting on any of the contents of this publication. Deloitte LLP would be pleased to advise readers on how to apply the principles set out in this publication to their specific circumstances. Deloitte LLP accepts no duty of care or liability for any loss occasioned to any person acting or refraining from action as a result of any material in this publication. 2010 Deloitte LLP. All rights reserved.