DAVID J.

RATHMELL 700 Greenlawn Drive, Apartment 907 Columbia, South Carolina 29209 cell 251-599-1297 home 803-702-0113 dr130d4d8@westpost.net TARGET JOBS Communications Specialist, Public Relations, Media Relations, Community Relation s, Account Executive, Advertising Project/Event Planning, Marketing. QUALIFICATIONS SUMMARY Dynamic, results-driven, recent Communications Arts graduate, and IT expert with experience in public relations, social media, time-management, objectives imple mentation, and promotion/marketing campaigns. Willing to relocate. Exceptional c ommunicator with the proven ability to: ++Create content/write copy, maximize visibility, and increase impact. ++Execute planning, build strategy, define objectives, and pioneer innovative processes. ++Develop and plan special on-site/off-site events, social media outreach campai gns. PROFESSIONAL EXPERIENCE Red Square Agency, Mobile, Alabama, 2010 Public relations and marketing firm creating advertising, buzz/guerilla marketin g campaigns for various clients. 75-100 employees. PUBLIC RELATIONS INTERN: Monitored social media for diverse businesses and indiv iduals. Wrote and researched articles/postings/social media tweets for agency cl ients (Terrebonne General Medical Center, Alabama Port Authority). KEY ACHIEVEMENTS ++Assisted with on-site media event for Extreme Makeover Home Edition. ++Created media relations plan and social media usage guidelines for The Country Club of Mobile. Authored training materials and conducted training for club emp loyees. ++Tracked/analyzed/reported media usage, mentions, and involvement measuring eng agement, tonality, influence, clout, velocity and impact. ++Wrote 3 published articles for Alabama Port Authority trade magazine, Alabama Seaport, TGMC's Take Care magazine and RE/MAX of Orange Beach. THE GULF COAST EXPLOREUM SCIENCE CENTER, Mobile, Alabama, 2010 Non-profit science and education museum. +50 employees. PUBLIC RELATIONS/MARKETING INTERN: Created and published media releases, weekly email blast notifications of upcoming special events to members, media kits, ema ils, and correspondence to local/state/regional media outlets. Responsible for a ll in-kind donation requests and community outreach programs. Tracked all donati on and community participation on self-designed spreadsheet. Maintained and upda ted website content and social media activities. Designed public relations and m arket materials. Worked with education department to optimize community outreach plans. KEY ACHIEVEMENTS ++Increased opt-in email blast participation by +5K. ++Created special contests to successfully drive museum memberships. ++Designed advertising campaigns featured in local tourist magazine, state touri sm guide and regional newspapers. ++Published Exploreum article in Splash magazine.

DAVID J. RATHMELL Page 2 dr130d4d8@westpost.net INDEPENDENT NETWORK CONTRACTOR, Southeastern United States * 2005-2009 Independent contractor. Clients included: Home Depot, Cisco Systems, HP, Dell, G lobal TelLink, MCI, Modis, and UBS. IT SPECIALIST: Performed detailed server, hardware, storage arrays and software installations, maintenance and upgrades, provided customer service. Documented w orkflows and data analysis. Provided technical support for a voice-over internet protocol telecommunications network. KEY ACHIEVEMENTS ++Consistently recognized by customers for exemplary client care, technical skil ls, detailed documentation, and superior work. ++Contracted by clients to lead corporate tech teams. CAREER NOTE Additional professional experience includes IT Technical Support Specialist, Cor porate Communications Specialist, Lead Trainer, Assistant Dining Room Manager, S erver/Bartender. Details available upon request. EDUCATION BA/ Communication Arts/Integrated Communications, Dean's List Spring Hill College, Mobile, Alabama AAS/ Computer Network Technology Remington College, Mobile, Alabama KEYWORD SUMMARY Marketing Campaigns, PR, Strategic Planning, Social Media, On-Site Events, Commu nications, Promotions, Crisis Communications, Informational Research Community O utreach, Reports Branding, Reports/Analysis/Spreadsheets, Database Creation, Inf ra-structure/IT/Trouble-Shooting, E-Blasts, Advertising, Concept Creation, Train ing PROFESSIONAL MEMBERSHIPS American Advertising Federation(AAF), Public Relations Society of America(PRSA), Public Relations Council of Alabama(PRCA), The Advertising & Public Relations O rganization of Spring Hill College(AD/PRO), contributing writer to the Springhil lian. ACHIEVEMENTS Goal Achiever Award, Spring Hill College, 2010 PRCA Student Medallion winner, 2006 Outstanding Student/Remington College, 2004 TECHNICAL EXPERTISE Adobe CS4, Microsoft Office, Apple iPad, PC/Mac, Vocus PR, AP/APA Writing Styles , multi-platform Social Media