Q1. Create your userid and profile in JobStreet and LinkedIn (print and attached to answer).

Q2. Do a one-page summary description of each company, explaining the differences between both companies. JobStreet JobStreet.com is Asias leading online recruitment company. Since 1995, JobStreet.com has been the online recruitment partner to leading corporations in simplifying and accelerating their recruitment using the powerful medium of the Internet. The company offers a comprehensive recruitment service to corporations seeking to recruit personnel and manage their recruitment process through the Internet. The company owns and operates one of Asias most popular career sites at www.jobstreet.com, with over 1,600,000 members and facilitating more than one million online applications a month. JobStreet.coms currently has 10 offices and a customer base of over 10,000 corporations based in Malaysia, Singapore, India and the Philippines. Among JobStreet.coms customers in Malaysia are leading multinational and Malaysian corporations such as Dell, Shell, Intel, DHL, Maxis, the Sunway Group of Companies, Colgate Palmolive, MIMOS and Citibank. In March 2001 it won the 2000 Asia-Pacific Multimedia Super Corridor Information Technology & Telecommunications Award for the Best Software Applications category for its ASP-based SiVA recruitment management application. At the @my2000 and @MY2001 Malaysia Internet Awards, JobStreet was twice named the Internet Company of the Year while Mark Chang, JobStreet.coms CEO & Founder, was named the most admired netpreneur by leading Malaysian business weekly The Edge. JobStreet is also one of a few companies in the region to be awarded the prestigious TRUSTe certificate, the official seal for Internet website privacy and confidentiality as approved by the US Department of Commerce and Federal Trade Commission. The differences between JobStreet and LinkedIn JobStreet has developed a job matching engine named LiNa that matches registered jobseekers to suitable positions / vacancies posted on JobStreet.com. LiNa currently sends out about 2.5 million emails a day on job matches to its registered jobseekers. For employers JobStreet.com provided a job posting platform, named SiVa where companies can post job advertisement online or perform database searches. JobStreet has a comprehensive list of online recruitment products and services, for both jobseekers and employers. These can be mainly divided into five categories, namely online recruitment, outsourced human capital service, software as a service (SaaS), e-commerce & e-business and jobseekers' services. LinkedIn is a business-related social networking site, it is mainly used for professional networking. The feature LinkedIn Answers, similar to Yahoo! Answers, allows users to ask questions for the community to answer. This feature is free and the main difference from the latter is that questions are potentially more business-oriented, and the identity of the people asking and answering questions is known.

LinkenIn Company Background LinkedIn started out in the living room of co-founder Reid Hoffman in 2002.The site officially launched on May 5, 2003. At the end of the first month in operation, LinkedIn had a

total of 4,500 members in the network.As of September 30, 2011 (the end of the third quarter), professionals are signing up to join LinkedIn at a rate that is faster than two new members per second.The company is publicly held and has a diversified business model with revenues coming from hiring solutions, marketing solutions and premium subscriptions.

LinkedIn Facts As of November 3, 2011, LinkedIn operates the worlds largest professional network on the Internet with more than 135 million members in over 200 countries and territories.Fifty-nine percent of LinkedIn members are currently located outside of the United States. There were nearly two billion people searches on LinkedIn in 2010. Based on third quarter 2011 metrics, LinkedIn members are on pace to do more than four billion searches on the LinkedIn platform in 2011. Headquartered in Mountain View, Calif., LinkedIn also has U.S. offices in Chicago, New York, Omaha and San Francisco. International LinkedIn offices are located in Amsterdam, Bangalore, Delhi, Dublin, London, Melbourne, Mumbai, Munich, Paris, Singapore, Stockholm, Sydney, Tokyo and Toronto. The companys management team is comprised of seasoned executives from companies like Yahoo!, Google, Microsoft, TiVo, PayPal and Electronic Arts. The CEO of LinkedIn is Jeff Weiner. LinkedIn is currently available in ten languages: English, French, German, Italian, Japanese, Portuguese, Spanish, Russian, Turkish and Romanian. As of September 30, 2011 (the end of the third quarter), LinkedIn has 1,797 full-time employees located all around the globe. LinkedIn started off 2011 with about 1,000 full-time employees located all around the globe, up from around 500 at the beginning of 2010.

