ROBERT READE 11626 Chandler Blvd. a North Hollywood, CA 91601 a (818) 371-1209 br114c6f8@westpost.

net Professional Summary Creative and talented integrated marketing professional with extensive ad sales/ promotions and event marketing experience. Critical thinker and savvy, resultsoriented leader with demonstrated ability to create unique marketing initiatives . Experience Director Ad Sales Sponsorships FOX Sports Radio, PREMIERE RADIO NETWORKS 2007-2010, Los Angeles, CA a Retained multiple million dollar key client accounts by designing unique sales & marketing campaigns consisting of on-air and digital elements for Nationally Syndicated Radio Programs: The Dan Patrick Show, Pat OaBrien, Chris Myers, Steph en A. Smith, and Tony Bruno a Aided in securing over $1 Million of new business via development of custom ma rketing solutions a Maximized high profile clientsa budgets by building and pricing efficient medi a schedules a Instituted first ever internal digital newsletter for a sales staff of over 35 Account Managers Promotions & Event Manager, PREMIERE RADIO NETWORKS 2000-2007, Los Angeles, CA a Drove TV tune-in of high caliber events: The Country Music Awards, Country Mus ic Festival, and The Billboard Music Awards through producing and managing 50 an d 100 radio station remote broadcasts a Delivered brand awareness for over 100 clients via promotions created, impleme nted, and fulfilled on over 300 radio stations and Nationally Syndicated Radio P rograms: American Top 40 with Ryan Seacrest and The Steve Harvey Morning Show a Successfully managed over 40 volunteers at special events a Preserved 100% of clientas share of business on over 20 accounts by providing sales staff with timely recaps of promotional elements and results Affiliate Services Manager, PREMIERE RADIO NETWORKS 1998-2000, Los Angeles, CA a Built and maintained solid relationships with top ranked radio stations to mak e sure they received proper network programming a Verified over 1,000 radio stationsa compliance of commercial airplay through a ffidavits for syndicated radio programs a Produced post-buy requests for clients and advertising agencies media schedule s Regional Station Compliance Manager, WESTWOOD ONE ENTERTAINMENT 1997-1998, Los Angeles, CA a Monitored and verified commercial airplay of radio stations across the country a Provided post-buy analysis of client advertising media schedules on over 300 r adio stations Education Emerson College, Boston, MA Bachelor of Science, Communications

Skills Proficient in PC, Excel, Word, Power Point, Outlook, Internet Explorer, Lotus Ap proach References available upon request