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Tips & Techniques - Optimize Your PDF Files for Web and Print

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ACROBAT 4 Adobe Acrobat Distiller 4.05 greatly expands your ability to create PDF files optimized for specific uses, including Web distribution, network printing and CD publication, and professional quality printed output. Access to all these powerful options is simple and intuitive. Note: Be sure you are using Distiller version 4.05 when optimizing PDF files. The Acrobat 4.05 update, which includes Distiller 4.05, is free.

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Tips & Techniques - Optimize Your PDF Files for Web and Print - Page 2

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ACROBAT 4 Step 1. Open Acrobat Distiller, and select PressOptimized from the Job Options list. Each of the job options includes a number of settings that, together, automatically create the ideal type of PDF for the medium you choose.

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Tips & Techniques - Optimize Your PDF Files for Web and Print - Page 3

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ACROBAT 4 Step 2. Choose Settings > Job Options to open the PressOptimized - Job Options window. The PressOptimized option creates the most luxurious version of your PDF file, where file size is no problem. These PDF options are designed for the prepress professional to take advantage of top-end output devices. For example, 2400 dpi is the default output resolution. This resolution is used in commercial typesetting systems; it is far beyond the range of laser printers. The PressOptimized option also retains the greatest color density and finest graphics features. For comparison, the ScreenOptimized options create the smallest possible files and retain the best features for online consumers. Between those two extremes lies the PrintOptimized setting, which assumes that high-quality digital printing - such as that done by print-on-demand laser printers - is the ultimate output.

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Tips & Techniques - Optimize Your PDF Files for Web and Print - Page 4

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ACROBAT 4 Step 3. Click the Color tab, and select Tag Everything for Color Mgmt. In the Assumed Profiles area, you can accept or deselect Adobe profiles for Gray and CMYK treatment, and choose from about a dozen RGB profiles. You can experiment with these settings and save your favorite choices to use with any number of future files.

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Tips & Techniques - Optimize Your PDF Files for Web and Print - Page 5

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ACROBAT 4 Step 4. Click the Fonts tab, and review all the fonts included within your PDF to guarantee that every viewer will see those fonts and not font substitutions. Select Embed All Fonts and Subset All Embedded Fonts Below 100%. These selections ensure that only the necessary fonts are added to the PDF, and because they are all available within the file itself, the need for font substitutions on the viewer or output systems is eliminated. However, Base 14 fonts - namely Courier, Courier-Bold, Courier-BoldOblique, Courier-Oblique, Helvetica*, Helvetica-Bold, Helvetica-BoldOblique, Helvetica-Oblique, ITC Symbol, Times*-Bold, Times BoldItalic, Times-Italic, Times-Roman, and ITC Zapf Dingbats - are never embedded.

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Tips & Techniques - Optimize Your PDF Files for Web and Print - Page 6

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ACROBAT 4 Step 5. Click the Compression tab. You can see that Resampling is checked for all images, with Bicubic Downsampling and 300-dpi resolution chosen for Color and Grayscale, and 1200 dpi chosen for Monochrome. All of these compression options are designed for luxury and comfort, not for file size. They emphasize quality of the images above all other concerns.

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Tips & Techniques - Optimize Your PDF Files for Web and Print - Final Page

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ACROBAT 4 Step 6. Click the Save As button. Now you can begin your experiments in truly optimized PDF. Click Save in the Save Job Options As window to save your new settings file with the suggested name "PressOptimized(1)." The next time you look at the Job Options list in the Acrobat Distiller window, you will find your new settings file available.

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