Q3. Describe each of the company value proposition, business model, revenue model/s, competitive advantages Job Street Value proposition: Job Street is one of the leading internet recruitment firms in the Asia pacific and No.1 in SE Asia. Therefore, Job Street had achieved CRM as for long-term competitive advantages. In this fast growing IT era, they created the company in terms of customers needs, purchasing behaviour and satisfactions. Nowadays, customers changed their purchasing behaviours such as before if the person seeking jobs they had to visit to the company by him or herself to hand over the documents and this will take time and spend more money. But Job Street makes it easier, job seekers do not have to visit or look for a vacancy positions on the newspapers and magazines. They just visit to the website which country to work and easily find multiple choices. And its saving time as well as cutting cost. Its valuable to the customers because options are selective, market is big such as those who graduated and job seekers in Asian fastest growing economic countries. Business model: First they identified the customers behaviour for example, how they looked for a job before and what would happen if we create this websites as well as investments in software. Based on those questions they concerned about customised services. Investing CRM should follow organizational original customer value proposition and business strategy. It draws up providing advertisements of the jobs on the internet. Job seekers or customer satisfaction is important to Job Street because the cash flow comes from them. The employers add or posts advertisements depend on database size. Revenue model: As for 2010, companys revenue increased 27% than 2009. And 30 June 2011 Job Street Corp Bhds pre-tax profit rose to RM33.843 million from RM28.398million. The increase was highly due to higher sales reflecting higher recruitment activities. It says for the second half of 2011, demand for recruitment advertising services was expecting to remain solid. Because of global economic slowdown in 2012 the job market might be soft and weaker business. However, some economists doubt the GDPs growth would 5%-6% in 2012. From this information the prediction of Job Streets revenue could have increase or remain the same. Competitive advantage: Job Street has wide selections of jobs and database. It means for those who job seekers have more job selection using job search site in the other hand, for those who hiring, pick the one who has large database. Its No.1 in Malaysia and Philippines and No.2 in Singapore. LinkedIn Value proposition: Is to help those who works at home professionals connect with all over the world. When they connected with each other keep their names and reputations circulating around the business world. Its designed for professionals like wise to keep in mind when working on a profile, adding updates, seeking introduction to new connections etc. When user adds the company profile to LinkedIn there is other suggestions under the company name which means your co-workers profile. Other things to add a profile could be resume, summary about you, contact information and link to website, blog, twitter as well as Facebook. Connections also recommend employment. Business model: LinkedIn is very successful for this online business model. Because it great interest to owners of smaller ones. The company go in to public in part to raise additional

capital and part to cement their reputations as the next Amazon.com and Google. They make money including 3 business models such as hiring, advertising, and SaaS (fermium style). Revenue model: The organizations revenue comes from advertising, subscriptions and recruitment services for business and head hunters. LinkedIns stock is consistent is $9 billion valuation. The estimation comes from taking market price and applies it to the rest of the companys common shares, which havent been used yet. It has the highest price-revenue ratio of any stock anywhere. Competitive advantage: Social network that connect many business people together as well as including their professional abilities and personal characters. Search available job posting and in your connections there might be someone who works in the field you interested to work and they will give you big foot in the door for an interview. Joining various groups then participate discussions, as well as you can create online resume to see other business companies to hire you.

Q4: For each company, find their business volume, growth and profitability the past few years. JobStreet

2010

2009

2008

LinkedIn Since its launch back in May 2003, the exceptional increase in the number of users on LinkedIn has been largely due to continuous platform development and the roll out of new features. According to its recent Growth Filing Report released on 27th June 2011, LinkedIn had hit the 90 million user mark at the end of 2010; already by the end of Q1 2011, user numbers had gone beyond the 100 million mark. Aside from the growth in users, LinkedIn has also recently announced a revenue increase 120% up year on year to $121m (74m) in the three months to June. Profit was also up to $4.5m (2.8m), compared to $4.3m (2.6m) in the previous year. Revenue for the third quarter was $139.5 million, an increase of 126% compared to $61.8 million for the third quarter of 2010 Net loss for the third quarter was $1.6 million, compared to net income of $4.0 million for the third quarter of 2010; Non-GAAP net income for the third quarter was $6.6 million, compared to $6.0 million for the third quarter of 2010. Non-GAAP measures exclude taxeffected stock-based compensation expense and tax-effected amortization of acquired intangible assets Adjusted EBITDA for the third quarter was $24.7 million, or 18% of revenue, compared to $11.1 million for the third quarter of 2010, or 18% of revenue GAAP EPS for the third quarter was $(0.02); Non-GAAP EPS for the third quarter was $0.06 Members grew to 131.2 million, an increase of 63% from the third quarter of 2010 Average comScore unique visitors of 87.6 million per month, an increase of 64% from the third quarter of 2010; total comScore page views of 7.6 billion, an increase of 51% from the third quarter of 2010

