Technology Events, Promotion & Marketing

WE E K LY N E W SL E TT ER

ISSUE 13 JANUARY 2012

Happy Friday! Has this week been as crazy for you as it's been for us? We hope so! It gets hectic however it's also quite exciting, and definitely keeps you on your toes. Keeping it simple this week: Enjoy your long weekend (Monday = Martin Luther King Day) and look forward to seeing you on 24-Jan!

Cheers, Luisa New York Silicon Alley Meetup Group

EVENTS
New York Silicon Alley January Meetup Startups for Social Good January 24, 2012 6:30 PM ContraStudios, 122 West 26th Street, Chelsea, NY [ RSVP HERE ] New York Silicon Alley February Meetup BeMyApp Mobile App Olympics 2012 February 24-26, 2012 6:00 PM Seidenberg School of CSIS (Pace University) 163 William Street, 2nd & 3rd Floor, New York, NY [ RSVP HERE ] 16-Jan: Build a Working Demo with Ruby on Rails

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16-Jan: Introduction to Product Management 17-Jan: Third Tuesday Tech Event 17-Jan: Twitter Basics for Professionals 17-Jan: UPenn Digital Quakers Networking Event and Venture Capital Panel 17-Jan: NYVC: Speaker Series with Nikhil from SoftBank Capital 17-Jan: Start-Up Capital Networking Event 17-Jan: Tuesday Night Dinner Series ft. Set List Agency | Benefitting Music Unites 17-Jan: Evaluating User Acquisition Models 17-Jan: Getting Real: Opportunities in Augmented Reality 18-Jan: Off Track Planet Magazine Launch Party & Travel Industry Mixer 18-Jan: Refining Business Ideas 18-Jan: Facebook Mobile Hack - New York 18-Jan: Web Performance at Etsy 18-Jan: WebVisions NYC 2012 19-Jan: Clinic: Mobile (2012) 19-Jan: Hatchery - Are You Serious? - January 19, 2012 19-Jan: Intellectual Property Law for Startups 19-Jan: Retuning, Retooling and Revitalizing your IT Career in 2012 19-Jan: Women Innovate Mobile (WIM) Reception sponsored by EveryScreen Media 19-Jan: Introduction to Web Usability 20-Jan: Business Innovation and Education Lab

Technology Events, Promotion & Marketing

20-Jan: Introduction to Branding & Identity Workshop 20-Jan: NYC Mobile Startup Weekend 1/20 - 1/22

IN THE NEWS
Silicon Alley and Silicon Valley [Interactive Infographic] January 12, 2012 For decades, Silicon Valley has been synonymous with innovation. It is difficult to dispute this claim given that its the home to technology and Internet giants such as Apple, Google, and Facebook. While it hasnt lost its staying power, other hotspots for entrepreneurship and technology have emerged over the past ten years, in particular, New Yorks Silicon Alley. THE APPLE INVESTOR: Here Are The Next Four Industries Apple Will Disrupt January 12, 2012 Ticonderoga Securities analyst Brian White made Apple his top pick in 2011 and the stock was his top performer, up 26% during his coverage. This year, Apple remains his top stock pick as a trio of new products is set to extend Apples lead in the new year: iTV, a iPad mini and the iPhone 5. 2012: The Year the RTP Startup Ecosystem Explodes January 11, 2012 Apologies to you Mayan calendar believers, I didnt mean to alarm you with the title. 2012 wont be the year that random Durham entrepreneurs spontaneously combust although that could happen, its highly unlikely. Ill make it up to you by not making an easy joke at your expense. Tumblr inks deal to back NY Tech Meetup January 10, 2012 Growing microblogging company joins Google and Microsoft as BFFs for the Silicon Alley networking nonprofitjust four years after introducing itself at a monthly meetup for startups.

Technology Events, Promotion & Marketing

Elance Predicts Market for Online Contingent Work to Double Again in 2012 January 7, 2012 Despite a stagnant employment market in 2011, online hiring has grown at a record pace, up more than 100% from 2010. Elance, the leading platform for online work, released its 2011 Online Employment Review today, which reveals that the future of work will be contingent, global and online. As more companies seek instant access to talent and greater flexibility to run their businesses, individuals are taking control of their future by building careers as independent professionals. WebMynd Forge at the BeMyApp Weekend London January 6, 2012 WebMynd were supporters of the BeMyApp hackathon and their developers, Tim and Connor, spent the weekend creating Followarz using WebMynd Forge. Followarz is a mobile app which allows you to build an army with your followers and fight the people you follow!

JOBS
Web Developer @ UserPulse (Freelance) [London] We are looking for a developer to work for six weeks on the UserPulse product. The work is funded by the UK Government and includes java server side development, work with Google APIs and App Engine, Tomcat, Apache, Linux, MySQL, and client side Google Web Toolkit and Javascript. Some basic java/javascript experience is required. Tech Lead Ruby on Rails @ Project Enthuse (Full-Time) [London] As the senior technology manager you will be responsible for designing, driving and delivering the platform that underpins the business. This is an opportunity to get in at the ground floor; the role offers a basic salary, benefits and equity in the business. Product Manager @ Project Enthuse (Full-Time) [London] There is a strong element of project management to the role. The product manager has to manage a product increment through the cycle, from requirements gathering, inception, design, development and then testing and QA. We follow the agile and scrum methodologies. Reporting to the CEO, the Product Manager will be

Technology Events, Promotion & Marketing

responsible for defining the various aspects of the business offering through gathering and writing requirements. Ruby Superstar/Lead Developer/CTO @ ArtSpotter (Full-Time) [London] Were looking for a great developer who: thrives on technical excellence & understands good software architecture is art; would like us help us revolutionise culture on the Internet and mobile; take a lead role in a lean startup, having good hunches on how to improve things, but not minding when A/B testing means axing weeks of code.

READING & VIEWING

Startup advice: Three things to know when considering business incubators MEDCITY 6 Reasons to Move to New York City Dave Zohrob NY-based startup Wantworthy Raises $860,000 in Year-end Funding Nyconvergence How to crowdfund your start-up Startups Corporate America Pledges $1.2 Billion in Services to Boost Startups Bloomberg Business Week Starting A Business: Start-up or Let-down? The FDC Blog Five marketing gaffes to avoid in 2012 StartupSmart 6 Startups to Watch in 2012 Mashable Why You Need a Better Elevator Pitch Harvard Business Review Who Should You Be Thanking? Harvard Business Review The Value-Driven Startup Young Up Starts

Technology Events, Promotion & Marketing

An Icelandic startup using Londons Tech City as a launchpad my talk at the British Embassy in Brussels Geir Freysson Why Pusher wants to help you build the real-time web GIGaom Man on a Cleantech Mission: A VC Visits the U.K. (Day Two) Xconomy Wrapp: Zennstrom-Backed Startup Reinvents The Gift Card Forbes More Startup info at TechStartHub