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Companys ability to invest in IT. Companys ability to set or articulate corporate strategies.
The following assumptions and/or constraints have guided the scope and context for this scope statement: [List assumptions/constraints here] [List assumptions/constraints here]
Company Goals
List your enterprises goals below. Some goals might be: Drive market share. Improve customer satisfaction. Increase revenue. Reduce production costs. Expand geographically. Introduce new products or services.
Company Strategies
Describe the enterprises overall strategic goals. Typically, enterprises can classify their overarching goals as: Low cost (i.e. being known as the low-cost player in the industry). Differentiation (i.e. having a reputation for quality or unique product characteristics). Focus (i.e. narrowing activities to target a specific set of customer needs).
The overarching strategy may differ between product lines or customer segments. ___________________________________________________________________________________________ ___________________________________________________________________________________________ ___________________________________________________________________________________________ ___________________________________________________________________________________________ In this section, lay out the primary enterprise business strategies. A strategy, successfully executed, should help
the enterprise achieve one of its strategic goals. Enterprise strategies can take many forms. The most common are those listed below: Customer strategies: Segmentation and targeting. Expansion. Cost reduction. Rationalized product lines. Simplified processes. Sharing resources/achieving economies of scale. Sources of differentiation o o o o o Product. Process. Marketing. Distribution. Pricing.
Corporate strategies:
Competitive strategies:
Company Objectives
Add enterprise objectives below. Be specific when documenting objectives include an objective metric, target and date. For example: Texas distribution center expansion will reduce distribution costs by 10% by July 2009. Introduce solution bundles by June 2008. Reduce direct sales cost per revenue dollar by 25% by October 2008. Reduce product lifecycle cost by 15% by January 2009.
3. IT Imperatives
Given that IT is a critical service function, it is directly called upon to participate in the operationalization of many of the enterprises strategic goals. It is critical to develop a clear list of what IT must do in order to contribute to the success of the enterprises strategic plans. To use this tool, simply fill in the blank provided. Be sure to delete all introductory and explanatory text in dark grey before completing the tool.
Setting IT Imperatives
IT Imperatives articulate what IT must do to support the enterprises business strategies. Strategic Business Objectives Implications for IT IT Imperatives List For each strategic objective, develop one or two bullet points that describe the implications for IT, and then describe what IT must do to enable those objectives. Remember to be realistic. You cant do everything for everybody. Keep your IT imperatives list to no more than ten items. This step will require some serious thought and analysis and should be given sufficient time to complete. Typically IT imperatives will involve one or more of the following general applications of technology: Automation of a routine, manually-intensive activity. Processing of high volumes of transactions. Easy access to company records and information. Electronic sales and service channels for customers and suppliers. Integration and aggregation of information from multiple data sources. Reporting.
Objective Implications for IT Capture product sales information at point of sale. Calculate end-to-end cost of sales for that product sale in that sales channel. Aggregate sales and cost information to identify trends in product profitability by product, product family and sales channel. Monitor products by sales channel that fail to meet profit thresholds.
IT Imperatives IT must provide a product performance analysis and insight tool to support product management that combines data from sales, channel management, distribution and manufacturing.
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Signoff
The purpose of this document is to provide a vehicle for documenting the initial planning efforts for Business/IT Alignment. The undersigned have read and reviewed the contents of the attached scope statement document, agree with what has been stated, and authorize the project team to proceed. _____________________________________________________ IT Strategy Project Manager Name (print) _____________________________________________________ IT Strategy Project Manager Signature _______________________________ Date
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