Q5. Do a 5-Force Model analysis of Job Street, including in the analysis competitors like LinkedIn. Job Street Rivalry: In this fast growing online job search field Job Street have to fight for the market and keep their customers. Therefore, they provided interactive marketing services with focus on interacting advertising, targeted database marketing and training advertising services. The company also provides host operations related to human capital management, ranging from online job posting, career website management and graduate recruitment solutions. Job Street able to achieve strong growth, while maintaining one of the highest margins in the industry. Threat of substitutes: Products and service substitutes are strong threat to them, their prices could be lower and users or customers face low switching costs. If the customers start using other websites to seeking a job, the company should cut the price and make improvements to their services to keeping users. Buyer power: In online job seeking website users prefer to choose low price to looking for a job therefore, they are sensitive to price. Increasing cost will be hesitating to buy the products again and brings low profit to the company. They are using online website to saving money too. So, Job Street better not to increase the cost for both job seekers and those companies. Supplier power: In this field the large number of existent suppliers. Many companies doing online job searching websites therefore, the price is lower and more options. Barriers to entry: More new companies enter into this market brings them threat because, those some other new ones have stronger instruments, tools, services and products and so on. Initial capital outlay is relatively low compare with other new ones. Product and service differentiation should be though from those same businesses sell the same products. And extend the distribution channels. LinkedIn Rivalry: Its a social network not to post cute babys picture its create personal profile and search, connect with business people all around the world and join groups do discussions. LinkedIn is unique because here can create online CV and other business people will see it some might offer a job. It built around business like different content, communication style and nature, also membership profiles, classified ads as well as message boards. Therefore, they will be the leader in business networking. It is a productivity tool that used for professionals search reference check, recruiting, finding experts and getting expert advice. Threat of substitutes: This company is created for those who seeking a job and networking. In the future there will be lot of new companies venture into this industry. Buyer power: LinkedIn is higher considerate professional network (PNS) in the world. Advertising blends with core identity. Supplier power: they did no analyze the bargaining power of supplier because it is not relevant on website. Barriers to entry: If there is new entry comes the switching cost will decrease.

Q6.Find out the share price of JobStreet and predict the future long-term (1-5 years) movement of the share price, giving your reasons. 1- Increasing of unemployment in Malaysia or round the world force human capital to find new ways of finding jobs. I think jobstreet.com will be one of the main recourse for employee to look for job, also the employers will go throw it to find good employee. 2- Since now must of the world is using Internet , so jobstreet.com is the right place for them while they are surfing internet , away from using the old classic way of looking for job in newspaper. 3-Number of graduated students from universities is increasing , so companies could reach students these days throw what they use the most internet to attract them to work with them. 4- Its important to lead the others as a website to find jobs for people , since you are helping a big target people almost every house one of its member is looking for job , you will be known easily , and am sure a lot will follow this idea to cover and connect the companies with new employee to improve the economy of the country.

References

http://www.theedgemalaysia.com/in-the-financial-daily/195098-jobstreet-looks-for-silverlining.html http://thefoolinvestor.blogspot.com/2010/05/familiar-name-but-unfamiliar-company.html http://homebusiness.about.com/od/linkedin/a/how-does-linkedin-work.htm http://howtostartasocialnetwork.com/2011/01/29/linkedin-business-model-latest-details-fromupcoming-ipo/ http://stefann.com/2011/05/linkedin-business-model-analysis/ http://www.theatlantic.com/business/archive/2011/05/linkedin-has-the-highest-price-revenueratio-of-any-stock-anywhere/239176/ http://ir.chartnexus.com/jobstreet/doc/JS_Company_Overview_2011_06.pdf http://www.slideshare.net/jkwong5/linkedin-presentation-5150716

http://investing.businessweek.com/research/stocks/charts/charts.asp?ticker=JOBS:MK http://investors.linkedin.com/results.cfm http://ir.chartnexus.com/jobstreet/factsheet.php?h=MY